0:00:03 > 0:00:05This is not about a job any more.
0:00:05 > 0:00:09I'm the investor and you're going to make me some money.
0:00:09 > 0:00:10Heading to London,
0:00:10 > 0:00:1616 potential business partners all keen to kick-start a company.
0:00:18 > 0:00:22I'm not looking for a friend. If I want the friend I'll get a dog.
0:00:22 > 0:00:24I'm looking for a partner.
0:00:24 > 0:00:30This is about me investing £250,000 into a business with one of you.
0:00:30 > 0:00:36On offer - a 50/50 deal with the nation's most demanding investor.
0:00:36 > 0:00:40I tell you what, you've thrown the gauntlet down, I expect you to win.
0:00:40 > 0:00:44Willing to bankroll new business in tough times,
0:00:44 > 0:00:48Lord Sugar is on the hunt for one winning partnership.
0:00:48 > 0:00:51Basic business principles went right down the drain on this thing.
0:00:51 > 0:00:54- You should have all known better. - Start the car!
0:00:54 > 0:00:57It's a deal worth fighting for.
0:00:57 > 0:00:59It's the same thing happening again.
0:00:59 > 0:01:01We have an opinion and you just don't like it!
0:01:01 > 0:01:0316 candidates.
0:01:03 > 0:01:06Don't teach me how to suck eggs. I know how to ask, I'm in a rush.
0:01:06 > 0:01:07Guys! If you want it, buy it!
0:01:07 > 0:01:1012 tough weeks.
0:01:10 > 0:01:11Bloody hell!
0:01:11 > 0:01:14One life-changing opportunity.
0:01:14 > 0:01:16You're fired. You're fired.
0:01:16 > 0:01:19This is my boardroom and by the way, this is my money.
0:01:19 > 0:01:20You're fired.
0:01:29 > 0:01:31Previously on The Apprentice...
0:01:31 > 0:01:36Your next task is all about setting up a mobile restaurant.
0:01:36 > 0:01:40- The job - sell gourmet grub... - Come and have a smell.
0:01:40 > 0:01:43- ..on the streets of Edinburgh.- Roll up, roll up!
0:01:43 > 0:01:44Adam Corbally's meatball mania!
0:01:44 > 0:01:47- Adam, these are really small. - Just roll with it.
0:01:47 > 0:01:50Cost-conscious leader Adam minced measly meatballs.
0:01:50 > 0:01:52It's about profit, not taste.
0:01:52 > 0:01:56And his pricey pasta flopped with the fans.
0:01:56 > 0:01:59- How many have you sold?- A dozen. - Come on in and try this.
0:02:00 > 0:02:03While Jenna's hotpot hit the spot...
0:02:03 > 0:02:07- That is gorgeous.- Jenna, you need to make a decision on the price.
0:02:07 > 0:02:08..she made a dog's dinner of the numbers.
0:02:08 > 0:02:11I feel physically sick.
0:02:11 > 0:02:17- But in the boardroom, Jenna stole the win.- Well done.
0:02:17 > 0:02:19And Adam's high prices cost him dear.
0:02:19 > 0:02:24You've done this cheap, cheap, cheap, thinking you'd make a load of money.
0:02:24 > 0:02:26Stephen got off Scot-free.
0:02:26 > 0:02:30- You're missing a big trick.- Azhar's sitting there quiet as a mouse.
0:02:30 > 0:02:32It went bad for Ahzar.
0:02:32 > 0:02:34Was you selling Azhar? What was you doing?
0:02:34 > 0:02:36You're very quiet there, are you deliberating?
0:02:36 > 0:02:39But it was Katie who paid the price.
0:02:39 > 0:02:42Big mistakes here. Katie, you're fired.
0:02:42 > 0:02:46She became the sixth casualty of the boardroom.
0:02:46 > 0:02:48Now ten remain
0:02:48 > 0:02:52to fight for the chance to become Lord Sugar's business partner.
0:03:05 > 0:03:095pm. As yet, no task.
0:03:13 > 0:03:15PHONE RINGS
0:03:18 > 0:03:20That's not a good sign, is it?
0:03:22 > 0:03:25Lord Sugar would like you to meet him in a wholesale warehouse in Essex.
0:03:25 > 0:03:28The cars will be with you in 20 minutes.
0:03:28 > 0:03:30Thank you. So we're heading to Essex
0:03:30 > 0:03:34to a wholesale warehouse. So get your skates on.
0:03:36 > 0:03:39Get a spray tan while we're down there, mate, yeah?
0:03:39 > 0:03:41- That's what you do in Essex, isn't it?- We need one.
0:03:43 > 0:03:46When I'm project manager, I don't have a problem who's underneath me.
0:03:46 > 0:03:50These aren't your friends, they're people you have to utilise to their best.
0:03:50 > 0:03:56So far no PMs have actually left. So it's not a bad job so far.
0:04:04 > 0:04:07I think everyone's been project manager now apart from Jade.
0:04:07 > 0:04:10- Jade's got to do it. - She's got to really.
0:04:10 > 0:04:14If she steps up to the mark, I think we'll find out soon how good she is.
0:04:14 > 0:04:18- It's true, is that. - Or how good she's not.
0:04:26 > 0:04:28Essex.
0:04:29 > 0:04:32A wholesale warehouse
0:04:32 > 0:04:37where traders and retailers stock up on goods to sell.
0:04:37 > 0:04:40From toys to table lamps.
0:04:40 > 0:04:44Everything a business needs to turn a profit.
0:05:04 > 0:05:05Good evening.
0:05:05 > 0:05:07ALL: Good evening, Lord Sugar.
0:05:07 > 0:05:11Here we are out in Essex. My local manor actually.
0:05:11 > 0:05:15This is very similar to the environment where I started my business
0:05:15 > 0:05:19and that is really what this task is all about -
0:05:19 > 0:05:21you starting a business from scratch.
0:05:23 > 0:05:28In this warehouse here, there are loads and loads of goods.
0:05:28 > 0:05:31I've given Karen and Nick £150.
0:05:31 > 0:05:36You've got to choose items to spend your £150 on
0:05:36 > 0:05:41and then you've got Essex as you're selling arena.
0:05:41 > 0:05:45This task is all about smelling what's selling.
0:05:45 > 0:05:49You'll find out that some of the stuff you've purchased might not shift.
0:05:49 > 0:05:51OK, that's business.
0:05:51 > 0:05:56They might be a slow mover, but you've got to met recognise what the fast movers are
0:05:56 > 0:05:58because here's the deal.
0:05:58 > 0:06:02Once you're sold-out or get close to selling out,
0:06:02 > 0:06:04I want you back here to replenish your stock.
0:06:04 > 0:06:07You've got until tomorrow night.
0:06:07 > 0:06:10I'm going to count how much cash you got left,
0:06:10 > 0:06:14together with your stock, and that will become your total assets.
0:06:14 > 0:06:17The team that ends up with the most assets will win.
0:06:19 > 0:06:22In the losing team, one of you will be fired.
0:06:24 > 0:06:27Now, I think I'm going to balance the teams up a little bit.
0:06:27 > 0:06:31Stephen, you come over here to Sterling.
0:06:33 > 0:06:36And Laura, come over here to Phoenix.
0:06:38 > 0:06:40Some people who haven't been project managers
0:06:40 > 0:06:43might want to put themselves forward.
0:06:43 > 0:06:44All clear?
0:06:44 > 0:06:45ALL: Yes, Lord sugar.
0:06:48 > 0:06:53Armed with £150, the teams must start their businesses
0:06:53 > 0:06:55by choosing stock to sell,
0:06:55 > 0:07:00then reinvest the takings in their most profitable products.
0:07:00 > 0:07:04By the end of the tomorrow, the team with the most cash
0:07:04 > 0:07:07and value in remaining stock will win.
0:07:07 > 0:07:11But first, a business needs a boss.
0:07:11 > 0:07:12I'd like to say that, obviously,
0:07:12 > 0:07:16I want to put myself forward because I haven't been PM yet.
0:07:16 > 0:07:18- Is everyone behind Jade? - ALL: Yes. 100%.
0:07:18 > 0:07:20'I am a born leader.'
0:07:20 > 0:07:22I usually lead by example.
0:07:22 > 0:07:26So, hopefully, the way I sell, my enthusiasm, being quick to make decisions...
0:07:26 > 0:07:29It's all about solutions, not problems.
0:07:30 > 0:07:34First decision for Jade, pick two locations to sell from.
0:07:34 > 0:07:36OK, which one do you think is the best?
0:07:36 > 0:07:38Would you rather travel a shorter distance
0:07:38 > 0:07:41and sell products that are lower value
0:07:41 > 0:07:44or would you rather travel a larger distance...?
0:07:44 > 0:07:46Which one is a busy market?
0:07:46 > 0:07:49I'm just highlighting a few key points we need to be looking at.
0:07:51 > 0:07:53Anyone want to put themselves forward as PM?
