Episode 7

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0:00:02 > 0:00:05The search is on for this year's Best Young Traders.

0:00:05 > 0:00:08For months, CBBC has scoured the country

0:00:08 > 0:00:11hunting for Britain's budding entrepreneurs.

0:00:11 > 0:00:14They need to know how to buy, how to sell

0:00:14 > 0:00:18and how to close the deal if THEY want to win the day.

0:00:18 > 0:00:19ALL: Whoooo!

0:00:19 > 0:00:22From more than 2,000 budding young entrepreneurs,

0:00:22 > 0:00:25just 14 teams have made it through to the heats.

0:00:25 > 0:00:27Now they battle it out, head-to-head,

0:00:27 > 0:00:30in Trade Your Way to the USA.

0:00:30 > 0:00:34Each team will be given £75 cash

0:00:34 > 0:00:36and a tough trading challenge.

0:00:36 > 0:00:38They must decide what to buy...

0:00:38 > 0:00:42- What topping sells best? - Hot toppings, because it's so cold.

0:00:42 > 0:00:44..negotiate the lowest price...

0:00:44 > 0:00:46We need to sway the deal more in my direction.

0:00:46 > 0:00:48..and then sell, sell, sell.

0:00:48 > 0:00:49HORN BLASTS

0:00:49 > 0:00:52- So, could you give us £6? - Go up there, much cheaper.

0:00:52 > 0:00:54- We need to lower our price. - Three for a pound!

0:00:54 > 0:00:57The team that makes the most money wins the challenge.

0:00:57 > 0:01:00And a place on the all-important leaderboard.

0:01:00 > 0:01:02Get in there!

0:01:02 > 0:01:04At the end of the heats, only the top four teams

0:01:04 > 0:01:08go on to fight it out for a place in the grand final...

0:01:08 > 0:01:10HE SCREAMS

0:01:10 > 0:01:14and the chance to be crowned this year's Best Young Traders.

0:01:14 > 0:01:17The best fudge ever!

0:01:17 > 0:01:20I'm Saira Khan and by the age of 25,

0:01:20 > 0:01:22I had a high-flying career in London.

0:01:22 > 0:01:24Follow my top trading tips and one day,

0:01:24 > 0:01:27you too could trade your way to the USA!

0:01:37 > 0:01:39Trade Your Way to the USA is back

0:01:39 > 0:01:42and this time it's even tougher.

0:01:42 > 0:01:44Today, we're putting some of Britain's most dynamic

0:01:44 > 0:01:48and determined young traders to the ultimate business test.

0:01:48 > 0:01:53Time to meet the two teams bold enough to take on today's task.

0:01:53 > 0:01:59It's Piggy Bankers Vs Trademark Traders.

0:01:59 > 0:02:01ALL: We're Trademark Traders

0:02:01 > 0:02:05and we're here to trade our way to the USA!

0:02:05 > 0:02:10Varun, Saif and Ahmed make up this trading trio from London.

0:02:11 > 0:02:15I've already got a business, I build computers and I sell them on.

0:02:15 > 0:02:19I have a passion to win and I don't like losing. Yeah!

0:02:19 > 0:02:23Project manager, Saif, is sure he can lead his team to victory.

0:02:23 > 0:02:28I'm team leader because I take control and I can handle a team.

0:02:28 > 0:02:31When it comes to competition, losing is NOT an option.

0:02:31 > 0:02:36And finally, team mathematician, Varun, is counting on success.

0:02:36 > 0:02:39I'll make sure our profits are high.

0:02:39 > 0:02:41I have the winning formula.

0:02:41 > 0:02:45This team are determined to send the opposition packing.

0:02:45 > 0:02:47The opposition, you better watch out.

0:02:47 > 0:02:49You might as well give up now!

0:02:49 > 0:02:51ALL: Blurrrggghhhh!

0:02:51 > 0:02:54But their opponents are prepared for a fight.

0:02:54 > 0:02:58ALL: We're the Piggy Bankers and we'll trade our way to the USA!

0:02:58 > 0:02:59Whoooo!

0:02:59 > 0:03:02This theatrical threesome from Guildford

0:03:02 > 0:03:05are Mishka, Emily and Merida.

0:03:05 > 0:03:08I'm going to tap into the seller and make sure we get the best deal.

0:03:09 > 0:03:13Numbers whizz Emily always scales the heights of success.

0:03:13 > 0:03:16I'm the mathematician of the team as I love numbers.

0:03:16 > 0:03:22I trade like I climb, always reaching for the top.

0:03:22 > 0:03:24Oh, yes, to the top!

