Life Lock and Jewelry Challenges

0:00:02 > 0:00:06Previously on The Celebrity Apprentice, Mr Trump decided to switch up the teams.

0:00:06 > 0:00:07Brian's away at a concert,

0:00:07 > 0:00:10and I'll make a determination next week where Brian's going.

0:00:10 > 0:00:12The celebrities were tasked with creating

0:00:12 > 0:00:16and shooting a viral video for All Small and Mighty detergent.

0:00:16 > 0:00:20On Athena, project manager Melissa Rivers pushed the envelope.

0:00:20 > 0:00:22I still like Jesse being scrubbed

0:00:22 > 0:00:25by a bunch of little people in wetsuits.

0:00:25 > 0:00:27- Scrub!- Action.

0:00:27 > 0:00:29But over on KOTU,

0:00:29 > 0:00:33project manager Clint Black took a different approach.

0:00:33 > 0:00:36We can still do the dirty lingerie if you want to?

0:00:36 > 0:00:38We're producing a fantasy of Clint's.

0:00:38 > 0:00:41- And then ha, ha, ha, the guy - BEEP- off. It's just stupid.

0:00:41 > 0:00:44During the editing process, Joan and Clint battled over the video.

0:00:44 > 0:00:47If you'll stop talking, I'll tell you what the team does.

0:00:47 > 0:00:51I hope we never see each other again when this is over.

0:00:51 > 0:00:55In the boardroom, Mr Trump had a shocking verdict to deliver.

0:00:55 > 0:01:00The executives all hated both videos.

0:01:00 > 0:01:03Clint, Melissa, pick two people to come back into the boardroom.

0:01:03 > 0:01:07I'm going to fire two people. Melissa, who are you going to pick?

0:01:07 > 0:01:11We had discussed this earlier, and Tionne said, "I will stand by you."

0:01:11 > 0:01:15- Which proved to be a mistake. - Tionne, you volunteered to come back.

0:01:15 > 0:01:18You're fired.

0:01:18 > 0:01:22- Never volunteer for execution. - Then it was KOTU's turn.

0:01:22 > 0:01:25- Clint, who are you going to bring back in?- Khloe and Natalie.

0:01:25 > 0:01:27Mr Trump had a question for Khloe.

0:01:27 > 0:01:32I noticed last week you missed a task. Tell me where you were?

0:01:32 > 0:01:34I have a DUI, and I have to take classes,

0:01:34 > 0:01:36so he made me go to the coroner's office.

0:01:36 > 0:01:39I hate people that drive under the influence,

0:01:39 > 0:01:42and after seeing what happened to Dennis,

0:01:42 > 0:01:44I can't sit here and do nothing.

0:01:44 > 0:01:45Khloe, you're fired.

0:01:52 > 0:01:56There was only one person who had anything to do with their video,

0:01:56 > 0:01:58because he was king of the universe.

0:01:58 > 0:02:00Ours, there was no question who was going to be fired.

0:02:00 > 0:02:03What are you going to do if he doesn't fire Clint, Joan?

0:02:03 > 0:02:05I will not work with him again.

0:02:11 > 0:02:15- Wow!- Oh, my God.

0:02:15 > 0:02:20Khloe. Khloe's gone?

0:02:20 > 0:02:24I was really upset, because Clint is a jackass.

0:02:24 > 0:02:27I don't want to spend two more days with Clint Black,

0:02:27 > 0:02:31because I had stomach aches the whole time.

0:02:31 > 0:02:33And I don't find this fun.

0:02:33 > 0:02:38- And I really mean it, I don't give a flying- BEEP.

0:02:38 > 0:02:43- He fired Khloe because she went to the morgue last week.- What?

0:02:43 > 0:02:45He said he lost respect for her when she got a DUI.

0:02:45 > 0:02:49So he gave her 20,000 to her charity and told her she was fired.

0:02:49 > 0:02:52It's my fault, I thought they were safe, it's why I took them in.

0:02:52 > 0:02:54- You and I both made the same call. - And I'm shocked.

0:02:54 > 0:02:57I'm going to miss Khloe terribly.

0:02:57 > 0:03:00I am vehemently opposed to drunk driving,

0:03:00 > 0:03:05but this was not a girl who was taking what she did lightly.

0:03:05 > 0:03:09You don't punish someone for trying to change.

0:03:09 > 0:03:11That is so shocking.

0:03:11 > 0:03:13When he did that to T,

0:03:13 > 0:03:16it was the kind of shock where you have to laugh,

0:03:16 > 0:03:18because you can't believe it,

0:03:18 > 0:03:22- but I wasn't laughing when he did it to Khloe. - That's why she went to the morgue,

0:03:22 > 0:03:26because she's doing what's right to try and make it right.

0:03:26 > 0:03:29She's fired because she drove drunk one night a year ago. What is that?

0:03:29 > 0:03:34I thought they were safe. And he threw us a curveball.

0:03:36 > 0:03:41- Your video did suck, Clint, by the way.- Thanks, thanks.

0:03:45 > 0:03:48# Money, money, money, money

0:03:49 > 0:03:50# Money

0:03:50 > 0:03:53# Money, money, money, money

0:03:53 > 0:03:56# Money

0:03:56 > 0:03:58# Some people got to have it

0:03:58 > 0:04:00# Hey, Hey, Hey

0:04:00 > 0:04:03# Some people really need it

0:04:03 > 0:04:04# Hey, listen to me, y'all

0:04:04 > 0:04:07# Do thangs, do thangs, do thangs

0:04:07 > 0:04:11# Bad thangs with it

0:04:11 > 0:04:14# Dollar bills y'all

0:04:14 > 0:04:20# Come on, that mean, mean green

0:04:20 > 0:04:23# Almighty dollar

0:04:23 > 0:04:25# Don't you know that

0:04:25 > 0:04:27# Money

0:04:27 > 0:04:31# Give me a nickel Brother, can you spare a dime?

0:04:31 > 0:04:36# Money can drive some people out of their minds

0:04:38 > 0:04:42# No good, no good

0:04:42 > 0:04:45# Money, money, money, money

0:04:45 > 0:04:47# Money. #

0:05:19 > 0:05:22- Good morning.- Good morning.

0:05:22 > 0:05:24Brian, I want you on Athena, and by the way,

0:05:24 > 0:05:27you missed SOME boardroom last week.

0:05:27 > 0:05:31- That's what I heard.- Does anyone have any problems with the boardroom?

0:05:34 > 0:05:35Joan.

0:05:35 > 0:05:39I just was a little disheartened, because I thought

0:05:39 > 0:05:42that if a team captain is supposed to be the leader,

0:05:42 > 0:05:44and you fail, it should be their fault...

0:05:44 > 0:05:48I know, but Khloe wasn't here the previous week,

0:05:48 > 0:05:52I hated what she did, and she's got to suffer the consequences.

0:05:52 > 0:05:55For me, drunk driving, the worst thing you can do.

0:05:55 > 0:05:58But she's getting over it now, and she's becoming such an example.

0:05:58 > 0:06:01I hope you're right. Now, maybe, she will really get over it,

0:06:01 > 0:06:05cos now she understands its importance. Maybe she sets a good example.

0:06:07 > 0:06:11Now, identity theft is one of the fastest-growing crimes in America.

0:06:11 > 0:06:14Over 1 billion a year is lost.

0:06:14 > 0:06:18With me are Todd and Andrew from LifeLock,

0:06:18 > 0:06:21a wonderful company that helps end the problem of identity theft.

0:06:21 > 0:06:26You're going to be working with the executives to come up with

0:06:26 > 0:06:29a really wonderful campaign. What would you like them to do, Todd?

0:06:29 > 0:06:31Your task today is to create

0:06:31 > 0:06:35a package and retail store display for LifeLock.

0:06:35 > 0:06:38The trick is, LifeLock's a service,

0:06:38 > 0:06:42so you must turn the intangible into tangible,

0:06:42 > 0:06:44and packaging and presentation are essential.

0:06:44 > 0:06:50You'll be judged on brand messaging, originality and overall design.

0:06:50 > 0:06:53- Pick your project managers right now. - What do you think? - You want to take it?

0:06:53 > 0:06:57- I could take it, or you could take it?- If you want to, you can take it.

0:06:57 > 0:07:02- Any experience? Anyone had any problems with theft before?- No. - OK. Then I'd love to do it.

0:07:02 > 0:07:06- Do you want to do it?- Sure, why not? I'll do it.- All right.

0:07:06 > 0:07:09I think I'm the only person besides Jesse who hasn't been PM.

0:07:09 > 0:07:10That's completely on purpose.

0:07:10 > 0:07:13When you do any of these advertising challenges,

0:07:13 > 0:07:18it's very subjective, and it kind of depends on what the client wants.

0:07:18 > 0:07:21I didn't want to project manage something that I had little control over.

0:07:21 > 0:07:24- Joan, who is your team leader? - Natalie.- Natalie, good luck.

0:07:24 > 0:07:27It's definitely nerve-wracking being project manager,

0:07:27 > 0:07:30especially after I knew there was a lot of conflict

0:07:30 > 0:07:34between Clint and Joan. So, we'll see what happens.

0:07:34 > 0:07:37- Melissa, who is your team leader? - Brian.

0:07:37 > 0:07:38- Brian, good luck.- Thank you.

0:07:38 > 0:07:40Last week, I was gone, I had a concert to do.

0:07:40 > 0:07:42It took a second to get back into this whole

0:07:42 > 0:07:45Celebrity Apprentice phase, after being home for two days.

0:07:45 > 0:07:48It took a little coaxing to get out of bed to get ready to go back to work.

0:07:48 > 0:07:52George Ross and Ivanka will be my eyes and ears.

0:07:52 > 0:07:57The leader of the team that wins will get 20,000 for his or her charity.

0:07:57 > 0:08:01OK? Go out, do a great job for LifeLock.

0:08:07 > 0:08:09This is us right here, great.

0:08:09 > 0:08:13After Trump assigned the task,

0:08:13 > 0:08:16we started talking about the concept.

0:08:16 > 0:08:19Of course, you want to be a little light on concept

0:08:19 > 0:08:21until you've actually talked to the executives.

0:08:21 > 0:08:26- Hi there.- Hello.- How are you? - I'm Melissa. Nice to meet you. - Nice to meet you.

0:08:26 > 0:08:29Brian, nice to meet you. I hope and pray that everybody just does their job.

0:08:29 > 0:08:33I'm really not the finger-pointing, "you're fired," kind of person.

0:08:33 > 0:08:36I do not like that kind of confrontation.

0:08:36 > 0:08:39If you had to come up with three key words that you feel

0:08:39 > 0:08:42best describes the service that you offer, what would they be?

0:08:42 > 0:08:45- Certainly protection. - Confidence, and security.

0:08:45 > 0:08:51- So, what you're looking at is that people will come in and purchase it on-site?- Absolutely.

0:08:51 > 0:08:53Team Athena had certainly put a lot of thought into

0:08:53 > 0:08:55a broad spectrum of questions.

0:08:55 > 0:08:59Are you more interested in emphasising the positive aspects of this service,

0:08:59 > 0:09:02in terms of the protection and the peace of mind,

0:09:02 > 0:09:05or, obviously, you can do a campaign that's very fear-based?

0:09:05 > 0:09:07I will say Annie seemed be the one that was

0:09:07 > 0:09:09driving the questions, and really take the lead.

0:09:09 > 0:09:12Brian seemed to sit back and let everybody else engage.

0:09:12 > 0:09:15We're looking to you to be innovative, and come back to us

0:09:15 > 0:09:19and say, "Todd Davis has been the central part of our campaign.

0:09:19 > 0:09:23"Should he be the central part of what you communicate?" We really look to you to tell us.

0:09:23 > 0:09:26Thanks, guys, good luck. Very nice to meet you.

0:09:26 > 0:09:30As a consumer, you're all part of our target demographic.

0:09:30 > 0:09:34In fact, if you look at who's been victims of identity theft,

0:09:34 > 0:09:38you would find that some of the most famous people in the world have had incidents.

0:09:38 > 0:09:41I'm the only person in the world that doesn't have to

0:09:41 > 0:09:43worry about a thing, because nobody would want to be me!

0:09:43 > 0:09:46But would you want that kind of humour,

0:09:46 > 0:09:49because I think it's a great way to get people to come over.

0:09:49 > 0:09:54- You ought to walk away feeling good. - And fun.- So, if you can use humour to convey that,

0:09:54 > 0:09:58and that you can walk away feeling safe and secure, then we've accomplished it.

0:09:58 > 0:10:03- So, I have one last question, do we all get free memberships?- Of course.

0:10:03 > 0:10:07- JOAN:- Clint is stubborn, and he's self-centred.

0:10:07 > 0:10:11And if it ain't about Clint, it ain't about nothing.

0:10:11 > 0:10:15So, it's going to be a frustrating day for me, as usual, but I'm used to that by now.

0:10:21 > 0:10:24- I think it has to be... - What's going to be our theme?

0:10:24 > 0:10:29I think it should start out with something funny to get a hook.

0:10:29 > 0:10:32Our task was to take LifeLock, which is an identity protection firm,

0:10:32 > 0:10:37and create an in-store point-of-sale display for them.

0:10:37 > 0:10:42- The graphic that keeps popping into my mind is the safe.- Right.

0:10:42 > 0:10:45Hi, how are you doing?

