0:00:02 > 0:00:04This is an unbelievable opportunity.
0:00:05 > 0:00:09Lord Sugar's in the market for a brand-new business partner.
0:00:10 > 0:00:12This process is not about jobs.
0:00:12 > 0:00:16It's about me ploughing £250,000 into a business.
0:00:16 > 0:00:20Trust me, there are people in this room that are hungry for this deal.
0:00:22 > 0:00:25Here to do battle for his backing,
0:00:25 > 0:00:2716 ambitious entrepreneurs.
0:00:28 > 0:00:32You told me you can do things, you lot. You can't.
0:00:32 > 0:00:34You're all a bloody waste of space.
0:00:34 > 0:00:38At stake, a £250,000 investment
0:00:38 > 0:00:43and a 50-50 partnership with a business icon.
0:00:43 > 0:00:47I believe actions speak louder than words.
0:00:47 > 0:00:50You shut up, and you shut up, and you talk.
0:00:50 > 0:00:51Get the gear, get the gear.
0:00:51 > 0:00:54It's a deal worth fighting for.
0:00:54 > 0:00:57We're going to run like hell to sell those ukuleles.
0:00:57 > 0:00:59Potatoes, fresh from the ground.
0:00:59 > 0:01:01Oh, it's a cow!
0:01:01 > 0:01:0416 potential business partners.
0:01:04 > 0:01:06I run three businesses. No offence, you're a doctor.
0:01:06 > 0:01:09How dare you! You cannot possibly say that.
0:01:09 > 0:01:1012 tough weeks.
0:01:10 > 0:01:13- For God bloody sake!- Big smiles.
0:01:13 > 0:01:15One life-changing opportunity.
0:01:15 > 0:01:17You're fired. You're fired.
0:01:17 > 0:01:19I don't want to see your face any more.
0:01:19 > 0:01:21You're fired.
0:01:29 > 0:01:31Previously on The Apprentice...
0:01:31 > 0:01:36I've got you two shipping containers full of imported products.
0:01:36 > 0:01:38..it was straight down to business,
0:01:38 > 0:01:41touting products to London's trade.
0:01:41 > 0:01:44- They're Chinese little waving cats. - Are we ready?
0:01:44 > 0:01:46Jaz rushed in to run the girls.
0:01:46 > 0:01:50I had my hand up before I'd realised I'd volunteered.
0:01:50 > 0:01:54Under Jason's command, the boys wasted time.
0:01:54 > 0:01:57- We've definitely lost an hour and a half.- More, more.- Two hours.
0:01:57 > 0:02:00- Did we try there? - The girls lost their way...
0:02:00 > 0:02:02We don't need to look or smell desperate.
0:02:02 > 0:02:05..while Neil's half of the boys cleaned up.
0:02:05 > 0:02:08We've done really well here and we've sold out.
0:02:08 > 0:02:11In the boardroom, Jason's team turned.
0:02:11 > 0:02:14Critical, clear, concise instructions were left out
0:02:14 > 0:02:15right from the beginning.
0:02:15 > 0:02:18And despite their win, Tim chipped in.
0:02:18 > 0:02:20At the very start, I was struggling.
0:02:20 > 0:02:22You've won, so shut up!
0:02:22 > 0:02:24Rebecca came under attack...
0:02:24 > 0:02:27She kind of went in and just epically failed.
0:02:27 > 0:02:28I didn't epically fail.
0:02:28 > 0:02:30..while Uzma fought back.
0:02:30 > 0:02:32If you had someone like me in your team,
0:02:32 > 0:02:34you would have probably made more sales.
0:02:34 > 0:02:36But it was Jaz who got shipped out.
0:02:36 > 0:02:39Your biggest mistake was jumping in too quickly.
0:02:39 > 0:02:42She became the first casualty of the boardroom.
0:02:42 > 0:02:44You're fired.
0:02:44 > 0:02:48Now 15 remain to fight for the chance to become
0:02:48 > 0:02:50Lord Sugar's business partner.
0:03:01 > 0:03:026am.
0:03:04 > 0:03:06PHONE RINGS
0:03:06 > 0:03:07Hello?
0:03:07 > 0:03:10'Good morning, this is Lord Sugar's office.
0:03:10 > 0:03:14'Lord Sugar would like you to meet him at the Old Bank in Fleet Street.
0:03:14 > 0:03:17- 'The cars will be with you in half an hour.'- Thanks. Bye.
0:03:17 > 0:03:19The Old Bank.
0:03:19 > 0:03:20Fleet Street. It's a pub.
0:03:20 > 0:03:22SHE SQUEALS
0:03:22 > 0:03:24Everybody, wake up!
0:03:24 > 0:03:29- Good morning, boys. Guess where we're going.- Where are we going?
0:03:29 > 0:03:33We're going to the Old Bank on Fleet Street. Guess what it is.
0:03:33 > 0:03:34It's a pub.
0:03:34 > 0:03:37Wake up!
0:03:37 > 0:03:41We hope, Jason, it'll be girls versus boys again
0:03:41 > 0:03:43cos I think we're on a bit of form.
0:03:43 > 0:03:45We've got all the aggression out of us, haven't we?
0:03:45 > 0:03:47- Well...- Teamwork now.
0:03:47 > 0:03:49..it's teamwork all the way now, Jason.
0:03:58 > 0:04:00Obviously last time we did lose, girlies.
0:04:00 > 0:04:04As a team, I definitely think we lacked a little bit of thinking.
0:04:04 > 0:04:08It would be stupid not to use this as a learning curve.
0:04:08 > 0:04:11Maybe we should go with the tried and tested method.
0:04:11 > 0:04:14I'll be PM and we'll win.
0:04:35 > 0:04:37Good morning.
0:04:37 > 0:04:38ALL: Good morning, Lord Sugar.
0:04:38 > 0:04:42Well, this place used to be part of the Bank of England
0:04:42 > 0:04:46and it's very fitting, because your task today
0:04:46 > 0:04:49is all about making money from selling beer.
0:04:49 > 0:04:54Now, beer is Britain's favourite alcoholic drink
0:04:54 > 0:04:59with sales totalling £18 billion per year.
0:04:59 > 0:05:01Now, what I want you lot to do is
0:05:01 > 0:05:04to come up with a new flavoured beer.
0:05:04 > 0:05:07Now, Tim, you piped up at the last boardroom,
0:05:07 > 0:05:09wanted to prove yourself to me.
0:05:09 > 0:05:13I understand that your business idea is to come up with a new
0:05:13 > 0:05:16form of drink, so what I'd like you to do is come over here
0:05:16 > 0:05:20and join Evolve, because you're going to be their project manager.
0:05:24 > 0:05:26And Kurt, you're also in the drinks business,
0:05:26 > 0:05:28so let's see if you can apply your skills to this,
0:05:28 > 0:05:32cos you're going to be the project manager of Endeavour.
0:05:32 > 0:05:35The team that comes in with the biggest profit wins
0:05:35 > 0:05:38and in the losing team, one of you will be fired.
0:05:38 > 0:05:41- Everything clear? - ALL: Yes, Lord Sugar.
0:05:41 > 0:05:44Good, well, I'll see you back in the boardroom in a couple days' time.
0:05:46 > 0:05:50Flavoured beers. The latest trend in British brewing.
0:05:52 > 0:05:58Tap into a taste that hits the spot and it can turn hops into hard cash.
0:05:59 > 0:06:02Today, both teams must create a flavoured beer.
0:06:02 > 0:06:06Tomorrow, sell it to turn a profit.
0:06:06 > 0:06:09I like chilli and caramel, just like a chilli and chocolate,
0:06:09 > 0:06:12- so you've got something with spice. - I like that. That's nice.
0:06:12 > 0:06:13I think that's a good idea.
0:06:13 > 0:06:15I'm glad I got the opportunity to be project manager.
0:06:15 > 0:06:18I do drinks. I'm more into health drinks.
0:06:18 > 0:06:20This is more alcoholic, but I do like to drink them as well
0:06:20 > 0:06:23and the opportunity was going to come, so this is something
0:06:23 > 0:06:24I can get my teeth stuck into.
0:06:24 > 0:06:25Gentlemen, for me,
0:06:25 > 0:06:28something like a chilli is possibly a little bit too adventurous
0:06:28 > 0:06:30that someone would be willing to spend £4 or £5,
0:06:30 > 0:06:31cos they might not like it.
0:06:31 > 0:06:34Off the chilli, then, I would think of a chocolate orange.
0:06:34 > 0:06:36I'd like to make a case for nettles as a flavour
0:06:36 > 0:06:38because I think it's adventurous.
0:06:38 > 0:06:41I think it's exciting. I think it's daring. I think it's unusual.
0:06:41 > 0:06:43When you see it on a label, you'd be like,
0:06:43 > 0:06:46"Ooh, maybe I should try that. Is that going to sting my mouth?"
0:06:46 > 0:06:49- Great to be part of the girls' team. - With the girls in need of a win...
0:06:49 > 0:06:50- Welcome.- Thank you very much.
0:06:50 > 0:06:53..a chance for Tim to show some bottle.
0:06:53 > 0:06:55With the boys' team, there was a lot of talking over each other
0:06:55 > 0:06:58so I think we should go round the circle, just jot down ideas
0:06:58 > 0:07:00and then let's start talking about our ideas.
0:07:00 > 0:07:03I want to target the female market. Something healthy.
0:07:03 > 0:07:06- Does everyone sort of agree with that?- No.- OK, OK.
0:07:06 > 0:07:09'I really enjoy being in a team. I thrive off other people's energy.
0:07:09 > 0:07:11'I'm definitely a team player.'
0:07:11 > 0:07:13I'm not a lone ranger in any sense of the word.
0:07:13 > 0:07:15Something like a beer that tastes like champagne?
0:07:15 > 0:07:18Maybe do something like the new berries, like acai, cranberry,
0:07:18 > 0:07:20- pomegranate.- Rhubarb and pepper.
0:07:20 > 0:07:22I thought we're going for mass market?
0:07:23 > 0:07:26ALL TALK AT ONCE
0:07:28 > 0:07:29'Tim started well,
0:07:29 > 0:07:32'but it's now all gone a bit to pot.'
0:07:32 > 0:07:35Everyone's all over each other. Everyone's got very different ideas.
0:07:35 > 0:07:36Everyone wants to be top dog.
0:07:36 > 0:07:41- I really strongly think it should be aimed at men.- Mass market is men.
0:07:41 > 0:07:43Yeah. OK, one minute. I know this is going to look weak.