0:03:24 > 0:03:29And Mishka is sure they can slam dunk their way to the USA.

0:03:29 > 0:03:32I'm just as competitive on the court as I am off it.

0:03:32 > 0:03:36When it comes to business, I'm really determined.

0:03:36 > 0:03:39This team are ready for trading battle.

0:03:39 > 0:03:42ALL: Watch out, cos the Piggy Bankers are about!

0:03:42 > 0:03:44Oink, oink!

0:03:46 > 0:03:50It's Trademark Traders Vs Piggy Bankers.

0:03:50 > 0:03:52The battle lines have been drawn

0:03:52 > 0:03:55but only the team that makes the most money wins the challenge

0:03:55 > 0:04:00and only they stand a chance of trading their way to the USA!

0:04:05 > 0:04:08Today's teams have arrived in Brighton.

0:04:08 > 0:04:11They've no idea what their challenge will be.

0:04:11 > 0:04:13All they DO know is that they need to win

0:04:13 > 0:04:18to stand a chance of competing in our USA Grand Final.

0:04:36 > 0:04:38Welcome to Brighton!

0:04:38 > 0:04:41One of the UK's top tourist attractions -

0:04:41 > 0:04:44more than eight million people visit here every year.

0:04:44 > 0:04:47Tomorrow, more than 1,000 potential customers

0:04:47 > 0:04:50will be visiting the Pavilion Ice Rink.

0:04:50 > 0:04:53Your challenge...

0:04:53 > 0:04:59is to sell them frozen yoghurt with hot tasty toppings to warm them up.

0:04:59 > 0:05:02You'll get to choose the flavours you think will fly,

0:05:02 > 0:05:05and the toppings you hope will take off.

0:05:05 > 0:05:08Negotiate the best prices. Then sell, sell, sell.

0:05:08 > 0:05:13The team that makes the most money wins the challenge.

0:05:13 > 0:05:17Here are your trading funds. I've given you £75 to trade with.

0:05:22 > 0:05:24Piggy Bankers. Trademark Traders.

0:05:24 > 0:05:26Are you ready?

0:05:26 > 0:05:27ALL: YES!

0:05:27 > 0:05:29Get your skates on!

0:05:36 > 0:05:39Frozen yoghurt is the hottest treat on the block.

0:05:39 > 0:05:44The teams have £75 to buy as much as they can.

0:05:44 > 0:05:46The first rule of buying

0:05:46 > 0:05:48is to understand the product that you're selling.

0:05:48 > 0:05:50Now, the owners of this company

0:05:50 > 0:05:53were the first people to sell frozen yogurt in the UK.

0:05:53 > 0:05:56So, if there's anyone who knows how to get cold customers

0:05:56 > 0:05:59to buy a cool snack, it's these guys.

0:05:59 > 0:06:01Here are your notebooks.

0:06:03 > 0:06:07Remember to use your time wisely and ask the right questions.

0:06:07 > 0:06:10It'll be crucial to the success of this challenge.

0:06:10 > 0:06:11Are you ready?

0:06:11 > 0:06:14- ALL: YES! - Let's go!

0:06:16 > 0:06:20Owain and Ky have been making their amazing frozen yoghurts

0:06:20 > 0:06:24with hot toppings and sauces for over ten years.

0:06:24 > 0:06:26They now sell all over Britain.

0:06:33 > 0:06:36The teams need to learn all they can

0:06:36 > 0:06:39about their sweet treats, starting with how it tastes!

0:06:39 > 0:06:44It's chocolatey and it's just so nice.

0:06:44 > 0:06:46Now they know what it's like,

0:06:46 > 0:06:51they've got 15 minutes to quiz the experts. Every question counts.

0:06:51 > 0:06:54What are your best-selling yoghurts and toppings?

0:06:54 > 0:06:57The most by far is the natural, which is the one you've just tried.

0:06:57 > 0:06:59Great first question from Varun.

0:06:59 > 0:07:01That'll help when they're buying their product.

0:07:01 > 0:07:03What topping sells best?

0:07:03 > 0:07:07The most popular toppings at this time of year are hot toppings,

0:07:07 > 0:07:10because it's so cold, which are chocolate brownies

0:07:10 > 0:07:13and apple crumble and we also have two hot sauces for you,

0:07:13 > 0:07:15which is chocolate sauce and caramel sauce.

0:07:15 > 0:07:18Now that's a smart question, well done.

0:07:18 > 0:07:22How much is a five-litre bottle of frozen yoghurt?

0:07:22 > 0:07:23£16.

0:07:23 > 0:07:26How much frozen yoghurt could you get out of a five-litre bottle?