0:10:45 > 0:10:48Good. Hi, I know you're just getting started.

0:10:48 > 0:10:51So, I'll just hang out for a little bit.

0:10:51 > 0:10:55What if we get, like, a major bodyguard, and we could say,

0:10:55 > 0:11:00"you can't afford him 24 hours a day, but you can afford LifeLock."

0:11:00 > 0:11:03I really love a safe for your identity.

0:11:03 > 0:11:07Does everybody agree that our display needs to have a safe?

0:11:07 > 0:11:09- Right.- I like the safe.

0:11:09 > 0:11:12Natalie's greatest challenge is to keep the peace.

0:11:12 > 0:11:16She has to balance finally stepping up in this competition with

0:11:16 > 0:11:19keeping a harmonious dialogue amongst team members,

0:11:19 > 0:11:23who have historically not gotten along in the past.

0:11:23 > 0:11:25What if we give them away a little safe?

0:11:25 > 0:11:29And that's what the store shopper leaves with, and that has everything

0:11:29 > 0:11:31they need to become a member.

0:11:31 > 0:11:34So we're going to try and decide on a tagline.

0:11:34 > 0:11:40- Whoa, it's a vault, "are you safe?" - "Are you safe?" Let's do that.

0:11:40 > 0:11:44"Protect yourself, your family, and everything you're worth."

0:11:44 > 0:11:48I thought it was very dreary. A big stupid safe, all grey. Who cares?

0:11:48 > 0:11:50I wanted right away to make it funny,

0:11:50 > 0:11:53but I did not want to push that

0:11:53 > 0:11:56because I was trying to be a good team player.

0:11:56 > 0:12:00I'm going to break you guys up into teams. Joan is going to be in charge of the packages,

0:12:00 > 0:12:03and you guys are going to be in charge of the display.

0:12:05 > 0:12:09So, you see the display as being the guy.

0:12:09 > 0:12:12The display is easy, he's already out there. I know who he was.

0:12:12 > 0:12:16I was totally cool with using Todd Davis, the CEO of LifeLock.

0:12:16 > 0:12:19Todd has been the face of this advertising from the beginning,

0:12:19 > 0:12:22and I assigned the display design to Jesse,

0:12:22 > 0:12:24because he does this in his own personal life.

0:12:24 > 0:12:29You know, this is just doodling, but a little lock-shaped hang.

0:12:29 > 0:12:32Your CD is in here, so when you open it up,

0:12:32 > 0:12:34that has all your information.

0:12:34 > 0:12:37- That's brilliant.- And verbiage, and all that stuff.

0:12:37 > 0:12:41- I may look like a- BEEP,- but I do a lot of business at mass retail.

0:12:41 > 0:12:42I know how this stuff works.

0:12:42 > 0:12:48To keep it sustainable, as minimal of packaging item as we can.

0:12:48 > 0:12:50As far as the packaging goes,

0:12:50 > 0:12:51I think we finally got a concept

0:12:51 > 0:12:54just as our graphic designers showed up.

0:12:54 > 0:12:58Has anyone looked at the disc to see what kind of images they're letting us use?

0:12:58 > 0:13:00Just out of curiosity.

0:13:00 > 0:13:01Today, I decided to sit back

0:13:01 > 0:13:06and let the more aggressive people say and do what they want to do.

0:13:06 > 0:13:08See, for me, I thought we'd have him there.

0:13:08 > 0:13:11Well, we've got a picture of him on the disc.

0:13:11 > 0:13:14You need the picture of the lock before, so let's get the lock.

0:13:14 > 0:13:16I'm just playing it smart by listening.

0:13:16 > 0:13:18Hey, you guys got anything with a padlock on it,

0:13:18 > 0:13:21one of your gang boxes, or something?

0:13:21 > 0:13:25- As long as I do exactly what I'm told, and I do it well.- Brande?

0:13:25 > 0:13:29- Yeah?- Hold this like this. - Then I'm going to be fine.

0:13:29 > 0:13:33What about "peace of mind, period." "Guaranteed, period."

0:13:33 > 0:13:36- It's simple.- Or just "easy, period?"

0:13:36 > 0:13:39I like punctuation in slogans, period.

0:13:39 > 0:13:42Where's the beef? Question mark.

0:13:42 > 0:13:46I think we're doing really well for time. Jesse and Brande have gone to do errands.

0:13:46 > 0:13:50I'm actually already working on the verbiage for inside the pamphlet,

0:13:50 > 0:13:53and I don't have to have that done until eight o'clock.

0:13:53 > 0:13:58We're sitting in there relaxed, the time management is fantastic. We are well ahead of schedule.

0:13:58 > 0:13:59The tagline is now,

0:13:59 > 0:14:03"identity secured, peace of mind guaranteed, period."

0:14:03 > 0:14:07"Identity secured, period. Peace of mind guaranteed, period."

0:14:09 > 0:14:13The wording that we want to put is, "are you safe?" Up here.

0:14:13 > 0:14:18And then underneath, "work to protect your good name and everything you're worth."

0:14:18 > 0:14:21Herschel and I were heading to Brooklyn to get the display built,

0:14:21 > 0:14:24but before we could do that we had to come up

0:14:24 > 0:14:27with the graphics that were going to be laid onto the display.

0:14:27 > 0:14:31- It looks great. Print it, save it. - We'll see you guys later.

0:14:31 > 0:14:35- We'll be here.- See you.

0:14:35 > 0:14:37The guy at the construction, Clint,

0:14:37 > 0:14:40he said he don't have to do anything but make the safe itself.

0:14:40 > 0:14:44He's going to make the structure that our graphics will go on.

0:14:53 > 0:14:54- Chad, hey.- Let's go back here.

0:14:54 > 0:14:58We make a wall, and then this layer will come out some,

0:14:58 > 0:15:01but then we'll have the graphics people make this graphic,

0:15:01 > 0:15:02this graphic, and this graphic.

0:15:02 > 0:15:06- OK.- And then we put these letters on tomorrow morning.

0:15:06 > 0:15:09- And that's your display.- That will be good.- Why don't we do that?

0:15:27 > 0:15:33I'm with team Athena. We are the display construction team.

0:15:33 > 0:15:36We've been here since noon, it is now 3.30pm,

0:15:36 > 0:15:39and we still don't know what we are building.

0:15:39 > 0:15:42Hopefully somebody's on their way, and we can find out

0:15:42 > 0:15:46what we have to do between now and when we're supposed to be finished.

0:15:51 > 0:15:55Brian, has anybody called the art constructor

0:15:55 > 0:15:59to see about timelines or what he's capable of?

0:15:59 > 0:16:02- No-one has.- Would you like me to do that?- Yes.

0:16:06 > 0:16:08- OK.- Annie is basically trying to absolve herself

0:16:08 > 0:16:09of any responsibility.

0:16:09 > 0:16:12She just started, you know, laying the ground work

0:16:12 > 0:16:14in case it doesn't go over well tomorrow.

0:16:14 > 0:16:18- 'Derek.'- Hi, Derek, this is Annie Duke with Athena Corp.

0:16:18 > 0:16:20I just wanted to get an idea

0:16:20 > 0:16:22what's the latest we can get someone to you

0:16:22 > 0:16:24and not feel like we're in a big time crunch?

0:16:24 > 0:16:26'I'd say about four o'clock.'

0:16:26 > 0:16:29Nobody seems to think this is important.

0:16:29 > 0:16:34I'm concerned about time. So, I need to call Jesse, is what I need to do.

0:16:34 > 0:16:37PHONE RINGS

0:16:37 > 0:16:39- 'Uh-huh.' - We need someone to get over

0:16:39 > 0:16:42to the place to start the art constructor working,

0:16:42 > 0:16:46- or else we're not going to get the thing built in time.- OK.

0:16:46 > 0:16:48Did I say that we need someone over there by 4pm,

0:16:48 > 0:16:50and it's all the way over in Brooklyn.

0:16:50 > 0:16:52- 'Then we'll just head out.' - Thank you.

0:16:52 > 0:16:55How do you end up with a display if you're not even calling

0:16:55 > 0:16:58to find out the timelines and what can be realistically built?

0:16:58 > 0:17:00- Can I panic yet?- No.- OK.

0:17:00 > 0:17:03If Brian isn't telling people what they have to do then

0:17:03 > 0:17:06we won't have half of the requirements.

0:17:06 > 0:17:09- Boy, we have a lot of- BEEP- to do. I'm telling you,

0:17:09 > 0:17:11I'm a little panicky now.

0:17:11 > 0:17:14- Don't be panicky. - Don't panic, we'll be fine.

0:17:20 > 0:17:24It kind of seems that you're being relied upon a lot,

0:17:24 > 0:17:26for a lot of stuff.

0:17:26 > 0:17:29It's good. It makes the day go by fast.

0:17:31 > 0:17:34The task for this week was to create packaging

0:17:34 > 0:17:37and display for LifeLock.

0:17:41 > 0:17:44I started getting a really bad headache,

0:17:44 > 0:17:46and I feel like I've got a fever now,

0:17:46 > 0:17:49it just got progressively worse,

0:17:49 > 0:17:52until I got super nauseous, like I was going to vomit.

0:17:57 > 0:18:01HE VOMITS

0:18:04 > 0:18:06- Oh,- BEEP!

0:18:08 > 0:18:10Nice to meet you. Aaron, nice to meet you.

0:18:10 > 0:18:13I'm Derek, nice to meet you.

0:18:13 > 0:18:16- So, we're thinking about doing a stand-up.- We can do whatever.

0:18:16 > 0:18:18We're running out of time, but we can do whatever.

0:18:18 > 0:18:22- I feel like- BEEP, - but I can tough it out.

0:18:22 > 0:18:25I get kind of pissed when people who work for me are sick,

0:18:25 > 0:18:28just because, I guess, I'm selfish and self-centred!

0:18:30 > 0:18:33So, there's no excuse for me, unless I'm dying.

0:18:35 > 0:18:40- Oh, whoops! This is just alcohol? - It's denatured alcohol.

0:18:40 > 0:18:43I don't think it's really hurting our team today that he's sick,

0:18:43 > 0:18:45because there's really not much to do today.

0:18:45 > 0:18:49- What does that mean? - The nature is taken out.

0:18:49 > 0:18:51What, nature? Alcohol has nature?

0:18:51 > 0:18:53I'm having a lot of fun with them

0:18:53 > 0:18:57because I'm asking and learning a lot

0:18:57 > 0:18:59and teasing them. We're having a lot of fun.

0:18:59 > 0:19:01Where's your plug?

0:19:04 > 0:19:06He said three-way!

0:19:06 > 0:19:09This brings me back to high school, when I was in wood-shop.

0:19:09 > 0:19:11I always had fun in wood-shop.

0:19:11 > 0:19:15I'm just one of the guys, with bigger boobs and higher heels.

0:19:15 > 0:19:17Other than that, I'm just like one of the guys.

0:19:17 > 0:19:22I'm really good at screwing nails in. Very good.

0:19:22 > 0:19:25Not that I don't love using my brain, of course.

0:19:32 > 0:19:34Tell me when we're ready to go.

0:19:34 > 0:19:38As soon as I get him started on this pamphlet.

0:19:38 > 0:19:42Herschel and Clint had gone to Brooklyn to finish off the display,

0:19:42 > 0:19:46and Joan and I, we needed to run and get a couple more supplies.

0:19:48 > 0:19:52It's boring. I don't think it's catching a woman's eye.

0:19:52 > 0:19:57No. So, we need something just a little bit different.

0:19:57 > 0:20:01- I think we should use Herschel. - Should we use him in our display? - Yeah.

0:20:01 > 0:20:05Natalie is very naive. I mean, half the time I was saying,

0:20:05 > 0:20:07"What rock did you come out from under?"

0:20:07 > 0:20:09But she was smart enough to step back

0:20:09 > 0:20:12and let people that knew more take over.

0:20:12 > 0:20:15Clint never would have done that in a million years.

0:20:15 > 0:20:17I would add celebrities and add humour.

0:20:17 > 0:20:19We can always throw Herschel in there.

0:20:19 > 0:20:20I think they're going to say,

0:20:20 > 0:20:22"How are you going to use your celebrity?"

0:20:22 > 0:20:24You've got four celebrities here.

0:20:24 > 0:20:26We thought, "Shall we use our celebrity?"

0:20:26 > 0:20:29So then we get all fired up, and decided we want to change it.

0:20:29 > 0:20:31PHONE RINGS

0:20:31 > 0:20:35- This is Clint.- 'Natalie and I came up with an idea.'- OK.

0:20:35 > 0:20:41Everything stays as it is, but my face, Natalie's face,

0:20:41 > 0:20:42your face, Herschel's face,

0:20:42 > 0:20:46looks like we're peeping around from behind it,

0:20:46 > 0:20:47but you guys have to agree to it,

0:20:47 > 0:20:50because when you come back we have to take your pictures.

0:20:50 > 0:20:52My concern is that these guys over here,

0:20:52 > 0:20:58who are building this out of wood, this is already a time crunch as is.

0:20:58 > 0:21:03Clint, they say we can do them here, all they have to do is attach them.

0:21:03 > 0:21:06The other concern is then...

0:21:06 > 0:21:09Oh, I'm sorry, we've got a spy in our midst.

0:21:09 > 0:21:14- Hang on, let's go in the other room, here.- Get that spy out of there.

