15/09/2011

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:00:29. > :00:33.Good afternoon. Welcome to The Daily Politics. The Prime Minister

:00:33. > :00:37.has arrived in Tripoli, along with the French President. It is the

:00:37. > :00:43.first visit by world leaders since the fall of Gaddafi. We will have

:00:43. > :00:48.the latest. MPs are more popular than ever. The expenses scandal may

:00:48. > :00:52.have faded, but could party funding be the next scandal to hit British

:00:52. > :01:00.politics? And it is in the midst of the biggest crisis since its

:01:00. > :01:07.inception. But is loyalty to the European Union a patriotic duty?

:01:07. > :01:17.And could Aref it nudge be enough, to save hundreds of millions of

:01:17. > :01:25.pounds of taxpayers' money? We have just saved 100 million,

:01:25. > :01:32.with that little nudge! Anyway, all of that to come. With us for the

:01:32. > :01:41.duration, former MP, N e be, and almost as big a star of daytime TV

:01:41. > :01:47.as some of us, Robert Kilroy-Silk. Yes!. The Prime Minister is in the

:01:47. > :01:51.Libyan capital, in Tripoli, along with President Sarkozy. They regard

:01:51. > :01:55.themselves as a couple of victors. It is an important moment for the

:01:55. > :01:59.new Libyan administration, as it seeks to establish itself. David

:01:59. > :02:03.Cameron is set to make a number of announcements, including the

:02:03. > :02:09.deployment of a UK military team to advise the National Transitional

:02:09. > :02:15.Council on security. He has also vowed to return �500 million worth

:02:15. > :02:21.of Libyan assets currently held in Britain. The Libyans will regard

:02:21. > :02:28.that only as a down payment, they're looking for billions and

:02:28. > :02:32.billions. Obviously, President Sarkozy and Prime Minister Cameron

:02:32. > :02:36.believe they were in the front of this, they will believe they have

:02:36. > :02:42.been vindicated. Are they a bit premature, going to Tripoli?

:02:42. > :02:45.Probably, I would think so. What I would like to ask, they have

:02:45. > :02:51.visited the Transitional Council, has Cameron visited any of our

:02:51. > :02:57.troops? Because I think that should have been his first port of call.

:02:57. > :03:03.Well, officially, we do not have any troops in Libya. Not troops, I

:03:03. > :03:06.meant servicemen and women, on ships. And in the air fields, not

:03:06. > :03:09.least in Cyprus. I would like to think that his first port of call

:03:10. > :03:14.would have been to go and talk to them. But leaving that to one side,

:03:14. > :03:19.was he right to go? I don't know, yes, if it is going to mean that we

:03:19. > :03:24.get contracts, let's be hard-headed about this. We want to get as much

:03:24. > :03:32.out of it as we can. Although we also want a democratic Libya. But I

:03:32. > :03:36.do suspect it is premature. worried that... Do you think he was

:03:36. > :03:40.right to intervene, and he has been vindicated by events? I think he

:03:40. > :03:47.has been vindicated, but I would not have wanted to sacrifice one

:03:47. > :03:52.British life. And we haven't, so far, touch wood. But I think

:03:52. > :03:56.revolutions have to be built from the bottom up. The Libyans have to

:03:56. > :04:03.deliver themselves and create their own society. That is the only way

:04:03. > :04:07.we can have real legitimacy or permanence, to give them help, yes,

:04:07. > :04:14.I'm in favour of that. But I would not have wanted to sacrifice any

:04:14. > :04:23.British blood for that. I did not see any Libyan brigade helping us

:04:23. > :04:27.out in Bosnia or Kuwait or Iraq or Afghanistan. I do not genuinely

:04:27. > :04:31.feel we have an obligation to actually help any revolution, by

:04:31. > :04:38.physical force. We made our own revolution in England, the

:04:38. > :04:41.Americans made their own revolution in America. The security is

:04:41. > :04:44.apparently incredible for the two of them, and I guess that will

:04:44. > :04:47.limit their ability to do much other than be there. Have the they

:04:47. > :04:52.have gone to a hospital. They are now going to give a joint press

:04:52. > :04:58.conference. Where they will talk about those practical issues.

:04:58. > :05:02.there are any major developments, we will bring them to you. Now, it

:05:02. > :05:07.is time for a quiz. It is one for those of you with a literary bent.

:05:07. > :05:12.We want you to match the political author to their novel. We have got

:05:12. > :05:17.author to their novel. We have got these ones... Is there a theme

:05:17. > :05:22.going on here? But who wrote them? The candidates are Iain Duncan

:05:22. > :05:30.Smith, Ann Widdecombe and Robert Kilroy-Silk. At the end of the show,

:05:30. > :05:37.we will give you the right answer. I know! Don't tell anybody, they

:05:37. > :05:40.will all be on Google right now. It is a test of non-intelligence! Last

:05:40. > :05:50.year's general election brought a record number of new MPs three of

:05:50. > :05:56.the taint of the expenses scandal. Public confidence in MPs is at an

:05:57. > :05:59.all-time low, according to a new report from the Committee on

:05:59. > :06:03.Standards in Public Life. It says that while MPs were already

:06:03. > :06:08.unpopular, confidence has fallen particularly steeply since 2008.

:06:08. > :06:13.Then, 46% of people thought MPs were dedicated to doing a good job.

:06:13. > :06:17.By last year, that figure has fallen to just 26%. It leaves MPs

:06:17. > :06:22.well below other public servants, such as judges or police officers.

