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At ten o'clock we have a full round-up of the day's news, but | :00:00. | :00:00. | |
Hello and welcome to Newswatch with me, Samira Ahmed. | :00:07. | :00:11. | |
Coming up: As more and more people use social media | :00:12. | :00:14. | |
as their primary source of news, how well is BBC journalism | :00:15. | :00:17. | |
And were this week's reports about pensioners being better off | :00:18. | :00:23. | |
than those of working age misleading and divisive? | :00:24. | :00:32. | |
First, the ongoing tension between Donald Trump and the media | :00:33. | :00:34. | |
broke out into open hostilities again this week at a news | :00:35. | :00:37. | |
The BBC's Jon Sopel had this encounter with the president. | :00:38. | :00:42. | |
On the travel ban would you accept that that was a good example | :00:43. | :01:03. | |
Spiky exchanges of that kind seem likely to continue and we will no | :01:04. | :01:13. | |
doubt be examining the BBC's relationship with the White House | :01:14. | :01:17. | |
again soon, but for now let's leave it with a couple of comments posted | :01:18. | :01:21. | |
And Penny Paisley agreed it was a victory on points | :01:22. | :01:49. | |
The phenomenon of items on news bulletins being used to trail | :01:50. | :01:57. | |
forthcoming BBC current affairs programmes has been noted | :01:58. | :02:01. | |
Does this practice simply make the most of the BBC's | :02:02. | :02:06. | |
journalism across its output, or are these just plugs | :02:07. | :02:08. | |
Tony Francis thought two examples also on the news at six | :02:09. | :02:14. | |
at the start of this week fell into the latter category. | :02:15. | :02:16. | |
On Monday the first headline was the fact that the prisons | :02:17. | :02:19. | |
are in crisis and then the newsreader went on to say | :02:20. | :02:24. | |
there was a Panorama programme later in the evening showing | :02:25. | :02:28. | |
The second item on the BBC News at 6 o'clock was the fact that | :02:29. | :02:34. | |
a supermarket has been keeping special offers open for months | :02:35. | :02:38. | |
There was to be another BBC programme at 7:30pm | :02:39. | :02:46. | |
Seems to me that the BBC is not reporting news at all, | :02:47. | :02:53. | |
it is actually making its news, or trying to and at the same | :02:54. | :02:57. | |
time simply a matter of promoting your own programmes. | :02:58. | :03:01. | |
This is not what the news seems to me to be about. | :03:02. | :03:06. | |
Monday saw a number of complaints about a story which featured | :03:07. | :03:09. | |
across several bulletins and services, including | :03:10. | :03:12. | |
the News At One, introduced here by Sophie Raworth. | :03:13. | :03:16. | |
Pensioners are on average better off than those of working age | :03:17. | :03:18. | |
for the first time according to new research by the think tank | :03:19. | :03:22. | |
It says a new wave of pensioners are more likely than previous | :03:23. | :03:28. | |
generations to own their own home, have generous private pensions | :03:29. | :03:31. | |
Not mentioned in the introduction, though it was in the report that | :03:32. | :03:37. | |
followed, was that the calculation made by the Resolution Foundation | :03:38. | :03:40. | |
was based on household income after housing costs such | :03:41. | :03:44. | |
The BBC's own reality check on the news website said this | :03:45. | :03:49. | |
important factor had been mentioned little in the coverage. | :03:50. | :03:53. | |
It found that before housing costs are taken into account, | :03:54. | :03:56. | |
working age households still have higher incomes. | :03:57. | :03:59. | |
A number of older viewers felt that both the topline claim of the story, | :04:00. | :04:02. | |
that pensioners are better off than workers, and the way | :04:03. | :04:06. | |
that the statistics were reported, was unbalanced. | :04:07. | :04:09. | |
Wynne Merrill has put it with some sarcasm in his e-mail. | :04:10. | :04:36. | |
Now, on Thursday the Facebook founder Mark Zuckerberg told the BBC | :04:37. | :04:39. | |
that fake news had damaged public debate, following criticism | :04:40. | :04:41. | |
that his site had not done enough to prevent made up or distorted | :04:42. | :04:45. | |
stories from appearing on its news feed. | :04:46. | :04:49. | |
The BBC has an interest in Facebook's reputation | :04:50. | :04:52. | |
