Department Store

Download Subtitles

Transcript

0:00:02 > 0:00:04I'm not here to make any friends.

0:00:04 > 0:00:07The process is not personal. It's business.

0:00:09 > 0:00:14Lord Sugar is on the lookout for a brand-new business partner.

0:00:14 > 0:00:16It is a very competitive situation.

0:00:16 > 0:00:19I need to see who's got a good business brain.

0:00:20 > 0:00:22Fighting it out for his funding...

0:00:25 > 0:00:28..18 aspiring tycoons.

0:00:28 > 0:00:33Not one of you geniuses ran this thing properly. I feel so angry.

0:00:33 > 0:00:35You're coming across a bit thick.

0:00:35 > 0:00:38At stake, £250,000...

0:00:40 > 0:00:45..and a 50-50 deal with a business heavyweight.

0:00:45 > 0:00:50Your best hope for 250 grand is to buy yourself a scratchcard.

0:00:50 > 0:00:52Yeah, yeah, yeah. Go, go, go. Right, run, come on!

0:00:52 > 0:00:54It's an investment worth fighting for.

0:00:54 > 0:00:58Please stop talking. Please. For the love of God, stop talking.

0:00:58 > 0:00:59We're meant to be grown-up women,

0:00:59 > 0:01:01we're acting like little schoolgirls.

0:01:01 > 0:01:0318 candidates...

0:01:03 > 0:01:05I'm not getting angry. I'm just telling you my point,

0:01:05 > 0:01:07cos you're not listening to my point.

0:01:07 > 0:01:08- Boom. - Smashed it.

0:01:08 > 0:01:10..12 testing weeks...

0:01:10 > 0:01:13This is getting really, really childish now.

0:01:13 > 0:01:15If I was the project manager, I'd be trying to motivate my team.

0:01:15 > 0:01:17So, that's not cool. That's not cool.

0:01:17 > 0:01:19..one life-changing opportunity.

0:01:19 > 0:01:20You're fired.

0:01:20 > 0:01:21You're fired.

0:01:21 > 0:01:24You are a loose cannon. You're fired.

0:01:31 > 0:01:35Previously on The Apprentice...

0:01:35 > 0:01:39I want you to manufacture and sell your own range of sweets.

0:01:39 > 0:01:41..cake baker Alana...

0:01:41 > 0:01:44You need to be the project manager on this task.

0:01:44 > 0:01:46..rose to the occasion...

0:01:46 > 0:01:48- Do a bag, mix it. Do a bag, mix it.- No worries.

0:01:48 > 0:01:50..making sweet stock...

0:01:50 > 0:01:53- You want the pillows? Great. - How about two for six?

0:01:53 > 0:01:55..despite some sour relations.

0:01:55 > 0:01:57We can't all be selling at different prices.

0:01:57 > 0:01:58I'm getting more, if anything.

0:01:58 > 0:01:59Led by Oliver...

0:01:59 > 0:02:01It's all a bit of a learning curve.

0:02:01 > 0:02:03I know, but we don't have time for a learning curve.

0:02:03 > 0:02:06..the other team faced a sticky situation...

0:02:06 > 0:02:10If this goes badly wrong, I'm holding you personally responsible.

0:02:10 > 0:02:12..when their salt and vinegar candy...

0:02:12 > 0:02:14The aftertaste is a little bit off.

0:02:14 > 0:02:15..sucked.

0:02:15 > 0:02:17It's like dealing with children at some point.

0:02:17 > 0:02:19With Oliver's team in meltdown...

0:02:19 > 0:02:22- What is your point? - You was crap.- Oh, really?

0:02:22 > 0:02:24..Alana tasted victory in the boardroom.

0:02:28 > 0:02:30Mukai was accused of fudging the figures...

0:02:30 > 0:02:34And I told you on several occasions not to give away money for no reason.

0:02:34 > 0:02:37..Paul was pulled up on his sales...

0:02:37 > 0:02:41Out of the £700-odd - Paul, zero.

0:02:41 > 0:02:43..and both turned on Aleksandra.

0:02:43 > 0:02:44You wanted your opportunity to sell.

0:02:44 > 0:02:47"Even though I didn't make a sale, I'll blame it on it on Aleksandra."

0:02:47 > 0:02:49But it was sausage-maker Oliver...

0:02:49 > 0:02:52Lord Sugar, I have a business...

0:02:52 > 0:02:53..who didn't cut the mustard.

0:02:53 > 0:02:56Your future is looking about as bright as one of your pigs.

0:02:56 > 0:02:58You're fired.

0:02:58 > 0:03:01Now 15 remain to fight for the chance to become

0:03:01 > 0:03:03Lord Sugar's business partner.

0:03:09 > 0:03:11PHONE RINGS

0:03:11 > 0:03:135:45am.

0:03:18 > 0:03:20Hello?

0:03:20 > 0:03:22'Good morning. Lord Sugar would like you to meet him

0:03:22 > 0:03:24'at the Drapers' Guild.'

0:03:24 > 0:03:26Drapers' Guild. 20 minutes.

0:03:27 > 0:03:29What's a guild?

0:03:29 > 0:03:31It couldn't be anything to do with drapes, could it?

0:03:31 > 0:03:32No idea where it is.

0:03:34 > 0:03:37Paul does my tie, you do my hair, what'll I do without you guys?

0:03:37 > 0:03:39I'll miss it when you're gone.

0:03:39 > 0:03:41HE CHUCKLES

0:03:49 > 0:03:52- We really need to win this one. - Yeah, we absolutely do.

0:03:52 > 0:03:54Now we really need to win. I'm not going to that cafe again.

0:03:54 > 0:03:56I've been there three times.

0:03:56 > 0:03:59I'm done with PM, I think, for a while. Does anyone else want a go?

0:03:59 > 0:04:01If the brief fits my skill set,

0:04:01 > 0:04:03I'm definitely going to put myself forward.

0:04:03 > 0:04:05I'll PM all-day long.

0:04:05 > 0:04:07I'm a natural born leader, so...

0:04:07 > 0:04:09Have you put yourself forward as PM before?

0:04:09 > 0:04:13- Yeah, of course I did. - Did you?- Did I?

0:04:13 > 0:04:17In the heart of the Square Mile...

0:04:17 > 0:04:18Drapers' Hall...

0:04:20 > 0:04:27..home for almost 500 years to one of the City's oldest guilds.

0:04:32 > 0:04:34- Good morning. - ALL: Good morning, Lord Sugar.

0:04:34 > 0:04:37Well, welcome to this wonderful place.

0:04:37 > 0:04:41This impressive building is home to the guild

0:04:41 > 0:04:43of wool and cloth merchants.

0:04:43 > 0:04:48In the 18th century, drapers changed the face of retail

0:04:48 > 0:04:52by selling different types of products under the same roof,

0:04:52 > 0:04:56helping to create the very first department stores.

0:04:56 > 0:05:00Today, this sector is worth billions of pounds,

0:05:00 > 0:05:06so for your next task, I'm sending you to one of the UK's most famous

0:05:06 > 0:05:10department stores - Liberty of London.

0:05:10 > 0:05:13Each team will choose the department to run

0:05:13 > 0:05:18and introduce a new product line to promote and sell.

0:05:18 > 0:05:21You'll also run a personal shopping service.

0:05:21 > 0:05:25These clients each have a generous budget to spend.

0:05:25 > 0:05:29But a word of warning - they expect excellent customer service.

0:05:29 > 0:05:33The team that makes the most sales will win,

0:05:33 > 0:05:38and in the losing team, as usual, at least one of you will be fired.

0:05:38 > 0:05:42Claude will follow Nebula, and Karren will follow Titans.

0:05:42 > 0:05:43Good luck. Off you go.

0:05:43 > 0:05:46And I'll see you back in the boardroom in a few days' time.

0:05:48 > 0:05:52Two days to turn premium stock into a pretty penny.

0:05:52 > 0:05:54I would love to be project manager for this.

0:05:54 > 0:05:57I have worked in department stores, including this one.

0:05:57 > 0:06:01Nailing her colours to the mast, make-up artist Grainne.

0:06:01 > 0:06:05I honestly believe Fran as sub-team leader,

0:06:05 > 0:06:08because she has her own stores as well.

0:06:08 > 0:06:10I think you guys really need to use me here

0:06:10 > 0:06:11and put me in the right place

0:06:11 > 0:06:14and make sure I can bring out the best in all of you guys.

0:06:14 > 0:06:16- PAUL:- So you want to lead, and then you sub-lead?

0:06:16 > 0:06:19I will be happy to lead, yeah. Are we all in agreement, then?

0:06:19 > 0:06:23- ALEKSANDRA:- You guys, I just have to say something. I...

0:06:23 > 0:06:26I'm going to leave the process.

0:06:26 > 0:06:27Sorry?

0:06:27 > 0:06:29- So, I'm really sorry... - What?

0:06:29 > 0:06:30- I just... - Why, what happened?

0:06:30 > 0:06:36I'm just not... It's... I'm just not enjoying it. I'm not...

0:06:36 > 0:06:38- Is this a joke? - No, it's not a joke.

0:06:38 > 0:06:40- MUKAI:- Aleks, we're just starting a task,

0:06:40 > 0:06:43- it's not exactly the ideal moment. - KARTHIK:- Stick with it.

0:06:43 > 0:06:44I'm really sorry, but I'm not...

0:06:44 > 0:06:46- GRAINNE:- OK, well, I don't have time to...

0:06:46 > 0:06:49- I'm going to go.- If you want to go, I'll leave you to get on with it.

0:06:49 > 0:06:52- KARTHIK:- Good luck. - Sorry.

0:06:52 > 0:06:54I'm so sorry.

0:07:00 > 0:07:02HE EXHALES

0:07:02 > 0:07:05OK, that's, em, a bit of a shock...to the system.

0:07:05 > 0:07:09I actually thought it was a joke. It's obviously not. She's gone.

0:07:09 > 0:07:12I don't want this to stop or bring us down, you know,

0:07:12 > 0:07:14or dishearten us in any way.

0:07:17 > 0:07:20I have found the process overwhelming and stressful

0:07:20 > 0:07:23and really intense.

0:07:23 > 0:07:27I just want to go home to my kids and my husband now.

0:07:27 > 0:07:29Right now.

0:07:29 > 0:07:31She obviously didn't feel she was strong enough to be in this,

0:07:31 > 0:07:36but we need to keep our heads together now and get down to work.

0:07:36 > 0:07:38- Frances, are you happy and content? - Absolutely content.

0:07:38 > 0:07:42- Is there anything you want to ask me?- No, nothing.

0:07:42 > 0:07:43Across the hall...

0:07:43 > 0:07:47I would like to put myself, 100%, project manager.

0:07:47 > 0:07:49..Sofiane sells himself.

0:07:49 > 0:07:52So this is pretty much what I've been doing the last five years.

0:07:52 > 0:07:55- So you've worked in a high-end department store?- Absolutely.

0:07:55 > 0:07:57Are you happy with me to project-manage this task, yeah?

0:07:57 > 0:07:58Yeah, definitely.

0:07:58 > 0:08:01So who's strong here to, kind of, be my sub-team leader?

0:08:01 > 0:08:02Who's got the most...?

0:08:02 > 0:08:05I've worked in and helped manage a lot of high-end stores,

0:08:05 > 0:08:07- so I believe it would be a good fit and I can help.- Brilliant.

0:08:07 > 0:08:11I would like to maximise my creative input and also my knowledge

0:08:11 > 0:08:14of the brands that this store sells. I think...

0:08:14 > 0:08:16I don't think you're a very strong leader.

