0:00:02 > 0:00:05- That's a rubbish thing for me to invest in.- He is my hero!
0:00:05 > 0:00:08Richard Reed picked three more ideas he was willing to back...
0:00:08 > 0:00:10- Well done, mate, we're in business.- Thank you.
0:00:10 > 0:00:12CHEERING
0:00:12 > 0:00:15- ..but when they failed to think big...- Hello? Hung up.
0:00:15 > 0:00:19It's absolutely tiny and completely insignificant.
0:00:19 > 0:00:22..Richard could only back one of them.
0:00:22 > 0:00:24- I'm going to invest £65,000. - Oh, God!
0:00:24 > 0:00:29Which three ideas will he take a risk on this time?
0:00:32 > 0:00:37Meet Richard Reed, the smoothie behind Innocent Drinks.
0:00:37 > 0:00:39He's Britain's hottest entrepreneur
0:00:39 > 0:00:43and he's on the hunt for the business stars of the future.
0:00:43 > 0:00:45We're trying to find the next business superstars.
0:00:45 > 0:00:48I just hope people are going to hear about it and think,
0:00:48 > 0:00:50"You know what? I want a go at that."
0:00:50 > 0:00:53He's set aside up to a million to invest
0:00:53 > 0:00:57and went nationwide to get you to apply for a slice of it.
0:00:57 > 0:01:01If you can't find a job, you can consider making your own job.
0:01:01 > 0:01:03Everyone's got a great idea within them.
0:01:06 > 0:01:08Now, 500 hopefuls will get the chance
0:01:08 > 0:01:11to pitch their ideas to Richard.
0:01:11 > 0:01:14Really nice. I'm going to actually buy some.
0:01:14 > 0:01:16Each week, he'll pick the best three...
0:01:16 > 0:01:20It's about the idea, but mostly it's about the team.
0:01:20 > 0:01:24- ..to put through their paces. - Look at the juice! Oh!
0:01:24 > 0:01:27- You've got to do better than that. - That feels like crap.
0:01:27 > 0:01:30I want you to get some proper cash into the business.
0:01:30 > 0:01:32If we don't, we don't pay the mortgage.
0:01:32 > 0:01:34..before deciding who is good enough
0:01:34 > 0:01:36to win a once in a lifetime investment.
0:01:36 > 0:01:39I'm sure you were hoping for more, right?
0:01:39 > 0:01:42We haven't really seen results and I don't know what to make of that.
0:01:42 > 0:01:44I'm an investor, I'm not an arts sponsor
0:01:44 > 0:01:48and it may well translate into something one day,
0:01:48 > 0:01:49but I'm not going to invest.
0:01:58 > 0:02:00In this vast arena,
0:02:00 > 0:02:04500 intrepid entrepreneurs will pitch their ideas to Richard
0:02:04 > 0:02:06to try and win his backing.
0:02:08 > 0:02:12It's amazing to see that, it's 500 people from all walks of life.
0:02:12 > 0:02:14It's not about where you're from, what you look like,
0:02:14 > 0:02:16it's not about what age you are,
0:02:16 > 0:02:19it's about whether you've got an idea, some passion
0:02:19 > 0:02:23and you're prepared to work hard.
0:02:23 > 0:02:25From the hundreds he'll see today,
0:02:25 > 0:02:29Richard will only pick the best three ideas.
0:02:29 > 0:02:32Everyone knows they'll have to be pitch perfect.
0:02:32 > 0:02:36You simply have to have a vision of what one day your idea can become.
0:02:36 > 0:02:39You've always got to be able to look up and look forwards and go,
0:02:39 > 0:02:42"One day, this little tiny thing will become this big, huge thing."
0:02:42 > 0:02:44You have to have that vision,
0:02:44 > 0:02:47you have to believe - that's the entrepreneur's job.
0:02:48 > 0:02:51These seedling start-ups all know that the thumbs up from Richard
0:02:51 > 0:02:55could put them on the fast track to success.
0:02:55 > 0:02:58I have a robot from space.
0:02:58 > 0:03:02We teach traditional Shaolin kung fu and promote health and fitness.
0:03:02 > 0:03:04We came up with the idea in a pub.
0:03:04 > 0:03:06We're just young and ambitious.
0:03:06 > 0:03:09The bossy one out of the two of us? Probably me!
0:03:09 > 0:03:11THEY LAUGH
0:03:11 > 0:03:14It's all about coming together, but at the end of the day,
0:03:14 > 0:03:17if you need to destroy someone ...
0:03:17 > 0:03:19- Invest in us. - Please invest in us, please.
0:03:19 > 0:03:20We really need your investment.
0:03:20 > 0:03:23Please, please, please, please, please, please, please.
0:03:28 > 0:03:30First to pitch is AG Papertoys
0:03:30 > 0:03:33with an idea 65 million years in the making.
0:03:33 > 0:03:37Well, 19, actually, that's how old Alex is.
0:03:37 > 0:03:38Oh, look, he's brought a friend!
0:03:40 > 0:03:44This is a velociraptor that's made out of 38 A4 sheets...
0:03:44 > 0:03:47No, A3 sheets of paper of paper, sorry!
0:03:47 > 0:03:48Get it right, Alex.
0:03:48 > 0:03:53You can't be messing up your paper sizes when Richard comes to call.
0:03:53 > 0:03:55He'll bite your arm off!
0:03:55 > 0:03:59Mate, that - that is awesome! Tell me, tell me, tell me.
0:03:59 > 0:04:02I run a website called AG Papertoys,
0:04:02 > 0:04:04which basically gives away flat prints like this
0:04:04 > 0:04:07which people can print off for free and build as a fun craft.
0:04:07 > 0:04:09- Right, OK.- And here's a model...
0:04:09 > 0:04:12And that really is something that you download and print?
0:04:12 > 0:04:14I'll do a downloadable version eventually,
0:04:14 > 0:04:17but at the moment I kind of thought, "What could impress Richard?"
0:04:17 > 0:04:19- And velociraptors are cool. - It totally worked!
0:04:19 > 0:04:21Totally worked! Totally worked!
0:04:21 > 0:04:23I think he likes it.
0:04:23 > 0:04:25Are these all designed by you?
0:04:25 > 0:04:28- Every last one, yeah.- Really?- Yeah. - Bloody good effort, mate.
0:04:28 > 0:04:30- I mean, that is...- This is the result of sleepless nights of work.
0:04:30 > 0:04:34Basically, what I'm wanting to do is,
0:04:34 > 0:04:36as much fun as doing things on the web and digital is,
0:04:36 > 0:04:37to move into a more physical medium
0:04:37 > 0:04:41and kind of do greetings cards with my designs in them.
0:04:41 > 0:04:42That's why I'm here today.
0:04:42 > 0:04:44Right, hang on. How's it going to work?
0:04:44 > 0:04:48How will you make them, how are you going to sell them, what's it going to cost?
0:04:48 > 0:04:50First, I plan to do a small print run of five different cards,
0:04:50 > 0:04:52each with a different dinosaur,
0:04:52 > 0:04:55and then seeing how successful it is, I could do other series
0:04:55 > 0:04:58like Christmas cards, with Santas and reindeers and things like that.
0:04:58 > 0:05:00Mate, at the very least you're a gifted artist
0:05:00 > 0:05:04and I think you've potentially got a brilliant business idea, so well done, mate.
0:05:04 > 0:05:07- Thank you.- No problem. Take care.
0:05:07 > 0:05:11He's obviously brilliant, but I would just want to investigate that
0:05:11 > 0:05:15there isn't already loads of gift cards out there that do that,
0:05:15 > 0:05:17because I think there probably is but as always,
0:05:17 > 0:05:19I could definitely be wrong.
0:05:19 > 0:05:23We've just got to work out, can that artistic talent translate into commercial success?
0:05:23 > 0:05:24Told you he likes it.
0:05:24 > 0:05:29The next company to pitch are hair extension specialist, Bonnie Lush.
0:05:29 > 0:05:32These girls can't wait to get their hands on Richard.
0:05:32 > 0:05:36Richard should have a 24-inch unbraided style, nice and long,
0:05:36 > 0:05:37all the way down here.
0:05:37 > 0:05:39Probably currently, something curly.
0:05:39 > 0:05:42Or maybe a Mohawk, he could have a Mohawk and stuff
0:05:42 > 0:05:44and dye it different collars. It would be amazing!
0:05:44 > 0:05:48It would be SO amazing(!) Or maybe just hair-larious.
0:05:48 > 0:05:52Let's hope that the girls don't wig out when it comes to their pitch.
0:05:52 > 0:05:54We sell natural hair extensions.
0:05:54 > 0:05:57What you are looking at right now is how that has not been processed.
0:05:57 > 0:05:58That really is human hair.
0:05:58 > 0:06:01Someone's just gone chop and put it on boat to England, have they?
0:06:01 > 0:06:04- Who's wearing it now, are you wearing some?- We're all wearing it.
0:06:04 > 0:06:07- Really?- This is all of our products. None of my own hair.
0:06:07 > 0:06:09None of your own hair? What's underneath, then?
0:06:09 > 0:06:11Oh, wow!
0:06:11 > 0:06:14- It really is real hair, isn't it? - Yeah.- None of my own here at all.
0:06:14 > 0:06:15Hands off the merch, Richard!
0:06:15 > 0:06:19So what are we paying for the full monty?
0:06:19 > 0:06:22- This cost me about, what, 40 quid and it was just...- Really?
0:06:22 > 0:06:25- Yeah, 40 quid.- If you're selling it for 40, what has it cost you to buy?
0:06:25 > 0:06:29£17. We get it direct from China, so there's no middleman, cut all the costs.
0:06:29 > 0:06:32So there's a lot of bald people in China, is that what we are talking about?
0:06:32 > 0:06:36- Not exactly, because it does grow back.- Yeah, OK!
0:06:36 > 0:06:38Seems like pretty good economics.
0:06:38 > 0:06:42I feel a bit for the people in China, but... Nice meeting you.