0:07:43 > 0:07:46I'm going to overrule my own decision.
0:07:46 > 0:07:47I made a rash decision before.
0:07:47 > 0:07:50'It depends, really, who's got Tim's ear,
0:07:50 > 0:07:53'the decisions that he'll make down this task.'
0:07:53 > 0:07:55Next job for Kurt...
0:07:55 > 0:07:57One team's doing market research, branding and design
0:07:57 > 0:08:00and the other team's going straight into the manufacturing process.
0:08:00 > 0:08:02..decide who does what.
0:08:02 > 0:08:04I want four people in the manufacturing team
0:08:04 > 0:08:05cos that's the busiest group.
0:08:05 > 0:08:07I'm going to put Zee in it with you, Jason.
0:08:07 > 0:08:09What's the reason for me being on manufacturing?
0:08:09 > 0:08:11- I don't make sense of that. - Cos you don't drink.
0:08:11 > 0:08:13We know the market because we drink.
0:08:13 > 0:08:16- I'd rather have you on manufacturing. - I don't drink beer either.
0:08:16 > 0:08:19My skills lie in marketing design.
0:08:19 > 0:08:23- I want Jordan to be the sub-team leader.- OK, cool. Thank you.
0:08:23 > 0:08:24I think you'd be great, Alex.
0:08:24 > 0:08:27- You'll get people doing what we need them to do.- Listen, mate.
0:08:27 > 0:08:30Seriously, afterwards you'll be accountable for my performance.
0:08:30 > 0:08:32You should be able to do the manufacturing process.
0:08:32 > 0:08:34Cool, let's do it. I do feel it's being undervalued.
0:08:34 > 0:08:36If that's what you want me to do, cool.
0:08:36 > 0:08:40'My job is to manufacture beer.'
0:08:40 > 0:08:41I don't drink beer.
0:08:41 > 0:08:44Cautious Kurt has taken some dangerous decisions.
0:08:44 > 0:08:46Communications.
0:08:46 > 0:08:50Personnel picked, the teams divide.
0:08:50 > 0:08:54Half stay in London to pour their efforts into branding.
0:08:54 > 0:08:57The rest head for the Midlands to manufacture.
0:08:57 > 0:09:00Kurt seemed that he'd made the decisions about the teams
0:09:00 > 0:09:03before anyone had discussed exactly what their strengths would be.
0:09:03 > 0:09:06You don't put a cook in the kitchen who can't handle the food.
0:09:08 > 0:09:10First task for team leader, Tim...
0:09:10 > 0:09:13Beer festival, food festival or Kent?
0:09:13 > 0:09:17...where to tout their beer tomorrow.
0:09:17 > 0:09:21The Real Food Festival, I think, is a really good option.
0:09:21 > 0:09:23We won't have as many competition.
0:09:23 > 0:09:26No, no, no, no, no, we go for a beer festival
0:09:26 > 0:09:28cos that's what they're coming to do.
0:09:28 > 0:09:30They're coming to test all the different beers,
0:09:30 > 0:09:32have a really good day out.
0:09:32 > 0:09:34Let me just tell you what we're thinking.
0:09:34 > 0:09:36It's called the Kent Beer Festival.
0:09:36 > 0:09:39However, it's in Putney, southwest London.
0:09:39 > 0:09:42'I personally think that's not our target market.'
0:09:42 > 0:09:45- I think this one here.- OK.
0:09:47 > 0:09:49Midday.
0:09:51 > 0:09:53Banks' Brewery.
0:09:54 > 0:09:58Base for both teams to dream up their drinks.
0:09:58 > 0:10:00First thing we'd like is to try the beers,
0:10:00 > 0:10:03see how they taste at the start so we can tell the difference
0:10:03 > 0:10:05when we add flavours to them.
0:10:05 > 0:10:09- You don't worry. You just stand there and observe.- Yes, it's good.
0:10:09 > 0:10:12This one's malty, winey.
0:10:12 > 0:10:15I think that's a little bit too strong.
0:10:15 > 0:10:17But back in London...
0:10:17 > 0:10:19Chocolate orange-infused bitter.
0:10:19 > 0:10:24..and already decided on a taste, the boys' branding team.
0:10:24 > 0:10:27The whole flavouring is an orange, so it needs to be the orange colour.
0:10:27 > 0:10:29With, like, an orange peel effect across it
0:10:29 > 0:10:31and then with chocolate on it.
0:10:31 > 0:10:33OK. Chocolate orange. We need to know what they put in it.
0:10:33 > 0:10:35MOBILE PHONE RINGS
0:10:35 > 0:10:38- Hello.- OK, we're going for the chocolate orange beer.
0:10:38 > 0:10:40'I need to know what the ingredients are,
0:10:40 > 0:10:43'and what the description of the beer is you're using.'
0:10:43 > 0:10:46Hold on one second. You're using amber bitter?
0:10:46 > 0:10:48We've only just come in.
0:10:48 > 0:10:51We haven't had time to do any of the tasting stuff so we're going blind.
0:10:51 > 0:10:54We want the amber bitter base with the chocolate and orange.
0:10:54 > 0:10:58Hold on a second, because we tried the amber and the stout
0:10:58 > 0:11:01and our honest feedback is we preferred the stout.
0:11:01 > 0:11:04- Yeah, we've gone for the amber. - Why are we going for amber?
0:11:04 > 0:11:07'We've been tasting it and we've gone for the stout.'
0:11:07 > 0:11:10You can't decide how it's going to taste when you're not trying it.
0:11:10 > 0:11:13- That's down to us. - We need to move on.
0:11:13 > 0:11:15We had to make the decision. It's done.
0:11:15 > 0:11:17'See you later.'
0:11:18 > 0:11:22Giving their ideas the taste-test, Tim and his girls.
0:11:22 > 0:11:23That sounds lovely.
0:11:23 > 0:11:26On hand, a range of super-strength flavours...
0:11:28 > 0:11:30What flavour shall we go with first, then?
0:11:30 > 0:11:33..from blueberry to bacon.
0:11:33 > 0:11:34Let's get the rhubarb.
0:11:34 > 0:11:37Watched by an expert, the team get mixing.
0:11:37 > 0:11:43- Let's just deal with that. We need 2.5.- Did anyone do chemistry?- No.- Ah.
0:11:43 > 0:11:46- 100mls in there. - Let's go 0.5 of the rhubarb.
0:11:46 > 0:11:51- These are very dangerous in their pure form.- Yeah. OK, mix it.
0:11:54 > 0:11:58- It's very, very bitter, isn't it? We need something...- Something sweet.
0:11:58 > 0:12:00Caramel, caramel.
0:12:04 > 0:12:07- That's nice. - I like that and I hate beer.
0:12:07 > 0:12:09That's your final recipe, is it?
0:12:09 > 0:12:12We're going with rhubarb and caramel.
0:12:13 > 0:12:14Yeah, fantastic.
0:12:14 > 0:12:16THEY CHEER
0:12:18 > 0:12:21Rhubarb melt, something related to luxury. Caramel is like a luxury.
0:12:21 > 0:12:25In charge of branding their rhubarb concoction,
0:12:25 > 0:12:26Uzma and the rest of the girls.
0:12:26 > 0:12:29Can you imagine putting a tint of 10% black over gold,
0:12:29 > 0:12:31- it would push it back.- Yes.
0:12:31 > 0:12:34I don't mean to interrupt, but I think we should focus on getting
0:12:34 > 0:12:37the label finished before we start talking about 10% blacks and things.
0:12:37 > 0:12:40Lu, can you let us finish?
0:12:40 > 0:12:43- I know, but it's really important, we have a banner to do.- OK.
0:12:43 > 0:12:47- We just get the content on there.- You need to let me speak.- We need pumps.
0:12:47 > 0:12:50We need a banner. I'm going to draw a banner now.
0:12:50 > 0:12:52- OK, you draw the banner and let me carry on.- OK, do it, then.
0:12:52 > 0:12:54Doing what I'm supposed to be doing.
0:12:54 > 0:12:58Talking about 10% and 5% colours is just so unnecessary
0:12:58 > 0:13:00when we don't have anything on a label.
0:13:00 > 0:13:03Sorry, you were saying, David?
0:13:03 > 0:13:07I do find it quite disrespectful when someone shuts you down.
0:13:07 > 0:13:10I'm not used to that, to be honest, especially
0:13:10 > 0:13:11when it comes to creativity.
0:13:11 > 0:13:13Creativity is my forte.
0:13:13 > 0:13:17I don't like it. It reminds me of a fashion boutique.
0:13:17 > 0:13:19I just don't think it's beery.
0:13:19 > 0:13:22- Who's the sub-leader? - OK. Well, lead, then.
0:13:24 > 0:13:26I've got one. What about Bitter Zest?
0:13:26 > 0:13:29Trying to find a name for their tipple, the boys.
0:13:29 > 0:13:30What about Bitter Blends?
0:13:30 > 0:13:33Twirl?
0:13:33 > 0:13:35Swirl? Bitter Swirl?
0:13:35 > 0:13:39What about something like "a bit of this", like "a bitter this"?
0:13:39 > 0:13:41Do you want "a bitter this"? Know what I mean?
0:13:41 > 0:13:43That would be the advert. Think about the vision.
0:13:43 > 0:13:45A bitter this, a bitter that.
0:13:45 > 0:13:46- It's not bad, you know. - It's brilliant.
0:13:46 > 0:13:49I think I'm doing most of the leading. I've come up with the name.
0:13:49 > 0:13:53I've come up with the flavour, so I don't know what it is the other guys
0:13:53 > 0:13:54have had to do yet,
0:13:54 > 0:13:57but we are going with everything I'm coming up with.
0:13:57 > 0:14:00I'd say behind every good project manager, there's a Neil Clough.
0:14:01 > 0:14:06Back at the brewery, recipe mixed, the boys move on to mass production.
0:14:06 > 0:14:10So, in one cask, we can get 40.9 litres.
0:14:10 > 0:14:15But first, scale up the formula to flavour their beer in bulk.
0:14:15 > 0:14:18- 1,000th is flavour mix, right?- Yeah.
0:14:18 > 0:14:22- 2.04mls of orange and 2.04mls of chocolate.- Yeah, that sounds great.
0:14:22 > 0:14:24'We've got the numbers down to a tee.
0:14:24 > 0:14:26'We know what the mixing values are
0:14:26 > 0:14:28'and what percentages we need to mix into the beer.'
0:14:28 > 0:14:31From our side, we've delivered what we've been asked to.
