0:00:02 > 0:00:04- £130.- Happy days.
0:00:04 > 0:00:06And the tills are ringing.
0:00:06 > 0:00:08Britain is a nation of shoppers.
0:00:08 > 0:00:09Aw, let's get her that.
0:00:09 > 0:00:11Yay! Sales!
0:00:11 > 0:00:14But we don't always shop savvy.
0:00:14 > 0:00:16- Do you want me to pay for these on my card?- Yeah.
0:00:16 > 0:00:19SQUEAKY VOICE: "Please don't use me again. I'm full to my max!"
0:00:19 > 0:00:22It's high time we changed our ways.
0:00:22 > 0:00:24Our estimate for shoes is 3,000.
0:00:24 > 0:00:26- Oh!- 3,000?
0:00:26 > 0:00:29In shoes? That's quite an achievement.
0:00:30 > 0:00:32I'm business journalist Steph McGovern
0:00:32 > 0:00:34and I'll be using my financial know-how
0:00:34 > 0:00:36to make your money go further.
0:00:36 > 0:00:39Tell me about your credit cards, how many have you got?
0:00:39 > 0:00:42'Also leading the charge is retail addict Alex Jones...'
0:00:43 > 0:00:47- Are you ready to try some new ways of doing things?- Definitely.
0:00:47 > 0:00:50'..an impulse shopper who understands all too well
0:00:50 > 0:00:53'the pitfalls that part us from our cash.'
0:00:53 > 0:00:55Some people can spend an entire Saturday here.
0:00:55 > 0:00:57I do it all the time! SHE LAUGHS
0:00:58 > 0:01:01Our mission is to change the country's shopping style
0:01:01 > 0:01:04by challenging families to try new goods...
0:01:04 > 0:01:08- Do you think that the better-known brands are better products?- Yeah.
0:01:08 > 0:01:11The more you pay, the better something's going to be.
0:01:11 > 0:01:14'..and think about the things they already own.'
0:01:14 > 0:01:17The first thing I've pulled out, still got the label on.
0:01:17 > 0:01:18'Testing everyday products...'
0:01:18 > 0:01:21- Do you want to have a little feel of it? See- what you think? Hmm.
0:01:22 > 0:01:24This is going straight in my basket.
0:01:24 > 0:01:26'Questioning their habits...'
0:01:26 > 0:01:28That is the cheapest, paint one.
0:01:28 > 0:01:29- Completely wrong!- Oh, no!
0:01:29 > 0:01:31- Completely wrong. - That's a massive shock.
0:01:31 > 0:01:34- Would you ever go for an own-brand? - Definitely not.
0:01:34 > 0:01:36'..and trying the unknown.'
0:01:36 > 0:01:37GASPING
0:01:37 > 0:01:38BOY SCREAMS
0:01:38 > 0:01:39You are having a laugh.
0:01:39 > 0:01:41Just give it a go, Mum.
0:01:41 > 0:01:44We're hoping the experiments will prove that we can all
0:01:44 > 0:01:48learn to save a packet and shop well for less.
0:01:48 > 0:01:51I thought it was perhaps from like a little boutique type shop.
0:01:51 > 0:01:52£9.99.
0:01:52 > 0:01:55- Oh, wow!- No way!
0:01:55 > 0:01:56It's cheap as chips.
0:01:57 > 0:01:59Well, I think we nailed that.
0:02:02 > 0:02:05We are in Hertfordshire with a family looking to learn how
0:02:05 > 0:02:07to be more canny with their cash.
0:02:07 > 0:02:09Can I challenge you to some flipping action?
0:02:09 > 0:02:10You can.
0:02:10 > 0:02:13- But I'm not going to do it.- Oh! - THEY LAUGH
0:02:13 > 0:02:17Meet Rob, Jenny and their daughter, 13-year-old Leah.
0:02:17 > 0:02:19ALL: We're the Garretts!
0:02:20 > 0:02:22Gosh, we've known each other for...
0:02:23 > 0:02:25- Too long.- Too long, too long.
0:02:25 > 0:02:29We don't take life very serious and we believe life is for living
0:02:29 > 0:02:30and having fun.
0:02:31 > 0:02:33And for THIS family,
0:02:33 > 0:02:36having fun means hitting the shops like it's going out of fashion.
0:02:36 > 0:02:38Every weekend, one of us
0:02:38 > 0:02:42decides that we're going to do something together of their choice.
0:02:42 > 0:02:44If it's Rob and Leah, it's often shopping.
0:02:44 > 0:02:46I see a bag, what's that?
0:02:46 > 0:02:48For dad Rob, a community worker,
0:02:48 > 0:02:50it's as serious as an Olympic sport.
0:02:51 > 0:02:53We're on a mission, we're shopping!
0:02:53 > 0:02:56You don't stop for a break, don't you know what we're doing here?
0:02:56 > 0:02:58Fabulous. Got myself a new toy.
0:02:58 > 0:03:01Rob's shed is a hoarder's paradise.
0:03:01 > 0:03:04I hate the shed. It's taking up valuable space
0:03:04 > 0:03:05that we could have a trampoline with.
0:03:06 > 0:03:11In this particular shed, I have no idea what's in here.
0:03:11 > 0:03:14It's full of tools that Rob has accumulated
0:03:14 > 0:03:15and that he says he needs.
0:03:15 > 0:03:17Welcome to shed number two.
0:03:19 > 0:03:22In this shed, we have a lot...
0:03:22 > 0:03:24Whoops-a-daisy.
0:03:24 > 0:03:27But it's not just Rob who's rinsing the family kitty.
0:03:27 > 0:03:31Executive coach Jenny likes to dress for success.
0:03:31 > 0:03:35I reckon I've got at least 50 dresses. Yeah. Maybe more.
0:03:35 > 0:03:36I invest in clothes for work.
0:03:36 > 0:03:39I do a lot of talks, so I like to feel good when I'm on the stage.
0:03:39 > 0:03:42- What do you guys think?- Very nice.
0:03:42 > 0:03:45And Leah's following in her parent's footsteps.
0:03:46 > 0:03:50I'm sure our spending habits have actually rubbed off on our daughter.
0:03:50 > 0:03:52I love shopping.
0:03:52 > 0:03:54Shopping is my superpower.
0:03:54 > 0:03:55Look at that, Mum.
0:03:55 > 0:03:57- It's nice.- Mmm.
0:03:57 > 0:04:01The family loves shopping together, but with three big spenders
0:04:01 > 0:04:04under one roof, their cash flow is cause for concern.
0:04:04 > 0:04:06I think we should be worried.
0:04:06 > 0:04:08I think it'll be good for us
0:04:08 > 0:04:11as a family to look at the way we are spending.
0:04:11 > 0:04:13The Garretts treat shopping as family time,
0:04:13 > 0:04:16but it's turning into an expensive hobby.
0:04:16 > 0:04:18If we can show them how to spend less,
0:04:18 > 0:04:20that money could be used instead for
0:04:20 > 0:04:23a once-in-a-lifetime family treat.
0:04:23 > 0:04:25We'd love to have a family trip to Disney.
0:04:25 > 0:04:27It's something Leah's always wanted
0:04:27 > 0:04:30and she's going to get too old to want to go with her parents soon,
0:04:30 > 0:04:34so we were thinking that if we were able to see in the family home
0:04:34 > 0:04:38where perhaps we are spending and we don't necessarily need to,
0:04:38 > 0:04:40that money could go to a family trip,
0:04:40 > 0:04:42yeah, that we are running out of time for.
0:04:43 > 0:04:46We want to help this family of hoarders and leisure shoppers
0:04:46 > 0:04:50to learn from their mistakes in a cost-cutting experiment.
0:04:55 > 0:04:58First things first - we want to analyse the Garretts'
0:04:58 > 0:05:01spending habits by taking a close look at how
0:05:01 > 0:05:03they shop, with a trip to the mall.
0:05:03 > 0:05:04It's a queue.
0:05:05 > 0:05:09These cathedrals of consumerism are designed to part us
0:05:09 > 0:05:11from our money - and we oblige,
0:05:11 > 0:05:15spending over 12 billion quid in our shops every month.
0:05:16 > 0:05:19- It's amazing, there's already loads of people here, aren't there?- Yeah.
0:05:19 > 0:05:23Some people can spend an entire Saturday here, can't they?
0:05:23 > 0:05:25But it's a day out, isn't it?
0:05:25 > 0:05:28It's about getting everything under the same roof, destination appeal.
0:05:28 > 0:05:30You come here maybe to go to the cinema
0:05:30 > 0:05:34- and you end up spending a fortune in all the shops.- Exactly.- Clever.
0:05:34 > 0:05:36I do it all the time! ALEX LAUGHS
0:05:36 > 0:05:39'And that's not the only trick up the retailers' sleeves.'
0:05:40 > 0:05:44You know instantly what shop it is, don't you, when you smell that?
0:05:44 > 0:05:48Yeah. So clever, isn't it? They suck us in with that lovely smell.
0:05:48 > 0:05:49It's branded smells, though, isn't it,
0:05:49 > 0:05:52cos you know there are some shops where you walk past, you smell it
0:05:52 > 0:05:54and you don't even have to see the sign
0:05:54 > 0:05:55and you think, "I know what shop that is."
0:05:55 > 0:05:58'Right, we'd better back away from the bath bombs, Alex.
0:05:58 > 0:06:00'This day out is all about the Garretts.
0:06:00 > 0:06:02'With a birthday present to buy for Rob,
0:06:02 > 0:06:05'it's a family outing to find him a new watch.'
0:06:05 > 0:06:08You bought a watch so recently, Dad.
0:06:08 > 0:06:09No, that was an investment.
0:06:09 > 0:06:11As the Garretts splash the cash,
0:06:11 > 0:06:14we'll be watching their every move from behind the scenes...
0:06:15 > 0:06:18..to see where these label-loving hoarders are going wrong
0:06:18 > 0:06:20and just how they can be put right.
0:06:20 > 0:06:22They look ready to shop.
0:06:23 > 0:06:27- Up to 20% off, I like the sound of that.- Yay, sales!
0:06:27 > 0:06:29OK, let's mosey into Office, then.
0:06:31 > 0:06:35Unfortunately, the Garretts are looking at the full-price trainers.
0:06:35 > 0:06:36- Look at them!- Mmm.
0:06:36 > 0:06:38They are so lush, aren't they, though?
0:06:38 > 0:06:41- You really like them? - I really like them.