0:21:14 > 0:21:19- Clint, you don't want me to talk? - I do. Will you come with me?

0:21:19 > 0:21:21I'm trying to ask a question. They need to know.

0:21:21 > 0:21:24I don't want to talk in front of the other team.

0:21:24 > 0:21:26I didn't want to talk in front of the other team.

0:21:26 > 0:21:34- I'm trying.- Herschel's breaking down. Go ahead, it's all yours.

0:21:34 > 0:21:36Clint just exited, as he always does.

0:21:36 > 0:21:39You just want the safe to stay the same as we got it right now.

0:21:39 > 0:21:42OK, so that's what I need to tell them.

0:21:42 > 0:21:43Clint is always talking on the phone,

0:21:43 > 0:21:46he takes it away, so you almost have to follow him.

0:21:46 > 0:21:49And when Clint gets upset, he runs off like a little girl.

0:21:49 > 0:21:51Clint, you know that's not the way you act.

0:21:51 > 0:21:54We're trying to work it out, they want to change,

0:21:54 > 0:21:56but we need to listen and put our heads together.

0:21:56 > 0:21:58Don't walk away whenever someone is talking.

0:21:58 > 0:22:02I see you think, that means you getting upset. That don't bother me.

0:22:02 > 0:22:05- No, I'm not. I'm waiting until I can speak.- Go ahead, speak, Clint.

0:22:05 > 0:22:09OK, if we do this new idea, we have to reduce this thing,

0:22:09 > 0:22:12by how much they increase it with our heads.

0:22:12 > 0:22:15So, we can't leave it as-is.

0:22:16 > 0:22:20What I'll do is, I'll make this, I'm going to shrink down this LifeLock,

0:22:20 > 0:22:22and squeeze in this "are you safe?"

0:22:22 > 0:22:25And you're going to get Victor, the graphic designer?

0:22:25 > 0:22:28We're going to talk to them. Yeah.

0:22:28 > 0:22:31Some things had to be moved around, and I started to become

0:22:31 > 0:22:35concerned that all of the elements were going to pull together in time.

0:22:35 > 0:22:37And so, there was some anxiety on my part.

0:22:37 > 0:22:40We're at 5.30pm.

0:22:40 > 0:22:41It's going to get crazy.

0:22:45 > 0:22:47This is registering as blank.

0:22:47 > 0:22:49Can we e-mail it to me? Just so we have it?

0:22:49 > 0:22:53We gave the guy the CD which would have all the graphics on it,

0:22:53 > 0:22:55and he tries to open it, and it's blank.

0:22:55 > 0:22:57We have to have these graphics,

0:22:57 > 0:23:00because these graphics are the whole display case.

0:23:00 > 0:23:02- Brande.- 'Hey, Brian.'

0:23:02 > 0:23:06We need to give you an e-mail address to have them

0:23:06 > 0:23:10send the logos, because the logos are coming up blank on this CD.

0:23:11 > 0:23:15- So, he e-mails the graphics. - We don't have- BEEP.

0:23:15 > 0:23:18And it doesn't have Todd's image on it, the CEO of the company.

0:23:18 > 0:23:21We've got the logo, the graphic for the logo,

0:23:21 > 0:23:22we just didn't get the guy graphic.

0:23:22 > 0:23:25- So, we just need the guy. - You're talking about Todd, the CEO?

0:23:25 > 0:23:28- Correct.- Come in.

0:23:33 > 0:23:34You think?

0:23:34 > 0:23:36Inhalate, exhalate.

0:23:36 > 0:23:40The printer closes at eight. We have to get the files to them by then.

0:23:40 > 0:23:42I kept saying, "we're running out of time,"

0:23:42 > 0:23:44and what I am getting is, "stop panicking."

0:23:44 > 0:23:46But I'm not the project manager.

0:23:46 > 0:23:50- We're coming up on six o'clock, we have two- BEEP- hours for this.

0:23:50 > 0:23:52Just pointing that out.

0:23:52 > 0:23:54Annie, of course, has really taken over the room.

0:23:54 > 0:23:57so I'm just trying to pull fact after fact,

0:23:57 > 0:24:00so we are just over-prepared with everything.

0:24:00 > 0:24:02Well, that's a really good fact.

0:24:03 > 0:24:07- Hey.- Everybody's so intense here. Nobody even sees you walk in.

0:24:07 > 0:24:11- We're just about finished. - Where's your cover of the CD design?

0:24:11 > 0:24:15These are going to go, and they're going to stick on the CD.

0:24:15 > 0:24:17This, as you can see, I've got all the verbiage done,

0:24:17 > 0:24:19I'm just about done editing it.

0:24:19 > 0:24:22I'm looking up all sorts of interesting things about

0:24:22 > 0:24:25- what makes a point-of-purchase design successful.- OK.

0:24:25 > 0:24:29When I walked into Athena's room I didn't see that much in the way of real creativity.

0:24:29 > 0:24:32And this, basically, talks inside about the fact

0:24:32 > 0:24:34that 9 million people a year have their identity stolen.

0:24:34 > 0:24:38There were a lot of facts and figures, and that's boring.

0:24:38 > 0:24:40Identity theft by itself is not.

0:24:40 > 0:24:42For a team, you look very relaxed.

0:24:42 > 0:24:46You just missed the crisis moment. You came on the downhill slope.

0:24:46 > 0:24:49I want everybody to know that I'm panicking. I'm trying to be calm for you.

0:24:49 > 0:24:53If we were all panicking, we wouldn't get anything done.

0:24:58 > 0:25:03Boys! The boys are back!

0:25:03 > 0:25:05Joan, how do you want the brochure to open?

0:25:05 > 0:25:07- Do you want it to just fold? - Is it just the whole picture?

0:25:07 > 0:25:14- Then it should open.- Or it can open up this way.- What do you think?

0:25:15 > 0:25:19I kept saying, "That's really, really, really up to you now."

0:25:19 > 0:25:24We can have it like this, or we can have it open like this,

0:25:24 > 0:25:26or we can have it open like this.

0:25:26 > 0:25:32I don't think she is a really great leader, I think she's very average.

0:25:32 > 0:25:37- Smile.- Smile, Herschel!

0:25:37 > 0:25:38Each one has a bubble.

0:25:38 > 0:25:40- Little quote?- Yeah.

0:25:40 > 0:25:43"I may lose my voice on tour, but I'll never lose my identity."

0:25:43 > 0:25:44Perfect.

0:25:44 > 0:25:48Herschel Walker. "As a running back, LifeLock is one front line of defence

0:25:48 > 0:25:51"I would never want to go up against."

0:25:51 > 0:25:54"The best numbers in my golf life have been..."

0:25:54 > 0:25:56- 63, 65.- "And hole in one."

0:25:57 > 0:26:02- Make it really cutesy. - Last week I hated Clint.

0:26:02 > 0:26:05This week, the both of us knew we had to work together.

0:26:05 > 0:26:09"People may steal my jokes, but they'll never steal my identity."

0:26:09 > 0:26:10Done!

0:26:10 > 0:26:14He's very funny, but he is SO stubborn.

0:26:14 > 0:26:18He's not going to change, so just move around him.

0:26:18 > 0:26:20- Looks great.- Cool.

0:26:20 > 0:26:23- That's it.- That's brilliant.

0:26:23 > 0:26:25- We''ll send it out. - Yeah, do it.

0:26:25 > 0:26:28- Well, what are we going to do in our last minute?- I don't know.

0:26:28 > 0:26:32Time was up, handing things in to our printer.

0:26:32 > 0:26:35We still had until 10 o'clock to go back to Brooklyn

0:26:35 > 0:26:36and work on our safe.

0:26:36 > 0:26:39Hey, guys, let's go. Call it a night.

0:26:39 > 0:26:42Natalie thought time was up for us to quit.

0:26:42 > 0:26:46- She didn't think there was much we could do. - Small team, small but mighty.

0:26:48 > 0:26:50I'm going to send this to them.

0:26:50 > 0:26:54Yeah, I'll tell them we are going to actually build the lock in 3D.

0:26:54 > 0:26:56PHONE RINGS

0:26:56 > 0:26:59So, all you have to do is generate the sticker of the dude.

0:26:59 > 0:27:01All the lock, and everything, we're going to do here.

0:27:01 > 0:27:03I'd love to put some text on that.

0:27:03 > 0:27:05If we're going to lay any text over it,

0:27:05 > 0:27:07and print it, you guys have to do it there.

0:27:07 > 0:27:10- We don't have the technology to do it here.- I need that.

0:27:10 > 0:27:13I want to put some text in there.

0:27:13 > 0:27:16- Just something that pops off, so people see that. - Sending it to the Athena e-mail.

0:27:23 > 0:27:26- That man has not sent me- BEEP. - The e-mails aren't coming through,

0:27:26 > 0:27:28we're not able to get things to the printer.

0:27:28 > 0:27:34And eight o'clock was our cut-off for getting graphics to the printer to be generated.

0:27:34 > 0:27:36Brande, we're not getting those e-mails.

0:27:36 > 0:27:40- Oh, did you send them to that e-mail?- I did. - Yes, she said he sent them.

0:27:40 > 0:27:43Is there a way to log out of that and log back in?

0:27:43 > 0:27:44I did, and it's not there.

0:27:44 > 0:27:46- Just for- BEEP- have them send it again.

0:27:46 > 0:27:49They were trying to send an image to us,

0:27:49 > 0:27:53except it was a very large file, and our e-mail wasn't taking it.

0:27:53 > 0:27:56- You're sending what you have over to Be Squared?- No.- They need to.

0:27:56 > 0:27:59If it's not there by eight o'clock, we won't have anything on there.

0:27:59 > 0:28:04- So, if we have a choice between whatever the- BEEP- they have and nothing,

0:28:04 > 0:28:07we should do whatever they have. We don't have time.

0:28:07 > 0:28:10We told the Jesse to e-mail it straight to the printer,

0:28:10 > 0:28:12so that we were sure that we had something.

0:28:12 > 0:28:16Because, at the end, if we just had a white board, that was going to be really bad.

0:28:16 > 0:28:18Jesse, we need to get the sticker.

0:28:18 > 0:28:22- Can you just send that over to Steve?- 'We'll send it to Steve.'

0:28:22 > 0:28:24- OK, send it now.- 'All right, bye.'

0:28:24 > 0:28:27Brian should have been more aware of the deadlines,

0:28:27 > 0:28:31and I think that he should have been more on point with the other side of the team.

0:28:31 > 0:28:36I think he was too laid back. He didn't start trying to send it to us until 40 minutes to go,

0:28:36 > 0:28:39and I doubt that if we had had it we still would have been able to do it.

0:28:39 > 0:28:42- Least we can try. - I understand. I understand that.

0:28:42 > 0:28:45I just don't understand why it was so hard

0:28:45 > 0:28:49to get him to understand that we had a deadline of eight o'clock.

0:28:55 > 0:28:59Long story short, we ran out of time. We hadn't gotten this e-mail.

0:28:59 > 0:29:03We just barely finished the packaging, so that could actually go to print.

0:29:03 > 0:29:07We decided we were going to go to Brooklyn to just check up

0:29:07 > 0:29:10to see what Brande and Jesse were doing.

0:29:10 > 0:29:13Hello. Jesse.

0:29:13 > 0:29:17This whole logo, these are all going to be freestanding, die cut, and up above.

0:29:17 > 0:29:20- So, you already sent all of this stuff off?- I'm making it right now.

0:29:20 > 0:29:23Jesse seems to think it's OK, it doesn't look far along to me.

0:29:23 > 0:29:29- I got so sick.- Like, you did?- Right here. I held it until I got here.

0:29:29 > 0:29:31And then, it was just like...

0:29:31 > 0:29:33You get there, you find out the man is ill,

0:29:33 > 0:29:38running a 100-plus fever, apparently he threw up about eight times.

0:29:38 > 0:29:42Well, life or death, all we need is that sticker of Todd Davis and we're cool.

0:29:42 > 0:29:46I can give Jesse a pass, because he's sick, I mean, sick,

0:29:46 > 0:29:50but there was somebody else there who knew what the deadlines were.

0:29:50 > 0:29:55And to have Brande, who is literally just wood floating down the stream,

0:29:55 > 0:29:57is a hindrance more than a help.

0:29:57 > 0:29:59What's this?

0:30:00 > 0:30:05We only heard from Brande when we called her.

0:30:05 > 0:30:09There was no proactive problem-solving.

0:30:09 > 0:30:13Brande's a great worker, but she doesn't initiate.

0:30:13 > 0:30:16- Hey, Annie Duke?- What?

0:30:16 > 0:30:19If we have to go to, like, Staples or Kinko's or whatever

0:30:19 > 0:30:22and just print it out on some paper and glue stick it on

0:30:22 > 0:30:26just to get the message on there, then we do that.

0:30:26 > 0:30:29This is such a disaster.

0:30:29 > 0:30:32This is such a mess, I don't know if we'll pull it off by the morning.

0:30:32 > 0:30:36I don't know what to do about the fact we've nothing written on it.

0:30:36 > 0:30:37We just have to fake it.

0:30:50 > 0:30:54Oh, there it is! This is amazing!

0:30:54 > 0:30:56That just looks awesome.

0:30:56 > 0:30:58Oh.

0:31:00 > 0:31:01It's tiny. Really tiny.

0:31:03 > 0:31:05- I think it looks like- BLEEP.