0:08:18 > 0:08:21So, let's decide quickly. I've got Sammy as sub-team leader.

0:08:25 > 0:08:27Project managers in place...

0:08:29 > 0:08:32..next stop, the shop floor.

0:08:32 > 0:08:34Sofiane finds it very hard to listen,

0:08:34 > 0:08:37- even in everyday conversation. - And delegate.

0:08:37 > 0:08:41My worry is that he's just going to try and make it a one-man band.

0:08:41 > 0:08:42- JESSICA:- Yes, I thought that.

0:08:42 > 0:08:44That could end up being an absolute car crash.

0:08:44 > 0:08:45He always says to me, "Trust me."

0:08:45 > 0:08:49Anyone that tells me to trust them, I don't trust them.

0:08:49 > 0:08:51Simple as that, really. There's a reason for it.

0:08:53 > 0:08:569am.

0:08:56 > 0:09:01A world-famous department store in the heart of London.

0:09:01 > 0:09:03- My name is Samuel. Nice to meet you. - Sofiane, nice to meet you.

0:09:03 > 0:09:09A treasure trove, selling everything from stationery and chocolate...

0:09:09 > 0:09:11How do you not just eat all the chocolate all the time.

0:09:11 > 0:09:13..to sought-after scarves...

0:09:13 > 0:09:15This is one of our classics.

0:09:15 > 0:09:16..and high-end handbags.

0:09:16 > 0:09:18I could talk for hours on the beautiful brands you have.

0:09:18 > 0:09:21- I used to work in leather goods and accessories.- Oh, brilliant.

0:09:21 > 0:09:25First for both teams, a chance to size up stock.

0:09:25 > 0:09:27What is your price range?

0:09:27 > 0:09:31It starts from about £100 going up to the most expensive at 2.6K.

0:09:31 > 0:09:35Great. Wow, really exciting stuff.

0:09:35 > 0:09:38I do really believe that the leather goods and bags department

0:09:38 > 0:09:42has the possibility to sell the highest ticket items.

0:09:42 > 0:09:43I know the market quite well.

0:09:43 > 0:09:46I think that's definitely an advantage for this task.

0:09:46 > 0:09:48I kind of hope to share that experience

0:09:48 > 0:09:49with the rest of the team.

0:09:53 > 0:09:55Our scarves are world-famous.

0:09:55 > 0:09:57We have one of the biggest scarf collections in the whole world.

0:09:57 > 0:09:59How much do they tend to spend on a scarf?

0:09:59 > 0:10:01Do they go more for the taste, or...?

0:10:01 > 0:10:04They range from about £75 up to £1,200.

0:10:04 > 0:10:07- Thank you. It's been lovely. - Thanks, bye.

0:10:09 > 0:10:11Departments dissected...

0:10:11 > 0:10:12Chocolate?

0:10:12 > 0:10:15They've got an exit on to a very busy street.

0:10:15 > 0:10:16Stationery is a very busy area...

0:10:16 > 0:10:20But it's going to be £20 per customer.

0:10:20 > 0:10:23..next, decide which one to represent tomorrow.

0:10:23 > 0:10:26Liberty scarves are only available in Liberty.

0:10:26 > 0:10:29It's, like, typical Liberty, those scarves.

0:10:29 > 0:10:32People coming in there are going to see that straightaway.

0:10:32 > 0:10:34As a team, altogether, where would you be comfortable?

0:10:34 > 0:10:35- Scarves.- Scarves.

0:10:35 > 0:10:36Scarves, yeah?

0:10:36 > 0:10:39- Scarves, OK?- Good.

0:10:39 > 0:10:42People are coming to Liberty mainly for scarves.

0:10:42 > 0:10:44We're on a one-day sale.

0:10:44 > 0:10:47I think we should go for the main product that is the staple product.

0:10:47 > 0:10:49That should be the way that we approach it.

0:10:49 > 0:10:51- Hold on, hold on. You're suggesting scarves as...- Number one.

0:10:51 > 0:10:54- MUKAI:- My personal choice would be bags.

0:10:54 > 0:10:57The opportunity on leather goods is quite significant.

0:10:57 > 0:11:01Right, can I just stop here a wee second? Can you all give me each...?

0:11:01 > 0:11:03- KARTHIK:- I think we should go for scarves.

0:11:03 > 0:11:06It will sell more than probably handbags. That's my input.

0:11:06 > 0:11:07- Quickly. - FRANCES:- Scarves.

0:11:07 > 0:11:09- REBECCA:- I'm going to go for scarves.

0:11:09 > 0:11:11The scarves is a good proposition.

0:11:11 > 0:11:14I believe the bags, just because we'd have to sell 20 scarves

0:11:14 > 0:11:18or 15 scarves to make one bag sale.

0:11:18 > 0:11:20OK, first handbags, second scarves.

0:11:24 > 0:11:27Lunchtime.

0:11:27 > 0:11:31Tomorrow, teams must showcase one new product range

0:11:31 > 0:11:33to try and drive up sales.

0:11:34 > 0:11:36Hello, lovely to meet you. Hi, guys.

0:11:36 > 0:11:40While half of Grainne's team look over luxury luggage...

0:11:40 > 0:11:42- So they're all 100% leather or canvas, essentially?- Yes.

0:11:42 > 0:11:44They're the two materials.

0:11:44 > 0:11:45Aren't they beautiful inside as well?!

0:11:45 > 0:11:48..the rest check out high-end handbags.

0:11:48 > 0:11:50The brand is called HEIO.

0:11:50 > 0:11:53It's actually the initials of the brand values.

0:11:53 > 0:11:57H would stand for humble, E for eclectic,

0:11:57 > 0:12:01I for identity, and then O for optimism.

0:12:01 > 0:12:05I've got now two collections. One of them is called New York.

0:12:05 > 0:12:08- New York, yeah. - Then another one is called Minorca.

0:12:08 > 0:12:11This is, like, kind of, futuristic meets modern contemporary.

0:12:11 > 0:12:13The same way, doesn't it?

0:12:16 > 0:12:19For Sofiane's scarves and accessories squad...

0:12:19 > 0:12:20These are our umbrellas,

0:12:20 > 0:12:22they all change colour in the rain when they get wet.

0:12:22 > 0:12:24..colour-changing brollies...

0:12:24 > 0:12:26It's something different, it's quirky and it's fun.

0:12:26 > 0:12:28Wow. That is so cool.

0:12:28 > 0:12:30..and feline fabrics.

0:12:30 > 0:12:31I notice you like cats.

0:12:31 > 0:12:34We do love cats, but we also love jaguars, tigers...

0:12:34 > 0:12:37An interesting twist on the pussy bow.

0:12:37 > 0:12:39Yeah, exactly. I mean, at the end of the day, they're scarves,

0:12:39 > 0:12:41so you can wear them in different ways.

0:12:41 > 0:12:45I think it's amazing that you've used the cat in such a clever way.

0:12:45 > 0:12:48When I first saw them, I immediately knew they'd be a good seller.

0:12:48 > 0:12:49They just look so cool.

0:12:49 > 0:12:52They could be worn by either sex, depending on how brave you are.

0:12:52 > 0:12:54I think that's really cutting-edge.

0:12:55 > 0:12:575pm.

0:12:57 > 0:12:58So they're £25 for the umbrellas.

0:12:58 > 0:13:02'I just think they might be a little bit low-end for...'

0:13:02 > 0:13:03Yeah, we agree.

0:13:03 > 0:13:04Decision time.

0:13:04 > 0:13:09- DILLON:- 'So basically the scarf designer creates these scarves that

0:13:09 > 0:13:14'are in the shape of an illustration of a tiger or a jaguar, etc.

0:13:14 > 0:13:17'We all loved them. Like, they were awesome.'

0:13:17 > 0:13:19Literally, if you saw one of these scarves, you would just love it.

0:13:19 > 0:13:23I think with this type of scarf, it would be an impulse buy.

0:13:23 > 0:13:26Quickly, what sort of shape is it? Is it just cats?

0:13:26 > 0:13:28- Again, yeah... - The paws are at the front.

0:13:28 > 0:13:31'The paws are at the front and the head is shaped in the shape of

0:13:31 > 0:13:35'a cat, but it's got a long body, like a scarf.'

0:13:35 > 0:13:36I think we'll go with the scarves.

0:13:36 > 0:13:38'Cool. Good choice, good choice.'

0:13:40 > 0:13:42- 'Hi, Grainne.' - Hi, Frances, how did you get on?

0:13:42 > 0:13:44On the other team...

0:13:44 > 0:13:46It's a unisex brand, utilitarian,

0:13:46 > 0:13:49'but I'm going to be honest, I'm not overly fussed.

0:13:49 > 0:13:50'It's very, very minimal.'

0:13:50 > 0:13:52..decide on a bag.

0:13:52 > 0:13:54'OK, right, well, I'll give you a wee brief on what we've done.'

0:13:54 > 0:13:58So her inspiration is through architecture, travel and colour.

0:13:58 > 0:14:00- 'Right.' - Produced in the south of Spain.

0:14:00 > 0:14:02Spain is so good for manufacturing, in terms of quality.

0:14:02 > 0:14:05'Spain is actually exceptional in that.

0:14:05 > 0:14:07'Grainne, you've sold it to me.'

0:14:07 > 0:14:10- Great.- Frances, thank you. Thank you, thank you very much.

0:14:10 > 0:14:13At the department store...

0:14:13 > 0:14:14Nice to meet you all.

0:14:14 > 0:14:17I look after the windows' team. Just a few top tips.

0:14:17 > 0:14:18..for half of each team...

0:14:18 > 0:14:21I think we need to entice people in.

0:14:21 > 0:14:23I mean, theatre, everyone just loves a bit of theatre.

0:14:23 > 0:14:26..a crash course in window dressing...

0:14:26 > 0:14:29Some of our most successful brands have real people in the window.

0:14:29 > 0:14:32..to showcase the team's chosen products.

0:14:32 > 0:14:35You would usually see an uplift between 30 and 50%.

0:14:37 > 0:14:39So we have the scarves,

0:14:39 > 0:14:44so Jessica comes out and physically hangs cat scarves one by one.

0:14:44 > 0:14:46It needs to be a message that creates curiosity.

0:14:46 > 0:14:49- When they see it, they'll think... - Curiosity killed the cat.

0:14:49 > 0:14:50Oh, my God! Yeah, I quite like that.

0:14:50 > 0:14:53Cats are on trend, cats are cool. Cool for cats.

0:14:53 > 0:14:56- Cool for cats.- OK, I like that.

0:14:56 > 0:14:58- SAMUEL:- No, but "Cool for cats" doesn't make sense.

0:14:58 > 0:14:59It doesn't make sense.

0:14:59 > 0:15:02It doesn't make any sense. What's cool for cats?

0:15:02 > 0:15:03# Cool for cats... #

0:15:03 > 0:15:05You're struggling to explain yourselves.

0:15:05 > 0:15:07"Cool for cats," doesn't make sense.

0:15:07 > 0:15:09It's from a famous song in the '80s.

0:15:09 > 0:15:14# Cool...for...cats... #

0:15:14 > 0:15:15On the other team...

0:15:15 > 0:15:19I mean, I've got designs for, like, a three-tier podium thing.

0:15:19 > 0:15:21You put the bags on there.

0:15:21 > 0:15:24..Mukai sets out his vision.

0:15:24 > 0:15:28One based on the urban New York environment and one based on

0:15:28 > 0:15:31the south of Spain island resort-wear style.

0:15:31 > 0:15:35If we wanted Rebecca, she would be the live mannequin, potentially.

