Getting Down to Business

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0:02:44 > 0:02:46Every big town in the world,

0:02:46 > 0:02:49and most of the little ones, has its markets.

0:02:49 > 0:02:52The place where you can pick up anything from a new suit and clothes

0:02:52 > 0:02:54to an argument with a copper!

0:02:54 > 0:02:57Part of the knack of selling to the general public is you've

0:02:57 > 0:02:59got to have a nice voice.

0:02:59 > 0:03:01Anybody want this lot for a shilling?

0:03:01 > 0:03:0412 bars of chocolate and six purses for a shilling.

0:03:04 > 0:03:06Here, a set of aluminium saucepans,

0:03:06 > 0:03:09never seen daylight or moonlight or Fanny By Gaslight.

0:03:09 > 0:03:11There's one, let's see if you want to boil an egg quick.

0:03:11 > 0:03:13Everything you can think of to buy

0:03:13 > 0:03:16and a carrier bag to take it away in.

0:03:19 > 0:03:22Hello, love. Seen anything you fancy?

0:03:24 > 0:03:26Portobello Road is in the Notting Hill district.

0:03:26 > 0:03:29You'll find a lot of citizens here from all over the world.

0:03:34 > 0:03:38And good places for picking up foreign coins.

0:03:38 > 0:03:40I used to collect them when I was a nipper!

0:03:40 > 0:03:43Very handy, they were, for the slot machines.

0:03:45 > 0:03:47Many's a time I've been here when I've been hard up,

0:03:47 > 0:03:50looking for old clothes and a new conscience.

0:03:57 > 0:04:00But nowadays when everything's got to be bigger and better,

0:04:00 > 0:04:02they've invented the supermarket.

0:04:02 > 0:04:06Spick and span and shining bright - a street market with a top hat on.

0:04:09 > 0:04:12The supermarket is the same sort of thing as the old market

0:04:12 > 0:04:14but it's mainly for food, you see?

0:04:14 > 0:04:17And it's a bit more posh and a bit more modern.

0:04:17 > 0:04:19Everything is nice and clean and tidy

0:04:19 > 0:04:22and when it comes on to rain you've got a roof over your loaf.

0:04:22 > 0:04:24But as far as I'm concerned I feel a bit out of it.

0:04:24 > 0:04:28At the old street market I meet all my pals, I have a natter,

0:04:28 > 0:04:29it's like a club.

0:04:30 > 0:04:33But there's showmanship on both sides. Like a coffee?

0:04:33 > 0:04:38Now, the coffee is ready to serve so try a sample

0:04:38 > 0:04:40and see which flavour you prefer.

0:04:40 > 0:04:43How about a drop of sarsaparilla?

0:04:47 > 0:04:49Or a bit of fruit?

0:04:52 > 0:04:55Yes, there's a lot of big changes taking place

0:04:55 > 0:04:57in people's shopping habits

0:04:57 > 0:04:59and there's lots of stuff to be bought now

0:04:59 > 0:05:01that nobody ever heard of 20 years ago.

0:05:15 > 0:05:18There's one thing that's the same in the supermarket

0:05:18 > 0:05:21and the street market and that is the end of the day.

0:05:21 > 0:05:23Checking up the lolly!

0:05:23 > 0:05:27I reckon that's a job I could handle all right! I asked 'em once.

0:05:27 > 0:05:29"No, thank you!" they said.

0:05:29 > 0:05:31Well, everybody's shoving off to treat themselves

0:05:31 > 0:05:33if they've got any money left.

0:05:33 > 0:05:36Dear, oh dear, oh dear, look what they've left behind 'em.

0:05:36 > 0:05:40On the other hand, at the supermarket at the end of the day, you could still eat your grub

0:05:40 > 0:05:43off the floor - like we had to at home, the time I flogged the table!

0:05:43 > 0:05:45Ha-ha!

0:05:55 > 0:05:58For more than 250 years, the stock exchange has been

0:05:58 > 0:06:02the marketplace for stocks and shares, where millions of pounds

0:06:02 > 0:06:04are raised for both public and private enterprise.

0:06:04 > 0:06:07The men you see in groups or moving about

0:06:07 > 0:06:11are members of the stock exchange and their clerks.

0:06:11 > 0:06:16The stock exchange motto is dictum meum pactum -

0:06:16 > 0:06:19my word is my bond.

0:06:21 > 0:06:26In Britain today are millions of small investors.

0:06:26 > 0:06:29Nearly everybody is concerned with share values,

0:06:29 > 0:06:32people in pension funds for instance, and those with life insurance.