0:31:05 > 0:31:10There are so many little details that just aren't right.

0:31:10 > 0:31:15It's very hard to look at something that you don't feel is your best work.

0:31:15 > 0:31:19This doesn't fit. No, that's way too small, isn't it?

0:31:19 > 0:31:20Oh, my God.

0:31:20 > 0:31:22There's no remedy for that?

0:31:22 > 0:31:24There's no way they can run one larger right now

0:31:24 > 0:31:26and get it over here in time, is there?

0:31:26 > 0:31:28'Last night we left early.

0:31:28 > 0:31:32'If we had went back to Brooklyn we may have caught that little mistake'

0:31:32 > 0:31:34that was caught the next morning.

0:31:34 > 0:31:36Hey, Natalie, how are you?

0:31:36 > 0:31:38Good. We have a little bit of an issue.

0:31:38 > 0:31:42- The part where it's our faces, we need that to be bigger.- The header.

0:31:42 > 0:31:45Is it possible to print one that's bigger and we can pick it up?

0:31:45 > 0:31:48Head over here, I'll get it right on the printer.

0:31:48 > 0:31:50That's fantastic, thank you so much.

0:31:50 > 0:31:54- OK, we'll be in touch, guys. - What time is our presentation?

0:31:54 > 0:31:56Let's get right down to it, shall we?

0:31:56 > 0:31:59What makes a successful point-of-purchase display?

0:31:59 > 0:32:04How much pressure is on Brian, is a lot. If you're going to be very laid-back about the deadlines

0:32:04 > 0:32:06then you'd better do your part of it really well.

0:32:06 > 0:32:09He has to do an amazing presentation.

0:32:09 > 0:32:11Oh, Brian, we're counting on you.

0:32:11 > 0:32:13- Just completely sell this- BLEEP.

0:32:13 > 0:32:16We have questions, we have answers, we have guarantees.

0:32:16 > 0:32:19Unfortunately, there have been several mistakes,

0:32:19 > 0:32:23Herschel and Natalie now are out, running like crazy people,

0:32:23 > 0:32:26getting a larger top to our display.

0:32:28 > 0:32:32- Hello, Herschel?- Hello, there. - How close are you?- We're right here.

0:32:32 > 0:32:35We're about to come through the elevator in about three seconds.

0:32:38 > 0:32:41- Hey!- Hello, we're back!

0:32:41 > 0:32:44Fantastic! Look how much better that looks, bigger.

0:32:44 > 0:32:46Of course. We've got one minute left.

0:32:46 > 0:32:50Everything looked exactly, if not better, than I could have expected.

0:32:50 > 0:32:52I'll even out this top piece here.

0:32:52 > 0:32:56I loved our idea, I loved our concept, so once it came together,

0:32:56 > 0:32:59the talking part was going to be easy.

0:33:10 > 0:33:13Hi, I'm Joan Rivers.

0:33:13 > 0:33:16No, I'm Joan Rivers.

0:33:16 > 0:33:17No, I'm Joan Rivers.

0:33:17 > 0:33:20No, I'm Joan Rivers,

0:33:20 > 0:33:24and because of LifeLock, I am going to be the only Joan Rivers.

0:33:24 > 0:33:29What we wanted to do is educate America about identity theft

0:33:29 > 0:33:32as quickly and simply as we could at a retail level.

0:33:32 > 0:33:36We thought we'd have celebrities saying something funny.

0:33:36 > 0:33:39People will stop and read funny.

0:33:39 > 0:33:43We did a little research and found out that ladies will look as they're walking

0:33:43 > 0:33:47for one seventh of a second. Eye contact!

0:33:47 > 0:33:52So we did this with very bright colours, yellow and orange.

0:33:52 > 0:33:57We then wanted to give them a takeaway brochure. They'll have to take the brochure.

0:33:57 > 0:33:59They will then be given their welcome pack,

0:33:59 > 0:34:03which I think we have in front of all of you.

0:34:03 > 0:34:06It was just OK, the presentation, because I did not do jokes

0:34:06 > 0:34:09and I had three people staring at me

0:34:09 > 0:34:15making sure I would get in all the points we wanted to get across.

0:34:15 > 0:34:18In the nine minutes I have been speaking to you, gentlemen,

0:34:18 > 0:34:21there have been over 180 identity thefts.

0:34:21 > 0:34:23We need LifeLock.

0:34:23 > 0:34:27Nice presentation, thank you very much for the hard work.

0:34:27 > 0:34:28We appreciate this.

0:34:28 > 0:34:32And I'm still the real Joan Rivers.

0:34:32 > 0:34:34But he's trying like hell.

0:34:37 > 0:34:40- Let's go take a look at the other team.- Great.- OK.

0:34:49 > 0:34:54- Hello.- Hi.- Good to see you. - Please have a seat.

0:34:56 > 0:35:00- Let's get started, shall we?- Please.

0:35:00 > 0:35:03What makes a successful point-of-purchase display?

0:35:03 > 0:35:06There are three messages on our display to draw the consumer in.

0:35:06 > 0:35:08Now, message number one has to do with intrigue.

0:35:08 > 0:35:11Now, here's my man, Todd Davis, CEO of LifeLock,

0:35:11 > 0:35:15with his Social Security card and his number on display

0:35:15 > 0:35:19for the entire world to see, which no-one would do.

0:35:19 > 0:35:23Now, message two identifies the problem that every three seconds

0:35:23 > 0:35:27someone's identity is stolen, but do we stop there? No!

0:35:27 > 0:35:29We take it a step further.

0:35:29 > 0:35:32'It was not so much about selling these guys their own product.'

0:35:32 > 0:35:33They know what that does,

0:35:33 > 0:35:38- and I thought that I could wade my way through all the bull- BLEEP

0:35:38 > 0:35:41and get them to believe that our display was the best display.

0:35:41 > 0:35:43LifeLock is a service,

0:35:43 > 0:35:46and a service is not tangible for the consumer,

0:35:46 > 0:35:50so it allows the LifeLock service to actually be in their hands.

0:35:50 > 0:35:54So as you can see, there is no better way of making the intangible

0:35:54 > 0:35:57concept of fraud and identity theft tangible to the consumer

0:35:57 > 0:36:01than offering them actual items to concretise the concept.

0:36:01 > 0:36:02Any questions?

0:36:02 > 0:36:05Nice work, a lot of hard work clearly went into it,

0:36:05 > 0:36:07- thank you very much. - You're welcome.

0:36:07 > 0:36:09'Brian did a great job.'

0:36:09 > 0:36:11Just seeing the executives' faces

0:36:11 > 0:36:13and how they were in awe of everything,

0:36:13 > 0:36:17that made me feel confident about the product.

0:36:17 > 0:36:20I'm really excited to see who won.

0:36:41 > 0:36:43So, Natalie, you think you won?

0:36:43 > 0:36:46I don't know, I think it's going to be close.

0:36:46 > 0:36:49- You don't like the job they did? - No, my team was incredible.

0:36:49 > 0:36:53- Who was incredible? - Everybody. We had some issues in the last challenge.

0:36:53 > 0:36:57Why aren't you sure you won if your team is so good?

0:36:57 > 0:37:00Cos I don't want to jinx us. I can say that I'm really proud of my team,

0:37:00 > 0:37:04because I worried about Joan and Clint, how they would get along.

0:37:04 > 0:37:07- And?- They worked so well together. They were very respectful.

0:37:07 > 0:37:11I didn't have to do anything or say anything.

0:37:11 > 0:37:15Joan, you and Clint weren't getting along and yet your team seems to have done well.

0:37:15 > 0:37:17Let's see what happens, but what do you think?

0:37:17 > 0:37:22I think Clint is terrific. I think he's stubborn as hell.

0:37:22 > 0:37:24Would you now go and see him in concert as opposed to

0:37:24 > 0:37:26what you said last week?

0:37:26 > 0:37:28If he gave me the tickets.

0:37:28 > 0:37:30THEY LAUGH

0:37:30 > 0:37:33She's pretty tough. How did you get along with Joan, Clint?

0:37:33 > 0:37:35- Just great.- Good.

0:37:35 > 0:37:36Just fantastic.

0:37:36 > 0:37:40What did you think of Natalie as a project manager?

0:37:40 > 0:37:45Natalie was a great project manager. She involved the team in the brainstorming process,

0:37:45 > 0:37:48made us all feel empowered to create.

0:37:48 > 0:37:52Joan, how does Natalie stack up relative to other leaders you've had?

0:37:52 > 0:37:56On a scale of one to ten, I'd certainly put her a high seven, eight.

0:37:56 > 0:37:59- Are you happy with that, Natalie? - Yeah, this is great.

0:37:59 > 0:38:02- High seven or eight is OK?- I didn't know they felt this positive.

0:38:02 > 0:38:04A seven or eight isn't the best.

0:38:04 > 0:38:06It's good company.

0:38:06 > 0:38:09So, Brian, tell me about your team.

0:38:09 > 0:38:10My team did a great job.

0:38:10 > 0:38:13Everyone did exactly what they were supposed to do.

0:38:13 > 0:38:17- What do you think about that, Brande?- I think that's true.

0:38:17 > 0:38:19Everybody did a great job.

0:38:19 > 0:38:22- But Jesse and I were off on our own doing our own thing.- Why?

0:38:22 > 0:38:24Because we had to split up.

0:38:24 > 0:38:27Somebody had to go and work on the display case and run errands

0:38:27 > 0:38:29and things like that.

0:38:29 > 0:38:31Melissa, who was weak in your team?

0:38:31 > 0:38:33Then we were divided into two groups.

0:38:33 > 0:38:37We really didn't have a clear picture of what was happening with the other group.

0:38:37 > 0:38:40All we know is that Jesse threw up seven or eight times.

0:38:40 > 0:38:42Seven or eight times?

0:38:42 > 0:38:46He was laid out on the floor this morning, before the presentation it was like man down.

0:38:46 > 0:38:48And he was still there?

0:38:48 > 0:38:53- He was still there doing what he could to make it happen. - Not like Dennis, taking off?

0:38:53 > 0:38:55No, he was there throwing up.

0:38:55 > 0:39:00- What was the problem, Jesse, did you have flu or something? - I got a virus from my daughter.

0:39:00 > 0:39:01Feeling better, Jesse?

0:39:01 > 0:39:03- I'm good.- Good.

0:39:03 > 0:39:07Ivanka, let me see, what did KOTU do?

0:39:07 > 0:39:09KOTU, in terms of comments from the executives,

0:39:09 > 0:39:15the positives were that it was a great and original idea,

0:39:15 > 0:39:18a great use of celebrities for humour, etc.

0:39:18 > 0:39:20Some of the negatives were that

0:39:20 > 0:39:24the display units didn't house the packaging,

0:39:24 > 0:39:27so if somebody wanted to purchase the product

0:39:27 > 0:39:31they would actually have to call a number, go to a different location.

0:39:31 > 0:39:32That's a big negative, Natalie?

0:39:32 > 0:39:38It's like Natalie Golf Balls, you've got pictures of the nice, wonderful golf balls, whatever you're using,

0:39:38 > 0:39:42and you have to go to a totally different part of the store. It's not great.

0:39:42 > 0:39:44- Could I see their product? - Absolutely.

0:39:44 > 0:39:48It's incredibly well fabricated, as you can tell.

0:39:48 > 0:39:52It's a safe that when you open it up

0:39:52 > 0:39:57you have a leaflet that has the celebrity endorsements on it.

0:39:57 > 0:40:00- So they really incorporated... - Looks beautiful.

0:40:00 > 0:40:03- What do you think, Brian? What do you think?- Very nice.

0:40:03 > 0:40:05- Brande?- It's really nice. - Pretty good, right?

0:40:05 > 0:40:09- Yeah.- George, could I ask you what did the executives think of Athena?

0:40:09 > 0:40:12You came up with a lot of good things, for sure,

0:40:12 > 0:40:14the presentation was spectacular,

0:40:14 > 0:40:18and they thought your display hit all the brand messaging,

0:40:18 > 0:40:19and that was very good.

0:40:19 > 0:40:24However, having said that, they felt that what you did was pretty much

0:40:24 > 0:40:28a spin on what they had already done, and I'm looking at this.

0:40:28 > 0:40:32It wasn't as dynamic as the executives wanted.

0:40:32 > 0:40:36There wasn't that much creativity involved in what it was that you

0:40:36 > 0:40:37ultimately put together.

0:40:37 > 0:40:41At the same time I have to say they loved the fact that your product

0:40:41 > 0:40:45was for sale on the display. As opposed to your team, Natalie.

0:40:48 > 0:40:49You ready?

0:40:53 > 0:40:54Who do you think won, Brian?

0:40:54 > 0:40:57I don't know.

0:40:58 > 0:41:00Well, it wasn't you.

0:41:00 > 0:41:02It was KOTU.

0:41:02 > 0:41:05So I just want to congratulate you, great job.

0:41:05 > 0:41:09They loved your use of celebrity. They loved your imagination.

0:41:09 > 0:41:12They thought your team really was superior.

0:41:12 > 0:41:15Congratulations, Natalie, as the winning project manager,

0:41:15 > 0:41:1820,000 to your favourite charity. What is that?

0:41:18 > 0:41:20The Boys & Girls Club of America.

0:41:20 > 0:41:23- That's great, have a good time. - Thank you.- Go ahead.