0:06:41 > 0:06:43Do you really need them, though?
0:06:43 > 0:06:45They're almost too nice to wear, aren't they?
0:06:45 > 0:06:47They are almost too nice to wear.
0:06:47 > 0:06:50- Too-nice-to-wear shoes?- I've got a pair of too-nice-to-wear shoes.
0:06:50 > 0:06:52I built a shelf for them.
0:06:52 > 0:06:55'A shelf? Anyway, not to be outdone, Jenny's trying some on too.'
0:06:55 > 0:07:00- 20% off.- Yeah.- So, it's £76, less 20%. It's a bargain, darling.
0:07:00 > 0:07:04He probably feels, "I really want Jenny to have something
0:07:04 > 0:07:05"so then I've got a free pass."
0:07:05 > 0:07:08- I need to think about it. - That's the only 6½ he has.
0:07:08 > 0:07:11The psychology behind this - to make himself feel
0:07:11 > 0:07:15better for his purchases, he's encouraging them to buy.
0:07:15 > 0:07:18'With them egging each other on, it's easy to see how this family
0:07:18 > 0:07:21'can spend a small fortune on a day out.'
0:07:21 > 0:07:23That's quite nice. How much is that?
0:07:24 > 0:07:27135? That's a steal. I do like this, can I have this?
0:07:28 > 0:07:30I've got my birthday present.
0:07:30 > 0:07:32- Happy birthday to you. - Thank you very much.
0:07:34 > 0:07:36- Every day's his birthday. - Every day's my birthday!
0:07:36 > 0:07:40'But Rob being Rob, the birthday buys don't stop there.'
0:07:40 > 0:07:42We are now going into a fragrance shop.
0:07:42 > 0:07:44That's new. That Dior.
0:07:44 > 0:07:48That's new, so they're going for things that are new.
0:07:48 > 0:07:51- They haven't even smelt it.- OK, this is one I haven't got, darling.
0:07:51 > 0:07:52- I know.- We could get this one, couldn't we?
0:07:52 > 0:07:54"One I haven't got." How many do you need?
0:07:54 > 0:07:57You don't go for the ones you haven't got, you just say,
0:07:57 > 0:07:58"Right, I've got loads."
0:07:58 > 0:08:01He made a mistake saying it's new, because once something's new,
0:08:01 > 0:08:02he's going to want to buy it.
0:08:02 > 0:08:05- I know, I am going to want to buy it.- Oh, dear. OK.
0:08:05 > 0:08:07Go on, Dad, treat yourself.
0:08:07 > 0:08:10- I might actually get one, a small one.- See?
0:08:11 > 0:08:13That's 155 in total.
0:08:14 > 0:08:18'Of course - there have to be equal SHOP-ORTUNITIES for Leah.'
0:08:18 > 0:08:22- Shop till you drop. Have some fun, then, Leah. - LEAH LAUGHS
0:08:22 > 0:08:25- Told you, look at her, she's gone. - She's found her shop.- She's in.
0:08:25 > 0:08:27It's catching up on all the brands
0:08:27 > 0:08:29and all the clothes that I've missed.
0:08:29 > 0:08:30SHE SIGHS
0:08:30 > 0:08:32Try this on.
0:08:32 > 0:08:34Grabbing everything randomly.
0:08:34 > 0:08:37At that age, though, at 13, you want to look cool, don't you?
0:08:37 > 0:08:40- You want to be ahead of the trend. - You do.
0:08:40 > 0:08:43And that's really tough on parents, really,
0:08:43 > 0:08:45because, of course, they want their kids to fit in.
0:08:45 > 0:08:47'Time for Rob to make his escape.'
0:08:47 > 0:08:49I just want to pop next door, love.
0:08:49 > 0:08:51And he's off!
0:08:51 > 0:08:53See you later, Rob!
0:08:53 > 0:08:56My game plan right now is to find as much things
0:08:56 > 0:08:59as I can find on my own with no distractions.
0:08:59 > 0:09:02- It's £130, please.- OK, no problem.
0:09:02 > 0:09:04And the tills are ringing.
0:09:04 > 0:09:05£130?
0:09:05 > 0:09:08- For a pair of jeans, yeah. - For a pair of jeans?!
0:09:09 > 0:09:11- It's a lot of money. - It IS a lot of money.
0:09:12 > 0:09:14- LEAH:- Don't you have, like, 15 pairs of jeans already, though?
0:09:14 > 0:09:16- We have jeans, but no black jeans.- Are you sure?
0:09:18 > 0:09:21- He's not sure! - THEY LAUGH
0:09:21 > 0:09:24What did you buy? What'd you buy? What'd you buy? What'd you buy?
0:09:24 > 0:09:27- I got a bag!- Very nice.
0:09:27 > 0:09:29- Oh, you got the coat. - I got the coat.
0:09:29 > 0:09:31- Oh, are you pleased now that you've got...?- So pleased.
0:09:31 > 0:09:33Yeah, they're really cool.
0:09:33 > 0:09:36Right, this family need to be stopped in their tracks, yeah?
0:09:36 > 0:09:39- Come on, let's go and get them. - Right, go.
0:09:39 > 0:09:40We've definitely seen enough.
0:09:40 > 0:09:42With the purchases now in double figures,
0:09:42 > 0:09:45it's time to show the Garretts the error of their ways.
0:09:45 > 0:09:48- Hello!- Oh, my gosh!- Wahey!
0:09:48 > 0:09:50THEY LAUGH
0:09:50 > 0:09:52- How are you?- Nice to see you!
0:09:52 > 0:09:54You have had a very busy day.
0:09:54 > 0:09:57- Absolutely, yes. - We've watched your every move.
0:09:57 > 0:09:58- Oh, have you?- Yes!
0:09:58 > 0:10:01Run us through, then, what have you got altogether?
0:10:01 > 0:10:05OK, er...some perfume and some aftershave...
0:10:05 > 0:10:07The jeans, the coat...
0:10:07 > 0:10:11- Leah's bag.- I got a bag, leggings, a jumper and a pair of trainers.
0:10:11 > 0:10:13- You've done well!- Is that it?
0:10:13 > 0:10:15- Yeah.- I think so.
0:10:15 > 0:10:18Is there not one thing that you've completely forgotten about, Rob?
0:10:18 > 0:10:21Er, what time is it, cos my watch has stopped?
0:10:21 > 0:10:23Oh, my gosh, the watch.
0:10:23 > 0:10:25- The watch.- Bingo. - Yeah, I forgot I bought the watch.
0:10:25 > 0:10:28- The most expensive purchase.- Yes.
0:10:30 > 0:10:32'Well, we've been totting up the Garretts' spending
0:10:32 > 0:10:35'throughout their shopping frenzy.'
0:10:35 > 0:10:38How much do you think you have spent today?
0:10:38 > 0:10:39I will say 400.
0:10:39 > 0:10:41You say 400? I'll say...
0:10:41 > 0:10:45I'm going to go with, like... 550. That's what I'm going to go with.
0:10:45 > 0:10:49- It's interesting that you don't add as you go.- No.
0:10:49 > 0:10:55The total that you've spent today is in fact £585.93.
0:10:55 > 0:10:57It's just a few shops we went into, and we've spent a lot of money.
0:10:57 > 0:11:00I wouldn't have thought a typical shop for us
0:11:00 > 0:11:02was that much money, so that is surprising to me.
0:11:02 > 0:11:03Well, you've had a lovely day,
0:11:03 > 0:11:07but you have asked us to help you save a bit of money.
0:11:07 > 0:11:09- Yes, absolutely. - Please, it would be good.
0:11:09 > 0:11:11- So, we've got some brilliant ideas for you.- Yeah.- OK.
0:11:11 > 0:11:15- So, are you up for it?- We are.- Most definitely.- Come on, then, let's go.
0:11:18 > 0:11:20'Before we see if we can cut the Garretts' spending,
0:11:20 > 0:11:23'we're paying a sneaky visit to the house.'
0:11:23 > 0:11:27I reckon more than half of us don't know the true value of the
0:11:27 > 0:11:29things we own, and with the mountains of stuff
0:11:29 > 0:11:30in the Garretts' home...
0:11:30 > 0:11:33Whoa! Jeans Central!
0:11:34 > 0:11:35..and shed...
0:11:35 > 0:11:37STEPH GASPS
0:11:37 > 0:11:39THEY LAUGH
0:11:41 > 0:11:43..I suspect they have no idea.
0:11:45 > 0:11:47'To show them just how excessive their spending's been,
0:11:47 > 0:11:50'we're borrowing their hoard of branded buys
0:11:50 > 0:11:52'to use as stock in our own pop-up shop -
0:11:52 > 0:11:54'and they don't suspect a thing.'
0:11:56 > 0:11:59How would you feel about more shopping?
0:11:59 > 0:12:03- Definitely, looking forward to that. - I'm excited by that, more shopping.
0:12:04 > 0:12:06Oh...
0:12:06 > 0:12:08- Keep going.- OMG.
0:12:08 > 0:12:10THEY LAUGH
0:12:10 > 0:12:11Oh, my God!
0:12:11 > 0:12:13No way!
0:12:13 > 0:12:16This is terrible, how can you have all our stuff in here?
0:12:16 > 0:12:18That's terrible!
0:12:18 > 0:12:20Oh, come on!
0:12:20 > 0:12:23Looks good, though, doesn't it? You've certainly filled the shop.
0:12:23 > 0:12:27'Now that their possessions aren't stuffed out of sight in the shed,
0:12:27 > 0:12:29'the Garretts have to face facts.'
0:12:29 > 0:12:33- This area is like a whole DIY section.- Oh, my gosh.
0:12:33 > 0:12:35Still just realising everything. I bet...
0:12:35 > 0:12:37Are you seeing things as well that you'd forgotten you had?
0:12:37 > 0:12:39Yeah, I am. I am.
0:12:39 > 0:12:41'With so much hoarded in their cupboards,
0:12:41 > 0:12:43'they can't remember what they've bought.'
0:12:43 > 0:12:46There's duplicates of a lot of things there, isn't there?
0:12:46 > 0:12:47Three drills, isn't there?
0:12:47 > 0:12:51'The Garretts are unwittingly making the same purchases
0:12:51 > 0:12:52'over and over again.'
0:12:52 > 0:12:56Drill bits, drill bits, drill bits, drill bits.
0:12:58 > 0:12:59It's a lot, isn't it?
0:12:59 > 0:13:03'And what seems like a tempting deal can be a total waste.'