0:07:26 > 0:07:30Well, if you do small portions, you should get 50 portions out.

0:07:30 > 0:07:32A crucial question. Well done.

0:07:32 > 0:07:36Have you got any tips for selling frozen yoghurt in cold weather?

0:07:36 > 0:07:39One good way of doing that is to use little sample cups

0:07:39 > 0:07:42and then you can go around and get people interested.

0:07:42 > 0:07:46'Getting the experts' top selling tips is always a good idea.'

0:07:46 > 0:07:48Good move, Emily.

0:07:50 > 0:07:51How many toppings?

0:07:53 > 0:07:56The teams now need to decide how much of the yummy yoghurt

0:07:56 > 0:08:00to buy, as well as which toppings and hot sauces to go for.

0:08:00 > 0:08:02What will the girls do?

0:08:02 > 0:08:07OK, Piggy Bankers, what plans have you got so far? Emily?

0:08:07 > 0:08:11We're getting three bottles of yoghurt

0:08:11 > 0:08:13and altogether we're trying to get off eight pounds.

0:08:13 > 0:08:15Well, that's the yoghurt,

0:08:15 > 0:08:18but they seem to have forgotten something pretty important...

0:08:18 > 0:08:21And how are you going to serve these?

0:08:21 > 0:08:23Erm...

0:08:23 > 0:08:27- We haven't decided on that bit yet. - OK, so let's say I'm your customer.

0:08:27 > 0:08:31Hi! I'd like a frozen yoghurt with chocolate sauce, please.

0:08:31 > 0:08:34- How are you going to give it me? - We'll put it in a pot...

0:08:34 > 0:08:37- How am I going to eat it? - Oh! Spoons!

0:08:37 > 0:08:39- OK.- We need to buy spoons, guys.

0:08:39 > 0:08:43In business, it's essential you plan out every detail.

0:08:43 > 0:08:45So, how are the boys doing?

0:08:45 > 0:08:49Our plan is to buy three bottles of frozen yoghurt.

0:08:49 > 0:08:53- How much do they cost each?- £16.

0:08:53 > 0:08:55But we're trying to get them for ten.

0:08:55 > 0:08:58So how much are you selling each pot for?

0:08:58 > 0:09:00We'll say £2.50 for a small one?

0:09:01 > 0:09:02£2.25.

0:09:02 > 0:09:05But depending on competition,

0:09:05 > 0:09:08we may have to lower or increase the price.

0:09:08 > 0:09:11- So, you've got the pricing to work out.- Yeah.- Yeah.

0:09:14 > 0:09:17Both teams have chosen their yoghurts,

0:09:17 > 0:09:22hot toppings and sauces and they know what they want to pay.

0:09:22 > 0:09:25Now, it's down to who can negotiate the best prices.

0:09:31 > 0:09:33This will be the most challenging negotiation

0:09:33 > 0:09:37the teams have ever faced. They're going to have to keep their cool

0:09:37 > 0:09:40if they want Ky and Owain to freeze their lowest prices

0:09:40 > 0:09:44and stand a chance of winning this trading challenge.

0:09:44 > 0:09:45First up, the girls.

0:09:45 > 0:09:49I hope they remember all the things they need to buy...

0:09:51 > 0:09:56We want to buy 150 portions of frozen yoghurt,

0:09:56 > 0:09:58so that would be three bottles.

0:09:58 > 0:10:03That would be £48.

0:10:03 > 0:10:07Would you be willing to lower it to £40?

0:10:07 > 0:10:11I think the lowest we could do would be...

0:10:12 > 0:10:16- £42.- Would you be able to do £41.50?

0:10:16 > 0:10:17OK, we can do that.

0:10:17 > 0:10:20My top tip is negotiate down to the nearest pound,

0:10:20 > 0:10:24you get a better deal and it's easier to keep across the numbers.

0:10:24 > 0:10:25Thank you.

0:10:27 > 0:10:31- For the toppings, we want to get two trays.- Yep.

0:10:31 > 0:10:35I reckon we could go to £5.50 a tray.

0:10:35 > 0:10:37£4.50?

0:10:37 > 0:10:39You're asking a lot there for just two trays.

0:10:39 > 0:10:42What about £5?

0:10:42 > 0:10:46What if we said £5.10?

0:10:46 > 0:10:49- For two trays?- Yes, so that'd be £10.20.

0:10:49 > 0:10:52£10?

0:10:53 > 0:10:55£10.10?

0:10:56 > 0:10:59- OK.- Done.- OK.