0:06:32 > 0:06:35Nobody can say that our factory benches are exactly crowded

0:06:35 > 0:06:37with shareholders yet,

0:06:37 > 0:06:41But there are some strange new ways of passing the tea break these days.

0:06:43 > 0:06:46I wonder if they're worth buying.

0:06:47 > 0:06:51Do you want a safe share with small dividends,

0:06:51 > 0:06:53or one that yields more but isn't quite so safe?

0:06:53 > 0:06:57Are you a bull who thinks prices will rise,

0:06:57 > 0:06:59or a bear who thinks they will fall?

0:06:59 > 0:07:01The broker makes his suggestion

0:07:01 > 0:07:05and calls his partner on the trading floor of the stock exchange.

0:07:08 > 0:07:11Here, stamina counts just as much as brains.

0:07:11 > 0:07:15It has been worked out that stock exchange clerks walk 8 miles a day.

0:07:15 > 0:07:17At the end of a trail, a deal?

0:07:17 > 0:07:23I'll sell you 2,400 at 50 and 10p each. Thank you very much.

0:07:23 > 0:07:25And so a deal is done.

0:07:25 > 0:07:29A word is enough, and only the notebooks show that someone

0:07:29 > 0:07:32has bought and someone has sold.

0:07:35 > 0:07:37What news? A sporting sensation, gossip?

0:07:37 > 0:07:40But now the chances are that the homeward-bound reader

0:07:40 > 0:07:43first wants to see how his shares are doing.

0:07:43 > 0:07:47For never have so many people owned so many shares.

0:07:49 > 0:07:53They share a common faith, faith in industry, faith in their own efforts.

0:07:53 > 0:07:57They hold shares in tomorrow.

0:08:28 > 0:08:31He's tried everything, including counting sheep.

0:08:34 > 0:08:36No, it's no good, he can't make it.

0:08:36 > 0:08:42You can't relax on uncomfortable bed. He'll wear that mattress out!

0:08:42 > 0:08:47But not a new one. This testing machine takes care of that.

0:08:47 > 0:08:50It simulates 24 hours wear in one and a half minutes.

0:08:53 > 0:08:56This one is a man sitting on the edge of the bed to put his socks on.

0:08:56 > 0:08:58They think of everything!

0:09:07 > 0:09:11Ah, he's finally dropping off. Goodnight.

0:09:11 > 0:09:13ALARM CLOCK RINGS

0:09:18 > 0:09:20How much brushing will a carpet take?

0:09:20 > 0:09:23How much strain can knitted fabrics stand?

0:09:29 > 0:09:31Some tennis balls wear faster than others.

0:09:31 > 0:09:33A washing machine lined with sandpaper tests

0:09:33 > 0:09:36the strength of their covers.

0:09:36 > 0:09:40Of course, the only way to see if matches strike is to strike them.

0:09:45 > 0:09:49How would you think toothbrushes are tested?

0:09:56 > 0:10:00The British Standard mark shows it's been tested and proved strong and hard-wearing.

0:10:00 > 0:10:04Before any goods can qualify for the Kitemark, as it's called,

0:10:04 > 0:10:06they have to stand up to pretty rough usage.

0:10:06 > 0:10:10Chairs get 600 bonks at 20 bonks a minute, and pass the test

0:10:10 > 0:10:13only if the springs are still springy and the fabric firm.

0:10:17 > 0:10:19She is wondering how long mixture will take,

0:10:19 > 0:10:21and so did the Consumers Association who,

0:10:21 > 0:10:24in their monthly journal, Which, publish results

0:10:24 > 0:10:27of tests of all kinds of consumer goods, about 50 of them per year.

0:10:31 > 0:10:34And then there's the user tests for barrier creams.

0:10:34 > 0:10:37The best ingredients for this one are four pretty girls

0:10:37 > 0:10:40and four bowls of really mucky stuff.

0:10:40 > 0:10:43Here's the coal, and the garden dirt.

0:10:43 > 0:10:46Is there anything stickier than blackcurrant jam?

0:10:46 > 0:10:49Well, there's always oil from the car.

0:10:49 > 0:10:53The next stage is to wash it all off and see what your hands look like afterwards.

0:10:53 > 0:10:57Serving the public interest, one of the many testing and measuring

0:10:57 > 0:11:00duties that the weights and measures department carry out

0:11:00 > 0:11:03is checking retailers' scales to make sure they are accurate.

0:11:08 > 0:11:101lb of steak, please.