0:13:03 > 0:13:05What is this thing?
0:13:05 > 0:13:07It's a door-entry system, darling.
0:13:07 > 0:13:10- But not just one, Rob, there are three door entries.- I know.
0:13:10 > 0:13:13I mean, how many front doors do you have?
0:13:13 > 0:13:15No, they came quite cheap, so I was going to...
0:13:15 > 0:13:17I didn't know what I was going to do with them,
0:13:17 > 0:13:18so it doesn't bother me, so...
0:13:18 > 0:13:22- It's not a bargain, is it, if you don't need them?- And don't use it.
0:13:22 > 0:13:24I know.
0:13:24 > 0:13:27'From the Garretts' assessment of what they've paid for each item,
0:13:27 > 0:13:30'we've estimated just how much they've spent
0:13:30 > 0:13:31'on the goods in this shop.
0:13:31 > 0:13:35'Rob's tools alone come to nearly 2½ grand.'
0:13:35 > 0:13:38- You are joking.- That's a lot of money.- Unfortunately not.
0:13:40 > 0:13:44'The truth is coming as a shock, but the tools are only the start.'
0:13:44 > 0:13:47Our estimate for shoes, and this is all the family shoes,
0:13:47 > 0:13:50it's all three of you, is 3,000...
0:13:50 > 0:13:51Oh!
0:13:52 > 0:13:55- Yeah.- 3,000?- Yeah, 3,000.
0:13:55 > 0:14:00- In shoes? That's quite an achievement.- Yeah.- £3,000?
0:14:00 > 0:14:03You'd need to be a centipede, wouldn't you, to wear all these?
0:14:03 > 0:14:06'And Jenny's taste for one-off boutique dresses
0:14:06 > 0:14:08'might be hard to swallow.'
0:14:08 > 0:14:10- In total...- Oh!
0:14:10 > 0:14:12Dresses are 3,130.
0:14:12 > 0:14:13Oh, OK.
0:14:14 > 0:14:18'When it comes to clothes, we often stick to what we know we like,
0:14:18 > 0:14:21'but it doesn't always mean we get the best value.'
0:14:21 > 0:14:24I do like to have some individual items that
0:14:24 > 0:14:28I don't see anywhere else and, yeah, I feel special wearing them,
0:14:28 > 0:14:30but I've got a lot of them,
0:14:30 > 0:14:33so perhaps I need to maybe rethink how I'm dressing.
0:14:33 > 0:14:35Wow, that's a lot of dresses, babe.
0:14:35 > 0:14:37Yeah, it is a lot of dresses, a lot of money.
0:14:37 > 0:14:40'Hang on, though, Rob. Your wardrobe is worse.
0:14:41 > 0:14:45'The average household owns around four grand's worth of clothes.
0:14:45 > 0:14:47'Rob's topped that on his own.'
0:14:47 > 0:14:50The total is 4,400.
0:14:50 > 0:14:51Whoa...
0:14:54 > 0:14:58Jeans alone come to more than £640.
0:14:58 > 0:15:01- Ooh.- Hm.- Ooh.
0:15:01 > 0:15:05And there was a little pair purchased yesterday,
0:15:05 > 0:15:07which, obviously, goes on top of that amount.
0:15:07 > 0:15:09- Yeah.- Yeah.
0:15:09 > 0:15:12Even the cleaning products cost over £80 -
0:15:12 > 0:15:16that'll be all those brand names.
0:15:16 > 0:15:20And the Garretts have frittered away over £1,000 on fragrances.
0:15:20 > 0:15:21One thousand...
0:15:21 > 0:15:23SHE GASPS
0:15:23 > 0:15:26I didn't expect that at all, not on scents.
0:15:26 > 0:15:27That's crazy.
0:15:27 > 0:15:28..and 82 pounds.
0:15:28 > 0:15:32No, what's crazy is what you've spent on gadgets.
0:15:32 > 0:15:35This is quite a big number, this one.
0:15:35 > 0:15:36Ready?
0:15:36 > 0:15:38£8,000.
0:15:38 > 0:15:41- What?- What?- On gadgets?
0:15:41 > 0:15:44- Wow. Yeah, that's the estimate. - Goodness gracious me.
0:15:44 > 0:15:47And that's nearly four times the national average.
0:15:47 > 0:15:53So, that brings the total up to 24,000 that we've estimated.
0:15:53 > 0:15:55Wow.
0:15:55 > 0:15:58- It's a real family activity for you, isn't it?- Mm.
0:15:58 > 0:16:00You have such a lovely time together.
0:16:00 > 0:16:03Pretty much, it's recreational spending for you, isn't it?
0:16:03 > 0:16:04- Yeah.- Yes.
0:16:04 > 0:16:07- Maybe try some window shopping, as an idea.- Yes, yes.
0:16:07 > 0:16:10The first thing we're going to do is sell you stuff in here.
0:16:10 > 0:16:12- JENNY SCREAMS - I'm kidding.- Please, no.
0:16:12 > 0:16:14The dresses are coming back, the dresses are coming back.
0:16:14 > 0:16:16Don't you worry.
0:16:16 > 0:16:19I think if we visualise that shop every time we want to spend,
0:16:19 > 0:16:22- I think that would be a great help. - You could be right, yes.
0:16:22 > 0:16:25- Yeah, you are right. - I think that might just stop us.
0:16:25 > 0:16:27Absolutely.
0:16:27 > 0:16:29Promises, promises.
0:16:29 > 0:16:32If we really want the Garretts to spend less,
0:16:32 > 0:16:35we have to challenge their assumptions that branded is best.
0:16:35 > 0:16:39They definitely need help, because they were pretty shaken by it.
0:16:39 > 0:16:42- The dresses, that was a fortune, wasn't it?- Mm.
0:16:42 > 0:16:45It was over three grand, just on dresses.
0:16:45 > 0:16:48They do go towards the big brands, don't they?
0:16:48 > 0:16:51If we just asked them to try unbranded stuff,
0:16:51 > 0:16:52just to see how they get on with it.
0:16:52 > 0:16:55Because, in the long run, that could save a heck of a lot of money.
0:16:55 > 0:16:57Well, it'll be interesting when we do the swaps, to see
0:16:57 > 0:16:59whether they notice.
0:16:59 > 0:17:02- But, do you know what, I think we can get them to Disney.- Yeah.
0:17:08 > 0:17:09We've set up an experiment,
0:17:09 > 0:17:12with the Garretts as the test subjects.
0:17:12 > 0:17:15Swapping their usual products for de-branded substitutes
0:17:15 > 0:17:19in the hope that we can show them where they could be spending less.
0:17:19 > 0:17:21No!
0:17:21 > 0:17:24So, we can have the Kindles, we can't have the iPad.
0:17:24 > 0:17:26One tablet for reading.
0:17:26 > 0:17:29- A tablet for reading.- No Sky?
0:17:29 > 0:17:31- "Television box"?! - No!- Oh, my goodness.
0:17:31 > 0:17:36I hope they haven't made our TV black-and-white as well.
0:17:36 > 0:17:39To put their assumptions to the test,
0:17:39 > 0:17:41not every product has been changed.
0:17:42 > 0:17:44Oh, my days.
0:17:44 > 0:17:46I feel pretty confident that you're going to know
0:17:46 > 0:17:48a lot of the stuff.
0:17:48 > 0:17:53I can't imagine doing cleaning without our normal products,
0:17:53 > 0:17:56without the Flash, without the Domestos, without the Flora,
0:17:56 > 0:18:00without the antibacterial spray that we're familiar with.
0:18:00 > 0:18:04- Darling, you know what, we will know.- Yeah.- Definitely.
0:18:04 > 0:18:07They can't trick us with our cleaning products.
0:18:07 > 0:18:10- Not with those, no.- I don't think we can be tricked on cleaning.
0:18:10 > 0:18:14To try to end their overspending on an excess of costly clothing,
0:18:14 > 0:18:18we've restricted their wardrobes to a few mystery outfits.
0:18:18 > 0:18:21Oh! I could put up everything else, but this.
0:18:21 > 0:18:25- What have they done? - Dad, your jeans.- My jeans.
0:18:25 > 0:18:30- My aftershaves.- Uh-oh. - You're having a laugh.
0:18:30 > 0:18:32Clothes are an expression of your personality, aren't they?
0:18:32 > 0:18:35So, you're going to have no personality
0:18:35 > 0:18:36and you're going to smell funny.
0:18:38 > 0:18:41And the names they've come to rely on have gone.
0:18:41 > 0:18:44I know about all my products, and my biggest concern is that,
0:18:44 > 0:18:46you know, will it be an ethical brand?
0:18:46 > 0:18:48Will it be tested on animals?
0:18:48 > 0:18:52Will it be free-from? Like the brand I currently use.
0:18:52 > 0:18:54No, don't worry, Jenny, they meet your standards
0:18:54 > 0:18:57and they might just be cheaper, too.
0:18:57 > 0:19:00I'm open to my eyes being opened.
0:19:00 > 0:19:02I really hope that we can save some money
0:19:02 > 0:19:04and that some things can be better than
0:19:04 > 0:19:07we're doing them already. I really do.
0:19:09 > 0:19:13The experiment is on.
0:19:13 > 0:19:16We've de-branded every aspect of the family's lives,
0:19:16 > 0:19:18from cleaning to clothing.
0:19:18 > 0:19:22It's time to time to turn them into savvy shoppers.
0:19:22 > 0:19:23Hiya, love.
0:19:23 > 0:19:26- I've got some hair oil for us to try.- OK.
0:19:26 > 0:19:29Even label-loving Rob with his designer fragrances.
0:19:29 > 0:19:34I think it would be quite hard for Alex and Steph to trick me
0:19:34 > 0:19:37in terms of my aftershave.
0:19:38 > 0:19:42This is really going to be the moment of truth.
0:19:42 > 0:19:45Do we have Tom Ford or Ford Capri?
0:19:51 > 0:19:55So, I think this is one of mine. That's been put in a funny bottle.
0:19:55 > 0:19:57Are you sure, Rob?
0:19:57 > 0:20:00Your usual one cost nearly 50 quid, you'd think you'd spot it.
0:20:00 > 0:20:03Hm, I'm not sure now, you know.
0:20:03 > 0:20:07It's actually a high-street own-brand costing a tenner.
0:20:07 > 0:20:11Last year, Rob bought seven designer fragrances.