0:07:53 > 0:07:56I'd happily put myself forward for project manager.
0:07:56 > 0:07:57It's not my market but, at the same time,
0:07:57 > 0:08:00it's what Lord Sugar did and I want to do what Lord Sugar did.
0:08:00 > 0:08:02I think I can do this from a strategy perspective.
0:08:02 > 0:08:06- I'd like to put myself forward. - I'll vote for Nick.
0:08:06 > 0:08:09- Let's just go with you.- Brilliant.
0:08:09 > 0:08:12Heading-up the other team, Nick.
0:08:12 > 0:08:14It's quite a simple task.
0:08:14 > 0:08:16I don't think I'll get too much challenge from team members.
0:08:16 > 0:08:19Ricky might be slightly difficult to manage,
0:08:19 > 0:08:21but he's a good salesman. I'm sure it will go well.
0:08:21 > 0:08:23Shall we focus on the locations first?
0:08:23 > 0:08:25And the location with the highest footfall?
0:08:25 > 0:08:29I think Romford market looks like a viable option. It's very close. It's seven miles away.
0:08:29 > 0:08:31Everybody happy?
0:08:31 > 0:08:36Market stall and a shopping centre booked, Nick's team turns to products.
0:08:38 > 0:08:40No. Beard trimmer?
0:08:40 > 0:08:41That is my favourite item so far.
0:08:41 > 0:08:44I can sell that tomorrow, I guarantee you, for a tenner.
0:08:44 > 0:08:47Guys, this is the tan. Shall we give it a go? It certainly is instant.
0:08:47 > 0:08:48Essex do love tan.
0:08:48 > 0:08:52Obviously, being in beauty, I'd be great at selling this.
0:08:52 > 0:08:54We could easily sell that at about £10 a bottle.
0:08:54 > 0:08:57Sterling has behaved briskly and efficiently.
0:08:57 > 0:09:00If you can demo it, it's not too bad. The good thing is, it's instant.
0:09:00 > 0:09:03Jenna playing a key role because they're selling ghastly fake tan
0:09:03 > 0:09:06and things you stick on your nails.
0:09:06 > 0:09:11- So you could sell them for a fiver. - Yah! Showing promise.
0:09:13 > 0:09:15The other one will be good because we can choose what to have there.
0:09:15 > 0:09:20Still lost for somewhere to sell, Jade's team.
0:09:20 > 0:09:24Can we look at the shopping centre ones now. Sorry, we've only got a little time left.
0:09:24 > 0:09:28- We're choosing Romford, are we? - Which ones closest? - Ilford is closest.
0:09:28 > 0:09:30Let me look.
0:09:30 > 0:09:33So, I think we should say closer for the shopping centre one.
0:09:33 > 0:09:36The closest good one. The closest one with the most footfall.
0:09:36 > 0:09:38Which one would you choose?
0:09:38 > 0:09:44There's some information here. I've not been, but I'd look at Pitsea Market.
0:09:44 > 0:09:46OK, that's cool. They're much of a muchness.
0:09:48 > 0:09:51Vibrating novelty toy.
0:09:51 > 0:09:55Doors close in ten minutes and Jade's team still needs stock.
0:09:55 > 0:10:00- How much are they?- 60p.- And what would you sell them for?
0:10:01 > 0:10:03Fake tan?
0:10:03 > 0:10:05I wouldn't buy that myself.
0:10:05 > 0:10:07- I think we should go with 10. - It's risky.
0:10:07 > 0:10:10Shall we move onto the next one? We haven't got much time, guys.
0:10:10 > 0:10:12Jade is in a bit of a mess.
0:10:12 > 0:10:15At the moment, it's a bit of a bun fight with lots of opinions.
0:10:15 > 0:10:16I hate those.
0:10:16 > 0:10:20They've had to rush their product selection because they're running out of time.
0:10:20 > 0:10:23The highest margin, potentially, on any item is the hot water bottles.
0:10:23 > 0:10:28- Maybe we should get more hot water bottles then.- 15?
0:10:28 > 0:10:32Tom, thankfully, has taken it upon himself to work out the costs and margins on everything.
0:10:32 > 0:10:35Thank God someone is thinking about the money.
0:10:37 > 0:10:40On the other team...
0:10:40 > 0:10:44Through the check-out with a strategy for sales.
0:10:45 > 0:10:51We've chosen two categories of products. One of them is household, which is for the market.
0:10:51 > 0:10:53And the beauty side of things for the shopping centre.
0:10:53 > 0:10:55We've chosen great products.
0:10:55 > 0:10:57Products that have a margin on them as well.
0:10:57 > 0:10:58So, let's hope we win the task.
0:11:00 > 0:11:03For Jade's team, a mixed-bag.
0:11:03 > 0:11:09From eye lashes to phone-chargers, but no plan what to sell where.
0:11:09 > 0:11:12At the moment, I think I'm going to split it almost equally
0:11:12 > 0:11:14because we don't know what will sell best where.
0:11:14 > 0:11:17On the strategy side, very quickly,
0:11:17 > 0:11:22just to throw a spanner in the works, the one that's furthest distance away,
0:11:22 > 0:11:24give them slightly more products.
0:11:24 > 0:11:27- Which one is furthest away? - It's the market.
0:11:27 > 0:11:29No, let's forget about it.
0:11:29 > 0:11:33Jade is splitting the products 50-50 at the locations.
0:11:33 > 0:11:39I would have given the location furthest away slightly more stock for them to hold.
0:11:39 > 0:11:42I raised those points and Jade said she's not too concerned about strategy.
0:11:47 > 0:11:50- How do you feel about being project manager?- Love it!
0:11:50 > 0:11:53I think the strategy is, see what sells and buy more of it. Simple!
0:11:56 > 0:12:00Stock on board, locations locked down.
0:12:00 > 0:12:03Tomorrow, start selling.
0:12:10 > 0:12:146.30am.
0:12:14 > 0:12:20One day to maximise margins selling products to the people of Essex.
0:12:20 > 0:12:23If anybody declines to buy one just say, shut up!
0:12:23 > 0:12:26Shut up!
0:12:26 > 0:12:29Then buy more best-sellers to grow a business.
0:12:29 > 0:12:34Oh, so it's a developing tan as well. I presume Essex girls like to be really dark.
0:12:34 > 0:12:35Buy four!
0:12:44 > 0:12:46Romford shopping centre.
0:12:48 > 0:12:53Location for project manager, Nick, Gabrielle and Jenna.
0:12:53 > 0:12:54Nice spot!
0:12:54 > 0:12:58Out to make a pretty penny from beauty products.
0:12:58 > 0:13:00- Have we got a cloth to go over this? - I hope so!
0:13:03 > 0:13:08- Morning!- Round the corner at Romford Market, Ricky and Steven,
0:13:08 > 0:13:12sent by team leader, Nick, to flog household goods.
0:13:12 > 0:13:15They'll come in all these directions. We're the first people they'll see.
0:13:15 > 0:13:18Happy and chappy. Nice and loud.
0:13:18 > 0:13:21Mate, what a winner!
0:13:23 > 0:13:25Picked by the other team, Ilford.
0:13:25 > 0:13:29Stocked with half of Jade's mixed products...
0:13:29 > 0:13:31I'm assuming we must be here.
0:13:31 > 0:13:33..Azhar, Laura and Tom.
0:13:33 > 0:13:37It's a nice shopping centre. The quality of the shops is good. It's in a main thoroughfare.
0:13:40 > 0:13:4115 miles away...
0:13:41 > 0:13:43Come and have a look. See what we've got.
0:13:43 > 0:13:47Market trader, Adam, and team leader, Jade, pitch up at Pitsea.
0:13:47 > 0:13:50- Do you want to have a look at what we've got today?- No, thank you.
0:13:50 > 0:13:51Thanks.
0:13:51 > 0:13:54A small-town market, with even smaller prices.
0:13:54 > 0:13:56What will we make Crazy Bugs? £2.99?
0:13:56 > 0:14:00- It's hard because it's a bit cheaper here.- £1?
0:14:00 > 0:14:03Everything is really cheap here.
0:14:03 > 0:14:07Everything here is much cheaper. People just walk passed and not even look at what we've got.
0:14:07 > 0:14:11- Have you seen our hot water bottles? - Oh no! I've an electric blanket. - Have you?
0:14:14 > 0:14:16Lovely jubbly!
0:14:16 > 0:14:17Romford.
0:14:17 > 0:14:22Market location for the other team, and a sales script from Stephen.
0:14:22 > 0:14:25- I'll do the whole bad back trick, to be honest with you, mate.- Yes?
0:14:25 > 0:14:28We're going to clean up here today, ladies and gentlemen. Mops going.
0:14:28 > 0:14:32"Have you got a bad back?" I'll walk around with a bit of the old bad back.
0:14:32 > 0:14:34Get people around and have a bit of a banter.
0:14:34 > 0:14:39We've got some domestic items to sell to you. Excuse the feedback.
