Episode 3

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0:00:02 > 0:00:07This programme contains some strong language

0:00:07 > 0:00:10Stand by, two. Mix through. Cue on two.

0:00:10 > 0:00:12The BBC has announced the appointment

0:00:12 > 0:00:15of ex-Head of Olympic Deliverance Ian Fletcher

0:00:15 > 0:00:16as its new Head of Values.

0:00:22 > 0:00:24Time now for the shipping forecast.

0:00:26 > 0:00:27Superimpose.

0:00:35 > 0:00:37I'm a bit busy this morning, so I'll have to get back to you,

0:00:37 > 0:00:39but, no, from the hip, I mean, surely,

0:00:39 > 0:00:41unless I've misunderstood this,

0:00:41 > 0:00:44Songs Of Praise isn't actually about ratings, is it?

0:00:44 > 0:00:45I mean, that's not its...

0:00:45 > 0:00:48'8.30 on another morning at New Broadcasting House

0:00:48 > 0:00:49'in central London.

0:00:49 > 0:00:51'Ian Fletcher has now been in his job

0:00:51 > 0:00:53'as the BBC's Head of Values for nearly a month.'

0:00:53 > 0:00:56If you take that out, what have we actually got left?

0:00:56 > 0:00:57In the end... Thanks, Will.

0:00:57 > 0:01:00In the end, if we're not careful, it'll be Top Gear,

0:01:00 > 0:01:03Strictly Come Dancing and, you know, Bake Offs of various kinds,

0:01:03 > 0:01:07and, frankly, I'm not sure that's quite what Lord Reith had in mind.

0:01:07 > 0:01:09Reith. Lord Reith.

0:01:11 > 0:01:13As opposed to people watching each other

0:01:13 > 0:01:15stuffing their faces with caramelised whatever

0:01:15 > 0:01:19or crying because they haven't got the right kind of self-raising flour

0:01:19 > 0:01:21in their apple turnovers or whatever.

0:01:21 > 0:01:24OK, I don't care whether you do or not, that's just an example, OK?

0:01:24 > 0:01:25Right.

0:01:41 > 0:01:43Perhaps I should say what's driving this, I think,

0:01:43 > 0:01:46- apart from that it's crucial in its own right...- Brilliant.

0:01:46 > 0:01:49The real urgency behind it is this Reith thing next month.

0:01:49 > 0:01:51'By 9am, Ian is already chairing

0:01:51 > 0:01:54'the fortnightly Way Ahead Task Force Group.

0:01:54 > 0:01:58'BBC Director-General Tony Hall is due to deliver the keynote speech

0:01:58 > 0:02:03'at a major BBC thing next month to celebrate the death 43 years ago

0:02:03 > 0:02:06'of the first ever Director-General, Lord Reith.'

0:02:06 > 0:02:08Cameron's been invited, Miliband, I think,

0:02:08 > 0:02:12Maria Miller, Culture Secretary, obviously, so basically it's...

0:02:12 > 0:02:14- Lis Murdoch from Shine. - Right, yes, so...

0:02:14 > 0:02:16Peter Fincham from ITV.

0:02:16 > 0:02:18Yes, thank you. So, basically anyone who's anyone.

0:02:18 > 0:02:21- Not to mention the Prince of Wales. - Yes. Thank you, Simon.- Yay.

0:02:21 > 0:02:25- Not sure who he's from. - He's from Wales.- What?- Duh.

0:02:25 > 0:02:26'With the anniversary in mind

0:02:26 > 0:02:29'and the campaign for Charter Renewal in 2016

0:02:29 > 0:02:30'coming closer by the fortnight,

0:02:30 > 0:02:34'Ian is joined by Director of Strategic Governance Simon Harwood,

0:02:34 > 0:02:36'Head of Output Anna Rampton,

0:02:36 > 0:02:39'Senior BBC Communications Officer Tracey Pritchard,

0:02:39 > 0:02:43'Brand BBC Consultant Siobhan Sharpe from PR Company Perfect Curve,

0:02:43 > 0:02:45'and two other people,

0:02:45 > 0:02:47'to think some Big Thoughts about the BBC's purpose.'

0:02:47 > 0:02:50This will be the opening shot in the campaign

0:02:50 > 0:02:51to secure the future and the values

0:02:51 > 0:02:53of the institution we're all sitting in now.

0:02:53 > 0:02:55- Cool.- Yes, very good, very strong.

0:02:55 > 0:02:57With that in mind, I thought it might be interesting -

0:02:57 > 0:02:59maybe illuminating, who knows -

0:02:59 > 0:03:03- just to start by asking everyone in this room to write down...- Yes.

0:03:03 > 0:03:04- ..to write down one word... - Brilliant.

0:03:04 > 0:03:06- This is so cool, we love this. - OK, no.

0:03:06 > 0:03:09- One word?- I'm sorry. - Yes, one word.- Turquoise.

0:03:09 > 0:03:10- No, I haven't started yet.- OK.

0:03:10 > 0:03:13- Write down one word that...- Yep. - The first thing that...- No, sure.

0:03:13 > 0:03:16The first thing that comes into your mind when you hear the word "BBC".

0:03:16 > 0:03:18- OK, so it's not a word.- Got it.

0:03:18 > 0:03:21Just write that word down, then fold it up so no-one can see it, and...

0:03:21 > 0:03:24- OK Go.- Right. OK. You've got 30 seconds.

0:03:30 > 0:03:32OK, OK, OK.

0:03:37 > 0:03:39Can I just say, I'm not being funny or anything,

0:03:39 > 0:03:41- but I'm really not good at this. - It's not a test.

0:03:41 > 0:03:45- I'm OK at most things. - Just whatever comes into your head.

0:03:45 > 0:03:49- Er, no, that's way better. This is so cool.- Finished, sir.