0:20:11 > 0:20:13If he'd bought seven of these instead,
0:20:13 > 0:20:16he could have kept 250 quid in his pocket.
0:20:16 > 0:20:19I'll go and try the serum/primer now.
0:20:19 > 0:20:22So, I usually just have two squirts of that.
0:20:25 > 0:20:29That feels all right. I can't tell the difference.
0:20:29 > 0:20:32So, I wouldn't know if that's the usual one that I use.
0:20:32 > 0:20:35It's not.
0:20:35 > 0:20:37And at £9.99, it's a third of the price of Jenny's usual brand.
0:20:37 > 0:20:41A saving of over £45 a year.
0:20:41 > 0:20:45If this was ethical and a lot less expensive, I'd consider it.
0:20:45 > 0:20:48I'd have to be using it for the whole week, to know
0:20:48 > 0:20:51whether it's good for my skin.
0:20:51 > 0:20:54Could the Garretts already be cleaning up their act?
0:20:54 > 0:20:58- Colour coordinating gloves as well.- Yeah.
0:20:58 > 0:21:01- It matches your outfit. - Just perfectly.
0:21:01 > 0:21:03It's not our product.
0:21:03 > 0:21:06I mean, I think it's just as good, if not better.
0:21:06 > 0:21:08- You think it's better? - I think it is better.
0:21:08 > 0:21:11Smear-free, on my side anyway.
0:21:11 > 0:21:13HE LAUGHS
0:21:13 > 0:21:16At just 77p, this glass cleaner is less than half the cost
0:21:16 > 0:21:19of their usual brand.
0:21:20 > 0:21:24How much time does anyone spend analysing their bleach?
0:21:26 > 0:21:30It doesn't smell like it's our product. Hm.
0:21:30 > 0:21:33It's doing the floor an all-right job.
0:21:33 > 0:21:35If they adopt all our cleaning swaps,
0:21:35 > 0:21:38they could save nearly £80 a year.
0:21:38 > 0:21:41It's a good thing I'm not in love with this dress,
0:21:41 > 0:21:44I definitely wouldn't be cleaning the toilet with it if I was.
0:21:47 > 0:21:50And Rob's beloved vacuum cleaner has been
0:21:50 > 0:21:52swapped for a carpet sweeper.
0:21:52 > 0:21:55I'm sorry, I'm not going to be cleaning with this.
0:21:55 > 0:21:57- I love it.- This is just wrong.
0:21:57 > 0:22:01No, Rob, what's wrong is spending 250 quid on a vacuum cleaner
0:22:01 > 0:22:03when you only own one rug.
0:22:03 > 0:22:06I love it so much that I'd say, if it was a lot cheaper,
0:22:06 > 0:22:09I'd be willing to always be the person who used it.
0:22:09 > 0:22:10Cos I love it.
0:22:10 > 0:22:14It would be a LOT cheaper - at £24.99,
0:22:14 > 0:22:17it's over £220 cheaper than their high-end Dyson.
0:22:17 > 0:22:20But Rob's having none of it.
0:22:20 > 0:22:25Unfortunately, this hoover will not command any sort of respect.
0:22:25 > 0:22:29I didn't know that vacuum cleaners EVER commanded respect.
0:22:33 > 0:22:36But a lifetime of labels is a hard habit to break.
0:22:36 > 0:22:39One of our biggest battles is to get the Garretts
0:22:39 > 0:22:42to rethink their blind loyalty to brands.
0:22:42 > 0:22:47So, we've come to consumer expert Professor Avi Shankar for advice.
0:22:48 > 0:22:51Companies spend huge amount of money trying to persuade us
0:22:51 > 0:22:54to buy their products, rather than someone else's products.
0:22:54 > 0:22:56We just need to be aware of what they're trying to do.
0:22:56 > 0:23:00So, Avi, how would you define brand loyalty?
0:23:00 > 0:23:04To be brand loyal you have to buy the brand repeatedly,
0:23:04 > 0:23:07but also you have to really be emotionally attached to the brand.
0:23:07 > 0:23:09To the extent that if you went to a shop
0:23:09 > 0:23:11and it wasn't available,
0:23:11 > 0:23:13you wouldn't just buy the competitor,
0:23:13 > 0:23:16you'd actually go to another shop to buy the brand,
0:23:16 > 0:23:17because you're brand loyal to it.
0:23:17 > 0:23:20OK, isn't that often about familiarity growing up?
0:23:20 > 0:23:22Like, the smell of it from when you were a kid.
0:23:22 > 0:23:25Yeah, we buy the brands that we are most familiar with.
0:23:25 > 0:23:28And we're most familiar with them because our parents bought them.
0:23:28 > 0:23:31Well, it is true, isn't it?
0:23:31 > 0:23:34Because I use the same things as Mum and Dad might have.
0:23:34 > 0:23:37In terms of polish, things like washing-up liquid,
0:23:37 > 0:23:40even things that were used on us as babies I still buy.
0:23:40 > 0:23:43Well, what we have here are brands that are stretching
0:23:43 > 0:23:45maybe 20, 30, 40, 50 years.
0:23:45 > 0:23:48And they're still recognisably the same brands.
0:23:48 > 0:23:51For example, here, we have a little picture of a baby,
0:23:51 > 0:23:53- and the same baby is on there. - Mm.- Yeah.
0:23:53 > 0:23:55So, brands know this.
0:23:55 > 0:23:58They know that we like to use the same brands that your mum used to.
0:23:58 > 0:24:00And they play on that.
0:24:00 > 0:24:02And because we're emotionally buying products,
0:24:02 > 0:24:05because of this brand loyalty, we could end up spending more,
0:24:05 > 0:24:08rather than looking at what might be just as good.
0:24:08 > 0:24:12Well, what you'll probably find is that a brand, like this, would be
0:24:12 > 0:24:15significantly more than the supermarket's own label.
0:24:15 > 0:24:18And, essentially, it's a very standard product.
0:24:18 > 0:24:20Yeah, but we sort of think,
0:24:20 > 0:24:22"Well, it's worked for all these years,
0:24:22 > 0:24:24"so why would you risk something new?"
0:24:24 > 0:24:26Well, what they're doing, they're basically turning
0:24:26 > 0:24:31a basic product into a brand, by adding these emotional qualities.
0:24:34 > 0:24:37The Garretts' loyalty to brands covers everything,
0:24:37 > 0:24:41from cleaning products to the humble toilet roll,
0:24:41 > 0:24:44which sets them back nearly £100 a year.
0:24:44 > 0:24:46'We're dropping in to find out if cheaper options would work
0:24:46 > 0:24:49- 'as well...' Hi, Rob.- Hello!
0:24:49 > 0:24:51'..keeping the Garretts feeling flush.'
0:24:51 > 0:24:53We get through an awful lot of toilet roll, not just you
0:24:53 > 0:24:55and I, but as a nation.
0:24:55 > 0:24:58- We haven't got a problem.- OK. - But, yeah, as a nation,
0:24:58 > 0:25:02per person, on average, how many rolls do you think we get through?
0:25:02 > 0:25:0450, 60?
0:25:04 > 0:25:07It's actually over 70 per person, every year.
0:25:07 > 0:25:11So, what brand do you normally go for, in terms of toilet paper?
0:25:11 > 0:25:14- Andrex, normally. - Do you ever go for an own-brand?
0:25:14 > 0:25:16- Definitely not.- Why?
0:25:16 > 0:25:21I think that paper is a bit too small, too thin, not good quality.
0:25:21 > 0:25:23So, I would never go for an own-brand.
0:25:23 > 0:25:26We've got six different ones here, all varying in price,
0:25:26 > 0:25:27different brands.
0:25:27 > 0:25:32Up for the test are Aldi's Saxon Softest Quilted toilet paper -
0:25:32 > 0:25:34our cheapest, at 35p per roll.
0:25:34 > 0:25:38Asda's Shades Quilted, at 42p per roll.
0:25:38 > 0:25:42A recycled paper, Ecoleaf, at 50p per roll.
0:25:42 > 0:25:46Waitrose Cashmere Quilted, at 52p a roll.
0:25:46 > 0:25:51The brand leader, Andrex, with its Quilts paper, costing 56p.
0:25:51 > 0:25:57And Renova's luxury lotion-infused and perfumed paper at £1.67 a roll.
0:25:57 > 0:26:00We're going to test it on your cheek.
0:26:00 > 0:26:02- This cheek, as opposed to any others.- OK.
0:26:02 > 0:26:05First up, a blind test for softness.
0:26:05 > 0:26:07Just the one sheet.
0:26:07 > 0:26:10Do you want to have a little feel of it, see what you think?
0:26:10 > 0:26:12- Not very soft.- Not very soft?
0:26:12 > 0:26:14'That's the eco option.'
0:26:14 > 0:26:17Rob is such a brilliant person to do these tests on, though,
0:26:17 > 0:26:19because he really gets into it.
0:26:19 > 0:26:22This one does feel softer than this one.
0:26:22 > 0:26:24Asda's own-brand is getting some love,
0:26:24 > 0:26:27but the priciest paper is falling short.
0:26:27 > 0:26:29It's quite small, this one, isn't it?
0:26:29 > 0:26:32I think you're quite hard to please, in terms of loo roll.
0:26:32 > 0:26:35- Do you think I am? - For the next test, I mean,
0:26:35 > 0:26:39the key thing you need with toilet paper is softness and absorbency.
0:26:39 > 0:26:42So, we're going to do a little absorbency test next,
0:26:42 > 0:26:43just to see how they fare.
0:26:43 > 0:26:45So, if you lay the tissue on top
0:26:45 > 0:26:50- and then we'll pick it up after five seconds.- OK.- Ready?
0:26:50 > 0:26:53- BOTH:- Five, four, three, two, one. - Lift.
0:26:53 > 0:26:54Take it off.
0:26:54 > 0:26:57- Pretty good, isn't it? - That's very good.
0:26:57 > 0:27:00'It's another strong performance from Asda.'
0:27:00 > 0:27:02Same process again, Rob.
0:27:02 > 0:27:07- BOTH:- Five, four, three, two, one. - And lift.
0:27:07 > 0:27:09It hasn't sucked the stuff up as fast, has it?
0:27:09 > 0:27:11- It hasn't.- No.
0:27:11 > 0:27:13'Hm, maybe Rob's the sucker here.
0:27:13 > 0:27:15'That one is his usual brand, Andrex.'
0:27:15 > 0:27:17- Oh.- Oh, oh, oh.