0:10:59 > 0:11:02Ten pounds ten pence?! Take off the ten pence!

0:11:02 > 0:11:03Come on, girls!

0:11:03 > 0:11:05Sauces. We want to buy...

0:11:05 > 0:11:0850 caramel and 100 chocolate.

0:11:08 > 0:11:11OK. So, if you're buying three bottles of sauce,

0:11:11 > 0:11:15I reckon we could do that for £16.50 altogether.

0:11:15 > 0:11:18£15.20?

0:11:18 > 0:11:21It's a hard bargain... £15.30?

0:11:21 > 0:11:25£15.25?

0:11:25 > 0:11:28OK. £15.25, I agree with you there.

0:11:28 > 0:11:31If they'd held their nerve, I think they'd have got a better price.

0:11:31 > 0:11:34They've got yoghurt, toppings and sauces.

0:11:34 > 0:11:36Now they need something to eat it with.

0:11:36 > 0:11:39So, how much are the tubs?

0:11:39 > 0:11:41The tubs are 5p each.

0:11:41 > 0:11:42How much are the spoons?

0:11:42 > 0:11:47- The spoons are 2p each. - We want to get 150 spoons.

0:11:47 > 0:11:50- And 160 tubs, please.- Yep. What does that all come to?

0:11:51 > 0:11:54I'm not sure they've got their maths right on this one.

0:11:54 > 0:11:58I think you might have gone over budget if you go for that many.

0:11:58 > 0:12:02So, if you wanted to maybe get one less item of something else

0:12:02 > 0:12:06- OK.- OK, let's do sauce.

0:12:06 > 0:12:09No, no, no! Don't give the sauce back!

0:12:09 > 0:12:12Get the pots and the spoons for free!

0:12:12 > 0:12:14Oh, no! Big mistake!

0:12:14 > 0:12:17- Probably have to go up to at least £5.20.- Yeah.

0:12:17 > 0:12:20OK, let's see what that would be.

0:12:20 > 0:12:24Buying less sauce means Ky and Owain are upping the price.

0:12:25 > 0:12:29That would leave you £10 for tubs.

0:12:29 > 0:12:34- OK, just get some extra spoons and tubs.- Yeah.- OK.

0:12:34 > 0:12:37It's just cost Piggy Bankers an extra 12p per bottle!

0:12:37 > 0:12:39But negotiations are over.

0:12:39 > 0:12:41OK. Are we happy with that, guys?

0:12:41 > 0:12:43I'm very happy with that.

0:12:43 > 0:12:47- 55, 60, 65, 70, 75.- Congratulations.

0:12:47 > 0:12:51- Thank you.- Well done.

0:12:52 > 0:12:57Next up, the boys. Can they get better deals from Ky and Owain?

0:12:58 > 0:13:02OK, can we have three five-litre bottles of frozen yoghurt?

0:13:02 > 0:13:05So, for three bottles it'll be £48.

0:13:05 > 0:13:09- What about £27?- What, for three bottles?- Yeah.

0:13:09 > 0:13:14Oh, I'm liking this confident, cheeky start from the boys! Come on!

0:13:14 > 0:13:17- No.- You've got it far too low there, boys.- How about £40?

0:13:17 > 0:13:20- Yeah, what about £40?- £40?- Yeah.

0:13:20 > 0:13:23Again, boys, I think you're asking too much there...

0:13:23 > 0:13:25Y'see we really like the product. It's really nice.

0:13:25 > 0:13:26We prefer it to ice cream.

0:13:26 > 0:13:29Well done, boys. Getting the buyers on your side

0:13:29 > 0:13:33means you can negotiate better prices. Excellent stuff!

0:13:33 > 0:13:36Right, I think, at a stretch,

0:13:36 > 0:13:38we can probably do £41.50.

0:13:38 > 0:13:42- £41.50?- Yeah.- How about £41? £41?

0:13:42 > 0:13:44Just for our numbers?

0:13:44 > 0:13:48Let me have a look at that...

0:13:49 > 0:13:52- Yeah, we can do that. - £41. All right. Thanks.

0:13:52 > 0:13:55Great! The extra little bit of negotiation

0:13:55 > 0:13:58just got them a better deal than the Piggy Bankers.

0:13:58 > 0:14:02Can you do all of the toppings for £4 each?

0:14:02 > 0:14:04I'll tell you what we can do. We could do...

0:14:04 > 0:14:07two trays of chocolate brownie and one tray of apple crumble

0:14:07 > 0:14:10for £15 altogether.

0:14:10 > 0:14:12- How about £14?- We can do...

0:14:12 > 0:14:15£14.80.