0:03:51 > 0:03:54- Can you have smells?- Smells? - No, sure.

0:03:54 > 0:03:57Like the smell of the building when you come in in the morning.

0:03:57 > 0:03:59- Is it the smell of success, Tracey? - No, it's not that, Simon.

0:03:59 > 0:04:02It's more like some sort of detergent or something.

0:04:02 > 0:04:03You can have whatever you want.

0:04:03 > 0:04:05You can have whatever you want. It's cool.

0:04:09 > 0:04:13Right. OK. Don't say I didn't warn you.

0:04:13 > 0:04:16- OK, so if you just want to pass them along.- No peeking.

0:04:16 > 0:04:18- Anna, you haven't... You really don't...- No.- No, OK.

0:04:18 > 0:04:22- The fact is, I really don't do this. - Right, OK. OK, good. So...

0:04:41 > 0:04:43Right, OK, good. So, that's all good.

0:04:44 > 0:04:48OK. OK, sure, but the screening itself starts at seven.

0:04:49 > 0:04:52OK, great. Thanks, Margo. I'll...

0:04:52 > 0:04:55No, yeah, I'll tell him, but I'm sure that'll be fine.

0:04:55 > 0:04:57OK, see you later.

0:04:57 > 0:05:00OK, thanks, great. Bye.

0:05:00 > 0:05:02- Hi, Will.- Oh, yeah. Hey, yeah, hi.

0:05:02 > 0:05:04- You OK?- Yeah, no, that's cool, I don't mind.

0:05:04 > 0:05:06'Meanwhile, intern Will Humphries

0:05:06 > 0:05:08'is busy with an important mission of his own.'

0:05:08 > 0:05:10- This is, like, Ian Fletcher's bike. - OK, yes.

0:05:10 > 0:05:12I have to find somewhere to put it, cos he's like a nomad.

0:05:12 > 0:05:14- A what?- Nomad.

0:05:14 > 0:05:17- Right.- Yeah, I know, mental, but it's, like, a challenge.- Right.

0:05:17 > 0:05:19- I was thinking, maybe it could be here, near your desk.- OK.

0:05:19 > 0:05:22- Then I would know where it was. - You can leave it here, if you like.

0:05:22 > 0:05:24- OK, wow, cool. - I can keep an eye on it for him.

0:05:24 > 0:05:27I've got to keep an eye on it for him. That's the challenge.

0:05:27 > 0:05:29- Well, whatever.- Yeah.

0:05:29 > 0:05:31- Put it next to Simon's. We can both keep an eye on it.- OK, cool.

0:05:36 > 0:05:38- Actually, Will, are you busy this morning?- What, now?

0:05:38 > 0:05:40- Well, this morning, yes.- No.

0:05:40 > 0:05:42I'm a bit busy today. Would you be able to...?

0:05:42 > 0:05:44OK, cool, yeah, no worries.

0:05:44 > 0:05:47We're sending out the invitations to the Reith thing today.

0:05:47 > 0:05:48Yeah. The what?

0:05:48 > 0:05:50Tony Hall's going to be giving this... Actually, it's a bit...

0:05:50 > 0:05:52- OK.- It doesn't...- That's cool.

0:05:52 > 0:05:54Would you be able to fold the letters

0:05:54 > 0:05:55- and put them in the envelopes? - Cool.

0:05:55 > 0:06:00- Do you want to sit down here? - OK, cool, yeah, no worries.

0:06:01 > 0:06:04So, they're all printed out and signed by Tony Hall,

0:06:04 > 0:06:06and all of the envelopes have got the addresses on.

0:06:06 > 0:06:07- Wow! How many of them are there? - 400.

0:06:07 > 0:06:11- Whoa! Cool.- They're all in the right order in the piles,

0:06:11 > 0:06:13- so it should be really straightforward.- Yeah.

0:06:13 > 0:06:15- But it is quite important... - That's OK.

0:06:15 > 0:06:18..to make sure that the right letter goes in the right envelope.

0:06:18 > 0:06:21- Yeah, no, obviously. Cool. - Are you going to be OK with that?

0:06:21 > 0:06:23Yeah, cool. Yeah, no worries. With what?

0:06:23 > 0:06:26With everything that I just explained to you.

0:06:26 > 0:06:28- Yeah, no worries. Yeah, cool.- Right.

0:06:28 > 0:06:31- Yeah, so where are you going to sit? - No...- I could sit on the bike.

0:06:31 > 0:06:34- I've got this Syncopatico Update course this morning.- Oh. OK.

0:06:34 > 0:06:36- But I'll be back at lunchtime. - OK, cool.

0:06:36 > 0:06:37- Hey. Ready?- Yes, just coming.

0:06:37 > 0:06:40- Really, Will, that'll so brilliant. You're a star.- Yeah, OK, cool.

0:06:48 > 0:06:49I suppose what I'm not clear about

0:06:49 > 0:06:51is how moving it to radio would refresh it

0:06:51 > 0:06:53or what sort of signals that'd send out.

0:06:53 > 0:06:56'Back in Frankie Howerd, Ian has moved the Way Ahead meeting

0:06:56 > 0:06:58'away from Big Thoughts and onto Detail.'

0:06:58 > 0:07:01- It's people singing in churches. - Well, yes.- Cool idea.

0:07:01 > 0:07:03There's no jeopardy. There's no appointment to view.

0:07:03 > 0:07:05- It's not even a competition. - Oh, bummer.

0:07:05 > 0:07:06'There's been a proposal

0:07:06 > 0:07:10'to move the BBC's much-loved religious big-hitter Songs Of Praise

0:07:10 > 0:07:12'from its current slot on Sunday evening.'

0:07:12 > 0:07:15Am I right in thinking that what's in your mind, Anna, here instead,

0:07:15 > 0:07:17is Britain's Tastiest Village?