0:14:39 > 0:14:42- Have you got a bad back, Stephen? - Unbelievable, to be honest, mate.
0:14:42 > 0:14:45- Your back is hurting?- Killing me. - I've got a cure for that.
0:14:45 > 0:14:48The extendable and retractable mop.
0:14:48 > 0:14:50It's going to solve your back problems.
0:14:50 > 0:14:53Extractable, extendable, blue super mop.
0:14:53 > 0:14:55I'll definitely have one of them.
0:14:55 > 0:14:58I'll be nice enough to let you choose which of the ten you want.
0:14:58 > 0:14:59Choose your favourite.
0:14:59 > 0:15:01- They're all the same! - They are, yeah.
0:15:01 > 0:15:04LAUGHTER
0:15:05 > 0:15:0711am.
0:15:09 > 0:15:10Romford shopping centre.
0:15:10 > 0:15:15Free haircuts for life. £5 for a hair...trimmer.
0:15:17 > 0:15:21With beauty products to sell, Nick and his girls spread the word.
0:15:21 > 0:15:24It's not too heavy, it's not too orange, it goes on evenly.
0:15:24 > 0:15:27- No streaks.- Really nice. - It does smell nice.
0:15:27 > 0:15:31Yeah, it's not your usual spray tan stuff.
0:15:31 > 0:15:33The girls are focusing on the beauty stuff, they're good at it.
0:15:33 > 0:15:35The tan has been the quicker sale.
0:15:35 > 0:15:37None of our other products come even near that.
0:15:37 > 0:15:41It's a new tan we've got out, it's lovely, great for sensitive skin.
0:15:41 > 0:15:44The darker you want it, the more you apply
0:15:44 > 0:15:48so if you want to go out Saturday, sleep in it, wash it off, you've got your tan.
0:15:48 > 0:15:51We're here at the shopping centre - 70% women.
0:15:51 > 0:15:5270% Essex women.
0:15:52 > 0:15:57The fake tan is shifting very rapidly.
0:15:57 > 0:16:00They're selling it for a tenner. Buying it for £2, £8 profit
0:16:00 > 0:16:02sounds jolly good business.
0:16:02 > 0:16:04Soon everybody in Essex will have one.
0:16:09 > 0:16:14- How are you?- Fine.- Can I borrow you for a second?- Very quickly?
0:16:14 > 0:16:18Ilford. The mixed stock picked by Jade's team
0:16:18 > 0:16:20is proving tough to shift.
0:16:20 > 0:16:22Is there anything here you'd be interested in?
0:16:22 > 0:16:26- Er...no.- OK, no worries. Have a good day.
0:16:26 > 0:16:30Can I grab you for a second to have a little look? How about yourself?
0:16:30 > 0:16:32It's hard to switch from product to product.
0:16:32 > 0:16:36One minute you're selling a toy, next minute a speaker, next minute a beauty product.
0:16:36 > 0:16:41- Are you a fake tan user?- No.- Do you like to use eyelashes or nails?
0:16:41 > 0:16:45- We'll come back.- No bother. See you later.- Bye.
0:16:45 > 0:16:48- Come on, take the one. It's a good present. Come on!- No, thanks.
0:16:55 > 0:16:57As Pitsea locals look for market bargains,
0:16:57 > 0:17:01Jade's plan to boost sales - slash prices.
0:17:01 > 0:17:04On some of the things I haven't put a price, I just put really cheap.
0:17:04 > 0:17:06If we've got to do deals, we do deals.
0:17:06 > 0:17:10Crazy bugs! MP3 docking stations! Really cheap.
0:17:10 > 0:17:14We've got the self-tan we can do a deal on, we've got a few bits and bobs to clear up.
0:17:14 > 0:17:16Rainy day prices!
0:17:16 > 0:17:20£2 a go now, cost price. Let's clear them, the last few.
0:17:20 > 0:17:22Thank you very much.
0:17:22 > 0:17:26Shout out a number. Not your phone numbers, girls, a price.
0:17:26 > 0:17:30Get yourselves a bargain now, ladies and gents. Seven?
0:17:30 > 0:17:32Done. Thank you.
0:17:32 > 0:17:34Adam is totally at home in this environment.
0:17:34 > 0:17:37He understands the customers, what they want to hear,
0:17:37 > 0:17:39how to sell to them.
0:17:39 > 0:17:43You're stood here now. I could do you all three,
0:17:43 > 0:17:46- one of each for a tenner. - Can't ask more than that.
0:17:46 > 0:17:51Do you want two for a fiver? Another, yeah? Good lad.
0:17:51 > 0:17:53Two for a fiver. Thank you.
0:17:55 > 0:17:58In Romford, it's raining.
0:17:59 > 0:18:00The heavens have opened.
0:18:03 > 0:18:06Where is everybody? In Romford, where is everybody?
0:18:08 > 0:18:11Time to touch base with team leader, Nick.
0:18:11 > 0:18:14- How you doing guys? - Nick, just a quick suggestion...
0:18:14 > 0:18:17If it's busy where you are, we're quieter as it's raining
0:18:17 > 0:18:19so we go and get the stock and bring it to you.
0:18:19 > 0:18:21Fine. If it's quiet where you are, that's fine.
0:18:21 > 0:18:24What we are selling at the moment is the self-tan.
0:18:24 > 0:18:27We've got one bottle left so we really need some of that soon.
0:18:27 > 0:18:29- All the tan's gone now. - All the tan's gone now.
0:18:29 > 0:18:32So every bit of money we've got, reinvest it into tan?
0:18:32 > 0:18:35We only want tan, so as much money as we can straight into tan.
0:18:35 > 0:18:37We are probably five minutes from you.
0:18:37 > 0:18:42Why don't we move the stock we've got now to you for you to sell?
0:18:42 > 0:18:47We need it as quickly as possible, we need that tan back as soon as we can.
0:18:47 > 0:18:49- OK, we'll go to the warehouse and come back to you.- Cool.
0:18:49 > 0:18:51Cheers, guys.
0:18:51 > 0:18:54They want that tan as soon as they can.
0:18:56 > 0:18:58Midday. Pitsea.
0:18:58 > 0:19:01The sun's coming out and the stall's cleaned out.
0:19:01 > 0:19:06I just wish we had more stock, we could stay here all day.
0:19:06 > 0:19:09But I've now proved I can sell shopping centre, markets, on a beach,
0:19:09 > 0:19:11anywhere in the world. No problem.
0:19:11 > 0:19:13If things don't work out for you, Jade,
0:19:13 > 0:19:16you can come and work for me after your performance today.
0:19:17 > 0:19:19Next stop, the warehouse.
0:19:19 > 0:19:22But first a call from Azhar.
0:19:22 > 0:19:26- Hi Jade. You all right?- Yeah.
0:19:26 > 0:19:29We're starting to get a bit busier now, which is a good sign.
0:19:29 > 0:19:32But I just wanted to clarify the strategy for the day.
0:19:32 > 0:19:34We're leaving here now in the next five minutes.
0:19:34 > 0:19:37So you're not going back to the market but to the wholesaler?
0:19:37 > 0:19:40In hindsight, we would've given ourselves more stock being here,
0:19:40 > 0:19:43but we didn't know how busy it would be so we can't think about that now.
0:19:43 > 0:19:47Very quickly. Just run through the strategy again.
0:19:47 > 0:19:50Listen, I'm fine, our strategy is I'm leaving here now,
0:19:50 > 0:19:53I'll buy more, maybe three or four products,
0:19:53 > 0:19:55spend all our money which is £200.
0:19:55 > 0:19:59- We're fine.- All right. I'll speak to you soon. Bye.
0:19:59 > 0:20:01Azhar is doing my head in.
0:20:01 > 0:20:04How many times does he want us to run him through the strategy?
0:20:04 > 0:20:08- He goes on about strategy. We clarified it! - Concentrate on winning!
0:20:08 > 0:20:10Jade's not too concerned about strategy,
0:20:10 > 0:20:14but strategy is the most important part of any business,
0:20:14 > 0:20:17without it you're running blind into the dark.
0:20:19 > 0:20:22Romford.
0:20:22 > 0:20:24They should be back in the next half an hour.
0:20:24 > 0:20:28If you'd like to buy some, we can hold it back for you if you purchase it now, we can put some on reserve.
0:20:28 > 0:20:30See you soon hopefully.
0:20:30 > 0:20:34With no tan, it's time to create a buzz.
0:20:34 > 0:20:36Beard trimmers, get your beard trimmers here!
0:20:36 > 0:20:42Limited stock left! £5 only if you buy off me now!
0:20:42 > 0:20:44- Can't tempt you?- You need these.
0:20:44 > 0:20:48Some clippers.
0:20:48 > 0:20:52- That's for trimming hair? - Beard.- Beard?
0:20:52 > 0:20:56- Yeah.- I don't know anyone that's got a beard except me.
0:20:56 > 0:20:59- You must have a friend that has one? - No.