0:06:42 > 0:06:44- Well done.- So, girls, how did it go?
0:06:44 > 0:06:48- He'll purchase for his wife. - Yeah!- Most definitely.- Or someone.
0:06:48 > 0:06:53I don't know. It's not high on my list of issues, but it's for women,
0:06:53 > 0:06:55so what you don't want is a guy deciding
0:06:55 > 0:06:57whether a business for women is a good business or not.
0:06:57 > 0:07:02Hard though it might be for this striding colossus of masculinity,
0:07:02 > 0:07:05Richard's going to have to get in touch with his feminine side.
0:07:05 > 0:07:08All rhinestone encrusted, which I did myself,
0:07:08 > 0:07:12and it gives the impression of really expensive
0:07:12 > 0:07:14and they're not, not at all.
0:07:14 > 0:07:19Quite unique in that we've got 80 eye-shadows, 45 blushers...
0:07:19 > 0:07:22And then you have this chain and you hold there.
0:07:22 > 0:07:25Again, you attach with this.
0:07:25 > 0:07:28We're trying to bring the make-up artist experience to the masses,
0:07:28 > 0:07:31to normal consumers, because most women only get it on their wedding day.
0:07:31 > 0:07:33We hear you, sister!
0:07:35 > 0:07:37To help sift the stunning from the stupid,
0:07:37 > 0:07:40Richard's called in a crack team of experts
0:07:40 > 0:07:43from make-up and marketing to technology and travel.
0:07:43 > 0:07:46They are some of Britain's brightest entrepreneurs
0:07:46 > 0:07:50and it's their job to sample the delights of the Expo.
0:07:50 > 0:07:52Here are just two of those delights now.
0:07:52 > 0:07:54- Are you selling this anywhere at the moment?- No.
0:07:54 > 0:07:56I'm taking not, by looking at the packaging.
0:07:56 > 0:07:58Don't hold back, Jo(!)
0:07:58 > 0:08:01Some ideas are down to personal taste.
0:08:01 > 0:08:03Oh!
0:08:03 > 0:08:08- It was horrible product. - Speaking of which...
0:08:08 > 0:08:10We've come to show our pleasure pillow today.
0:08:10 > 0:08:12What's a pleasure pillow?
0:08:12 > 0:08:14- It's got a really sexy secret. - Right...
0:08:14 > 0:08:20Basically undo the bow and place your head on the pillow
0:08:20 > 0:08:23and the ties act as a blindfold
0:08:23 > 0:08:25and then there's the little slits here
0:08:25 > 0:08:27that you can put your hands through.
0:08:27 > 0:08:30- You put your head here, facing out...- Right.- And then this...
0:08:30 > 0:08:31You should try it, John.
0:08:33 > 0:08:35It's important the product works!
0:08:35 > 0:08:38I think we've heard enough.
0:08:38 > 0:08:40And Richard might need a lie down
0:08:40 > 0:08:43after he's seen some of the other ideas floating around.
0:08:43 > 0:08:45If that spilt on something, how bad would it be?
0:08:45 > 0:08:49- It wouldn't be that bad, you'd just get a flash frozen burn.- OK.
0:08:49 > 0:08:53This is the product, it's a Mongolian sauce, OK.
0:08:53 > 0:08:56What's the Mongolian sauce, what should I expect?
0:08:56 > 0:08:59Something exotic, something unique?
0:08:59 > 0:09:01- It's a bit like Worcestershire sauce. - Oh...
0:09:01 > 0:09:06Maybe you could design your own soundtrack for your funeral.
0:09:06 > 0:09:08It might have really fun, practical, things
0:09:08 > 0:09:10like design your own tombstone.
0:09:10 > 0:09:11# B-b-b-b-b-b-bonkers. #
0:09:11 > 0:09:14- Let me take you on a chocolate-filled adventure.- OK.
0:09:14 > 0:09:17It's an adventure to a place unknown to any human
0:09:17 > 0:09:19- and hidden from any man. - Sounds exciting.
0:09:19 > 0:09:22Is a place full of magic and mystery,
0:09:22 > 0:09:25- and it goes by the name of Zuka Mountain.- Wow!
0:09:25 > 0:09:26Surrounded by thick jungle,
0:09:26 > 0:09:29it's home to the most incredible wildlife I've ever seen
0:09:29 > 0:09:33and also the strangest sounds that I've ever heard,
0:09:33 > 0:09:37but it's also home to the most incredible chocolate I've ever tasted.
0:09:37 > 0:09:39Unfortunately I can't tell you any more about Zuka Mountain,
0:09:39 > 0:09:41because I've been sworn to secrecy.
0:09:44 > 0:09:49Next to pitch, and appealing to Richard's macho side,
0:09:49 > 0:09:53it's Bev, with some manly industrial-strength hand cleaner.
0:09:53 > 0:09:58Brought this mammoth stand with me. What a job getting it up the stairs!
0:09:58 > 0:10:01But what better way to demonstrate using hand cleaners,
0:10:01 > 0:10:04by actually being able to wash your hands?
0:10:04 > 0:10:07Surely there is no better way, but will it wash with Richard?
0:10:07 > 0:10:11- I'm Richard.- How are you doing, all right?- Tell me, what's going on?
0:10:11 > 0:10:13We basically manufacture superior cleaning products
0:10:13 > 0:10:15made from recycled ingredients.
0:10:15 > 0:10:18- Which is his is this fella here, right?- Yes, robnik.
0:10:18 > 0:10:20Our first product is a heavy duty eco hand wash,
0:10:20 > 0:10:22the world's first heavy duty hand cleaner
0:10:22 > 0:10:25- made from recycled ingredients, as far as we can tell.- Right.
0:10:25 > 0:10:28- Is this a mock-up, or is this ready to go?- No, this is ready to use.
0:10:28 > 0:10:32We've got a lemon fragrance in it, so it smells nice.
0:10:32 > 0:10:35Ugh, let's hope it smells better than it looks!
0:10:35 > 0:10:37- Would you like to get your hands dirty?- Er...
0:10:37 > 0:10:40We've got this really, really dirty rag here.
0:10:40 > 0:10:41I mean, it's really manky,
0:10:41 > 0:10:43so I'm not going to force you to put your hands in it
0:10:43 > 0:10:45but if you do, you've got to really go for it.
0:10:45 > 0:10:47Uh-oh... Say no, Richard!
0:10:47 > 0:10:49And then what happens?
0:10:49 > 0:10:52You wash it off with a heavy duty hand cleaner.
0:10:52 > 0:10:55Really go for it, rub that into the hands.
0:10:55 > 0:10:57# Cos you're filthy... #
0:10:57 > 0:11:01- OK, that's pretty dirty. - Oh, God, I hope it works!
0:11:01 > 0:11:05- Heavy duty hand cleaner.- Right. - Rub that into the affected areas.
0:11:05 > 0:11:06Rub it in.
0:11:06 > 0:11:09It's an active system, so what happens is you rub it into the skin,
0:11:09 > 0:11:11you add a little bit of water, agitate it.
0:11:11 > 0:11:15It allows the water to bond with the dirt and lift it off the skin.
0:11:15 > 0:11:18This actually looks like it's getting dirtier.
0:11:18 > 0:11:22Rub that in and agitate it, that activates the system.
0:11:22 > 0:11:24Is this taking for ever?
0:11:24 > 0:11:26- It's going to feel quite greasy. - Yeah, it does.
0:11:26 > 0:11:29What's that, was that oil on that rag?
0:11:29 > 0:11:32Engine oil, dirt, muck, grime, the worst of the worst.
0:11:32 > 0:11:34THEY LAUGH
0:11:34 > 0:11:36Nervous laughter!
0:11:36 > 0:11:38Thank God his hands are clean!
0:11:38 > 0:11:41I know! Imagine if my hands were still dirty! OK, what do you think?
0:11:41 > 0:11:44- That's pretty good. - Yeah, pretty good, pretty good.
0:11:44 > 0:11:46Well done, mate, great pitch. Thank you for coming, man.
0:11:46 > 0:11:51Oh, was that awkward or was that just me? Let's get some lunch.
0:11:51 > 0:11:53Fortunately, it's not all bad news.
0:11:53 > 0:11:56I still really, really like Bicycle Basecamp.
0:11:56 > 0:11:59Basically, it's an online bike marketplace.
0:11:59 > 0:12:01I know there is a lot of them,
0:12:01 > 0:12:03but what they actually have
0:12:03 > 0:12:05is a lot of really interesting niche bike brands
0:12:05 > 0:12:09and I think more importantly, they're using the power of social
0:12:09 > 0:12:13to bring people that love biking online into this community.
0:12:13 > 0:12:16OK, it's really, really, really cool.
0:12:16 > 0:12:20That's good, because I'm having quite a disappointing few... Yeah...
0:12:20 > 0:12:22With the advice of his experts ringing in his ears,
0:12:22 > 0:12:25Richard makes a beeline for Bicycle Basecamp,
0:12:25 > 0:12:28part social network, part online marketplace.
0:12:28 > 0:12:32- A lot of people have told me I've got to come and see you guys?- Oh, really?
0:12:32 > 0:12:33Yeah, yeah.
0:12:33 > 0:12:36- I'm Gerry, by the way.- Gerry. - Louise.- Louise.- Richard.- Richard.
0:12:36 > 0:12:38Come on, we've got a minute.
0:12:38 > 0:12:43Basically, our platform is trying to create something totally different, it's a social e-commerce platform.
0:12:43 > 0:12:46It builds on the success of our blog, which has been around for a year.
0:12:46 > 0:12:49We've attracted over 18,000 visitors for our whole social network.
0:12:49 > 0:12:52So, it's really about e-commerce and social together.
0:12:52 > 0:12:55We've already got over 14 brands signed up to use the site.
0:12:55 > 0:12:57- So, this is, what? - These are our brands.
0:12:57 > 0:13:01- They've said that they will allow you to sell... - ..their products on their behalf.