0:07:17 > 0:07:19- Village is still floating at the moment.- Right. Is it?

0:07:19 > 0:07:21But we have a duty to give people what they want.

0:07:21 > 0:07:25Might it be our duty sometimes to lead people towards things

0:07:25 > 0:07:27- they didn't realise they wanted? - Yes, very good.

0:07:27 > 0:07:29- Well, no.- Duh!- Right. - Frankly, that's ludicrous.

0:07:29 > 0:07:32- Guys, you don't sell crab cakes in a sausage factory.- Brilliant.

0:07:32 > 0:07:34- Exactly.- Have we got that?- Uh-huh.

0:07:34 > 0:07:36Tony'll be practically beside himself.

0:07:36 > 0:07:38The big positive to take out of this

0:07:38 > 0:07:41is that this is exactly the sort of debate we should be having at this stage.

0:07:41 > 0:07:44- Brilliant.- So, that's all good. - Cool.- I guess the other thing

0:07:44 > 0:07:46to think about at some point will be the logo issue.

0:07:46 > 0:07:49- Sure, yeah.- The logo issue? - Yeah.- Cool.

0:07:49 > 0:07:51Ah, OK. You guys haven't spoken yet.

0:07:51 > 0:07:53No, no, but that's cool. That's so going to happen.

0:07:53 > 0:07:55Well, what about it happening now?

0:07:55 > 0:07:58Well, this is just something that Siobhan mentioned in passing,

0:07:58 > 0:08:00and I happened to mention it to Tony, that's all.

0:08:00 > 0:08:03- Right, I see. So...- OK, so here's the thing with this, guys.

0:08:03 > 0:08:06You want to up-size your footprint, you gotta get different shoes.

0:08:06 > 0:08:10- What?- 'As part of the debate about what the BBC is for,

0:08:10 > 0:08:13'Siobhan has come up with the idea of refreshing the BBC's logo

0:08:13 > 0:08:16'as a way of achieving various different things.'

0:08:16 > 0:08:19You home screen, your brand takeaway, right there in the logo,

0:08:19 > 0:08:21you're drinking from the fire hose from the get-go.

0:08:21 > 0:08:22- It's a no brainer.- Right.

0:08:22 > 0:08:24I'm sorry, I'm not being funny or anything,

0:08:24 > 0:08:27but so far, I don't think I've understood a single thing

0:08:27 > 0:08:29- you've actually said this morning. - Cool.

0:08:29 > 0:08:31If it helps, what Siobhan said to me,

0:08:31 > 0:08:33and what caught Tony's attention, was that the BBC

0:08:33 > 0:08:35should maybe look and feel more like an app going forward.

0:08:35 > 0:08:37- Sure, totally.- Right.

0:08:37 > 0:08:39- An app.- OK, that works.

0:08:39 > 0:08:42But are we in danger of putting the cart before the horse here?

0:08:42 > 0:08:44- Ah, yes, very good. - OK, we SO don't need horses here.

0:08:44 > 0:08:46I don't think you've quite...

0:08:46 > 0:08:50- OK, that's so wrong, I don't even know where to start.- Brilliant.

0:09:07 > 0:09:09- Dan, hi.- Oh, hi, yeah.

0:09:09 > 0:09:10- What are you doing out here? - Um, yeah...

0:09:10 > 0:09:13- Why weren't you waiting inside? - Yeah, no, I went in.

0:09:13 > 0:09:14- I prefer it out here, really.- Right.

0:09:14 > 0:09:16'Meanwhile, down at reception,

0:09:16 > 0:09:19'producer Lucy Freeman has gone down to meet new writer Dan Shepherd.'

0:09:19 > 0:09:21- When did you come down? - I came down last night.

0:09:21 > 0:09:24- You've got friends you stay with. - I stay with my ex-girlfriend.

0:09:24 > 0:09:27- Sounds like a very level-headed arrangement.- It was all right.

0:09:27 > 0:09:30I didn't know she was my ex-girlfriend when I set off.

0:09:30 > 0:09:32- Oh. Right. - But no, still, yeah, it was OK.

0:09:32 > 0:09:33- I read it again this morning. - Oh, right.

0:09:33 > 0:09:35It's really good. It's really good.

0:09:35 > 0:09:37We should be going in there with real confidence.

0:09:37 > 0:09:40- If you want to do that.- Well, no. - I think I'll just go in as me.

0:09:40 > 0:09:44'Now 36, Dan has come in for a potentially important meeting

0:09:44 > 0:09:47'about a potential project that Lucy's been helping him develop

0:09:47 > 0:09:49'for the last few years of his potential life.'

0:09:49 > 0:09:53- It's easy for me to say this. You've got to believe in yourself.- Yeah.

0:09:53 > 0:09:57- I'm not doing this as a favour, OK? You know, life's too short.- Yeah.

0:09:57 > 0:09:58I probably shouldn't say this,

0:09:58 > 0:10:01but I end up working on so many shows I don't really care about.

0:10:01 > 0:10:03Bloody hell, these chairs are a height.

0:10:03 > 0:10:05- Shall we just stand up? - I think I'd feel safer, yeah.

0:10:05 > 0:10:07Yes, of course, yes, good idea.

0:10:07 > 0:10:10- You OK?- Yeah.

0:10:10 > 0:10:12Eventually, a continuity announcer is going to end up saying,

0:10:12 > 0:10:15- "And now on BBC Two, it's time for Home Truth..."- Yeah.

0:10:15 > 0:10:19"..a brand-new comedy drama starring whoever and whoever."

0:10:19 > 0:10:21- Yeah, them.- I genuinely believe that. So must you.

0:10:21 > 0:10:23Yeah. Do they have loos in here?

0:10:23 > 0:10:25Of course. Through the doors at the end and on the left.

