Robots

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0:00:02 > 0:00:04This is not a holiday camp.

0:00:04 > 0:00:08This is a business proposition from heaven.

0:00:08 > 0:00:12Lord Sugar is searching for a brand-new business partner.

0:00:12 > 0:00:15We've got Brexit but in this process,

0:00:15 > 0:00:19I'm the one who decides who's going to remain and who's going to leave.

0:00:20 > 0:00:22Competing for his cash...

0:00:24 > 0:00:26..millionaire moguls in the making.

0:00:27 > 0:00:29This is a bloody shambles.

0:00:29 > 0:00:31It was boring, boring, boring.

0:00:31 > 0:00:32There was no bloody strategy.

0:00:32 > 0:00:34Go, go, go!

0:00:34 > 0:00:36It's a prize worth fighting for.

0:00:36 > 0:00:37One sec, one sec, one sec.

0:00:37 > 0:00:39How can you say you don't know whether it was underminded

0:00:39 > 0:00:41when you didn't hear the comment?

0:00:41 > 0:00:42Can we all just stop talking for a minute?

0:00:42 > 0:00:4518 candidates...

0:00:45 > 0:00:47Are you putting in any input, or are you just trying to stray away

0:00:47 > 0:00:49from actually making a decision yourself?

0:00:49 > 0:00:51..12 tough tasks...

0:00:51 > 0:00:53- Are we going to win this? - Oh!

0:00:53 > 0:00:56..one life-changing investment.

0:00:56 > 0:00:57You're fired. You're fired.

0:00:57 > 0:00:59You didn't follow the money.

0:00:59 > 0:01:00You're fired.

0:01:09 > 0:01:10Previously...

0:01:10 > 0:01:15This task is making money from interior design.

0:01:15 > 0:01:17..a 5-star hotel makeover...

0:01:17 > 0:01:18This, to me, screams British.

0:01:18 > 0:01:19..led by Ross.

0:01:19 > 0:01:21- I would also scream "no".- No?

0:01:21 > 0:01:23The boys spared no expense...

0:01:23 > 0:01:25- 1,500.- So we need two of them.

0:01:25 > 0:01:27..but their best of British theme...

0:01:27 > 0:01:30It's like someone just puked rainbow in this place.

0:01:30 > 0:01:32..got a poor reception.

0:01:32 > 0:01:34It's certainly not British.

0:01:34 > 0:01:36- Hello, who's that?- It's your PM.

0:01:36 > 0:01:37Led by Bushra...

0:01:37 > 0:01:39Landscape, greenery, water, stone, bye.

0:01:39 > 0:01:40That's ridiculous.

0:01:40 > 0:01:42..the girls' team...

0:01:42 > 0:01:44Guys, it's half the price.

0:01:44 > 0:01:45..bagged the bargains.

0:01:45 > 0:01:46We like cheaper.

0:01:46 > 0:01:48We want this Art Deco feel.

0:01:48 > 0:01:50But their creativity...

0:01:50 > 0:01:52- Can you let me speak now? - Well, let me finish my point, then.

0:01:52 > 0:01:54..turned to chaos.

0:01:54 > 0:01:55No, no, no, no.

0:01:55 > 0:01:59- In the boardroom...- You did that to cover your own back.- How did I?

0:01:59 > 0:02:00..despite more arguments...

0:02:00 > 0:02:02The ladies have won.

0:02:02 > 0:02:04..a second win for the girls.

0:02:04 > 0:02:07The only way you'd get that as a 5-star room is on CrapAdvisor.

0:02:07 > 0:02:09Ross nearly checked out...

0:02:09 > 0:02:11- Can I speak?- I don't want to hear any more.

0:02:11 > 0:02:14- ..but in the end... - Where was the creativity?

0:02:14 > 0:02:15I have a background in breakdancing.

0:02:15 > 0:02:17You have to be creative to do breakdancing.

0:02:17 > 0:02:19..it was Jeff's last dance.

0:02:19 > 0:02:21Geoff, you're fired.

0:02:23 > 0:02:27Now, 16 remain to fight for the chance to become

0:02:27 > 0:02:30Lord Sugar's business partner.

0:02:37 > 0:02:395:45am. PHONE RINGS

0:02:39 > 0:02:42Good morning. Lord Sugar would like you to meet him

0:02:42 > 0:02:43at London's New Design Museum.

0:02:43 > 0:02:46The cars will be outside in 20 minutes.

0:02:47 > 0:02:4920 minutes, London New Design Museum.

0:02:51 > 0:02:54- HE GROANS - We're two boys down.

0:02:54 > 0:02:55How do you feel?

0:02:55 > 0:02:58One of those girls has got to go. Get rid of some of the dead wood.

0:02:58 > 0:03:00Hmm, now I can see.

0:03:02 > 0:03:03I'm not looking forward to working with the boys

0:03:03 > 0:03:05cos I think they can be quite demanding.

0:03:05 > 0:03:06Yeah, like babies. I agree.

0:03:16 > 0:03:19What if they move one girl across to even out the numbers?

0:03:19 > 0:03:20I would not want to go onto that team.

0:03:20 > 0:03:22I'm, like, shotgunning that I stay with the ladies today.

0:03:22 > 0:03:25No, I'd go over to the boys quite happily.

0:03:25 > 0:03:27Go over as long as I could be PM.

0:03:27 > 0:03:30- Yeah.- If I had to listen to one of them, I'd just rather kill myself.

0:03:30 > 0:03:32THEY LAUGH

0:03:32 > 0:03:34London's Design Museum...

0:03:36 > 0:03:39..from iconic fashion...

0:03:39 > 0:03:41..to ground-breaking tech.

0:03:41 > 0:03:45Home to some of the world's most influential creations.

0:03:56 > 0:03:57Good morning.

0:03:57 > 0:03:59- ALL:- Good morning, Lord Sugar.

0:03:59 > 0:04:01Within this museum,

0:04:01 > 0:04:06there is past technology that has changed many people's lives

0:04:06 > 0:04:09and the way that we go about doing things.

0:04:09 > 0:04:10Now, I've invited you here

0:04:10 > 0:04:15because your next task is that you will be selling robots.

0:04:15 > 0:04:19I'll be giving both teams your very own prototype.

0:04:19 > 0:04:24You'll have to brand it and pitch it to major retailers.

0:04:24 > 0:04:27And I'm also going to ask you to tap into the kids' market

0:04:27 > 0:04:29by selecting a toy robot

0:04:29 > 0:04:34and selling it to small, independent shops.

0:04:34 > 0:04:39The team that secures orders and sales worth the most amount of money

0:04:39 > 0:04:45will win and in the losing team, at least one of you will be fired.

0:04:45 > 0:04:50Now, gentlemen, you've lost the last two tasks.

0:04:50 > 0:04:53You're light on personnel.

0:04:53 > 0:04:58Now, Michaela, I understand that you've got four brothers, have you?

0:04:58 > 0:05:00- Yes.- Is that right?- Yeah, I do.

0:05:00 > 0:05:02And you keep them in place, is that right?

0:05:02 > 0:05:07- Yeah.- Well, go over there and keep this lot under control.

0:05:07 > 0:05:10And I'm going to make you the project manager of this team.

0:05:10 > 0:05:11Off you go.

0:05:14 > 0:05:16Once the stuff of science fiction,

0:05:16 > 0:05:20today, a new breed of robots are leaving the lab

0:05:20 > 0:05:22and moving into our homes,

0:05:22 > 0:05:26able to talk to us and take on everyday tasks.

0:05:27 > 0:05:30- ROBOT:- I can be programmed to do some seriously impressive things.

0:05:30 > 0:05:31Oh!

0:05:31 > 0:05:33Starting with the same model...

0:05:33 > 0:05:36I can dance. # Gangnam style! #

0:05:36 > 0:05:39..teams have two days to brand,

0:05:39 > 0:05:43programme and sell a prototype.

0:05:43 > 0:05:44It's the spirit of Geoff.

0:05:44 > 0:05:46THEY LAUGH

0:05:46 > 0:05:48Like all of you, I love a challenge,

0:05:48 > 0:05:51so I think we're going to get along just great.

0:05:51 > 0:05:53- It's pretty impressive, isn't it? - Wow.

0:05:54 > 0:05:57First job for the girls - choose a chief.

0:05:57 > 0:05:59I'd like to put myself forward for PM.

0:05:59 > 0:06:01I would also like to put myself forward,

0:06:01 > 0:06:03just because I absolutely love robots.

0:06:05 > 0:06:07I think I could get the branding right with this

0:06:07 > 0:06:09and I think I can understand the target market.

0:06:09 > 0:06:12I just think I'd be right to lead this team.

0:06:12 > 0:06:14- ELIZABETH:- Well, in that respect, I defer to you.

0:06:14 > 0:06:16- Yeah.- OK.- Is everyone else happy with that?

0:06:16 > 0:06:19- Is... Are you happy with that?- Yes.

0:06:20 > 0:06:23Taking charge of the boys, Michaela.

0:06:23 > 0:06:25I'm buzzing. I couldn't be happier.

0:06:25 > 0:06:27It can be a little bit intense on the girls' team,

0:06:27 > 0:06:30but you just better...all behave!

0:06:30 > 0:06:34Next, decide who to target with their bot.

0:06:34 > 0:06:37I think we should look at the over-60s on the basis that over-60s

0:06:37 > 0:06:39will tend to spend quite a lot of time in the house.

0:06:39 > 0:06:42One thing that is quite difficult to do is, sort of,

0:06:42 > 0:06:44train them and teach them about technology,

0:06:44 > 0:06:46because this is something...

0:06:46 > 0:06:48- They're not dead!- No, of course not, but they haven't been...

0:06:48 > 0:06:51- You're talking, like...- We've had smartphones for ten years now.

0:06:51 > 0:06:53- Can I just finish?- I'd say over-60s.

0:06:53 > 0:06:55My reason is this will still target a younger market,

0:06:55 > 0:06:57because they'll buy it for their parents or their grandparents.

0:06:57 > 0:06:58Exactly, perfect.

0:06:58 > 0:07:00- Are we all happy?- Yeah.- Yeah.

0:07:02 > 0:07:03On the other team...

0:07:03 > 0:07:04OK, so I'm going to go with kids.

0:07:04 > 0:07:07I think we've got a couple of parents in here

0:07:07 > 0:07:09who will be able to push that brand message as well.

0:07:09 > 0:07:14..target market decided. Next, team split.

0:07:14 > 0:07:17- Joanna, are you happy to go on the prototype team with me?- I am.

0:07:17 > 0:07:20- And Anisa?- Yeah, 100%.- And Bushra? - Yes, I am, thank you.

0:07:20 > 0:07:24OK, and then, the rest of you, are you happy to go on the toy team?

0:07:24 > 0:07:25- Yeah, definitely.- That's fine.

0:07:25 > 0:07:26I would like...

0:07:26 > 0:07:30Sarah, I would like you to lead the sub team for me, please.

0:07:30 > 0:07:32- That's fine. - Her word is the last word.

0:07:32 > 0:07:36I need to make sure that they know that I am the project manager, and I

0:07:36 > 0:07:39will only try and bring out the best of their abilities.

0:07:39 > 0:07:41If we do that, we'll win.

0:07:41 > 0:07:42I don't want any negativity.

0:07:42 > 0:07:45Even if you turn around and you don't think anything is a good idea,

0:07:45 > 0:07:47turn a negative into a positive.

0:07:49 > 0:07:52Managing her manpower, Michaela.

0:07:52 > 0:07:55So, Andrew, you go on the prototype team.

0:07:55 > 0:07:57James, you go on the prototype team.

0:07:57 > 0:07:59Ross, prototype.

0:07:59 > 0:08:00Harrison, prototype.