0:14:31 > 0:14:346.5 at 75%, is that right?
0:14:36 > 0:14:41- It... Does that make sense?- It does. It makes sense, it makes sense.
0:14:41 > 0:14:42It does. Write it down.
0:14:42 > 0:14:46Trying to get the ratios right for the girls...
0:14:46 > 0:14:4875% rhubarb, 25% caramel.
0:14:48 > 0:14:50..fitness entrepreneur, Francesca.
0:14:50 > 0:14:54That's wrong, that's wrong. That's 1% of the 100mls.
0:14:54 > 0:14:57- Oh, dear.- I'm really, really sorry.
0:14:57 > 0:15:00My brain's confused with metres and grams and stuff, like.
0:15:02 > 0:15:05- 7pm.- Looking really good now.
0:15:05 > 0:15:09Getting ahead with their brand, A Bitter This...
0:15:09 > 0:15:10Got a great little system going.
0:15:10 > 0:15:14- ..the boys.- Here you are, guys.
0:15:14 > 0:15:17- It's our first bottle of beer. ALL:- Cheers!
0:15:18 > 0:15:20If we don't do this, guys, we've got nothing to sell.
0:15:20 > 0:15:25Still flummoxed by the figures, team leader, Tim, and the girls.
0:15:25 > 0:15:28- Let's just go with that.- That's our 1%.- What do you reckon, Tim?
0:15:28 > 0:15:30Yeah, guys, happy with that?
0:15:32 > 0:15:35What we've done is we've made the 1% solution
0:15:35 > 0:15:36and added it to that barrel.
0:15:36 > 0:15:42- So, how much of the rhubarb essence has been added to this keg?- 22.5 ml.
0:15:42 > 0:15:45- What dilution?- 1%.
0:15:45 > 0:15:48- 100%.- 100%.
0:15:48 > 0:15:50It needs to be 1%.
0:15:50 > 0:15:54- Guys, this is not safe to drink. TIM:- It's too strong?- Too strong.
0:15:54 > 0:15:5630 litres lost.
0:15:57 > 0:15:59Time to try again.
0:15:59 > 0:16:00Careful.
0:16:02 > 0:16:06- How many millilitres has been added to that keg?- 100.
0:16:06 > 0:16:09Right, there's far too much in there, then.
0:16:09 > 0:16:12We mixed it with this and then we added it to the actual wine.
0:16:12 > 0:16:15Right, we're sorry, we've ruined the keg. Please can we have another one?
0:16:15 > 0:16:17Another batch botched.
0:16:17 > 0:16:19Bloody hell!
0:16:19 > 0:16:22Second cask down the drain.
0:16:22 > 0:16:24We're going down. This ship is sinking fast.
0:16:24 > 0:16:27We just can't get our heads round the logic of this.
0:16:27 > 0:16:30We're going to end up with no product.
0:16:30 > 0:16:31I'm petrified of having no product and
0:16:31 > 0:16:33nothing to sell and nothing to do tomorrow.
0:16:33 > 0:16:36We are having an absolute shocker at the factory.
0:16:36 > 0:16:38'We actually haven't produced any beer yet.'
0:16:38 > 0:16:39THEY GASP
0:16:39 > 0:16:40What happened?
0:16:40 > 0:16:44We got all the ratios completely wrong. I know it sounds terrible.
0:16:44 > 0:16:46Oh, my God.
0:16:46 > 0:16:49They haven't produced any frigging beer?!
0:16:50 > 0:16:529.30pm.
0:16:52 > 0:16:57We're actually so efficient that we're ahead of schedule.
0:16:57 > 0:17:00We've been here four hours, we've just made our own beer,
0:17:00 > 0:17:04done ten caskets of 40 litres each and a hundred bottles.
0:17:04 > 0:17:06Not bad for a day's work.
0:17:06 > 0:17:08For the girls...
0:17:08 > 0:17:10Is this OK, or is this bad?
0:17:10 > 0:17:13..mixture finally fixed,
0:17:13 > 0:17:15time to get down to business.
0:17:17 > 0:17:19This team are in total disarray.
0:17:19 > 0:17:21They've wasted £100 on base ales
0:17:21 > 0:17:23because they got all their ratios wrong.
0:17:23 > 0:17:26That's over 150 pints down the plughole.
0:17:29 > 0:17:31Right now, we've just got to do what we can do, do our best.
0:17:31 > 0:17:34We're not manufacturers, we're clearly not mathematicians,
0:17:34 > 0:17:37but sales is our forte and that's what we'll do tomorrow
0:17:37 > 0:17:39and we're going to forget about those lost casks.
0:17:39 > 0:17:43Overnight, teams' bottles and barrels will head south.
0:17:43 > 0:17:47Tomorrow, they must push pints to turn a profit.
0:17:54 > 0:17:588am. North London.
0:17:58 > 0:18:02For both teams, first chance to sample their stock.
0:18:02 > 0:18:03Nice! That is cool.
0:18:03 > 0:18:07For the boys, chocolate and orange flavoured A Bitter This.
0:18:07 > 0:18:09- I think it's a nice colour, actually. - It is, isn't it?
0:18:09 > 0:18:11You can smell the orange.
0:18:11 > 0:18:14- The chocolate comes through more and more.- It's good.
0:18:14 > 0:18:15It does, actually, yeah.
0:18:15 > 0:18:18What we're going to do is we're going to use the bottles.
0:18:18 > 0:18:20We've only got 100 bottles, it's a collectors' item.
0:18:20 > 0:18:23So buy one and take it away, one day only.
0:18:23 > 0:18:26For Tim's team, Rhubarb & Riches.
0:18:26 > 0:18:29- Love it!- Oh!- Pump clips.
0:18:29 > 0:18:32At the factory, there was a bit of a kerfuffle
0:18:32 > 0:18:34and we ended up losing 90 litres.
0:18:34 > 0:18:40In total, we have 561 pints to sell and 134 bottles now.
0:18:40 > 0:18:42Both teams have 12 hours...
0:18:42 > 0:18:44I'm happy to go wherever you want me to go.
0:18:44 > 0:18:46..to sell in bulk to bars.
0:18:46 > 0:18:48So, trade sales is you four.
0:18:48 > 0:18:50..and shift pints to the public.
0:18:50 > 0:18:54- Us four are going to the festival. - One, two, three.
0:18:54 > 0:18:57- Do you want to come over here? - Where am I going?
0:18:57 > 0:18:59You're going to the trades.
0:18:59 > 0:19:02So, you four to trades, you're coming to... So, us four.
0:19:02 > 0:19:05I thought I'd be better selling to the public,
0:19:05 > 0:19:07- rather than trade. - Lu, come over here.
0:19:07 > 0:19:09Rebecca, can you go over to the trade sales?
0:19:10 > 0:19:12Who did you appoint sub-team leader?
0:19:12 > 0:19:14You didn't. You need to call.
0:19:14 > 0:19:16PHONE RINGS
0:19:16 > 0:19:17Hello?
0:19:17 > 0:19:20We just had a thought about appointing a sub-team leader.
0:19:20 > 0:19:23- I was thinking...- Give it to Rebecca.
0:19:23 > 0:19:27I was thinking we'd give it to Rebecca to do.
0:19:27 > 0:19:29Rebecca will be sub-team leader.
0:19:29 > 0:19:30OK, cool.
0:19:34 > 0:19:35OK, strategy for today.
0:19:35 > 0:19:38Zee, Alex and Jason, yous are going to do the trade sales.
0:19:38 > 0:19:40Alex, if you be the manager of that team.
0:19:40 > 0:19:43I want you to really push it, really push the sales,
0:19:43 > 0:19:44because I know you're both...
0:19:44 > 0:19:46I'm happy with that.
0:19:46 > 0:19:49I'd like Jason to make the appointments.
0:19:49 > 0:19:50Let's go!
0:19:50 > 0:19:52We might as well give this bottle to the other boys,
0:19:52 > 0:19:54cos it shows the product in a really nice way.
0:19:54 > 0:19:56Just let me run round. One second.
0:19:58 > 0:20:00I think that this has turned out quite well.
0:20:00 > 0:20:03When we are making a deal, we...
0:20:03 > 0:20:05Let me clarify, you're not involved with sales.
0:20:05 > 0:20:07I'm not involved with sales?
0:20:07 > 0:20:10No, logistics and appointments, that is what you're in charge of.
0:20:10 > 0:20:13OK. So you don't want any contributions on anything else?
0:20:13 > 0:20:16Look, Jason, focus on booking appointments.
0:20:16 > 0:20:18Are you overruling me deliberately?
0:20:18 > 0:20:21Because if you are, I mean, I want you to have that responsibility.
0:20:21 > 0:20:23The king has been toppled from his throne!
0:20:23 > 0:20:24- No, no.- Overruled!
0:20:24 > 0:20:27No, if you want to overrule me, that's fine.
0:20:27 > 0:20:30Jason, will you be quiet, you silly shit!
0:20:34 > 0:20:35Opening time.
0:20:42 > 0:20:45For Neil, Kurt, Jordan and Myles,
0:20:45 > 0:20:47the St Albans Beer Festival...
0:20:47 > 0:20:49Go on, Jordan, you can do it.
0:20:49 > 0:20:52..watering hole for 2,000 ale enthusiasts.
0:20:52 > 0:20:54LAUGHTER
0:20:54 > 0:20:56Sure you know what you're doing, Jordan?
0:20:56 > 0:20:58Kurt, pricing?
0:20:58 > 0:21:00£4 for the pint, 2.60 for the half
0:21:00 > 0:21:01and £4 for the bottle.
0:21:01 > 0:21:03- Perfect.- I've looked around as well.
0:21:03 > 0:21:05There are some that are a bit cheaper, around the 3.20 mark.
0:21:05 > 0:21:08Prices set...
0:21:08 > 0:21:10- Try that.- ..time to get selling.
0:21:11 > 0:21:13There's orange top notes
0:21:13 > 0:21:16and then there's more chocolaty base notes that come through afterwards.
0:21:16 > 0:21:20I'm the master brewer. See the calluses on these hands?
0:21:20 > 0:21:21LAUGHTER
0:21:21 > 0:21:24Normally it's made with a stout, actually.
0:21:24 > 0:21:26- Expecting to see a darker beer. - These are a one-off.
0:21:26 > 0:21:28This is for £4.
0:21:28 > 0:21:31- £4 a bottle, because? - It's a one-off!
0:21:31 > 0:21:35It's a one-off. Do you see what I mean? Collectors' item.