0:15:35 > 0:15:38You have her beckoning people to come over.

0:15:38 > 0:15:41But we don't want to make it look as if we're...

0:15:41 > 0:15:43It's tacky and inviting people...

0:15:43 > 0:15:46Yeah, but I think there could be some interaction.

0:15:46 > 0:15:48The question, Grainne, you have to answer is...

0:15:48 > 0:15:50I know, you keep saying I have to answer,

0:15:50 > 0:15:53but I'm trying to say to you, we're going to get the products in

0:15:53 > 0:15:56and then we can try and incorporate Rebecca, if need be.

0:15:56 > 0:15:57I think Mukai, for some reason,

0:15:57 > 0:16:00he's trying to step up and push the live window.

0:16:00 > 0:16:03As team leader, I'm not going to argue with him.

0:16:03 > 0:16:07At the end of the day, we wanted to keep it as simple as possible.

0:16:08 > 0:16:10Do you mind me asking your dress size at all?

0:16:10 > 0:16:13Tomorrow, the teams must run a personal shopping service.

0:16:13 > 0:16:16Have you got any favourite brands or designers?

0:16:16 > 0:16:19Tonight, a chance to check in with their clients.

0:16:19 > 0:16:23Can I ask you at all what your budget is for tomorrow?

0:16:23 > 0:16:26Fishing for information, Frances.

0:16:26 > 0:16:29Have you got any special occasions coming up at the moment or not?

0:16:29 > 0:16:31'Yes, I've got a wedding.'

0:16:31 > 0:16:34Have you got a particular style? Is it quite timeless,

0:16:34 > 0:16:35classic, or do you like...?

0:16:35 > 0:16:38'No, I quite like to look a bit weird.'

0:16:38 > 0:16:41I like that. Do you know what I like about you, though, Dani,

0:16:41 > 0:16:42you're just honest from the onset.

0:16:42 > 0:16:44It just makes everything so much easier.

0:16:44 > 0:16:46I really look forward to meeting you tomorrow, Dani,

0:16:46 > 0:16:48have a lovely evening. Bye.

0:16:48 > 0:16:50- 'Bye.'- Bye.

0:16:50 > 0:16:52- Great. - Smashed it.

0:16:52 > 0:16:55- Good information gatherage. - That went very well. That went well.

0:16:55 > 0:16:57On the other team...

0:16:57 > 0:17:01I just want to get a sort of gauge of what you're looking for,

0:17:01 > 0:17:04if there's anything in particular you are looking for.

0:17:04 > 0:17:07..Alana opts for a softer approach.

0:17:07 > 0:17:09'I'm off on holiday at the end of the month, Alana.

0:17:09 > 0:17:11'I want some trousers and some shirts.'

0:17:11 > 0:17:15OK. John, is there anything else you're wanting tomorrow.

0:17:15 > 0:17:20Is there any sort of housing stuff we can show you?

0:17:20 > 0:17:22'You know, I've got a mission here...'

0:17:22 > 0:17:25Yeah, of course. OK. Well, we won't stray from that mission, John.

0:17:25 > 0:17:28We'll get you a holiday wardrobe sorted.

0:17:28 > 0:17:29'Fabulous.'

0:17:29 > 0:17:32Perfect. All right, then. Cheers, bye.

0:17:32 > 0:17:34'Bye.'

0:17:34 > 0:17:35- Happy?- Yeah, fine.

0:17:35 > 0:17:37- Good, yeah. - Brilliant.

0:17:37 > 0:17:39The most important thing about personal shopping

0:17:39 > 0:17:41is to understand what the client wants,

0:17:41 > 0:17:43what brands he likes, what brands he doesn't like,

0:17:43 > 0:17:45and, more importantly, to get the budget.

0:17:45 > 0:17:49They don't understand his style, they don't know his budget.

0:17:49 > 0:17:51It's not a great start.

0:17:51 > 0:17:53Do you think we should have asked their clothing size?

0:17:53 > 0:17:56No, definitely not. I think it's a little bit intrusive on the phone.

0:17:58 > 0:18:0010pm.

0:18:00 > 0:18:03- DILLON:- Front, front, back, back, back.

0:18:03 > 0:18:05Oh, my God, so much work to do on this.

0:18:07 > 0:18:09Ultimately, where is Rebecca going to be?

0:18:09 > 0:18:12Maybe she's just, kind of, like, standing, I don't know.

0:18:12 > 0:18:15I don't think she's going to fit into this theme, then.

0:18:15 > 0:18:16The final window,

0:18:16 > 0:18:19I'm still trying to get a clear direction from Grainne.

0:18:19 > 0:18:22I think having any sort of movement in the window will make

0:18:22 > 0:18:26people see that window and attract people towards our product.

0:18:26 > 0:18:30No, a little bit back. No, no, no, no, back a little bit.

0:18:30 > 0:18:32Yeah, yeah, yeah, yeah, yeah.

0:18:37 > 0:18:387am.

0:18:45 > 0:18:47So what are you going to do in the window, Rebecca?

0:18:47 > 0:18:50Beautifully display the bag.

0:18:50 > 0:18:51I won't, like, make it cheesy.

0:18:51 > 0:18:55If I'm in a window, I'll be trying to pull a very straight face.

0:18:58 > 0:19:02Let's wait and see what they've got planned.

0:19:02 > 0:19:03Before trading begins...

0:19:03 > 0:19:05Here we go.

0:19:05 > 0:19:08..the big reveal

0:19:08 > 0:19:10of both teams' windows.

0:19:10 > 0:19:11The scarves are amazing.

0:19:11 > 0:19:13I wasn't actually expecting them to be like this.

0:19:13 > 0:19:17- It's amazing.- Really nice. - Bang-on, mate.

0:19:17 > 0:19:20- DILLON:- She wants us to go in. - She wants us to go in and buy.

0:19:22 > 0:19:26It's by far the best thing I've ever seen, I swear.

0:19:26 > 0:19:29They've taken it to the next level. I couldn't ask for a better start.

0:19:29 > 0:19:33It's all looking good. Hopefully we're going to win this task.

0:19:33 > 0:19:34Oh, oh, it's coming.

0:19:39 > 0:19:42This is a New York skyline on this side,

0:19:42 > 0:19:44and then this side is more resort.

0:19:45 > 0:19:46So this is all the resort collection.

0:19:46 > 0:19:48OK, so if you're imagining having a person in there,

0:19:48 > 0:19:51what are you imagining? Where and when and how?

0:19:51 > 0:19:55- Well, we were potentially thinking this side.- Cos it's quite full.

0:19:55 > 0:19:56We can move that green bag.

0:19:59 > 0:20:01I don't get it.

0:20:01 > 0:20:03How would I know that's a New York skyline?

0:20:03 > 0:20:05How would I know that's Minorca?

0:20:05 > 0:20:07How does that represent anything at all to me?

0:20:07 > 0:20:10The bags are beautiful, but as far as the window display,

0:20:10 > 0:20:11it's lost on me.

0:20:14 > 0:20:159am.

0:20:15 > 0:20:18I'm going to swap teams. I'm going to move over to the shop floor.

0:20:18 > 0:20:21This is what I do. Selling on the shop floor is what I've been doing.

0:20:21 > 0:20:24One hour until teams start selling.

0:20:24 > 0:20:27So, on the sales floor, we're going to have myself, Paul and Mukai.

0:20:27 > 0:20:30- MUKAI:- I'm happy to be used wherever you need me.

0:20:30 > 0:20:33OK. Frances, you and Karthik are going to go to personal shopping.

0:20:33 > 0:20:34Karthik can be your runner.

0:20:34 > 0:20:37Outside, if there's any products needed, he's then going to go

0:20:37 > 0:20:40on to the shop floor, collect these products and bring them up to you.

0:20:40 > 0:20:42Karthik, I think this is the best place for you.

0:20:42 > 0:20:43You know, listen to Frances

0:20:43 > 0:20:46and do everything that she needs to be done.

0:20:47 > 0:20:50I was going to suggest Dillon to move to the personal shopping

0:20:50 > 0:20:51because you're like a stylist.

0:20:51 > 0:20:56I'd be quite confident helping someone to style and choose items.

0:20:56 > 0:20:59Right, so, Dillon, you'll be the sub-team leader for the day.

0:20:59 > 0:21:01Did they brief about a budget, or is that just open?

0:21:01 > 0:21:05We spoke to them yesterday. Maybe we should have asked these things.

0:21:05 > 0:21:07I don't think we got all of the information out of them

0:21:07 > 0:21:09that we needed.

0:21:10 > 0:21:14We hadn't established sizes, budget or personal style.

0:21:14 > 0:21:15If I'd been calling clients directly,

0:21:15 > 0:21:18I'd have been establishing their favourite designers,

0:21:18 > 0:21:21the sizes they take, but I don't know why it wasn't done yesterday.

0:21:21 > 0:21:2210am.

0:21:24 > 0:21:25Doors open...

0:21:25 > 0:21:27Are you looking for anything exciting today

0:21:27 > 0:21:28- or just having a browse? - Just browsing.

0:21:28 > 0:21:31..to some of London's most discerning shoppers.

0:21:31 > 0:21:33This is a brand exclusive, just for today.

0:21:33 > 0:21:34Heading up scarves...

0:21:34 > 0:21:37It would be great if you could stand on that window.

0:21:37 > 0:21:38Just ask them to come in.

0:21:38 > 0:21:41..and taking a firm grip on his sales team...

0:21:41 > 0:21:42When you sell a scarf, just say,

0:21:42 > 0:21:45"What colour bag do you have to go with it?"

0:21:45 > 0:21:48..project manager Sofiane.

0:21:48 > 0:21:50I'm just saying, just get familiar with

0:21:50 > 0:21:53a particular section that you're a little bit more expert in.

0:21:53 > 0:21:56Like, he just spent the last ten minutes on one section.

0:21:56 > 0:21:59He knows about the fabrics, the colours, the different types.

0:21:59 > 0:22:03I'm a natural born leader, but this is mine. This is my task.

0:22:03 > 0:22:05It's all about high-end retail. It's not rocket science.

0:22:05 > 0:22:07We are going to win this.

0:22:07 > 0:22:09I'm not saying change, you don't need to change,

0:22:09 > 0:22:11- just your body language... - I understand what you're saying.

0:22:14 > 0:22:16On the other half of the team...

0:22:16 > 0:22:17Are they too thick, Dillon?

0:22:17 > 0:22:19They're completely wrong.

0:22:19 > 0:22:23..shortlisting clothes for their first personal shopping client...

0:22:23 > 0:22:25Yeah, that's gorgeous.

0:22:25 > 0:22:26It's very expensive, though.

0:22:26 > 0:22:29..art director Dillon.

0:22:29 > 0:22:31Well, we've got shorts, we've got two pairs of chinos,

0:22:31 > 0:22:32we've got jeans.

0:22:32 > 0:22:34Dillon's turned up to the personal shopping team

0:22:34 > 0:22:35to add his expertise,

0:22:35 > 0:22:39but he hasn't been given the budget, he hasn't been given the sizes,

0:22:39 > 0:22:42and therefore he has very limited information

0:22:42 > 0:22:44to go and select clothes the client might like.

0:22:44 > 0:22:47And I think it could go disastrously wrong for them.

0:22:47 > 0:22:49- Hi, John, nice to meet you. - I'm Dillon, how are you?

0:22:49 > 0:22:52So Dillon is your personal stylist for the day.

0:22:52 > 0:22:53A fellow silver fox, so...

0:22:53 > 0:22:55Yeah, thank you, Dillon.