0:08:00 > 0:08:03Then the rest of us will take on the toy sales team.

0:08:03 > 0:08:04Yep. Excellent, I'm happy with that.

0:08:04 > 0:08:08And I am going to appoint Harrison as the sub team leader.

0:08:08 > 0:08:10From what I've seen of the boys so far, they seem, like,

0:08:10 > 0:08:13really up for it, they're determined to beat the girls,

0:08:13 > 0:08:15but obviously if they start going off on one,

0:08:15 > 0:08:18then they're going to get whipped.

0:08:18 > 0:08:20Yeah, yeah, we're definitely going to win.

0:08:20 > 0:08:21Team Graphene, let's go!

0:08:22 > 0:08:2311am.

0:08:25 > 0:08:29Half of each team sets off to programme prototypes.

0:08:29 > 0:08:31Come on, yes, yes.

0:08:31 > 0:08:34For the rest, choose a toy robot to sell tomorrow.

0:08:36 > 0:08:39Yeah, I think it's absolutely key that we all know what we're doing

0:08:39 > 0:08:42at all times, and we're all making a point to make ourself informed,

0:08:42 > 0:08:43and then we can support each other.

0:08:43 > 0:08:47- Yeah.- Listen to your own advice, Elizabeth, OK?

0:08:48 > 0:08:49What does that mean?

0:08:49 > 0:08:51Nothing.

0:08:51 > 0:08:52The old air bag.

0:08:52 > 0:08:54- What?- Thank you for that.

0:08:54 > 0:08:56Hot air bag, I meant, sorry.

0:08:56 > 0:08:59I'm not a hot air bag, I'm trying to add something.

0:08:59 > 0:09:02Sometimes you like to blow your own trumpet, that's all.

0:09:02 > 0:09:04- I'm only trying to help. - Blow your own trumpet...

0:09:04 > 0:09:05If you could, you would, that's all, so...

0:09:05 > 0:09:08- You know I love you. - OK, I'll not put anything else in.

0:09:08 > 0:09:10- I'll just sit quietly.- Come on... - Come on, don't get emotional,

0:09:10 > 0:09:12that's what we're not meant to be doing, no?

0:09:12 > 0:09:14Don't take the mickey, then, when I'm trying to add.

0:09:14 > 0:09:16- Take a deep breath. - Come on.- I'm trying to help.

0:09:16 > 0:09:18We're all in it together!

0:09:23 > 0:09:25North London -

0:09:25 > 0:09:29design base for both teams, Middlesex University.

0:09:29 > 0:09:31Jade, nice to meet you.

0:09:31 > 0:09:34Working on what the over-60s want from a robot...

0:09:34 > 0:09:35Harrison, nice to meet you.

0:09:35 > 0:09:37..Harrison's half of the boys.

0:09:37 > 0:09:40Well, I personally think we should maybe look into the recipe aid.

0:09:40 > 0:09:43It tells you the cooking times, it can tell you all the ingredients

0:09:43 > 0:09:44you need to do, so, that's why I back that.

0:09:44 > 0:09:47I want to do yoga, personally. I think, given the age group,

0:09:47 > 0:09:49it's a really important thing that they can stay active.

0:09:49 > 0:09:54Nice one, and could you say, "Please remind me to take my medication?"

0:09:54 > 0:09:56- Yeah.- OK, we've got three. Perfect.

0:09:56 > 0:09:59Guys, can we start with getting some moves together for yoga,

0:09:59 > 0:10:00so we can incorporate this in the pitch,

0:10:00 > 0:10:02and demonstrate what the robot can do, please?

0:10:02 > 0:10:04Like, if the robot could go down like...

0:10:05 > 0:10:07..like that?

0:10:07 > 0:10:09Something on the lines of like...

0:10:09 > 0:10:11..like that?

0:10:11 > 0:10:13Could he do something like this?

0:10:13 > 0:10:14Down like that,

0:10:14 > 0:10:16and he went like up like that...

0:10:16 > 0:10:18I'm not sure that's actually technically yoga.

0:10:22 > 0:10:26The robot would be teaching different aspects of language,

0:10:26 > 0:10:27different aspects of numbers.

0:10:27 > 0:10:29Set on a study aid for kids...

0:10:29 > 0:10:31But obviously, then making it interactive,

0:10:31 > 0:10:33and making it a fun element with karate.

0:10:35 > 0:10:39Next job for Jade's girls - give their prototype a personality.

0:10:39 > 0:10:41- Am I being the robot, or...?- Yes. Yes, you're going to be the robot.

0:10:41 > 0:10:44- OK.- See if you can change your voice slightly to, like,

0:10:44 > 0:10:46someone a bit younger? I don't know.

0:10:46 > 0:10:49- Just, like, try and put a bit of upbeat...- OK.- OK, record.

0:10:49 > 0:10:52Hi, there. Such a lovely introduction. What's your name?

0:10:52 > 0:10:55I think it sounds a bit too harsh. Just say we're speaking to kids.

0:10:55 > 0:10:57- I think it should be very, like...- Soft.

0:10:57 > 0:11:00- ENTHUSIASTICALLY:- Hello! What's your name?

0:11:00 > 0:11:03- ANISA:- I've never had, in my life, women shouting at me.

0:11:03 > 0:11:05All the conditions to have a happy robotic voice

0:11:05 > 0:11:08were working against me, and making me feel really panicky.

0:11:08 > 0:11:11I'm a robot of many features, but helping you learn...

0:11:11 > 0:11:13- You're doing it too quickly.- ..and have fun, is my special talent.

0:11:13 > 0:11:15Just do that again, slow it down.

0:11:15 > 0:11:17- SLOWLY:- I am a robot of many features.- OK, shh, OK.

0:11:17 > 0:11:20It was incredibly intense.

0:11:20 > 0:11:22Let's begin with languages.

0:11:22 > 0:11:24We will travel the world together.

0:11:24 > 0:11:26Just do that again but slow it down.

0:11:28 > 0:11:30East London.

0:11:30 > 0:11:33Selecting a toy robot to sell tomorrow...

0:11:33 > 0:11:36The most important thing is to show them that we love this product.

0:11:36 > 0:11:37Stand back.

0:11:37 > 0:11:39..the other half of both teams.

0:11:39 > 0:11:41That's so cool.

0:11:41 > 0:11:43First up, a flying robot.

0:11:43 > 0:11:46OK, what is the cost price to retailers, please?

0:11:46 > 0:11:48- £39.65.- £39.65, OK.

0:11:50 > 0:11:51Next...

0:11:51 > 0:11:53I'm going to demonstrate Penguin.

0:11:53 > 0:11:56..a construction robot built from the box.

0:11:56 > 0:11:59I actually have a son who's seven years old and he would love this,

0:11:59 > 0:12:01I think it's an amazing product, yeah.

0:12:01 > 0:12:02- Hi.- Hi.

0:12:02 > 0:12:05Finally, a balancing bot.

0:12:08 > 0:12:10Have you any functionality built in,

0:12:10 > 0:12:13so children can start to design their own code

0:12:13 > 0:12:14and write their own code?

0:12:14 > 0:12:17It's probably something that we could and should look at.

0:12:19 > 0:12:21Well, I think you can see we all love it,

0:12:21 > 0:12:23and I very much hope we can sell it for you,

0:12:23 > 0:12:26- and we'll talk a bit later. Thank you so much.- Thank you.

0:12:26 > 0:12:29- Nice to meet you.- Thank you. Thanks.

0:12:30 > 0:12:32So, ladies, what do we think about the balancing robot?

0:12:32 > 0:12:34- Love it.- I like it.- Definitely, we need to go for that one.

0:12:34 > 0:12:37My only worry is, I don't want her to have taken away the fact

0:12:37 > 0:12:40that you pointed out something that could potentially be wrong with it.

0:12:40 > 0:12:45- They might, you know, feel a little bit underminded.- Note.

0:12:45 > 0:12:47ROBOT LAUGHS, ALL LAUGH

0:12:47 > 0:12:49I'll show you what else he can do.

0:12:49 > 0:12:52If you're feeling generous, he can deliver a snack.

0:12:52 > 0:12:54That is cool. Your own personal assistant.

0:12:55 > 0:12:56Lauren, I must say,

0:12:56 > 0:13:00I really do think we are the best people to sell this product for you.

0:13:00 > 0:13:02Everyone here is full of personality.

0:13:02 > 0:13:05If anybody can sell it, Sar can sell it.

0:13:05 > 0:13:08- Thanks very much.- Thanks, Lauren. - Nice to meet you.

0:13:08 > 0:13:12Having weighed up all three options - decision time.

0:13:12 > 0:13:14My thoughts on it is the balancing one's the best,

0:13:14 > 0:13:16most educational, fun...

0:13:16 > 0:13:19With both teams leaning towards the balancing bot...

0:13:19 > 0:13:20- Hello?- Hi, Lauren.

0:13:20 > 0:13:23..the vendor will decide who will represent her.

0:13:23 > 0:13:26We would absolutely love to represent you

0:13:26 > 0:13:28and the balancing robot tomorrow, and sell it for you.

0:13:30 > 0:13:32I think we'd be delighted for you to sell our product.

0:13:32 > 0:13:36Oh, Lauren, I love you a little bit! That's brilliant news.

0:13:36 > 0:13:39I think all four of you showed a real excitement and enthusiasm

0:13:39 > 0:13:41and I think that's really important.

0:13:41 > 0:13:45So therefore, unfortunately, I have gone with the other team.

0:13:45 > 0:13:48- Get in there! Yes! - Finally. Good job.

0:13:48 > 0:13:50- Yeah, boy!- I can smell it already.

0:13:50 > 0:13:52- That's a disappointment.- It is. Well, it's probably a...

0:13:52 > 0:13:54It could be a blessing in disguise, though.

0:13:54 > 0:13:57It's frustrating because there's an underlying tension

0:13:57 > 0:13:58between Elizabeth and Siobhan in the team,

0:13:58 > 0:14:00which may be why we didn't get the balancing robot.

0:14:00 > 0:14:04There's a sort of a miserable air about it, which is a bit off,

0:14:04 > 0:14:06and we need to get that changed.

0:14:06 > 0:14:10- Second choice, we're going to go with the flying robot.- Yeah, OK.

0:14:10 > 0:14:123pm.

0:14:12 > 0:14:15At the robotics lab, next for Harrison's half of the boys...

0:14:15 > 0:14:17So, I definitely like the idea

0:14:17 > 0:14:19of going down the direction of a human name myself.

0:14:19 > 0:14:22..cook up a name to tempt the over-60s.

0:14:22 > 0:14:23Jeffrii.

0:14:23 > 0:14:26But it's J-E-F-F, and then R-I-I.

0:14:26 > 0:14:28- Yeah, that's the one. - What was the idea behind the I-I?

0:14:28 > 0:14:29Because interactive.

0:14:29 > 0:14:33You know, like, a lot of this new technology has "I" in it.

0:14:33 > 0:14:35I like the sound of it. What about you, James?

0:14:35 > 0:14:37I'm Jeffrii. I'm happy with Jeffrii, as well.

0:14:37 > 0:14:39- Sounds good. - I'm feeling good, so far.

0:14:39 > 0:14:41Everything that could have gone well, has gone well.

0:14:41 > 0:14:43We just need to make sure we keep up the energy,

0:14:43 > 0:14:44keep up the creative flow,

0:14:44 > 0:14:47and take that forward into the next part of the process.

0:14:47 > 0:14:49- Let's wrap it up.- I'm going to go with Jeffrii, with two Is?

0:14:49 > 0:14:52And we're going to go with "Your helping hand for life."

0:14:52 > 0:14:54- Perf. Sweet. Yes!- Done.

0:14:54 > 0:14:56Also coming up with names...