0:21:36 > 0:21:41Endeavour is having to compete with all the other beers behind me.
0:21:41 > 0:21:44Kurt's taken the decision to sell at a premium price.
0:21:44 > 0:21:48£4 for a pint. Well above everybody else.
0:21:48 > 0:21:50There you are. That's £4, please.
0:21:50 > 0:21:53I reckon it's a big risk.
0:21:53 > 0:21:56- You know where we are.- Thank you very much.- No worries.
0:21:59 > 0:22:02- Putney.- Oh, my God, there it is.
0:22:02 > 0:22:05Pulling up at their chosen location, Tim's team.
0:22:05 > 0:22:08So, this is the Kent Beer Festival.
0:22:08 > 0:22:10Where is everyone?
0:22:10 > 0:22:13Don't. This is not funny.
0:22:14 > 0:22:16Are we going now? Guys, it might go round the corner
0:22:16 > 0:22:19and there might be thousands of people.
0:22:19 > 0:22:21- Yeah, let's see.- Fingers crossed.
0:22:21 > 0:22:23- Think positive.- Yeah.
0:22:25 > 0:22:28Across town, led by Rebecca,
0:22:28 > 0:22:33Tim's trade team try a pub selling specialist beers.
0:22:33 > 0:22:35So, we've got a red ale.
0:22:35 > 0:22:37Obviously, we're here today to talk about a cask,
0:22:37 > 0:22:39but first and foremost, you'll be wanting
0:22:39 > 0:22:42to know what it tastes like.
0:22:44 > 0:22:46It's very dry. The finish is very dry, you can
0:22:46 > 0:22:49feel the sides of your tongue sort of curling up.
0:22:49 > 0:22:51Which I quite like in beers.
0:22:51 > 0:22:53- Pump cover.- Thank you. - Isn't it beautiful?
0:22:53 > 0:22:55It's a very nice clip. It's modern, it's nice.
0:22:55 > 0:22:57That is definitely one of the better ones.
0:22:57 > 0:23:00So, with that in mind, gentlemen, roughly how many casks do you think
0:23:00 > 0:23:02off the top of your head you'd like to go for?
0:23:02 > 0:23:05I'd say we could go for four today.
0:23:05 > 0:23:10I would like to go at the price of 80, if possible.
0:23:10 > 0:23:14I think £75 is where this beer should be.
0:23:14 > 0:23:16- Could we...- Could...
0:23:16 > 0:23:19Can I? Sorry. Can we go for 78?
0:23:20 > 0:23:23- Yeah, we can do 78. - Can we shake on it?- Yeah.
0:23:23 > 0:23:24Thank you so much, that's wonderful.
0:23:24 > 0:23:26Thank you. That's great.
0:23:26 > 0:23:29Other than the fact that Rebecca likes to stick her hand
0:23:29 > 0:23:33in people's faces and her finger in my face on this occasion when people
0:23:33 > 0:23:37try and interrupt, she actually delivered quite a good pitch.
0:23:37 > 0:23:40Over £300 pocketed.
0:23:42 > 0:23:45- So, the place is, did you say? - Everyman Cinema.- Everyman Cinema.
0:23:45 > 0:23:49- For the girls, on to the next appointment.- Great stuff.
0:23:49 > 0:23:51See you, then. Thanks ever so much.
0:23:51 > 0:23:53- 'See you there, bye.'- Bye-bye.
0:23:54 > 0:23:56Don't ask them where their place is,
0:23:56 > 0:23:59cos it looks like we don't know and we do know.
0:23:59 > 0:24:02- What's the matter? Why are you undermining me all the time?- I'm not.
0:24:02 > 0:24:05- You are. Why are you being so provocative?- I'm not undermining you at all.
0:24:05 > 0:24:08- All I'm saying to you...- You seem to want to undermine me...
0:24:08 > 0:24:09We know where we're going, right?
0:24:09 > 0:24:11It's not undermining,
0:24:11 > 0:24:13you're obviously offended for the wrong reasons.
0:24:13 > 0:24:15- Can we just...- Just get on.
0:24:16 > 0:24:23Next to try their brand on the specialists, the boys, led by Alex.
0:24:23 > 0:24:25We've got a new ale that we've been creating.
0:24:25 > 0:24:26We've got a couple of casks,
0:24:26 > 0:24:29and so we're looking to see whether you'd be interested.
0:24:29 > 0:24:32It's also a bit of a limited edition product and that's why,
0:24:32 > 0:24:36in a sense, we're saying, "It's A Bitter This, try A Bitter This."
0:24:36 > 0:24:38The bottle itself is open, it is empty,
0:24:38 > 0:24:41but if you want to smell it, you can have a little bit of...
0:24:41 > 0:24:44Do you have a sample that we could try?
0:24:44 > 0:24:46No, we don't, unfortunately, today.
0:24:46 > 0:24:48I know it's completely random and stupid
0:24:48 > 0:24:51and it's probably something you've never experienced before.
0:24:51 > 0:24:53I don't sell anything I haven't tasted before.
0:24:53 > 0:24:54I completely understand.
0:24:54 > 0:24:57It's paramount for us to be able to do that
0:24:57 > 0:24:59and I'm surprised you've even turned up.
0:25:11 > 0:25:13That was inevitable, mate.
0:25:13 > 0:25:16You haven't got any sample at all to show anyone?
0:25:16 > 0:25:18'No, you haven't given us any.'
0:25:18 > 0:25:20I had an empty bottle off Neil, that was about it.
0:25:20 > 0:25:23Even if we had one bottle for a sample, what are we going to do?
0:25:23 > 0:25:25Give them a sip each everywhere we go?
0:25:25 > 0:25:27- You didn't think... - I asked you earlier, Kurt.
0:25:27 > 0:25:32- It was either you or Myles.- You didn't ask me. You didn't ask me.
0:25:32 > 0:25:35'You're in charge of the sub-team. You never asked me.'
0:25:36 > 0:25:38- That's just idiotic. - Send them over six bottles.
0:25:38 > 0:25:40It's going to be time getting there,
0:25:40 > 0:25:42but we just have to send them to them.
0:25:44 > 0:25:462pm. Putney.
0:25:47 > 0:25:51In full swing, the Kent Beer Festival.
0:25:51 > 0:25:52CHEERING
0:25:52 > 0:25:54Guys, I don't know if you've heard of us.
0:25:54 > 0:25:58We have launched a brand-new beer product to the market today,
0:25:58 > 0:26:01flavoured with rhubarb and caramel.
0:26:01 > 0:26:03- Ask anyone who's drunk it.- Eurgh.
0:26:03 > 0:26:06It's absolutely fantastic. You haven't tried it, sir!
0:26:06 > 0:26:10It's just in there, £3.60. Thank you very much, guys!
0:26:10 > 0:26:12- £2.50, please.- Thank you.
0:26:12 > 0:26:15Thank you very much. Half pint or full pint?
0:26:15 > 0:26:18Half a pint? It's £2.50, is that OK?
0:26:19 > 0:26:20It's all right, actually.
0:26:20 > 0:26:24Smooth, nice, sweet finish, but not too sweet.
0:26:24 > 0:26:26Definitely buy it again.
0:26:26 > 0:26:29- That's 3.60, please. There you go, darling.- Thank you very much.
0:26:29 > 0:26:31- Thank you. Tell all your friends. - I will do.
0:26:31 > 0:26:32Trade's going really well.
0:26:32 > 0:26:33Sales flew in straight away.
0:26:33 > 0:26:35People are trying it and liking it.
0:26:35 > 0:26:37It's lovely. Really nice.
0:26:37 > 0:26:40We will saturate this market and then we will move on.
0:26:40 > 0:26:42There you go. Thank you very much.
0:26:42 > 0:26:44St Albans.
0:26:44 > 0:26:48At the boys' beer festival, sales of A Bitter This...
0:26:48 > 0:26:49Can't tempt you?
0:26:49 > 0:26:52- ..bite the dust.- Sorry, no, no, no.
0:26:52 > 0:26:55A lot of people have been coming over and saying it's double
0:26:55 > 0:26:57the price of everyone else, which is making people walk away.
0:26:57 > 0:27:00WOMAN: Are you dropping the prices? Excellent!
0:27:00 > 0:27:03Hold on, hold on, I'm trying to persuade him. See what I mean?
0:27:03 > 0:27:06We're selling well, but not selling as well as we could do.
0:27:06 > 0:27:08'We need to get through much more volume.'
0:27:08 > 0:27:10The bigger call at the moment is, do we go on to the next venue?
0:27:10 > 0:27:14We've got the Southbank Festival. 10,000 people there.
0:27:14 > 0:27:16Southbank's quite a way away.
0:27:16 > 0:27:18I know it is quite a way.
0:27:18 > 0:27:22Is it not worth us spending another hour or so, see what we get through?
0:27:22 > 0:27:25I say we do another keg and then we move on. Give it another hour.
0:27:27 > 0:27:29Finally armed with full bottles,
0:27:29 > 0:27:34Zee, Alex and Jason pitch to a chain of gastro-pubs.
0:27:34 > 0:27:36It's very drinkable.
0:27:36 > 0:27:40How much do you guys traditionally look to pay per cask?
0:27:40 > 0:27:43Around about... Between £80 and £90 a barrel.
0:27:43 > 0:27:47Our price is starting at... We're sort of looking at 95.
0:27:47 > 0:27:49If you're looking at buying the two,
0:27:49 > 0:27:52maybe we could match your higher end price.
0:27:52 > 0:27:54JASON: I'm sure we can come down a little bit.
0:27:54 > 0:27:57How about we sweeten it and do 75? 80 and 75.
0:27:57 > 0:28:00How are you doing that? We can't do it for 75. What are you...
0:28:00 > 0:28:02- ALEX:- Jason, you're not in charge of the figures.
0:28:02 > 0:28:04What figures have you even got there, my friend?
0:28:04 > 0:28:08- I like his pricing better. - I love it, I love it!
0:28:08 > 0:28:09THEY LAUGH
0:28:09 > 0:28:11We'll do the one cask for 75 quid.
0:28:11 > 0:28:14- We'll have to shake your hand and agree that.- OK, sounds good.
0:28:14 > 0:28:18- Thank you very much. - Thanks very much, gentlemen. Pleasure doing business.
0:28:18 > 0:28:20- Thank you very much.- You, thank you. - Thank you indeed.
0:28:23 > 0:28:26- Are you mad?- No.- You dozy pleb! What are you doing?!