0:13:01 > 0:13:03We've got letters of intent from all of them.
0:13:03 > 0:13:07What about the physics of it, where are the bikes going to be stored?
0:13:07 > 0:13:09- Who's going to ship it?- The brand.
0:13:09 > 0:13:11The brand will ship it.
0:13:11 > 0:13:13So you're like a sort of virtual retail hub for it?
0:13:13 > 0:13:16We will manage their listings on their behalf.
0:13:16 > 0:13:17So how do you get money?
0:13:17 > 0:13:19We've negotiated between 10 to 30% commission.
0:13:19 > 0:13:22Our commission for those sales will average out
0:13:22 > 0:13:23about £96,000 in the first year.
0:13:23 > 0:13:26And that would be a great first year. Let's hope it happens.
0:13:26 > 0:13:27- Really well done.- Thank you.
0:13:27 > 0:13:29A great pitch, it's a lovely looking thing as well.
0:13:29 > 0:13:32I'll take a glance. Sure, man. Well done. Thanks a lot.
0:13:32 > 0:13:34There may be 500 start ups here,
0:13:34 > 0:13:38but picking three to take to the next stage is proving tricky.
0:13:38 > 0:13:41Perhaps it's the way they're pitching.
0:13:41 > 0:13:44We are the future of the woman.
0:13:44 > 0:13:47INDISTINCT
0:13:47 > 0:13:49Do you have a little thing for him to stand on?
0:13:49 > 0:13:51Doesn't Alan Sugar get one of those?
0:13:51 > 0:13:53I look sharp and dapper.
0:13:56 > 0:13:59- Is that better?- I've never been this tall before, it's good!
0:13:59 > 0:14:01Nothings ever bigger than muffin size.
0:14:03 > 0:14:07- You've left nothing for me to say. - What do you want to say?
0:14:09 > 0:14:11It's the last pitch of the day
0:14:11 > 0:14:15and inventor Gary has brought along his latest crazy idea.
0:14:15 > 0:14:18OK, it's not crazy, it's a car seat, but get this,
0:14:18 > 0:14:20it turns into a suitcase.
0:14:20 > 0:14:25Genius! As long as you're not sitting on it at the time.
0:14:25 > 0:14:27First of all, you've got suitcase mode.
0:14:27 > 0:14:30It going to store Nintendos, clothes...
0:14:30 > 0:14:32Sleepover at Granny's, put some slippers in.
0:14:32 > 0:14:35In the aeroplane, it can go into an overhead locker.
0:14:35 > 0:14:38Get off the plane, you go to the car hire,
0:14:38 > 0:14:41get in the car, turns into a booster seat.
0:14:41 > 0:14:43This is still a really early stage for you, is it?
0:14:43 > 0:14:46Still an early stage, but I want to drive it myself.
0:14:46 > 0:14:48I don't really need my hand held,
0:14:48 > 0:14:50but when it comes to being my own boss
0:14:50 > 0:14:52and taking something to market,
0:14:52 > 0:14:54that's probably where I need the help.
0:14:54 > 0:14:56Have you got a sense of what this will cost?
0:14:56 > 0:14:59Base point we're aiming at right now is under £50. Great.
0:14:59 > 0:15:03I'm not a parent but, I can imagine there must be a load of parents looking that going,
0:15:03 > 0:15:04"I'd have one of those."
0:15:04 > 0:15:07Fingers crossed. Fingers crossed, mate. Nice meeting you.
0:15:07 > 0:15:10Thanks a lot for coming down, mate. I appreciate it.
0:15:11 > 0:15:15It's the end of a mixed day of pitching.
0:15:15 > 0:15:20- All right? Have you got anything? - I have. This has been a tough one.
0:15:20 > 0:15:24Richard still has to decide on three ideas he will invest in.
0:15:24 > 0:15:26He calls in his expert team to find out what they think.
0:15:26 > 0:15:28I want anything you think is good on here,
0:15:28 > 0:15:32- Anything that's pony should come off.- This one was interesting.
0:15:32 > 0:15:35- Has anyone seen him?- It could work. - Remember the Trunki?
0:15:35 > 0:15:37Well, exactly, and that's been a massive success.
0:15:37 > 0:15:40- No way.- Whoa! He was very gifted.
0:15:40 > 0:15:42Whether it's going to make a great business or not, I don't know.
0:15:42 > 0:15:45- Totally don't think that will work. - That's really helpful.
0:15:45 > 0:15:48We've got, like, I don't know, 30 or 40 there.
0:15:49 > 0:15:50As the hall empties,
0:15:50 > 0:15:54Richard turns his mind to who's going through to the next stage.
0:16:05 > 0:16:08I've enjoyed all the pitches, even the bad ones.
0:16:08 > 0:16:11There's a lot of good ideas and entrepreneurs out there.
0:16:11 > 0:16:13It doesn't make it any easier, of course,
0:16:13 > 0:16:16to get it down to a final round for seed capital.
0:16:18 > 0:16:19I've got to have a sense of
0:16:19 > 0:16:22the money is going to transform what they're up to.
0:16:22 > 0:16:26I've got a few favourites, my experts have given me some top tips,
0:16:26 > 0:16:29and now it's time to make those big decisions.
0:16:42 > 0:16:43A few days after the Expo,
0:16:43 > 0:16:47and Richard arranges to meet up with the businesses he's decided to back.
0:16:47 > 0:16:51All that's left to do is work out how much seed capital to give them.
0:16:51 > 0:16:54Seed funding is a bit of cash to get the ball rolling,
0:16:54 > 0:16:56to get that business in the game.
0:16:56 > 0:16:59And how much they get depends on A, how much they need
0:16:59 > 0:17:02and B, what they're going to use it for.
0:17:03 > 0:17:06Richard has up to five grand to sink into each
0:17:06 > 0:17:09of these entrepreneurs to kick-start their ideas.
0:17:11 > 0:17:14But who will be first through the door?
0:17:16 > 0:17:20It's Sheffield lad Alex and his cardboard cut outs business,
0:17:20 > 0:17:24AG Papertoys. And he's left his dinosaur at home.
0:17:25 > 0:17:30I get up in the morning to fold paper, which sounds ridiculous,
0:17:30 > 0:17:33but if you're running a kind of more conventional business,
0:17:33 > 0:17:35maybe you won't have that passion for it, perhaps.
0:17:38 > 0:17:42He's a very quirky character, I guess. He's great to be around.
0:17:42 > 0:17:45Alex juggles making his paper toys in his bedroom with being
0:17:45 > 0:17:47a full-time college student.
0:17:47 > 0:17:48That's kind of my social life.
0:17:48 > 0:17:53College, work, Skype - not really much of a life, really.
0:17:53 > 0:17:56It's more of a social coma. Kind of technically alive.
0:17:56 > 0:18:00I think he's a robot. That's the only way I can explain it.
0:18:00 > 0:18:02The man never sleeps and is always busy.
0:18:02 > 0:18:05It does feel a lot like I've never grown up, and hope that I never do.
0:18:05 > 0:18:11I hope that I keep this strange childlike spark of creativity,
0:18:11 > 0:18:13that I can keep that and I don't get boring in my old age.
0:18:16 > 0:18:20You won an award from AXA for like a massive amount of money,
0:18:20 > 0:18:22- is that true?- It is, yeah.
0:18:22 > 0:18:28I'm sort of rapidly processing, because what do you want from me?
0:18:28 > 0:18:31I've got to be honest, your advice and anything you can give me
0:18:31 > 0:18:33is more important than the money.
0:18:33 > 0:18:36You definitely, definitely do not need my cash?
0:18:36 > 0:18:40- No. But I need you.- Well, what am I going to do? I make smoothies, mate.
0:18:40 > 0:18:42You want to get into the dinosaur greeting card business.
0:18:42 > 0:18:47- How am I going to help?- I figured you must have, like, connections.- Mmm.
0:18:47 > 0:18:51I'm going to break my own rules here because this is about funding people.
0:18:51 > 0:18:55You're going to fund yourself, but then I'll mentor you
0:18:55 > 0:18:57and as you know there's a bigger amount of money
0:18:57 > 0:18:59to go after at the end for proper investment,
0:18:59 > 0:19:02I'm going to need to see between now and then you getting out there
0:19:02 > 0:19:05and creating real sales.
0:19:05 > 0:19:09- OK.- Make sense?- Makes sense to me. - All right. Nice one, mate.
0:19:09 > 0:19:13- And good for you.- Thanks.- Right. Well done. We'll speak soon.
0:19:14 > 0:19:16Well, I created a bit of a grey area.
0:19:16 > 0:19:19The first thing I said was that it's not about the money
0:19:19 > 0:19:21and I didn't need the money, I agree with that,
0:19:21 > 0:19:23there's no point in taking someone else's money.
0:19:23 > 0:19:26Richard still has money to invest in two other businesses.
0:19:26 > 0:19:28Who's going to be next?
0:19:30 > 0:19:32- Hello.- Louise, one half of
0:19:32 > 0:19:36London-based web business Bicycle Basecamp.
0:19:36 > 0:19:42The business was founded 18 months ago by 23-year-old Essex boy Gerry.
0:19:42 > 0:19:45He could be the next Zuckerberg.
0:19:45 > 0:19:48They'll probably make a movie about this soon.
0:19:48 > 0:19:53Yeah, that's it - The Cycle Network. Gerry's co-star is his mate Louise.
0:19:53 > 0:19:55They teamed up to run this blockbuster together.
0:19:55 > 0:19:58Louise is very to the point, like.
0:19:58 > 0:20:01She's very much, you know what you're getting from her.
0:20:01 > 0:20:04Now we spend a lot more time together,
0:20:04 > 0:20:08she is absolutely barmy, and I'm slightly intimidated by her as well.
0:20:08 > 0:20:13- No!- I'm just being honest. I'm slightly intimidated by her.
0:20:15 > 0:20:16Gerry comes up with these ideas.