0:14:56 > 0:14:58It doesn't encompass a name, but encompasses what it does.

0:14:58 > 0:15:01..from PR fashion agent, Anisa...

0:15:01 > 0:15:02You're talking about doing fun learning

0:15:02 > 0:15:04and education, things like that...

0:15:04 > 0:15:05..a surge of ideas...

0:15:05 > 0:15:06So, I thought Flearn.

0:15:08 > 0:15:10I think that Flearn sounds a little bit too girlie.

0:15:10 > 0:15:12Just as an option for the five.

0:15:12 > 0:15:14I wouldn't like that to be an option, to be honest.

0:15:14 > 0:15:17- OK.- OK, let's think of some...

0:15:17 > 0:15:19What is your favourite, OK, so, dog names?

0:15:19 > 0:15:21I know it sounds crazy, but like, a family pet,

0:15:21 > 0:15:23so that it's like going to be part of the family.

0:15:23 > 0:15:25Like Stan or Rufus or just like, something that's like a...

0:15:25 > 0:15:28- Sounds like a dog. - I know, exactly.

0:15:28 > 0:15:30What about something like X-Men, or something like that?

0:15:30 > 0:15:32Just something that is just, like, whimsical and made up

0:15:32 > 0:15:33that's using, I don't know...

0:15:33 > 0:15:35Like anime and Japanese, like Ponyo like Shrek,

0:15:35 > 0:15:38like a word that's just like, a cartoon character.

0:15:38 > 0:15:40Tom and Jerry, I don't know,

0:15:40 > 0:15:42just a word that is nothing to do with tech.

0:15:42 > 0:15:44OK, just stop speaking for two seconds and just think.

0:15:47 > 0:15:51What about just doing it as the e dot bot, e.bot?

0:15:51 > 0:15:55Your interactive study buddy - learn and grow with me.

0:15:55 > 0:15:57Says what it is on the tin, I like it.

0:15:57 > 0:15:58- Yeah.- Happy?- Yeah.

0:16:02 > 0:16:035pm.

0:16:03 > 0:16:05Why can't the robot introduce the pitch

0:16:05 > 0:16:07- and say hello?- Well, it could.

0:16:07 > 0:16:09Brainstorming ways to pitch their prototype...

0:16:09 > 0:16:13So, we've got, "Hello, I'm Jeffrii, and I'm your helping hand for life."

0:16:13 > 0:16:16..Harrison's boys. PHONE RINGING

0:16:16 > 0:16:19- Hi, Michaela, you all right? - How are you getting on?

0:16:19 > 0:16:20Yeah, doing really well.

0:16:20 > 0:16:24The name that we agreed was Jeffrii with a double I at the end.

0:16:25 > 0:16:27OK, all right, all right.

0:16:27 > 0:16:30Can I just say? I'm just slightly confused about one thing.

0:16:30 > 0:16:34The word, when written down, I don't know if it looks right. Jeffrii.

0:16:34 > 0:16:35What's wrong with it?

0:16:35 > 0:16:38Have you written it down, like J-E-F-F-R-I-I?

0:16:38 > 0:16:40It's... It is what it is, it's Jeffrii.

0:16:40 > 0:16:42We've kind of linked. We've made sure

0:16:42 > 0:16:44we had a nice subtle link of the robotics and the human,

0:16:44 > 0:16:46and I think we've brought them together very well.

0:16:46 > 0:16:49OK, really, really amazing. I love you all.

0:16:49 > 0:16:53- OK, bye-bye.- All right, ta-ra! - Bye.- Ta-ra!

0:16:53 > 0:16:55Oh, we love Michaela.

0:16:55 > 0:16:58I think having Jeffrii as the name for the robot's ideal,

0:16:58 > 0:17:00you want something in your home that you can relate to,

0:17:00 > 0:17:02with a human name. It's definitely going to work.

0:17:02 > 0:17:05- Are you lot feeling confident? - I feel confident.- Yeah, definitely.

0:17:05 > 0:17:06- James?- Yep, confident.

0:17:09 > 0:17:106pm.

0:17:10 > 0:17:12- ANISA'S VOICE:- I'm a robot of many features.

0:17:12 > 0:17:13Yeah, that's the one. Thank you.

0:17:13 > 0:17:14Functions fixed...

0:17:14 > 0:17:16I hope that you can make it work for us.

0:17:16 > 0:17:18..scripts signed off...

0:17:18 > 0:17:20I'll see you tomorrow. Cheers, thank you.

0:17:20 > 0:17:22..both robots will be programmed overnight.

0:17:26 > 0:17:28For the other half of each team...

0:17:28 > 0:17:29We need e.bot up high.

0:17:29 > 0:17:32He's holding it up, he's saying, "Learn and grow with me!"

0:17:32 > 0:17:34..create branding for their prototype.

0:17:34 > 0:17:37What do you all think about the branding they've chosen,

0:17:37 > 0:17:38Jeffrii with the double I.

0:17:38 > 0:17:40From project manager, Michaela...

0:17:40 > 0:17:44I'll write it how they've spelt it, so we can see just in big letters.

0:17:44 > 0:17:46..a change of direction.

0:17:46 > 0:17:48I just don't think it looks right.

0:17:48 > 0:17:50No, it... When you look at it, straightaway,

0:17:50 > 0:17:52it just feels that these letters don't connect here.

0:17:52 > 0:17:56- Jeff-er-I.- It doesn't feel like a flowing word, does it?

0:17:56 > 0:17:57What other suggestions would you have?

0:17:57 > 0:18:00I, personally, would go for SiiMON.

0:18:00 > 0:18:04With the two Is in the middle, both lower case.

0:18:04 > 0:18:06Yeah, yeah, and I think that's a real good name as well.

0:18:06 > 0:18:09Just, SiiMON. So, that's the name we're going to go for.

0:18:09 > 0:18:12OK, so, Charles and Elliot, I want you to please sort out

0:18:12 > 0:18:14the key facts that's going to appear on the, erm...

0:18:14 > 0:18:16- A0 board.- Yeah.

0:18:16 > 0:18:19So, if you sort that out then we can have a little look at this.

0:18:19 > 0:18:217:30pm...

0:18:21 > 0:18:24Go thicker, go thicker, go thicker... Stop.

0:18:24 > 0:18:27..for the girls, pitch board complete.

0:18:27 > 0:18:29That works. Well done, guys.

0:18:29 > 0:18:30On the other team...

0:18:30 > 0:18:34Can we try it with that blue on a black background?

0:18:34 > 0:18:37..five minutes remain to bring SiiMON to life.

0:18:37 > 0:18:39Or maybe grey, actually.

0:18:39 > 0:18:41So, I want the full board background in grey,

0:18:41 > 0:18:43in that grey what you've done, yeah.

0:18:43 > 0:18:45Are we close to the logo? Sorry to be...

0:18:45 > 0:18:47Yeah, we've got there with the colours now.

0:18:47 > 0:18:48So, two minutes.

0:18:48 > 0:18:51Can you zoom out so I can tell you where to place that on there?

0:18:51 > 0:18:53Just to let you know, we've only got about five minutes.

0:18:53 > 0:18:54We might need to make that a bit bigger.

0:18:54 > 0:18:57We need to get this information in, otherwise it's pointless.

0:18:57 > 0:19:00Erm, yeah. Can we have the tag line just immediately beneath it?

0:19:00 > 0:19:03- What was the tag line? - Erm, "Your helping hand for life."

0:19:03 > 0:19:06- Right, OK.- Literally just copy this out, as is, pretty much.

0:19:06 > 0:19:07Check this all for typos.

0:19:07 > 0:19:09The last thing we need is any spelling mistakes.

0:19:09 > 0:19:12"Thought robots weren't for you" question mark.

0:19:12 > 0:19:13And then, erm...

0:19:13 > 0:19:148pm.

0:19:14 > 0:19:15Sorry, guys.

0:19:15 > 0:19:18Design time over.

0:19:19 > 0:19:21- Can you turn it around for us? - Yeah, it's shit.

0:19:23 > 0:19:26Well, look, it's not ideal, because...

0:19:26 > 0:19:29Yeah, no, it's not ideal, but that's all we can do, innit?

0:19:29 > 0:19:32Very, very disappointed not to have the pitch board completed.

0:19:32 > 0:19:34The fault lies with, erm, Sarjan and Michaela.

0:19:34 > 0:19:37I constantly reminded the team, we're getting to near the end,

0:19:37 > 0:19:40we're getting near the end and unfortunately, time just escaped us.

0:19:44 > 0:19:467am.

0:19:46 > 0:19:48Hi, there, I'm e.bot.

0:19:48 > 0:19:53Today, half the team will pitch prototypes to two major retailers.

0:19:53 > 0:19:57Red is rouge, white is blanc, and black is noir.

0:19:57 > 0:20:01The rest will sell toy robots to independent shops.

0:20:01 > 0:20:03Right, I just want to split the teams up.

0:20:03 > 0:20:07I am going to swap you, Elizabeth, with Joanna.

0:20:07 > 0:20:09- Very well.- Erm, one thing I will say

0:20:09 > 0:20:13is I know that there was potentially people undermining Sarah yesterday.

0:20:13 > 0:20:17I've said from the get-go, that my decision,

0:20:17 > 0:20:20and Sarah's decision is the last voice, OK?

0:20:20 > 0:20:21It was just, with the balancing robot,

0:20:21 > 0:20:23there may have been an issue around the fact that

0:20:23 > 0:20:26Elizabeth asked whether it could do more than it could actually do.

0:20:26 > 0:20:27We underminded the product, OK?

0:20:27 > 0:20:30And when you want the product, you can't go into the pitch and say,

0:20:30 > 0:20:33"Hi, can it do that? Or will it do that in the future?"

0:20:33 > 0:20:35I don't think Elizabeth had a go at the product at all.

0:20:35 > 0:20:38- Thank you.- No, I don't think she... - No, she did undermine it.

0:20:38 > 0:20:40We're going over this point too much, anyway.

0:20:40 > 0:20:42No, you just said that you didn't even hear it,

0:20:42 > 0:20:43so how can you say you don't know

0:20:43 > 0:20:45whether it was underminded when you didn't hear the comment?

0:20:45 > 0:20:47- I didn't say I didn't hear it... - You just said that.

0:20:47 > 0:20:50- If you let me speak. - I did!- Let me speak, then.

0:20:50 > 0:20:51- I didn't say I didn't hear it. - You did.

0:20:51 > 0:20:53No! I didn't say I didn't hear it, I said...

0:20:53 > 0:20:54- You did.- NO!

0:20:54 > 0:20:56I didn't say I didn't hear it,

0:20:56 > 0:20:58I said I didn't interpret it as a put-down.

0:20:58 > 0:21:00- Thank you, Sarah. - This is exactly the sort of thing

0:21:00 > 0:21:02that I don't want to be happening, OK?

0:21:02 > 0:21:05Downstairs, meeting SiiMON...

0:21:05 > 0:21:09- ROBOT:- Hello, I'm Jeffrii and I'm your helping hand for life.

0:21:09 > 0:21:11..Michaela and the boys.

0:21:11 > 0:21:12Can I just ask, is he simple to programme?

0:21:12 > 0:21:15Not really. It was done overnight, so we can't make any changes now,

0:21:15 > 0:21:17if that's what you're getting at.

0:21:17 > 0:21:20How did you lot get on yesterday? Did you get the board put together,

0:21:20 > 0:21:22and is there any chance we can have a look at that?

0:21:22 > 0:21:24Yeah, yeah. Erm, yeah, we'll show you.

0:21:24 > 0:21:27- We have encountered a few minor issues.- OK.

0:21:27 > 0:21:29But it's nothing that we can't...