0:10:25 > 0:10:26- Right. Great. Thanks.- Yes.

0:10:29 > 0:10:33No, we have bloody apologised. No, I have.

0:10:33 > 0:10:36No, we did. Yes, it is.

0:10:36 > 0:10:40'Meanwhile, Current Controller of News and Current Affairs Neil Reid

0:10:40 > 0:10:42'is busy being a man under pressure.'

0:10:42 > 0:10:43We've got an apology on the website,

0:10:43 > 0:10:45we did an apology on the Today programme,

0:10:45 > 0:10:48I've apologised to Tony personally. He's... No, I haven't finished yet.

0:10:48 > 0:10:50He's apologised to Patten,

0:10:50 > 0:10:52I think he's looking for someone to apologise to as we speak.

0:10:52 > 0:10:54So, you know, we really are bloody sorry.

0:10:54 > 0:10:56I don't know what else we can do.

0:10:56 > 0:10:58Please do. And while you're at it, give her one from me.

0:10:58 > 0:11:00Thanks. Bye, bye.

0:11:00 > 0:11:01Right.

0:11:01 > 0:11:04- Ah. The Joy of News.- Fuck, that's hot. What do you want, Simon?

0:11:04 > 0:11:07- Have you got a minute? - No, I haven't. No, not really.

0:11:07 > 0:11:08I mean, for what it's worth,

0:11:08 > 0:11:11- I know that Tony's absolutely behind you on this.- Yeah, bollocks.

0:11:11 > 0:11:14'Following an item broadcast on the BBC News Channel

0:11:14 > 0:11:17'there's been a serious complaint about the quality of journalism

0:11:17 > 0:11:20'in the Corporation's coverage of the ongoing crisis in Syria.'

0:11:20 > 0:11:22This is what? A junior picture researcher, was it?

0:11:22 > 0:11:24It was 4am. It's not his fault.

0:11:24 > 0:11:25- PHONE BUZZES - He's a good kid.- No, of course.

0:11:25 > 0:11:28He's been working all night. But the fact is...

0:11:28 > 0:11:30Nick, I'll phone you back. Yep.

0:11:30 > 0:11:32The fact is that for about half an hour this morning,

0:11:32 > 0:11:34just till we start getting the calls,

0:11:34 > 0:11:37we were running the story with a picture of Trudie Styler

0:11:37 > 0:11:39- instead of President Assad's wife Asma.- Yep.

0:11:39 > 0:11:42- You know, that's not good. - No. And what was the story?

0:11:42 > 0:11:44- She's been shopping for something somewhere.- Right.

0:11:44 > 0:11:46We fixed it as soon as we could, but by then it's too late,

0:11:46 > 0:11:49and then we get "The Call" and all bloody hell breaks loose.

0:11:49 > 0:11:50- No, I mean, that is bad luck.- Yeah.

0:11:50 > 0:11:53And if there's anyone you don't want to cross, it's Trudie Styler.

0:11:53 > 0:11:57No, it's Asma bloody Assad who's complained.

0:11:57 > 0:11:58Oh, I see, of course, yes.

0:11:58 > 0:12:01- That's why it's such a giant fuck up.- No, brilliant, Neil, brilliant.

0:12:16 > 0:12:18Tracey, hi.

0:12:18 > 0:12:21Hang on, when you say I might like to know about it,

0:12:21 > 0:12:22so this is a bad thing...

0:12:22 > 0:12:25'Meanwhile, elsewhere in the building, it's becoming clear to Ian

0:12:25 > 0:12:28'that as Head of Values, you can never be sure what's coming next

0:12:28 > 0:12:30'or exactly where it's coming from.'

0:12:30 > 0:12:32Well, I mean, where are you?

0:12:32 > 0:12:35Right, OK, yes, I know. You mean the...

0:12:35 > 0:12:37Is it Beirut? I thought it was Cairo.

0:12:37 > 0:12:40- They're saying they might run it tomorrow.- Right.- I know.

0:12:40 > 0:12:42I don't want to be negative or anything,

0:12:42 > 0:12:43but I've got a very bad feeling about this.

0:12:43 > 0:12:47Senior BBC Communications Officer Tracey Pritchard

0:12:47 > 0:12:50has had advance warning from the media editor of The Daily Telegraph

0:12:50 > 0:12:52of a feature they're about to run

0:12:52 > 0:12:53on the issue of BBC executive salaries,

0:12:53 > 0:12:56as part of which they're intending to use Ian's salary

0:12:56 > 0:12:59as its so-called so-called Head of Values as an example.

0:12:59 > 0:13:02The first thing to say, Ian, I've no idea personally

0:13:02 > 0:13:05- whether that figure is actually accurate or not.- Right.

0:13:05 > 0:13:08Presumably that's something you'll be able to confirm or otherwise for yourself now.

0:13:08 > 0:13:11- Yes. I mean, yes.- Because they're bandying this figure about,

0:13:11 > 0:13:13but that's obviously at the heart of the whole story.

0:13:13 > 0:13:15Well, yes, absolutely, yes.

0:13:17 > 0:13:20I don't want to pry into your personal affairs, Ian,

0:13:20 > 0:13:23- because I don't do that, that's not the sort of person I am.- No.

0:13:23 > 0:13:26- But is that what you earn? - Broadly speaking... It's certainly...

0:13:26 > 0:13:29- They've obviously...- That IS what you earn.- I'd need, obviously, to...

0:13:29 > 0:13:32- Right. OK.- I'd need to go back and check the...just look at the...

0:13:32 > 0:13:34I'm not being funny or anything,

0:13:34 > 0:13:37but when I saw it, I was assuming it was wildly inaccurate.

0:13:37 > 0:13:40- Right. Well...- As it is, I've gotta say we are not in a good place here.

0:13:40 > 0:13:43Well, obviously we need to start thinking about a strategy now.