0:20:16 > 0:20:20He's a little bit crazy, eccentric, going off on a tangent.
0:20:20 > 0:20:21And then I suppose I sit down
0:20:21 > 0:20:25and work out how we're going to make that happen. If it's feasible,
0:20:25 > 0:20:28how much it's going to cost, when's it going to happen.
0:20:28 > 0:20:30And hopefully try and achieve it.
0:20:30 > 0:20:32Yeah, I thought so. She's the grown-up.
0:20:32 > 0:20:36I'm an avid cyclist and I have been for many years.
0:20:36 > 0:20:40I realised that there was no place online where cyclists could go
0:20:40 > 0:20:44and sell their bicycle to other members of the cycling community.
0:20:44 > 0:20:47Yeah. That's how Bicycle Basecamp was born.
0:20:47 > 0:20:51There he goes, off on the road to stardom.
0:20:51 > 0:20:55- Hi, mate.- Oh, look. Gerry's on screen already.
0:20:55 > 0:21:00Thank you for interrupting your holiday to talk Bicycle Basecamp.
0:21:00 > 0:21:03I want to go straight in - how much are you asking for
0:21:03 > 0:21:05and what would you spend it on?
0:21:05 > 0:21:08INAUDIBLE
0:21:08 > 0:21:11- Hello?- Do you want to repeat the question?
0:21:11 > 0:21:13'No, I can hear it.'
0:21:13 > 0:21:15Houston, we have a problem.
0:21:15 > 0:21:18Communicating between England and America is proving tricky.
0:21:18 > 0:21:20Modern technology.
0:21:21 > 0:21:26So Richard reverts to the good old-fashioned ye olde telephone
0:21:26 > 0:21:27to call Gerry and tell him the news.
0:21:27 > 0:21:29Hello, mate.
0:21:30 > 0:21:33I'm curious about Bicycle Basecamp and they're right at the beginning
0:21:33 > 0:21:36so I'm happy to put in three grand of development capital.
0:21:36 > 0:21:40But I need to see a working prototype of the site
0:21:40 > 0:21:44and proof that they really can deliver on the business side.
0:21:44 > 0:21:46We're really, really excited.
0:21:46 > 0:21:49I'm on my own because Gerry's in the States,
0:21:49 > 0:21:52so also feeling a bit lonely, but other than that
0:21:52 > 0:21:54I'm really, really excited.
0:21:54 > 0:21:56Two down, one to go.
0:21:56 > 0:21:58Gary!
0:21:58 > 0:22:03Last in to see Richard is serial inventor Gary Burns with CarGo,
0:22:03 > 0:22:06his two-in-one car seat and wheelie suitcase for kids.
0:22:07 > 0:22:10A self-confessed mad inventor,
0:22:10 > 0:22:12Gary is always coming up with bonkers gadgets.
0:22:12 > 0:22:14# ..Inspector Gadget... #
0:22:14 > 0:22:17This is a little book that I normally carry with me.
0:22:17 > 0:22:19Any kind of ideas that I put down,
0:22:19 > 0:22:24kind of recycled plastic razor that converts to a pen.
0:22:24 > 0:22:28How could you flavour a baked potato? A remote-control umbrella.
0:22:28 > 0:22:31You could have a wee loft lift that takes you up and down to your loft.
0:22:31 > 0:22:35- This is my little bible. - This is the prototype, is it not?
0:22:35 > 0:22:39- Prototype. Picked up last night. - So this is a very rough prototype.
0:22:39 > 0:22:42The next stage for us is to get a preproduction model,
0:22:42 > 0:22:46and it's about taking what we've done here, the workings of it,
0:22:46 > 0:22:48and then making it more professional.
0:22:49 > 0:22:53Can I tell you what I'm thinking about this, right? If I put in 2,300.
0:22:53 > 0:22:55Fantastic.
0:22:55 > 0:22:59Let me give you a sense of what I would need to see for that.
0:22:59 > 0:23:03I would want more support for the idea from consumers,
0:23:03 > 0:23:07secondly, we've got to make sure it's super-safe, but also
0:23:07 > 0:23:10something that can be physically manufactured.
0:23:10 > 0:23:12- Does that work?- That works. Thanks very much.
0:23:12 > 0:23:15All right. Nice one, mate. We'll talk soon.
0:23:19 > 0:23:21Yes!
0:23:21 > 0:23:25So Richard has chosen his three ventures.
0:23:25 > 0:23:28Armed with his seed capital they have a matter of weeks
0:23:28 > 0:23:30to show they can be their own boss.
0:23:30 > 0:23:32I've got three wild cards this week. I've got Alex,
0:23:32 > 0:23:35the super-young, super-creative card designer,
0:23:35 > 0:23:38I've got Gary, the inventor, who hasn't yet got anything to market,
0:23:38 > 0:23:42and I've got Gerry who is trying to turn his cycling blog into a shop.
0:23:42 > 0:23:46So it's super-risky, but that's the way it goes sometimes.
0:23:48 > 0:23:52Sheffield, home of steel and students.
0:23:54 > 0:23:56One of those students, 19-year-old Alex,
0:23:56 > 0:23:59is making greeting cards in his bedroom.
0:24:00 > 0:24:03With Richard wanting to see sales,
0:24:03 > 0:24:06Alex is redesigning his range to take to potential buyers.
0:24:06 > 0:24:09I want to be happy with something I've designed
0:24:09 > 0:24:12and I want to be proud to have my name on it.
0:24:12 > 0:24:16And so that's why I've still not got the finished cards,
0:24:16 > 0:24:18because I want them to be perfect.
0:24:18 > 0:24:20I want to get it in lots of gift stores,
0:24:20 > 0:24:24places like in the National History Museum, Blackpool Zoo,
0:24:24 > 0:24:27cos they have a dinosaur section.
0:24:27 > 0:24:30But I've kind of had a bit of revelation where half of me
0:24:30 > 0:24:32of course wants to impress Richard because of the opportunity,
0:24:32 > 0:24:36the other half says screw Richard, you've got to focus on long-term.
0:24:36 > 0:24:41"Screw Richard"? Three days in and we've already got a boardroom coup.
0:24:41 > 0:24:46He might seem shy, but Alex is no fool, and with the prize money
0:24:46 > 0:24:50from his award he kits out his bedroom with the latest mod-cons.
0:24:50 > 0:24:53Any excuse to get a hot girl in your bedroom, eh, Alex?
0:24:53 > 0:24:57We'll separate into two teams and each assemble one desk.
0:24:57 > 0:24:59No, no, no!
0:24:59 > 0:25:03Smart man. He's getting his mates over to do all the heavy lifting.
0:25:03 > 0:25:04CRASH
0:25:04 > 0:25:08- Or not.- I'm feeling sorry for you. There's a hole in it.
0:25:08 > 0:25:12We said don't do that, you did. We're almost there desk-wise.
0:25:12 > 0:25:15Now we just need to do everything else-wise.
0:25:15 > 0:25:19We got there in the end, and now I have a sexy studio.
0:25:19 > 0:25:21As much as I'd like to relax and sleep,
0:25:21 > 0:25:24I pretty much have to learn to use it all so I can finish the design
0:25:24 > 0:25:29of these cards, so I'll be up until the early hours doing that tonight.
0:25:34 > 0:25:37But disaster strikes on Alex's night shift.
0:25:37 > 0:25:42- His new computer has packed in and he's lost all his work.- Frustrating.
0:25:42 > 0:25:47I got everything working perfectly and then only one screen worked
0:25:47 > 0:25:51and everything that I've done is gone and nothing works.
0:25:52 > 0:25:54At all.
0:25:54 > 0:25:57Don't worry, Alex. You're not the only one with problems.
0:25:57 > 0:26:01Bicycle Basecamp's Gerry is stuck in America,
0:26:01 > 0:26:04where he has hit his first administration problem.
0:26:04 > 0:26:07That's right, y'all, he's gone and lost his passport,
0:26:07 > 0:26:09and it's costing him precious time.
0:26:11 > 0:26:13Suddenly, Alex's problems don't seem so bad.
0:26:14 > 0:26:18With no computer and aware that he's got to prove his product
0:26:18 > 0:26:21can sell, Alex takes to the streets with his old designs.
0:26:21 > 0:26:23Let's hope he's got his sights set high.
0:26:24 > 0:26:27Or alternatively, he could start with the shop around the corner.
0:26:27 > 0:26:30I was wondering if you would be interested in stocking
0:26:30 > 0:26:32some dinosaur-themed greetings cards.
0:26:34 > 0:26:37- Definitely interested.- You're up for it?- Yeah, yeah.- All right.
0:26:37 > 0:26:39Well, that's three cards. I guess he's got to start somewhere.
0:26:39 > 0:26:42Next stop, Sheffield Museum.
0:26:43 > 0:26:45And it turns out it's good news.
0:26:45 > 0:26:49The museum's gift shop is going to have a new addition very soon
0:26:49 > 0:26:53of the first series of the dinosaur greetings cards.
0:26:53 > 0:26:54Which is very exciting.
0:26:54 > 0:26:56That is very exciting! He's on a roll.
0:26:56 > 0:27:00Looks like Alex's soft sell might just be working.
0:27:00 > 0:27:04So he checks out Harrogate card fair, which looks good on paper.
0:27:04 > 0:27:07'He's the youngest of all the entrepreneurs.
0:27:07 > 0:27:09'My nervousness with Alex'
0:27:09 > 0:27:12is that he's a brilliant artist -
0:27:12 > 0:27:15he might not translate into being a brilliant entrepreneur.
0:27:15 > 0:27:17'That was the challenge I set him.
0:27:17 > 0:27:22'Get down to these places, the big museums, National History Museum.'
0:27:22 > 0:27:25I want to check, has he got down there? Has he pitched them?
0:27:27 > 0:27:28Let's give it a go.
0:27:28 > 0:27:30Sorry, I have to answer this.
0:27:30 > 0:27:34I'll be with you in a second. Hello, Alexander Gwynne?