0:21:29 > 0:21:31- OK, cool. - NERVOUS LAUGHTER

0:21:31 > 0:21:33Just smile while I take this off.

0:21:33 > 0:21:36- Just be happy.- Rip the Band-Aid off!

0:21:40 > 0:21:42- SiiMON?- SiiMON, yeah?

0:21:42 > 0:21:46- Interesting.- I did not feel at all that Jeffrii...

0:21:46 > 0:21:48It just didn't look right written down.

0:21:48 > 0:21:53We say, HIS name is Jeffrii, OK, but his family name is SiiMON.

0:21:53 > 0:21:55- Yeah.- But it all falls under the family of SiiMON.

0:21:55 > 0:21:59You know it says, "You are helping hand for life"?

0:21:59 > 0:22:00- What?- It says

0:22:00 > 0:22:02"You are helping hand for life."

0:22:02 > 0:22:05I'm speech... I actually have no idea what to say about it.

0:22:05 > 0:22:08I just want to bin it, throw it away on the way to the meeting.

0:22:08 > 0:22:10I can't take that in!

0:22:10 > 0:22:11It would not be taken seriously.

0:22:11 > 0:22:15One - they changed our name. Two - the board is useless.

0:22:15 > 0:22:17I think given the last-minute changes, Andrew,

0:22:17 > 0:22:20I'm thinking of maybe swapping you into here

0:22:20 > 0:22:21and taking Elliot over there.

0:22:21 > 0:22:23You sat with us throughout the design process,

0:22:23 > 0:22:26helped come up with SiiMON and then you can incorporate that

0:22:26 > 0:22:28- into your pitch. - I'll take control of that.

0:22:30 > 0:22:319am.

0:22:33 > 0:22:36While half of each team head off to sell toy robots...

0:22:36 > 0:22:39I'll do the demonstration on the robot, while you take the pitch.

0:22:39 > 0:22:41You can learn from me on the robot

0:22:41 > 0:22:43and then when I come to pitch the next one, you can do it.

0:22:43 > 0:22:45- Brilliant. Sounds fantastic.- That's what you call boxed off, mate.

0:22:45 > 0:22:48..the rest will pitch their prototypes.

0:22:48 > 0:22:51Elliot, as the only mole from the other team,

0:22:51 > 0:22:52could you maybe let us know what happened?

0:22:52 > 0:22:55It was...it was Michaela and Sarjan who were with the designer.

0:22:55 > 0:22:57Effectively, they ran out of time.

0:22:57 > 0:22:59The typing of what Charles and I wrote started about,

0:22:59 > 0:23:02- I think, two minutes before the deadline.- Interesting.

0:23:04 > 0:23:05Oxford Street.

0:23:06 > 0:23:09First stop for project manager Jade -

0:23:09 > 0:23:11one of the UK's leading department stores.

0:23:14 > 0:23:18Good morning and I just want to introduce to you e.bot.

0:23:18 > 0:23:21If you would like to start with the demonstration, please, Bushra.

0:23:21 > 0:23:25Can you show us some special things that you can do?

0:23:25 > 0:23:27- ROBOT:- Let's begin with languages.

0:23:27 > 0:23:30Red is rouge and black is noir.

0:23:30 > 0:23:33- That's probably just one of...- Don't worry - soon you can show off, too.

0:23:33 > 0:23:36I've got some cool karate moves. Should I teach you?

0:23:36 > 0:23:39So here, he's doing some of our karate moves.

0:23:42 > 0:23:46Thank you, e.bot. I'm sure we'll see you soon, my study buddy.

0:23:50 > 0:23:56So, moving on from that, you can programme him, so he is, erm...

0:23:56 > 0:24:00Erm, sorry, I've lost my train of thought.

0:24:00 > 0:24:02Erm, I think what Jade is trying to show you

0:24:02 > 0:24:04is the future capabilities of e.bot.

0:24:04 > 0:24:06So, if you want to add mathematics,

0:24:06 > 0:24:07you need to just pop it into the app,

0:24:07 > 0:24:09and it will translate through to e.bot.

0:24:09 > 0:24:11Also, the demographic, sorry, Bushra, to carry on, is...

0:24:11 > 0:24:15We're thinking six- to nine-year-old children as well to learn and grow.

0:24:15 > 0:24:16That's such an important factor...

0:24:16 > 0:24:19We were thinking about also just things like multiplication tables,

0:24:19 > 0:24:21so it's just bringing that element in as well.

0:24:21 > 0:24:23Just to bring it back to the future capabilities...

0:24:23 > 0:24:28- E.bot is an investment, honestly, isn't it?- Yes, it is.

0:24:28 > 0:24:31- E.bot is...- Yes, especially with these future capabilities,

0:24:31 > 0:24:34so it really is an innovative product.

0:24:35 > 0:24:38I'm not really that clear on what the primary function

0:24:38 > 0:24:40or the primary reason for purchase is.

0:24:40 > 0:24:43What we're trying to do is combine the learning element

0:24:43 > 0:24:46and the fun element, something that they can play with.

0:24:46 > 0:24:47How many would you expect us to buy?

0:24:47 > 0:24:49If, for example, you took an order of 1,000,

0:24:49 > 0:24:52you could generate a £210,000 profit on that.

0:24:52 > 0:24:55Erm, where did you come up with the number 1,000?

0:24:55 > 0:24:57It's just a nice, round number.

0:25:00 > 0:25:03- KARREN:- It certainly wasn't the slickest of pitches I've ever seen.

0:25:03 > 0:25:04The robot fell over.

0:25:04 > 0:25:05The interaction didn't work.

0:25:05 > 0:25:07They all interrupted each other

0:25:07 > 0:25:10and that was really distracting, I think, for the retailers.

0:25:10 > 0:25:11If they get an order out of this,

0:25:11 > 0:25:13I'll be mightily surprised.

0:25:13 > 0:25:15- Thank you.- Thank you.

0:25:16 > 0:25:18On the other half of the team...

0:25:18 > 0:25:20RoboSavvy, Cyberdog or Japan...

0:25:20 > 0:25:21Yeah, I'll try Cyberdog.

0:25:21 > 0:25:25..decide which retailer to target with their toy robot.

0:25:25 > 0:25:30Isn't the word RoboSavvy telling us it's something to do with robotics?

0:25:30 > 0:25:33OK. Do you want to do RoboSavvy first, yeah?

0:25:33 > 0:25:35- Let's give it a go. - Yeah, but this wasn't my choice.

0:25:35 > 0:25:37You guys have pushed me into it.

0:25:37 > 0:25:39I'm happy to do that one if you want to take another one,

0:25:39 > 0:25:41because I don't want you to feel as if I've backed you into a corner

0:25:41 > 0:25:43- and you have to do that one. - No, it's fine. Don't worry.

0:25:43 > 0:25:45- Do you want to swap it with Joanna? - Let's not talk about this.

0:25:45 > 0:25:48We need to be decisive, because what we don't want is...

0:25:48 > 0:25:51- I'm not being indecisive. I'm fine. - I'm enthusiastic about the Robo one.

0:25:51 > 0:25:53- OK, but just agree...- So I think that would be better.

0:25:53 > 0:25:55What Joanna is saying is, do you want to keep RoboSavvy

0:25:55 > 0:25:57or do you want her to do that and you do a different one?

0:25:57 > 0:26:00- As I said, I'm doing it. - You're going to do it. OK.

0:26:00 > 0:26:04All this just because I said Robo sounds like frigging robot.

0:26:04 > 0:26:06It's not funny for somebody to make a decision on your behalf

0:26:06 > 0:26:07- and then laugh at you. - I'm not laughing!

0:26:07 > 0:26:10- Me?!- No, her. She's laughing, and it's not funny, is it?

0:26:10 > 0:26:11I'm laughing at the situation,

0:26:11 > 0:26:14cos all I've heard for the last ten minutes is bla-bla-bla-bla-bla!

0:26:14 > 0:26:16I've had enough. I'm sick of it. For Christ's sake.

0:26:16 > 0:26:19We're meant to be pulling together and focusing on the task.

0:26:19 > 0:26:23I've had enough of having, like, a drill going through my temples.

0:26:23 > 0:26:25That's why I'm laughing, because if I didn't laugh, I'd probably...

0:26:25 > 0:26:27..combust!

0:26:28 > 0:26:32Lunchtime. Next through the department store doors...

0:26:32 > 0:26:34We've got a very unique product to show you.

0:26:34 > 0:26:37..Harrison's boys, with SiiMON.

0:26:37 > 0:26:41What we wanted to do with SiiMON is incorporate the sense that, yes,

0:26:41 > 0:26:44he can help you keep healthy, but not only that,

0:26:44 > 0:26:47he can offer a companion to maybe people who are more lonely.

0:26:47 > 0:26:50The over-60s is a growing market,

0:26:50 > 0:26:52so I'm actually going to hand you over to Ross.

0:26:52 > 0:26:54Yep, we have a little demonstration for you.

0:26:54 > 0:26:58Hello, I'm Jeffrii, and I'm your helping hand for life.

0:26:59 > 0:27:03Here we go. You are going to see some fantastic yoga moves

0:27:03 > 0:27:04performed by Jeffrii just here.

0:27:04 > 0:27:06The downward dog.

0:27:06 > 0:27:08And now, I believe Jeffrii's going to transition

0:27:08 > 0:27:10into a chair pose for us.

0:27:11 > 0:27:13What do you think, guys?

0:27:13 > 0:27:16Yeah, yeah, Geoff. Very impressive.

0:27:16 > 0:27:19I'd like to talk to you today about my friend Alex's grandma, Doris.

0:27:19 > 0:27:22She's 80 years old, she lives alone,

0:27:22 > 0:27:26and one of the only people she ever sees is the Meals On Wheels driver.

0:27:26 > 0:27:29One of the greatest travesties in our society

0:27:29 > 0:27:32is that the elderly are often the most lonely.

0:27:32 > 0:27:36SiiMON steps in where society stops.

0:27:36 > 0:27:39- Thank you.- OK, these are going to fly off the shelves.

0:27:39 > 0:27:42The trade price for this is £490.

0:27:42 > 0:27:47As a 50% mark-up, that will make that £735.

0:27:47 > 0:27:50That's kind of what we're recommending to go on the shelves,

0:27:50 > 0:27:52and I think that will fit nicely in the market.

0:27:52 > 0:27:54So, can I get this straight?

0:27:54 > 0:27:57You're pitching a £735 product

0:27:57 > 0:28:01with an unfinished board with grammatical errors?

0:28:01 > 0:28:03The branding work is still undergoing,

0:28:03 > 0:28:05it's still in development.

0:28:05 > 0:28:07It started off SiiMON. Now it's Jeffrii.

0:28:07 > 0:28:10- This is very confusing.- Yeah, just to be really, really clear with you,

0:28:10 > 0:28:11we named the prototype Jeffrii.

0:28:11 > 0:28:15All of its kind of technical stuff is referenced to Jeffrii.

0:28:15 > 0:28:16It refers to itself as Jeffrii.

0:28:16 > 0:28:20From then on, everything's SiiMON. OK?

0:28:20 > 0:28:23Is it possible we could maybe have a 90-second conversation about

0:28:23 > 0:28:26any numbers you would consider trialling in the store?

0:28:26 > 0:28:27Probably not right now.

0:28:29 > 0:28:32- CLAUDE:- It was an absolutely appalling performance.

0:28:32 > 0:28:34The team had to explain the difference

0:28:34 > 0:28:35between the prototype being Jeffrii

0:28:35 > 0:28:38and the future iteration of the robot being called SiiMON.

0:28:38 > 0:28:41That caused tremendous confusion, not only in my mind but,

0:28:41 > 0:28:43more importantly, in the minds of the retailer.