0:27:17 > 0:27:19'It's not as bad as this one, though.'
0:27:19 > 0:27:22This is definitely no good. It's got to be the cheapest.
0:27:22 > 0:27:26'Hm, not quite, it's actually the most expensive.
0:27:26 > 0:27:31'Combining Rob's scores for softness and absorbency gives us the total.'
0:27:31 > 0:27:32While our priciest paper
0:27:32 > 0:27:34rolls into last place,
0:27:34 > 0:27:35the cheapest takes
0:27:35 > 0:27:37a respectable third.
0:27:37 > 0:27:38And the winner is
0:27:38 > 0:27:41a supermarket own-brand.
0:27:41 > 0:27:43No way! This could never be
0:27:43 > 0:27:45- Asda's own.- It is.
0:27:45 > 0:27:48I think we'll be changing brands from our normal brand
0:27:48 > 0:27:50to Asda.
0:27:50 > 0:27:52And could I push that even further
0:27:52 > 0:27:56and bring you cheaper, to Aldi's, which is middling?
0:27:56 > 0:27:59Do you know what, I think we could even go that way as well.
0:27:59 > 0:28:02- Could we?- We could. - That is a result.
0:28:02 > 0:28:05Good plan, Rob, because, compared to your preferred brand,
0:28:05 > 0:28:07you'd spend £45 less a year.
0:28:09 > 0:28:12- Thanks, Rob.- Yeah. See you.- Ta-ra.
0:28:13 > 0:28:16- Well, I think we nailed that. - I do, as well.
0:28:16 > 0:28:20- I think Rob is a changed man. - Mmm.- Well, beginning to change.
0:28:22 > 0:28:25When it comes to toiletries and skincare,
0:28:25 > 0:28:28though, Jenny is the force to be reckoned with.
0:28:28 > 0:28:31I found the body wash much of a muchness, OK?
0:28:31 > 0:28:36It doesn't soap up as normal body wash should do, but it's fine.
0:28:36 > 0:28:40I thought that body wash just felt cheap and useless.
0:28:40 > 0:28:42You can't get that one past Jenny.
0:28:42 > 0:28:46It was only 55p. So, how will our cleanser go down?
0:28:46 > 0:28:50Like Jenny's usual, it's natural, vegan- and cruelty-free,
0:28:50 > 0:28:53but it's £15, not £30.
0:28:53 > 0:28:56It's solid. It's actually solid.
0:28:56 > 0:28:58- You are joking.- Yeah.
0:28:58 > 0:29:01- It's growing on me.- It's growing on you?- Maybe like mould!
0:29:03 > 0:29:06And you'd grow £90 richer each year with this one.
0:29:06 > 0:29:09It must be natural. Look at it. It must be natural, mustn't it?
0:29:13 > 0:29:17Jenny Garrett isn't alone in spending big bucks
0:29:17 > 0:29:20on face creams and potions. So, why spend more for ethical goods
0:29:20 > 0:29:24when cheaper alternatives are available?
0:29:24 > 0:29:27Now, these days, lots of us favour ethical
0:29:27 > 0:29:29and natural beauty products, but they can be quite pricey,
0:29:29 > 0:29:32and I would like to know why.
0:29:32 > 0:29:35Also, the term "ethical" seems to be bandied about, and we all think
0:29:35 > 0:29:38it's the way forward, but what does "ethical" actually mean?
0:29:38 > 0:29:41Neal's Yard Remedies is a skincare brand which
0:29:41 > 0:29:43advertises its ethical values.
0:29:43 > 0:29:46Alex is visiting its Dorset factory
0:29:46 > 0:29:49to meet product formulator Fran Johnson.
0:29:49 > 0:29:51I don't think people, including myself,
0:29:51 > 0:29:54know what "ethical" actually means.
0:29:54 > 0:29:57I think it is an aspirational thing, isn't it, because so many people
0:29:57 > 0:30:01want to buy into the idea of the sort of organic, ethical lifestyle.
0:30:01 > 0:30:05You are also buying into supporting growers
0:30:05 > 0:30:09and helping the sustainability and the supply chain
0:30:09 > 0:30:12of how all these ingredients are made and developed.
0:30:12 > 0:30:15It's an approach that includes organic,
0:30:15 > 0:30:18fairly traded ingredients, cruelty-free testing
0:30:18 > 0:30:22and recyclable packaging, but it often comes at a price.
0:30:22 > 0:30:24To find out why,
0:30:24 > 0:30:28Alex is in the lab to see exactly what goes into a moisturiser.
0:30:30 > 0:30:32What's the base ingredients, then?
0:30:32 > 0:30:34So, it is a mixture of oil-based ingredients
0:30:34 > 0:30:36and water-based ingredients.
0:30:36 > 0:30:39We are going to stick them all together with some emulsifiers,
0:30:39 > 0:30:43- and then we'll fragrance it with our essential oils.- OK.
0:30:43 > 0:30:44This is like a cooking show,
0:30:44 > 0:30:47but even better, because it's all about beauty. It's lovely.
0:30:47 > 0:30:51First, heat the water, then add the emulsifier.
0:30:51 > 0:30:54What is an emulsifier?
0:30:54 > 0:30:56Basically, they're chemical products that are going to
0:30:56 > 0:30:59work to stick the oil and the water together.
0:31:00 > 0:31:02And in goes the oil,
0:31:02 > 0:31:06plus a fewer additives such as skin conditioners and preservatives.
0:31:08 > 0:31:11That looks a lot more like the moisturiser we all know and love.
0:31:11 > 0:31:13- It is starting to look like a beauty product.- Yeah.
0:31:13 > 0:31:16When you buy a moisturiser that's really cheap,
0:31:16 > 0:31:18is this what that would be?
0:31:18 > 0:31:21Apart from a couple of the active ingredients that we've put in,
0:31:21 > 0:31:22it will be generally the same,
0:31:22 > 0:31:25so it will be a mixture of oil and water and emulsifiers.
0:31:25 > 0:31:26It's a basic recipe.
0:31:26 > 0:31:32It does feel nice but... it smells a bit like...chips.
0:31:32 > 0:31:35Well, if you wanted cheap as chips, Alex,
0:31:35 > 0:31:37this mixture would do you just fine.
0:31:37 > 0:31:40It functions exactly as a moisturiser should function.
0:31:40 > 0:31:42It will do exactly what you need it to do,
0:31:42 > 0:31:46- but what we really want to do now is to make it smell nice.- Absolutely.
0:31:46 > 0:31:50And this is where those exotic, more expensive ingredients come in.
0:31:50 > 0:31:53The fragrance materials tend to be the most expensive ingredients
0:31:53 > 0:31:55that we use in our products.
0:31:55 > 0:31:58With ethical ingredients which come from far-flung places,
0:31:58 > 0:32:01that added cost is often spent on fair pay
0:32:01 > 0:32:04for the growers on local community projects.
0:32:04 > 0:32:08And also, bear in mind that the majority of those ingredients
0:32:08 > 0:32:11are organic and certified,
0:32:11 > 0:32:15- which is also part of the cost of making organic products.- OK.
0:32:15 > 0:32:19We highlight all the ingredients on our listing that are organic.
0:32:19 > 0:32:22Cosmetics, especially when it comes to organic, there is
0:32:22 > 0:32:24no legislation around that at all,
0:32:24 > 0:32:26so you could put one drop of organic material
0:32:26 > 0:32:29into your product and still call it organic.
0:32:29 > 0:32:32That is pulling the wool over people's eyes, though, isn't it?
0:32:32 > 0:32:35You have to look for a certification mark, and then at least you know
0:32:35 > 0:32:38that the cosmetics have been made following a standard.
0:32:40 > 0:32:45- Right. So, that is the finished product?- The finished product.- OK.
0:32:47 > 0:32:49It smells absolutely lovely.
0:32:49 > 0:32:52- It has made so much difference, those essential oils.- Yeah.
0:32:54 > 0:32:57Well, thinking about what I have heard today, I think,
0:32:57 > 0:33:00if you can afford it and if you want to,
0:33:00 > 0:33:03then ethical is a really good way to go, in terms of beauty products,
0:33:03 > 0:33:06but make sure that you read the label,
0:33:06 > 0:33:08know what you're paying the money for.
0:33:12 > 0:33:16Back in Hertfordshire, the experiment continues.
0:33:17 > 0:33:20- Who is going to be first? - You go first.
0:33:20 > 0:33:22- Age before beauty. - Thanks, darling(!)
0:33:22 > 0:33:25One of their biggest spends is clothes.
0:33:25 > 0:33:28They love boutique and designer brands, so, to wake them up
0:33:28 > 0:33:32to the alternatives, they've been given some money-saving substitutes
0:33:32 > 0:33:35from the high street, and even the charity shops.
0:33:35 > 0:33:38- A smart red dress. - That's your colour, red.
0:33:38 > 0:33:40- Yeah.- You like red.
0:33:40 > 0:33:42Yeah, I think it is a nice quality.
0:33:42 > 0:33:47It is. Jenny's average boutique-buy costs nearly £80,
0:33:47 > 0:33:51but we've found this designer dress for 35 quid in a charity shop.
0:33:51 > 0:33:54I would actually see this dress and I would think,
0:33:54 > 0:33:57- "Oh, that's Jenny." - Would you?- I would.
0:33:57 > 0:34:00Charity shops are a great place to find one-off pieces,
0:34:00 > 0:34:03and around 6% of their stock is new.
0:34:03 > 0:34:07Rob's shoes, however, are straight from the high street.
0:34:07 > 0:34:10- They look like leather. They smell like leather.- Hmm.
0:34:10 > 0:34:13They're not, and they're just £16,
0:34:13 > 0:34:17but the real test is what other people think of this frugal fashion,
0:34:17 > 0:34:20including Rob's harshest critic, his sister.
0:34:20 > 0:34:21Love the boots.
0:34:21 > 0:34:24I would see you wearing something like that.
0:34:24 > 0:34:28And if Rob had bought these boots instead of his branded footwear,
0:34:28 > 0:34:30he'd have paid £54 less.
0:34:30 > 0:34:33It looks like a nice-made pair of jeans.
0:34:33 > 0:34:35I really don't think these are supermarket jeans.
0:34:35 > 0:34:40I think these jeans are most definitely a decent brand.
0:34:40 > 0:34:43Oh, Rob, supermarket jeans is exactly what they are
0:34:43 > 0:34:49and, at £20, they're nearly £30 less than your average pair.