0:27:34 > 0:27:36'Alex, it's Richard.'
0:27:36 > 0:27:38- How are you getting on? - 'I'm getting on OK-ish, I guess.
0:27:38 > 0:27:40'I've had the Sheffield museum'
0:27:40 > 0:27:43say that they'd stock it in their gift store.
0:27:43 > 0:27:46'I've had a few independent retailers say they'll stock them.'
0:27:46 > 0:27:51And yesterday I was on the phone talking to about 15 different places
0:27:51 > 0:27:53trying to find out who I need to contact,
0:27:53 > 0:27:56so I've got contacts for things like the Natural History Museum,
0:27:56 > 0:27:59all of these big places that I'm trying to get into.
0:27:59 > 0:28:00Really good for you, mate.
0:28:00 > 0:28:02So when are you going to come down to London
0:28:02 > 0:28:04and pitch to some of the bigger museums?
0:28:06 > 0:28:08I don't know. I'm waiting till I've got a finish product,
0:28:08 > 0:28:11- which I'm hoping to have by the end of next week.- OK.
0:28:11 > 0:28:14Keep doing what you're doing, sounds like you've made great progress.
0:28:14 > 0:28:16- 'Thank you. Take care.'- Cheers. - 'Bye.'
0:28:18 > 0:28:19Well, that was nice.
0:28:19 > 0:28:23Alex may have nailed Sheffield, but he's going to have to prove
0:28:23 > 0:28:26that he is cut out for the big time to get Richard's investment.
0:28:26 > 0:28:30Let's see what Bicycle Basecamp are up to.
0:28:30 > 0:28:32Oh, still stuck in the US.
0:28:36 > 0:28:39Moving on, I wonder what's going on with our wheelie case.
0:28:39 > 0:28:42Kiddie car seat designer Gary
0:28:42 > 0:28:45has been given £2,300 by Richard,
0:28:45 > 0:28:48and with the issue of safety at the top of the to-do list,
0:28:48 > 0:28:50Gary's gone to see a crash test dummy.
0:28:50 > 0:28:52I mean, expert.
0:28:52 > 0:28:53Here comes the science bit.
0:28:53 > 0:28:58When we bring it to testing, we'll be talking about a 48kph impact
0:28:58 > 0:29:02and we can see a case of buckle crunch, where buckles get caught
0:29:02 > 0:29:06leading to the submarining of the child during the impact.
0:29:06 > 0:29:10And that leads to really severe internal injury for the child.
0:29:10 > 0:29:12Scary chat over,
0:29:12 > 0:29:15now it's time to put Gary's prototype in the driving seat.
0:29:17 > 0:29:20Uh-oh. Gary spots a problem with the seat-belt fitting.
0:29:20 > 0:29:24One thing we need to establish as you can see right away
0:29:24 > 0:29:27is that with the size and the dimensions as it is just now
0:29:27 > 0:29:30it's not guiding the lap strap the way it should be.
0:29:30 > 0:29:31And as we see,
0:29:31 > 0:29:35the shoulder strap here is hanging a little bit off the shoulder.
0:29:35 > 0:29:38We would need to take your advice on, once they're engaged,
0:29:38 > 0:29:43is it going to take that 48kph impact?
0:29:44 > 0:29:48This prototype is going to need some serious tweaking.
0:29:51 > 0:29:53But Gary goes the easy way out, takes Richard's money,
0:29:53 > 0:29:56spends it on a fortnight in Florida
0:29:56 > 0:29:59and speeds off to Glasgow Airport, never to be seen again.
0:30:00 > 0:30:03Not really. Richard has also asked him to prove
0:30:03 > 0:30:06that the punters will like the seat, so along with wife Claire,
0:30:06 > 0:30:10he heads to see if it's a hit with the toughest critics of all -
0:30:10 > 0:30:12Scottish tourists?
0:30:12 > 0:30:13No. Kids.
0:30:13 > 0:30:18Speaking of airports, I wonder how Bicycle Basecamp are getting on.
0:30:19 > 0:30:22Oh, still stuck in the States.
0:30:22 > 0:30:23Wait...
0:30:23 > 0:30:25Hurray! He's back!
0:30:25 > 0:30:27Oh, Lord!
0:30:28 > 0:30:31Hang on, did he just sniff his pants?
0:30:31 > 0:30:33I literally just got off the plane
0:30:33 > 0:30:36and I should probably sleep for a bit,
0:30:36 > 0:30:38but I really don't have the time,
0:30:38 > 0:30:41so yeah, I'm going to head straight into town and get some work done.
0:30:44 > 0:30:46On your bike, son.
0:30:46 > 0:30:49Gerry desperately needs to make up for lost time.
0:30:49 > 0:30:52The Bicycle Basecamp team are under huge pressure
0:30:52 > 0:30:55with just three weeks to prove to Richard that they can deliver.
0:30:55 > 0:30:58He hits the office for a meeting...
0:30:58 > 0:30:59in a cupboard.
0:30:59 > 0:31:02That's not a website, that's a pair of shorts.
0:31:02 > 0:31:04Quick espresso
0:31:04 > 0:31:06and he's off again,
0:31:06 > 0:31:09leaving Louise to put some serious work
0:31:09 > 0:31:11into their business plan for Richard.
0:31:11 > 0:31:13Told you she was the grown-up.
0:31:13 > 0:31:17So, going through the range, we've got...
0:31:17 > 0:31:19this one here is our large Ciao.
0:31:20 > 0:31:24He's not going to get a website in a bike shop, is he?
0:31:24 > 0:31:27OK, so that's a supplier on board.
0:31:27 > 0:31:28See you later on.
0:31:28 > 0:31:33Surely next meeting, the web designer?
0:31:33 > 0:31:36- So we're heading to our web design agency now.- Yeah.
0:31:36 > 0:31:41- To discuss the first stage of development, basically.- OK, cool.
0:31:41 > 0:31:42So the design phase,
0:31:42 > 0:31:46building a solid proposal, something which Richard will look at
0:31:46 > 0:31:49and hopefully be like, "This website works," and want to get involved in.
0:31:49 > 0:31:53Gerry's already acting like Zuckerberg now,
0:31:53 > 0:31:56not allowing us into his top-secret web meeting.
0:31:56 > 0:31:58Ah! Here they come.
0:31:58 > 0:32:00- He can do what we want, which is good.- Yeah.
0:32:00 > 0:32:04And potentially in the timeframe's going to be cutting it fine.
0:32:04 > 0:32:07Yeah, that was the only real stumbling point.
0:32:07 > 0:32:12It was, is it going to be done in literally three weeks...
0:32:12 > 0:32:13Three weeks and one day?
0:32:13 > 0:32:18Back at Basecamp HQ, the guys have to make some executive decisions -
0:32:18 > 0:32:20just how will they spend Richard's money?
0:32:20 > 0:32:22So how much have we got in total?
0:32:22 > 0:32:25We have £3,000.
0:32:25 > 0:32:27- £3,000...- Yep.
0:32:27 > 0:32:32We had an initial budget of 1,500 for the web design aspect.
0:32:32 > 0:32:34What else do we want to do?
0:32:34 > 0:32:37- We have the rebranding aspect. - Yeah.- Which is quite important.
0:32:37 > 0:32:39So focus group...
0:32:41 > 0:32:43HE YAWNS
0:32:45 > 0:32:49Probably should have, like, a contingency budget
0:32:49 > 0:32:51- in case stuff goes wrong.- Yep.
0:32:51 > 0:32:53What else could possibly go wrong(?)
0:32:53 > 0:32:56You've already lost half the time Richard gave you.
0:32:56 > 0:32:58You know what they need?
0:32:58 > 0:33:00More coffee.
0:33:01 > 0:33:02And some more.
0:33:03 > 0:33:07You know, we've been given a great opportunity to pitch to Richard.
0:33:07 > 0:33:10I just want to make sure that we don't look back and regret,
0:33:10 > 0:33:14so if that means staying here till 2am every night, I will do it.
0:33:16 > 0:33:18Time's ticking on.
0:33:18 > 0:33:21I'm leaving you to it. Night, team.
0:33:27 > 0:33:31Back in Sheffield, despite a few early sales,
0:33:31 > 0:33:33Alex has discovered that in business,
0:33:33 > 0:33:35every silver lining has a cloud.
0:33:35 > 0:33:38Turns out none of the big retailers have got back to him.
0:33:39 > 0:33:42It's worse not hearing from them, because you think,
0:33:42 > 0:33:45"The least you could have done is said, 'We don't want it.'"
0:33:45 > 0:33:47I think it's kind of rude not replying,
0:33:47 > 0:33:49not even to say they don't want it. They're just not going to bother
0:33:49 > 0:33:51because you're not even worth
0:33:51 > 0:33:54the 30 seconds it would take to say, "No, thank you."
0:33:54 > 0:33:55And that feels like crap.
0:33:55 > 0:33:58Richard's heard that Alex is struggling
0:33:58 > 0:34:00and decides to give him a call.
0:34:00 > 0:34:02RINGTONE
0:34:02 > 0:34:04Hello? Alexander Gwynne.
0:34:04 > 0:34:06- Alex, it's Richard. - 'How you doing, Richard?'
0:34:06 > 0:34:09- I'm doing well, mate. How are you getting on?- Mainly bad news.
0:34:09 > 0:34:14- Go on, tell me.- I e-mailed companies and they either didn't reply
0:34:14 > 0:34:17or it just didn't get anywhere.
0:34:17 > 0:34:21Yeah. So are you feeling a little bit dispirited?
0:34:21 > 0:34:23A little bit, yeah.
0:34:23 > 0:34:26I hear you, man. That can be tough.
0:34:26 > 0:34:28There's this company I know called Millennium FX.
0:34:28 > 0:34:31I wondered if it would be interesting and helpful
0:34:31 > 0:34:35for you to go and spend a day with them, just see what they get up to
0:34:35 > 0:34:37and just get a sense of what a business
0:34:37 > 0:34:41working in the world of creating products and design
0:34:41 > 0:34:43can actually look like.