0:28:47 > 0:28:50We tried to prepare the pitch knowing what hideousness

0:28:50 > 0:28:52- we have to present it in front of. - It's just embarrassing.

0:28:52 > 0:28:54- PHONE RINGS - Right, sorry...- Speaking of who...

0:28:54 > 0:28:56Speaking of thy.

0:28:56 > 0:28:57Hi, it's Harrison, Michaela.

0:28:57 > 0:28:59- You all right?- Hiya. Please tell me you're super happy.

0:29:00 > 0:29:02Erm...

0:29:02 > 0:29:04The first thing, kind of, the guys we were pitching to said is

0:29:04 > 0:29:07"It's not a brand, and the first word we can see is

0:29:07 > 0:29:09"there's a grammatical error." And they were like, "I don't know

0:29:09 > 0:29:11"how you can have a board in front of us that's half-finished."

0:29:11 > 0:29:14Not only did the board cause all that issue at the beginning,

0:29:14 > 0:29:16but actually the whole Jeffrii to SiiMON thing

0:29:16 > 0:29:18caused a massive problem as well.

0:29:18 > 0:29:20So they said they found it horribly confusing,

0:29:20 > 0:29:22and they didn't understand what the difference was.

0:29:22 > 0:29:25Elliot has all this information about what we discussed

0:29:25 > 0:29:27and how to overcome these problems.

0:29:27 > 0:29:30Because of how badly they reacted to the board, we can't take that in.

0:29:30 > 0:29:33OK, all right, all right. Just go with what you think, then.

0:29:33 > 0:29:35Just don't take the board in, then, and just explain it,

0:29:35 > 0:29:36and just say this is just a prototype.

0:29:36 > 0:29:39The branding is incomplete. Blah-blah-blah-blah-blah.

0:29:39 > 0:29:42- Cheers.- See you in a bit. - Bye. Bye. Bye.

0:29:44 > 0:29:46What are you thinking, Michaela?

0:29:46 > 0:29:48Just... I just want to go home.

0:29:48 > 0:29:52- East London.- Let's make you a mathematical genius, shall we?

0:29:52 > 0:29:53For Jade's team...

0:29:53 > 0:29:56Three, six, nine, twelve...

0:29:56 > 0:30:00..last chance to sell in bulk to electronics giant Maplin.

0:30:00 > 0:30:05This device will help the family learn through experiences.

0:30:05 > 0:30:09We all know ourselves that you are a million times more likely to learn

0:30:09 > 0:30:11when you practice something.

0:30:11 > 0:30:13So on that basis of it being interactive,

0:30:13 > 0:30:16how will it sell itself in our stores?

0:30:16 > 0:30:20We can put it into demo, so it can talk and do all this,

0:30:20 > 0:30:22and really do the funkiness and the karate chopping

0:30:22 > 0:30:23and all that sort of thing.

0:30:23 > 0:30:25We need to have a chat.

0:30:25 > 0:30:27- Thank you very much. - Thank you very much.

0:30:27 > 0:30:29- Thank you.- Thank you.

0:30:32 > 0:30:34Mid afternoon.

0:30:34 > 0:30:37- Hi. Siobhan. Nice to meet you. - Gerald, nice to meet you.

0:30:37 > 0:30:42For Siobhan, pitch the toy bot to a leading robotics specialist.

0:30:42 > 0:30:43We also have Nuno here.

0:30:43 > 0:30:47He's our telepresence sales rep from Portugal.

0:30:47 > 0:30:50- Thanks very much for meeting us. - No problem. What do you have?

0:30:50 > 0:30:53Today we wanted to come and introduce to you a flying robot.

0:30:53 > 0:30:56This is more of a, you know, retro kind of robot.

0:30:56 > 0:31:02Erm, as a business, we've tried to avoid this type of thing.

0:31:05 > 0:31:07In comparison to maybe some of the other products that you have,

0:31:07 > 0:31:09it may be a bit more, like, commercial

0:31:09 > 0:31:11because there is that fun factor there.

0:31:11 > 0:31:15Nuno, your camera's on the internet.

0:31:15 > 0:31:19Yeah, I did some quick research here. And you can buy this one, £30.

0:31:19 > 0:31:21Yeah, no, we understand.

0:31:21 > 0:31:24So it is a really high-risk market at the moment and unfortunately,

0:31:24 > 0:31:26we are not interested. Sorry.

0:31:26 > 0:31:28- Thank you for your time.- No problem.

0:31:28 > 0:31:29- OK.- Thank you for coming by.

0:31:29 > 0:31:31- Thank you.- Thanks.

0:31:34 > 0:31:37A little bit of a mortifying experience, as expected.

0:31:37 > 0:31:38I think you did well, though.

0:31:38 > 0:31:40Well, with no backup. Thank you, though, for helping me.

0:31:40 > 0:31:42I think it was quite clear as soon as we got here

0:31:42 > 0:31:43that we were in the absolute wrong place.

0:31:43 > 0:31:46We should have just wrapped it up and got out, if I'm honest.

0:31:46 > 0:31:48Siobhan, you muttered in my ear the whole day,

0:31:48 > 0:31:50you don't like interruptions, you don't want this,

0:31:50 > 0:31:52- and then you get your moment... - I didn't mutter in your ear.

0:31:52 > 0:31:54I expected to have a bit of help, and if it wasn't for you...

0:31:54 > 0:31:57- So did you need help?- Well, I... - Did you feel like you were failing?

0:31:57 > 0:31:58- No, no.- So you needed help? - Sorry, no, I don't.

0:31:58 > 0:32:01Let's not just try and just take everybody down.

0:32:01 > 0:32:03- No, Siobhan, you need no help being brought down.- What did you say?

0:32:03 > 0:32:06- Your behaviour is ridiculous.- You just tried to go,

0:32:06 > 0:32:07- OK, let's wrap it up. - This is a joke.

0:32:07 > 0:32:09We've just walked out of somewhere without a sale.

0:32:09 > 0:32:12- Can we go to the next one? - Yes.- Please? Thank you.

0:32:12 > 0:32:15- KARREN:- It's all gone off in the most horrific way.

0:32:15 > 0:32:16I mean, it's so unprofessional.

0:32:16 > 0:32:19It's wasted a lot of time, and quite frankly,

0:32:19 > 0:32:22the bad blood in this team is costing them.

0:32:22 > 0:32:24I will support you, as I have everybody else.

0:32:24 > 0:32:26Literally, if you're going to be, like, all negative,

0:32:26 > 0:32:28I don't want to hear a thing.

0:32:30 > 0:32:32Central London.

0:32:32 > 0:32:33For Harrison's boys...

0:32:34 > 0:32:37..pitch board ditched.

0:32:37 > 0:32:38Across town...

0:32:38 > 0:32:4150 units at £43 a unit.

0:32:41 > 0:32:43..shifting the balancing robot in bulk...

0:32:43 > 0:32:44- OK.- Yeah?- Deal.

0:32:44 > 0:32:46..Michaela's half of the boys.

0:32:46 > 0:32:49We could possibly go down to £46 a piece.

0:32:49 > 0:32:5045 and you've got a deal?

0:32:50 > 0:32:53- 45.50.- 45.- 50?

0:32:53 > 0:32:57- 45.- 45.

0:32:57 > 0:32:58You're going to be so pleased to know

0:32:58 > 0:33:03- that we can do it at £30 a unit plus one free.- Excellent.

0:33:03 > 0:33:05Thank you so much.

0:33:05 > 0:33:07- CLAUDE:- Today is all about sales and I've been impressed with this team.

0:33:07 > 0:33:09Michaela has led very well from the front.

0:33:09 > 0:33:12She's allowed everyone to say something when it was appropriate,

0:33:12 > 0:33:14and I think, as a team, they've gelled.

0:33:14 > 0:33:16We've still got some time. We need to get back out there

0:33:16 > 0:33:19- and we need to start selling more. OK?- Let's go.- Come on.- Great energy.

0:33:19 > 0:33:20Come on, guys. Let's go.

0:33:22 > 0:33:24Next stop for Harrison's team...

0:33:24 > 0:33:28Jeffrii is a personal assistant for the over-60s.

0:33:28 > 0:33:30..the electronics giant.

0:33:30 > 0:33:32How can you actually help me, Jeffrii,

0:33:32 > 0:33:34help my mum or dad live a little healthier?

0:33:34 > 0:33:36I can talk you through recipes.

0:33:36 > 0:33:37I think I'm forgetting something.

0:33:37 > 0:33:41It's the time of day you should be taking your medication.

0:33:41 > 0:33:45- Oh, of course it is.- I'll now hand you over to the humans.

0:33:45 > 0:33:47How big of a market do you think there is for this product?

0:33:47 > 0:33:49Most of the robots currently

0:33:49 > 0:33:52are probably aimed at maybe the kids' side.

0:33:52 > 0:33:54There's not really one that is aimed at the over-60s.

0:33:54 > 0:33:56Thank you very much. Thank you for coming along.

0:33:56 > 0:33:59- Great.- Thank you.- Thanks very much. - Thank you for your time.

0:33:59 > 0:34:02- All the best. - I'll take this guy with me.- See you!

0:34:04 > 0:34:066pm.

0:34:06 > 0:34:09Just one hour left to make sales.

0:34:09 > 0:34:11The options we've got, we'll head straight on to the West End,

0:34:11 > 0:34:13or it's whether we gamble on The Entertainer, so...

0:34:13 > 0:34:14Well, we're not going to win anyway,

0:34:14 > 0:34:16because we haven't sold even half of them.

0:34:16 > 0:34:19So if we go to The Entertainer, and they buy 50 or 100 units,

0:34:19 > 0:34:21- we can't win? - Well, if they do, yeah, we can.

0:34:21 > 0:34:24Exactly, "if". You can always do the negative.

0:34:24 > 0:34:25No, I'm not being negative. I'm a realist, though.

0:34:25 > 0:34:28You really are all day long in my earhole. You're doing my head in.

0:34:28 > 0:34:30- This isn't about playing games now. - No, it's not a game, Siobhan.

0:34:30 > 0:34:32- I'm happy to call them. - You're driving me nuts.

0:34:32 > 0:34:35- So just zip it or be constructive. - You know what? No, how dare you?

0:34:35 > 0:34:38Don't talk to me like that. Don't talk to me like that.

0:34:38 > 0:34:39God, you're not talking to your child.

0:34:39 > 0:34:41Just don't give yourself enough credit

0:34:41 > 0:34:44to think I think you're competition to me, because I really don't.

0:34:44 > 0:34:45- I don't find you competition.- Good.

0:34:45 > 0:34:47Let's just be positive, work together...

0:34:47 > 0:34:48I'm a lot more successful in my business, sorry.

0:34:48 > 0:34:50I'm sure you are, Siobhan.

0:34:50 > 0:34:54I'm sure you're really engaging and people love you. I'm sure they do.

0:34:54 > 0:34:57- Yeah, they do.- I'm sure you're fantastic to work with. A real joy.

0:35:01 > 0:35:02Westfield shopping centre.

0:35:02 > 0:35:04Right, let's make this count, yeah?

0:35:04 > 0:35:06- We can do this, girls. - Let's make this a game-changer.

0:35:06 > 0:35:09One last chance to sell big.

0:35:09 > 0:35:11I could come in to £30 for you,

0:35:11 > 0:35:14- but that's the absolute lowest we can go.- Right. I'll give you £29.

0:35:14 > 0:35:18- £30 and we'll throw in two samples. - Two samples. Done.- OK.- Thank you.

0:35:23 > 0:35:24Pitches over...

0:35:24 > 0:35:27People can play with it, you can pick it up, you can put it down.

0:35:27 > 0:35:29The prototype teams hit the streets...

0:35:29 > 0:35:32- Come on.- Just take one. - Could we push you to like three?