0:13:43 > 0:13:45I don't want to be dramatic or anything,

0:13:45 > 0:13:47but I think what we could be looking at is a miracle.

0:13:49 > 0:13:52- Dan, hi.- Yeah, hi, yeah.- Really good to meet you.- Yes, you too. Yeah.

0:13:52 > 0:13:54- And Matt.- Dan.- Yeah, hi.

0:13:54 > 0:13:56- Thanks for this. We know how busy you guys are.- Yes.

0:13:56 > 0:13:59- No sure. You came down from Leeds? - Yeah.- Great.

0:13:59 > 0:14:01- Well, from Wetherby.- Right.

0:14:01 > 0:14:03- I got a bus to Leeds. - Great. Have a seat.- Yeah.

0:14:03 > 0:14:05'Meanwhile, Lucy and writer Dan Shepherd

0:14:05 > 0:14:07'have got their potentially vital meeting

0:14:07 > 0:14:09'with Head of Output Anna Rampton

0:14:09 > 0:14:13'and BBC Head of Generic Comedy Drama Matt Taverner.'

0:14:13 > 0:14:15- You want to tell us a bit about Home Truth?- Yeah.- Yeah.

0:14:15 > 0:14:18'They know that if they're ever going to have a chance

0:14:18 > 0:14:22'to get Dan's idea finally off the ground, this is either it or not.'

0:14:22 > 0:14:24Cos I've seen it develop to this point,

0:14:24 > 0:14:25which has been a terrific process,

0:14:25 > 0:14:28but, Dan, maybe you can just say a bit about the basic premise.

0:14:28 > 0:14:30- Yeah, OK.- OK, good.

0:14:30 > 0:14:32So, basically, it's set in Scarborough, believe it or not.

0:14:32 > 0:14:34- Great.- I mean, that's not very...

0:14:34 > 0:14:36It's basically just about ordinary people

0:14:36 > 0:14:38trying to live their lives as well as they can.

0:14:39 > 0:14:41- Right.- Great.- Yeah.

0:14:43 > 0:14:45Obviously it's a relationship story at the centre of it.

0:14:45 > 0:14:48- Yeah, kind of, yeah. - So, this script is what? It's...

0:14:48 > 0:14:51Yes, so when Dan first came to me with the idea originally,

0:14:51 > 0:14:54I suggested he do a synopsis, maybe a couple of sample scenes.

0:14:54 > 0:14:56But what Dan came back with eventually was,

0:14:56 > 0:14:58he came back with the whole thing, all the characters,

0:14:58 > 0:15:00their whole world, you know, just there.

0:15:00 > 0:15:03- Great.- And by there, you mean Scarborough.- Yeah.

0:15:03 > 0:15:05I suppose... Well, Dan, we haven't talked about this,

0:15:05 > 0:15:09- but I suppose it doesn't actually have to be Scarborough.- Yeah, no.

0:15:09 > 0:15:12Could just as well be Bridlington, or Whitby if you want to go north.

0:15:12 > 0:15:15- It's a character-led piece.- Great. - The location's actually secondary.

0:15:15 > 0:15:19- It's called Home Truth. - Yeah.- Yes.- Why is it called that?

0:15:19 > 0:15:24I guess it's called that because she's a small-town solicitor.

0:15:24 > 0:15:26- A solicitor?- Yeah, but not like a hotshot or anything.

0:15:26 > 0:15:28She's dealing with ordinary people's stuff.

0:15:28 > 0:15:31- But in the end, what she's dealing with is truth.- Right.

0:15:31 > 0:15:33I have to say, I think it's a brilliant title.

0:15:33 > 0:15:35- But, like, in her life, in her relationship...- Yes.

0:15:35 > 0:15:37..I guess what she starts to realise...

0:15:37 > 0:15:42- Yeah, no, sure. I mean, Matt...- Yep. - What's your...? What do you think?

0:15:42 > 0:15:45- Yeah, no, I mean, great, Dan. I mean, really interesting.- Yeah.

0:15:45 > 0:15:48I mean, I have to say, for me, it does feel a bit long.

0:15:50 > 0:15:52- Long?- For me, a bit, yeah.

0:15:52 > 0:15:55- Right. OK.- I mean, do you want to put a bit of detail on that, Matt?

0:15:55 > 0:15:57- No, sure.- Just to help Dan get a sense of what you mean.

0:15:57 > 0:15:58Yeah, no, sure.

0:16:07 > 0:16:10- Hi, Will.- Oh, cool, yeah, hi. - Wow, amazing.- Yeah, no worries.

0:16:10 > 0:16:12I was pretty slow to begin with, but then you get a rhythm.

0:16:12 > 0:16:14That's really...

0:16:14 > 0:16:17- No, but hang on. No, the envelopes...- Yeah.

0:16:17 > 0:16:19You've got them... They're upside down.

0:16:19 > 0:16:21Yeah, no, cool, cos it's quicker like that.

0:16:21 > 0:16:24- Right.- Yeah, it's, like, flap up, in, seal, done. It's a system.

0:16:24 > 0:16:27Yeah. No, but they were in the right order, the addresses.

0:16:27 > 0:16:30Yeah, no, they're in the same order. It's just they're the other way up.

0:16:30 > 0:16:32Right, so that's the wrong order.

0:16:32 > 0:16:34- Yeah.- Completely. With the bottom one on the top.

0:16:43 > 0:16:46- Yeah, OK, no. - I mean, Jesus Christ. Will...- Yeah.

0:16:46 > 0:16:49I've got the second half of that course this afternoon.

0:16:49 > 0:16:51It's like sometimes I just don't think.

0:16:53 > 0:16:55I'm just thinking in terms of hinterland, really.

0:16:55 > 0:16:58- Maybe show, don't tell.- Yeah. - I may be wrong.- Yeah.