0:22:55 > 0:22:59So what we've done is we've pulled some varying items in price point,

0:22:59 > 0:23:00and what you can do is, you can direct us

0:23:00 > 0:23:02in what way your budget is going.

0:23:02 > 0:23:04I love a beige chino, it goes with everything.

0:23:04 > 0:23:06And then a classic white shirt.

0:23:08 > 0:23:11- They're not pyjamas, are they? - No, they're not pyjamas.

0:23:11 > 0:23:13Across the hall...

0:23:13 > 0:23:15So are you going for three or four looks for her, or...?

0:23:15 > 0:23:17I think that's a strong possibility.

0:23:17 > 0:23:20..fully briefed by their client...

0:23:20 > 0:23:22Dress, shoes, headband, accessories, the whole...

0:23:22 > 0:23:23Headband?!

0:23:23 > 0:23:26..Frances and Karthik size up options.

0:23:26 > 0:23:28I think that's really lovely.

0:23:28 > 0:23:31- But wouldn't this make her waist look big?- No, I don't.

0:23:31 > 0:23:33I think it's going to clinch in and it's going to sit quite high.

0:23:33 > 0:23:36I think she's going to like it. I think it's something different,

0:23:36 > 0:23:38I think it's quite comfortable and it's still on trend.

0:23:38 > 0:23:40I'm really happy with myself at the moment.

0:23:40 > 0:23:42I think that the personal shopping customer will be happy

0:23:42 > 0:23:44with my selections. I've really listened to what she wants,

0:23:44 > 0:23:46but I have added that special colour,

0:23:46 > 0:23:48especially with the orange selection, just fresh for spring.

0:23:48 > 0:23:50- Please, come in.- Thank you.

0:23:50 > 0:23:52That's my associate, Frances, you spoke to yesterday.

0:23:52 > 0:23:53- Hi, Frances.- How are you?

0:23:53 > 0:23:55Welcome. It's very nice to see you today.

0:23:55 > 0:23:56Hopefully you'll like a few pieces.

0:23:56 > 0:23:58Am I allowed to say what I hate?

0:23:58 > 0:24:02- Absolutely, because then I can... - That.

0:24:02 > 0:24:05That colour on me is hideous. I don't like that at all.

0:24:05 > 0:24:09OK, so no orange scarf either. OK.

0:24:09 > 0:24:13I don't mind that, but it might make me look like a fat art teacher.

0:24:13 > 0:24:14- LAUGHING:- OK.

0:24:14 > 0:24:16I've tried those before, they look absolutely hideous.

0:24:16 > 0:24:18OK. OK.

0:24:18 > 0:24:21That's fine.

0:24:21 > 0:24:23Mid-morning.

0:24:25 > 0:24:28While Jessica pulls in the punters for scarves...

0:24:28 > 0:24:30- Please may I have that? - No problem at all.

0:24:30 > 0:24:32Enjoy the rest of your time in London.

0:24:32 > 0:24:35- Thank you.- Cheers, thank you. Bye-bye.

0:24:35 > 0:24:38..handbags are left to sell themselves.

0:24:38 > 0:24:40- How are you feeling?- It's good, it's just a little bit, um...

0:24:40 > 0:24:42Obviously footfall is the...

0:24:42 > 0:24:44But the same footfall for them as well, right?

0:24:44 > 0:24:46I don't know.

0:24:46 > 0:24:48It's a central hall, isn't it?

0:24:48 > 0:24:50Do we not want to do the window?

0:24:50 > 0:24:52It's starting to pick up a little bit in here anyway,

0:24:52 > 0:24:54so hopefully somebody will come in and buy a load of bags.

0:24:54 > 0:24:56- There's no point her sitting in a window.- No point, OK.

0:24:56 > 0:24:59- If you want to...- You know, so... - Let's do it.- Perfect.

0:24:59 > 0:25:03I'm a little bit upset that we don't have Rebecca in the window yet.

0:25:03 > 0:25:06I think, you know, if we can't get her in,

0:25:06 > 0:25:08I think it's going to be a challenge

0:25:08 > 0:25:10to get people to come to the handbag section.

0:25:12 > 0:25:15On the other half of the team...

0:25:15 > 0:25:17- What do you think of that one, Dani?- This dress?

0:25:17 > 0:25:18Yeah, what do you think of it?

0:25:18 > 0:25:20I have three of this already. And it's a beautiful dress.

0:25:20 > 0:25:22..IT consultant Karthik...

0:25:22 > 0:25:24How do you feel when you wear it? What... What feelings...?

0:25:24 > 0:25:26- It's very comfortable, actually. - Is it comfortable?- Yeah.

0:25:26 > 0:25:27..turns on the charm.

0:25:27 > 0:25:30It's good. It's beautiful. You know what I'd like to see on it?

0:25:30 > 0:25:32- This is just my personal opinion... - A necklace?- Yes.

0:25:32 > 0:25:33THEY LAUGH

0:25:33 > 0:25:35How did you guess?

0:25:35 > 0:25:37Karthik has somehow become a little bit more confident,

0:25:37 > 0:25:39and suddenly, he's a fashion guru.

0:25:39 > 0:25:41And he's offering advice.

0:25:41 > 0:25:44And believe it or not, the customer is accepting it from him,

0:25:44 > 0:25:45and he's doing quite well.

0:25:45 > 0:25:48The bag... I mean, what is money compared to happiness?

0:25:48 > 0:25:51At the end of the day, happiness, as they say, is priceless.

0:25:51 > 0:25:54It's a mere £1,030. That's all it is.

0:25:54 > 0:25:56I think your choice is magnificent.

0:25:56 > 0:25:59Let's take these down to the till area, and we'll get them wrapped up.

0:25:59 > 0:26:00- OK.- Perfect.

0:26:01 > 0:26:03Also in personal shopping...

0:26:03 > 0:26:06- So are you happy with that one? - Yeah, for sure.

0:26:06 > 0:26:07..pushing for their first sale...

0:26:07 > 0:26:09- So take the three of them?- Yeah. - Awesome.

0:26:09 > 0:26:12- They were all gorgeous on you, anyway.- Yeah, I really liked them.

0:26:12 > 0:26:13Thanks. They're all yeses.

0:26:13 > 0:26:15..Dylan and his half of the team.

0:26:15 > 0:26:18So we've got these in, they're... A French artist designed them.

0:26:18 > 0:26:20She's... She doesn't sell in Liberty normally,

0:26:20 > 0:26:21and they're literally just here for one day.

0:26:21 > 0:26:23So we thought we'd just bring them up to show you.

0:26:23 > 0:26:25But they are quite different.

0:26:25 > 0:26:26I don't really wear...scarves.

0:26:26 > 0:26:27Stuff like that.

0:26:27 > 0:26:29Oh, that's very classy.

0:26:29 > 0:26:32It makes it a bit more wearable, and then when you go to a dinner,

0:26:32 > 0:26:34- you can roll down the sleeve.- Yeah. - We happy with that look so far?

0:26:34 > 0:26:36- Yeah, love it, absolutely. - OK, great.- Good.

0:26:36 > 0:26:38- These are yours to take to the till. - Thank you.

0:26:38 > 0:26:40Thank you so much, goodbye.

0:26:40 > 0:26:41Thank you so much. Thank you.

0:26:41 > 0:26:45Honestly, I think I was the one that led that whole situation

0:26:45 > 0:26:47and made those sales. I mean,

0:26:47 > 0:26:49there was a couple of shirts that the guys picked out, but ultimately,

0:26:49 > 0:26:53I sold the shirts to the client through the rapport that we had.

0:26:53 > 0:26:55Downstairs...

0:26:55 > 0:26:57145, can I tempt you?

0:26:57 > 0:26:59..freed from the window display...

0:26:59 > 0:27:01So that's just £165 altogether.

0:27:01 > 0:27:04..for Jessica, a rush of sales.

0:27:04 > 0:27:06So that's 595 altogether.

0:27:06 > 0:27:08Thank you.

0:27:08 > 0:27:11Still searching for his first scarf sale...

0:27:11 > 0:27:14How about...this one here?

0:27:14 > 0:27:15..Sofiane.

0:27:15 > 0:27:17See, what I really want is black.

0:27:18 > 0:27:21- Yeah. We do have black.- No, I know.

0:27:21 > 0:27:24There's one exactly similar to what you're wearing just over there.

0:27:24 > 0:27:27Yeah. Yeah, I know. All right. That's fine.

0:27:27 > 0:27:29- Pleasure.- Thank you.- No worries. You're welcome, ma'am.

0:27:29 > 0:27:31How much was that last sale?

0:27:31 > 0:27:34- It was £595.- Wow!- Yeah.

0:27:34 > 0:27:36Are you thrilled?

0:27:36 > 0:27:37To be fair, though, actually,

0:27:37 > 0:27:40she did say that me being in the window enticed her to come in, so...

0:27:40 > 0:27:43Sofi's put himself forward for project manager,

0:27:43 > 0:27:45he's told everyone that he's really good at sales in this sort of, like,

0:27:45 > 0:27:48high-end department store, but I don't think he's sold any yet.

0:27:48 > 0:27:50And even worse, every time I make a sale,

0:27:50 > 0:27:53he kept plonking me back in the window!

0:27:53 > 0:27:54Hello?!

0:27:55 > 0:27:561pm.

0:27:59 > 0:28:00For Grainne's team...

0:28:00 > 0:28:03- Have a lovely day.- Yeah. - Thank you very much!

0:28:03 > 0:28:06..a lunchtime boost in bag sales...

0:28:06 > 0:28:08- 449.99, then.- Yeah, sold.

0:28:08 > 0:28:11..including their debut product.

0:28:11 > 0:28:12I like it because of the embossed...

0:28:12 > 0:28:14It's embossed, as well. So we'll take this one.

0:28:14 > 0:28:16For marketing executive Paul...

0:28:16 > 0:28:18Total payment is 395.

0:28:18 > 0:28:21..an opportunity to make more money.

0:28:21 > 0:28:24- So, new bag?- Yeah.- What's your plans for the rest of the day?

0:28:24 > 0:28:25Still shopping.

0:28:25 > 0:28:27What about personal shopping, have you thought about that?

0:28:27 > 0:28:30- If you'd like, we could introduce you to Fran?- Yeah.- Yeah?- Yeah.

0:28:30 > 0:28:32Need to make a call to Fran, because the young lady may be interested

0:28:32 > 0:28:35- in a personal shopping session. - Amazing. I'll do that for you.

0:28:35 > 0:28:38Everyone is doing pretty well in terms of engaging with the clients

0:28:38 > 0:28:40that have actually come through... Apart from Mukai.

0:28:40 > 0:28:42He hasn't engaged well with everybody,

0:28:42 > 0:28:45and after all, he's the one who's supposed to be the bag expert.

0:28:47 > 0:28:49For Sofiane's team...

0:28:49 > 0:28:51They are designed by a French lady.

0:28:51 > 0:28:53But you can also wear it just hanging down.

0:28:53 > 0:28:56..cat scarves at a standstill.

0:28:56 > 0:28:59- I personally wouldn't wear anything with this sort of...- All right.

0:28:59 > 0:29:01I think it's quite niche.

0:29:01 > 0:29:04I think it's like a Marmite product, you either love it or you hate it.

0:29:04 > 0:29:07We've got footfall, yes, but no, they're not really going.

0:29:10 > 0:29:11PHONE RINGS

0:29:11 > 0:29:14- DILLON:- 'Hello?'- Quick summary. How are you getting on?

0:29:14 > 0:29:16Time to talk tactics.