0:14:15 > 0:14:18What about £14.50?

0:14:18 > 0:14:23- Owain, what do you reckon?- Go on, twist my arm. £14.50 for the three.

0:14:23 > 0:14:28That's a better deal than the girls got for more stock.

0:14:28 > 0:14:30After getting tubs and spoons,

0:14:30 > 0:14:33the boys have £8 left for hot sauce,

0:14:33 > 0:14:35which costs £6 per bottle.

0:14:35 > 0:14:40All right. Could we get two chocolate for £8?

0:14:40 > 0:14:44- The chocolate sauce?- Yeah.

0:14:44 > 0:14:47That's going to be tricky. I think...

0:14:47 > 0:14:50We'll definitely promote your business as we really like it.

0:14:50 > 0:14:53Best frozen yoghurt in the UK.

0:14:53 > 0:14:55In the world, actually. Sorry!

0:14:55 > 0:14:58This is genius! I love it!

0:14:58 > 0:15:00They're actually telling the buyers

0:15:00 > 0:15:03that they will promote their product to get a better price.

0:15:03 > 0:15:06All right. Yeah, we're convinced. Let's do it.

0:15:06 > 0:15:08- It's a deal.- Well done, boys.

0:15:08 > 0:15:11- So that takes us to the £75.- Yeah. - Cool.- Thanks.

0:15:11 > 0:15:14..60, 65, 70, 75.

0:15:14 > 0:15:18- Great stuff.- Perfect.- All right. - Cheers, guys.

0:15:18 > 0:15:23Good work, boys. For their £75, they got three bottles of frozen yoghurt,

0:15:23 > 0:15:26three trays of topping, two bottles of sauce

0:15:26 > 0:15:29spoons, tubs and some free sample pots.

0:15:29 > 0:15:33For their £75, Piggy Bankers got three bottles of yoghurt,

0:15:33 > 0:15:36two bottles of sauce, but only two trays of topping.

0:15:36 > 0:15:40They also got tubs and spoons and some free sample pots.

0:15:40 > 0:15:43Tomorrow, one team will glide to success.

0:15:43 > 0:15:46While the other one skates on very thin ice.

0:16:00 > 0:16:04Today, Piggy Bankers go head-to-head with Trademark Traders

0:16:04 > 0:16:06Both will do anything to win

0:16:06 > 0:16:09and get the chance to compete in our USA Grand Final.

0:16:09 > 0:16:12The team who makes the most money today

0:16:12 > 0:16:16is one step closer to becoming Britain's Best Young Traders.

0:16:18 > 0:16:21The teams are at the Brighton Pavilion ready to do battle

0:16:21 > 0:16:24but who will take the most cash with their chilly treats?

0:16:30 > 0:16:33Good morning, Trademark Traders. Good morning, Piggy Bankers.

0:16:33 > 0:16:38In just over an hour's time, the doors to the ice rink will open.

0:16:38 > 0:16:41Over a thousand potential customers are expected today

0:16:41 > 0:16:44and you have just two hours to sell them your frozen yogurt

0:16:44 > 0:16:46and hot, tasty toppings.

0:16:46 > 0:16:50The team that makes the most money wins the challenge

0:16:50 > 0:16:54and only they will have a chance of trading their way to the USA

0:16:54 > 0:16:58and becoming Britain's Best Young Traders.

0:16:58 > 0:17:00- Are you ready?! - ALL: YES!

0:17:00 > 0:17:01Let's set up the stalls!

0:17:03 > 0:17:05The teams need to get ready.

0:17:05 > 0:17:08Every sale will get them one step closer to the USA!

0:17:08 > 0:17:11Mishka, how much does it cost

0:17:11 > 0:17:16- if somebody has a frozen yoghurt with two toppings?- That'll be £4.20.

0:17:16 > 0:17:20- £4.20. Exactly. Yeah?- Uh-huh. - And what if they want one topping?

0:17:20 > 0:17:23That would be um...

0:17:23 > 0:17:27- £3.35 I think.- You think?

0:17:27 > 0:17:31Girls, listen, one thing I would say to you is really be on the ball.

0:17:31 > 0:17:33You need to know exactly the right price,

0:17:33 > 0:17:36- and exactly what you're offering to your customers.- OK.- Good luck.

0:17:36 > 0:17:39The girls need to get clear on their prices.

0:17:39 > 0:17:41How are the boys doing?

0:17:41 > 0:17:44One frozen yoghurt - plain - is £2.50.

0:17:44 > 0:17:49- The first topping is 50p.- OK. - And after that, all of them are 60p.