0:20:59 > 0:21:04As beard trimmers fail to cut it, a plan from Gabrielle.
0:21:04 > 0:21:07We are desperately struggling with these beard trimmers,
0:21:07 > 0:21:11mainly because the majority of people here are women
0:21:11 > 0:21:15so we moved it over from beard trimmers to bikini line trimmers.
0:21:15 > 0:21:20Hair trimmers, only a fiver. Only a fiver.
0:21:20 > 0:21:24Buy now! Hair clippers, buy your hair clippers!
0:21:24 > 0:21:27Hair clippers, beard trimmers?
0:21:31 > 0:21:37At the other team's shopping centre, the bugs are beginning to bite.
0:21:37 > 0:21:40What's selling really well is the little insects.
0:21:40 > 0:21:42That's the thing all three of us have sold the most of.
0:21:42 > 0:21:44There's a load of kids around
0:21:44 > 0:21:47so I think we're concentrating on what's working.
0:21:47 > 0:21:51- How much are they? - £3 or three for eight.
0:21:51 > 0:21:52Great. OK.
0:21:52 > 0:21:56As Jade and Adam arrive at the warehouse,
0:21:56 > 0:21:58a call from the team back at Ilford.
0:21:58 > 0:22:00- Hi, guys.- Hi Laura, how are you? How's it going?
0:22:00 > 0:22:04It's going well. The stand-out winners on our side
0:22:04 > 0:22:06were the little kids' toy.
0:22:06 > 0:22:10- I-insects.- We're thinking about putting a lot of our eggs in one basket,
0:22:10 > 0:22:12the insects, there's a great margin on them,
0:22:12 > 0:22:14we buy them for 60p and sell them for two to £3 each.
0:22:14 > 0:22:17We're tripling, quadrupling our money. They're a winner.
0:22:17 > 0:22:19I think it's good to have a few different things
0:22:19 > 0:22:24because if they don't like insects you can sell them the other things.
0:22:24 > 0:22:28We've got 21 MP3 players, 60 of the insects,
0:22:28 > 0:22:30ten of the fake tan,
0:22:30 > 0:22:33ten of the hot water bottles, 15 chargers.
0:22:34 > 0:22:36They've come back to replenish their stock,
0:22:36 > 0:22:39but they've had a very broad approach to that.
0:22:39 > 0:22:42The key part to this task is to smell what sells
0:22:42 > 0:22:44and they haven't done that.
0:22:44 > 0:22:46I hope it doesn't end up costing them.
0:22:49 > 0:22:53Still en route to the warehouse, but going nowhere...
0:22:53 > 0:22:55- Hello, Nick?- ..Steven and Ricky.
0:22:55 > 0:23:01- The motorway is like a car park. - Right.- We're just stuck in it.
0:23:01 > 0:23:03It's literally barely moving.
0:23:03 > 0:23:07We are selling out of all the other goods as well,
0:23:07 > 0:23:10but I would say we don't want anything but tan.
0:23:10 > 0:23:11Put the faith in us that we'll get to you
0:23:11 > 0:23:14- as quick as we possibly can. - As quick as we can.
0:23:14 > 0:23:18Fantastic. So basically we need as much a tan as we can,
0:23:18 > 0:23:19we don't want anything else.
0:23:19 > 0:23:22- No problem.- Jenna is a massive asset to us
0:23:22 > 0:23:24because she knows how to sell it perfectly.
0:23:24 > 0:23:26I'm hoping she can train you on how to sell it.
0:23:26 > 0:23:29OK, mate. See you soon. Jenna knows how to sell tan?
0:23:29 > 0:23:32- How hard can it be to sell a bit of tan?- It's easy.
0:23:32 > 0:23:34- She'll give you a bit of training on how to sell tan?- It's fine.
0:23:34 > 0:23:37- Come on now.- It makes your hand a little bit browner.
0:23:45 > 0:23:47With no stock and nothing to sell...
0:23:47 > 0:23:50We need to sell, what do we do?
0:23:50 > 0:23:52..profits have stopped for Nick.
0:23:52 > 0:23:56We've sold out of everything. We're now waiting for more stock.
0:23:56 > 0:23:58We need it urgently.
0:24:00 > 0:24:04On the other team, heading back from the warehouse,
0:24:04 > 0:24:07Adam and project manager, Jade.
0:24:07 > 0:24:09And another call from Ahzar.
0:24:09 > 0:24:13Very quickly, I think the issue with you moving location so quickly,
0:24:13 > 0:24:15that's a bit of a risky strategy.
0:24:15 > 0:24:18Hold on, sorry...
0:24:18 > 0:24:20Quickly. Just...
0:24:20 > 0:24:22What we need to do...
0:24:22 > 0:24:26Our plan is to sell out the products within two hours,
0:24:26 > 0:24:30take a second trip, come back and push those products.
0:24:30 > 0:24:32Also, stuff that isn't selling very well
0:24:32 > 0:24:34are the leopard skin nail covers and eyelashes.
0:24:34 > 0:24:38Based on locations, products will vary in terms of what you sell.
0:24:38 > 0:24:41- Well done, guys.- Bye!
0:24:41 > 0:24:43- He's so annoying!- Anyway...
0:24:53 > 0:24:58Finally out of the traffic and into the warehouse, Ricky and Stephen.
0:25:02 > 0:25:06- I'll get the trolley. - You get the trolley.
0:25:06 > 0:25:09Target - tins of tan.
0:25:12 > 0:25:15We've got to find out if they've got more.
0:25:15 > 0:25:18Six, 12, 18, 24. That's 84.
0:25:18 > 0:25:22- How many more bottles do you have?- Nothing here at the moment.
0:25:22 > 0:25:26- Tan?- Tan.- You have no more?- Yeah.
0:25:26 > 0:25:28OK. So that's all the bottles we've got there.
0:25:28 > 0:25:30That puts us in a bit of a pickle.
0:25:33 > 0:25:35What are your thoughts on the tan?
0:25:37 > 0:25:39- Hi, guys. - Just to give you some feedback.
0:25:39 > 0:25:42There's only 84 on the shelf. They've got no more tan.
0:25:46 > 0:25:49What else do you need if they've not got enough tan?
0:25:53 > 0:25:58- The hot water bottles. - Thank you very much.- Bye.
0:26:05 > 0:26:07- Ilford.- All right, boys?
0:26:07 > 0:26:10For Jade's team, a rapid restock.
0:26:13 > 0:26:18- Three for £8, get your insects. - £3 each, or three for £8.
0:26:18 > 0:26:20Once they've gone, they've gone.
0:26:20 > 0:26:23As predicted, the beetles are a hit.
0:26:23 > 0:26:25What I'm smelling right now is bugs.
0:26:25 > 0:26:28They're going like hot cakes.
0:26:28 > 0:26:32We're buying them at 60p each and selling them for between two to £3
0:26:32 > 0:26:34so we're making a good margin on them as well.
0:26:34 > 0:26:38You pick one, sweetheart. You want that one? Thank you very much.
0:26:38 > 0:26:43We're keen to go for even more insects, but we spoke to Jade
0:26:43 > 0:26:46and she said it would be better to have a bit more variety.
0:26:48 > 0:26:50Romford.
0:26:50 > 0:26:53Soon as they come I'll sort you a sale out straightaway.
0:26:55 > 0:26:57Two hours without tan.
0:26:57 > 0:27:00Five, ten minutes and we'll all be set up here.
0:27:00 > 0:27:02If you come back...
0:27:02 > 0:27:05Five minutes, girls. I expect to see you back here.
0:27:10 > 0:27:14- Where are the guys? - Finally, a delivery.
0:27:14 > 0:27:17- Hey, we're here. We're here, mate.- Fantastic.
0:27:19 > 0:27:22Ladies, how you doing?
0:27:22 > 0:27:26- Tan topped up... - That's just £16, ladies.
0:27:26 > 0:27:30..sales take off.
0:27:30 > 0:27:33Thank you very much. There's your receipt, there's your product. Enjoy.
0:27:33 > 0:27:37There's two tans, £4 change and I give you a receipt, didn't I?
0:27:37 > 0:27:42- Just one pack?- Yeah.- Are you having one?- One, please.
0:27:42 > 0:27:46It's very natural, we're selling these at £10 each, or two for 16.
0:27:46 > 0:27:48- There you are, thank you very much. - Cheers.
0:27:52 > 0:27:54Guys, everything must go!
0:27:54 > 0:27:565pm.
0:27:56 > 0:27:59I know what I'm talking about when it comes to fake tan.
0:27:59 > 0:28:02One, two, three. It's £5.
0:28:02 > 0:28:07Three hours left to trade and both teams push for sales...
0:28:07 > 0:28:09Is it going to be the biggest strategy decision
0:28:09 > 0:28:11to buy only insects?
0:28:11 > 0:28:15..to build profits for another restock.
0:28:15 > 0:28:17You want us to go to the warehouse again?
0:28:17 > 0:28:18- It would make sense.- OK.