0:34:43 > 0:34:45Is that of any interest to you?
0:34:45 > 0:34:46Oh, of course that's of interest.
0:34:46 > 0:34:48That'd be extremely interesting, yeah.
0:34:48 > 0:34:51Richard's idea seems to have raised Alex's spirits.
0:34:51 > 0:34:54OK, mate. Well, look, keep fighting the good fight.
0:34:54 > 0:34:56All right. Thanks, Richard. Take care.
0:34:56 > 0:34:58- Take it easy, mate. Good luck.- Bye.
0:34:59 > 0:35:03Alex heads to meet Richard's mates at Millennium FX.
0:35:03 > 0:35:06They're the artistic bunch behind the special effects
0:35:06 > 0:35:10on Doctor Who, Being Human and Mission: Impossible.
0:35:10 > 0:35:13Owner of the business Neill shows Alex his hairy gorilla.
0:35:13 > 0:35:15Want to grab that? And just start wiggling.
0:35:15 > 0:35:18- So you get the mouth opening as well. - It's these little details.
0:35:18 > 0:35:20- Yes.- It's what makes it alive.
0:35:20 > 0:35:22GORILLA SNARLS
0:35:22 > 0:35:24And Alex gets out his little squid.
0:35:24 > 0:35:26Spraying ink everywhere.
0:35:26 > 0:35:28Fantastic. Let's have a look.
0:35:28 > 0:35:31- That's a happy little fish man. - You've got to have a happy fish man.
0:35:31 > 0:35:34- Got to have a happy fish man. - So where do you see it going?
0:35:34 > 0:35:37I mean, are you interested in having a business?
0:35:37 > 0:35:40It's one of those things where I do this because I enjoy it.
0:35:40 > 0:35:43Where it's going, I'm not sure as I never really saw it coming.
0:35:43 > 0:35:45It just kind of happened. Maybe the business gets to the stage
0:35:45 > 0:35:47where I can hire someone to deal with that stuff.
0:35:47 > 0:35:51Look at me, I don't wear a suit, I don't sit in an office,
0:35:51 > 0:35:54I'm there, making these things. I'm covered in clay and plaster every day
0:35:54 > 0:35:56and this is what I love and do,
0:35:56 > 0:35:58but the business side of it is also important.
0:35:58 > 0:36:01- But I've been very lucky, I can hire people who do that.- Yeah.
0:36:01 > 0:36:03It's weighing up the pros and cons,
0:36:03 > 0:36:06what's the benefit of having your own business
0:36:06 > 0:36:09- against going to work for someone else?- Yeah.- You know?
0:36:09 > 0:36:12Personally, I'd much rather run my own business.
0:36:12 > 0:36:14That was very, very cool.
0:36:14 > 0:36:16Nothing like seeing decapitated monster heads
0:36:16 > 0:36:18to get the creative flow going.
0:36:18 > 0:36:21He's got some talent and he's got some brains
0:36:21 > 0:36:25and they don't always come together. You often get brains but no talent
0:36:25 > 0:36:28and fabulous talent with absolutely no common sense
0:36:28 > 0:36:31or no ability to communicate, but he's got both.
0:36:31 > 0:36:32It's nice to meet people like him
0:36:32 > 0:36:35who have kind of been through what I've been through
0:36:35 > 0:36:38and brought it up from working in their rooms or whatever
0:36:38 > 0:36:39into turning it into a business
0:36:39 > 0:36:42and that kind of gives me hope that maybe I'll do that
0:36:42 > 0:36:45or maybe I'll just land a job doing what I do.
0:36:45 > 0:36:48Alex leaves with lots to think about.
0:36:48 > 0:36:50Will he carry on pushing for those sales
0:36:50 > 0:36:53or are his sights set on a career in design?
0:36:57 > 0:36:58Gary is summoned to London
0:36:58 > 0:37:01for a meeting with Richard.
0:37:01 > 0:37:03Well, at least he's done his market research.
0:37:03 > 0:37:07It was a hit with the kids he asked at Glasgow airport.
0:37:07 > 0:37:10He opted for the entrepreneurs' favourite,
0:37:10 > 0:37:13the old thumbs up/thumbs down popularity test. Never stops, Gary.
0:37:13 > 0:37:14Yay!
0:37:14 > 0:37:16Yay!
0:37:17 > 0:37:20Thank you very much. Top man. Give me a high five.
0:37:22 > 0:37:25- Hello, mate.- How are you doing, Richard?- How's it going?
0:37:25 > 0:37:26Good to see you again, mate.
0:37:26 > 0:37:29- Down from Scotland? - Yes, nice sunny day.- Good man.
0:37:29 > 0:37:30So, tell me, how goes it?
0:37:30 > 0:37:34It's been going really well. Very busy.
0:37:34 > 0:37:37We've had a few good, interesting meetings, a bit of market research.
0:37:37 > 0:37:40Tell me, give me a sense. How many people did you speak to?
0:37:40 > 0:37:43Probably about 12 to 13 families, all going through,
0:37:43 > 0:37:44and it was all positive.
0:37:44 > 0:37:47- It's a small sample, 12 to 13 families.- Yes, of course.
0:37:47 > 0:37:49Better than nothing, I wouldn't say that's a home run,
0:37:49 > 0:37:51but better than nothing.
0:37:51 > 0:37:53Secondly, then, wholesalers and retailers,
0:37:53 > 0:37:55what have they been saying?
0:37:55 > 0:37:58Well, we approached one of the big boys, a company called Diono.
0:37:58 > 0:38:00I was quite excited about the meeting
0:38:00 > 0:38:05and I think they really wanted to take CarGo seat as their own.
0:38:05 > 0:38:08- Right. So what does that mean? - A licence deal.
0:38:08 > 0:38:09- A licence deal?- Yeah.
0:38:09 > 0:38:13A licence deal? Winner! You've hit the big time, Gazza!
0:38:13 > 0:38:15As soon as they started to go down the angle,
0:38:15 > 0:38:19"We like it, we've shown it in America, we want it,"
0:38:19 > 0:38:21I kind of stopped and thought, "No,
0:38:21 > 0:38:25"this isn't probably going the way I was hoping it was going to go,"
0:38:25 > 0:38:26if that makes sense.
0:38:26 > 0:38:28Um...
0:38:28 > 0:38:31Not really, no. Cos...isn't that great?
0:38:31 > 0:38:32Uh-oh.
0:38:32 > 0:38:34When you sign a licence deal over,
0:38:34 > 0:38:38that's you, you know, you've lost all touch with your product,
0:38:38 > 0:38:42they would change it from CarGo seat and you know...
0:38:42 > 0:38:45Yeah, yeah. They, to me, sound like potential guys...
0:38:45 > 0:38:49Once you get it so it is something that is in production,
0:38:49 > 0:38:52- maybe they're great distribution partners.- Yeah.
0:38:52 > 0:38:56My catch-up with Richard went very well. He's a shrewd cookie.
0:38:56 > 0:38:58He knows the right questions to ask.
0:38:58 > 0:39:01Did it really go well, Gary?
0:39:01 > 0:39:04'I was a bit underwhelmed by my meeting with Gary.'
0:39:04 > 0:39:07He's got a long way to go before he has a product that's sellable.
0:39:07 > 0:39:09Maybe I'm being a bit unreasonable,
0:39:09 > 0:39:13but I was just, I thought he was further down the line than he is.
0:39:13 > 0:39:15He's still a great guy.
0:39:15 > 0:39:16It's still a good idea.
0:39:16 > 0:39:20There's just a lot more ground to cover than I thought there was
0:39:20 > 0:39:23so it means I've just got to sort of think about that a little bit harder.
0:39:23 > 0:39:26Back at Camp Bicycle Basecamp,
0:39:26 > 0:39:28Gerry and Louise have planned a focus group.
0:39:28 > 0:39:30Let's hope it's the big unveiling
0:39:30 > 0:39:33of that website that Richard's asked them to design.
0:39:33 > 0:39:37We've sent tweets out on Bicycle Basecamp on Twitter,
0:39:37 > 0:39:41we've gone on Facebook, people have responded and they're coming down,
0:39:41 > 0:39:43so there should be people that are interested in cycling.
0:39:43 > 0:39:45Oh, yummy! Sweets.
0:39:45 > 0:39:47But where are those punters?
0:39:49 > 0:39:52- Any of you cyclists?- Yeah.
0:39:52 > 0:39:56Do you have half an hour free from 7pm?
0:39:56 > 0:39:59- Uh... I was going to go home.- OK.
0:39:59 > 0:40:02- That is cool, but I am in a little bit more of a rush.- Oh, OK.
0:40:02 > 0:40:04- Sorry.- All right, no problem.
0:40:04 > 0:40:06Damn!
0:40:06 > 0:40:08Desperate times call for desperate measures.
0:40:08 > 0:40:12Gerry and intern Adam try a spot of kerb-crawling.
0:40:12 > 0:40:14Hello! Excuse me.
0:40:14 > 0:40:16Hi, excuse me?
0:40:16 > 0:40:18Gerry, take the hint.
0:40:18 > 0:40:20Do you have 30 minutes spare?
0:40:20 > 0:40:23- Right now?- Yeah. - No, I'm seriously late.
0:40:23 > 0:40:25There's two here! Let's get these two.
0:40:25 > 0:40:27Excuse me. Excuse me! Hello! Hello!
0:40:27 > 0:40:29Hello, one second! Hello?
0:40:29 > 0:40:34We're giving away an iPod, wine, T-shirts...
0:40:34 > 0:40:36- Ah, bribery.- ..like a raffle.
0:40:36 > 0:40:38OK, sounds...
0:40:38 > 0:40:40- Would you be interested? - Yeah, I'd be interested.
0:40:40 > 0:40:42It's a cheap trick, but it's worked.
0:40:42 > 0:40:45Well done, Gerry.