0:29:16 > 0:29:18We have a female client coming into us now,

0:29:18 > 0:29:21and I'd be interested in having Jessica on board for this one.

0:29:21 > 0:29:24Yeah, I feel comfortable. I think me and you will work together

0:29:24 > 0:29:25really, really well with the next client.

0:29:25 > 0:29:28- TRISHNA:- The only thing, Jess, and not to be disrespectful,

0:29:28 > 0:29:29there's me and Alana here as well.

0:29:29 > 0:29:31Who are you sending from your side?

0:29:31 > 0:29:33Can we exchange JD for Jessica?

0:29:33 > 0:29:35'She's done the most sales here, so...'

0:29:35 > 0:29:37I don't understand what she's going to do that we can't do.

0:29:37 > 0:29:39- If she's selling the best there... - She runs a clothing line,

0:29:39 > 0:29:41that's the only reason I'm thinking about it.

0:29:41 > 0:29:43- I think we've got this. That's what I'm saying.- OK.

0:29:43 > 0:29:45We've got this under control.

0:29:45 > 0:29:46- OK, that's fair enough.- 'All right.'

0:29:46 > 0:29:49We'll stay as we are and we'll just focus, and we'll perform.

0:29:49 > 0:29:51- Thanks.- 'All right?'- OK, thank you. Bye.- 'OK.'

0:29:52 > 0:29:55I think Dillon bringing Jessica in, to me, was a completely crazy idea.

0:29:55 > 0:29:59I feel like I have contributed a lot, into our team.

0:29:59 > 0:30:01I didn't understand the logic behind that at all.

0:30:03 > 0:30:053pm.

0:30:05 > 0:30:06- FRANCES:- I did pick out key things

0:30:06 > 0:30:08that I think are really cool this season.

0:30:08 > 0:30:10Next for Frances and Karthik...

0:30:10 > 0:30:13- I think the colour isn't...- Yeah. - ..really great...

0:30:13 > 0:30:15..trendy teenage girls.

0:30:15 > 0:30:17- I don't really like anything neon. - OK.

0:30:17 > 0:30:20Yeah, I don't really like sneaker thinks.

0:30:20 > 0:30:22- I think they're ready to buy. - Oh, yeah...

0:30:22 > 0:30:24You just need to give them the right kind of thing, you know.

0:30:24 > 0:30:26- Exactly.- They're ready to buy, this could be a good...

0:30:26 > 0:30:29- Yeah. It could be really good. - But we need to get it done.

0:30:29 > 0:30:30- So, shall we?- Exactly. Let's go!

0:30:31 > 0:30:32Indigo, skinny...

0:30:32 > 0:30:34More dark navy jeans.

0:30:34 > 0:30:36And I've got the high-rise skinny as well.

0:30:36 > 0:30:37I believe that... You know,

0:30:37 > 0:30:40the ability of a fish should not be judged on how well it can

0:30:40 > 0:30:42climb a tree, you know? Monkeys climb trees, fish swim in the sea.

0:30:42 > 0:30:46My skills are elsewhere. Maggie prefers loafers to shoes.

0:30:46 > 0:30:47What are loafers?

0:30:47 > 0:30:48OK, and swede, what is swede?

0:30:48 > 0:30:50Suede.

0:30:50 > 0:30:52I am not a handbag expert, I don't have retail shops.

0:30:52 > 0:30:55I'm an IT project manager. But I did not give up.

0:30:55 > 0:30:56I rolled my sleeves up and I got right in.

0:30:56 > 0:30:59Cos that one has got a really nice weight to it as well.

0:30:59 > 0:31:01- I don't know, it's probably a bit too smart.- That's fine.

0:31:01 > 0:31:04- And did you want to try it on at all?- No.- No, I think we're fine.

0:31:04 > 0:31:05No? OK.

0:31:07 > 0:31:09So, does anything catch your eye immediately?

0:31:09 > 0:31:11Probably wouldn't wear white.

0:31:11 > 0:31:13Getting to grips with their next client...

0:31:13 > 0:31:15This is a maybe, I think, cos I like the way that...

0:31:15 > 0:31:17If I'm honest, I don't think it ties up.

0:31:17 > 0:31:19..Dylan and his team.

0:31:19 > 0:31:21Looks amazing, but I think they're not...

0:31:21 > 0:31:22- They're not tying quite right.- Yeah.

0:31:22 > 0:31:26But I think it just an indicator of the overall style.

0:31:26 > 0:31:27Like, these...

0:31:27 > 0:31:29I don't think these necessarily have to all go together.

0:31:29 > 0:31:31But I think they look good.

0:31:31 > 0:31:32With this personal shopping appointment,

0:31:32 > 0:31:34Alana sort of butted in, and I think Dillon

0:31:34 > 0:31:37got a little bit annoyed with her at times.

0:31:37 > 0:31:40JD was a sort of waiter-cum-tidy-upper.

0:31:40 > 0:31:42JD, did you find out about the tea?

0:31:42 > 0:31:44I did. It's under control.

0:31:44 > 0:31:47I'm not sure this client is going to be very impressed,

0:31:47 > 0:31:49and won't spend the maximum amount of money.

0:31:50 > 0:31:51Downstairs...

0:31:53 > 0:31:55This... It's died down now. There's literally no-one here.

0:31:55 > 0:31:58..a plan to drive up scarf sales.

0:31:58 > 0:32:01Window display looks great. Go in there for a couple of minutes.

0:32:01 > 0:32:03- Yeah, perfect. - Cheers, thanks, Jessica.- Cool.

0:32:03 > 0:32:05- Sofi, she's selling the most here. - There's no-one to sell to.

0:32:05 > 0:32:07So if she goes and charms them, brings them in, then we sell.

0:32:07 > 0:32:09- You go, then.- I can't. You go. - No, I'm selling.

0:32:09 > 0:32:11Yes, and I'm selling as well.

0:32:12 > 0:32:13SAMUEL LAUGHS

0:32:13 > 0:32:14Just relax, yeah?

0:32:14 > 0:32:15That's my... It's my decision, don't worry.

0:32:18 > 0:32:19In handbags...

0:32:19 > 0:32:21- I hope she enjoys the bag.- I'm sure she will.

0:32:21 > 0:32:22..some sales...

0:32:22 > 0:32:23There you go, sir.

0:32:23 > 0:32:26..and the first for bag expert Mukai.

0:32:26 > 0:32:27Fantastic. Have a great day.

0:32:27 > 0:32:28Price point high...

0:32:28 > 0:32:31- How much was your sale?- 795. - Perfect, amazing.

0:32:31 > 0:32:33..footfall still low.

0:32:33 > 0:32:35Are you not going to use the window at all, no?

0:32:35 > 0:32:36Not going to bother with that?

0:32:36 > 0:32:38There's no way I could put Rebecca in the window.

0:32:38 > 0:32:40Stop saying we should use the window...

0:32:40 > 0:32:42No, it's a factor. You don't need to get angry.

0:32:42 > 0:32:45No, no, come on, come on. We've done really well...

0:32:45 > 0:32:47- REBECCA:- It's just not appropriate in a shop.- Yeah, exactly.

0:32:47 > 0:32:49Stop pinpointing the one thing we...

0:32:49 > 0:32:50Come on, guys. Come on.

0:32:50 > 0:32:52- Come on.- OK.

0:32:52 > 0:32:54Mukai's constantly, about six times, telling me, you know,

0:32:54 > 0:32:57"We should have put her in the window, we should have put her in the window."

0:32:57 > 0:33:00I have clearly stated to him and clearly explained,

0:33:00 > 0:33:02I thought she was best placed on the shop floor.

0:33:02 > 0:33:04At the end of the day, this is a sales task.

0:33:04 > 0:33:06So if Mukai thinks that the failure of this task

0:33:06 > 0:33:09is Rebecca not being in the window, that's fair enough with me.

0:33:10 > 0:33:115pm.

0:33:12 > 0:33:15That's really, really different. 795.

0:33:15 > 0:33:17For both teams...

0:33:17 > 0:33:19I see you've found one of our cat scarves.

0:33:19 > 0:33:21..a spike in rush hour sales.

0:33:21 > 0:33:22195.

0:33:23 > 0:33:24PHONE RINGS

0:33:24 > 0:33:25Just walk and talk.

0:33:25 > 0:33:28- How you doing?- OK. I'm just running back up. It's just been...

0:33:28 > 0:33:30Yeah, last few minutes, we're running along...

0:33:30 > 0:33:33- Well, it doesn't sound like you're going to be able to fit this in. - Exactly. Bye.

0:33:33 > 0:33:36£195. Would like to purchase that one?

0:33:36 > 0:33:38I have no clue what I'm doing here, guys.

0:33:38 > 0:33:40This is a bloody nightmare!

0:33:43 > 0:33:4530 minutes left, Sof. One more sale each?

0:33:45 > 0:33:47Oh, that's very classy.

0:33:47 > 0:33:49So you want both of them, yeah?

0:33:49 > 0:33:51So that'll be £125, please.

0:33:51 > 0:33:54- 795.- Thank you very, very much.

0:33:55 > 0:33:57- Happy?- Yeah, very happy with this.

0:33:58 > 0:34:00Take care.

0:34:00 > 0:34:02Six o'clock.

0:34:02 > 0:34:04Trading over.

0:34:05 > 0:34:08- Pulled that out of the bag, didn't you?- Yeah, exactly.

0:34:08 > 0:34:10Yeah, I probably could have sold more, but there you go.

0:34:10 > 0:34:13It's a different environment to what I'm used to before.

0:34:13 > 0:34:16But I think most importantly, it's not about individuals.

0:34:16 > 0:34:17I think this is a winning team.

0:34:18 > 0:34:20ALL: Hey!

0:34:20 > 0:34:22- How are you guys?- Yeah, good.

0:34:22 > 0:34:25I am really confident in what we've done over the last two days.

0:34:25 > 0:34:27You know, the team's worked really, really well together.

0:34:27 > 0:34:29You know, I've been really, really positive throughout.

0:34:29 > 0:34:31I'm feeling very confident.

0:34:32 > 0:34:34Tonight, proceeds counted.

0:34:36 > 0:34:38Tomorrow, the boardroom.

0:34:50 > 0:34:52You can go to the boardroom now.

0:35:07 > 0:35:08Good morning.

0:35:08 > 0:35:09- ALL:- Good morning, Lord Sugar.

0:35:09 > 0:35:10Well.

0:35:11 > 0:35:15Those who are observant will realise

0:35:15 > 0:35:18we are missing one of our candidates, Aleksandra.

0:35:18 > 0:35:22And as I said when we first met a few weeks ago,

0:35:22 > 0:35:25the process is very, very tough and if you can't hack it,

0:35:25 > 0:35:26you know, get out.

0:35:26 > 0:35:29And that's, I think, exactly what she did.

0:35:29 > 0:35:31Anyway, on the positive front, I've saved myself a cab fare.

0:35:33 > 0:35:37OK, so this task was all about you taking over a department

0:35:37 > 0:35:41in a famous traditional British store.

0:35:41 > 0:35:44And I needed to see from you the sales,

0:35:44 > 0:35:47product selection, customer service, and also,

0:35:47 > 0:35:51you had to take on the personal shopping offer to the clients.

0:35:51 > 0:35:54I think I'm going to start with Titans.

0:35:54 > 0:35:58Sofiane, you were the project manager, is that right?

0:35:58 > 0:36:00It was an obvious choice for me, as I've got experience,

0:36:00 > 0:36:04- I work in a very similar high-end retail store in London.- Mm-hm.

0:36:04 > 0:36:06- So I put myself forward.- Yeah.