0:28:26 > 0:28:29I have, there, agreed a price of 80 for two,
0:28:29 > 0:28:32you have gone in and given it 75 out of nowhere with no interaction,
0:28:32 > 0:28:36just to get your two-bit in and say, "I was involved in the sale."
0:28:36 > 0:28:38You have lost us money, mate! You've lost us money
0:28:38 > 0:28:40and you've again proved that you are an amateur.
0:28:40 > 0:28:42Both Alex and Zee are the sort of people who think
0:28:42 > 0:28:45they can just talk and talk and talk and if they barrage you
0:28:45 > 0:28:48and break you down, that you will simply acquiesce.
0:28:48 > 0:28:52The deal was closed! You butted in with no experience, not knowing what you're doing.
0:28:52 > 0:28:54- That's all that's happened. - I tried...
0:28:54 > 0:28:56And you made us look stupid as well!
0:28:56 > 0:28:58They are the most intolerable, moronic people
0:28:58 > 0:29:00I have come across in a long time.
0:29:01 > 0:29:03Back in Putney...
0:29:03 > 0:29:04Three for a tenner. No?
0:29:04 > 0:29:06- Three pints for a tenner? - No, you're all right.
0:29:06 > 0:29:10..sales have dried up for Tim and his girls.
0:29:10 > 0:29:13I think we've kind of exhausted all our avenues here.
0:29:13 > 0:29:15It's a small venue.
0:29:15 > 0:29:17We're talking to people multiple times,
0:29:17 > 0:29:19so I think it's time to pack up and move on.
0:29:19 > 0:29:22We need to go, we need to decide where we're going to go.
0:29:22 > 0:29:25Pitcher & Piano, it's on the Thames, it's a nice, sunny day.
0:29:25 > 0:29:26People will be sitting outside.
0:29:26 > 0:29:28- Fine.- Yeah.
0:29:28 > 0:29:30Bye, everyone! Thank you!
0:29:30 > 0:29:33- Bye!- Bye-bye. Thanks, bye!
0:29:36 > 0:29:40It was good, it was busy. We did sell.
0:29:40 > 0:29:42The problem there was that there wasn't enough people.
0:29:42 > 0:29:44Footfall, it was the footfall.
0:29:44 > 0:29:48Shame that nobody picked up that it was a pub.
0:29:48 > 0:29:50PHONE RINGS
0:29:50 > 0:29:51That's the other team.
0:29:51 > 0:29:54- Hello, hello. How are you doing?- 'Not too bad.
0:29:54 > 0:29:56'We're heading towards Richmond, Surrey.'
0:29:56 > 0:29:58What have you sold, mate? How many casks?
0:29:58 > 0:30:00'Casks, we've done one and a half.'
0:30:02 > 0:30:04Excellent(!)
0:30:04 > 0:30:07We've sold our four at our first place.
0:30:07 > 0:30:09How much did you sell the barrels for?
0:30:09 > 0:30:11'We sold them at 78, Tim.'
0:30:11 > 0:30:12- Oh, fantastic.- Amazing.
0:30:12 > 0:30:14We're heading towards you to pick up more stock.
0:30:14 > 0:30:17- We've got two unopened.- That they can take.- You can have those.
0:30:17 > 0:30:19'You can have those two unopened.'
0:30:19 > 0:30:20- Bye-bye!- Bye!
0:30:22 > 0:30:25They didn't do as well as we thought they would.
0:30:28 > 0:30:31- South London.- ZEE:- I've met your colleagues, nice guys.
0:30:31 > 0:30:35For the boys, another round with the gastro chain.
0:30:35 > 0:30:38Now, we've been selling it slightly more expensive,
0:30:38 > 0:30:40but your colleagues were good at bargaining
0:30:40 > 0:30:42and they basically got us down to £75.
0:30:42 > 0:30:45Obviously, we'd match that price for you as well.
0:30:45 > 0:30:48In terms of labelling, in terms of the pump clip, what are we using?
0:30:48 > 0:30:52- Unfortunately, we don't have any provision for that. - We would need a pump clip.
0:30:52 > 0:30:54We might be able to go back to the project manager
0:30:54 > 0:30:57and get some pump clips if he's got some more.
0:30:57 > 0:31:00- We can't put it on the bar without a pump clip.- We've got two options.
0:31:00 > 0:31:02Either I can bring back the pump clips,
0:31:02 > 0:31:05probably take us about an hour, an hour and a half, maybe.
0:31:05 > 0:31:07Or, the second option is,
0:31:07 > 0:31:09we do you a better deal and we shake hands and walk away.
0:31:09 > 0:31:11- How many are you looking for?- One.
0:31:11 > 0:31:13- You're looking for the one. - JASON: Three.
0:31:13 > 0:31:15Buy three and we'll have them with you in an hour.
0:31:15 > 0:31:17Come on, let's be sensible.
0:31:17 > 0:31:19OK, I can bring it down to our break even point
0:31:19 > 0:31:21and probably look about £70.
0:31:21 > 0:31:22£70, no pump clip.
0:31:22 > 0:31:23No pump clip, as it is.
0:31:23 > 0:31:26- Do you think that's a good deal? - Yeah, go on, then.- Fantastic.
0:31:26 > 0:31:28They've just sold their second cask.
0:31:28 > 0:31:31One at 70, one at 75.
0:31:31 > 0:31:32It's not good enough.
0:31:32 > 0:31:34It costs nearly £53 to make it,
0:31:34 > 0:31:38so the margin's small and the and the volume's hopeless.
0:31:38 > 0:31:41Don't get involved in negotiations when you're not in a negotiation!
0:31:41 > 0:31:43- All right.- I've done the deal, we're shaking hands on it.
0:31:43 > 0:31:45"No, hold up. Three of them for pump clips."
0:31:45 > 0:31:49- 4pm.- I think if we are going to do it, we've got to do it now.
0:31:49 > 0:31:51Pack the van and we go. We need to make a call now on it.
0:31:51 > 0:31:55Still mulling over a move to the Southbank, Kurt's boys.
0:31:55 > 0:32:00- I say we go now.- If you want to go, I'm happy to go.- I say we go.
0:32:00 > 0:32:01Decision made.
0:32:03 > 0:32:06Journey time - two hours.
0:32:07 > 0:32:12We've still got 300 pints to sell and about 120 minutes to do it in.
0:32:12 > 0:32:15- Right, so 150 pints in an hour. - Two or three pints a minute.
0:32:17 > 0:32:18PIANO PLAYS
0:32:18 > 0:32:20Richmond.
0:32:20 > 0:32:23Out to catch evening drinkers at a wine bar...
0:32:23 > 0:32:25Can you taste the punch of rhubarb?
0:32:25 > 0:32:27..the girls with their flavoured beer.
0:32:27 > 0:32:29The rhubarb and caramel?
0:32:29 > 0:32:31- No.- No? Oh.
0:32:31 > 0:32:33- Not keen?- No.
0:32:33 > 0:32:37- Hi, ladies. Are you beer drinkers? - Not so much.
0:32:37 > 0:32:40The wine bar's packed... of everyone drinking wine.
0:32:40 > 0:32:42They're not looking to taste a new British beer.
0:32:42 > 0:32:44- No-one bought.- No-one?
0:32:44 > 0:32:46No-one liked it.
0:32:46 > 0:32:49And they're surprised about that fact.
0:32:49 > 0:32:54Sales stalled, time to take stock.
0:32:54 > 0:32:56- You've got more chance of selling a pint...- It's Saturday night.
0:32:56 > 0:32:59I know, I don't think we'll be able to sell that many here,
0:32:59 > 0:33:02so you might as well take both casks.
0:33:02 > 0:33:04We've got about a hundred bottles of beer to sell.
0:33:04 > 0:33:07- Good luck, girls! Bye! - Bye! Good luck!
0:33:11 > 0:33:13With two hours' trading to go...
0:33:13 > 0:33:15Get the gear, get the gear!
0:33:15 > 0:33:16..the boys hit the Southbank...
0:33:16 > 0:33:19Don't tell me you're knackered yet.
0:33:19 > 0:33:21..for the Real Food Festival.
0:33:21 > 0:33:24Chocolate orange beers, one day only!
0:33:24 > 0:33:25Late start...
0:33:25 > 0:33:28- This is just £2.50, madam. - ..low prices.
0:33:28 > 0:33:31You'll never see this again. Do you like the ring of the name?
0:33:31 > 0:33:34A Bitter This? I came up with that personally.
0:33:34 > 0:33:37The morning was about margins and this evening is about volume.
0:33:37 > 0:33:40£2.50 a pint! A chocolate orange beer made by myself.
0:33:40 > 0:33:42At £2.50, we're cheaper than almost any beer that can be got
0:33:42 > 0:33:45in this area, and people are enjoying it.
0:33:45 > 0:33:46Yeah, that's good. Yeah, yeah.
0:33:47 > 0:33:49Central London.
0:33:49 > 0:33:51This is our last chance.
0:33:51 > 0:33:55Facing their final appointment, the girls.
0:33:55 > 0:33:56Hello, there.
0:33:56 > 0:33:58Hello, how are you? It's good to see you.
0:33:58 > 0:34:00- I'm Leah. We're Evolve. - Nice to meet you.
0:34:00 > 0:34:03I've had a look at your bar, there's nothing similar to this, guys.
0:34:03 > 0:34:05It really is just jumping out at me.
0:34:06 > 0:34:08One hour to go.
0:34:08 > 0:34:09The thing is with Lu...
0:34:09 > 0:34:12- Where is she?- She's sat... - She's sat there, chatting to boys.
0:34:12 > 0:34:14All right, no probs, guys.
0:34:17 > 0:34:19- I sold eight.- Eight bottles? You goer.
0:34:19 > 0:34:21Sometimes you have to do a bit of schmoozing, guys.
0:34:23 > 0:34:25If we can do something around the £65 mark.
0:34:25 > 0:34:27ZEE LAUGHS
0:34:27 > 0:34:29That's actually slightly lower than our price point.
0:34:29 > 0:34:33We've been selling this at about £80.
0:34:33 > 0:34:34I don't buy anything for 80.
0:34:34 > 0:34:37If I can do a deal, both of them at 70?
0:34:37 > 0:34:3969.99.
0:34:39 > 0:34:40I'll shake hands on that.
0:34:40 > 0:34:43- Thank you very much. - Thank you kindly.
0:34:44 > 0:34:46The Southbank.
0:34:46 > 0:34:48We've got 30 minutes left! Chocolate orange!
0:34:48 > 0:34:50Taste sensation!