0:28:18 > 0:28:20We've got to bring all the stock down then.
0:28:20 > 0:28:24It's not great for you guys. You haven't been selling. I feel bad for that.
0:28:24 > 0:28:26For Stephen and Ricky, it's back on the road.
0:28:26 > 0:28:28'I am very frustrated right now'
0:28:28 > 0:28:30because I'm a bit of a spare part.
0:28:30 > 0:28:34Stephen and I are the best sales people on this team and we're not selling.
0:28:34 > 0:28:36I feel I could be selling a lot of products right now,
0:28:36 > 0:28:39but instead I've got to go back to the wholesaler. It has wound me up.
0:28:48 > 0:28:516pm. Late night shopping at Lakeside.
0:28:53 > 0:28:56With prime pitches laid on by Lord Sugar,
0:28:56 > 0:29:00last chance for the teams to sell out.
0:29:04 > 0:29:06On their way to restock, Jade's team.
0:29:08 > 0:29:09Hi, guys. How are you?
0:29:09 > 0:29:13What's our strategy now for Lakeside?
0:29:13 > 0:29:16I think you should just go and spend everything.
0:29:16 > 0:29:17I think we're all in agreement
0:29:17 > 0:29:19we're going to get a large proportion of insects.
0:29:19 > 0:29:23Get some more of the hot water bottles
0:29:23 > 0:29:26because they do look good. Fake tan sells quite well
0:29:26 > 0:29:28and whatever you think, a mixture of the other stuff.
0:29:28 > 0:29:33It's up to you how much you buy now.
0:29:33 > 0:29:36God. It's not strategy, it's a bit like nothing.
0:29:36 > 0:29:39She hasn't thought about it, has she?
0:29:42 > 0:29:45At the shopping centre...
0:29:45 > 0:29:49We've got the best products, they've all got to be sold in the next hour.
0:29:49 > 0:29:51..stocked up and ready to sell.
0:29:51 > 0:29:54Sometimes in life you make a decision.
0:29:54 > 0:29:57It can be a good decision or a bad one but I can tell you...
0:29:57 > 0:29:59Either £10 each, or two for 16.
0:29:59 > 0:30:02It's got Aloe Vera in so it's good for sensitive skin.
0:30:02 > 0:30:06Obviously you do a bit of shaving. A men's high quality trimmer.
0:30:06 > 0:30:10So we need to create a buzz and if we have to reduce the price, it's up to you what to offer.
0:30:10 > 0:30:12I don't want to do that.
0:30:12 > 0:30:14On Nick's team...
0:30:14 > 0:30:16Madam, like a mop, would you?
0:30:16 > 0:30:18..prices stay high.
0:30:18 > 0:30:22- Lovely. Thank you very much. - There you go, £10 please.
0:30:22 > 0:30:24Thank you very much.
0:30:24 > 0:30:28On the other stall...
0:30:28 > 0:30:32If you want to do two for a fiver, go for it, just get rid of them.
0:30:32 > 0:30:34- Jade's approach... - I tell you what, just do deals.
0:30:34 > 0:30:36Five for £5 now, crazy bugs.
0:30:36 > 0:30:38..flog the lot.
0:30:38 > 0:30:43We've got five hot water bottles with covers - a fiver.
0:30:43 > 0:30:48Gift ideas now. The last five!
0:30:48 > 0:30:50Guys, everything is half price.
0:30:50 > 0:30:53Jade's really focused on high sales now,
0:30:53 > 0:30:55but at rock-bottom prices.
0:30:55 > 0:30:58Of course it's important she sells a lot of goods
0:30:58 > 0:31:01but she has to be careful she doesn't totally sacrifice her margin.
0:31:01 > 0:31:05The fake tan is two for £5. Really good. I've been practising on my arm.
0:31:05 > 0:31:09- You want five for a fiver? That's £5, please.- Fantastic. Thank you.
0:31:12 > 0:31:16- Open that, put water in. - Ten minutes to go.
0:31:16 > 0:31:20Have you got a £10 note on you? I'll put two for £10.
0:31:21 > 0:31:24You can't get cheaper than that. I've only got four minutes.
0:31:24 > 0:31:277.99 for one, or two for £10.
0:31:27 > 0:31:32- Thank you very much.- 8pm. - We're done.- We're done.
0:31:32 > 0:31:34Trading is over.
0:31:34 > 0:31:38For the total, cash takings
0:31:38 > 0:31:42and the wholesale value of remaining stock will be added together.
0:31:42 > 0:31:44It was a risky strategy to slash the prices.
0:31:44 > 0:31:48But there's still profit in every single thing
0:31:48 > 0:31:51we sold, be that 50p or £3.
0:31:51 > 0:31:53I stick by what I've done.
0:31:53 > 0:31:56It was fantastic to have the whole team together selling.
0:31:56 > 0:31:59We sold the lot when we've been able to sell.
0:31:59 > 0:32:01I'm just not happy we didn't have enough time selling.
0:32:01 > 0:32:04Tomorrow, the results.
0:32:04 > 0:32:07In the boardroom.
0:32:42 > 0:32:44You can go through to the boardroom now.
0:33:15 > 0:33:18- Good afternoon. ALL:- Good afternoon, Lord Sugar
0:33:21 > 0:33:25Well, this task is one of my favourites
0:33:25 > 0:33:30and the reason is it replicates how I started in business.
0:33:32 > 0:33:35So I'll start off with Sterling. You ended up team leader.
0:33:35 > 0:33:38- I was voted to be team leader. - Good team leader?
0:33:38 > 0:33:43He worked with us, not against us, so I'd say a good project manager.
0:33:43 > 0:33:46- I agree.- OK. So tell us what you did.
0:33:46 > 0:33:50We first looked at locations, we went for the shopping mall
0:33:50 > 0:33:52and the market in Romford.
0:33:52 > 0:33:55So what did you pick? What products did you champion?
0:33:55 > 0:33:57We chose a tanning product, some nail wraps...
0:33:57 > 0:34:03- Tanning? That's your business, no? - It is. We did well with the tanning.
0:34:03 > 0:34:04- Tanning and nail wraps.- Yes.
0:34:04 > 0:34:08Did you have some tan put on you or are you just blushing now?
0:34:08 > 0:34:10I certainly put some tan on my hands.
0:34:10 > 0:34:12I don't mind wearing fake tan to be honest.
0:34:12 > 0:34:17Ricky was very vocal, wasn't he? Essex loves a tan, he said.
0:34:17 > 0:34:19You're not giving Essex a great name, are you?
0:34:19 > 0:34:21Got any of the stuff, Nick?
0:34:21 > 0:34:26- Can I have a quick look at some of it?- I can offer you fake tan.
0:34:28 > 0:34:29That's it, is it? Yeah.
0:34:29 > 0:34:32Pop those on your fingernail.
0:34:32 > 0:34:34These are the fingernail wraps?
0:34:34 > 0:34:37This is the kind of Essex kit you're putting together, yeah?
0:34:37 > 0:34:42- In effect, yeah.- So the fake tan was allocated to the shopping mall?
0:34:42 > 0:34:47- And the nails also? So how did you get on?- We sold out.- Sold out?
0:34:47 > 0:34:52- Of the nails.- Of everything eventually, but quickly of fake tan.
0:34:52 > 0:34:57So at what juncture did you decide you were going to do your first
0:34:57 > 0:35:01- restocking exercise? - We'd probably sold half the fake tan
0:35:01 > 0:35:03by about 12pm, that's when we made a decision to restock.
0:35:03 > 0:35:07- Who went back to the warehouse? - Ricky and Stephen.
0:35:07 > 0:35:11It was raining and it was quiet on the market.
0:35:11 > 0:35:13Right. So you went back to the warehouse and you were left
0:35:13 > 0:35:16with a bit of stock to sell in the shopping centre?
0:35:16 > 0:35:18The rest of the stock we had.
0:35:18 > 0:35:21What about the stock you had left over from the market?
0:35:21 > 0:35:24- Did you take with you?- Yes.
0:35:24 > 0:35:27We spoke to Nick about timescales, how much stock they had left.
0:35:27 > 0:35:30The decision was made we'd go to the warehouse
0:35:30 > 0:35:32as quickly as we can to get our stock back out there.
0:35:32 > 0:35:37Did you have enough stock while you were waiting for them to come back?
0:35:37 > 0:35:40Unfortunately it took a long time to restock, longer than we thought.
0:35:40 > 0:35:41We were stuck in traffic.
0:35:41 > 0:35:45I don't think you should plead it would have taken a long time
0:35:45 > 0:35:48to take your remaining stock to Nick and his team.
0:35:48 > 0:35:51Probably four minutes.
0:35:51 > 0:35:54- I agree. In hindsight... - You were very close.
0:35:54 > 0:35:57We were particularly close. In hindsight...
0:35:57 > 0:36:01Surely the thing is that you dump your stock off with them
0:36:01 > 0:36:03and let them at least have something to sell?