0:11:13 > 0:11:15But she is not just an ordinary housewife.

0:11:15 > 0:11:19Round the corner is that car again, and in the boot,

0:11:19 > 0:11:22a special set of scales to make sure she has been given the full weight.

0:11:56 > 0:12:01The box on the wall is part of the new Battle of Britain

0:12:01 > 0:12:03now being fought on the factory floor.

0:12:03 > 0:12:07It is a fight that never stops, not just to hold Britain's place in the markets of the world,

0:12:07 > 0:12:11but to go ahead, to produce more and more, to live better and better.

0:12:12 > 0:12:16The battle is so vital that a national productivity year

0:12:16 > 0:12:17has been declared.

0:12:17 > 0:12:20It is a huge subject involving everybody and there, in the box

0:12:20 > 0:12:24on the wall, is one of the ways of helping - by doing a bit of thinking.

0:12:24 > 0:12:27Here is a girl who assembles a hot water valve.

0:12:27 > 0:12:31An ingenious piece of mechanism that's exported all over Europe.

0:12:31 > 0:12:33Before her work was scientifically studied,

0:12:33 > 0:12:36it was a tedious business on these lines.

0:12:36 > 0:12:38Then the time and motion experts were called in,

0:12:38 > 0:12:42and they noted every movement she made in the course of one assembly.

0:12:44 > 0:12:47Then they had a long talk with the girl herself,

0:12:47 > 0:12:50because an intelligent operator can often see shortcuts that

0:12:50 > 0:12:52would help in the work that she is doing.

0:12:52 > 0:12:54This is what they found.

0:12:54 > 0:12:56To assemble one valve, the girl walked 66 feet

0:12:56 > 0:13:00and had to make 94 separate hand movements.

0:13:00 > 0:13:02It didn't take long to sort out this little problem.

0:13:02 > 0:13:05The various components were quickly rearranged around her,

0:13:05 > 0:13:09rather like a cinema organist with all the stops banked up round about him

0:13:09 > 0:13:13So the girl scored twice the output for no more effort.

0:13:13 > 0:13:16Studies of this sort can even be applied to the home.

0:13:16 > 0:13:19They can certainly be applied to shopping.

0:13:19 > 0:13:23One big chain store has rearranged the whole of its sales technique in the last few years,

0:13:23 > 0:13:26making an enormous saving in paperwork and wasted effort.

0:13:26 > 0:13:28This is how it went in the old days -

0:13:28 > 0:13:32a customer would come in and ask for a size that the sales girl didn't have on the counter.

0:13:32 > 0:13:35The girl would then trot off to the storeroom

0:13:35 > 0:13:37where she would peek through the hatch

0:13:37 > 0:13:39and apply for the particular garment.

0:13:39 > 0:13:41Sales were lost to the long wait getting goods out.

0:13:41 > 0:13:44That's how they worked it, almost like Alcatraz.

0:13:44 > 0:13:48But today, they put the fullest trust in the staff and, if a customer wants

0:13:48 > 0:13:50a size that is not on the counter,

0:13:50 > 0:13:52the girl goes straight off and gets it.

0:13:52 > 0:13:54There we are, no time wasted.

0:13:54 > 0:13:56Simple. No red tape.

0:13:56 > 0:13:59If in doubt, cut it out.

0:13:59 > 0:14:01That's the motto, and it's paid off

0:14:01 > 0:14:04in increased enthusiasm and productivity.

0:14:25 > 0:14:26Think what would happen

0:14:26 > 0:14:29if advertising suddenly disappeared, like this.

0:14:29 > 0:14:31Or like this.

0:14:33 > 0:14:34If the windows emptied.

0:14:37 > 0:14:40And the posters went blank.

0:14:41 > 0:14:44Before long, we'd get this.

0:14:49 > 0:14:51That's why we spend something like £500 million

0:14:51 > 0:14:54a year on advertising in the broadest sense.

0:14:54 > 0:14:57The critics argue that this is too much.

0:14:57 > 0:14:59There are critics in everything.

0:15:00 > 0:15:02What's really gone up in the last few years

0:15:02 > 0:15:05is the personal spending power of so many of us.

0:15:05 > 0:15:08We earn more and we can thus buy more.

0:15:08 > 0:15:11In the old days, this would have been the housewives'

0:15:11 > 0:15:13unrealised dream of a perfect kitchen,

0:15:13 > 0:15:16each piece of equipment well beyond ordinary reach.