0:34:50 > 0:34:53- Two quid a pint. That's all. - £2 a pint!
0:34:53 > 0:34:54Just £2 a pint!
0:34:54 > 0:34:56NICK: They've dropped the price.
0:34:56 > 0:35:01What's a pint of bitter in central London? £3.50. Price matters.
0:35:01 > 0:35:04Even for four quid a pint, I'd enjoy that. Gorgeous.
0:35:04 > 0:35:06£2 a pint, what do you want, five?
0:35:06 > 0:35:08Selling like hot cakes.
0:35:08 > 0:35:10Ten minutes left to line up last orders.
0:35:10 > 0:35:13- You're going to have a great evening with all this.- We will.
0:35:14 > 0:35:16So, in terms, then, of the quantity,
0:35:16 > 0:35:20I can sell you two at 90 per cask. Can we shake on that?
0:35:23 > 0:35:25A pound! A pound a pint!
0:35:25 > 0:35:27A pound a pint for the last five minutes!
0:35:27 > 0:35:29Where else would you get that in London?
0:35:29 > 0:35:33Come on, you've got a great product. It's a one-off.
0:35:33 > 0:35:37I think it will be fantastic. £90 for two casks. Well done.
0:35:37 > 0:35:39Thank you, thank you. Well done.
0:35:39 > 0:35:41THEY CHEER
0:35:41 > 0:35:42Well done! Well done!
0:35:42 > 0:35:43I know, I'm so happy.
0:35:44 > 0:35:478pm. For both teams...
0:35:47 > 0:35:49- It's done.- ..closing time.
0:35:49 > 0:35:54Come on, Jordan! Woo-hoo!
0:35:54 > 0:35:55Did you manage to shift the casks?
0:35:55 > 0:35:57We sold both of them.
0:35:57 > 0:35:59Well done, guys!
0:35:59 > 0:36:01- How much for?- I'll let Leah tell you.
0:36:01 > 0:36:04Hey, guys, we sold them both at 90 each.
0:36:04 > 0:36:06THEY CHEER
0:36:06 > 0:36:07Oh, my God!
0:36:07 > 0:36:08Woo!
0:36:08 > 0:36:12Tonight, takings will be totalled.
0:36:12 > 0:36:15Tomorrow, the bitter truth in the boardroom.
0:36:40 > 0:36:43You can go through to the boardroom now.
0:37:11 > 0:37:12Good afternoon.
0:37:12 > 0:37:14ALL: Good afternoon, Lord Sugar.
0:37:16 > 0:37:19I think I'll start off with Endeavour.
0:37:19 > 0:37:21Alex, sit up properly a little bit.
0:37:21 > 0:37:23Is something wrong? Have you got a backache?
0:37:23 > 0:37:24Sorry, Lord Sugar.
0:37:24 > 0:37:27I just like the place to be a little bit orderly, yeah?
0:37:27 > 0:37:30Anyway, who designed all this - the label and all that stuff?
0:37:30 > 0:37:33I came up with the name and the flavouring as well.
0:37:33 > 0:37:36- This is the name. A Bitter This, yeah?- A Bitter This, yeah.
0:37:36 > 0:37:38Is the idea that if you drink enough of this,
0:37:38 > 0:37:40that the name becomes funny, or what?
0:37:40 > 0:37:41HE LAUGHS
0:37:41 > 0:37:44I actually quite like it.
0:37:44 > 0:37:46So, were you happy with the way you were split up?
0:37:46 > 0:37:49I think there were some concerns about Zee coming to
0:37:49 > 0:37:52the manufacturing team when his religious beliefs
0:37:52 > 0:37:55don't really allow him to handle alcohol so much.
0:37:55 > 0:37:57What about... Do you drink?
0:37:57 > 0:37:59Not massively, Lord Sugar, to be honest.
0:37:59 > 0:38:01- And you?- I actually dislike beer.
0:38:01 > 0:38:05What you're supposed to do in this process is to deploy
0:38:05 > 0:38:07people in the skills that they're best at.
0:38:07 > 0:38:12I mean, how do you send people to a brewery that don't drink?
0:38:12 > 0:38:14In Zee's case particularly, I mean,
0:38:14 > 0:38:19he's as dry as a cream cracker in the bleedin' Sahara Desert.
0:38:19 > 0:38:22So, you've come up with your product,
0:38:22 > 0:38:23you've come up with your brand.
0:38:23 > 0:38:26Your next day is your selling day. How did that work out?
0:38:26 > 0:38:29You didn't send them off with any samples.
0:38:29 > 0:38:33- To be fair...- You had an empty bottle. Did you get any samples?
0:38:33 > 0:38:35- Yes, we did.- Just one question.
0:38:35 > 0:38:37Initially when I spoke to you on the phone,
0:38:37 > 0:38:38you expressed that you had no samples.
0:38:38 > 0:38:40You said that it was me who told you that.
0:38:40 > 0:38:44- Yeah, with you and Myles, I said both samples...- Hang on. Just one second.
0:38:44 > 0:38:46I asked you the question and then you said it was me.
0:38:46 > 0:38:48I said, "No, Alex, you didn't ask me."
0:38:48 > 0:38:50Then you backtracked and said, "Actually, it was Myles."
0:38:50 > 0:38:53- No, sorry.- You did backstroke. - Whoa. There was no backstroke.
0:38:53 > 0:38:56- Did I say it to you?- Kurt, there was no backstroke.
0:38:56 > 0:38:58- Did I tell you that you could not take samples?- Yes.
0:38:58 > 0:39:03- Anyway, listen... - You are a liar.- Well, sorry.
0:39:03 > 0:39:07I didn't think you'd be that stupid to walk out without a sample.
0:39:07 > 0:39:09What were you retail people doing, then?
0:39:09 > 0:39:11You were at St Albans and you were selling it...
0:39:11 > 0:39:14£4 a pint, £2.60 for a half.
0:39:14 > 0:39:15And the bottle was how much?
0:39:15 > 0:39:17- £4 as well.- Also £4.
0:39:17 > 0:39:20According to Nick, when you got to the Southbank, you dropped the prices.
0:39:20 > 0:39:21That's correct, yes.
0:39:21 > 0:39:24So you're outside in St Albans, outside London,
0:39:24 > 0:39:26and you're charging four quid a pop.
0:39:26 > 0:39:29You get into London, right, where these people are used to
0:39:29 > 0:39:31paying four quid, and you drop the price.
0:39:31 > 0:39:33It should be the other way round, shouldn't it?
0:39:33 > 0:39:36The decision that we made, Lord Sugar, was that we had
0:39:36 > 0:39:39a lot of stock to sell and we had two and a half hours to sell it.
0:39:39 > 0:39:43Now, how was Jason in your selling team?
0:39:43 > 0:39:45ALEX: I'll answer that.
0:39:45 > 0:39:47- Go on, then.- OK.
0:39:47 > 0:39:50Me and Zeeshaan were just at the point of closing a deal at £80
0:39:50 > 0:39:52and Jason piped up and said,
0:39:52 > 0:39:54"Oh, we'll give it to you for 75."
0:39:54 > 0:39:57Why would you do that if they were about to...
0:39:57 > 0:40:00- I didn't. And I think that's the issue.- Oh, you did.
0:40:00 > 0:40:02- ZEE:- Jason, you lost us money on this task
0:40:02 > 0:40:04on not one, but two occasions.
0:40:04 > 0:40:06Is that true, Jason?
0:40:06 > 0:40:07- JASON:- I felt they lost the plot.
0:40:07 > 0:40:09- They lost the plot?- Yes, definitely.
0:40:09 > 0:40:12Alex disgraced you, in fact, Lord Sugar.
0:40:12 > 0:40:16He was swearing at me throughout the whole day.
0:40:16 > 0:40:19- Swearing at you, not the public.- No, no. But...
0:40:19 > 0:40:20LAUGHTER
0:40:20 > 0:40:23- It was plain deception, Lord Sugar. - Beg your pardon?
0:40:23 > 0:40:25They used plainly deceptive tactics
0:40:25 > 0:40:27in order to sell a very good product.
0:40:27 > 0:40:29- You from the Office of Fair Trading? - No.
0:40:29 > 0:40:31When I said to you, "Look, Jason, please listen.
0:40:31 > 0:40:34"Please respect my decision and stay out of the sale..."
0:40:34 > 0:40:37And the final sale, we sold two casks in 15 minutes.
0:40:37 > 0:40:41As a publican would say, time, gentlemen.
0:40:42 > 0:40:45So, Evolve.
0:40:45 > 0:40:48Tim, the reason I chose you was from your business idea,
0:40:48 > 0:40:50you said you want to come up with a drinks business.
0:40:50 > 0:40:52- Yes.- Right?- 100%.
0:40:52 > 0:40:55Good. So, based on that, tell me how you got on.
0:40:55 > 0:40:57Yeah, great. We wanted to try and go mass market.
0:40:57 > 0:41:00UZMA: We knew we wanted it to be quite unique.
0:41:00 > 0:41:02We knew we wanted to use rhubarb.
0:41:02 > 0:41:04Tell me about the manufacturing process.
0:41:04 > 0:41:07I've been told by Karren that you took four hours trying to
0:41:07 > 0:41:10compute how much stuff is in there.
0:41:10 > 0:41:13Who's the mathematician?
0:41:13 > 0:41:14Francesca was doing the maths.
0:41:14 > 0:41:16I did. I'm not a mathematician. I have GCSE maths.
0:41:16 > 0:41:18You don't have to be a mathematician.
0:41:18 > 0:41:19No, I'm quick with numbers...
0:41:19 > 0:41:21You ditched 90 litres of stuff, didn't you?
0:41:21 > 0:41:24Every other part of the maths, we knew what we were doing.
0:41:24 > 0:41:26I've never seen anything like it. It was utter melt...
0:41:26 > 0:41:29- I will, hands up, say... - ..melt...meltdown. - ..we nearly melted down.
0:41:29 > 0:41:32This is simple multiplication, isn't it?
0:41:32 > 0:41:33It is not rocket science.
0:41:34 > 0:41:36Let's get on to the second day.
0:41:36 > 0:41:37So, where did you end up?
0:41:37 > 0:41:40We ended up at the Kent Beer Festival.
0:41:40 > 0:41:41This so-called beer festival,
0:41:41 > 0:41:44which actually turned out to be a glorified pub...
0:41:44 > 0:41:47Yep. There was conflicting views within the group
0:41:47 > 0:41:49whether the food festival was better or the Kent Beer Festival.