as it is increasingly using it as a platform for | :04:53. | :04:54. | |
It's part of a strategy of embracing new, digital | :04:55. | :04:58. | |
technologies and social media, a revolution in how the BBC | :04:59. | :05:01. | |
Once upon a time, BBC News had only two means of broadcasting, | :05:02. | :05:09. | |
But now it is faced with a vast increasing number of ways | :05:10. | :05:16. | |
There is Twitter, where the BBC's breaking news account has almost | :05:17. | :05:21. | |
30 million followers, Instagram where more than 3 million | :05:22. | :05:25. | |
people follow BBC News, and of course Facebook, | :05:26. | :05:27. | |
where the corporation has the largest page of any news | :05:28. | :05:30. | |
In addition, it has started streaming some of it | :05:31. | :05:38. | |
output via Facebook live, as well as other live streaming | :05:39. | :05:41. | |
But has all this activity left some traditional licence fee paying | :05:42. | :05:46. | |
Penelope Noel thinks so, e-mailing us to say: | :05:47. | :05:58. | |
on digital media discriminates against the very many people | :05:59. | :06:02. | |
who are unable to afford or use digital devices. | :06:03. | :06:04. | |
Stories like the investigation earlier this month into wildlife | :06:05. | :06:06. | |
traffickers selling baby chimpanzees are now rolled out in carefully | :06:07. | :06:09. | |
targeted ways to different digital destinations, | :06:10. | :06:11. | |
attracting significant traffic on a variety of platforms. | :06:12. | :06:14. | |
The benefit of this strategy for BBC News is obvious | :06:15. | :06:16. | |
in capturing hard to reach, younger audiences where they are | :06:17. | :06:19. | |
already spending their time online, but there are dangers as well. | :06:20. | :06:23. | |
Facebook, for instance, has faced mounting criticism | :06:24. | :06:25. | |
for publishing fake news, so how does the BBC avoid being seen | :06:26. | :06:28. | |
as just another potentially unreliable news source? | :06:29. | :06:32. | |
And does its presence on the site risk giving away its content | :06:33. | :06:36. | |
without bringing people back to spend time on the | :06:37. | :06:39. | |
Let's explore those questions with the social media | :06:40. | :06:43. | |
editor for the BBC News, Mark Frenkel. | :06:44. | :06:47. | |
How important are social media platforms like | :06:48. | :06:50. | |
One of the things we have to realise about Facebook is it controls | :06:51. | :06:57. | |
and manages a huge proportion of the social web. | :06:58. | :07:00. | |
Facebook owns Instagram, whatsApp, Facebook Messenger, | :07:01. | :07:04. | |
there are 1.9 billion active users on Facebook. | :07:05. | :07:08. | |
For the BBC not to be producing content and distributing it | :07:09. | :07:13. | |
It would be a loss for our audiences that inhabit those spaces | :07:14. | :07:20. | |
and want to explore more of our content and see and engage | :07:21. | :07:22. | |
and enrich themselves with the information | :07:23. | :07:24. | |
They don't pay a licence fee, certainly Facebook doesn't. | :07:25. | :07:29. | |
What is the deal that the BBC has done with them for providing them | :07:30. | :07:32. | |
Well, Facebook is an open platform and there is nothing to stop any | :07:33. | :07:37. | |
publisher from producing content and distributing it | :07:38. | :07:40. | |
We have an arrangement with Facebook in that we produce content for live | :07:41. | :07:47. | |
Outside of that we are publishing regular content all the time | :07:48. | :07:53. | |
onto Facebook, links to articles on the BBC News website, videos | :07:54. | :07:57. | |
that we are producing across BBC News, and we will continue | :07:58. | :07:59. | |
As we know, Facebook has this problem with fake news. | :08:00. | :08:05. | |
One wonders if there is not just a danger that the BBC is just | :08:06. | :08:08. | |
another provider on there and a lot of the audience do not notice | :08:09. | :08:12. | |
They are just looking for the story and the BBC doesn't really get | :08:13. | :08:17. | |
Well, I think this is all about our values | :08:18. | :08:21. | |
We are not compromising anything in terms of BBC values, | :08:22. | :08:26. | |
objectivity and impartiality by producing content | :08:27. | :08:29. | |
Clearly, the content that we are producing and publishing | :08:30. | :08:35. | |