0:15:16 > 0:15:18Today, thanks basically to advertising,

0:15:18 > 0:15:21these things can be mass produced to meet a huge demand

0:15:21 > 0:15:23and so marketed at a price that brings them

0:15:23 > 0:15:26one by one into everyday life.

0:15:28 > 0:15:31Marketing and advertising are the crafts behind all our trades.

0:15:31 > 0:15:35One tells us what to make and how to sell it.

0:15:35 > 0:15:37The other creates the demand.

0:15:37 > 0:15:41Between them, they drive the wheels of present-day industry.

0:15:41 > 0:15:44Without them, living standards of a modern country would go drifting

0:15:44 > 0:15:46downwards inside a few months.

0:15:46 > 0:15:49In whatever form it takes, from the humble sandwich man upwards,

0:15:49 > 0:15:51be sure of this -

0:15:51 > 0:15:54never have we so much needed our marketing skill as we need it

0:15:54 > 0:15:57in the international competition of today.

0:15:57 > 0:16:01All over Britain we have the vital production lines, of which cars

0:16:01 > 0:16:03are but one out of hundreds.

0:16:03 > 0:16:05The lines of national prosperity.

0:16:05 > 0:16:08It's essential that we all have the urge to buy

0:16:08 > 0:16:11and so keep people working to clear the production lines,

0:16:11 > 0:16:15not just of cars but of goods of every conceivable kind.

0:16:15 > 0:16:18This is a century of mass production.

0:16:18 > 0:16:22To succeed in it, we must always be making more and selling more.

0:16:22 > 0:16:25But nobody today would rush into big scale production

0:16:25 > 0:16:28without knowing the likely public response.

0:16:28 > 0:16:30The advertising agency team will visit the factory

0:16:30 > 0:16:33and see the product - a new electric razor.

0:16:33 > 0:16:36Meanwhile, the agency's creative people

0:16:36 > 0:16:39start off by putting their ideas down on paper.

0:16:42 > 0:16:44What's in a name? The answer is - plenty.

0:16:45 > 0:16:49Finding the right name is an early vital job.

0:16:49 > 0:16:51Then a designer gets busy, for the finished product

0:16:51 > 0:16:52not only has to be right -

0:16:52 > 0:16:56it has to look right. It has to be attractive.

0:16:57 > 0:17:00The image that will sell the product is emerging.

0:17:00 > 0:17:02Now to move from theory and sketchpad

0:17:02 > 0:17:06into the expensive LSD of a live advertising campaign.

0:17:09 > 0:17:12There will be photographic sessions.

0:17:12 > 0:17:15In all, hundreds of pictures will be taken, many very good,

0:17:15 > 0:17:17one or two outstanding.

0:17:17 > 0:17:19Finally, the best are selected

0:17:19 > 0:17:22so that this part of the campaign can go forward.

0:17:23 > 0:17:25And go forward it does -

0:17:25 > 0:17:28into the TV commercials, still reflecting the same ideas

0:17:28 > 0:17:33and pattern that will make the product recognisable everywhere.

0:17:35 > 0:17:37Success is now as near certain as can be.

0:17:38 > 0:17:40Not just success at home,

0:17:40 > 0:17:43but abroad, for the same ideas may go into the export market.

0:18:03 > 0:18:06Despite intense competition from America and Japan,

0:18:06 > 0:18:09Britain is still by far the world's biggest bike exporter.

0:18:09 > 0:18:14One Nottingham factory alone produces more than 1.5 million bikes a year.

0:18:14 > 0:18:18It exports nearly three quarters of them to 140 countries,

0:18:18 > 0:18:22earning about £7 million a year in foreign currency.

0:18:22 > 0:18:25There are bikes of every shape and size.

0:18:25 > 0:18:30Pushbikes, power bikes, racing bikes, folding bikes.

0:18:30 > 0:18:33More than 250 varieties on one huge production line.

0:18:42 > 0:18:46Talk about British exports, and most people think of this kind of thing.

0:18:46 > 0:18:49Cars, tractors, the big-money stuff.

0:18:51 > 0:18:54But Britain's selling some rather surprising things

0:18:54 > 0:18:56overseas as well these days.

0:18:56 > 0:18:58Just outside Carlisle,

0:18:58 > 0:19:01there's a farm that spends all its time breeding exports.

0:19:04 > 0:19:05Worms.

0:19:05 > 0:19:07Yes, worms!

0:19:08 > 0:19:11Earthworms help to build up the soil in the infertile

0:19:11 > 0:19:15areas of the world by aerating it and creating topsoil.