0:34:49 > 0:34:53With the number of jeans Rob buys, he'd spend nearly £400 less
0:34:53 > 0:34:57by swapping to supermarket own-brands next year.
0:34:57 > 0:35:00Right, as usual, Jenny takes centrepiece.
0:35:00 > 0:35:03- Jenny, that dress suits you. - Thank you.
0:35:03 > 0:35:06- The shape... Suits your figure, I should say.- Thank you.
0:35:06 > 0:35:09And if she had bought this instead of her boutique dress,
0:35:09 > 0:35:12Jenny's wallet would be looking good too.
0:35:12 > 0:35:14She'd have saved over £40.
0:35:14 > 0:35:17I think with clothes now, I don't think it's about how much they cost.
0:35:17 > 0:35:20I think if they look well on you, they sit well,
0:35:20 > 0:35:22that's what it is, so...
0:35:22 > 0:35:24- Yeah. You look well.- Thank you.
0:35:24 > 0:35:28Let's hope their extended family's thrifty attitude has
0:35:28 > 0:35:30rubbed off on Rob and Jenny,
0:35:30 > 0:35:33because we have swapped their normal satellite TV package
0:35:33 > 0:35:38for a much cheaper service, which offers on-demand content only.
0:35:38 > 0:35:41I very rarely watch anything live.
0:35:41 > 0:35:45I wouldn't miss anything, and if it saved us £20 a month,
0:35:45 > 0:35:46I'd be delighted.
0:35:46 > 0:35:48At £6.99 a month,
0:35:48 > 0:35:52it's over £320 less per year than their current package,
0:35:52 > 0:35:54but it would mean they could only
0:35:54 > 0:35:58watch their current sport channels online unless they shelled out more.
0:35:58 > 0:36:00Rob is not convinced.
0:36:00 > 0:36:02At this present moment in time,
0:36:02 > 0:36:05I do not understand, why isn't our TV better than Sky?
0:36:05 > 0:36:08Oh, do you know what it is? No, no, no.
0:36:08 > 0:36:11- He wants someone to sell it to him. - Yeah.
0:36:11 > 0:36:14- I think this is part of it as well. - He needs an advert.
0:36:14 > 0:36:18An advert, or a salesperson to knock on our door and say,
0:36:18 > 0:36:21"You must buy, you must buy."
0:36:21 > 0:36:25But TVs aren't the only screens in this gadget-loving household.
0:36:25 > 0:36:28We have got two iPads, one large, one mini,
0:36:28 > 0:36:31and we have got two Kindles.
0:36:31 > 0:36:34We don't use the Kindles very much now, do we?
0:36:34 > 0:36:36I like holding an actual book.
0:36:36 > 0:36:39If they'd bought this budget tablet to share,
0:36:39 > 0:36:41rather than four top-branded models,
0:36:41 > 0:36:45they'd have spent over £1,000 less.
0:36:45 > 0:36:50I am using my phone more and more... for all bits and pieces.
0:36:50 > 0:36:54So maybe I don't need the iPad any more,
0:36:54 > 0:36:56because the phone has replaced it.
0:36:56 > 0:37:00Yeah. They just seem to be items that we have.
0:37:00 > 0:37:03- We're not really using them a lot. - Hmm.
0:37:03 > 0:37:07Actually, I'm kind of talking myself out of needing any of them.
0:37:08 > 0:37:11If the Garretts are having doubts about their technology spend,
0:37:11 > 0:37:14they might be in the minority.
0:37:14 > 0:37:18Us Brits blow a stunning £9 billion on gadgets each year,
0:37:18 > 0:37:23and a rapidly growing corner of the market is Bluetooth speakers.
0:37:26 > 0:37:29With prices varying by hundreds of pounds,
0:37:29 > 0:37:32we've recruited the discerning ears of a local dance group
0:37:32 > 0:37:36to help us sort the audio angels from the speaker sinners.
0:37:37 > 0:37:40Portable speakers are great because, you know, you can
0:37:40 > 0:37:43carry them around, put them down where you want, you know?
0:37:43 > 0:37:46Big speakers are also heavy and take a lot more space.
0:37:46 > 0:37:49We've picked five speakers that all claim to be portable
0:37:49 > 0:37:51and Bluetooth compatible.
0:37:51 > 0:37:54The cheapest is...
0:37:56 > 0:37:58Then...
0:38:01 > 0:38:03Middle of the range...
0:38:06 > 0:38:10Made using recycled plastic bottles...
0:38:13 > 0:38:17And the top of the range...
0:38:23 > 0:38:26With the branding hidden, it's time to test them out
0:38:26 > 0:38:27with a digital dance-off.
0:38:27 > 0:38:31At almost £100 more than our cheapest speaker,
0:38:31 > 0:38:33the Bose hit the spot.
0:38:33 > 0:38:35The power output, it was very clear,
0:38:35 > 0:38:38and the bass was very distinct as well.
0:38:38 > 0:38:41- This is going straight in my basket. - Straight in my basket.
0:38:41 > 0:38:46But the cheapest option impressed almost as much.
0:38:46 > 0:38:48I really like the sound of this one, how it looks.
0:38:48 > 0:38:51It was quite powerful. It had a decent amount of bass.
0:38:51 > 0:38:53It looks like you can drink out of it.
0:38:53 > 0:38:55One of those cups where you drink...
0:38:55 > 0:38:59The pricey Chant turned a few heads.
0:38:59 > 0:39:03It looks expensive. The design looks really cool. It looks quite hipster.
0:39:03 > 0:39:06It looks very expensive, because it comes with its own warmer thing.
0:39:06 > 0:39:09- I like it.- That is gorgeous.
0:39:10 > 0:39:12At the end of our speakers' showdown,
0:39:12 > 0:39:16while our cheapest choice, the JAM, put in a great performance
0:39:16 > 0:39:17to take third,
0:39:17 > 0:39:20it was the most expensive speaker that topped the charts.
0:39:20 > 0:39:23- It's Bose!- Is it Bose? - Oh, it is Bose.
0:39:23 > 0:39:27- This is expensive. - This tops everything, to be honest.
0:39:27 > 0:39:30It had the bass, it had the sound. The volume was there.
0:39:30 > 0:39:33But did it represent banging value for our dancers?
0:39:33 > 0:39:37If you had to buy one of these tomorrow, what one would you get?
0:39:37 > 0:39:38- ALL:- Jam!
0:39:38 > 0:39:42So, once our dancers knew the prices, it was the cheapest speaker,
0:39:42 > 0:39:44the JAM Classic, that won them over.
0:39:48 > 0:39:50Back at the Garretts',
0:39:50 > 0:39:54we have a plan to try and shake Leah's devotion to designer names.
0:39:54 > 0:39:57I'm very much a daddy's girl when it comes to brands.
0:39:57 > 0:40:01Chanel is my number-one make-up brand. Definitely.
0:40:01 > 0:40:04We've left Leah a selection of accessories,
0:40:04 > 0:40:07but with no branding, will she take the bait?
0:40:07 > 0:40:10I can see trainers in this one already.
0:40:10 > 0:40:13Obviously, I am excited, because I love my trainers.
0:40:13 > 0:40:16Trainers are like God's gift to the world.
0:40:16 > 0:40:18OK. These look quite cool.
0:40:18 > 0:40:20They look quite glam. I like them.
0:40:20 > 0:40:23At £18, they're a runaway success.
0:40:23 > 0:40:27And at that price, of course, they're not a luxury label.
0:40:27 > 0:40:30Oh, a bag. A bag, a bag.
0:40:30 > 0:40:34But the material in it doesn't feel like real leather.
0:40:34 > 0:40:35I like my black bags.
0:40:35 > 0:40:38I know I have seen this bag somewhere,
0:40:38 > 0:40:40but I just don't know where.
0:40:40 > 0:40:42This isn't a Chanel bag, is it?
0:40:42 > 0:40:46Only if Chanel bags costs £16... So, no.
0:40:46 > 0:40:48Oh, this one is heavy.
0:40:50 > 0:40:52I think it might be a jacket.
0:40:52 > 0:40:54Mum! Dad!
0:40:56 > 0:41:00- Coming.- Oh, my gosh. Very, very stylish.
0:41:00 > 0:41:02Why, thank you.
0:41:02 > 0:41:06I love the jacket most. Would you lend this to me?
0:41:06 > 0:41:08- No.- Why not?
0:41:08 > 0:41:10- It's mine.- Oh!
0:41:10 > 0:41:13I am sorry, Mum, but it is mine now. It's mine. It's my power outfit.
0:41:13 > 0:41:16Oh, it's your power outfit? OK.
0:41:18 > 0:41:21This Chanel-inspired jacket was another charity-shop steal,
0:41:21 > 0:41:23at only £7.99,
0:41:23 > 0:41:28whereas the real designer deal could have set Leah back thousands.
0:41:29 > 0:41:33We might be shaking Leah's certainty that branded is best,
0:41:33 > 0:41:37but Rob's love of pricey gadgets is more ingrained.
0:41:37 > 0:41:42Alex wants to see if she can smooth out his approach to appliances
0:41:42 > 0:41:44with a spot of ironing.
0:41:44 > 0:41:48Right, then, Rob, I have a little test for you this morning.
0:41:48 > 0:41:51- Looks very interesting. - Lots of irons, lots of shirts.
0:41:51 > 0:41:55We've picked five steam irons for Rob to try out,
0:41:55 > 0:41:57starting with...
0:41:59 > 0:42:02Next cheapest is brand leader...
0:42:03 > 0:42:06Then...
0:42:17 > 0:42:22With the branding hidden, Rob has no way of knowing which is which.
0:42:22 > 0:42:23- Here you are.- Brilliant.
0:42:23 > 0:42:26I can't wait to see your ironing skills, Rob.
0:42:26 > 0:42:28- OK.- How fussy are you?
0:42:28 > 0:42:32I'm a very fussy ironer, I do like my shirts to be smooth.
0:42:32 > 0:42:34Do you know what us girls do?
0:42:34 > 0:42:37No. I don't know. Tell me what you girls do.
0:42:37 > 0:42:41What we do is, do a really bad job of the first shirt we iron
0:42:41 > 0:42:45- for our partner...- OK. - ..and then they never ask again.
0:42:45 > 0:42:47- Maybe that's what Jen has done. - I guarantee you.
0:42:47 > 0:42:50Rob is loving the look of the priciest option.
0:42:50 > 0:42:53It looks very good, doesn't it? Come on.