0:41:27 > 0:41:31Athena, as you know, somebody will be fired.

0:41:40 > 0:41:46- All right.- We've got to watch, we've got to watch.- OK. Pop the champagne.

0:41:46 > 0:41:49- Congratulations.- Thank you. To us, guys. Good job, everybody.

0:41:49 > 0:41:51- This was a team effort.- KOTU.

0:41:51 > 0:41:55Melissa's in the boardroom right now, but you know what,

0:41:55 > 0:41:56I know she's not going home.

0:41:56 > 0:41:59I had dinner with Annie the night before.

0:41:59 > 0:42:01Annie said "Brande's got to go, she's stupid,

0:42:01 > 0:42:04"Brande is not helping the team, we've got to get rid of Brande,"

0:42:04 > 0:42:06"we've got to eliminate her."

0:42:06 > 0:42:10- Brande's going.- Think so?- Yeah.

0:42:10 > 0:42:13- DONALD TRUMP:- So, Brian, what happened?

0:42:13 > 0:42:16We thought that trying to do something completely different

0:42:16 > 0:42:20than what they had already done may not have been the best way to go.

0:42:20 > 0:42:24After meeting with Todd, I kind of felt like he loved being the guy,

0:42:24 > 0:42:27and we talked about using celebrity, we talked about different things.

0:42:27 > 0:42:31But we ultimately went with our gut feeling, which was to pretty much

0:42:31 > 0:42:33do what they'd been doing.

0:42:33 > 0:42:37Did you think they had a celebrity advantage with Joan and with Clint?

0:42:37 > 0:42:39Not necessarily.

0:42:39 > 0:42:40Jesse, what do you think?

0:42:40 > 0:42:44I don't think it was an advantage. Their packaging was better executed.

0:42:44 > 0:42:47Better packaging. They loved the celebrity use.

0:42:47 > 0:42:51But I would say the packaging was quite a bit better.

0:42:51 > 0:42:55George, who would you say was the reason for their defeat? You followed the team.

0:42:55 > 0:42:59That's a hard call, I don't want to pin anyone down,

0:42:59 > 0:43:02but I did say that they were going to have a problem time-wise.

0:43:02 > 0:43:05When I looked at it, and I know how much time is involved in putting

0:43:05 > 0:43:09one of these things together, and if you don't leave enough time to do it,

0:43:09 > 0:43:11it's going to come back and bite you.

0:43:11 > 0:43:14So, Annie, would you blame the project manager for that?

0:43:16 > 0:43:20I was so concerned about the deadlines,

0:43:20 > 0:43:23and every time I brought it up the response I got was, "It's OK."

0:43:23 > 0:43:25- From who? From who? - Mainly from Brian.

0:43:25 > 0:43:29It was, "It's OK, we're fine," and "It's not going to be a problem."

0:43:29 > 0:43:33- Brian, is that so?- It is. There were some unfortunate things that happened

0:43:33 > 0:43:36and I guess I could have panicked and really tried to push these guys.

0:43:36 > 0:43:40George, what do you think of Brian as the project manager?

0:43:40 > 0:43:43The project manager was laid-back, that was one thing that concerned me.

0:43:43 > 0:43:47He's a cool guy. That's Brian, he's a cool guy, he's a laid-back guy.

0:43:47 > 0:43:50I thought he did a great job except for the time management.

0:43:50 > 0:43:53Except for the time. Who was the weak member of your team?

0:43:53 > 0:43:56- JOAN RIVERS:- Let's watch this one. Brande's going.

0:44:00 > 0:44:03'Brian. His time management skills were poor.'

0:44:03 > 0:44:05Annie is a troublemaker.

0:44:05 > 0:44:07Annie is a troublemaker?

0:44:07 > 0:44:12She said to me, "I'm taking Brande out." She hasn't mentioned Brande. She's a snake.

0:44:12 > 0:44:16So, Melissa, whose fault is it that you lost?

0:44:16 > 0:44:23I honestly feel that it falls upon a number of different shoulders.

0:44:23 > 0:44:25Anything to do with your shoulders?

0:44:25 > 0:44:29I don't think so, because I worked primarily on backing up Annie,

0:44:29 > 0:44:34really putting together strong information and working with Brian for the presentation.

0:44:34 > 0:44:35No, no, you lost focus.

0:44:35 > 0:44:41If you spent a lot of time on presentation, you were not being judged on the presentation.

0:44:41 > 0:44:44You were being judged on the messaging and originality.

0:44:44 > 0:44:47And so if you spent more time on messaging and originality

0:44:47 > 0:44:50you might have ended up with a superior product than you did.

0:44:50 > 0:44:53Can I defend myself, completely respectfully?

0:44:53 > 0:44:59I could not do anything to help Annie and start editing

0:44:59 > 0:45:02until she gave me something finished, so instead of doing nothing,

0:45:02 > 0:45:04I went ahead and got into research.

0:45:04 > 0:45:07Except that the focus was not on research, the focus...

0:45:07 > 0:45:11- No, the focus WAS on research. - No, it was turning out product. - I was told to research.

0:45:11 > 0:45:13- I understand. JOAN:- Oh, stop it, George.

0:45:13 > 0:45:16So I feel maybe there was a miscommunication,

0:45:16 > 0:45:20- but I feel that criticism was a little unjustified. - What do you think, Joan?

0:45:20 > 0:45:24I think they're out to get Melissa, and Annie is saying nothing

0:45:24 > 0:45:27cos she's out... I'm not coming in tomorrow.

0:45:27 > 0:45:30- I'm- BLEEP- out of here too. This is so unfair.

0:45:30 > 0:45:34Brande, if you were me, who would you fire?

0:45:35 > 0:45:39Well, as far as I saw, everybody did the job they were supposed to do,

0:45:39 > 0:45:42so then it falls on the project manager's hands.

0:45:44 > 0:45:47Jesse, if you were me, who would you fire?

0:45:47 > 0:45:49Probably Brian.

0:45:51 > 0:45:56- Melissa, who would you fire? - This is really hard for me to say. - I know it is, I know.

0:45:56 > 0:45:59- We all like Brian, we all like everybody. - No, I'll actually say Brande.

0:45:59 > 0:46:03- You would say... Why, didn't do anything?- I think that Brande,

0:46:03 > 0:46:06when given a task, gives 100%,

0:46:06 > 0:46:10but with the numbers dwindling, I think everybody has to work with more forethought,

0:46:10 > 0:46:15and I feel like there's not that extra step, thinking ahead.

0:46:15 > 0:46:17Brande, how would you respond?

0:46:17 > 0:46:23I give 190%, and when I'm told to do something, I do it...

0:46:23 > 0:46:24- And I agree. - ..and do it with zest,

0:46:24 > 0:46:28and my job was to go and work on the display case,

0:46:28 > 0:46:31and that is the one thing that they said that they liked.

0:46:33 > 0:46:35Annie, how do you feel about Brande?

0:46:35 > 0:46:38I would say Brande's an incredibly hard worker and I love her,

0:46:38 > 0:46:42but she doesn't stick her neck out, and I think that...

0:46:42 > 0:46:43In poker, it's interesting.

0:46:43 > 0:46:46You have people who play to last and people who play to win.

0:46:46 > 0:46:51Those who play to last, while they might get farther in a tournament, don't make money in the long run.

0:46:51 > 0:46:55The people who play to win will have some colossal failures.

0:46:55 > 0:46:59But along with that come colossal successes.

0:46:59 > 0:47:02Would you not say that you are playing to last?

0:47:02 > 0:47:04Not to win, by not stepping up as project manager?

0:47:04 > 0:47:09It bothers me, because you are THE dominant personality every time you are on a team,

0:47:09 > 0:47:11you're very authoritative.

0:47:11 > 0:47:15- Absolutely.- You're very assertive, except when it counts, putting your neck on the line.

0:47:15 > 0:47:20I completely agree with you that it is, 100%, time for me to step up and be project manager.

0:47:20 > 0:47:22Brian, your ass is on the line,

0:47:22 > 0:47:24and yet you're really laid back. Why?

0:47:25 > 0:47:29Well, I think we lost because we didn't have as good an idea.

0:47:29 > 0:47:31Now, whose fault that is, I don't know.

0:47:31 > 0:47:35We took a different approach. If it's my fault

0:47:35 > 0:47:39because I didn't crack the whip on people, then maybe it is my fault.

0:47:39 > 0:47:43You know what, Brian? We're going to find out whose fault it is.

0:47:43 > 0:47:48I'd like you to pick two people to come back into the boardroom with you. Who are they going to be?

0:47:48 > 0:47:52I'll choose Brande and Melissa.

0:47:52 > 0:47:54See, they're going after Melissa.

0:47:54 > 0:47:56We've heard from all of them Brande is the weak one,

0:47:56 > 0:48:00and they're going to take it out on Melissa.

0:48:00 > 0:48:02That's how I feel.

0:48:02 > 0:48:05Don't make her the scapegoat!

0:48:05 > 0:48:07This girl is such a conniver.

0:48:07 > 0:48:11We didn't know that Annie had been talking to Joan about

0:48:11 > 0:48:13what was going on with their team.

0:48:13 > 0:48:17I'm just so angry, I'm out of here. Truly out of here.

0:48:17 > 0:48:20We know now that mother hen is going to protect her chick.

0:48:20 > 0:48:23I'll sit outside. They're going to come in here, yes?

0:48:23 > 0:48:25All right, go outside.

0:48:25 > 0:48:28The other two, go, have a good time at Trump Tower.

0:48:28 > 0:48:33Brian, you and your group come back in a few minutes, thank you.

0:48:48 > 0:48:52- I'm not going anywhere, but... - I understand.

0:48:52 > 0:48:55- After I have been told she despises Brande...- Understood.

0:48:55 > 0:48:58..and you don't stand up and say it!

0:48:58 > 0:49:02My reaction was shock and FURY.

0:49:02 > 0:49:07Fury at myself, because I had totally disliked Annie the minute I met her.

0:49:07 > 0:49:09I love you, I love you, I love you.

0:49:09 > 0:49:11This is disgusting.

0:49:11 > 0:49:13This is a snake.

0:49:13 > 0:49:16I'll be sitting right outside.

0:49:24 > 0:49:30- You OK?- I just feel...- I understand. - No, you don't understand.

0:49:30 > 0:49:34You should have spoken up, I am sorry. You should have spoken up.

0:49:34 > 0:49:37When you tell me privately how bad Brande is, and then you don't...

0:49:37 > 0:49:40- I said it!- Oh, Annie, you didn't!

0:49:40 > 0:49:42I said exactly what I said I was going to do.

0:49:42 > 0:49:45It was very wishy-washy, it's not right.

0:49:45 > 0:49:48You can't be so strong in private, and...

0:49:48 > 0:49:51Joan, I completely threw her under the bus.

0:49:51 > 0:49:53Joan is so protective of her daughter,

0:49:53 > 0:49:55and, honestly, I think overly so.

0:49:55 > 0:49:58She felt I didn't defend Melissa or lay into Brande enough.

0:49:58 > 0:50:02- Well, I apologise. I... - I don't want to hear apologies!

0:50:02 > 0:50:05Why didn't you say what you said to me to them?!

0:50:05 > 0:50:10I think it's a miscommunication in terms of what the poker analogy is.

0:50:10 > 0:50:12That's a strong statement for someone who plays my game.

0:50:12 > 0:50:16- Melissa's the one who's not going to come out.- I don't think so. - He loves Brande.

0:50:16 > 0:50:18I think Melissa is totally safe.

0:50:18 > 0:50:23I'm just telling you, if Melissa goes and Brande stays, I go with her.

0:50:23 > 0:50:26I don't care what it blows and how it blows.

0:50:27 > 0:50:30- 'Amanda, let them in.'- Yes, sir.

0:50:40 > 0:50:42Sit down, please. Brian, right here.

0:50:45 > 0:50:49So, Brian, you're not that surprised that you lost, are you?

0:50:49 > 0:50:53No, I thought with the time constrictions that we had,

0:50:53 > 0:50:55we didn't have the product we wanted.

0:50:55 > 0:50:57It wasn't really any fault of ours,

0:50:57 > 0:51:00- but, again... - Well, the concept was your fault.

0:51:00 > 0:51:01The concept was our fault.

0:51:03 > 0:51:05Melissa, the reason you lost?

0:51:05 > 0:51:08Erm, I think we had a lot of problems from the get-go.

0:51:08 > 0:51:12I think Annie, as usual, attempted to take over the room and dominate with her ideas.

0:51:12 > 0:51:15Are you surprised that Brian brought you back into the boardroom?

0:51:15 > 0:51:17- Me, personally?- Yes.- Yes.

0:51:17 > 0:51:19Brian, why did you bring Melissa back?

0:51:19 > 0:51:21Well, you told me I had to bring two.

0:51:21 > 0:51:24Wasn't necessarily cos I thought Melissa did a bad job.

0:51:24 > 0:51:26Of these two, who should be fired?

0:51:27 > 0:51:31I can't fire anybody, I'm not like you.

0:51:31 > 0:51:36You're nicer than me. I think you're a great guy.

0:51:36 > 0:51:40I think you're a nice guy and you don't like the idea of firing people, and that's OK.

0:51:40 > 0:51:43- Brande?- Yes. - What do you have to say?

0:51:43 > 0:51:49Erm...well, honestly, I don't think Brian wants to be here any more.