0:16:58 > 0:17:02'Back in the script meeting, Head of Generic Comedy Drama Matt Taverner

0:17:02 > 0:17:04'is still explaining what he means to Lucy and Dan.'

0:17:04 > 0:17:08- I think is it worth maybe thinking about consequences.- Consequences.

0:17:08 > 0:17:11It might just be this particular iteration of the idea.

0:17:11 > 0:17:14Yes, you do realise you've got two episodes there, Matt?

0:17:14 > 0:17:15- Yeah.- Yeah.- Yeah, no, sure.

0:17:15 > 0:17:18So, one of the great things about working with Dan is,

0:17:18 > 0:17:20he goes away and comes back with two scripts off his own bat.

0:17:20 > 0:17:22I wanted to know what happened next.

0:17:22 > 0:17:25Yes, no, of course, don't get me wrong, that's great.

0:17:25 > 0:17:27No, I mean, I don't know. Just in terms of story, I suppose...

0:17:27 > 0:17:30- Yeah.- Is there a way of maybe starting in the middle here

0:17:30 > 0:17:32- instead of at the beginning? - Oh, OK.

0:17:32 > 0:17:34- Or is it maybe a question of re-imagining the precinct?- Yeah.

0:17:34 > 0:17:37Just to give it, if you like, maybe a bit more narrative heft.

0:17:37 > 0:17:39- Yeah, maybe, yeah.- Good, OK. - Well, no, hang on...

0:17:39 > 0:17:41- Really good to meet you.- Yeah.- Yes.

0:17:41 > 0:17:43- So, what would be really great, Matt and Anna...- Sure.

0:17:43 > 0:17:46..good for Dan and...well, no, good for both of us, actually,

0:17:46 > 0:17:48good for me too, is to come away from this meeting

0:17:48 > 0:17:50with a clear sense of where we are with this.

0:17:50 > 0:17:52- I think I've got that. - I'm with you, Lucy.

0:17:52 > 0:17:54- It'd be great if we could get this thing across the line.- Yes.

0:17:54 > 0:17:57Across... Well, that's... Let's... It is across... What line?

0:17:57 > 0:18:00I'd say this really does feel like a very strong first draft.

0:18:00 > 0:18:01- Yeah.- I mean, really strong.

0:18:01 > 0:18:03I mean, what I'd say is it's absolutely worth you

0:18:03 > 0:18:06keeping us in the loop about where you go with it creatively.

0:18:06 > 0:18:08- Right.- Anna? - Yeah, absolutely. Good. Yeah.

0:18:08 > 0:18:10OK. OK.

0:18:10 > 0:18:12Well, that's... I mean, thank you very...

0:18:12 > 0:18:14- Thank you very... Thank you. - Yeah, great.

0:18:25 > 0:18:27Yeah, yeah, yeah, yeah, so I had this thing

0:18:27 > 0:18:31where if you take the first B and flip it the other way, OK?

0:18:31 > 0:18:33- OK, I don't get that. - Then it's more...- I don't get it.

0:18:33 > 0:18:35Straightaway it's just... I mean...

0:18:35 > 0:18:37- Do another one.- Yeah. - Flippety-flip-flip.

0:18:37 > 0:18:40'Meanwhile, across town at PR company Perfect Curve,

0:18:40 > 0:18:42'Siobhan Sharpe's creative team

0:18:42 > 0:18:44'are already feeding back to her creatively

0:18:44 > 0:18:46'on the issue of the BBC logo.'

0:18:46 > 0:18:48We're like, what if the BBC was a fruit?

0:18:48 > 0:18:49- OK.- What sort of fruit would it be?

0:18:49 > 0:18:52- Yeah, fruit, yeah. - Cool.- So, what we came up...

0:18:52 > 0:18:55- Mango.- Yeah, so first... - Kiwi fruit. Guava. I love this.

0:18:55 > 0:18:57Yeah. So, first we were like, an apple?

0:18:57 > 0:19:01- Yeah, yeah, an apple, yeah.- Yeah, or maybe like a pear?- Or an apple.

0:19:01 > 0:19:03- Yeah, an apple. - No, we love apples. Say some more.

0:19:03 > 0:19:05- Yeah, maybe a kind of cheese. - Yeah, that's not a fruit.

0:19:05 > 0:19:08But a hard cheese, not a smelly one.

0:19:08 > 0:19:09OK, I don't know how to say this,

0:19:09 > 0:19:12but this is not just another brand refresh, OK?

0:19:12 > 0:19:18This is the British Broadcasting, like, Company. This is major shit.

0:19:18 > 0:19:21- Yeah.- For sure.- Yeah. - We screw the pooch on this one,

0:19:21 > 0:19:23we're sucking nothing but sauerkraut here.

0:19:23 > 0:19:24'Tasked with the task

0:19:24 > 0:19:27'of re-conceptualising the world-famous BBC brand

0:19:27 > 0:19:29'to make it feel more like an app,

0:19:29 > 0:19:34'Ideation Architect Barney Lumsden, Trending Analyst Coco Lomax

0:19:34 > 0:19:36'and Viral Concept Designer Karl Marx

0:19:36 > 0:19:38'have put their individual heads together

0:19:38 > 0:19:40'to see if anything happens.'

0:19:40 > 0:19:43- So, we've had this really big idea. - OK. This is good, guys.

0:19:43 > 0:19:46So, we're like, you know when you look at your iPad or your phone,

0:19:46 > 0:19:49whatever, yeah, and you, like, look at the apps,

0:19:49 > 0:19:53and it's, like, none of them have got, like, any letters or anything.

0:19:53 > 0:19:55Yeah, like, or they've got one letter.

0:19:55 > 0:19:57- Yeah, one letter. - Like F for like Facebook.- Yeah.