into that space is alongside lots of other content. | :08:36. | :08:38. | |
We cannot vouch for the authenticity, the voracity, | :08:39. | :08:41. | |
of other people's content, but what we can do is search | :08:42. | :08:46. | |
for our own and the more content that we produce into that space that | :08:47. | :08:49. | |
people see, the more they will learn to understand and trust and value | :08:50. | :08:52. | |
the BBC and see it relevant to their lives and the things that | :08:53. | :08:56. | |
What we are learning all the time here is how to produce content | :08:57. | :09:02. | |
in a valuable way for an audience on social media. | :09:03. | :09:04. | |
And it isn't just a question of taking a television | :09:05. | :09:07. | |
package and sticking it into a Facebook page. | :09:08. | :09:10. | |
You have to think about how your audience will come to it, | :09:11. | :09:13. | |
see it, engage with it, look to share it and so forth, | :09:14. | :09:16. | |
so you are having to retailor, repurpose, reposition, | :09:17. | :09:19. | |
think about the visuals, the impact, the text that you are putting | :09:20. | :09:23. | |
at the top of the piece and so forth. | :09:24. | :09:25. | |
But also we get a lot of complaints at Newswatch that BBC News has | :09:26. | :09:30. | |
Is there a danger of trying to give social media what it wants, | :09:31. | :09:37. | |
which might be a preoccupation with stories that really are not | :09:38. | :09:40. | |
very serious and that is affecting the news content that is produced | :09:41. | :09:43. | |
I think all the time the preoccupation that I have | :09:44. | :09:48. | |
and the colleagues who work with me in social media at the BBC have, | :09:49. | :09:52. | |
is giving our audiences things that are editorially valuable | :09:53. | :09:56. | |
and interesting, but at the same time will be the kind of things | :09:57. | :09:59. | |
we know that will interest them from a social media perspective. | :10:00. | :10:03. | |
It is not about dumbing down or abandoning serious news values, | :10:04. | :10:08. | |
it is about saying, we have got a really important story | :10:09. | :10:11. | |
to tell you about Syria, we have got an important story | :10:12. | :10:14. | |
about the American election, or whatever the story happens to be | :10:15. | :10:17. | |
at any moment in time, and thinking how can we make that | :10:18. | :10:20. | |
interesting for someone who might be coming to that story for the first | :10:21. | :10:23. | |
time on a social media feed or platform? | :10:24. | :10:28. | |
It can seem sometimes as though social media is not operating under | :10:29. | :10:31. | |
the same editorial guidelines as the rest of the BBC. | :10:32. | :10:34. | |
How far are their guidelines about how you write for social media | :10:35. | :10:37. | |
similar to the traditional BBC News editorials? | :10:38. | :10:40. | |
We have a lot of guidelines and we have a lot of editorial | :10:41. | :10:45. | |
thought that has gone into them and we have very rigorous | :10:46. | :10:49. | |
To my mind social media is another form of broadcasting. | :10:50. | :10:55. | |
It is not a marketing exercise, it is not an additional process | :10:56. | :10:58. | |
that we join up onto the end of a television programme, | :10:59. | :11:02. | |
We really want to reach and engage those audiences, | :11:03. | :11:07. | |
we want to encourage them to explore more of the content | :11:08. | :11:10. | |
that we are producing, but we need to take it seriously. | :11:11. | :11:13. | |
Just as a television programme, if you were writing the script | :11:14. | :11:16. | |
for the six o'clock News or the ten o'clock news, you would write | :11:17. | :11:20. | |
the first draft, somebody else would look over it, | :11:21. | :11:22. | |
there would be a process by which that script will then get | :11:23. | :11:26. | |
Exactly the same processes take place with our social media writing. | :11:27. | :11:37. | |
Thank you for all your comments this week. | :11:38. | :11:41. | |
If you want to share your opinions on BBC News and current affairs, | :11:42. | :11:45. | |
or even appear in the programme, you can call us. | :11:46. | :11:51. | |
That is all from us, we will be back to hear your thoughts about BBC News | :11:52. | :12:23. | |
Coming up: A detailed forecast for the weatherhead, followed by | :12:24. | :12:25. |