0:42:53 > 0:42:54I love you, Rob.
0:42:54 > 0:42:58- Your little face lights up because you think, "This is it!"- It is.
0:42:58 > 0:43:00"This is the iron of all irons."
0:43:00 > 0:43:03Do you know, it feels like the mother of all irons.
0:43:03 > 0:43:06But the mid-range option is working a treat.
0:43:06 > 0:43:09I think I am more impressed with this one than number two.
0:43:09 > 0:43:13The supermarket-own iron gets no love at all.
0:43:13 > 0:43:19It just looks so unattractive, it just looks a bit plasticky.
0:43:19 > 0:43:22Rob has made his choice.
0:43:22 > 0:43:24OK. I am going to go like this.
0:43:24 > 0:43:26- OK.- And then like that.
0:43:26 > 0:43:28- So, that is your order. - That's my order.
0:43:28 > 0:43:31- So, favourite?- Yeah. - Least favourite?- Absolutely.
0:43:31 > 0:43:35But of course, he's not the one who has to look at him all day,
0:43:35 > 0:43:38so judge Jenny is rating the smoothness of the shirts.
0:43:38 > 0:43:39Number one...
0:43:39 > 0:43:41Number two...
0:43:41 > 0:43:43I'll leave number five where it is.
0:43:43 > 0:43:45With Rob and Jenny's scores added together,
0:43:45 > 0:43:48it is full steam ahead with the results.
0:43:49 > 0:43:53And in joint top spot, the second most expensive Morphy Richards
0:43:53 > 0:43:56and the cheaper mid-range Tefal.
0:43:56 > 0:44:00Knowing all that you do now, which iron would you choose?
0:44:00 > 0:44:04- I would go for the £34.99 one. - It makes sense, doesn't it?
0:44:04 > 0:44:07Because it does make total sense. It does a very good job.
0:44:07 > 0:44:09Looks aren't everything, Rob.
0:44:09 > 0:44:13- No.- Only when it comes to Jen. - Thank you. Glad you added that!
0:44:13 > 0:44:18But will the Garretts decrease their spending elsewhere?
0:44:18 > 0:44:20When it comes to Rob's tools,
0:44:20 > 0:44:23it's not just the quality that counts, but the quantity.
0:44:23 > 0:44:26I've got to do some work. Look at the shed.
0:44:26 > 0:44:28Mate, I can't even get in the shed.
0:44:28 > 0:44:31Rob is finally tackling some DIY tasks with
0:44:31 > 0:44:34the help of Dom from next door.
0:44:34 > 0:44:36Let's have a look, mate.
0:44:36 > 0:44:38What's this?
0:44:38 > 0:44:40A multitool.
0:44:40 > 0:44:43Mate, tell me this is a saw, everything, all in one.
0:44:46 > 0:44:48That is a good old tool.
0:44:48 > 0:44:50And what is that? A power screwdriver?
0:44:50 > 0:44:52That looks quite handy.
0:44:52 > 0:44:55You see, I have got three or four different drills
0:44:55 > 0:44:58for different purposes. I have got a drill for drilling wood,
0:44:58 > 0:45:00I've got a drill for drilling concrete,
0:45:00 > 0:45:02I've got a drill for drilling metal,
0:45:02 > 0:45:05and I've also got a portable screwdriver... Yeah.
0:45:05 > 0:45:09- But you are better off with one decent drill...- Decent drill.
0:45:09 > 0:45:12..than for average drills, do you know what I mean?
0:45:12 > 0:45:16A multipurpose tool can be a great way for the amateur DIY buff
0:45:16 > 0:45:18to whip up some savings.
0:45:18 > 0:45:21If Rob had bought this £68 all-rounder
0:45:21 > 0:45:22instead of the four he has got,
0:45:22 > 0:45:25he would have saved £117.
0:45:25 > 0:45:27There we go.
0:45:27 > 0:45:31The drill is good as a screwdriver, which is good.
0:45:31 > 0:45:35- Let's see how it gets on drilling holes.- That's it.
0:45:37 > 0:45:39- OK.- That's it.
0:45:39 > 0:45:41Let's drill the hole.
0:45:44 > 0:45:46- OK?- It's job done.
0:45:46 > 0:45:48Good drill.
0:45:48 > 0:45:53And the multitool at £75 would have shaved 43 quid
0:45:53 > 0:45:57off Rob's collection of sanders and saws.
0:45:57 > 0:45:58That's all right.
0:45:58 > 0:46:00I am very surprised.
0:46:00 > 0:46:04I actually didn't expect this tool to be as good as it is.
0:46:04 > 0:46:08But is a combined lawnmower and strimmer a step too far?
0:46:08 > 0:46:10Right.
0:46:10 > 0:46:14Let's try and figure out this little gadget.
0:46:14 > 0:46:16Here we go.
0:46:22 > 0:46:27This lawnmower is absolutely rubbish.
0:46:27 > 0:46:31It makes lawn mowing like I am using a pair of scissors.
0:46:31 > 0:46:35As a strimmer, it does the job.
0:46:35 > 0:46:37Rob would have saved £155
0:46:37 > 0:46:41if he'd bought this bit of kit instead of his mower and strimmer.
0:46:41 > 0:46:43But he is not having it.
0:46:43 > 0:46:47I think my garden deserves a bit better, in all honesty.
0:46:47 > 0:46:50It is not really cutting the mustard.
0:46:50 > 0:46:53Or the grass. We might have lost this one.
0:46:55 > 0:46:58Rob is unwilling to let go of his stash of macho machinery,
0:46:58 > 0:47:02and consumer expert Avi has some insight into why.
0:47:02 > 0:47:05Well, we have got a series of power tools.
0:47:05 > 0:47:10Now, I've got no idea what they are because I am not a DIY buff.
0:47:10 > 0:47:13We would expect a DIY buff to be quite considered
0:47:13 > 0:47:15when they would go to the shops to buy them.
0:47:15 > 0:47:17So, they'd probably done a lot of research on it
0:47:17 > 0:47:20and they have gone, "Right, I want to do this job at home.
0:47:20 > 0:47:22"I am going to buy this specific power tool."
0:47:22 > 0:47:25So we call that, a person who would make those types of choices,
0:47:25 > 0:47:27very rational.
0:47:27 > 0:47:30But I think some people, there are many in my family,
0:47:30 > 0:47:35who go into DIY stores because they fancy a certain tool,
0:47:35 > 0:47:38without any knowledge of what they're going to do with it.
0:47:38 > 0:47:40Well, in that case,
0:47:40 > 0:47:43we would describe people that did that to be more emotionally driven.
0:47:43 > 0:47:46Think of this cake as the total purchases that you make.
0:47:46 > 0:47:51Some of those purchases will be rational, some emotional,
0:47:51 > 0:47:54and some of those purchases will be what we call habitual -
0:47:54 > 0:47:56you just buy the same product over and over again.
0:47:56 > 0:47:58- So, here is a knife...- OK.
0:47:58 > 0:48:01As far as the general population is concerned,
0:48:01 > 0:48:04what percentage of their choices do you think are rational?
0:48:04 > 0:48:08- I think it is less than 50%. There. - I think it is less than that.
0:48:08 > 0:48:1035%, would you say?
0:48:10 > 0:48:14- Shall we go to a quarter?- Less. - Less?!- Less than a quarter?
0:48:14 > 0:48:17- I told you. - What is wrong with everybody?
0:48:17 > 0:48:20Research evidence suggests that it is about 20%.
0:48:20 > 0:48:2120%?
0:48:21 > 0:48:24So, of the 80% that we have got left,
0:48:24 > 0:48:30roughly 40% is emotional and 40% is habitual.
0:48:30 > 0:48:33So, if you want to save money, then you need to be...
0:48:33 > 0:48:36increase the size of this rational purchasing
0:48:36 > 0:48:39and reduce your habitual and your emotional.
0:48:39 > 0:48:43- Absolutely.- So, how can we become better at rational purchasing?
0:48:43 > 0:48:45Well, there is actually a five-step process.
0:48:45 > 0:48:49- Say you had to replace your mobile phone, for whatever reason.- Mm-hm.
0:48:49 > 0:48:52- Like, for example, this one. - What have you done there?
0:48:52 > 0:48:53- I've dropped it.- Oh, dear.
0:48:53 > 0:48:56The first stage of the process is recognition -
0:48:56 > 0:48:59I need a new phone because I have smashed my old one.
0:48:59 > 0:49:00The next stage of the process is
0:49:00 > 0:49:03we start searching for information, OK?
0:49:03 > 0:49:05Am I going to buy the same phone again,
0:49:05 > 0:49:08or go on the internet, do a bit of searching for information?
0:49:08 > 0:49:10Stage three - evaluate between all the alternatives.
0:49:10 > 0:49:13The fourth stage is actually going out and buying it,
0:49:13 > 0:49:17and then the final stage is to decide, after you have bought it,
0:49:17 > 0:49:20is it actually doing what I want it to do?
0:49:20 > 0:49:22- And are you happy with it? - Bit of reflection.- Yeah.
0:49:22 > 0:49:24Once you have gone through those five steps,
0:49:24 > 0:49:28hopefully you'll end up with a product that best suits your needs,
0:49:28 > 0:49:30and maybe it will save you some money along the way as well.
0:49:30 > 0:49:33- See, you need to shop with your head, not your heart.- Hmm.
0:49:33 > 0:49:36Well, our Alex is picking up the right tips
0:49:36 > 0:49:39to curb her wayward spending, but are the Garretts?
0:49:39 > 0:49:42By challenging their habits,
0:49:42 > 0:49:45we hope to teach them to become thrifty shoppers.
0:49:45 > 0:49:47But will they still stick to our plan
0:49:47 > 0:49:51when they find out what products they've really been using?
0:49:51 > 0:49:54- I'm really hopeful about today. - Yeah, I think we're very open.- Yeah.
0:49:54 > 0:49:58- And I think we will... - I think am very open.
0:49:58 > 0:50:02Well, it is make-or-break time for the Garretts. Last day.
0:50:02 > 0:50:05I know. It is a big ask, though, to try and change...
0:50:05 > 0:50:08Even with the cleaning products, it was the unknown.
0:50:08 > 0:50:11I hope that we weren't too stuck in our ways
0:50:11 > 0:50:13that there is no leeway for saving.
0:50:13 > 0:50:16They're really stuck in their ways, which is understandable,
0:50:16 > 0:50:19because we all get a bit like that. It is up to them now, isn't it?