0:19:57 > 0:19:59Yeah, or, like, a phone for, like, a phone.

0:19:59 > 0:20:02Yeah, but what they don't have is any, like, writing.

0:20:02 > 0:20:03- No.- No.- OK.

0:20:03 > 0:20:06And then you look at the BBC app and it's got...

0:20:06 > 0:20:09- it's like it's got writing, like, all over it.- Yeah.

0:20:09 > 0:20:13- Cos they've got, like, B, B and C. - Yeah, it's letters city here, guys.

0:20:13 > 0:20:17And then it's got BBC Weather, BBC News, BBC Sport, BBC iPlayer...

0:20:17 > 0:20:18Sure. OK, I get this.

0:20:18 > 0:20:21Yeah, it's like they don't know what to do with all the letters,

0:20:21 > 0:20:22they just stuck them on the app.

0:20:22 > 0:20:24Help me, I can't see for writing.

0:20:24 > 0:20:26Yeah, it's like... It's not Jane Austen here, guys.

0:20:26 > 0:20:29Get real. It's an iPad - get an iCon.

0:20:29 > 0:20:32- That's why we had an iDea. - Yeah, and that's when...- An iDea.

0:20:32 > 0:20:36And that's when we realised what the thing about the BBC logo was.

0:20:36 > 0:20:37- Yeah.- Yeah.

0:20:37 > 0:20:40OK, what? Don't do this, say stuff.

0:20:40 > 0:20:43- Lose the letters.- Yep.- Shit.

0:20:43 > 0:20:46- Yeah, cos they're just not a very appy thing to have.- Shut up!

0:20:46 > 0:20:48- It's un-appy.- Shut up! - Yeah, that's why...

0:20:48 > 0:20:50Yeah, we're not doing cheese, OK?

0:20:50 > 0:20:53- OK.- It doesn't work.- Yeah.

0:21:01 > 0:21:02I mean, presumably, Tracey,

0:21:02 > 0:21:04the reason they've given us a head start on this

0:21:04 > 0:21:07is so we can give them some kind of official statement.

0:21:07 > 0:21:10Exactly, Simon, yes. "In response, the BBC issued a statement

0:21:10 > 0:21:12"in which it described the role of Head of Values as..."

0:21:12 > 0:21:15- you know, duh-duh-duh-duh, something or other.- Brilliant.

0:21:15 > 0:21:19Yes, although is it just me, or is "duh-duh-duh-duh, something or other"

0:21:19 > 0:21:21- not quite going to do it somehow? - Yes, no, very good.- Yes.

0:21:21 > 0:21:25'Meanwhile, Director of Strategic Governance Simon Harwood

0:21:25 > 0:21:27'has convened a down and dirty Damage Limitation Session

0:21:27 > 0:21:31'in order to have a chat about the impending Daily Telegraph feature

0:21:31 > 0:21:34- 'on the size of Ian's salary.' - Beyond the e-mail exchange I've read,

0:21:34 > 0:21:35how much more detail have they given you

0:21:35 > 0:21:38- about the piece they're going to run? - Nothing.- Right. OK.

0:21:38 > 0:21:41No, this guy Andrew, he's features editor, he's Scottish,

0:21:41 > 0:21:43- and not in a good way, if you know what I mean.- Right.

0:21:43 > 0:21:45But you'll know how you want to handle this, Ian,

0:21:45 > 0:21:48but it's not difficult to predict where they're going to go with it.

0:21:48 > 0:21:49- Well...- That's easy.- Yes.

0:21:49 > 0:21:52What are we doing spending hard-earned licence payer's money...

0:21:52 > 0:21:55- Very good.- ..and a sizeable chunk of it, on some big, fancy job...

0:21:55 > 0:21:58- Well...- ..with a title that doesn't actually mean anything,

0:21:58 > 0:22:00when we could be spending it on things that matter?

0:22:00 > 0:22:02- OK.- That's where they'll go with this.- Brilliant.

0:22:02 > 0:22:03It's all very predictable, Ian.

0:22:03 > 0:22:06- In a situation like this, Tracey...- Yes.

0:22:06 > 0:22:09- ..who is it that actually drafts this official statement?- Right, yes.

0:22:09 > 0:22:11It's not really for me to say this,

0:22:11 > 0:22:14- but I'm in a situation here... - Yes, you are.- This is potentially...

0:22:14 > 0:22:17I'm going to need the unequivocal and public support of the organisation.

0:22:17 > 0:22:19- Oh, yes, no, very good. - You certainly are, Ian, yes.

0:22:19 > 0:22:22- No, I think that's very strong. - Right.

0:22:22 > 0:22:24So, who is it who actually drafts the...?

0:22:24 > 0:22:27- Tracey, you'll know more about this than I do.- Yes.

0:22:27 > 0:22:30But, for what it's worth, I think the ideal guy for this

0:22:30 > 0:22:32- would be the Head of Values, wouldn't it?- So, hang on, what?

0:22:32 > 0:22:35I write my own official statement in support of myself.

0:22:35 > 0:22:37Apart from anything else, it saves time

0:22:37 > 0:22:39- and keeps everything nice and neat.- Right.

0:22:39 > 0:22:42You can CC me along the way, if you can be bothered.

0:22:42 > 0:22:43Yes, me too, Ian, please, obviously.

0:22:43 > 0:22:46- I mean, Tracey, what is the time frame on this?- Right.

0:22:46 > 0:22:49Presumably we're going to have to move pretty bloody quickly.

0:22:49 > 0:22:51No, I gotta say, I don't want to worry you, Ian,

0:22:51 > 0:22:53but for all I know, we may well be already too late.

0:22:53 > 0:22:54- Well, thanks for that.- Brilliant.

0:22:54 > 0:22:56- So, that's all good, then. - Uh-huh.- Uh-huh.