0:35:32 > 0:35:34..to try and top up toy sales.

0:35:34 > 0:35:36- This is basically the last appointment.- This is it, this is it.

0:35:36 > 0:35:40We've got 17 minutes to get in there - bosh, bang, done.

0:35:40 > 0:35:41Put it in her hand.

0:35:43 > 0:35:45Oh, sorry, Karren!

0:35:45 > 0:35:46Go, go, go.

0:35:46 > 0:35:50- This is actually really, really cool.- You like it?- I do, I do.

0:35:50 > 0:35:51Where is it? Where we going?

0:35:53 > 0:35:54£40.50?

0:35:54 > 0:35:56- That's a deal, then.- Brilliant.

0:35:57 > 0:35:59It's literally right here, guys.

0:35:59 > 0:36:01Oh, man, it's seven o'clock. We've missed it. We've missed it.

0:36:01 > 0:36:03- It's seven.- Oh!

0:36:03 > 0:36:05Seven o'clock.

0:36:05 > 0:36:06Trading over.

0:36:06 > 0:36:09Hopefully, we beat those boys tomorrow,

0:36:09 > 0:36:11and Michaela in the boardroom!

0:36:11 > 0:36:13If we lose the task tomorrow on the basis of toy sales,

0:36:13 > 0:36:16then I will definitely be putting the blame at Siobhan's door.

0:36:16 > 0:36:18I really don't think she's contributed anything of value,

0:36:18 > 0:36:20and therefore, she's got to go.

0:36:22 > 0:36:23I'm not worried about myself in the boardroom.

0:36:23 > 0:36:26I've contributed a lot to this task.

0:36:26 > 0:36:27When it came to ditching the board,

0:36:27 > 0:36:30we finally got rid of it in the second pitch,

0:36:30 > 0:36:32so we'll just have to see if that's going to be a key factor

0:36:32 > 0:36:34in winning or losing this task.

0:36:35 > 0:36:37Tonight, sales will be totted up.

0:36:37 > 0:36:41Tomorrow, in the boardroom, a breakdown.

0:36:49 > 0:36:51You can go to the boardroom now.

0:37:04 > 0:37:07- Good morning. - ALL:- Good morning, Lord Sugar.

0:37:07 > 0:37:11So, this task was all about robots.

0:37:11 > 0:37:16Michaela, I thought it was a good idea to put you in this team,

0:37:16 > 0:37:20to give them a bit of a reboot, if you like, and in computing terms,

0:37:20 > 0:37:24everything is controlled by a motherboard, yeah?

0:37:24 > 0:37:26So there you are.

0:37:27 > 0:37:29Let's talk about the market.

0:37:29 > 0:37:31The target market was the over-60s.

0:37:31 > 0:37:35So we went down the road of yoga, so for exercise, recipe aid,

0:37:35 > 0:37:37and a medication reminder.

0:37:37 > 0:37:40So you think us oldies need a bit of assistance?

0:37:40 > 0:37:42I mean, you know, just for your information,

0:37:42 > 0:37:45we don't stick our stamps on an e-mail.

0:37:45 > 0:37:48- No, no.- Or put our CDs into a toaster.

0:37:48 > 0:37:50We're a little bit more advanced than that.

0:37:50 > 0:37:53No, no, of course. Yeah, so we came up with the name Jeffrii,

0:37:53 > 0:37:56- with a double I.- Jeffrii?- Jeffrii.

0:37:56 > 0:37:58You lost a Jeffrii last week, didn't you?

0:37:58 > 0:38:01- Yeah, we did.- I hope this thing dances better than him.

0:38:01 > 0:38:04- And...- It actually did, yeah.

0:38:04 > 0:38:06Right. So, what's that?

0:38:06 > 0:38:09- SiiMON?- So, we came up with the name Jeffrii and the strapline

0:38:09 > 0:38:12"Your helping hand for life", erm...

0:38:12 > 0:38:16and that was passed over to the toy team, and then the next day,

0:38:16 > 0:38:17that's kind of what...

0:38:18 > 0:38:20..was decided by that side.

0:38:20 > 0:38:22In other words, you rejected the name Jeffrii?

0:38:22 > 0:38:25- Yeah, we changed it.- You changed it, but you didn't tell them?

0:38:25 > 0:38:27No, so we programmed...

0:38:27 > 0:38:29You programmed Jeffrii into the machine?

0:38:29 > 0:38:30"Hello, my name is Jeffrii",

0:38:30 > 0:38:33and you're standing in front of the punters with that thing there?

0:38:33 > 0:38:37It was hard to go into the pitch with...

0:38:37 > 0:38:39Who did the pitching on the first one?

0:38:39 > 0:38:41So, me and Elliot changed the morning of the second day, so...

0:38:41 > 0:38:42Oh, you changed over?

0:38:42 > 0:38:45- Yeah.- Yeah, so I wanted Elliot to move over there...

0:38:45 > 0:38:47Oh, as a barrister, you wanted to get them out the shit

0:38:47 > 0:38:48by talking, waffling, did you?

0:38:48 > 0:38:51- Yeah, yeah.- He's got to be a bleeding good barrister to do that.

0:38:51 > 0:38:53Lord Sugar, the only thing I could suggest in that meeting

0:38:53 > 0:38:55was that Jeffrii was the surname,

0:38:55 > 0:38:57so effectively it would be SiiMON Jeffrii.

0:38:57 > 0:38:59I tell you what, retailers are not stupid.

0:38:59 > 0:39:02They understand that things change, and you could have just said,

0:39:02 > 0:39:05"Look, sorry, there was a misunderstanding between the team,"

0:39:05 > 0:39:06end of.

0:39:06 > 0:39:10OK. Let's get on to the toy selling team.

0:39:10 > 0:39:13You successfully got this toy here?

0:39:13 > 0:39:16Erm, this was the best one. It seemed good value for money.

0:39:16 > 0:39:18We all agreed that this one was going to be

0:39:18 > 0:39:20the easiest one for us to sell.

0:39:20 > 0:39:21So you sold out, then, basically?

0:39:21 > 0:39:23- You sold out of the toys?- All gone.

0:39:23 > 0:39:25All right. Let's move on now.

0:39:25 > 0:39:29Jade, you became project manager. How did that come about?

0:39:29 > 0:39:33I feel that I am very hands-on when it comes to getting involved

0:39:33 > 0:39:37with branding and I thought this was the right task for me to take on.

0:39:37 > 0:39:40We all unanimously agreed that kids was the best category to go for,

0:39:40 > 0:39:44- didn't we?- Yep.- What we wanted e.bot to do was languages

0:39:44 > 0:39:48and mathematical skills to kind of interact and grow with the child.

0:39:48 > 0:39:51All right. Who did the pitch to the retailer?

0:39:51 > 0:39:56I decided that Bushra would do the interactions with e.bot,

0:39:56 > 0:40:00- and I would lead the pitch.- Didn't quite work out, though, did it?

0:40:00 > 0:40:02Not only was the robot talking over you,

0:40:02 > 0:40:04but you were really all talking over each other, weren't you?

0:40:04 > 0:40:07Yes, it was disappointing,

0:40:07 > 0:40:10but I do think that we managed to show his functionality.

0:40:10 > 0:40:13- So I heard it fell over. - He did fall over, but we still...

0:40:13 > 0:40:16Reminds me of my Uncle Sid when he gets pissed at a wedding.

0:40:16 > 0:40:19I don't know who taught it to dance. Was it Ed Balls?

0:40:21 > 0:40:25I do think that we gave as good a pitch as we possibly could.

0:40:25 > 0:40:29Let's get on to the toy selling team.

0:40:29 > 0:40:31You lost out to the chaps.

0:40:31 > 0:40:34- Yes, we did.- I heard that you come up against traders

0:40:34 > 0:40:36who were quite sharp,

0:40:36 > 0:40:39and one of the ones you went into took one look at that straightaway

0:40:39 > 0:40:42and said, "Don't waste your time, love."

0:40:42 > 0:40:45- Yes.- I think that then resulted in you, Siobhan,

0:40:45 > 0:40:46having a big row about that.

0:40:46 > 0:40:49It was coming all day, really, to be honest with you,

0:40:49 > 0:40:50so then it just kind of turned...

0:40:50 > 0:40:53Siobhan actually said it's because we didn't speak,

0:40:53 > 0:40:54- that's why we had...- No, I said...

0:40:54 > 0:40:57No, please, Siobhan, please, please, I can't have this again.

0:40:57 > 0:40:59She actually said it was Sarah and I's fault that

0:40:59 > 0:41:00- she didn't make a sale.- No,

0:41:00 > 0:41:03because we all agreed before on all the other pitches that we'd come in

0:41:03 > 0:41:05and obviously help where we can, which we did,

0:41:05 > 0:41:08and then just on my pitch, only Joanna came in to help.

0:41:08 > 0:41:10What would we get out of sabotaging you?

0:41:10 > 0:41:12I don't know, but it became very derogatory and personal...

0:41:12 > 0:41:15- How? How? How did that happen? - Well, when my business started to...

0:41:15 > 0:41:19I mean, you know, people started to say, you're no challenge for me,

0:41:19 > 0:41:21- and then saying... - No, no, no, we didn't.

0:41:21 > 0:41:23Being derogatory about my business. Yes, you were.

0:41:23 > 0:41:25- KARREN:- I mean, I've got to tell you, you wasted so much time.

0:41:25 > 0:41:28It was so unprofessional, and you really should have known better.

0:41:29 > 0:41:34You've got to sort yourselves out, you ladies. You really do. OK.

0:41:34 > 0:41:36We need to get down to the numbers.

0:41:37 > 0:41:41Claude, tell me about the toy sales.

0:41:41 > 0:41:47Well, Vitality's toy sales amounted to £5,785.60.

0:41:47 > 0:41:50Karren, the same thing?

0:41:50 > 0:41:52Well, they only sold 47 toys,

0:41:52 > 0:41:56so that only generated £1,477.55.

0:41:56 > 0:42:00Can you tell me about the sales they did on the prototype robot?

0:42:00 > 0:42:03The department store said they'd have a little trial,

0:42:03 > 0:42:04and they said they'd take 15.

0:42:04 > 0:42:09- Really?!- Yeah. And the electronics store,

0:42:09 > 0:42:13- they made an order of 100, which...- Yes! Sorry...

0:42:13 > 0:42:14- WHISPERING:- Sorry, Lord Sugar.

0:42:14 > 0:42:17..which gave Graphene a total of

0:42:17 > 0:42:21£57,827.55.

0:42:21 > 0:42:25Very good. Claude, same question about your team?

0:42:25 > 0:42:30Well, the situation was not very good with the department store,

0:42:30 > 0:42:31and consequently gave no orders.

0:42:33 > 0:42:37And the electronics store didn't like your pitch either,

0:42:37 > 0:42:40so the total value of your sales

0:42:40 > 0:42:42was £5,785.60.

0:42:44 > 0:42:47Well, you seem to have pulled it off, ladies.

0:42:47 > 0:42:51You spent a lot of time in this task fighting with each other,

0:42:51 > 0:42:53so for your treat, I've arranged for you

0:42:53 > 0:42:56to take control of your own fighting robots,

0:42:56 > 0:43:00so you can sort your differences out once and for all

0:43:00 > 0:43:02in a combat war zone.

0:43:02 > 0:43:05So, well done, and I'll see you on the next task.

0:43:05 > 0:43:07- Thank you, Lord Sugar.- Thank you. - Thank you.

0:43:07 > 0:43:09GIGGLING

0:43:09 > 0:43:11Smashed it!

0:43:13 > 0:43:15- We need to stop fighting. Stop fighting.- We need to sort it out.