0:50:19 > 0:50:21Let's go and see them. Come on.
0:50:23 > 0:50:24The Garretts are confident,
0:50:24 > 0:50:28but how much will they really be willing to change the way they shop?
0:50:28 > 0:50:31- Hi.- Hi, Jen.- How are you feeling?
0:50:31 > 0:50:35- Nervous.- Are you?- Yeah. - Excited.- Excited.
0:50:35 > 0:50:38- Have you enjoyed it?- Yes. Mostly.
0:50:41 > 0:50:44With over a grand's worth of fragrances squirreled away,
0:50:44 > 0:50:47Rob's aftershave was the first to go.
0:50:47 > 0:50:51So, with the aftershave, what did you think about that, Rob?
0:50:51 > 0:50:53I think it's one of mine.
0:50:53 > 0:50:56Well, you might be right.
0:50:56 > 0:50:58But you're not. You're wrong!
0:50:58 > 0:51:02- Ooh...- Next?!- Signature Collection.
0:51:02 > 0:51:05Right, well, do you want to know how much money you could possibly
0:51:05 > 0:51:07save for this one?
0:51:07 > 0:51:0937 quid. It was a tenner.
0:51:09 > 0:51:12- No way. - So, it's a really similar smell,
0:51:12 > 0:51:15and unless you've got a trained little snout,
0:51:15 > 0:51:17- you'd never know the difference. - Definitely.
0:51:17 > 0:51:19We'll make that change.
0:51:19 > 0:51:21'If he buys the same number of fragrances next year,
0:51:21 > 0:51:26'Rob will spend £250 less by going high street.'
0:51:26 > 0:51:30'Jenny's beauty regime was costing her over £1,000 a year,'
0:51:30 > 0:51:32but with her exacting standards,
0:51:32 > 0:51:35could there possibly be cheaper alternatives?
0:51:35 > 0:51:37- My mother says you only get one face.- Yes.
0:51:37 > 0:51:40- So, if you're a going to invest in anything, it might be that.- Yeah.
0:51:40 > 0:51:43- But you could still save money, though.- OK.
0:51:43 > 0:51:44Bring out the cleanser.
0:51:44 > 0:51:47This is a brand we particularly sought out for you
0:51:47 > 0:51:50- because it's ethical, and we know how important that is to you.- Yes.
0:51:50 > 0:51:53I think it might be cheaper but it felt good, though.
0:51:53 > 0:51:58- Well, you are not wrong. It is, and it is a saving of £15.- Right.
0:51:58 > 0:52:01- So a 15-quid saving.- Yeah. - Great.- Yeah.
0:52:01 > 0:52:06'If Jenny takes that on, it is £90 less a year.'
0:52:06 > 0:52:08What did you think of your kitchen products?
0:52:08 > 0:52:12- Yeah, they were OK. - Antibacterial spray?
0:52:12 > 0:52:14I think these things are much of a muchness.
0:52:14 > 0:52:17It was really hard to say, "That is ours and that is not ours."
0:52:17 > 0:52:20That makes you think, why do you buy it in the first place?
0:52:20 > 0:52:23'With cupboards jam-packed with branded sprays,
0:52:23 > 0:52:26'will the Garretts go for an own-brand version?'
0:52:26 > 0:52:28- Oh, wow!- No way.
0:52:28 > 0:52:30We thought it was just as good,
0:52:30 > 0:52:31and if it promises the same thing,
0:52:31 > 0:52:34in terms of how many germs it kills...
0:52:34 > 0:52:37- Well, yeah.- You can see it, can't you?- 99.9%.
0:52:37 > 0:52:39Yeah, so it is just as good.
0:52:39 > 0:52:44This product, compared to yours, is £2.10 cheaper.
0:52:44 > 0:52:46- Wow.- That is a lot.
0:52:46 > 0:52:50In fact, the Garretts said yes to over half of our cleaning products,
0:52:50 > 0:52:53saving them nearly £60 a year.
0:52:53 > 0:52:56Right, now, what about tablet computers?
0:52:56 > 0:52:59Do you know what? We're up for it. We're open.
0:52:59 > 0:53:03My glamorous assistant will now reveal it from the bag.
0:53:03 > 0:53:05She's not here, so I'll do it(!)
0:53:05 > 0:53:06- OK.- OK.
0:53:06 > 0:53:08Alba.
0:53:08 > 0:53:12So, currently, you have two e-readers, two Kindles,
0:53:12 > 0:53:14and two iPads in the house, yeah?
0:53:14 > 0:53:17So these cost £59.99 each.
0:53:17 > 0:53:20- Whoo!- No way!
0:53:20 > 0:53:21Yes, way!
0:53:21 > 0:53:26So if all four of your devices suddenly went kaput,
0:53:26 > 0:53:28would you buy one of these?
0:53:28 > 0:53:31We'd buy two, but it would still be a big saving.
0:53:31 > 0:53:35And you're not wrong. It is a saving of over £1,000.
0:53:35 > 0:53:39It is time to talk power tools.
0:53:39 > 0:53:40Rar-rr-rr-rr!
0:53:40 > 0:53:43So, this is the multitool that we gave you.
0:53:43 > 0:53:47If you bought that instead of a jigsaw and a sander,
0:53:47 > 0:53:52your saving would be £119.78.
0:53:52 > 0:53:56'At £75, it is another much cheaper choice,
0:53:56 > 0:54:00'plus, it has finally got Rob to fix the radiator. Priceless.'
0:54:00 > 0:54:05But when it comes to Jenny's love of expensive boutique buys, well,
0:54:05 > 0:54:09we have opened her eyes to more cost-effective high-street clothes.
0:54:09 > 0:54:13- Both these are actually from New Look.- OK, right.
0:54:13 > 0:54:16Now, the problem is, my daughter might not want me
0:54:16 > 0:54:18to shop in the same shop as her!
0:54:18 > 0:54:23This outfit is lovely, and you could have saved...
0:54:23 > 0:54:26- £23.27.- Yeah, that is good.- Not bad.
0:54:26 > 0:54:29'A big saving on the average cost of Jenny's usual dresses.
0:54:29 > 0:54:31'But what if shoe-snob Rob
0:54:31 > 0:54:36'had bought our bargain boots instead of his own £70 footwear?'
0:54:36 > 0:54:39So, these boots...are from Primark.
0:54:39 > 0:54:41- Gosh.- OK.
0:54:41 > 0:54:43And they cost £16.
0:54:43 > 0:54:47- No way!- I'm amazed.- You're amazed? I'm amazed.
0:54:47 > 0:54:53- It's £54 cheaper. - So, that's a definite...- £16?
0:54:53 > 0:54:57- £16?!- Don't be thinking that's an excuse to get loads.
0:54:57 > 0:55:00- It just means that I could buy black AND brown.- Oh, no.
0:55:00 > 0:55:01And still save money.
0:55:01 > 0:55:04How did you feel about the jeans?
0:55:04 > 0:55:06There was one pair of jeans that I really liked.
0:55:06 > 0:55:09They fit well, they felt comfortable.
0:55:09 > 0:55:11I liked that swagger you did there.
0:55:11 > 0:55:15Yeah, they felt really good and I actually wanted to keep them
0:55:15 > 0:55:19for myself. I am very intrigued to find out where they come from.
0:55:19 > 0:55:22Well, the jeans you liked are from Sainsbury's.
0:55:22 > 0:55:25- No way!- £20 per pair.
0:55:25 > 0:55:30- That's saving £28.67. - I am having that all day long.
0:55:30 > 0:55:31Yeah.
0:55:31 > 0:55:34'Label-loving Rob is a changed man and, in fact, the choosy Garretts
0:55:34 > 0:55:38'gave the thumbs-up to well over half of our substitutes.
0:55:38 > 0:55:40'Next time they shop,
0:55:40 > 0:55:43'they'll really feel the benefits to their bank balance.'
0:55:43 > 0:55:46When we tell you that the brand is Hugo Boss...
0:55:48 > 0:55:49Get away!
0:55:49 > 0:55:51How much do you think it cost?
0:55:51 > 0:55:5370 quid? 75 quid?
0:55:53 > 0:55:55- It cost £18.- Mm-hm.
0:55:55 > 0:55:57From a charity shop.
0:55:57 > 0:56:01- Ah!- See?- Are you serious? I'm going to say yes to that.
0:56:01 > 0:56:05- Yes!- It is time to talk totals now.
0:56:05 > 0:56:09We hoped to change the way the Garretts think about shopping
0:56:09 > 0:56:14and the amount they actually need. So, could they spend less in future,
0:56:14 > 0:56:18or will they be disappointed in their Disneyland dreams?
0:56:18 > 0:56:22- Do you want to hear what the final total is, then?- Please.- Hmm.
0:56:22 > 0:56:24- Prepare yourselves.- OK.- Go on.
0:56:24 > 0:56:28The moment has arrived to find out just how much less they'd have spent
0:56:28 > 0:56:30with our cost-cutting alternatives.
0:56:30 > 0:56:34It is around £3,560.
0:56:34 > 0:56:38- Wow.- Excellent. Excellent. - That's fantastic.- Yeah.
0:56:38 > 0:56:41- That is going to get us to Disney. - Are you surprised?
0:56:41 > 0:56:45- I'm amazed.- Amazed.- I really didn't think it was possible.
0:56:45 > 0:56:49- Through the small changes...- Hmm. - ..you can make some big savings.
0:56:49 > 0:56:52Whatever you do, don't go shopping!
0:56:52 > 0:56:54- No more shopping, no more shopping.- No.
0:56:54 > 0:56:58- Happy for that. Absolutely. - Thank you, that is really great.
0:56:58 > 0:57:00Ah!
0:57:02 > 0:57:06Knowing that we can potentially save a vast amount of money,
0:57:06 > 0:57:08I think it makes anything possible.
0:57:08 > 0:57:11It's just about having the willpower to make it happen.
0:57:11 > 0:57:14- I'm really chuffed with that. - I know.
0:57:14 > 0:57:16The fact is, the money is already there,
0:57:16 > 0:57:17so it definitely is achievable,
0:57:17 > 0:57:20because it is here, we have already got it,
0:57:20 > 0:57:23and we've spent it, so that means we can save it for the future.
0:57:23 > 0:57:25If you'd have said that a week ago, I would have been like,
0:57:25 > 0:57:27- "No, we're not going to change them."- No way.
0:57:27 > 0:57:30- Good job.- Yeah.- Come on, then.