0:51:49 > 0:51:51Is that true, Brian?

0:51:51 > 0:51:53Well, this is tough to do.

0:51:53 > 0:51:56- It's tough for everybody. - You're right.

0:51:56 > 0:52:00You're not the only one. For everybody here it's tough. It's tough for Joan.

0:52:00 > 0:52:04Joan's a little bit older than you and me and everybody.

0:52:04 > 0:52:07- Not me.- Not George!

0:52:07 > 0:52:09Come to think of it, probably not George.

0:52:09 > 0:52:13But you went away for a concert and you came back and seem to have lost your energy

0:52:13 > 0:52:17or your desire to win at this point.

0:52:17 > 0:52:18It wasn't necessarily to win,

0:52:18 > 0:52:22it's just there's SO many other things that are going on with me right now.

0:52:22 > 0:52:24Brian, have you had enough?

0:52:24 > 0:52:26In some ways.

0:52:26 > 0:52:29It's hard for you to go through with this now, right?

0:52:29 > 0:52:33It can be difficult. It's just you're dealing with a lot of different things.

0:52:33 > 0:52:37- You get beat up a bit, it's called life.- You start wading through the bull- BLEEP.

0:52:37 > 0:52:39In any event, it's very interesting, Brian,

0:52:39 > 0:52:43cos as project manager and as somebody that I have a lot of respect for,

0:52:43 > 0:52:45and I love your voice, I think it's fantastic

0:52:45 > 0:52:51and you're going to do very well, but you did lose that certain drive

0:52:51 > 0:52:54- that you had strongly at the beginning.- I know.

0:52:56 > 0:52:58All right, Brian, you're fired, go.

0:52:58 > 0:53:01Thank you...very much. Thank you.

0:53:01 > 0:53:04Thank you.

0:53:06 > 0:53:08Love you, George.

0:53:08 > 0:53:09Bye now.

0:53:18 > 0:53:21I didn't love the boardroom too much, nobody does,

0:53:21 > 0:53:24it's kind of like being a six-year-old in the principal's office.

0:53:24 > 0:53:27'Every time you go in you don't know what's going to happen,

0:53:27 > 0:53:32'but I think that if you look at who's responsible for the loss,'

0:53:32 > 0:53:35I think that he fired the right person because I was the leader.

0:53:42 > 0:53:44- Hello.- What did I tell you?

0:53:44 > 0:53:46I thought it was...see!

0:53:46 > 0:53:47So it was Brian?

0:53:47 > 0:53:50- So that's it, Brian's gone?- That's it, Brian's gone.- I told you, Joan!

0:53:52 > 0:53:55I was very relieved to see Melissa walk back in,

0:53:55 > 0:53:58cos Annie just left Melissa out to dry.

0:53:58 > 0:54:01Annie is totally two-faced.

0:54:01 > 0:54:04Annie is a manipulator,

0:54:04 > 0:54:09and you suddenly realise this is such a snake in your midst.

0:54:10 > 0:54:13- Amanda, bring 'em back in. - Yes, sir.

0:54:18 > 0:54:23- PHONE RINGS Herschel, Herschel, get the phone. - Quick!

0:54:23 > 0:54:24Hello?

0:54:24 > 0:54:27Hi, Mr Trump would like to see you all back in the boardroom now.

0:54:27 > 0:54:31Thank you. He wants to see us back in the boardroom.

0:54:31 > 0:54:33Uh-oh, we're all getting fired!

0:54:33 > 0:54:35Into the boardroom.

0:54:35 > 0:54:38We thought, "Uh-oh, something really is up here."

0:54:38 > 0:54:42'And I couldn't wait to get back in to find out what.'

0:54:48 > 0:54:50Sit down, please.

0:55:00 > 0:55:05I want to congratulate all of you for making it to the final eight.

0:55:05 > 0:55:08You've been through a lot.

0:55:08 > 0:55:10You've worked hard.

0:55:10 > 0:55:14It's a lot of work, it really is, it's gruelling,

0:55:14 > 0:55:18and you're all strong and you're all smart and you're all tough.

0:55:18 > 0:55:22I called you back in because your next task starts right now.

0:55:23 > 0:55:26'What? We were all packed to go.'

0:55:26 > 0:55:27And we were tired and we thought,

0:55:27 > 0:55:30"What is happening here?"

0:55:30 > 0:55:34'I have never worked so hard in my life. This is just crazy.'

0:55:34 > 0:55:38There's nothing more challenging than raising money in this dreadful economy.

0:55:38 > 0:55:40But that's what you have to do.

0:55:40 > 0:55:45Your next task is to go out and hold a fashion show

0:55:45 > 0:55:47and jewellery auction.

0:55:47 > 0:55:50My daughter Ivanka's a very special person,

0:55:50 > 0:55:54and she's designed a jewellery line which is doing very, very well,

0:55:54 > 0:55:59and you will be selecting the jewellery for your auctions from her collection.

0:55:59 > 0:56:06You'll be holding your auction at the Fashion Institute Of Technology which is a real winner of a place.

0:56:06 > 0:56:08Now, you're going to choose models,

0:56:08 > 0:56:12you're going to choose what the models are going to be wearing,

0:56:12 > 0:56:15and you'll be choosing the jewellery. You're choosing everything.

0:56:15 > 0:56:19You'll need to call all of your rich friends to come down and bid on the jewellery,

0:56:19 > 0:56:21and I'll have some people there as well.

0:56:21 > 0:56:24One member of each team will be the auctioneer.

0:56:24 > 0:56:26Now, who is going to be your project manager?

0:56:26 > 0:56:30- Annie, are you going to be project manager?- Happily so.

0:56:30 > 0:56:35'It was starting to look like I was avoiding being project manager, but I specifically wanted'

0:56:35 > 0:56:38to make sure I was project managing a fundraising task,

0:56:38 > 0:56:40which was very important to me strategically.

0:56:40 > 0:56:42OK. KOTU.

0:56:42 > 0:56:45We were talking and we were saying Herschel at this point.

0:56:45 > 0:56:47Well, I'd like to recommend somebody.

0:56:47 > 0:56:49Who would you like to recommend?

0:56:49 > 0:56:51I think I'd recommend Joan!

0:56:52 > 0:56:56Of course, Joan, the risk is that you lose and maybe you get fired

0:56:56 > 0:56:59because you have a better chance as a project manager,

0:56:59 > 0:57:02but the beauty is the winning project manager in this case

0:57:02 > 0:57:07could win a tremendous amount of money for your charity. So are you OK being project manager?

0:57:07 > 0:57:10- Absolutely.- I'm going to crush you, Joan.

0:57:10 > 0:57:15'I will kill to win, cos Annie is totally two-faced.

0:57:15 > 0:57:16'She bluffs, she lies.'

0:57:16 > 0:57:21That's all what you do in poker. She's not an honourable person.

0:57:21 > 0:57:26So, my beautiful Joan, and Annie, let's see what happens.

0:57:26 > 0:57:28OK, make it a really great show.

0:57:28 > 0:57:32I'll be in the audience to see what you've come up with, go. Thank you.

0:57:45 > 0:57:47Guys, everybody sit down. OK, here's what I'd like.

0:57:47 > 0:57:51Jesse, I need cool brochures for our pieces.

0:57:51 > 0:57:55- Why don't we make a preview brochure?- Yeah, that's what I'm saying.- OK.- That's number one.

0:57:55 > 0:57:57So we went to the war room and the first thing I did,

0:57:57 > 0:58:00I assigned tasks, which is something that people haven't been

0:58:00 > 0:58:03smart about, and as a leader that's what I'm supposed to do.

0:58:03 > 0:58:07Now, in terms of picking the pieces of jewellery,

0:58:07 > 0:58:09so Melissa's going to pick jewellery.

0:58:09 > 0:58:12I love dealing with jewellery.

0:58:12 > 0:58:16My mum runs a very, very successful jewellery company.

0:58:16 > 0:58:19I, in the last few years, have been brought into the company,

0:58:19 > 0:58:21so I thought, "OK, this is right up my alley."

0:58:21 > 0:58:26- Melissa's going to pick jewellery. - And I can handle picking clothes to go with jewellery too.- Well, erm...

0:58:26 > 0:58:30- Cos that should be all the same. - Brande's going to be the head of that.

0:58:30 > 0:58:34- OK.- Cos I think you know the most about beautiful women.- OK.

0:58:34 > 0:58:40'This is kinda like my forte, I know how TO DO this.'

0:58:40 > 0:58:44And Annie said, "Brande's going to really be in charge of the clothes." OK...cool.

0:58:44 > 0:58:47It's my business, but you run with that, ladies.

0:58:47 > 0:58:50- Who's going to call the modelling agency?- I'll call.

0:58:50 > 0:58:55- Why don't you just let me do that, you're going to have a lot to do. - OK. We are so winning this thing.

0:58:55 > 0:58:56You think?

0:58:56 > 0:59:00'When I heard what the task was going to be I was SO excited.'

0:59:00 > 0:59:02This is right up my alley.

0:59:02 > 0:59:05Yeah, if you want to e-mail right now. Perfect.

0:59:05 > 0:59:07Thanks, you too. Bye.

0:59:07 > 0:59:10There's only ten models, he's sending them all to us right now

0:59:10 > 0:59:13so we can look at them and choose, and then we get first pick.

0:59:13 > 0:59:16Oh, you are just rocking out. Check you out.

0:59:16 > 0:59:19Thank you. This is my alley right here.

0:59:19 > 0:59:24For me, I know how to do things with fashion and jewellery,

0:59:24 > 0:59:26'that's my thing.'

0:59:26 > 0:59:32Go ahead and pool all your most fabulous size two and four evening gowns.

0:59:32 > 0:59:34We'll be there at noon. Thanks.

0:59:34 > 0:59:36I'm going to look at the models.

0:59:36 > 0:59:40OK, Annie, so I just called and asked Sylvia to pool all of her evening gowns.

0:59:40 > 0:59:42How did you do that?

0:59:42 > 0:59:43That's amazing!

0:59:43 > 0:59:45That's my specialty, connections!

0:59:45 > 0:59:47That is good.

0:59:47 > 0:59:48Thank you!

0:59:48 > 0:59:51On the last task, Annie was frustrated with Brande.

0:59:51 > 0:59:55- You are kicking ass today. - You're right.- You're just stepping up to the plate.

0:59:55 > 0:59:57She's not said one nice thing about her.

0:59:57 > 0:59:59"She's not strong enough.

0:59:59 > 1:00:02"She doesn't work enough. She's annoying..."

1:00:02 > 1:00:05And next thing I know those two are like...

1:00:05 > 1:00:07SHE MAKES KISSING SOUND

1:00:07 > 1:00:11What you're doing - calling people ahead, getting stuff set aside and everything is so smart,

1:00:11 > 1:00:15- and I just want to thank you for it.- Of course, baby! You really were there for me.

1:00:15 > 1:00:19I'm really shocked at this change of events with Annie,

1:00:19 > 1:00:22cos I thought Annie and I worked really well together.

1:00:22 > 1:00:28I feel so stabbed in the back, it's unbelievable. Unbelievable!

1:00:28 > 1:00:32- Brande, by the way, has been kicking ass.- This is going to be fun.

1:00:32 > 1:00:35- I'm going to buy this- BLEEP - victory for us, dude.

1:00:35 > 1:00:38So let's just talk about what our chores are going to be

1:00:38 > 1:00:40and then we'll all get busy calling.

1:00:40 > 1:00:44Natalie, you can go alone to pick the jewellery.

1:00:44 > 1:00:48And I want to get the nicest, cheapest stuff. That's our goal?

1:00:48 > 1:00:50Yeah.

1:00:50 > 1:00:53I picked Natalie to go and choose the jewellery

1:00:53 > 1:00:55cos I wanted Natalie to feel like she's part of it

1:00:55 > 1:00:58and that's she's not just an athlete, she's still very feminine,

1:00:58 > 1:01:01which she is, and she's straight -

1:01:01 > 1:01:04which for a golfer is very unusual.

1:01:04 > 1:01:05So let her go.

1:01:05 > 1:01:07Clint, you're auctioneer, is that correct?

1:01:07 > 1:01:11Yeah. I've done auctions, I can bleed people.

1:01:11 > 1:01:14OK. This is a fundraiser.

1:01:14 > 1:01:17Annie, who is opposite me as project manager.

1:01:17 > 1:01:20- She claims she has 40...- She can bring in 40? I don't believe that.

1:01:20 > 1:01:23Annie is a manipulator.

1:01:23 > 1:01:26Annie would spit on the ground and drown her mother in it

1:01:26 > 1:01:29if it gave her one step forward in her life.

1:01:29 > 1:01:32She is...she's not a nice person.

1:01:32 > 1:01:34What do you think you could do, Natalie?

1:01:34 > 1:01:3620-25 grand.

1:01:36 > 1:01:40- What do you think, Clint? - I may be able to get up to 25 or 30. - And you think...

1:01:40 > 1:01:42I know I got 40 right now.

1:01:42 > 1:01:45That's 105,000 right there.

1:01:45 > 1:01:49I thought it was really important that we had a goal number, cos this was a fundraiser

1:01:49 > 1:01:51and we were going up against what

1:01:51 > 1:01:54I feel is the strongest fundraiser in this competition.

1:01:54 > 1:01:57And it at least would give Annie some good competition.

1:01:57 > 1:01:59And if we can get one rich guy.