0:43:15 > 0:43:19- It's hard enough in business... - Without all the bitching.

0:43:19 > 0:43:22Well, I mean, that was a thrashing, really, wasn't it?

0:43:22 > 0:43:26I'd like you to go away and have a chat amongst yourselves.

0:43:26 > 0:43:28I'll see you back in this boardroom later.

0:43:28 > 0:43:31At least one of you is going to be fired. Off you go.

0:43:42 > 0:43:46- Hi!- Hi, there! We've got two of the UK's most powerful robots here

0:43:46 > 0:43:48that you're going to have a go at battling with.

0:43:48 > 0:43:51Three, two, one, activate!

0:43:53 > 0:43:54Yes!

0:43:54 > 0:43:56We absolutely bossed it.

0:43:56 > 0:43:58£57,000 worth of sales.

0:43:58 > 0:44:00I'm absolutely thrilled.

0:44:00 > 0:44:03Oh, you're scaring me. Who is that driving?

0:44:03 > 0:44:04Siobhan? Shit, man!

0:44:04 > 0:44:08We might be fighting and stuff, but I think it is driving us.

0:44:08 > 0:44:10We're all really competitive women, and we all want to win,

0:44:10 > 0:44:12so we're just like at it.

0:44:12 > 0:44:14Yes! Yes, yes, yes!

0:44:14 > 0:44:16I feel ecstatic.

0:44:16 > 0:44:19We made such a huge profit,

0:44:19 > 0:44:23I literally can't even describe how amazing it feels.

0:44:23 > 0:44:24Whoo!

0:44:24 > 0:44:26I'd forgotten what it feels like to lose.

0:44:26 > 0:44:27THEY LAUGH

0:44:31 > 0:44:34When you guys made the call to us with the name Jeffrii,

0:44:34 > 0:44:35we felt it wasn't right.

0:44:35 > 0:44:37You changed it from one name to another name.

0:44:37 > 0:44:38There was no need for that.

0:44:38 > 0:44:40I think Harrison was the weakest link in this task.

0:44:40 > 0:44:43He was quite indecisive at various points throughout the day,

0:44:43 > 0:44:46and I didn't feel he was sub team leader quality.

0:44:46 > 0:44:49Did you explain - OK, so this is our thought process?

0:44:49 > 0:44:51With the way that Harrison structured the pitch,

0:44:51 > 0:44:54it was Ross on the technical side that dealt with that question.

0:44:54 > 0:44:55Do you all feel the same?

0:44:55 > 0:44:56It just seemed as soon as you came over,

0:44:56 > 0:44:58it was almost as if you weren't there the day before.

0:44:58 > 0:45:00I think that's a bit harsh.

0:45:00 > 0:45:02- HARRISON:- I think the person to blame is Elliot.

0:45:02 > 0:45:03If it goes right, he'll say he pitched in,

0:45:03 > 0:45:06and if it goes wrong he'll say, "I did raise the point."

0:45:06 > 0:45:07If you're sitting on the fence constantly,

0:45:07 > 0:45:09nothing is ever going to get done.

0:45:09 > 0:45:11The main reason that pitch board was not complete was due to time.

0:45:11 > 0:45:14You were sitting on the right of me and Michaela and...

0:45:14 > 0:45:17A number of times I said, "Michaela, let's get this logo finished,"

0:45:17 > 0:45:18and she kept tweaking things.

0:45:18 > 0:45:21I'm nowhere near ready to leave. You know, I'm a strong businesswoman.

0:45:21 > 0:45:22I know what I'm doing.

0:45:22 > 0:45:25I'm just going to have to breeze past my negatives

0:45:25 > 0:45:27and point out everybody else's.

0:45:35 > 0:45:37PHONE RINGS

0:45:37 > 0:45:38Yes, can you send the team in, please?

0:45:51 > 0:45:54Well, the thing that occurs to me immediately...

0:45:55 > 0:46:00..is you went to the over-60s, and what you chose -

0:46:00 > 0:46:03yoga, recipes, medication -

0:46:03 > 0:46:05they didn't think was very good at all.

0:46:05 > 0:46:07In terms of the functionality of the product,

0:46:07 > 0:46:09it can demonstrate about 12 skills at the moment.

0:46:09 > 0:46:10We looked at those skills and thought,

0:46:10 > 0:46:12what is applicable to an over-60?

0:46:12 > 0:46:14Well, I'll tell you, excuse me butting in there.

0:46:14 > 0:46:15What's applicable to an over-60,

0:46:15 > 0:46:17bearing in mind we ain't got one foot in the grave?

0:46:17 > 0:46:21I'd like to say to it, "Jeffrii, go and look up on Google

0:46:21 > 0:46:22"villas in Spain."

0:46:22 > 0:46:25And it has the capability of doing that, doesn't it?

0:46:25 > 0:46:27We did actually stress in our pitches

0:46:27 > 0:46:29that it wasn't just for the incapable over-60s.

0:46:29 > 0:46:30- We acknowledged that...- No.

0:46:30 > 0:46:32Otherwise you'd have said something like,

0:46:32 > 0:46:35"Can I put on my incontinence pants?"

0:46:35 > 0:46:37Yeah.

0:46:37 > 0:46:40Who decided to trash the name Jeffrii?

0:46:40 > 0:46:44It was myself, Charles, Michaela and Elliot.

0:46:44 > 0:46:47None of us thought actually that name was OK.

0:46:47 > 0:46:48I think we all went for the new name.

0:46:48 > 0:46:51And you went ahead and you produced that bloody thing there, which,

0:46:51 > 0:46:54by the way, has got spelling mistakes in it.

0:46:54 > 0:46:57The only time "you're" is used is when I say "You're fired."

0:46:57 > 0:46:59I mean, I can't even read it from here.

0:46:59 > 0:47:01- Well, you're lucky.- Yeah.

0:47:01 > 0:47:05- I mean...- Lord Sugar, I think no-one is proud of that board,

0:47:05 > 0:47:08and it was... It's a disgrace.

0:47:08 > 0:47:10You did it, didn't you?

0:47:10 > 0:47:13So, Michaela, when we sat down to design,

0:47:13 > 0:47:15separated herself with Sarjan.

0:47:15 > 0:47:17It was a collective team effort, Elliot.

0:47:17 > 0:47:22Well, excuse me, with the designer, Sarjan said he is a creative

0:47:22 > 0:47:24and he designed the logo, the colours,

0:47:24 > 0:47:27he came up with the name SiiMON as well.

0:47:27 > 0:47:29And the amount of time that Sarjan and Michaela

0:47:29 > 0:47:30were spending with the designer...

0:47:30 > 0:47:32That's a bit ridiculous, Elliot, because...

0:47:32 > 0:47:36- I'm just explaining what happened. - The problem is, though, Elliot,

0:47:36 > 0:47:37what you're doing is putting your little spin on it,

0:47:37 > 0:47:39so if you want to explain it properly,

0:47:39 > 0:47:41then own exactly what you did. We changed the name.

0:47:41 > 0:47:43We came up with a new design,

0:47:43 > 0:47:45and then me and Sarjan cracked on with designing the logo,

0:47:45 > 0:47:48and Charles and Elliot was writing down the key points

0:47:48 > 0:47:51- of what was going on the board. - Which we did do.- The fact was,

0:47:51 > 0:47:53the logo was actually finalised by Michaela

0:47:53 > 0:47:55about 35 seconds before the deadline, so...

0:47:55 > 0:47:57- Yeah.- So this text was just thrown on.- It couldn't have been.

0:47:57 > 0:47:59So he put all that text in in 35 seconds?

0:47:59 > 0:48:01- It wasn't particularly long... - Charles turned to me,

0:48:01 > 0:48:03there's eight minutes remaining, at which point I was like,

0:48:03 > 0:48:05- right, OK...- If there was eight minutes remaining,

0:48:05 > 0:48:07how did we end up with that? You were sat next to the designer

0:48:07 > 0:48:09and you didn't spot the colour was wrong

0:48:09 > 0:48:11- or the spelling mistake. - What are you talking about, Charles?

0:48:11 > 0:48:13- You wrote it out.- I said, "Check for spelling errors"

0:48:13 > 0:48:15about two minutes before...

0:48:15 > 0:48:16So the only thing is, if you're saying

0:48:16 > 0:48:18it was just Michaela and Sarjan, what have you two done?

0:48:18 > 0:48:20We wrote it all out on a piece of paper. Everything was exactly...

0:48:20 > 0:48:22Did you give that piece of paper to the guy?

0:48:22 > 0:48:24- He was reading it out off the piece of paper.- Excuse me...

0:48:24 > 0:48:26- He gave it to you, Michaela. - You and Elliot was reading it out.

0:48:26 > 0:48:29If I did, I would say, but that's not what happened.

0:48:29 > 0:48:31I don't think you would say, though, would you, Elliot?

0:48:31 > 0:48:33I absolutely would say. And I'm telling you that you...

0:48:33 > 0:48:36- ..you read that to the designer. - You don't have to tell me anything.

0:48:36 > 0:48:38- I'm telling you what happened. - You don't have to

0:48:38 > 0:48:39- because I was sat there. - Elliot, seriously,

0:48:39 > 0:48:41you're just sitting on the fence with everything.

0:48:41 > 0:48:43- What have you done, then? - What have I done?

0:48:43 > 0:48:46I'm the one that's responsible for the £5,000 of toys.

0:48:46 > 0:48:48You're not responsible for that!

0:48:48 > 0:48:50How are you responsible? Did you sell any?

0:48:50 > 0:48:52I didn't sell it, but I was the one who specifically said

0:48:52 > 0:48:55- that that was the best product to choose on that day.- Fantastic.

0:48:55 > 0:48:57Elliot, you're not responsible for that

0:48:57 > 0:49:00by no extent of the imagination.

0:49:00 > 0:49:04- LORD SUGAR:- Harrison, I mean, if I was to programme into a computer,

0:49:04 > 0:49:09this is what the task is all about, tell me who should be responsible,

0:49:09 > 0:49:11and they would say, the sub team leader.

0:49:11 > 0:49:14I don't think I can in any way come down for the failure of this task.

0:49:14 > 0:49:16You didn't do anything. You didn't sell anything.

0:49:16 > 0:49:19- No?- We didn't have a great start, given a board like that.

0:49:19 > 0:49:21- I mean, it's like... - You keep going on to the board.

0:49:21 > 0:49:23Can I make a point? The point is, as Lord Sugar alluded to earlier,

0:49:23 > 0:49:26it's the actual programming things that went into that.

0:49:26 > 0:49:28OK, fantastic, so can I ask what your contributions was?

0:49:28 > 0:49:30I've already said this previously.

0:49:32 > 0:49:36Michaela, we've got to bring this matter to an end now.

0:49:36 > 0:49:38Who are you bringing back into this boardroom?

0:49:40 > 0:49:44- Elliot and Harrison. - Elliot and Harrison.

0:49:44 > 0:49:49All right. The rest of you, this is a bloody shambles, you lot.

0:49:49 > 0:49:52This is the third task and the third task you've lost.

0:49:52 > 0:49:56I'm not impressed at all with any of you, to be honest with you.

0:49:57 > 0:49:59Go back to the house.

0:49:59 > 0:50:00Thank you, Lord Sugar.

0:50:02 > 0:50:03You've got to up your game.

0:50:11 > 0:50:13Right, I'm going to have a discussion

0:50:13 > 0:50:15with Claude and with Karren.

0:50:15 > 0:50:19I'd like you to step outside and we'll call you back in shortly, OK?

0:50:26 > 0:50:28Elliot, I don't know whether he's been playing it

0:50:28 > 0:50:31a little bit slippery in these past three weeks.

0:50:31 > 0:50:34It's strange for a barrister not to actually have much more charisma.