0:36:06 > 0:36:10So, then you had to choose to take on one of the four departments.

0:36:10 > 0:36:12Yeah. Our choice was the scarf department.

0:36:12 > 0:36:14So then, in the afternoon,

0:36:14 > 0:36:16we had a chance to go and meet designers.

0:36:16 > 0:36:18We did end up bringing in something very different.

0:36:18 > 0:36:21- I saw the scarves. Cat scarves, right?- That's correct.

0:36:21 > 0:36:23So it was inspiration from this French lady,

0:36:23 > 0:36:24it was 100%-silk scarves.

0:36:24 > 0:36:27I'm used to dealing with fat cats, not flat cats, but...

0:36:28 > 0:36:30- Didn't sell many of them, did you? - Not at all, no.

0:36:30 > 0:36:32- I've probably got that wrong.- Hmm.

0:36:33 > 0:36:36- This is your window display, right? - Yeah.

0:36:36 > 0:36:39We came up with a few slogans that tied in with cats, tongue-in-cheek.

0:36:39 > 0:36:41And this is Jessica in the window?

0:36:41 > 0:36:43After speaking to the head of visual merchandising,

0:36:43 > 0:36:47she told us that interactivity could potentially increase sales

0:36:47 > 0:36:50from 30 to 40%. And we just thought that that might create a buzz.

0:36:50 > 0:36:51And Jessica.

0:36:51 > 0:36:54I heard you were in and out of the window and still selling, yeah?

0:36:54 > 0:36:56When it was quiet, I was quite happy to go over to the window

0:36:56 > 0:36:57to try and drag people in.

0:36:57 > 0:37:00- Like a Punch and Judy show. - Pretty much, yes.

0:37:00 > 0:37:02To be fair, from being in the window,

0:37:02 > 0:37:06we managed to get the lady in who we sold the £580 scarf to.

0:37:06 > 0:37:07Well, it didn't stand in your way,

0:37:07 > 0:37:10- cos you were the highest salesperson on the team.- Thank you.

0:37:10 > 0:37:12Good. Let's move on, now.

0:37:12 > 0:37:15The personal shopping was handled by who?

0:37:15 > 0:37:16I led the team.

0:37:16 > 0:37:18We immediately set out to find out about our clients.

0:37:18 > 0:37:20Did you know what his budget was?

0:37:20 > 0:37:22See, I didn't get the budget...

0:37:22 > 0:37:25You didn't? You didn't, at any point, ask him what his budget was?

0:37:25 > 0:37:27Unfortunately, that had been done the day before.

0:37:27 > 0:37:29And so, when I was switched over,

0:37:29 > 0:37:31that information had not been collated.

0:37:31 > 0:37:33Common sense would say to you, you need to know,

0:37:33 > 0:37:36"What's your shoe size, what's your suit size...

0:37:36 > 0:37:38- "And by the way, how much could you spend here today?"- Yeah.

0:37:38 > 0:37:40It didn't start very well,

0:37:40 > 0:37:42because I kind of felt like I was thrown into it,

0:37:42 > 0:37:45having not been on it the day before.

0:37:45 > 0:37:49You did sell John over £1,000-worth of merchandise.

0:37:49 > 0:37:52- But his budget, had you have asked him...- Yeah.

0:37:52 > 0:37:54- ..was 5,000.- OK.

0:37:54 > 0:37:55Wow.

0:37:55 > 0:37:58Basically, you lost a great opportunity.

0:37:58 > 0:38:01And, Alana, you sat there speaking to the daughter, I think,

0:38:01 > 0:38:02for quite a while, didn't you?

0:38:02 > 0:38:04Um, in the end, she did buy some make-up.

0:38:04 > 0:38:07After three hours of discussion, she bought a lipstick, didn't she?

0:38:07 > 0:38:10She bought an eyeshadow and a powder, yeah.

0:38:11 > 0:38:14And JD, no offence, but...

0:38:14 > 0:38:15What was you doing?

0:38:15 > 0:38:19Yeah, I certainly struggled to find a place where I was...

0:38:19 > 0:38:21Well, needed.

0:38:21 > 0:38:23Someone might have confused you for the store detective.

0:38:23 > 0:38:25You did make a mean cup of tea.

0:38:26 > 0:38:28Let's move on, now, to Nebula.

0:38:28 > 0:38:29Grainne.

0:38:29 > 0:38:33You were chosen as the project manager?

0:38:33 > 0:38:34Yes, Lord Sugar.

0:38:34 > 0:38:36You used to work in Liberty's, once, didn't you?

0:38:36 > 0:38:39I worked full-time in another department store,

0:38:39 > 0:38:41but they used to put me over there to cover holidays.

0:38:41 > 0:38:45So one good reason for her to be the project manager.

0:38:45 > 0:38:49Next, you got your department to run. So tell me about that.

0:38:49 > 0:38:51Well, we decided to go with handbags.

0:38:51 > 0:38:56- Handbags being the best-priced, ranging from 100 to...- £2,500, yeah.

0:38:56 > 0:38:58So we thought there would be a good profit on that.

0:38:58 > 0:39:01Well, I get annoyed paying 5p at Tesco's for a bag,

0:39:01 > 0:39:02never mind 2,500.

0:39:02 > 0:39:03Paul.

0:39:03 > 0:39:06You felt that they should have gone for scarves, didn't you,

0:39:06 > 0:39:07in the beginning?

0:39:07 > 0:39:09I just felt that scarves would have been

0:39:09 > 0:39:11the reason that most people go to the department store.

0:39:11 > 0:39:14We thought, with my experience in the store,

0:39:14 > 0:39:17- and Mukai's experience in handbags, the two combined...- Yes.

0:39:17 > 0:39:19- ..could work well.- Your knowledge of handbags.

0:39:19 > 0:39:20Where does that come from?

0:39:20 > 0:39:24So I worked in Italy for two years in leather goods and accessories,

0:39:24 > 0:39:27for a brand, and I've also worked in the UK and Japan.

0:39:27 > 0:39:30So my knowledge is quite strong in that area.

0:39:30 > 0:39:34So you know your Helmut Langs from your Vera Wangs,

0:39:34 > 0:39:36so to speak.

0:39:36 > 0:39:39- Those famous designers of handbags, yeah?- Yes, Lord Sugar.- OK.

0:39:39 > 0:39:41This is your window display, is that right?

0:39:41 > 0:39:45The concept was to split the window into two different categories,

0:39:45 > 0:39:47New York versus Minorca.

0:39:47 > 0:39:49Had it been explained correctly,

0:39:49 > 0:39:51because that's where the designer came from,

0:39:51 > 0:39:53that was her inspiration...

0:39:53 > 0:39:55But nobody, who didn't know the designer, could possibly

0:39:55 > 0:39:57- have guessed that that's what it represented.- Yeah.

0:39:57 > 0:40:00- I think we took it a little bit too abstract.- Yeah. Yeah.

0:40:00 > 0:40:02I mean, you might not win the task,

0:40:02 > 0:40:04but you might win the Turner Prize.

0:40:04 > 0:40:06Next, you had the personal shopping.

0:40:06 > 0:40:08That was me and Karthik on the second...

0:40:08 > 0:40:09- So just the two of you?- Yeah.- Yeah.

0:40:09 > 0:40:11The night before, I called both of the clients,

0:40:11 > 0:40:15gleaned a lot of information from them, budgets, etc. And...

0:40:15 > 0:40:16- You did get the budget? - Yeah, I got the budgets.

0:40:16 > 0:40:20- So you knew what they had to spend. - Yeah, dress sizes, shoe sizes.

0:40:20 > 0:40:21I brought in various different accessories,

0:40:21 > 0:40:23really, really connected with her by the end.

0:40:23 > 0:40:25And eventually, she spent over double her budget.

0:40:25 > 0:40:29So it's quite good salesmanship, if you like, there, because...

0:40:29 > 0:40:32She nearly bought a £1,000 clutch bag as well, Lord Sugar.

0:40:32 > 0:40:34She nearly did. It's one I picked out for her, but...

0:40:34 > 0:40:36I nearly won the Lottery once.

0:40:36 > 0:40:37LAUGHTER

0:40:37 > 0:40:38Yeah.

0:40:38 > 0:40:41OK, so, I think we need to get on to look at the money, now.

0:40:41 > 0:40:42Because that's going to tell all.

0:40:43 > 0:40:46Claude, if you wouldn't mind telling me...

0:40:47 > 0:40:50The personal shopping achieved a net

0:40:50 > 0:40:52£1,205.

0:40:52 > 0:40:54The department sales,

0:40:54 > 0:40:59they sold £3,172.99,

0:40:59 > 0:41:05making total sales of £4377.99.

0:41:05 > 0:41:07OK.

0:41:07 > 0:41:09And Karren, same thing, then, please.

0:41:09 > 0:41:12Titans' personal shopping sales,

0:41:12 > 0:41:16£1264.38.

0:41:16 > 0:41:19The scarf department sales,

0:41:19 > 0:41:22£3,995.

0:41:22 > 0:41:27Making a total of £5,259.38.

0:41:27 > 0:41:30Well, there you are. Well done.

0:41:30 > 0:41:35Now. You spent your time in a traditional English store.

0:41:35 > 0:41:39And so I'm going to send you to a traditional English country house,

0:41:39 > 0:41:41and you're going to be playing croquet

0:41:41 > 0:41:43and enjoying drinks on the lawn.

0:41:43 > 0:41:45Off you go, and I'll see you back on the next task.

0:41:50 > 0:41:51Yes!

0:41:52 > 0:41:54Oh, brilliant!

0:41:56 > 0:41:584,400...

0:41:58 > 0:42:00plays 5,200...

0:42:02 > 0:42:03Maybe one bag.

0:42:03 > 0:42:05But that's how it is in business.

0:42:05 > 0:42:08And that's how this process is.

0:42:08 > 0:42:09Off you go.

0:42:15 > 0:42:17MUSIC: English Country Garden

0:42:19 > 0:42:21Pressure's on!

0:42:23 > 0:42:24ALL: Hooray!

0:42:24 > 0:42:27No-one's here to make friends, I'm not here to make friends.

0:42:27 > 0:42:28I think there's still a couple of weeks

0:42:28 > 0:42:31until things get really, really competitive. At the moment,

0:42:31 > 0:42:33it's just shaking the feathers, getting rid of the dead wood.

0:42:35 > 0:42:37I feel very regal doing this.

0:42:37 > 0:42:38And slightly glamorous.

0:42:39 > 0:42:41- Wahey!- Yes!

0:42:41 > 0:42:43I do feel like I was undervalued at the beginning of the task,

0:42:43 > 0:42:46and I wish I could have been given the opportunity to bring more.

0:42:46 > 0:42:48We still won, but we could have won bigger.

0:42:48 > 0:42:50Come on!

0:42:50 > 0:42:51ALL: Yes!

0:42:51 > 0:42:53Everyone's so competitive today, it's insane.

0:42:53 > 0:42:55LAUGHTER

0:42:55 > 0:42:57There's no competition if you're already winning!

0:42:57 > 0:42:59I know I can beat everyone in this competition.

0:42:59 > 0:43:00Every week, I want a triple firing,

0:43:00 > 0:43:02because it just makes my life easier.

0:43:02 > 0:43:03One team, one dream!

0:43:03 > 0:43:05ALL: Dream team!

0:43:05 > 0:43:06THEY CHEER

0:43:12 > 0:43:14The other team obviously did have somebody in their window,

0:43:14 > 0:43:16and they did...that did translate into a sale.

0:43:16 > 0:43:18Maybe in hindsight,

0:43:18 > 0:43:21would it have driven one more sale?