0:36:03 > 0:36:06- Correct.- It's no good in the back of your bloody than, is it,
0:36:06 > 0:36:07while you're driving to the warehouse?
0:36:07 > 0:36:09No, we couldn't sell it while it was in the van.
0:36:09 > 0:36:12- You had a void period where you had nothing to sell. - We did run out of stock, yeah.
0:36:12 > 0:36:16Shameful. Shameful, really.
0:36:16 > 0:36:20To be without stock during the course of the day is shameful.
0:36:20 > 0:36:26You made an error there which may have cost you, yeah? All right. OK.
0:36:26 > 0:36:28Phoenix.
0:36:28 > 0:36:31I wanted people to put themselves forward
0:36:31 > 0:36:36that hadn't been a team leader before so I understand you took the hint.
0:36:36 > 0:36:39- Yes, I did.- Good. So who went where?
0:36:39 > 0:36:43Obviously Adam went to the market because he's a market trader
0:36:43 > 0:36:45and I went with him.
0:36:45 > 0:36:50- So you and Adam went to Pitsea. - Yeah.
0:36:50 > 0:36:51It's a bit of a distance.
0:36:51 > 0:36:54We were discussing where to go at the beginning.
0:36:54 > 0:36:57- You spent too long thinking about it, didn't you?- It did take a while.
0:36:57 > 0:37:00So we got those two locations and thought right,
0:37:00 > 0:37:02we need to get products people will like.
0:37:02 > 0:37:07- We added another Essex favourite, apparently.- Eyelashes.
0:37:07 > 0:37:11They're having a good day in Essex. Fake eyelashes and this thing here.
0:37:11 > 0:37:14Those were our best sellers. Believe it or not.
0:37:14 > 0:37:18They attracted a lot of attention. How much were these then?
0:37:18 > 0:37:2160p. We sold them for £3 each.
0:37:21 > 0:37:24- How much?- £3 each.
0:37:24 > 0:37:28- People were begging for them at £3.- That margin is fantastic.
0:37:28 > 0:37:32- How did it go in the market? - It went very well.
0:37:32 > 0:37:34The stuff was flying out in the market,
0:37:34 > 0:37:36mainly down to Adam's market patter.
0:37:36 > 0:37:41- Rainy day prices, come on, gorgeous ladies and all sorts I heard.- Good.
0:37:41 > 0:37:46So did you feel you were being organised properly?
0:37:46 > 0:37:49A good motivator, but I think from a strategic perspective,
0:37:49 > 0:37:51my views were overheard.
0:37:51 > 0:37:55This task is about time efficiency as well
0:37:55 > 0:37:57so it's important save as much time as you can
0:37:57 > 0:38:00to ensure you get the maximum efficiency at selling.
0:38:00 > 0:38:03It would've been appreciated if you'd pointed out
0:38:03 > 0:38:05you had those views at the time.
0:38:05 > 0:38:06I did point it out.
0:38:06 > 0:38:09The strategy wasn't clear, even though we highlighted it.
0:38:09 > 0:38:12Did you get cooperation from all your people? You happy?
0:38:12 > 0:38:14- They were amazing.- Really good.
0:38:14 > 0:38:18Obviously strategy was mentioned a lot by Azhar. But it was good.
0:38:18 > 0:38:20Let's look at some of these numbers.
0:38:24 > 0:38:27Bottom line is this is all about the assets you end up with.
0:38:27 > 0:38:30Assets is made up of cash and stock.
0:38:30 > 0:38:36Karen, with your team, let's hear what you got.
0:38:36 > 0:38:41The cash in hand was £422.61.
0:38:41 > 0:38:46The remaining stock was valued at £415.60,
0:38:46 > 0:38:52which meant your total assets were £838.20.
0:38:52 > 0:38:54That's not a bad day's work, is it?
0:38:58 > 0:39:01Nick, your team?
0:39:01 > 0:39:05Well, when they cashed up they had £681.30.
0:39:05 > 0:39:10Remaining stock valued at £273.90.
0:39:10 > 0:39:17- Which gives you total assets of £955.20.- Even better still then.
0:39:17 > 0:39:21Nearly £1,000. Nearly £1,000.
0:39:21 > 0:39:25Well done. See, that's it really.
0:39:25 > 0:39:27That is what this task is all about.
0:39:27 > 0:39:32That's what it demonstrates, that there's no bank loans,
0:39:32 > 0:39:37no PowerPoint presentations, no venture capitalists involved here.
0:39:37 > 0:39:42So I think you send a message out to Britain, I gave you a van,
0:39:42 > 0:39:46150 quid and you demonstrated that in the course of a day,
0:39:46 > 0:39:51you can change that into £955.
0:39:51 > 0:39:55So very well done to the winning team.
0:39:55 > 0:39:58You've spent enough time in Essex, I'm going to send you
0:39:58 > 0:40:00into London now as a treat.
0:40:00 > 0:40:04You're going off to a bar to enjoy some cocktails
0:40:04 > 0:40:07made by the UK bartender of the year.
0:40:07 > 0:40:13So stay sober and I'll see you on the next task.
0:40:13 > 0:40:15- Thank you!- Well done.
0:40:26 > 0:40:31Look, you done well. £838, but you lost.
0:40:31 > 0:40:34You need to go away and come back and discuss this with me more
0:40:34 > 0:40:39so I can decide which one of you will be leaving the process today.
0:40:39 > 0:40:41- OK?- Thank you, Lord Sugar.
0:40:55 > 0:40:57Wow! Vodka.
0:40:57 > 0:41:02That's a bit dangerous to drink if you ask me. Oh, my God.
0:41:02 > 0:41:07- Can we get a bucket, please? - Very good.
0:41:07 > 0:41:11- This win feels absolutely amazing, doesn't it?- Cheers.- Sterling.
0:41:12 > 0:41:16It tastes a little bit like team Phoenix at the moment. Bitter.
0:41:16 > 0:41:18Like it!
0:41:31 > 0:41:34It's going to be really hard because I was buzzing.
0:41:34 > 0:41:36I thought it was really good. We did well.
0:41:36 > 0:41:41It's hard to say who's accountable. I was the PM so probably me.
0:41:41 > 0:41:43We didn't do a bad job, we just didn't do as well.
0:41:45 > 0:41:48I feel like in this task I've sold more than all the other team
0:41:48 > 0:41:50put together. I think I'm fine.
0:41:50 > 0:41:53If I do get brought back into the boardroom I'll hold my own.
0:41:53 > 0:41:55Lord Sugar knows what I'm about by now.
0:41:55 > 0:41:58It's simple. I don't think we needed a detailed strategy
0:41:58 > 0:42:00about this, this and this.
0:42:00 > 0:42:05I think Jade is in the firing line. It's probably down to strategy.
0:42:05 > 0:42:07I think it will cost her that she didn't listen to me, but Jade
0:42:07 > 0:42:11is quite a strong character, she'll fight her corner, she always will.
0:42:12 > 0:42:14Let the fights begin.
0:42:30 > 0:42:31PHONE RINGS
0:42:34 > 0:42:36Could you send the candidates in, please?
0:42:36 > 0:42:39You can go through to the boardroom now.
0:42:53 > 0:42:57Well, while you've been out there I've been looking
0:42:57 > 0:43:00at some numbers. Maybe it will give you an indication of where
0:43:00 > 0:43:04I think things have gone wrong.
0:43:04 > 0:43:06If you take this famous fake tan, for example,
0:43:06 > 0:43:13the average selling price that Sterling sold was £6.71.
0:43:13 > 0:43:17Yours was £3.50. You, Tom, were assisting on the costings.
0:43:17 > 0:43:23Correct. The items I didn't have knowledge on were beauty products.
0:43:23 > 0:43:27I didn't know how much the fake tan, nails or eyelashes were worth
0:43:27 > 0:43:31so we took instruction from Jade and Laura
0:43:31 > 0:43:34on those ones and also Jade decided to drop the prices a bit
0:43:34 > 0:43:36at Lakeside to generate a bit more income for us.
0:43:36 > 0:43:40As a matter of interest, taking the fake tan,
0:43:40 > 0:43:43what was your retail price at the beginning of the day?
0:43:43 > 0:43:45Between £4 and £5.
0:43:45 > 0:43:49If I buy fake tan it'll be between £7 and £10
0:43:49 > 0:43:52but that fake tan I saw there is one I would look at
0:43:52 > 0:43:53as a 2.99 product.
0:43:53 > 0:43:58The point Nick makes was the fake tan, for example,
0:43:58 > 0:44:01their team were selling it at £10 a pop.
0:44:01 > 0:44:02And you're selling it for £3.50.
0:44:02 > 0:44:08You lost by £117. That £117 could have been made up
0:44:08 > 0:44:12by more margin, more profit.
0:44:12 > 0:44:18Going to Pitsea with 50% of the stock, from what I understand,
0:44:18 > 0:44:22if you'd had more stock in Pitsea, you would have sold more there.