0:17:49 > 0:17:53And you think that's clearly communicated to your customers?

0:17:53 > 0:17:55We're planning on making another sign, this is just temporary.

0:17:55 > 0:17:58The boys need to make their prices clearer, too,

0:17:58 > 0:18:02otherwise they'll just confuse their customers.

0:18:03 > 0:18:05Teams, are you ready?

0:18:05 > 0:18:06ALL: YES!

0:18:06 > 0:18:093, 2, 1, start selling!

0:18:09 > 0:18:11KLAXON

0:18:11 > 0:18:14Frozen yoghurt for sale!

0:18:14 > 0:18:17Straightaway the girls are pulling in the customers.

0:18:17 > 0:18:18That one's £4.20.

0:18:18 > 0:18:21And this one's £2...

0:18:21 > 0:18:25Can you not do it out loud, please? Sorry.

0:18:25 > 0:18:28Would it be £3.35, guys?

0:18:28 > 0:18:32- But they're still confused about their prices!- How much change?

0:18:32 > 0:18:34Uuurr, Mishka! you should know exactly

0:18:34 > 0:18:37how much one frozen yoghurt with one topping costs!

0:18:37 > 0:18:40It's £3.35! Come on!

0:18:40 > 0:18:43This competition is about taking the most cash.

0:18:43 > 0:18:46They've got to know exactly how much things cost!

0:18:46 > 0:18:49£2.50 for just plain frozen yogurt and

0:18:49 > 0:18:5385p for each topping or sauce.

0:18:53 > 0:18:55Sorry about that with your change.

0:18:55 > 0:18:59Good work, Emily. Now make sure your team is 100% clear, too.

0:18:59 > 0:19:01Just keep it in there, Mishka.

0:19:01 > 0:19:0530 metres away, how are the boys doing?

0:19:05 > 0:19:08- Would you like to try some frozen yoghurt?- All right.

0:19:08 > 0:19:11- OK. Would you like some?- OK.

0:19:11 > 0:19:14- That's nice.- Would you like to buy any?

0:19:14 > 0:19:17- Yeah. How much is it? - It's £2.50 plain.

0:19:17 > 0:19:18£3 with topping.

0:19:18 > 0:19:22Our team is doing very well. We're making loads of sales.

0:19:22 > 0:19:24The samples are working very well.

0:19:24 > 0:19:27Good work, Saif, getting customers to sample your product

0:19:27 > 0:19:31and clearly communicating your prices has got you £6.

0:19:31 > 0:19:33Keep it up, boys.

0:19:33 > 0:19:35- Saira, I think I've got a great idea.- OK.

0:19:35 > 0:19:38- You know the speakers that are playing the music?- Yes.

0:19:38 > 0:19:42I think I could get on them and advertise ourselves.

0:19:42 > 0:19:44So that people come to our stall.

0:19:44 > 0:19:46Well, I think that's a fantastic idea. Get on with it!

0:19:46 > 0:19:49Marketing your product to your customers

0:19:49 > 0:19:51is essential to getting great sales

0:19:51 > 0:19:53and Varun's idea is right on the mark.

0:19:53 > 0:19:57I'm guessing you all like ice cream, but there's this thing

0:19:57 > 0:20:00'it actually tastes much better than ice cream.'

0:20:01 > 0:20:04So if you're interested, come to the Trademark Traders stall

0:20:04 > 0:20:07and I'll give you a good deal, cos I'm really kind.

0:20:07 > 0:20:09Yeah, I definitely think I got my point across.

0:20:09 > 0:20:11I think this is really going to pay off.

0:20:11 > 0:20:13That'll be £3.

0:20:13 > 0:20:15What a great idea, Varun.

0:20:15 > 0:20:18Advertising your product is bringing in those sales.

0:20:18 > 0:20:22- How are the girls doing?- OK. I need one more.

0:20:22 > 0:20:26We're going to go round with a tray with lots of yogurts on

0:20:26 > 0:20:28so we can get more customers.

0:20:28 > 0:20:31That's more like it, get your product out there.

0:20:34 > 0:20:35Thank you.

0:20:35 > 0:20:37Great work, Piggy Bankers.

0:20:37 > 0:20:41Every pound gets you one step closer to the USA.

0:20:41 > 0:20:45Someone bought something, I think this is a better strategy.

0:20:45 > 0:20:49It's half way through and both teams are racking up those sales.

0:20:49 > 0:20:53They're selling 85p per topping. Our stall's 60p per topping.

0:20:53 > 0:20:57Anyone want to buy a frozen yoghurt, go up there. Much cheaper.