1:01:59 > 1:02:03See, I got some people who are very wealthy here in New York

1:02:03 > 1:02:05that I'm not even counting if they can come by.

1:02:05 > 1:02:09Annie, she's been telling us all along she has unlimited funds.

1:02:09 > 1:02:12I knew we were going to have a rough time of it,

1:02:12 > 1:02:15so I put my guys to work on it immediately.

1:02:15 > 1:02:16Hey, it's Clint for John.

1:02:16 > 1:02:18Hey, Rick, it's Herschel.

1:02:20 > 1:02:23- You guys need to call your people and get the biggest bidders that you can.- OK.

1:02:23 > 1:02:26- We're going to put on a show for these people.- OK.

1:02:26 > 1:02:29I feel like my job as project manager is two things.

1:02:29 > 1:02:31Make sure we run a smooth event

1:02:31 > 1:02:35and if I'm bringing in the most money on the team, by far,

1:02:35 > 1:02:37I think it will be very hard to fire me.

1:02:37 > 1:02:40- 'Hello.' - Hey, Scott, here's the deal,

1:02:40 > 1:02:42we're auctioning off beautiful jewellery.

1:02:42 > 1:02:47- 'Right, right.'- So, you know this is for charity, right?

1:02:47 > 1:02:48'Yeah, yeah, of course.'

1:02:48 > 1:02:51OK, so can you book the first flight out tomorrow morning

1:02:51 > 1:02:55to New York to come buy a piece of Ivanka Trump jewellery for 25,000?

1:02:55 > 1:02:57'Er, yeah, 25,000 is OK.'

1:02:57 > 1:03:00And, like, if I needed you to go more you could do that, right?

1:03:00 > 1:03:04Like, if I panicked at the end that I didn't have enough money you'd be cool, right?

1:03:04 > 1:03:07- 'Wow, erm...'- Right?

1:03:07 > 1:03:11Annie's very aggressive about raising money.

1:03:11 > 1:03:13She almost bullies people.

1:03:13 > 1:03:16Hey, Perry, I know you already bought the wedding dress for Robyn.

1:03:16 > 1:03:18You should have jewellery to go with it.

1:03:18 > 1:03:22I think that she wields enough power in the poker industry

1:03:22 > 1:03:25that people are actually scared of her.

1:03:25 > 1:03:29So Perry's in for a minimum of 20, and he's like, "Whatever it takes to win."

1:03:29 > 1:03:31So just assume 25, then.

1:03:31 > 1:03:34No, he'll do 40 if I need him to, he doesn't care.

1:03:34 > 1:03:38If you look at past performance, I've out-raised everyone on KOTU.

1:03:38 > 1:03:40But the thing that worries me is that

1:03:40 > 1:03:43when you look at somebody like Herschel Walker,

1:03:43 > 1:03:45clearly he knows some very wealthy people.

1:03:45 > 1:03:47We obviously can't control

1:03:47 > 1:03:52if the other team's been saving up some crazy, huge fundraiser, right?

1:03:52 > 1:03:55So I just want to let you guys know that if we lose the task

1:03:55 > 1:04:00I'll have to bring people into the boardroom according to the amount of money that they raised.

1:04:00 > 1:04:02And I just think that that's the fairest thing to do.

1:04:03 > 1:04:06What? No! We're going to win!

1:04:06 > 1:04:08All right, I'm just making sure.

1:04:08 > 1:04:11'Annie came in and told us whoever raises the least amount of money

1:04:11 > 1:04:13'on this task is going to be taken in to be fired.'

1:04:13 > 1:04:17You don't want to sand-bag, but you also don't want

1:04:17 > 1:04:21to waste your bullets by bringing big money.

1:04:21 > 1:04:26I kinda want it to go to my charity or be more when it counts.

1:04:26 > 1:04:28All right, let's go win this.

1:04:28 > 1:04:31We're totally going to rock this challenge.

1:04:36 > 1:04:39When Natalie went to select the five items

1:04:39 > 1:04:41from the Ivanka Trump jewellery collection,

1:04:41 > 1:04:44Joan, Clint and myself went to our war room.

1:04:44 > 1:04:46So how much do you think Annie will bring in?

1:04:46 > 1:04:50Annie could call two poker players and get 140,000.

1:04:50 > 1:04:53Let's hope that her friends just lost a bunch of money

1:04:53 > 1:04:55and they don't have any cash.

1:04:55 > 1:04:57Annie's got them all in her pocket.

1:04:57 > 1:05:00We knew Annie was going to bring in a lot of heavy hitters.

1:05:00 > 1:05:04And we had to come up with a strategy to beat that.

1:05:04 > 1:05:08So I'm certain I have 20,000 in cash coming, say he has 60.

1:05:08 > 1:05:12So the trick is going to be, we take the cheapest piece we have

1:05:12 > 1:05:16and we buy that with, say, mine and Herschel's combined.

1:05:16 > 1:05:21What we came up with was we were going to pool all our money together

1:05:21 > 1:05:24and go after one inexpensive piece,

1:05:24 > 1:05:28and try to make a large amount of profit on that one inexpensive piece.

1:05:28 > 1:05:32If we don't sell a piece, then we don't have to pay the wholesale.

1:05:32 > 1:05:37Right. All we want is to sell our cheapest piece for a lot of money.

1:05:37 > 1:05:40We're going to win it and knock Annie out.

1:05:44 > 1:05:47- Good morning.- Nice to meet you.

1:05:47 > 1:05:52Do want to just step right here and I'll go and get the first slide of jewellery.

1:05:52 > 1:05:56This is the first slide of jewellery that you have to select from.

1:05:56 > 1:05:57The ring.

1:05:57 > 1:06:02I wanted to pick out really simple pieces that were classy and would

1:06:02 > 1:06:04appeal to a lot of different people.

1:06:04 > 1:06:07- I'm going to go with the earrings. - OK.

1:06:07 > 1:06:10This is the second lot of jewellery.

1:06:10 > 1:06:13I want to get things that look like they have a lot of value to them.

1:06:13 > 1:06:16I would like to be able to hit all different types of jewellery,

1:06:16 > 1:06:19and things that are going to look good from the stage.

1:06:19 > 1:06:24- Mmmm!- And the third lot. - It's my choice now, right?- Mm-hm.

1:06:24 > 1:06:27It's kind of hard when you're picking out stuff for yourself

1:06:27 > 1:06:30and also you're picking out things somebody else might like.

1:06:30 > 1:06:31The ring.

1:06:31 > 1:06:32OK.

1:06:32 > 1:06:35- Could you try this on for me?- Yeah.

1:06:35 > 1:06:38- I'm going to go with the necklace. - OK.

1:06:38 > 1:06:41Melissa's selections were different than I expected.

1:06:41 > 1:06:44She picked very chunky, trendy pieces,

1:06:44 > 1:06:48and I tried to pick more kind of classic, traditional pieces.

1:06:50 > 1:06:52This is our last lot, it's lot five.

1:06:53 > 1:06:55- The earrings.- OK, good choice.

1:06:55 > 1:07:00Natalie picked beautiful jewellery. I mean, she picked things that I too would pick for myself,

1:07:00 > 1:07:03but from an auction standpoint they didn't have any pop.

1:07:03 > 1:07:05- Thank you very much. - Good luck!- Thank you.

1:07:05 > 1:07:07OK, take care.

1:07:07 > 1:07:09I am heading off to FIT to join the rest of my team.

1:07:09 > 1:07:13At this point I don't know how my team is going to react to anything.

1:07:13 > 1:07:15Things have been going on that

1:07:15 > 1:07:17have made me question a lot of people on my team.

1:07:19 > 1:07:22We definitely outsmarted them on the picks.

1:07:22 > 1:07:27Natalie thought about what she would like rather than what it's going to look like, a lot of value.

1:07:27 > 1:07:30So would anyone like to see? Starting are these earrings.

1:07:30 > 1:07:32I was excited to show the jewellery,

1:07:32 > 1:07:35but they didn't even bother patting me on the back.

1:07:35 > 1:07:39They took it, looked through the pictures, bam. Didn't really care.

1:07:42 > 1:07:44- Hi, guys!- Hi.

1:07:44 > 1:07:46So we got what?

1:07:46 > 1:07:48Diamond earrings...

1:07:48 > 1:07:49Which are the cheapest?

1:07:49 > 1:07:52Here, I'll show you the order of cheap to...

1:07:52 > 1:07:53After I picked out the jewellery,

1:07:53 > 1:07:55I got some pictures and some information,

1:07:55 > 1:07:58and I was excited to go back to my team to show them.

1:07:58 > 1:08:01Small signature oval diamond drop earrings.

1:08:01 > 1:08:04'I'm not happy with the jewellery that was picked out.

1:08:04 > 1:08:06'It's beautiful, it's classic.'

1:08:06 > 1:08:09But some of them were smaller than we thought they were going to be.

1:08:09 > 1:08:12And they will not present themselves as well on a runway.

1:08:12 > 1:08:18So your daughter, by the way, picked very flashy, chunky things, like this.

1:08:18 > 1:08:19She's right.

1:08:19 > 1:08:21Very, very chunky.

1:08:21 > 1:08:23We didn't have a wow.

1:08:23 > 1:08:27We didn't have a piece that when a girl walked out, you went, "Huh!"

1:08:27 > 1:08:31I tried to get pieces that anybody could wear.

1:08:31 > 1:08:32Yeah.

1:08:43 > 1:08:46I'm not particularly happy with the donor situation.

1:08:46 > 1:08:49I mean, let's be real, we only have four people left,

1:08:49 > 1:08:52and I know that half my team aren't particularly good fundraisers.

1:08:52 > 1:08:54It's Melissa.

1:08:54 > 1:08:57Do you think she'd be into buying a major piece of jewellery?

1:08:57 > 1:09:02Could you call her and tell her that I'll be calling her?

1:09:02 > 1:09:06'I've watched other people fundraise. They get on the phone and they go like this,'

1:09:06 > 1:09:10"Hi, we're doing a thing, do you think you could give me anything?"

1:09:10 > 1:09:13They're not giving parameters, they're not asking for an amount.

1:09:15 > 1:09:19Is it Stewey? I will come over and I'll tell Stewey he better pay up.

1:09:19 > 1:09:22Annie and I were definitely spearheading the phone calls

1:09:22 > 1:09:25to try to get the donors, cos we're going to need to pick up

1:09:25 > 1:09:27the slack of Melissa and Jesse,

1:09:27 > 1:09:31so we had to really, really pull out all the stops and call everybody.

1:09:31 > 1:09:34- Stewey, it's Annie, do you remember me?- 'Yeah.'

1:09:34 > 1:09:38So how much do you think you'd be willing to buy a piece of jewellery from?

1:09:38 > 1:09:41'I'm an impulse kind of guy, honey,

1:09:41 > 1:09:43'it could be zero right up to a billion,

1:09:43 > 1:09:45'it's what I feel like doing...'

1:09:45 > 1:09:48Well, if you give us a billion, we'll win!

1:09:48 > 1:09:51One of my donors said he will raise as much money that needs

1:09:51 > 1:09:54to be raised up to a billion dollars.

1:09:54 > 1:09:58I'm sure he was exaggerating, but it got the point across.

1:09:58 > 1:10:01'Don't worry, I probably will not let you guys down.'

1:10:01 > 1:10:05We appreciate it. OK, have a good day. Bye.

1:10:05 > 1:10:08- You know, I have this idea that I'd like to win this- BLEEP- task.

1:10:08 > 1:10:10- Well, we're going to. - THEY LAUGH

1:10:10 > 1:10:14Annie, who could not STAND Brande,

1:10:14 > 1:10:18I mean, these two are now thick as thieves.

1:10:18 > 1:10:20I know, I know, I'm going to try...

1:10:20 > 1:10:24And now they're like bestie, bestie, besties. It's freaking Lord Of The Flies.

1:10:27 > 1:10:29I have no idea why this turn of events.

1:10:29 > 1:10:32- It's a lot of bull- BLEEP - if you ask me.

1:10:41 > 1:10:43Let's talk about our money.

1:10:43 > 1:10:47I'm at 20, I'm waiting to hear if I'm going to 30.

1:10:47 > 1:10:49OK, and what are you at, Herschel?

1:10:49 > 1:10:51Erm, about 45.

1:10:51 > 1:10:55I think Herschel and Clint did a great job with fundraising,

1:10:55 > 1:10:57raised a ton of money, but it's not easy to do.

1:10:57 > 1:11:00It makes me very uncomfortable to ask my friends for money.

1:11:00 > 1:11:02Some people love it, I don't like it at all.

1:11:02 > 1:11:05This sucks, it's going to be really hard going.

1:11:05 > 1:11:09I've got calls in to everybody I know, I'm not sitting here going, "I can't raise."

1:11:09 > 1:11:13I've been on the phone all morning calling people.

1:11:13 > 1:11:17- We've just got to do the best we can possibly do.- OK.

1:11:17 > 1:11:20I had already exhausted my rolodex of fundraisers, so I was

1:11:20 > 1:11:23trying to think of somebody else that would want to give me money.

1:11:23 > 1:11:24You know what?

1:11:24 > 1:11:27Is there any poker players that would like to beat Annie?

1:11:27 > 1:11:29That's a good question.

1:11:29 > 1:11:31SHE LAUGHS

1:11:34 > 1:11:36I wonder who would know that world.