0:41:49 > 0:41:52In the end, it was a team decision that
0:41:52 > 0:41:53the Kent Beer Festival was better.
0:41:53 > 0:41:56Did you think of moving somewhere else afterwards?
0:41:56 > 0:41:58We moved to Richmond, we moved to a bar on the River Thames.
0:41:58 > 0:42:01We thought that would have high footfall.
0:42:01 > 0:42:03Ladies, I thrust Tim upon you.
0:42:03 > 0:42:06A good project manager or not?
0:42:06 > 0:42:08LUISA: Overall, I think he was.
0:42:08 > 0:42:09- UZMA:- Yeah, I think he was. - REBECCA: I agree.
0:42:09 > 0:42:11- He was?- Yeah.
0:42:11 > 0:42:15OK, good. Right, let's talk about some money here.
0:42:15 > 0:42:16Let's see how this all turned out.
0:42:19 > 0:42:24So, Karren, could you give me the numbers for Evolve, please.
0:42:24 > 0:42:27- KARREN:- Well, you spent £648.67.
0:42:29 > 0:42:31Your sales to the trade were 492.
0:42:32 > 0:42:36Sales to the public were £555.69.
0:42:36 > 0:42:41Which means your profit was £399.02.
0:42:41 > 0:42:42OK.
0:42:43 > 0:42:46Nick, same thing for Endeavour.
0:42:46 > 0:42:50Endeavour incurred costs of £601.40.
0:42:50 > 0:42:54Sales to trade a lot lower than Evolve's, £284.98.
0:42:54 > 0:43:00But sales to the public reached £1,147.98,
0:43:00 > 0:43:04generating a profit of £831.56.
0:43:04 > 0:43:06- JORDAN:- Get in! Come on!
0:43:08 > 0:43:09- NEIL:- Yes!
0:43:09 > 0:43:12Very good. That's very good indeed.
0:43:12 > 0:43:16OK, look, you might be sick and tired of beer by now,
0:43:16 > 0:43:20but I'm going to send you, as a little treat,
0:43:20 > 0:43:21over to Belgium.
0:43:21 > 0:43:24THEY GASP AND LAUGH
0:43:24 > 0:43:27And I'll see you all on the next task, OK? Off you go.
0:43:27 > 0:43:28- ALL:- Thank you, Lord Sugar.
0:43:35 > 0:43:36Get in there!
0:43:38 > 0:43:42Well, Evolve, you haven't evolved into winners yet,
0:43:42 > 0:43:46that's for sure, and we'll come back in this boardroom
0:43:46 > 0:43:48and we'll go into this in a bit more detail.
0:43:48 > 0:43:51One of you will be fired today, OK?
0:43:51 > 0:43:52Off you go.
0:44:01 > 0:44:04- This is lovely, isn't it?- It's true!
0:44:04 > 0:44:05Fromage hollandais!
0:44:05 > 0:44:07Ja, ja, ja!
0:44:08 > 0:44:12- Enough of the sightseeing. - Let's go and get a beer. Come on.
0:44:16 > 0:44:20- Is it as good as ours? That's the question.- Congratulations, everyone.
0:44:20 > 0:44:23- Team Endeavour. - Team Endeavour, cheers.
0:44:23 > 0:44:26- Another victory.- Cheers.
0:44:26 > 0:44:29- That's a very nice beer. - That's lovely.
0:44:29 > 0:44:32It's not quite as nice as A Bitter This, though.
0:44:32 > 0:44:33LAUGHTER
0:44:40 > 0:44:43UZMA: Whose idea was it to book the Kent Beer Festival?
0:44:43 > 0:44:46Where did that come from?
0:44:46 > 0:44:48Rebecca did actually push forward...
0:44:48 > 0:44:51- And you.- That's what I'm saying.
0:44:51 > 0:44:53You can't just pin the blame on Tim. That's not fair.
0:44:53 > 0:44:57You don't force me into saying I think I should take responsibility.
0:44:57 > 0:44:59I'm just telling everyone to be fair.
0:44:59 > 0:45:01I feel the blame's being pinned on myself.
0:45:01 > 0:45:03It's definitely an alliance,
0:45:03 > 0:45:05'trying to get me to take the blame for it.'
0:45:05 > 0:45:08I'm not willing to take responsibility.
0:45:08 > 0:45:10UZMA: 'We lost this task purely on location.'
0:45:10 > 0:45:13Tim's an easy bet, because he's project manager.
0:45:13 > 0:45:16- Tim had the final say. - I did have the final say.
0:45:16 > 0:45:19- LUISA:- Tim would always have the final say, because he's the PM.
0:45:19 > 0:45:20You can't always let the buck stop with Tim.
0:45:20 > 0:45:22I think it's really, really unfair.
0:45:33 > 0:45:35Will you send the candidates in, please?
0:45:35 > 0:45:36'Yes, Lord Sugar.'
0:45:36 > 0:45:38Lord Sugar will see you now.
0:45:58 > 0:46:02- Well, Tim, you were the project manager.- Yeah.
0:46:02 > 0:46:06Let's just talk about the manufacturing mess, first of all.
0:46:06 > 0:46:12It cost you £123 in raw material costs that you had to throw away.
0:46:12 > 0:46:17I want to know how you were unable to work out what
0:46:17 > 0:46:21you needed to make in scaling up the mass production volume.
0:46:21 > 0:46:24Francesca was in charge of the numbers.
0:46:24 > 0:46:26I've never had any manufacturing experience.
0:46:26 > 0:46:29I'm not sure about kilograms, litres, it's not what I do.
0:46:29 > 0:46:33We were all in a flap, because when we...
0:46:33 > 0:46:35Can we stop with this "we"?
0:46:35 > 0:46:38- OK, I ignored it.- Is it we or is it you?- It's "we", we're a team.
0:46:38 > 0:46:41We're a team and we work very well as a team,
0:46:41 > 0:46:44so that's why I like to say "we" instead of "I".
0:46:46 > 0:46:50You know, I'm sitting here, looking at you seven ladies here,
0:46:50 > 0:46:53who have got through into this process on the basis
0:46:53 > 0:46:58that I'm going to give £250,000 to somebody, right,
0:46:58 > 0:47:01to go into a business 50-50, and you're sitting there,
0:47:01 > 0:47:05dumbfounded, looking at me with dumb expressions on you here.
0:47:06 > 0:47:09If you want to stay in this process, I want to hear from you.
0:47:09 > 0:47:14I'm not going to waste my time talking to a lot of dummies,
0:47:14 > 0:47:17really, who don't want to speak up.
0:47:17 > 0:47:19I think it's down to location, Lord Sugar.
0:47:19 > 0:47:22But you ended up in a glorified pub!
0:47:22 > 0:47:24We did, and it was an oversight.
0:47:24 > 0:47:27- And who made that decision?- Another oversight?- Yes, it was an oversight.
0:47:27 > 0:47:29- And who made that decision? - At the end of the day...
0:47:29 > 0:47:31Who made the decision, Tim?
0:47:31 > 0:47:35- Ultimately, I made the decision, because I was the one who made the phone call...- Who suggested it?
0:47:35 > 0:47:39However, it was strongly suggested to me by Rebecca that we should definitely go for it.
0:47:39 > 0:47:41Tim, you're absolutely having a laugh.
0:47:41 > 0:47:44- Tim is too much of a nice guy... - Tim doesn't want to upset anybody.
0:47:44 > 0:47:46I don't want to upset anybody.
0:47:46 > 0:47:51I tell you what, Tim... No, no, no. I want to say something.
0:47:51 > 0:47:53The dossier was open, we were flicking through it,
0:47:53 > 0:47:55I pointed at it and you nodded.
0:47:55 > 0:47:58Is that supposed to mean me entirely taking responsibility?
0:47:58 > 0:48:01At a food festival you don't have any competition...
0:48:01 > 0:48:03- It was an obvious choice. - Can I finish?
0:48:03 > 0:48:05This has been building up for some time
0:48:05 > 0:48:09- and this has nothing to do with this task at all...- Not really!
0:48:09 > 0:48:12It always gets so personal.
0:48:12 > 0:48:14It's not personal, this is business. We are in the boardroom.
0:48:14 > 0:48:17You have been undermining me the whole time we have been doing this.
0:48:17 > 0:48:19Why are you pointing your finger at me?
0:48:19 > 0:48:21Do you not think that is undermining?
0:48:21 > 0:48:23I'm surprised you even have the awareness, to be fair.
0:48:23 > 0:48:25Really? Oh, God.
0:48:25 > 0:48:28I'm losing it here, ladies.
0:48:28 > 0:48:30Bit of a problem between you two?
0:48:30 > 0:48:33- There is not a problem, to be really honest, Karren.- There is a problem.
0:48:33 > 0:48:35Well, what's the problem, Rebecca?
0:48:35 > 0:48:39I find her very difficult to deal with, she is very rude to me,
0:48:39 > 0:48:43she has been very rude to me on several occasions.
0:48:43 > 0:48:48That is so unfair, and I think everybody will back me on that.
0:48:48 > 0:48:51That is really unfair.
0:48:51 > 0:48:53I know you're all in cahoots.
0:48:53 > 0:48:55What?
0:48:55 > 0:48:58- Four of you are, so that's fine. - There have actually been two times...
0:48:58 > 0:49:02The location was wrong, you made the decision...
0:49:02 > 0:49:05I didn't make the decision on the location.
0:49:05 > 0:49:10I have never seen such a bloody mess in the first two weeks
0:49:10 > 0:49:12of this process as what I've seen today.
0:49:12 > 0:49:16If ever, in my life, I have come across a team who literally
0:49:16 > 0:49:20couldn't organise a piss-up in a brewery, it's now.
0:49:20 > 0:49:23I'm sitting here thinking to myself,
0:49:23 > 0:49:26"You're all a bloody waste of space at the moment."
0:49:26 > 0:49:29I mean, the basic fundamentals.
0:49:29 > 0:49:33Counting, calculations, locations, where are you going to sell,
0:49:33 > 0:49:35these are elementary things.
0:49:35 > 0:49:39If you can't sort these things out now in week two,
0:49:39 > 0:49:41God knows what's going to happen to you
0:49:41 > 0:49:43when we get down the line in week eight and week nine.
0:49:43 > 0:49:48I can't see any of you being here. You better get your act together.
0:49:48 > 0:49:52- Tim.- Yes?- Who are you bringing back into this boardroom?
0:49:53 > 0:49:58I'm bringing back in Francesca and Rebecca, Lord Sugar.
0:49:59 > 0:50:01Right.