0:20:57 > 0:21:02Looks like Saif's trying to pinch customers with lower prices.

0:21:02 > 0:21:04If your competition's doing something better than you,

0:21:04 > 0:21:07don't just sit there, join them.

0:21:07 > 0:21:12- What are you selling yours for? - If you want to find out, come and buy some.- OK.

0:21:12 > 0:21:17Guys, guys, what they're doing is £2.50 for the plain chocolate.

0:21:17 > 0:21:2050p for the first topping and 60p for the next.

0:21:20 > 0:21:23Well done, Emily! Being cheeky really helps in sales.

0:21:23 > 0:21:27Finding out what your competitor's pricing is is not a bad strategy.

0:21:27 > 0:21:29We need to lower our price.

0:21:29 > 0:21:31Frozen yoghurt with hot sauce toppings.

0:21:31 > 0:21:33Each topping is 60p

0:21:33 > 0:21:37and the frozen yoghurt by itself would be £2.20.

0:21:37 > 0:21:43- Two, fifty, seventy, eighty. - Thank you so much.

0:21:43 > 0:21:47Nice work, girls. Those lower prices are bringing in those sales.

0:21:48 > 0:21:53That'll be £3.60, yeah? Cool.

0:21:53 > 0:21:56Toppings now 50p each!

0:21:56 > 0:21:5850p for toppings!

0:21:58 > 0:22:01Boys, making your pricing attractive is a good thing.

0:22:01 > 0:22:04Changing them part way through a sale is not.

0:22:04 > 0:22:07Piggy Bankers got their prices to match ours,

0:22:07 > 0:22:11so, Saif decided it would be a good idea to lower ours as well.

0:22:11 > 0:22:14But doing it in front of a customer...

0:22:14 > 0:22:16not very good.

0:22:16 > 0:22:20From where I stand right now, you guys seem disorganised.

0:22:20 > 0:22:22You need to plan and prepare.

0:22:22 > 0:22:25That's the most important thing in business.

0:22:25 > 0:22:27So, get together as a team.

0:22:27 > 0:22:30Focus and then go for it.

0:22:32 > 0:22:35I'm going to make loads of frozen yoghurt.

0:22:35 > 0:22:37and I'm going to take them round

0:22:37 > 0:22:40and try and make them look as attractive as possible.

0:22:40 > 0:22:43So people will be enticed to buy them.

0:22:43 > 0:22:45There you go.

0:22:45 > 0:22:46Just like the girls,

0:22:46 > 0:22:50but in business, never be frightened to use a good idea.

0:22:51 > 0:22:55There are 30 minutes left and nearby,

0:22:55 > 0:22:57the girls are now copying the boys.

0:22:57 > 0:22:59'Hello, it's the Piggy Bankers.

0:22:59 > 0:23:02'We're selling frozen yoghurt.

0:23:02 > 0:23:06'It's cheaper than any other people selling frozen yoghurt...'

0:23:06 > 0:23:07That's a lie!

0:23:07 > 0:23:10But the boys are determined not to be beaten on price.

0:23:10 > 0:23:13'Hello. I'd just like to tell you that...'

0:23:13 > 0:23:15- Oh my God!- 'They're falsely advertising their prices'.

0:23:15 > 0:23:19The red team is cheaper, so if you'd go there to get frozen yoghurt...

0:23:19 > 0:23:23In this competition, there's a price war going on.

0:23:23 > 0:23:26It's £1.90 and 45p for each topping.

0:23:26 > 0:23:29Ours is still cheaper,

0:23:29 > 0:23:31because we give free toppings at £2.

0:23:31 > 0:23:35I think there's a bit of a price war and I think we're winning it.

0:23:35 > 0:23:37All right, Everything's a £1.

0:23:37 > 0:23:40- What do you mean 'everything'? - Including toppings.

0:23:40 > 0:23:42No!

0:23:42 > 0:23:45Be careful, boys. Lower your prices too much

0:23:45 > 0:23:48and you'll end up just giving your products away.

0:23:48 > 0:23:51A pound for frozen yoghurt! £1!

0:23:51 > 0:23:52We won't make profit!

0:23:52 > 0:23:54Our frozen yoghurt's better!

0:23:54 > 0:23:57There's only minutes to go and it's out of control.

0:23:57 > 0:24:00- Just keep it at 90p...- No, no.

0:24:00 > 0:24:03I'm a bit worried about... If everyone keeps lowering their prices

0:24:03 > 0:24:07that in the end we're just giving away practically free yoghurt.

0:24:07 > 0:24:11The Piggy Bankers have lowered their pricing so much throughout today

0:24:11 > 0:24:15and only because they feel very intimidated by their competition.