1:11:36 > 1:11:39The best strategy that I could think of was to use

1:11:39 > 1:11:41a couple of people that were in the poker world.

1:11:41 > 1:11:43It's Natalie, can you hear me?

1:11:43 > 1:11:47You've got to get me the number of whoever would ever go against Annie.

1:11:47 > 1:11:50So I called to see if there was like an arch rival or somebody

1:11:50 > 1:11:53that would be wanting to help me out to go up against Annie.

1:11:53 > 1:11:56So I'm finding out exactly who Annie's rivals are,

1:11:56 > 1:11:59so I can call all of them and get their money.

1:11:59 > 1:12:01- Right, excellent. - We'll see.

1:12:09 > 1:12:13- You two can go ahead and go, Clint and I... - I'd like to get there at 12 o'clock.

1:12:13 > 1:12:15I'm ready to go cos I have to make a stop.

1:12:15 > 1:12:20Natalie and Joan decided to go to a department store and start looking at the different outfits,

1:12:20 > 1:12:23so Clint and I stayed back to select the models.

1:12:23 > 1:12:25Spread 'em all out.

1:12:25 > 1:12:27Are the models ready?

1:12:28 > 1:12:29Hi, come on in.

1:12:29 > 1:12:35Can everyone identify who they are by their pictures, cos we're a little tired and confused.

1:12:35 > 1:12:36So we have all the jewellery,

1:12:36 > 1:12:39now we have to figure out how we want to show it

1:12:39 > 1:12:42and find the models that we thought would best represent

1:12:42 > 1:12:43each particular piece.

1:12:43 > 1:12:46- Do you have pierced ears? - Yes, I do.- OK, great.

1:12:46 > 1:12:47So could you start down there,

1:12:47 > 1:12:52walk, stop at the chair as if that were the auctioneer and work a bracelet for me?

1:12:55 > 1:12:57THEY LAUGH

1:12:57 > 1:13:02We definitely wanted models with personality who could help us work the room,

1:13:02 > 1:13:04who could be able to sort of vamp,

1:13:04 > 1:13:07and play with the audience and keep the excitement going.

1:13:07 > 1:13:10- Could you give us the walk and an imaginary bracelet?- Sure.

1:13:10 > 1:13:12Can you work the bracelet for me?

1:13:12 > 1:13:15I'd buy from her.

1:13:15 > 1:13:17- Great, OK, we love you. - Thank you!

1:13:24 > 1:13:26No, cos we're going to pull hair back.

1:13:26 > 1:13:30Brande, Melissa and Annie were pretty smart about checking out

1:13:30 > 1:13:34the girls and making sure they had fresh manicures to show off their

1:13:34 > 1:13:38hands with rings and bracelets and making sure their ears were pierced.

1:13:38 > 1:13:40You know, which is pretty important!

1:13:40 > 1:13:45- I think Clint and Herschel, those guys probably just picked the ones with the biggest- BLEEP.

1:13:45 > 1:13:47- How you doing? Herschel. - Hey, I'm Clint.

1:13:47 > 1:13:50- Hi.- Nice to meet you. - How you doing?

1:13:51 > 1:13:54THEY GIGGLE

1:13:54 > 1:13:55Er...

1:14:00 > 1:14:03Why don't you just walk, just...

1:14:03 > 1:14:05You've walked before...

1:14:05 > 1:14:07- Thank you very much. - Thank you, my dear.

1:14:07 > 1:14:11You know, there's a lot of beautiful models out there,

1:14:11 > 1:14:16and I think it's good to sit them down and to talk to them,

1:14:16 > 1:14:18let them get to know you, you get to know them.

1:14:18 > 1:14:21Hello there, how you doing? Where'd you get that blonde hair from?

1:14:21 > 1:14:23Erm, I don't know, my parents!

1:14:23 > 1:14:26- I'm probably a little bit older. - Oh, no, age is good thing.

1:14:29 > 1:14:31- Where are you from? - I am from Arkansas.

1:14:31 > 1:14:35- You don't know anything about chickens? - Ooh! Fried chicken's my favourite.

1:14:35 > 1:14:37I'm a lucky man.

1:14:37 > 1:14:38I'm a lucky man I'm on this show.

1:14:38 > 1:14:41I want to look at them and prioritise them.

1:14:41 > 1:14:43Where's Heidi Klum?

1:14:43 > 1:14:44And Naomi Campbell, what?

1:14:44 > 1:14:47We need another blonde. we've got dark, dark hair, red hair, blonde.

1:14:47 > 1:14:50- We need a blonde. - I know where we can get a model.

1:14:51 > 1:14:55Brande could wear the necklace for when Hugie is bidding.

1:14:55 > 1:14:57- Who's Hugie?- Stewey.- Oh.

1:14:57 > 1:15:01- I can be like, "Look at this beautiful girl, "how can you not buy this thing up there?"- Ohhh!

1:15:01 > 1:15:04We decided that Brande would be one of our models,

1:15:04 > 1:15:07and we specifically decided she would wear the piece

1:15:07 > 1:15:10that her donor was interested in. Then she can work the donor,

1:15:10 > 1:15:13cos she has a personal relationship with the donor.

1:15:13 > 1:15:16Well, I could always be on stage going, "Come on, that's not enough!"

1:15:16 > 1:15:18Yes, yes, yes! See, I think that might be cute.

1:15:18 > 1:15:22Brande's the obvious choice to use. She's the bombshell,

1:15:22 > 1:15:24she's the ex-playmate,

1:15:24 > 1:15:25blah, blah, blah, blah.

1:15:25 > 1:15:30I don't think Brande's ego could take it if we didn't choose her.

1:15:30 > 1:15:32That's perfect.

1:15:43 > 1:15:45I love this. Hello, what size is this?

1:15:45 > 1:15:48This is great. Can we take this right off so they don't see it?

1:15:48 > 1:15:50'I am very competitive, as we've all found out.

1:15:50 > 1:15:53'As project manager I knew we had to get great clothes.

1:15:53 > 1:15:55'I saw this red dress and we took it'

1:15:55 > 1:15:59and they had two, and I begged them to get the other off the mannequin,

1:15:59 > 1:16:01cos I don't want the other team to see it.

1:16:01 > 1:16:03This is my friend, Marie Antoinette.

1:16:03 > 1:16:07We've got red, we've got black. What other colour have you got?

1:16:07 > 1:16:09- Going with the pearl here? - I don't know.

1:16:09 > 1:16:11I would...

1:16:11 > 1:16:13The pieces that Natalie picked, would I have picked them?

1:16:13 > 1:16:17I don't know, I don't know. So I worked with what was brought to me.

1:16:17 > 1:16:20- That's the ring for that. Good, good.- That's two.

1:16:20 > 1:16:22OK, three is our...

1:16:22 > 1:16:24Three, I would like to do a daytime.

1:16:24 > 1:16:27Shopping was easy, Joan took control,

1:16:27 > 1:16:30she had a good understanding of what she wanted to do.

1:16:30 > 1:16:32She was very excited to put all the clothing on the girls

1:16:32 > 1:16:35and to really match the jewellery with clothing, and did a great job.

1:16:35 > 1:16:38All right, here we go, we got red here, guys.

1:16:38 > 1:16:42- It comes with a full bottom?- That's what you call a full bottom(?) - HE LAUGHS

1:16:42 > 1:16:43- Yeah, that's...oh.- My!

1:16:43 > 1:16:46She has the only good hands so she's the ring.

1:16:46 > 1:16:48OK.

1:16:48 > 1:16:52So let's look at these girls and see who we think each outfit should be.

1:16:52 > 1:16:54Annie had a very specific plan.

1:16:54 > 1:16:56All right, girls, let's go.

1:16:56 > 1:16:59Put Brande in charge of picking out the clothes.

1:16:59 > 1:17:02Oh, that's cool.

1:17:02 > 1:17:04I think that I need to wear these.

1:17:04 > 1:17:06Oh. This'll be cool.

1:17:06 > 1:17:10We had one hour to dress four models and Brande,

1:17:10 > 1:17:14and suddenly it became about "What is Brande going to wear?"

1:17:14 > 1:17:16OK!

1:17:18 > 1:17:20So basically I took over the other four girls.

1:17:20 > 1:17:22You might think bracelet.

1:17:22 > 1:17:24I love the idea of the earrings on you.

1:17:24 > 1:17:27Let's all spread out for a few minutes and pool some stuff.

1:17:27 > 1:17:30Oh, oh-oh, for the necklace. I think that's kind of sweet.

1:17:30 > 1:17:33Are you a four, could you fit into a four?

1:17:33 > 1:17:34You can try it on.

1:17:34 > 1:17:39- OK, this is our blue section, we do everything by colour.- OK.

1:17:39 > 1:17:40This would look great on you.

1:17:40 > 1:17:43Actually, I want to wear all of them.

1:17:43 > 1:17:47I really like that with that necklace.

1:17:47 > 1:17:50Come on, wide, wide, wide! Thank you.

1:17:50 > 1:17:52Oh, that's darling on you. Come with me.

1:17:52 > 1:17:55I saved that shopping expedition from turning into an absolute debacle.

1:17:55 > 1:17:59Because while we were shopping, the only thing Brande really

1:17:59 > 1:18:02worried about was what was Brande going to wear?

1:18:02 > 1:18:03PHONE RINGS

1:18:03 > 1:18:05'Hi, Brande.'

1:18:05 > 1:18:07Hello, Annie.

1:18:07 > 1:18:09So, how'd it go?

1:18:09 > 1:18:12Awesome. We got some amazing dresses.

1:18:12 > 1:18:17Of course, as soon as we got in the car, Brande's phone rings,

1:18:17 > 1:18:20and it's Annie to go over what we picked cos they're besties now.

1:18:20 > 1:18:23Brande, are you going to look particularly hot?

1:18:23 > 1:18:26I am going to be sophisticated and elegant, darling.

1:18:26 > 1:18:31It really became, Annie, "Hi, honey! What'd you guys get?!"

1:18:33 > 1:18:34Eugh!

1:18:34 > 1:18:36Perfect, that's perfect...

1:18:36 > 1:18:43I'm really, really pissed at Annie's two-facedness.

1:18:48 > 1:18:51So we need to do an auction preview sheet.

1:18:51 > 1:18:55We're selling some jewellery, I know you've probably seen them before,

1:18:55 > 1:18:57it's a small picture with just a description.

1:18:57 > 1:19:00OK, perfect.

1:19:00 > 1:19:04Jesse and I went to the printer to make the auction preview catalogue.

1:19:04 > 1:19:08- Let's keep it nice and simple. - Yeah, that's it. This is all.- Black, grey and red are good colours.

1:19:08 > 1:19:11You know, I grew up in the auction business

1:19:11 > 1:19:13so I knew I could add something to the game.

1:19:13 > 1:19:16As far as like getting on the phone

1:19:16 > 1:19:20and calling all my friends with like a million dollars, you know...

1:19:20 > 1:19:22I do have some that would probably donate stuff,

1:19:22 > 1:19:26but I don't want to use them all to try to save my own neck,

1:19:26 > 1:19:28I'd rather just try to use hard work.

1:19:28 > 1:19:30That's what I'm talking about.

1:19:30 > 1:19:31I'm pretty driven to win this thing.

1:19:31 > 1:19:35- You like it?- Yeah. That's all we need.- OK, that's that.

1:19:39 > 1:19:43Hey, it's Natalie. What you got? OK.

1:19:43 > 1:19:45I was trying to get a hold of Phil Hellmuth,

1:19:45 > 1:19:48who is the leading all-time career money leader

1:19:48 > 1:19:50for the world series of poker.

1:19:50 > 1:19:54Really? But they not only have to jump on the plane, they have to kick out some money.

1:19:54 > 1:19:57I was hoping that Phil would be able to come and help us out or to be on the phone,

1:19:57 > 1:20:00and I was also secretly wanting to see Annie's reaction

1:20:00 > 1:20:04to having arguably one of the greatest poker players of all time

1:20:04 > 1:20:07that was going to be fundraising for me and not for her.

1:20:07 > 1:20:13If they're willing to put out 25, 30 grand, I think it'd be great.

1:20:19 > 1:20:21Amanda, send him in.

1:20:24 > 1:20:27Thank you very much for coming.

1:20:27 > 1:20:29I want you to keep an eye on things for me.

1:20:29 > 1:20:33It's getting a little bit complicated and I tell you what, it's really rough.

1:20:33 > 1:20:38Now, they're doing a charity auction of my daughter's beautiful jewellery line,

1:20:38 > 1:20:40and it really is something special.

1:20:40 > 1:20:44Annie and Joan, they're project managers, they hate each other.

1:20:44 > 1:20:47I want you to watch out for them, report back to me.

1:20:47 > 1:20:51Also, very importantly, Melissa, a little bit bratty,

1:20:51 > 1:20:52a lot of people aren't liking her.

1:20:52 > 1:20:55Jesse James hasn't raised any money.

1:20:55 > 1:20:56You watch for them also.

1:20:56 > 1:20:58And I do appreciate you being here.

1:20:58 > 1:21:03Mr Trump, it's going to be my absolute pleasure.

1:21:03 > 1:21:05There's only one celebrity apprentice,

1:21:05 > 1:21:06and that's me.

1:21:06 > 1:21:08I'm back.

1:21:24 > 1:21:27Subtitles by Red Bee Media Ltd