0:22:56 > 0:22:59Brilliant, brilliant, brilliant.

0:22:59 > 0:23:01Alan, love, we can't apologise any more than we have.

0:23:01 > 0:23:02That's not humanly possible.

0:23:04 > 0:23:06But then we'd be apologising for apologising.

0:23:06 > 0:23:07We're going to go fucking mad.

0:23:07 > 0:23:09'Down on the newsroom floor,

0:23:09 > 0:23:12'Current Head of News and Current Affairs Neil Reid

0:23:12 > 0:23:14- 'is still very sorry.' - OK, so wait,

0:23:14 > 0:23:15we now issue an official apology

0:23:15 > 0:23:18for issuing an official apology to Asma Assad,

0:23:18 > 0:23:22apologising for any offence we may have caused. Right. OK.

0:23:22 > 0:23:25And then we issue another official apology for any...

0:23:25 > 0:23:27Hang on, I'm going to write this down.

0:23:27 > 0:23:28'But despite how sorry he is,

0:23:28 > 0:23:31'a Conservative MP has now criticised the BBC

0:23:31 > 0:23:34'for its craven appeasement of the Syrian regime

0:23:34 > 0:23:36'and Sting has phoned up Alan Yentob personally

0:23:36 > 0:23:38'and called him an actual prick.'

0:23:38 > 0:23:41Yeah, OK. Well, that all sounds pretty, um...

0:23:41 > 0:23:42How about, just to save time,

0:23:42 > 0:23:45how about I just blow my brains out live on the Ten O'Clock?

0:23:45 > 0:23:47That should just about cover it, shouldn't it?

0:24:28 > 0:24:30How you doing, Will?

0:24:30 > 0:24:32Yeah, hey, cool, yeah, no worries. It's pretty good.

0:24:32 > 0:24:35I spoke to Simon and he says these are OK to go out tomorrow morning.

0:24:35 > 0:24:37OK, cool, yeah. Yeah, these are definitely right.

0:24:37 > 0:24:39I feel a bit bad about leaving you here.

0:24:39 > 0:24:41- That's cool. It's my own fault. - It's just...

0:24:41 > 0:24:43Yeah, sometimes you just need to try harder.

0:24:43 > 0:24:46I've got to go to this screening with Simon.

0:24:46 > 0:24:48Yeah, no, what? Cool, yeah. That's cool, yeah, no worries.

0:24:48 > 0:24:52- OK, well... - We good?- Yes, just coming, yep.

0:24:52 > 0:24:54Brilliant. Rotten bad luck in the envelope department, Will.

0:24:54 > 0:24:56Yeah, I know, yeah, crap.

0:24:56 > 0:24:58What doesn't kill you makes you stronger, I guess.

0:24:58 > 0:24:59- No, that's cool.- Good-o.

0:24:59 > 0:25:02- See you in the morning, Will. - Yeah, that's cool. See you, Izzy.

0:25:02 > 0:25:05- Good night, Will.- Yeah, see you in the morning. Yeah, cool.

0:25:20 > 0:25:22No, there are some. They're in the freezer.

0:25:22 > 0:25:25No, in the bottom compartment, where they always are.

0:25:25 > 0:25:27Yes, there are. There's a mushroom one...

0:25:27 > 0:25:28'By ten o'clock at night,

0:25:28 > 0:25:31'New Broadcasting House is virtually empty,

0:25:31 > 0:25:33- 'except for those people who are still there.'- Bye.

0:25:38 > 0:25:42'If it hasn't exactly been a good day for producer Lucy Freeman,

0:25:42 > 0:25:44'for Ian it's been worse than good,

0:25:44 > 0:25:46'and it's about to get worse than bad.'

0:25:46 > 0:25:48- Night.- Yes, thanks.

0:26:20 > 0:26:22- Oh, hi.- Yes, hi.

0:26:22 > 0:26:26- Think I might be here for a bit. - Yes, I was going to give you this.

0:26:26 > 0:26:29- Oh, right, is that it? - You said you'd never read a script.

0:26:29 > 0:26:31No, I will. I could do with something funny.

0:26:31 > 0:26:33- Yes. Also...- Yes?- Um...

0:26:39 > 0:26:41PHONE RINGS

0:26:44 > 0:26:47I'm proud to work for the BBC.

0:26:47 > 0:26:49I'm especially proud to be its Head of Values.

0:26:49 > 0:26:50I haven't done anything wrong here.

0:26:50 > 0:26:54- BBC.- BBC.- Rick Stein's wrong for this.- Lovely Rick.

0:26:54 > 0:26:55We're not doing "old and bald".

0:26:55 > 0:26:58Leave aside the rights and wrongs from all the personal stuff.

0:26:58 > 0:27:00- Wait a minute...- Yes, cos I'm not being funny or anything,

0:27:00 > 0:27:03but who knows what they're going to turn up next.

0:27:03 > 0:27:05- Cool flowers.- Yes, do you want them? - Say again?

0:27:05 > 0:27:07- It's like it's coming out of the... - Sure, it's comin' atcha.

0:27:07 > 0:27:11OK, it was a mistake. OK? I think I probably knew it at the time.

0:27:11 > 0:27:14- Do you want these?- What? - We don't know what to do with them.

0:27:14 > 0:27:15- Who are they from?- No, Will.

0:27:15 > 0:27:18If ever there was an opportunity for the BBC to stand tall

0:27:18 > 0:27:19and make a big, bold statement

0:27:19 > 0:27:23about how much it values the idea of valuing values

0:27:23 > 0:27:25- then surely this is it. - No, brilliant, brilliant.

0:27:25 > 0:27:26"Sally, I'm so sorry.

0:27:26 > 0:27:29"If there's anybody that doesn't deserve it, it's you.

0:27:29 > 0:27:30- "I hope you're OK."- Sally?