0:24:15 > 0:24:17That is NOT a good strategy.

0:24:17 > 0:24:21But with just minutes to go, the boys are taking things even further.

0:24:21 > 0:24:23We're lowering prices to 50p now.

0:24:23 > 0:24:27We have to beat the Piggy Bankers, so...

0:24:27 > 0:24:29You want some frozen yoghurt for 50p?

0:24:29 > 0:24:31- Can I have two?- Two, OK.

0:24:31 > 0:24:35The boys may be making sales, but what about their profit?

0:24:35 > 0:24:37Varun, how's it going?

0:24:37 > 0:24:41Saif's lowered prices to 50p and I think that's really low.

0:24:41 > 0:24:43- 50p?- Yeah.

0:24:43 > 0:24:44I thought it was a bad idea, but...

0:24:44 > 0:24:47- Why did you think it was a bad idea? - I thought it was a bad idea,

0:24:47 > 0:24:50because I thought it would be too cheap, but I guess I'm wrong.

0:24:50 > 0:24:55Not at all, Varun - with prices that low, you may well be right.

0:24:55 > 0:24:57Three frozen yogurts for a pound!

0:24:57 > 0:24:59There are just seconds left.

0:24:59 > 0:25:03Three for a pound! Three for a pound! Three for a pound!

0:25:03 > 0:25:05Can the boys sell enough yoghurt

0:25:05 > 0:25:08to make up for their rock-bottom prices?

0:25:08 > 0:25:11Three frozen yoghurts for just a pound!

0:25:11 > 0:25:1610, 9, 8, 7, 6,

0:25:16 > 0:25:215, 4, 3, 2, 1...

0:25:21 > 0:25:23- Stop trading! - HORN BLASTS

0:25:25 > 0:25:29Piggy Bankers, your time is up. Can I have your cash tin?

0:25:30 > 0:25:31Good luck.

0:25:31 > 0:25:36Trademark Traders, your time is up. Can I have your cash tin?

0:25:36 > 0:25:37Good luck.

0:25:44 > 0:25:48They gave it their all, but only one team can win.

0:25:48 > 0:25:52Is it Piggy Bankers or Trademark Traders who have made the most money

0:25:52 > 0:25:57and are in with a chance of trading their way to the USA?

0:25:57 > 0:26:00I've been watching both teams very closely for the last two days,

0:26:00 > 0:26:03and I've been very impressed with what I've seen.

0:26:03 > 0:26:06You should all be very proud of yourselves.

0:26:07 > 0:26:10The cash has been counted.

0:26:12 > 0:26:13Piggy Bankers.

0:26:14 > 0:26:15You took...

0:26:21 > 0:26:23Trademark Traders.

0:26:24 > 0:26:25You took...

0:26:31 > 0:26:34Congratulations, Piggy Bankers!

0:26:34 > 0:26:37Well done, you are today's winners!

0:26:37 > 0:26:40Yeah, I was a bit surprised, because I thought the boys had just done it.

0:26:40 > 0:26:42But, we won!

0:26:42 > 0:26:44I'm very proud of my team. We all put in a lot of effort

0:26:44 > 0:26:46and we all gave it our best.

0:26:46 > 0:26:51I feel a bit sorry for the other team, cos they did work really hard

0:26:51 > 0:26:55and they looked really gutted when we were told the results.

0:26:55 > 0:26:59Winning puts Piggy Bankers on to the leaderboard,

0:26:59 > 0:27:03but their £90.05 isn't enough to put them in the top four,

0:27:03 > 0:27:08so that means Determination, Victores, Team Sterling and Top Dogs

0:27:08 > 0:27:12will go through to the semifinals and the other teams are out.

0:27:17 > 0:27:21The Piggy Bankers demonstrated that one of the most important qualities

0:27:21 > 0:27:24you need in business is teamwork.

0:27:24 > 0:27:26They stuck together throughout this challenge

0:27:26 > 0:27:28to get the results they wanted.

0:27:28 > 0:27:32Well worth remembering if you want to trade your way to the USA.

0:27:34 > 0:27:37Next time on Trade Your Way, it's the semifinals.

0:27:37 > 0:27:40Can I interest you in some very delicious popcorn?

0:27:40 > 0:27:42My biggest thing would be a bargain deal.

0:27:42 > 0:27:44What are you going to do when that's gone?

0:27:44 > 0:27:45He saw our prices.

0:27:45 > 0:27:4850p! It cost us a pound!

0:28:06 > 0:28:09Subtitles by Red Bee Media Ltd