0:19:15 > 0:19:19One million worms left in an acre of earth will produce a ton

0:19:19 > 0:19:20of topsoil everyday.

0:19:20 > 0:19:23Foreign governments are negotiating not only to buy worms

0:19:23 > 0:19:27from Britain but to get advice and equipment to start their own farms.

0:19:27 > 0:19:30This factory at Painswick in Gloucestershire also produces

0:19:30 > 0:19:32tiny exports.

0:19:32 > 0:19:33Paperclips.

0:19:40 > 0:19:44Their goods have been going all over the world since 1847,

0:19:44 > 0:19:48and today they sent tons of paper clips to places as far apart

0:19:48 > 0:19:50as Rhodesia and Trinidad.

0:19:57 > 0:20:00Here's a man who's collecting bits of the White Cliffs of Dover

0:20:00 > 0:20:03for sale as souvenirs to overseas visitors.

0:20:03 > 0:20:07And tourists, most of them American, buy loads of the stuff each year.

0:20:10 > 0:20:14Yes, it really is surprising the things people sell.

0:20:14 > 0:20:17And the things people buy.

0:20:17 > 0:20:19Maybe all over the world there are people who long to sniff

0:20:19 > 0:20:22the air of London once again.

0:20:29 > 0:20:31Take one Lord Mayor of London.

0:20:31 > 0:20:34Take a parade of pipe men and fly them out,

0:20:34 > 0:20:37preferably with some of London's pearly kings and queens.

0:20:39 > 0:20:40Take a typically British pub,

0:20:40 > 0:20:45a London bus or two - double-deckers are essential,

0:20:45 > 0:20:49take a few British bobbies to help control the crowds,

0:20:49 > 0:20:54a square mile of Union Jacks, and don't forget the guards.

0:20:54 > 0:20:57Mix all these together and you've got a British week in a major city abroad.

0:21:01 > 0:21:05Months, sometimes years, of preparation go into every

0:21:05 > 0:21:09British week to provide a festival atmosphere for selling British goods.

0:21:09 > 0:21:12The image may be traditional but try running one of these weeks

0:21:12 > 0:21:16without London's double-deckers and you're on the wrong track.

0:21:16 > 0:21:19Here in Brussels, it's rush-hour from dawn to dusk

0:21:19 > 0:21:22with 45-minute free rides around the city.

0:21:24 > 0:21:28The citizens are used to single-deck trams

0:21:28 > 0:21:31and have never seen their city from such a height before.

0:21:34 > 0:21:38Behind all the ceremonial and tradition, business, trade.

0:21:39 > 0:21:43All the way from kilt to miniskirt, a burst of high-pressure selling

0:21:43 > 0:21:46that bridges the old and the new Britain.

0:21:50 > 0:21:53But no amount of flag-waving and razzmatazz will be any good

0:21:53 > 0:21:57if British exporters treat the British week as a nine days' wonder,

0:21:57 > 0:21:59for selling is an all-the-year-round game.

0:22:00 > 0:22:04In the end, it comes down to the salesman with an air ticket,

0:22:04 > 0:22:06plenty of bounce and a product to sell.

0:22:26 > 0:22:30Half a million people man the machine known simply as the City.

0:22:30 > 0:22:34£200 million a year is a fair estimate of what the city earns

0:22:34 > 0:22:37for Britain by its financial and commercial services.

0:22:37 > 0:22:40Without them, the nation would long ago have gone bankrupt.

0:22:49 > 0:22:52All this prosperity was first founded on a river

0:22:52 > 0:22:53and its ships.

0:22:53 > 0:22:56In London nearly 300 years ago, as the ships took the cargoes

0:22:56 > 0:22:59around the world, a new form of finance grew up -

0:22:59 > 0:23:01insurance. It started at Lloyds.

0:23:03 > 0:23:06The City of London is accepted as the insurance centre of the world,

0:23:06 > 0:23:10so important that more than 200 foreign insurance companies

0:23:10 > 0:23:13are represented in its square mile.

0:23:17 > 0:23:19But more than anything else perhaps,

0:23:19 > 0:23:21the City remains one of the great international markets

0:23:21 > 0:23:24into which pours produce from all over the world.

0:23:24 > 0:23:27There are about 20 markets for different commodities

0:23:27 > 0:23:30in the City, and the brokerage on their turnover

0:23:30 > 0:23:32adds many millions to the national income.

0:23:34 > 0:23:37There's a market in cocoa.