0:43:21 > 0:43:23It wasn't worth our while taking her off the shop floor

0:43:23 > 0:43:26and wasting so much time getting her in...

0:43:26 > 0:43:30Grainne made one of the key mistakes about the window display.

0:43:30 > 0:43:31That affected our footfall,

0:43:31 > 0:43:34and ultimately, we lost on one bag sale.

0:43:34 > 0:43:37The decision of the handbag section, of what we chose,

0:43:37 > 0:43:39could have been the failure.

0:43:39 > 0:43:41I mean, just to defend myself, I'd say that, you know,

0:43:41 > 0:43:44obviously I helped a lot, tried to support you on day one

0:43:44 > 0:43:46with my knowledge and expertise in that area.

0:43:46 > 0:43:49Whilst he's jumping on the bandwagon about what he contributed,

0:43:49 > 0:43:51I was the one who actually said, "Let's go for scarves,"

0:43:51 > 0:43:54and he was one of the people that said, "Let's go for the handbags."

0:43:54 > 0:43:56You didn't say scarves, and it was the logical decision.

0:43:56 > 0:43:58I nearly managed a £1,000 bag sale.

0:43:58 > 0:44:01If maybe you had that faith, said, "OK, maybe Karthik will sell,"

0:44:01 > 0:44:03imagine my productivity if I was on the shop floor.

0:44:03 > 0:44:05The way he presents himself and how he sells, you know,

0:44:05 > 0:44:06he's quite loud and abrupt.

0:44:06 > 0:44:08I put the people in the right places.

0:44:08 > 0:44:11I was organised, I sold the most, I kept the team together.

0:44:11 > 0:44:14You know, I thought I done really, really well as project manager.

0:44:23 > 0:44:25PHONE RINGS

0:44:26 > 0:44:28Could you send the candidates in, please?

0:44:43 > 0:44:47So, Grainne, you actually worked in Liberty.

0:44:47 > 0:44:50Do you not feel that the choice of handbags

0:44:50 > 0:44:52was more of a risky strategy?

0:44:52 > 0:44:55I think we went with the handbags because of the pricing range.

0:44:55 > 0:44:58And with Mukai's experience as well, with handbags,

0:44:58 > 0:44:59we thought we could combine them all.

0:44:59 > 0:45:02I voted for scarves, and then we had a discussion

0:45:02 > 0:45:04about the experience on the team.

0:45:04 > 0:45:06- You're talking about Mukai. - Yeah. Um, he was...really confident.

0:45:06 > 0:45:09I mean, what is this experience... You're not exactly Louis Vuitton,

0:45:09 > 0:45:11- are you? I mean, what...- I'm not...

0:45:11 > 0:45:13What is this big experience you're supposed to have?

0:45:13 > 0:45:15I'm not a genius, but in terms of...

0:45:15 > 0:45:17I know products in the handbag category.

0:45:17 > 0:45:20We did take a conscious decision together.

0:45:20 > 0:45:23Your personal preference was to go for handbags.

0:45:24 > 0:45:26To use my knowledge.

0:45:26 > 0:45:29I mean, I don't have knowledge...so much knowledge of scarves.

0:45:29 > 0:45:34I was aware that scarves was a key selling point of the brand and I...

0:45:34 > 0:45:36That's what the brand is actually known for,

0:45:36 > 0:45:39and I did say that most people are going to come here for the scarves.

0:45:39 > 0:45:41It just was a logical statement.

0:45:41 > 0:45:43All the more strange you didn't go for scarves.

0:45:43 > 0:45:44- ALAN SUGAR:- Exactly.

0:45:44 > 0:45:46The other issue is this window display.

0:45:46 > 0:45:52The store managers explained that you get 30 to 40% more footfall

0:45:52 > 0:45:54if someone stands in the window.

0:45:54 > 0:45:56Which is exactly what Jessica did.

0:45:56 > 0:45:58Why didn't we do that?

0:45:58 > 0:46:00We were going to look into getting Rebecca into the window,

0:46:00 > 0:46:03but by the time lunch and all was over,

0:46:03 > 0:46:05she was selling and she was approachable,

0:46:05 > 0:46:07and so I thought it best...

0:46:07 > 0:46:08Well, you could have gone in the window.

0:46:08 > 0:46:10Anybody could have gone in the window.

0:46:10 > 0:46:13And that would have at least then brought people in.

0:46:13 > 0:46:15The other aspect of it was the personal shopping side of things.

0:46:15 > 0:46:19Karthik, I heard you was replicating Basil Fawlty,

0:46:19 > 0:46:20from what I heard?

0:46:20 > 0:46:23Grovelling, virtually on the floor. Yeah.

0:46:23 > 0:46:26More like Manuel, in the end, I think, yeah?

0:46:26 > 0:46:29My assigned job for the second day was to be the runner.

0:46:29 > 0:46:30- KARREN:- The runner?- The runner.

0:46:30 > 0:46:32- GRAINNE:- I felt like...

0:46:32 > 0:46:35Because I've seen Karthik's selling techniques before,

0:46:35 > 0:46:37I thought he might be a little bit...

0:46:37 > 0:46:39forward and pushy on the shop floor, and loud.

0:46:39 > 0:46:42If I had been put on the shop floor, I would have probably sold,

0:46:42 > 0:46:45at worst, maybe the same amount as the others. But if some...

0:46:45 > 0:46:48One of these had actually been with Frances,

0:46:48 > 0:46:50then she would have had a second opinion on fashion.

0:46:50 > 0:46:52I'm no good at picking clothes for 16 to 18-year-old girls.

0:46:52 > 0:46:54In terms of you being upstairs,

0:46:54 > 0:46:57it was because of your selling. And...

0:46:57 > 0:46:59- I mean, I nearly sold a £1,000 bag. - I know, but you nearly...

0:46:59 > 0:47:02- If I'd been on the floor, who knows...- I know, but this...

0:47:02 > 0:47:04- ..how much more my productivity...? - I know, but I wasn't taking a risk

0:47:04 > 0:47:06of you being on the shop floor and being too pushy.

0:47:06 > 0:47:08So you're saying that she should have had another,

0:47:08 > 0:47:11- a female assistant?- Female, or, you know,

0:47:11 > 0:47:14maybe even Mukai or Paul, they're very good with fashion. So...

0:47:14 > 0:47:16I did put myself forward to be in the personal shopping...

0:47:16 > 0:47:19But you did also say that you are a master in handbags,

0:47:19 > 0:47:21so why would I put you in shopping when you're claiming

0:47:21 > 0:47:23you have so much knowledge in handbags?

0:47:23 > 0:47:25Because I can do fashion, I've worked in fashion for...

0:47:25 > 0:47:27I know, but you've based it on you being in handbags,

0:47:27 > 0:47:29and this is why we went for handbags, so...

0:47:29 > 0:47:32Please don't shift the decision of going on handbags just on me.

0:47:32 > 0:47:34- I gave you the knowledge... - I know, I'm just saying...

0:47:34 > 0:47:36- ..the fact that I do have experience in this..- Mukai.

0:47:36 > 0:47:39..saying, "This is the choice, this is why I'd go for handbags."

0:47:39 > 0:47:42From my perspective, if I was going to call this myself,

0:47:42 > 0:47:44I would look to the people that didn't sell the most.

0:47:44 > 0:47:48- If it was down to sales, then you're talking about Rebecca.- Yep.

0:47:48 > 0:47:52I sold two bags, but I obviously engaged with a lot of clients.

0:47:52 > 0:47:54The two I engaged with did buy...

0:47:54 > 0:47:57According to your CV, you spent four years

0:47:57 > 0:48:00in the retail fashion industry, selling...

0:48:00 > 0:48:02- bras, for example.- Yeah, so I...

0:48:02 > 0:48:04Did you give much support to this task?

0:48:04 > 0:48:07In terms of sales, I didn't want to do a hard sell,

0:48:07 > 0:48:10so I was talking to the customers, I was engaging with them.

0:48:10 > 0:48:12- I did make two sales... - It is a shop, it's not a museum.

0:48:12 > 0:48:14- You know. I mean...- No, I know.

0:48:14 > 0:48:16You're not standing there watching people observe things,

0:48:16 > 0:48:18you can apply a little bit of sales pressure.

0:48:18 > 0:48:21Yeah, I did. But it's a longer buying process to buy a bag.

0:48:21 > 0:48:23People bought very expensive scarves.

0:48:23 > 0:48:27So the decision process, you know, is virtually the same.

0:48:28 > 0:48:29OK.

0:48:29 > 0:48:31Grainne, I want to know which two people

0:48:31 > 0:48:35you're bringing back into this boardroom with you.

0:48:35 > 0:48:37I think in terms of the window,

0:48:37 > 0:48:39we're going to have to do Mukai and...

0:48:39 > 0:48:42I helped you throughout the two days. I was there to support you.

0:48:42 > 0:48:45But if you want to bring me in, that's fine. Absolutely.

0:48:45 > 0:48:48..and Karthik. I just didn't know where to place you.

0:48:48 > 0:48:51Are you bringing me in because I did what you told me to do?

0:48:51 > 0:48:55No, I just... I just find it difficult to place you in...

0:48:55 > 0:48:57But I did give you my suggestion.

0:48:57 > 0:48:59- Shall we debate this afterwards?- OK.

0:48:59 > 0:49:05You're saying that you want to bring Karthik back in, and Mukai?

0:49:05 > 0:49:06Is that what you're saying?

0:49:08 > 0:49:09Um...

0:49:09 > 0:49:10Actually, can I change it?

0:49:10 > 0:49:12- Well, it's up to you, I mean... - Sorry, Rebecca.

0:49:12 > 0:49:15Just cos it's the lowest sales, and it was a sales task.

0:49:15 > 0:49:16I'm going to take Rebecca and...

0:49:17 > 0:49:20- ..Karthik.- That's your final decision, is it?

0:49:21 > 0:49:22I'm sorry. Um...

0:49:24 > 0:49:26This is so difficult. I'm changing it again,

0:49:26 > 0:49:28and it's Mukai and Karthik.

0:49:28 > 0:49:30This is ridiculous.

0:49:30 > 0:49:31Right. OK.

0:49:33 > 0:49:35The other people, go back to the house.

0:49:41 > 0:49:44I'm going to have a chat with Claude and Karren,

0:49:44 > 0:49:45and I'll call you back in shortly.

0:49:45 > 0:49:47One of you will be fired.

0:49:57 > 0:50:00Well, Grainne... She's got a lot to answer to.

0:50:00 > 0:50:02The big mistake, in my opinion, is the handbags.

0:50:02 > 0:50:06Not recognising that the main footfall was where scarves were.

0:50:06 > 0:50:08Absolutely.

0:50:09 > 0:50:11Karthik was trying his best

0:50:11 > 0:50:14to not be volatile any longer.

0:50:14 > 0:50:18But then again, I've often said a leopard might not change his spots.

0:50:20 > 0:50:21And then we've got Mukai.

0:50:21 > 0:50:24I think he just hasn't shown a real commercial acumen.

0:50:24 > 0:50:26He does act like a consultant.

0:50:26 > 0:50:29And actually doesn't put anything into practice.

0:50:29 > 0:50:30PHONE RINGS

0:50:30 > 0:50:32Could you send the three of them in, please?

0:50:44 > 0:50:47Mukai, in three tasks you was in the final three in the boardroom.

0:50:47 > 0:50:49Is there a reason for this?

0:50:49 > 0:50:51I can only say that it's totally unfair

0:50:51 > 0:50:53that I've been brought in today.