0:44:22 > 0:44:26So why not 70 to Pitsea, 30 to the shopping centre?
0:44:26 > 0:44:31- Why 50/50?- I thought I didn't know how well it's going to sell there.
0:44:31 > 0:44:34I think it was a case of smell or sell.
0:44:34 > 0:44:35We were going to a market stall.
0:44:35 > 0:44:38I'm a market trader and I didn't know how busy it was going to be.
0:44:38 > 0:44:40We sold out, got good profit margins.
0:44:40 > 0:44:44We turned £60 of stock into £190.
0:44:44 > 0:44:47Well, imagine taking another £60 worth there
0:44:47 > 0:44:49and it turns into another £190.
0:44:49 > 0:44:54- You're home and dry, you win.- Yeah. - Right? It was a bad decision.
0:44:54 > 0:44:58In all fairness, I said Pitsea and part of the strategy was for you
0:44:58 > 0:45:00to hold more stock rather than splitting it 50/50.
0:45:00 > 0:45:03I can't remember that happening. I wish I'd heard it.
0:45:03 > 0:45:05We did spend too much time arguing.
0:45:05 > 0:45:08Azhar kept talking about strategy and what sold where.
0:45:08 > 0:45:11You wasted the time, is that what you're saying?
0:45:11 > 0:45:14It's not as if one's a flea market and the other a farmer's market.
0:45:14 > 0:45:16They were both normal markets.
0:45:16 > 0:45:19You could've shut him down, couldn't you?
0:45:19 > 0:45:21You can't shut people down. You have to listen.
0:45:21 > 0:45:24You spent so long discussing the location of the market,
0:45:24 > 0:45:26you didn't leave yourself much time to look at products.
0:45:26 > 0:45:28- We didn't.- No.
0:45:28 > 0:45:30Right, OK.
0:45:30 > 0:45:32Laura, what do you think you did on this task?
0:45:32 > 0:45:34What was your contribution?
0:45:34 > 0:45:39Where I hope I came into my element was in the sales.
0:45:39 > 0:45:41Selling? You think you were involved in the selling?
0:45:41 > 0:45:44Basically, if you asked me where I think I stood out, it's the sales.
0:45:44 > 0:45:47We were all just as involved in picking the products.
0:45:47 > 0:45:51I did just as much as these guys and at the end of the day,
0:45:51 > 0:45:55everybody seems to be covering all the main points.
0:45:55 > 0:45:59Right. You know, the thing, "Smell what you sell"?
0:45:59 > 0:46:03When you replenished the stocks, I was told by Karen that
0:46:03 > 0:46:05you just said to them, as team leader,
0:46:05 > 0:46:06"Buy what you think you need."
0:46:06 > 0:46:10- I said... - There was no strategy over,
0:46:10 > 0:46:14"Let's sit down here and work out what is actually selling well.
0:46:14 > 0:46:17- "Only buy this and only buy that." - Well...
0:46:17 > 0:46:21Fair enough, you go and buy your first load of gear.
0:46:21 > 0:46:26It's just an instinctive feeling, what you think is going to sell.
0:46:26 > 0:46:30It always happens that there's something that sells and something that doesn't.
0:46:30 > 0:46:34So it's logical, is it not, that when go off to buy some more,
0:46:34 > 0:46:37you only buy the stuff that you've learned is selling?
0:46:37 > 0:46:40- They only bought what had sold well. - You bought everything again.
0:46:40 > 0:46:42You were still buying fake tans,
0:46:42 > 0:46:45of which you had 46 left of the 90 that you bought.
0:46:48 > 0:46:51You know, you started off with seven products.
0:46:51 > 0:46:55You ended up still with all seven products, which leads me
0:46:55 > 0:46:57to believe that you didn't learn what was selling.
0:46:57 > 0:47:00Because, you know, it can't be right.
0:47:00 > 0:47:03I was saying that we've not sold well on the nails all day
0:47:03 > 0:47:06and I would've thought we wouldn't even have bothered with them.
0:47:06 > 0:47:10- Did you buy more nails?- Yeah, you told us to buy some of everything.
0:47:10 > 0:47:14Jade, who are you bringing back into this boardroom with you?
0:47:14 > 0:47:16I'm going to bring Azhar.
0:47:26 > 0:47:30Um, and I'm going to bring...Tom.
0:47:31 > 0:47:35All right. OK, that's interesting.
0:47:35 > 0:47:37Even though I made all the right decisions.
0:47:37 > 0:47:41Well, I don't know who to choose! I know Azhar caused a problem,
0:47:41 > 0:47:43so it's hard to chose someone else
0:47:43 > 0:47:45- when everyone did so well. - I was a problem?
0:47:45 > 0:47:47Azhar, throughout it, you'd phone up,
0:47:47 > 0:47:50and say the word strategy and it makes you sound like
0:47:50 > 0:47:51you know what you're talking about.
0:47:51 > 0:47:53You would never offer any solutions.
0:47:53 > 0:47:56- Well, I understand you want Azhar in here.- Well, I don't know.
0:47:56 > 0:47:59I don't know who else to choose.
0:47:59 > 0:48:01You're the team leader. You're supposed to assess.
0:48:01 > 0:48:04Everyone sold really well. I know Tom sold really well...
0:48:04 > 0:48:06It's not just about selling though, is it?
0:48:06 > 0:48:09SHE SIGHS
0:48:09 > 0:48:14- He'd... I need to make a decision. - I don't mind, Jade. It's up to you.
0:48:15 > 0:48:16Right, that it?
0:48:20 > 0:48:22Yeah, it's going to have to be. I don't know what else to do.
0:48:22 > 0:48:25You two go back to the house. I'll see you on the next task, OK?
0:48:25 > 0:48:29(Don't worry).
0:48:29 > 0:48:32Thank you, Lord Sugar. Thanks, Nick. Thanks, Karen.
0:48:39 > 0:48:43Well, I get the feeling here, Jade,
0:48:43 > 0:48:47that you weren't in that much control, to be quite frank.
0:48:47 > 0:48:49So I'm going to be interested to hear from you
0:48:49 > 0:48:52when you do come back in, because I'd like you to step outside.
0:48:52 > 0:48:53Thank you.
0:49:01 > 0:49:04Azhar, he seems to say the right things in here.
0:49:04 > 0:49:07Does he say them at the right time when they're on the task?
0:49:07 > 0:49:10He claims he does and says he's not listened to.
0:49:10 > 0:49:15He sort of huffs and puffs his way through tasks.
0:49:15 > 0:49:17"I'm not happy with this, not happy with that."
0:49:17 > 0:49:19I think people think he's just having a moan,
0:49:19 > 0:49:24so they don't actually listen to the point that he's making.
0:49:24 > 0:49:27I don't know whether Jade organised them well.
0:49:27 > 0:49:31I just don't think that she had this thing under control.
0:49:31 > 0:49:35They did pull their weight and she got great enthusiasm out of them,
0:49:35 > 0:49:37but actually I think it was chaotic.
0:49:37 > 0:49:41Tom, he was the numbers man here. I don't know why she's brought him in.
0:49:41 > 0:49:43We'll have to find out why.
0:49:43 > 0:49:45Maybe she's got some justifiable reason.
0:49:45 > 0:49:48Let me tell you, if she had not had Tom by her side,
0:49:48 > 0:49:51she would have been in all sorts of trouble.
0:49:51 > 0:49:53I think she'll regret it.
0:49:56 > 0:49:58PHONE RINGING
0:49:58 > 0:50:00'Send them through, please.'
0:50:00 > 0:50:01Lord Sugar will see you now.
0:50:14 > 0:50:17Jade, I looked at your application.
0:50:17 > 0:50:20You say in here one of your worst business skills is that
0:50:20 > 0:50:25you can make hasty decisions and not analyse situations for long enough.
0:50:25 > 0:50:29Do you think you made a hasty decision today?
0:50:29 > 0:50:31Admittedly, Tom really shouldn't be here.
0:50:31 > 0:50:33He did his job well and he did what he was asked of.
0:50:33 > 0:50:36And yet you brought him back in here today?
0:50:36 > 0:50:39It was a mistake and I apologise. I was put under pressure,
0:50:39 > 0:50:42I wasn't prepared that I was going to have to do that.
0:50:42 > 0:50:45I was so confident that we'd done a good job.
0:50:45 > 0:50:48Hm. You don't think you should be in here?
0:50:48 > 0:50:50Someone like Adam did brilliantly well as selling,
0:50:50 > 0:50:52but this isn't just about being a salesman.
0:50:52 > 0:50:56You've got to have other qualities too. I've shown in this task I've got other abilities.
0:50:56 > 0:50:59- Why do you think she's brought you in here?- Er, I'm not sure.
0:50:59 > 0:51:02I wasn't prepared. I didn't prepare to lose. Usually I prepare to win.
0:51:02 > 0:51:05- I made the wrong decision.- What support did Laura really give you?