0:23:37 > 0:23:40Mother of pearl is there for the buying,

0:23:40 > 0:23:42and ivory,

0:23:42 > 0:23:43and cloves -

0:23:43 > 0:23:46two remind us that the spice market goes back for centuries.

0:23:46 > 0:23:50Ostrich feathers bought for New York are in from Africa.

0:23:50 > 0:23:53The same building holds London's rubber exchange.

0:23:53 > 0:23:55Here the dealers will often make prices for rubber

0:23:55 > 0:23:58in distant Singapore and Malaysia.

0:23:58 > 0:24:02It will go straight to a foreign buyer, earning a turn for the City.

0:24:02 > 0:24:07All these city activities depend on one key service - banking.

0:24:07 > 0:24:10The City banks, serving the international trading community,

0:24:10 > 0:24:15earn Britain £50-£75 million a year in foreign exchange.

0:24:21 > 0:24:25These massive city earnings are the solid financial foundation

0:24:25 > 0:24:29on which Britain's standing as a world trading country depends.

0:24:29 > 0:24:32So it was that his Lord Mayor's Show hammered home the point.

0:24:32 > 0:24:35The procession, that has become part of the London street scene,

0:24:35 > 0:24:38was adapted to give the man in the street a colourful

0:24:38 > 0:24:41reminder of what the City really achieves.

0:24:41 > 0:24:43Usually, the City does a silent job,

0:24:43 > 0:24:46but this time it reminds the world that without

0:24:46 > 0:24:49its hidden strength, none of the people of Britain would be able to

0:24:49 > 0:24:51maintain their present living standards.

0:24:51 > 0:24:57On that strength, Britain depends for her position in the world today.

0:25:15 > 0:25:18In the bustle that is London Airport, the busiest in the world

0:25:18 > 0:25:21for international travel, thousands now fly as part of their jobs.

0:25:21 > 0:25:26Many take planes as casually as taxis.

0:25:28 > 0:25:33Overnight, the VC10 has flown from midwinter, across South Atlantic,

0:25:33 > 0:25:35over the equator and into high summer.

0:25:38 > 0:25:42Alan Richmond, export manager of an Oxfordshire firm which makes

0:25:42 > 0:25:45switch gear has done the trip of 5,750 miles

0:25:45 > 0:25:47four times in quick succession.

0:25:47 > 0:25:51As captain Terry Maddock prepares to land at Rio de Janeiro,

0:25:51 > 0:25:54Mr Richmond feels it's rather like arriving at the office.

0:26:01 > 0:26:04The heat haze indicate a temperature of more than 100 degrees.

0:26:04 > 0:26:07Back in London, it was freezing.

0:26:07 > 0:26:11But changes of temperature are all in a day's work too, and Alan Richmond

0:26:11 > 0:26:14has landed a million-dollar switch gear contract for Brazil's

0:26:14 > 0:26:20biggest power project, against tough international competition.

0:26:20 > 0:26:23He has some business calls to make in Rio before flying up country to

0:26:23 > 0:26:26the site with his works manager, Jim McCready,

0:26:26 > 0:26:28who will supervise the installation of the equipment.

0:26:36 > 0:26:38Business and pleasure?

0:26:38 > 0:26:41Yes, of course they mix.

0:26:41 > 0:26:43It must be a pleasure to meet a business contact

0:26:43 > 0:26:45in a setting such as this.

0:26:50 > 0:26:54Back in London, the tide of commuters still surges.

0:26:54 > 0:26:58They're not only people going abroad in search of orders or to install

0:26:58 > 0:27:00new machinery, or discuss joint business enterprises.

0:27:00 > 0:27:03They may be going to make a film.

0:27:03 > 0:27:06This unit of 73 are off to Switzerland for location shooting

0:27:06 > 0:27:10for Women In Love, with their producer, Larry Kramer.

0:27:10 > 0:27:16Last aboard are the stars, Alan Bates, Jennie Linden and Oliver Reed.

0:27:16 > 0:27:18Jets bringing most of Europe within three hours

0:27:18 > 0:27:21have helped to make London a major film production centre.

0:27:29 > 0:27:32Gregory Peck signs an autograph before boarding the world's

0:27:32 > 0:27:35longest daily scheduled non-stop flight,

0:27:35 > 0:27:37which links the studios of Britain and America.

0:27:46 > 0:27:48To many of the passengers,

0:27:48 > 0:27:52this 5,500-miles polar flight is commonplace, for today

0:27:52 > 0:27:57such flights for more and more people are just part of a day's work.

0:28:49 > 0:28:53Subtitles by Red Bee Media Ltd