0:40:45 > 0:40:47This way.
0:40:47 > 0:40:51So is everyone sitting comfortably? I can hardly wait.
0:40:51 > 0:40:54The main reason we're here is because we're changing our name
0:40:54 > 0:40:57so we're a company called Bicycle Basecamp.
0:40:57 > 0:40:59- We've decided to change it to Cyclr.- What?
0:40:59 > 0:41:02I can't believe that either.
0:41:02 > 0:41:04We've come up with two sort of different spellings
0:41:04 > 0:41:06of how the new brand Cyclr could be.
0:41:06 > 0:41:10I see it on websites already and I understand why that's like that.
0:41:10 > 0:41:12This is just odd.
0:41:12 > 0:41:15I wouldn't necessarily think that this is... "see-cler"?
0:41:15 > 0:41:17Am I pronouncing this right? I'd be really bemused by that.
0:41:17 > 0:41:20So he's not a fan.
0:41:20 > 0:41:25I personally would prefer a strong identity behind that brand,
0:41:25 > 0:41:28like a small start-up. That looks really attractive,
0:41:28 > 0:41:31whereas Cyclr, that could be anyone.
0:41:31 > 0:41:32They might not really care.
0:41:32 > 0:41:35I don't know, it's just the feeling I get from it.
0:41:35 > 0:41:39For the exact same reason, Bicycle Basecamp sort of turns me off a bit,
0:41:39 > 0:41:42because it is this passionate little community thing
0:41:42 > 0:41:45and I like more of a sort of corporate, professional feel
0:41:45 > 0:41:47- if I'm exchanging money on there.- OK.
0:41:47 > 0:41:48Why are you changing?
0:41:48 > 0:41:51Bicycle Basecamp would only really work in English.
0:41:51 > 0:41:54I really like Bicycle Basecamp. I think it's a great name.
0:41:54 > 0:41:58Mixed reviews. Are they going to change their name to...
0:41:58 > 0:41:59"Cy-cluh"?
0:41:59 > 0:42:01- WHISTLES:- "Cye-cler"?
0:42:01 > 0:42:03"Soo-cluh"?
0:42:03 > 0:42:04What are they going to do?
0:42:04 > 0:42:08I'm 100%, and I'm sure Louise will agree,
0:42:08 > 0:42:10we're pushing forward with the name change.
0:42:10 > 0:42:12Cyclr is a name people like.
0:42:12 > 0:42:17Some of their comments that they spoke about do in a way
0:42:17 > 0:42:20contradict their feelings about the name change
0:42:20 > 0:42:23so it is just something for us to bear in mind I suppose.
0:42:23 > 0:42:27In just one week these three businesses will meet Richard
0:42:27 > 0:42:31for a final time and face one big question -
0:42:31 > 0:42:33can they be their own boss?
0:42:33 > 0:42:35Alex needs to prove that he can be a businessman as well
0:42:35 > 0:42:37as a creative.
0:42:37 > 0:42:41I hope that Richard sees the enjoyment
0:42:41 > 0:42:45I get out of what I do, the passion. My work is my life.
0:42:45 > 0:42:47I do kind of have to balance it more, but the problem is
0:42:47 > 0:42:51because I enjoy doing it I don't treat it as a job.
0:42:51 > 0:42:53Gary needs to work on his business plan
0:42:53 > 0:42:56and prove he can make a healthy profit from his booster seat.
0:42:56 > 0:42:59I have shown him that I have put a lot of hard work in.
0:42:59 > 0:43:02He knows that he can trust me to keep this hard work going
0:43:02 > 0:43:04and make CarGo seat a success.
0:43:04 > 0:43:08And newly renamed Cyclr must work on developing their website.
0:43:08 > 0:43:11It is really tiring and it's been really educational.
0:43:11 > 0:43:13I have learned so much.
0:43:13 > 0:43:16This time last year it was just an idea, a concept,
0:43:16 > 0:43:18now it has become something.
0:43:21 > 0:43:24But will any of these have done enough to convince Richard
0:43:24 > 0:43:29to part with his cash and get the backing they so badly need?
0:43:29 > 0:43:30My mindset is this -
0:43:30 > 0:43:34I want to take a gamble on some people that I think may get
0:43:34 > 0:43:38there with a bit of help and a bit of advice and a bit of cash.
0:43:38 > 0:43:42'If I really do believe that inside them there is someone that can make it'
0:43:42 > 0:43:46then I'm going to be predisposed to giving them a go.
0:43:46 > 0:43:49D-Day at Richard's HQ.
0:43:51 > 0:43:56After six long weeks this is the moment they find out
0:43:56 > 0:43:58if they've done enough to get investment.
0:43:58 > 0:44:02I'm very confident in our products and our team.
0:44:02 > 0:44:04I guess it's just seeing what happens.
0:44:04 > 0:44:05We have done everything we can.
0:44:08 > 0:44:10If I do get Richard's investment it would mean a lot
0:44:10 > 0:44:13because it means he has faith in the product
0:44:13 > 0:44:16and it would just be nice to get this out into stores
0:44:16 > 0:44:17and get my work out there.
0:44:17 > 0:44:20This could change my life. This is about being your own boss.
0:44:20 > 0:44:25If I don't get investment it could take another year and a half,
0:44:25 > 0:44:27two years, maybe three years.
0:44:31 > 0:44:35They wait while Richard takes one last look at their business plans.
0:44:35 > 0:44:38Anyone could get money, no-one could get money.
0:44:38 > 0:44:41It's going to come down to whether they have got a good idea
0:44:41 > 0:44:45and have got the ability to execute that idea.
0:44:49 > 0:44:51I don't mean this with any disrespect,
0:44:51 > 0:44:53but the business plan was pretty shonky.
0:44:53 > 0:44:56Are you sure you need 300 grand to get it to market?
0:44:56 > 0:44:57That seems like a lot of money.
0:44:57 > 0:45:02The key costs are the manufacturing, the tooling,
0:45:02 > 0:45:05because it's two big chunks of metal that are going to cast,
0:45:05 > 0:45:07the top and bottom part.
0:45:07 > 0:45:12Yes, it's just a bummer you have to take that risk ahead, isn't it?
0:45:12 > 0:45:16What the design house are hoping to do is in four weeks' time
0:45:16 > 0:45:19present an actual size prototype.
0:45:19 > 0:45:22- What does it cost to get to that point?- £20,000 plus.
0:45:22 > 0:45:26- To get you to the pre-production process?- Yes.- OK.
0:45:28 > 0:45:32Tell me what's new in the world of cut out paper dinosaurs?
0:45:32 > 0:45:36All I had was one design which was the triceratops.
0:45:36 > 0:45:38Since then I have developed the rest of the range.
0:45:38 > 0:45:43- They look cute when they're all out together don't they? - They make a nice set, yes.
0:45:43 > 0:45:45I have got a few independent stores as well as museum
0:45:45 > 0:45:48and a got turned away from a lot more places.
0:45:48 > 0:45:51Yes, so you are having the experience of being at the sharp end
0:45:51 > 0:45:54of business when you are out selling of people aren't interested?
0:45:54 > 0:45:57Yes, unfortunately. It is stressful when you can't even get in front of them
0:45:57 > 0:46:00to say, "I have this, do you want it?"
0:46:00 > 0:46:04I don't know if that is something you would be able to help with.
0:46:04 > 0:46:08- In what way?- In terms of helping me get in front of them.
0:46:08 > 0:46:10Um...
0:46:11 > 0:46:14Well, I can always try, mate.
0:46:14 > 0:46:17The reality is my network is pretty good in the world of fruit,
0:46:17 > 0:46:21it is pretty bad in the world of cardboard dinosaurs.
0:46:22 > 0:46:26Tell me, what have you done with the seed capital?
0:46:26 > 0:46:30- Well...I'll let Louise go. - We've done quite a few things with the seed capital.
0:46:30 > 0:46:33We did a lot of work in terms of graphic design
0:46:33 > 0:46:36on the new name and the logo. We had to pay for that.
0:46:36 > 0:46:38We looked into intellectual property.
0:46:38 > 0:46:41We wanted to know that we would be able to get the domains
0:46:41 > 0:46:43if we changed our names and buy those up.
0:46:43 > 0:46:48I thought we'd agreed you guys would focus on building a working prototype?
0:46:48 > 0:46:49Yeah, we have...
0:46:49 > 0:46:55We have a proposal, for how the website would be.
0:46:55 > 0:46:57We do not necessarily have a working prototype.
0:46:57 > 0:47:00We have got all the things in place of how it would be.
0:47:00 > 0:47:02- Yes, but no prototype.- No.
0:47:04 > 0:47:08There's a big amount of money that's got to be invested upfront
0:47:08 > 0:47:11to allow this thing to ever become real.
0:47:11 > 0:47:15Yes. This is quite an early journey and I can understand that.
0:47:15 > 0:47:18I don't want to scare you off, but we'll get there.
0:47:18 > 0:47:21I just need that person that could change my life.
0:47:21 > 0:47:26In my pocket just now I've got my resignation from my day job.
0:47:27 > 0:47:32- You could make that decision for me. - No, I can't, mate.
0:47:32 > 0:47:34I really can't.
0:47:34 > 0:47:38- I understand that. - Only you can make that decision.
0:47:38 > 0:47:41- Yes.- This is your decision.
0:47:41 > 0:47:45You've got to decide whether YOU want to resign from YOUR job, take the risk.
0:47:45 > 0:47:47Yes.
0:47:49 > 0:47:52Are you sure you want to be in business by yourself
0:47:52 > 0:47:55because the reality is for it to be a successful business
0:47:55 > 0:47:58you are going to have to spend 90 percent of your time
0:47:58 > 0:48:00not designing, it will be on the selling,
0:48:00 > 0:48:05on the producing, on the chasing invoices, all the gubbins.
0:48:05 > 0:48:08The knowledge I had to wake up and do a business plan,
0:48:08 > 0:48:10it turns out I hate numbers.