0:51:05 > 0:51:09She said that you performed really well when you were with her,
0:51:09 > 0:51:12but she did say that Azhar kept butting in on the phone,
0:51:12 > 0:51:14wanting to speak to me about strategy all the time,
0:51:14 > 0:51:16but no solutions!
0:51:16 > 0:51:20- I did have a solution. I said... - You just had a big long sentence, and it's just about...
0:51:20 > 0:51:24"Let's see how it goes." That was your answer to every question.
0:51:24 > 0:51:27When people make good suggestions, you know, I want to listen.
0:51:27 > 0:51:30You're a project manager, that's your job, to listen to suggestions
0:51:30 > 0:51:32about dropping off stock, etc.
0:51:32 > 0:51:35But when someone is not being constructive and saying
0:51:35 > 0:51:38the same sentence all the time, "Have you thought about this and this?"
0:51:38 > 0:51:40But not coming up with a solution,
0:51:40 > 0:51:45it actually hinders what you're doing and wastes time.
0:51:45 > 0:51:48Do you think he's one of those people who just says, "That's wrong.
0:51:48 > 0:51:51- This is wrong. Don't do that."? - Yeah, but no solutions.
0:51:51 > 0:51:52With no solutions?
0:51:52 > 0:51:56In all fairness, I think the word strategy was out of Jane's depth.
0:51:56 > 0:52:00I tried to come up with so many solutions, I got to the end of my tether.
0:52:00 > 0:52:02- What solutions?- I just asked about our strategy.
0:52:02 > 0:52:04They came after everything.
0:52:04 > 0:52:06I was saying, "Just tell me our strategy."
0:52:06 > 0:52:08I said to you this is what's going to happen.
0:52:08 > 0:52:10I'm going to get stock.
0:52:10 > 0:52:13You guys will get stock when you've finished at five o'clock
0:52:13 > 0:52:16and meet us at Lakeside, and that is what happened. It was simple.
0:52:16 > 0:52:19From an objective point of view, I think Azhar does have
0:52:19 > 0:52:22a tendency to waffle on sometimes about strategies.
0:52:22 > 0:52:24But in his defence, he was the person
0:52:24 > 0:52:27who said we should have more products at the market.
0:52:27 > 0:52:29I know. I think you were right then.
0:52:29 > 0:52:31So Azhar, who was responsible for failing to win this task?
0:52:31 > 0:52:34- I think it was Jade's responsibility.- You think so?- Yeah.
0:52:34 > 0:52:38So, Jade, why do you feel you should stay in this process.
0:52:38 > 0:52:41I think I should stay 100%. I need you to see my business plan.
0:52:41 > 0:52:45My business plan for your investment is top quality.
0:52:45 > 0:52:48At the end of a five year process, it will actually end up being
0:52:48 > 0:52:50a group of multi-million-pound companies.
0:52:50 > 0:52:54- I have got a lot of experience... - OK, all right. Great, great.
0:52:54 > 0:52:57But what I'm thinking about today is, you know,
0:52:57 > 0:53:00based on your performance in the past seven weeks,
0:53:00 > 0:53:03why shouldn't I terminate
0:53:03 > 0:53:06your existence in this process?
0:53:06 > 0:53:09I've never been in these three seats at the moment,
0:53:09 > 0:53:13and that shows actually that even when we're in the losing team,
0:53:13 > 0:53:16people value the fact I'm there. I have been a constant performer
0:53:16 > 0:53:19all the way through and I've sold all the way through.
0:53:19 > 0:53:20Hm.
0:53:20 > 0:53:23Who do you think should be fired then?
0:53:23 > 0:53:26I think Azhar should be fired because I don't think
0:53:26 > 0:53:29he's contributed that much through the whole process.
0:53:29 > 0:53:31Your communication was direct with Laura
0:53:31 > 0:53:33and you weren't worried about anybody else.
0:53:33 > 0:53:36But actually at the end of the day
0:53:36 > 0:53:38it's about being able to communicate with people,
0:53:38 > 0:53:42to present yourself in a good way, to get on with people around you,
0:53:42 > 0:53:45which is really important in any business aspect.
0:53:45 > 0:53:49I think that's traits I have, which I don't think you do.
0:53:50 > 0:53:53I just think you're out of your depth.
0:53:53 > 0:53:54Tom, who do you think is responsible
0:53:54 > 0:53:57for the failure of this particular task?
0:53:57 > 0:54:00Unfortunately I'd have to point the finger at Jade.
0:54:00 > 0:54:03That's just based on the strategy and not having complete control.
0:54:07 > 0:54:08All right. Well, look,
0:54:08 > 0:54:12it's quite clear that you shouldn't be sitting in the boardroom today
0:54:12 > 0:54:15so I will say that you're going to go back to the house
0:54:15 > 0:54:19and I will see you on the next task.
0:54:19 > 0:54:24Jade, I think you show a lot of enthusiasm,
0:54:24 > 0:54:28but I get the feeling on this particular task that maybe
0:54:28 > 0:54:32you could've really controlled it a little bit better.
0:54:32 > 0:54:35I think the mere fact that you've brought Tom back in here
0:54:35 > 0:54:38when in fact he was a great help to you on this occasion
0:54:38 > 0:54:42is a difficult thing for me to accept, to be perfectly honest.
0:54:42 > 0:54:47Azhar, people say about you
0:54:47 > 0:54:50that you just stand around moaning all the time.
0:54:50 > 0:54:52"This is going wrong, that's going wrong."
0:54:52 > 0:54:56You don't seem to come forward with any solution
0:54:56 > 0:54:58to what should be done.
0:55:00 > 0:55:05But Jade, as the project manager, you...
0:55:07 > 0:55:10..were responsible really for the whole strategy
0:55:10 > 0:55:13of this task here - margins, profits and location.
0:55:15 > 0:55:19For that reason, I'm kind of struggling.
0:55:25 > 0:55:27But I do admire your enthusiasm.
0:55:31 > 0:55:34And on that basis, I'm going to have to say
0:55:34 > 0:55:36Azhar, you're fired.
0:55:36 > 0:55:39Thank you, Lord Sugar.
0:55:52 > 0:55:56Go back to the house. I'll see you both on the next task, OK?
0:55:56 > 0:55:57- OK.- Thank you.
0:56:08 > 0:56:12Azhar, nice enough fellow, but who wants to go into business
0:56:12 > 0:56:14with somebody no-one wants to listen to?
0:56:14 > 0:56:15- Certainly not me.- No.
0:56:26 > 0:56:28I do feel robbed. I was wrong to be fired.
0:56:28 > 0:56:32Jade should definitely have been fired. She's out of her depth,
0:56:32 > 0:56:34she had no strategy in place.
0:56:34 > 0:56:37There's people in this process who are playing a game,
0:56:37 > 0:56:39and I think they wanted me out of the process.
0:56:39 > 0:56:42They see me as a threat, one of the strongest candidates,
0:56:42 > 0:56:44and obviously they've got their way.
0:56:47 > 0:56:48Tom's not going.
0:56:48 > 0:56:51- I can't see it. - Out of Azhar and Jade, which one?
0:56:51 > 0:56:53I was in the final three with Azhar last week
0:56:53 > 0:56:56and Lord Sugar said, "You, start speaking up."
0:56:56 > 0:56:58He was making sure he spoke this week.
0:56:58 > 0:57:00But everything he said was negative.
0:57:03 > 0:57:05A lot of the strategy was on Jade's head,
0:57:05 > 0:57:09so unfortunately I don't like saying it, but I think it might be Jade.
0:57:09 > 0:57:11Oh?
0:57:11 > 0:57:13CHEERING
0:57:15 > 0:57:16INDISTINCT
0:57:16 > 0:57:19- Well done.- Well done.
0:57:21 > 0:57:24Tell all, tell all!
0:57:24 > 0:57:26I did a lot of talking, as you can imagine.
0:57:26 > 0:57:28I think Azhar wanted to really...
0:57:28 > 0:57:31Not beg for it, but I don't think he wanted to go that far.
0:57:31 > 0:57:33Well, I had to. I went in there and thought
0:57:33 > 0:57:35I've got to fight for it now.
0:57:35 > 0:57:39Well done, you. You should fight for it, well done.
0:57:41 > 0:57:46In the fight for Lord Sugar's £250,000 investment,
0:57:46 > 0:57:48nine candidates remain.
0:57:48 > 0:57:51Next time...
0:57:51 > 0:57:53You're going to organise the sale of urban art.
0:57:53 > 0:57:57This is...Horror! Krr!
0:57:57 > 0:58:01I love that. It gets your mind going, doesn't it?
0:58:01 > 0:58:05- Making money from masterpieces. - All three pieces for £3,200.
0:58:07 > 0:58:09But in the boardroom...
0:58:09 > 0:58:10They are massive errors.
0:58:10 > 0:58:14- ..it's not a pretty picture. - To me, this is not a game.
0:58:15 > 0:58:19This is a serious opportunity. You're fired.
0:58:39 > 0:58:42Subtitles by Red Bee Media Ltd