0:50:34 > 0:50:36He's been pretty weak throughout.

0:50:36 > 0:50:39Harrison, he just convinces himself

0:50:39 > 0:50:42and tries to convince us that he works so hard

0:50:42 > 0:50:45and he's done everything he is supposed to do.

0:50:45 > 0:50:48That product didn't sell because it was a mishmash of functions.

0:50:48 > 0:50:51Yoga, recipes, medication...

0:50:51 > 0:50:55I mean, anyone with a brain would see those things don't fit together.

0:50:55 > 0:50:58Michaela, the biggest point about her is,

0:50:58 > 0:51:00why didn't she recognise where the money is?

0:51:00 > 0:51:03That's a crucial point and I think she made a big mistake.

0:51:03 > 0:51:06But she did make some very, very good sales in the area that she was.

0:51:08 > 0:51:10PHONE RINGS

0:51:10 > 0:51:13- Yes, Lord Sugar.- Yeah, can you send the three of them in, please?

0:51:13 > 0:51:15Yes, Lord Sugar. Thank you.

0:51:15 > 0:51:16You can go to the boardroom now.

0:51:27 > 0:51:30Well, this task was about robots,

0:51:30 > 0:51:34and I just want to make it perfectly clear that I am the Terminator,

0:51:34 > 0:51:38and I can promise you that one of you will not be coming back.

0:51:39 > 0:51:43Michaela, my biggest criticism of you in this task

0:51:43 > 0:51:45is that this was about turnover,

0:51:45 > 0:51:49and why is it you didn't spot that in the beginning?

0:51:49 > 0:51:50Yeah, I mean, obviously,

0:51:50 > 0:51:52I looked at this at the beginning

0:51:52 > 0:51:54and chose the best people for the pitch.

0:51:54 > 0:51:56I thought that they would be able to go in and win it

0:51:56 > 0:51:58better than I would be able to go and do it.

0:51:58 > 0:52:00Why would you put yourself down like that?

0:52:00 > 0:52:02You're obviously a good salesperson.

0:52:02 > 0:52:03Yeah, I'm not super-confident.

0:52:05 > 0:52:09That's an admission to make to me, who wants to invest £250,000...

0:52:09 > 0:52:12It doesn't make me bad at business, that I'm not confident, it's just...

0:52:12 > 0:52:14To survive in this process,

0:52:14 > 0:52:17don't get intimidated by this boardroom because,

0:52:17 > 0:52:20let me put it this way, if you're going to be my business partner,

0:52:20 > 0:52:22this is it. This is what you get.

0:52:22 > 0:52:25- This is me.- The job that I was supposed to do, I did the job,

0:52:25 > 0:52:28I did it well, there was just a couple of decisions along the way

0:52:28 > 0:52:30that threw us off-piste.

0:52:30 > 0:52:32Now, Harrison.

0:52:32 > 0:52:34You say that one of your greatest strengths

0:52:34 > 0:52:36- is that you're able to get on with everyone.- Yep.

0:52:36 > 0:52:38And you're willing to graft.

0:52:38 > 0:52:41- Definitely.- I mean, I know you talk about working hard...

0:52:41 > 0:52:44Lord Sugar, I definitely did not step back from this task.

0:52:44 > 0:52:47Like Michaela said, she put me in this to take control,

0:52:47 > 0:52:50- and I do think we worked well.- You didn't sell any, though, did you?

0:52:50 > 0:52:52- No.- No, we didn't sell any, but, I mean,

0:52:52 > 0:52:54it's not ideal to go into a pitch with that.

0:52:54 > 0:52:57Are you blaming that as the reason you didn't sell?

0:52:57 > 0:52:59That's a big reason.

0:52:59 > 0:53:02Surely the programming, surely the programming of that product...

0:53:02 > 0:53:05On the first pitch, the first thing that they addressed

0:53:05 > 0:53:09was kind of the grammatical error of our strapline.

0:53:09 > 0:53:11I mean, if we had a board like the girls',

0:53:11 > 0:53:14- I'm sure things would have been a lot different.- Come off it! Please.

0:53:14 > 0:53:16Do I look like I've come from the planet Mars?

0:53:16 > 0:53:18It's got nothing to do with the board.

0:53:18 > 0:53:22Elliot, I'm a great believer in that saying, no smoke without fire,

0:53:22 > 0:53:26and all these other candidates here seem to keep asking,

0:53:26 > 0:53:27what do you actually do?

0:53:27 > 0:53:30So can you run through what you've actually done?

0:53:30 > 0:53:33I believe I was instrumental in the selection of that product.

0:53:33 > 0:53:36- Was he?- He wasn't. - You didn't choose that product.

0:53:36 > 0:53:38Are you...? Was you in a different task?

0:53:38 > 0:53:41You said you wanted the expensive Lego one.

0:53:41 > 0:53:44Are you mental? Elliot, honestly, you just live on another planet.

0:53:44 > 0:53:46- You did.- This is incredible, really.

0:53:46 > 0:53:49We've got you saying you were involved, she's saying you weren't.

0:53:49 > 0:53:50I can't... I wouldn't be in this process

0:53:50 > 0:53:52if I wasn't telling the truth about things.

0:53:52 > 0:53:54If I've done something wrong, I'll say it.

0:53:54 > 0:53:57- Elliot, you're saying I wanted a different product.- You did!

0:53:57 > 0:53:59Charles and I were the only two, from my recollection,

0:53:59 > 0:54:01- that chose that one. - All right, well, you're wrong.

0:54:01 > 0:54:03From your recollection, you are wrong.

0:54:03 > 0:54:05- If I may finish... - Stop talking rubbish, though.

0:54:05 > 0:54:07HE SCOFFS

0:54:07 > 0:54:08Sarjan should be sitting in here.

0:54:08 > 0:54:11He was responsible, along with you, for that board.

0:54:11 > 0:54:12While you were sat doing nothing?

0:54:12 > 0:54:14- I wasn't doing nothing! - While you were sat doing nothing.

0:54:14 > 0:54:16The finger is always pointed at somebody else, Elliot.

0:54:16 > 0:54:18- It's not!- I've admitted my part in this board.

0:54:18 > 0:54:20Why can't you admit that you have ever done anything wrong?

0:54:20 > 0:54:22- I... I just...- You just do nothing.

0:54:22 > 0:54:23Let's take the pitching, for example.

0:54:23 > 0:54:27- What did you do?- Elliot, you spoke about your mate's grandma.

0:54:27 > 0:54:30That's not going to make a £50,000 sale. That's all you did.

0:54:30 > 0:54:33What I was doing was actually bringing a personal element...

0:54:33 > 0:54:35- OK.- ..as to how technology can actually help you.

0:54:35 > 0:54:37You spoke about your mate's grandma. That's what you've done, yeah?

0:54:37 > 0:54:39- LORD SUGAR:- OK. I'm going to summarise this.

0:54:41 > 0:54:45Michaela, I believe that there were some fatal errors made here.

0:54:45 > 0:54:48The first one was that you didn't follow the money, and that,

0:54:48 > 0:54:52for a potential business partner, is, you know, suicide,

0:54:52 > 0:54:53as far as I'm concerned.

0:54:54 > 0:54:58Harrison, if this was down to a logical thinking computer,

0:54:58 > 0:55:00they would say you were responsible

0:55:00 > 0:55:03because we didn't get any orders for the big ticket item.

0:55:03 > 0:55:07- I think...- No, I don't want to hear any more from anybody now.- Cool.

0:55:07 > 0:55:10And, Elliot, you may be very articulate,

0:55:10 > 0:55:15you may be very skilled in being able to talk, as a barrister,

0:55:15 > 0:55:18but I think sometimes people come into this process thinking

0:55:18 > 0:55:20that what they will do is they will just sit back

0:55:20 > 0:55:22- and let everybody else fall on their sword.- No...

0:55:22 > 0:55:24I don't want to hear from you.

0:55:25 > 0:55:30But, having said all that, Michaela, the name, be it any good or not,

0:55:30 > 0:55:33Jeffrii, was buried in the software, and you shouldn't touch it,

0:55:33 > 0:55:37because that then had the knock-on effect of embarrassment

0:55:37 > 0:55:39in front of the retailers.

0:55:39 > 0:55:42These were big decisions that you made,

0:55:42 > 0:55:45and for that reason, you know,

0:55:45 > 0:55:47I'm struggling.

0:55:47 > 0:55:50But, Elliot, I think that your...

0:55:50 > 0:55:54..demeanour, your manner, is just not up my alley.

0:55:54 > 0:55:58You're not cut out to be my business partner.

0:55:58 > 0:56:00Elliot, you're fired.

0:56:00 > 0:56:01Thank you, Lord Sugar.

0:56:09 > 0:56:12Michaela, you need to speak up a little bit more to me,

0:56:12 > 0:56:15and you need to follow the money.

0:56:16 > 0:56:17Both of you, go back to the house.

0:56:19 > 0:56:20Thank you.

0:56:25 > 0:56:27Good luck.

0:56:39 > 0:56:41I do think Lord Sugar made a mistake in firing me.

0:56:41 > 0:56:44I like to think I'm a salesman, I'm a negotiator,

0:56:44 > 0:56:45I'm a natural-born leader, and I feel that

0:56:45 > 0:56:47if Lord Sugar had kept me in the process,

0:56:47 > 0:56:49he would have seen more what I had to offer.

0:56:51 > 0:56:53I think Michaela will come back. I think Harrison will come back.

0:56:53 > 0:56:55- And I think it might just be Elliot.- I'm not sure!

0:56:55 > 0:56:59- I think he's got a good fighting chance, Elliot.- We never know.

0:56:59 > 0:57:00Yay!

0:57:02 > 0:57:03Yes! Come on, mate.

0:57:03 > 0:57:06Wait, who else is there?

0:57:06 > 0:57:08- Yay!- Yes!

0:57:16 > 0:57:18- What happened?- Hands down, the worst experience of my life,

0:57:18 > 0:57:21- and I've given birth. It was hell. - LAUGHTER

0:57:21 > 0:57:22It was just traumatic, weren't it?

0:57:22 > 0:57:27- Why?- Lord Sugar was like, "Oh, you need to start speaking up to me."

0:57:27 > 0:57:29- Did you get slated? - No, he did go in.

0:57:29 > 0:57:31He said he didn't think I was a very good sub team leader

0:57:31 > 0:57:33because we didn't get any sales.

0:57:33 > 0:57:36What was the reason for Elliot's firing?

0:57:36 > 0:57:38He's not done anything, so that's why he's not here,

0:57:38 > 0:57:40because although I made some questionable decisions,

0:57:40 > 0:57:42- at least I've done... Made decisions.- You made decisions, yeah.

0:57:42 > 0:57:44Agreed on that.

0:57:47 > 0:57:50Now 15 candidates remain.

0:57:50 > 0:57:55Lord Sugar's search for his next business partner continues.

0:57:57 > 0:57:59- Oh, my God! - Next time...

0:57:59 > 0:58:03I'd like you to lay on a VIP hospitality box.

0:58:03 > 0:58:05..match day magic...

0:58:05 > 0:58:07- What?!- We're looking at £6,100.

0:58:07 > 0:58:09I don't want to use the word "outlandish", but it is.

0:58:09 > 0:58:11..turns corporate tragic.

0:58:11 > 0:58:13Any of you know Geoff Hurst?

0:58:13 > 0:58:15We've got a singer coming.

0:58:15 > 0:58:18# Now, the end is near... #

0:58:18 > 0:58:20And in the boardroom...

0:58:20 > 0:58:22- I'm actually saying...- No, no, no. - Listen, let me speak a second!

0:58:22 > 0:58:24..a red card.

0:58:24 > 0:58:26A crime, as far as I'm concerned. You're fired.