0:50:01 > 0:50:04This is a total mess, I've got to tell you.
0:50:04 > 0:50:06The rest of you, go back to the house.
0:50:16 > 0:50:20Rebecca, I have got no time for tittle-tattle.
0:50:20 > 0:50:24If you can't get on with people, that could be a problem, OK,
0:50:24 > 0:50:26so I don't want to hear any more about that.
0:50:26 > 0:50:29You three step outside and I will call you back in shortly.
0:50:40 > 0:50:43What is all that with Rebecca? What's the matter with her?
0:50:43 > 0:50:48When you bring strong women together, you do get opinions.
0:50:48 > 0:50:50But the point is that business is business.
0:50:50 > 0:50:55She sold £312 worth of beer to the trade, more than anybody.
0:50:57 > 0:51:01Tim, I get the feeling that he had no control of this thing.
0:51:01 > 0:51:06Francesca messed up on all the calculations.
0:51:06 > 0:51:09The whole thing from start to finish went badly.
0:51:09 > 0:51:12Two reasons - numbers and locations.
0:51:14 > 0:51:15PHONE RINGS
0:51:15 > 0:51:19- Can you send the three of them in, please?- 'Yes, Lord Sugar.'
0:51:19 > 0:51:21You can go through to the boardroom now.
0:51:31 > 0:51:32Rebecca.
0:51:32 > 0:51:34I can detect that you were a bit upset about what
0:51:34 > 0:51:36went on in the previous meeting.
0:51:36 > 0:51:39That's life, that's the kind of bitchiness of life.
0:51:39 > 0:51:40That's business.
0:51:40 > 0:51:43You need to convince me whether you can hack this process,
0:51:43 > 0:51:47- because it is a tough old game. - I think I can hack this process...
0:51:47 > 0:51:49You need to convince me, really.
0:51:49 > 0:51:51I do think I can hack this process,
0:51:51 > 0:51:55I have behaved in a very professional manner, I am a team player,
0:51:55 > 0:51:59I wish to bring out the best in myself and other people.
0:52:00 > 0:52:03I have a business plan I feel passionate about
0:52:03 > 0:52:06which I would like to show you.
0:52:06 > 0:52:12By no means have you seen all of my different skills in business.
0:52:12 > 0:52:16Tim, I'm wondering, really, whether you did lead the team at all?
0:52:16 > 0:52:20Or if every single idea, every single thing you came up with,
0:52:20 > 0:52:23is actually one of these other people kind of walked over you?
0:52:23 > 0:52:25No, we did come to team decisions.
0:52:25 > 0:52:28There was no autocratic, "This is what we're going to do."
0:52:28 > 0:52:31Like, I was put on the girls' team, people who I don't know,
0:52:31 > 0:52:35people whose strengths I don't know, I hadn't had that first task to get to know them...
0:52:35 > 0:52:36They don't know each other either.
0:52:36 > 0:52:40But if a male came round and tried to boss seven strong girls around,
0:52:40 > 0:52:42I don't think it would have gone down very well.
0:52:42 > 0:52:44We came to group decisions and everyone was happy.
0:52:44 > 0:52:48Was the group decisions hiding from the fact that, actually, you didn't make any decisions?
0:52:48 > 0:52:51- No, not at all. - What is Francesca doing here?
0:52:51 > 0:52:55Francesca is here due to the problem that we had with the correct amounts of flavouring.
0:52:55 > 0:52:58I thought that task had been delegated successfully to
0:52:58 > 0:53:01someone who could come up with the figure and not crack under pressure
0:53:01 > 0:53:03when the figures were questioned.
0:53:03 > 0:53:06I dispute that I cracked under pressure, because the only person
0:53:06 > 0:53:10who was keeping their cool and just trying to think it through logically was me.
0:53:10 > 0:53:12Tim, who is responsible for the failure of the task
0:53:12 > 0:53:14out of the three people here?
0:53:14 > 0:53:17Out of the three people here, it's not me, and I would have to say it's Rebecca.
0:53:17 > 0:53:22I've had a look at the numbers - Rebecca was your best seller, right.
0:53:22 > 0:53:26Actually, on the whole of this task, she sold more than anybody else did,
0:53:26 > 0:53:30including the boys, all put together.
0:53:30 > 0:53:33So, unless I'm missing the point somewhere, what is she doing here?
0:53:33 > 0:53:36The reason Rebecca is in here is due to the primary location.
0:53:36 > 0:53:39I think it is unfair that Tim is putting
0:53:39 > 0:53:42the responsibility of the location down to me.
0:53:42 > 0:53:43Ultimately, he is project manager.
0:53:43 > 0:53:45Who do you think should be fired, then?
0:53:45 > 0:53:47It should be Tim, in this instance.
0:53:47 > 0:53:50Tim had the ultimate decisions on the locations
0:53:50 > 0:53:52and I think pinning it on Rebecca is wrong.
0:53:52 > 0:53:54I'm 23, I do make mistakes, but I am a fast learner,
0:53:54 > 0:53:56I am learning all the time.
0:53:56 > 0:53:59This task has taught me so much, and these are mistakes that I won't make again.
0:53:59 > 0:54:02If I do have these talents, which I think I do,
0:54:02 > 0:54:04I want to show them to you, I want to prove them to you.
0:54:04 > 0:54:07- You sound very enthusiastic. - I'm very enthusiastic.
0:54:07 > 0:54:10You have got your business already, you are an interesting candidate.
0:54:10 > 0:54:13Francesca, I have heard lots of things about what you did wrong.
0:54:13 > 0:54:15What did you actually do right?
0:54:15 > 0:54:17- What did I do right?!- Yes.
0:54:17 > 0:54:20I priced up all the bottles, I priced up the pints...
0:54:20 > 0:54:22I'm asking you whether you think you're responsible...
0:54:22 > 0:54:24No, I don't think I'm responsible.
0:54:24 > 0:54:27..on this mess-up in the factory on the numbers, right?
0:54:27 > 0:54:33Absolutely not, Tim is responsible for choosing the wrong places to sell the product we had.
0:54:33 > 0:54:37Well, Tim, you have been honest in accepting
0:54:37 > 0:54:41responsibility for lots of things that went wrong in this task.
0:54:41 > 0:54:44You are a young man, you have got a lot of enthusiasm,
0:54:45 > 0:54:48and I think you have a lot to learn also.
0:54:50 > 0:54:55Francesca, you worked hard, you did make the product,
0:54:55 > 0:54:59but you got your numbers wrong, this was a disaster.
0:55:00 > 0:55:02Rebecca, I'm concerned about you.
0:55:04 > 0:55:08I have got to think about me running a business, OK?
0:55:08 > 0:55:10I don't need trouble.
0:55:10 > 0:55:11I don't need aggravation.
0:55:11 > 0:55:15I don't need people that are sensitive to that degree.
0:55:17 > 0:55:20You have given me a bit of a dilemma here.
0:55:24 > 0:55:28Tim, your business plan was something to do with drinks,
0:55:28 > 0:55:33so I give you the job of being the project manager and you make a mess.
0:55:33 > 0:55:36Now, you're young, people can make mistakes...
0:55:38 > 0:55:42but you didn't apply any thought to this task
0:55:42 > 0:55:45and I have nowhere else to go here.
0:55:45 > 0:55:47Tim, you're fired.
0:55:49 > 0:55:51Thank you, Lord Sugar.
0:56:00 > 0:56:03- You heard what I said, didn't you? - I did, yes.- OK?- Yes.
0:56:03 > 0:56:06Business is business, sort it, OK?
0:56:06 > 0:56:08Off you go to the house, see you on the next task.
0:56:08 > 0:56:10Thank you, Lord Sugar.
0:56:19 > 0:56:21(So sorry.)
0:56:33 > 0:56:35The team was all partly responsible for the failure of this task,
0:56:35 > 0:56:38but at the end of the day, I did mess up big-time,
0:56:38 > 0:56:40and I had to be accountable for that.
0:56:40 > 0:56:42I do feel you haven't seen the last of me,
0:56:42 > 0:56:45this new drinks business will be launching, so watch out.
0:56:48 > 0:56:51- There were fireworks in that boardroom...- What happened?
0:56:51 > 0:56:52Uzma and Rebecca!
0:56:52 > 0:56:55She said a few things that she shouldn't have brought into the boardroom,
0:56:55 > 0:56:57because it made her look really stupid and silly.
0:56:57 > 0:56:59She said that I personally attacked her.
0:56:59 > 0:57:01Who do you think is going, then?
0:57:01 > 0:57:03I just think that we went to the wrong location
0:57:03 > 0:57:05and that is Rebecca's fault.
0:57:05 > 0:57:08Come on, Rebecca is not responsible for the failure of this task.
0:57:08 > 0:57:10She chose to go to that location...
0:57:12 > 0:57:14CHEERING AND APPLAUSE
0:57:16 > 0:57:18How are you doing? You all right?
0:57:18 > 0:57:20Well done, darling.
0:57:22 > 0:57:25EXCITED CHATTER
0:57:26 > 0:57:27So, what happened?
0:57:27 > 0:57:30I think when it came down to it, it was between me and Tim.
0:57:30 > 0:57:33It was very, very sad to see Tim go.
0:57:33 > 0:57:35It was getting a little bit, you know,
0:57:35 > 0:57:37too many guys in the shower in the morning anyway.
0:57:37 > 0:57:39Just need a few more of you to go now.
0:57:42 > 0:57:45Now 14 remain.
0:57:45 > 0:57:49Lord Sugar's search for his next business partner continues.
0:57:50 > 0:57:52Next time...
0:57:52 > 0:57:57Your task this week is to come up with an innovative flat-pack piece of furniture.
0:57:57 > 0:57:58The tidy-sidey.
0:57:59 > 0:58:00..screw-ups...
0:58:00 > 0:58:02Is it not just a box on wheels?
0:58:02 > 0:58:05- As an idea, as a concept, this is ingenious.- I'm really not convinced.
0:58:05 > 0:58:07..put-downs...
0:58:07 > 0:58:09Not you, Jordan, somebody average-sized.
0:58:09 > 0:58:11Do you guys know what you're doing?
0:58:11 > 0:58:13Stop trying to pass the buck all the time, right?
0:58:13 > 0:58:16..and, in the boardroom, a hammering.
0:58:16 > 0:58:17This is rubbish,
0:58:17 > 0:58:19this idea is rubbish.
0:58:19 > 0:58:20You're fired.
0:58:36 > 0:58:40Subtitles by Red Bee Media Ltd