0:48:10 > 0:48:15I love the designing aspect of it.
0:48:15 > 0:48:17The business side not as much,
0:48:17 > 0:48:20but I don't this is a cool little triceratops anymore.
0:48:20 > 0:48:25I see this as numbers and boring leaflets and books full of information.
0:48:25 > 0:48:28That does suck all the fun out of it for me.
0:48:28 > 0:48:32But the vast majority of your time to make a success of you doing this by yourself
0:48:32 > 0:48:35is going to have to be on what I would call the generic side of business.
0:48:35 > 0:48:39I just wondered if that's going to bring you the maximum happiness.
0:48:39 > 0:48:44As opposed to going to get a job in a company where you could be
0:48:44 > 0:48:48employed almost full-time to do the creative and the designing.
0:48:48 > 0:48:49If a company hired me
0:48:49 > 0:48:52to do creative designing I would probably take that. If I'm honest.
0:48:54 > 0:48:56What I think I've got here in front of me
0:48:56 > 0:48:59is a group of people who are passionate about social media.
0:48:59 > 0:49:01And probably very good at it.
0:49:01 > 0:49:05Now we have developed this idea for the ultimate
0:49:05 > 0:49:07destination for cyclists to buy and sell products.
0:49:07 > 0:49:10We feel as if we have developed, with the help of cyclists,
0:49:10 > 0:49:13and the help of businesses and the help of brands,
0:49:13 > 0:49:15to really develop this concept,
0:49:15 > 0:49:18this great social bicycle marketplace.
0:49:18 > 0:49:19But that doesn't make a business.
0:49:19 > 0:49:22Who is going to be the person in charge of HR?
0:49:22 > 0:49:24Who is going to be the person in charge of finance?
0:49:24 > 0:49:27A business is this multi-dimensional thing,
0:49:27 > 0:49:29that you need someone to be good at each bit of it.
0:49:29 > 0:49:33I am nervous that what you have got is a group of people that are good at one bit.
0:49:33 > 0:49:37I am still try to tease out from you guys who's doing which of those bits.
0:49:37 > 0:49:41In terms of running the business I am taking on the role of doing that.
0:49:41 > 0:49:44Gerry is the founder. I look into the operations.
0:49:44 > 0:49:46I will be the one who will be managing the business.
0:49:46 > 0:49:49- He delegates what he needs to delegate.- Can I offer some advice?
0:49:49 > 0:49:52- Yes.- Talk more.
0:49:52 > 0:49:54I am not saying you talk less, but you talk more
0:49:54 > 0:49:57because if you are trying to raise money from people, anyone
0:49:57 > 0:50:00sat on my side of the table with their thinking about the business,
0:50:00 > 0:50:02of course they want the idea
0:50:02 > 0:50:04and the passion and the vision, of course.
0:50:04 > 0:50:08Then once that's sold and landed in the first five minutes,
0:50:08 > 0:50:12then you have to convince someone that they are going to be capable of delivering that vision.
0:50:12 > 0:50:16I've seen the plan. I'm going to take a few minutes.
0:50:16 > 0:50:18I wanted to hear what you guys had to say.
0:50:18 > 0:50:22Thank you for answering my questions. Just give me a few minutes to consider and I will come back.
0:50:22 > 0:50:24- Of course.- Thank you.
0:50:31 > 0:50:33I think he's got talent.
0:50:33 > 0:50:38I don't know if he's going to be best served being an entrepreneur.
0:50:38 > 0:50:43- Either way it's been a great experience.- It's been fun.
0:50:43 > 0:50:45We have learnt a lot.
0:50:45 > 0:50:50We are talking like it's over already. We don't know yet.
0:50:51 > 0:50:54I like them. He seems like a decent guy.
0:50:56 > 0:51:00A passion and hobby does not a great business make.
0:51:04 > 0:51:07The more I talk to him two things happen.
0:51:07 > 0:51:11I get more convinced and I get less convinced simultaneously.
0:51:11 > 0:51:12It's really strange.
0:51:14 > 0:51:17I actually don't know what I'm going to do.
0:51:19 > 0:51:24My question is, what are you after? Are you here to get investment?
0:51:24 > 0:51:27I don't need investment. Money is not the issue.
0:51:30 > 0:51:33At the moment this is about me investing in businesses
0:51:33 > 0:51:35and I love you for being so honest.
0:51:35 > 0:51:40You're saying you don't need the investment right now. Good for you for saying that.
0:51:40 > 0:51:45OK. Path A of entrepreneurship or path B of being a paid designer.
0:51:45 > 0:51:49- Yeah.- I will commit to doing what I can to help you in either of those
0:51:49 > 0:51:51paths once you have decided what's the right path for you.
0:51:51 > 0:51:53That seems fair. Yeah.
0:51:53 > 0:51:57- OK, mate, keep in touch, good luck. - Take care.- Cheers.
0:51:59 > 0:52:01I'm not really sure where I'm going to go with it,
0:52:01 > 0:52:04whether I'm going to become a full-time designer
0:52:04 > 0:52:08or try and do it myself to see which path takes my fancy.
0:52:08 > 0:52:11He's gone through the whole process, seen what it takes to set up
0:52:11 > 0:52:15and run your own business. It is seriously hard work.
0:52:15 > 0:52:19He has found it is not for him. I just wish him boatloads of luck.
0:52:24 > 0:52:27- Hello, sorry to leave you. - That's all right.
0:52:29 > 0:52:31Dearie me.
0:52:31 > 0:52:34Um... OK.
0:52:37 > 0:52:40So I'm dealing with a guy who I think,
0:52:40 > 0:52:43my sense of it is his strengths are the creativity...
0:52:43 > 0:52:47I see you more as the inventor and the founder.
0:52:47 > 0:52:49There is definitely a big fat hole in the finances
0:52:49 > 0:52:52and the business side of things which
0:52:52 > 0:52:58scares the bejesus out of me because the numbers to me are...way off.
0:52:58 > 0:53:00Um...
0:53:08 > 0:53:12How's this, right?
0:53:12 > 0:53:15I'll put in £25,000.
0:53:16 > 0:53:20- OK.- What do you think?
0:53:20 > 0:53:22Fabulous.
0:53:22 > 0:53:23What can I say?
0:53:24 > 0:53:29I feel like I want to give you a shot because I feel you deserve it. Do you know what I mean?
0:53:29 > 0:53:33I'm not a charity. We're going to have to get it onto a business
0:53:33 > 0:53:37footing, but we will help and support where we can.
0:53:37 > 0:53:40- Thank you.- All right. Well done. - Thank you very much.
0:53:45 > 0:53:47I'm blubbing like a big woman.
0:53:47 > 0:53:49I thought I'd lost it earlier.
0:53:49 > 0:53:53I was ready for being shown the door.
0:53:53 > 0:53:57I've been shown the door with an opportunity to go to the next stage.
0:53:57 > 0:53:59So...
0:53:59 > 0:54:01A lot of hard work.
0:54:02 > 0:54:03Sorry!
0:54:05 > 0:54:09Business is never just about the stuff that's on paper.
0:54:10 > 0:54:14It is also about the idea.
0:54:14 > 0:54:17Every parent I've spoken to about Gary's car seat loves it.
0:54:17 > 0:54:20So I'm really gunning for him. I hope he makes it.
0:54:24 > 0:54:28Back again. I just wanted to properly think it through.
0:54:28 > 0:54:32I like you guys. I like the area.
0:54:32 > 0:54:40On the downside I am nervous about your ability to do the gubbins.
0:54:40 > 0:54:43The actual business side of it.
0:54:43 > 0:54:46Let's face it, it's a business. That's really important.
0:54:57 > 0:54:58I'm not going to invest.
0:55:01 > 0:55:05I think at this stage you're not investable.
0:55:05 > 0:55:07I'm not saying you're not going to get there.
0:55:07 > 0:55:09I'm not saying you're not going into a good area.
0:55:11 > 0:55:15I want to invest in a business not in a community.
0:55:15 > 0:55:19Communities typically are not monetarised. They're communities.
0:55:19 > 0:55:22If I hang out with my friends to have a chat I don't want
0:55:22 > 0:55:24someone trying to sell me something.
0:55:24 > 0:55:26When I go shopping I don't want someone trying to be my friend.
0:55:26 > 0:55:28I just want to buy the thing.
0:55:28 > 0:55:31But you're younger than me and I could be out of touch
0:55:31 > 0:55:34and that's maybe the way that the world is going.
0:55:34 > 0:55:39OK. Thank you. I appreciate all the time and energy you have put into it.
0:55:39 > 0:55:42'I took a pass on those guys today but eventually they will find
0:55:42 > 0:55:45'someone who does believe and that could be your investor.
0:55:45 > 0:55:48'That is the secret. You've just got to keep going.'
0:55:49 > 0:55:52Richard's actually pushed our business forward
0:55:52 > 0:55:55so in a sense that's not really disappointment,
0:55:55 > 0:55:58it's more continuing the way we've been going on.
0:55:58 > 0:56:01You get a lot of nos before you get a yes. One day we will get our yes.
0:56:07 > 0:56:11Richard hunts down three more business ideas...
0:56:11 > 0:56:13I get the mission,
0:56:13 > 0:56:15I'm struggling to understand the business model.
0:56:17 > 0:56:21- ..before his HQ gets hijacked... - Whose bright idea was that?
0:56:21 > 0:56:25You can stick that up your skinny vines.
0:56:25 > 0:56:28..things hit boiling point for the entrepreneurs...
0:56:28 > 0:56:30It's not the fact that I'm going to have to spend
0:56:30 > 0:56:33hours on the computer, but I have nothing.
0:56:33 > 0:56:34That is the problem.
0:56:34 > 0:56:37..and Richard goes crazy with his cash.
0:56:37 > 0:56:40I would take the bet on you guys, so I will invest.
0:56:56 > 0:56:59Subtitles by Red Bee Media Ltd