0:50:53 > 0:50:57Grainne had me by her side all the way throughout the two-day task,

0:50:57 > 0:51:00to give her the information that I could provide

0:51:00 > 0:51:03using my understanding of the industry.

0:51:03 > 0:51:06But it was the fact that he gave us full confidence round that table

0:51:06 > 0:51:08that he was a bag expert...

0:51:08 > 0:51:11I gave my expertise advice.

0:51:11 > 0:51:13However, it's a decision to be made by the PM,

0:51:13 > 0:51:16whether we go for quantity, ie scarves,

0:51:16 > 0:51:20or whether we go for high-ticket price point per individual item...

0:51:20 > 0:51:22So, Karthik, you listening to this?

0:51:22 > 0:51:23Was you locked away in the cupboard somewhere

0:51:23 > 0:51:25when all this was going on?

0:51:25 > 0:51:27The people that went to see the scarves said, "We like scarves."

0:51:27 > 0:51:29People that went to see the handbags, they wanted handbags.

0:51:29 > 0:51:32At that point, it was a question of, "OK, who decides?"

0:51:32 > 0:51:33So we have Mr Handbag over there,

0:51:33 > 0:51:35we have somebody who's worked at Liberty over here.

0:51:35 > 0:51:38So I said, "Fine. You are the subject-matter experts. You take the call."

0:51:38 > 0:51:41- And they took the call to go with handbags.- Lord Sugar, if I may.

0:51:41 > 0:51:44In terms of the department, it was very, very close

0:51:44 > 0:51:46in terms of the sales of the two departments.

0:51:46 > 0:51:49We lost it by the value of one bag, essentially.

0:51:49 > 0:51:52I stand by the recommendations that I gave

0:51:52 > 0:51:55in terms of the pros and cons of the department.

0:51:55 > 0:51:57- CLAUDE:- Mukai, what I don't think you appreciate, really,

0:51:57 > 0:51:59is the influence you had on the group.

0:51:59 > 0:52:02You said, "My personal choice is bags,"

0:52:02 > 0:52:05and that, I think, led them down that track.

0:52:05 > 0:52:06I... I agree on your point, Claude...

0:52:06 > 0:52:08You were saying you're a bag expert.

0:52:08 > 0:52:10When you were on the shop floor, you sold one bag.

0:52:10 > 0:52:14The shop window seemed to have your hallmark on it, also.

0:52:14 > 0:52:15On the second day,

0:52:15 > 0:52:17I pestered her to the point where she said,

0:52:17 > 0:52:19"Stop talking about the window,"

0:52:19 > 0:52:21saying, "Why do we not have somebody in the window?"

0:52:21 > 0:52:24And this was multiple, throughout the second day, I said...

0:52:24 > 0:52:26I know what he's saying about the window.

0:52:26 > 0:52:28He did make it very, very clear to me that

0:52:28 > 0:52:32he was also very experienced in visual merchandising for windows.

0:52:32 > 0:52:33So with his... With his expertise...

0:52:33 > 0:52:35I've never worked as a visual merchandiser.

0:52:35 > 0:52:37You told me, you did say that you were...

0:52:37 > 0:52:39You were experienced in merchandising windows.

0:52:39 > 0:52:42So with your experience in handbags and visual merchandising

0:52:42 > 0:52:45in the window, I thought you knew what you were talking about,

0:52:45 > 0:52:46so I did take a lot of advice.

0:52:46 > 0:52:47- KARTHIK:- A lot of mistakes were made,

0:52:47 > 0:52:50but the biggest one was resource allocation. She allocated...

0:52:50 > 0:52:52That's cos you're a loose cannon, we...

0:52:52 > 0:52:53This is just my humble opinion.

0:52:53 > 0:52:55If I had been on the sales floor, and I've shown that I can deal with

0:52:55 > 0:52:58regular Liberty clients very nicely, they gave good feedback.

0:52:58 > 0:53:00The lady left and she gave me hugs and kisses and...

0:53:00 > 0:53:02- I just didn't think... - And the family loved me as well.

0:53:02 > 0:53:05The family didn't love you. They didn't buy anything, did they?

0:53:05 > 0:53:06They didn't buy stuff because

0:53:06 > 0:53:08we were not able to show them what they wanted.

0:53:08 > 0:53:11You say that you admit that you struggle working with people

0:53:11 > 0:53:13that think differently to you.

0:53:13 > 0:53:16Especially if they are in a position of power above me.

0:53:16 > 0:53:17So, in other words,

0:53:17 > 0:53:19if I give a suggestion and the team leader doesn't accept it...

0:53:19 > 0:53:21But it's not that, Karthik, it's...

0:53:21 > 0:53:24Everyone on each team that you're on are trying to calm you down.

0:53:24 > 0:53:27So this is why I took the decision of not putting you on a high-end department store...

0:53:27 > 0:53:30But the risk is greater, because I'm speaking to a regular customer...

0:53:30 > 0:53:33- I'm not... I wasn't taking a risk... - You've taken a greater risk

0:53:33 > 0:53:35by putting me with somebody who's a regular...

0:53:35 > 0:53:38Well, I wasn't taking a risk for you to blow up and go nuts on

0:53:38 > 0:53:40- the shop floor.- What?!- This is... I'm just saying your personality...

0:53:40 > 0:53:42Did we not have a team chat?

0:53:42 > 0:53:44Did I not put up a good show in the end anyway?

0:53:44 > 0:53:46Wouldn't it have been better to put me on the shop floor?

0:53:46 > 0:53:49Lord Sugar, I am a strong woman, I'm very confident.

0:53:49 > 0:53:53I lead my team as best I could, and put them in the right positions.

0:53:53 > 0:53:55- Karthik.- Yes, sir?

0:53:55 > 0:53:57Why are you worthy to be in this process, still?

0:53:57 > 0:53:59I mean, this process is designed to test...

0:53:59 > 0:54:02And can we keep it so that we can get away tonight by ten o'clock?

0:54:02 > 0:54:05OK, so, this process tests candidates in a variety of skills.

0:54:05 > 0:54:07You see, I'm like water. You put water in a cup, it becomes a cup.

0:54:07 > 0:54:09You put water in a bottle, it becomes a bottle.

0:54:09 > 0:54:12My point is, I'm flexible, I'm, you know, I'm lean, I'm...

0:54:12 > 0:54:15- Can you just tell me, in simple terms...?- OK.

0:54:15 > 0:54:18I don't think I have had an opportunity to show you my...

0:54:18 > 0:54:19My leadership skills.

0:54:19 > 0:54:21And if you see me in a leadership position,

0:54:21 > 0:54:23then you will see how the strategy comes out.

0:54:23 > 0:54:27Because then I will be in a position where the team will listen to me.

0:54:27 > 0:54:29Lord Sugar, I sincerely do not believe

0:54:29 > 0:54:32I belong in this boardroom on this task.

0:54:32 > 0:54:35I have started three companies myself in the past,

0:54:35 > 0:54:39I have entrepreneurial spirit, and I believe that I have the motivation

0:54:39 > 0:54:43and the strength to really kind of do some really good business.

0:54:43 > 0:54:48OK. I've got to make a decision, it's a difficult decision to make.

0:54:48 > 0:54:50And I have to judge this not only on this task,

0:54:50 > 0:54:53but by some of the past performance.

0:54:55 > 0:54:58Grainne, in this particular task, you were the project manager.

0:54:58 > 0:55:02You put yourself forward as somebody that knows about retail.

0:55:02 > 0:55:05The big mistake was that you went with these handbags,

0:55:05 > 0:55:07and you was influenced by other people.

0:55:08 > 0:55:13Karthik, you, like it or not, were shoved into a corner.

0:55:13 > 0:55:16Because they don't trust you,

0:55:16 > 0:55:21and couldn't allow the potential loose cannon in the store.

0:55:21 > 0:55:24Mukai, you're well-travelled, you've been around the world,

0:55:24 > 0:55:26you've lived in six continents.

0:55:26 > 0:55:30I feel, when you talk to me, it's as if I'm listening to a consultant.

0:55:30 > 0:55:33Dishing out advice but never actually doing anything themselves.

0:55:38 > 0:55:40Karthik, you talk a good game,

0:55:40 > 0:55:43but I don't see any end product there.

0:55:43 > 0:55:44I mean, give me one chance to...

0:55:44 > 0:55:47- I don't want to hear from you. - Sorry.

0:55:48 > 0:55:52But the fault lies, here, with handbags.

0:55:52 > 0:55:56Mukai, I do believe that you did influence Grainne, and

0:55:56 > 0:56:00I don't think you have the potential of being my business partner.

0:56:00 > 0:56:01Mukai,

0:56:01 > 0:56:03you're fired.

0:56:12 > 0:56:14I think you've got potential, Grainne,

0:56:14 > 0:56:17and that's why you're going to remain in this process.

0:56:17 > 0:56:18Thank you.

0:56:18 > 0:56:19Karthik...

0:56:22 > 0:56:24Let me make it very, very clear to you now

0:56:24 > 0:56:26that I have my eyes on you. OK?

0:56:26 > 0:56:28- Yes, sir.- Off you go back to the house.

0:56:31 > 0:56:32Sorry, dude.

0:56:34 > 0:56:35Sorry, man.

0:56:46 > 0:56:49I think Lord Sugar made a mistake in firing me.

0:56:49 > 0:56:52The failure of this task has to lie with the project manager.

0:56:52 > 0:56:55I didn't feel I put a foot wrong, but ultimately,

0:56:55 > 0:56:56it was Lord Sugar's decision.

0:56:57 > 0:56:59Mukai can't dodge it too many times, right?

0:56:59 > 0:57:01I mean, he's had a couple of lives.

0:57:01 > 0:57:03He's been an unsuccessful PM,

0:57:03 > 0:57:06he's been an unsuccessful sub-team leader,

0:57:06 > 0:57:07and he's little bit arrogant.

0:57:09 > 0:57:12So it's definitely Mukai who's gone, I reckon, or Karthik.

0:57:12 > 0:57:15- Or Karthik.- Could be both. Double firing.

0:57:15 > 0:57:16THEY CHEER

0:57:19 > 0:57:20Fantastic!

0:57:20 > 0:57:22Well done.

0:57:23 > 0:57:26Personally, I want to say, that was intense.

0:57:26 > 0:57:29- Who did you guys think was coming back?- You two.

0:57:29 > 0:57:32Well, by the end of it, he said I'm staying because I have potential.

0:57:32 > 0:57:35So, you know, it's really, really hotting up now.

0:57:37 > 0:57:41Now...13 candidates remain.

0:57:42 > 0:57:47The search for Lord Sugar's business partner continues.

0:57:48 > 0:57:49Next time...

0:57:49 > 0:57:52I want you to launch a crowdfunding campaign.

0:57:52 > 0:57:54Pedalling bike products...

0:57:54 > 0:57:55# Oh, no! #

0:57:55 > 0:57:57- ..and seeking publicity...- Let's go.

0:57:57 > 0:57:59# Pledge right now! #

0:57:59 > 0:58:01CHEERING

0:58:01 > 0:58:03- Coming in, coming in, coming in. - ..punctures team spirit.

0:58:03 > 0:58:05I'm not having this conversation.

0:58:05 > 0:58:07One second, one second, just cut it at the end there.

0:58:07 > 0:58:09And in the boardroom...

0:58:09 > 0:58:12You so-called bunch of intelligent people have left me speechless.

0:58:12 > 0:58:14..the wheels come off.

0:58:14 > 0:58:17Frankly, you created all the buzz of a dead bee.

0:58:17 > 0:58:18You're fired.