:06:22. > :06:27.The only profession less trusted his tabloid journalists. So, what

:06:27. > :06:30.is behind this? The committee says the 2009 expenses scandal

:06:30. > :06:34.exacerbated the downward trend, and the election of a new government

:06:34. > :06:38.has not made people any more positive. Are there any rays of

:06:38. > :06:42.hope? Well, the survey was carried out at the end of last year, before

:06:43. > :06:46.MPs were seen to be crucial in exposing the malpractices of those

:06:46. > :06:50.same tabloid journalists. But the survey shows that party funding is

:06:50. > :06:53.of major concern to the public, with most people convinced that

:06:53. > :07:00.donations lead to special favours. The committee warns the issue will

:07:01. > :07:05.not go away. Joining us now from Sheffield, the Labour MP John Mann,

:07:05. > :07:10.and in the studio, a Conservative MP. Welcome to both of you. I guess,

:07:10. > :07:13.given that people regarded this scandal as being on such an

:07:13. > :07:16.industrial scale, one election is industrial scale, one election is

:07:16. > :07:21.not going to change public perception?

:07:21. > :07:25.A absolutely not, and I'm not remotely surprised. That episode

:07:26. > :07:30.did us a great deal of damage. But equally, I don't think a great deal

:07:30. > :07:35.has changed. People have always generally had a healthy disregard

:07:35. > :07:38.and disdain for politicians - well, for party politics. There is a kind

:07:39. > :07:42.of schizophrenia. If you ask people what they think about politicians,

:07:42. > :07:47.rather like journalists, they will say they are rubbish. But then they

:07:47. > :07:51.will say, of course, you're all right. There are 650 members of

:07:51. > :07:58.parliament, most of the working very hard. Locally, that is

:07:58. > :08:04.recognise, but nationally, it isn't. How long will be expensive scandal

:08:04. > :08:08.-- expenses scandal overshadowed British politics? Oh, for a long

:08:08. > :08:11.time to come. Until Parliament gets its act together and is totally

:08:11. > :08:18.transparent, and shows it is willing to be transparent, it will

:08:18. > :08:23.go on. This is a cynicism and apathy building up, and that's the

:08:23. > :08:27.real danger. They treat us with suitable contempt, really. Looking

:08:28. > :08:34.at the last few years, you cannot blame them. The one politician who,

:08:34. > :08:39.in the election, claimed to be different, famously unsuccessfully,

:08:39. > :08:42.was Nick Clegg, and he went in on one big policy, tuition fees, and

:08:43. > :08:47.then immediately did exactly the opposite. I think that has

:08:47. > :08:54.reinforced the cynicism, where the public believes that politicians,

:08:54. > :08:59.you are meant to have cleaned up your act. You have invented all of

:08:59. > :09:04.these new bodies, expenses online, and all the rest of it - what more

:09:04. > :09:08.needs to be done, in your view? is a good job that the public is

:09:08. > :09:11.not taking too much interest. Because if they listen to all the

:09:11. > :09:15.whingeing in Parliament about the new systems, and having some

:09:15. > :09:20.transparency and accountability, they will be even more apathetic or

:09:20. > :09:25.hostile. What we need to be seen to be done is to be fighting for

:09:25. > :09:32.people, for the things that they regard as important, being there

:09:32. > :09:35.for them, and talking straight. I think the one big difference is

:09:35. > :09:39.that politicians should be prepared to give honest answers, regardless

:09:39. > :09:45.of the consequences. I think that would go a long way to restoring

:09:45. > :09:49.some faith in the process. It would make my job a lot easier as well.

:09:50. > :09:59.Are you one of the whingers? there is no point in whingeing,

:10:00. > :10:02.

:10:02. > :10:08.nobody makes us do it. I'm not whingeing. I will tell you, I will

:10:08. > :10:10.whinge about John. If we're going to look after people, the House is

:10:11. > :10:14.sitting today, I chaired a committee this morning to do with

:10:14. > :10:21.renewable energy. There is a debate going on about poverty in the

:10:21. > :10:25.Chamber of the House of Commons, and he is in Sheffield. Do you

:10:25. > :10:28.think what I'm doing in Sheffield? I'm trying to do something about

:10:28. > :10:32.the care homes that your government has just privatised in my area.

:10:33. > :10:37.Following that, I have a public meeting on people who have been

:10:37. > :10:41.charged wrongly for accessing their own homes. So I have got a full day

:10:41. > :10:45.of campaign activity today. I have also got to catch up on a meeting

:10:45. > :10:49.on the closure of a doctor's surgery, where I could not be at

:10:49. > :10:59.the public meeting because those in parliament yesterday. So, that is

:10:59. > :11:03.the kind of whingeing... Point just made epitomises what people just

:11:03. > :11:08.like about British politics. He had no knowledge of why you were in

:11:08. > :11:11.Sheffield, you may have been there for a variety of good reasons. But

:11:11. > :11:18.he makes that jibe, and it is exactly the kind of thing which

:11:18. > :11:25.puts people off politics. Let's not be holier than thou about this. We

:11:25. > :11:28.all know that politicians have to spend a considerable amount of time

:11:28. > :11:32.in their constituencies. But beating each other up about this,

:11:32. > :11:37.which is what Mr mam was doing, does not help at all. I'm simply

:11:37. > :11:41.trying to make a book up. -- make a point. Nobody says you have to

:11:41. > :11:45.stand for election, we do it because we choose to do it, and

:11:45. > :11:48.mainly for the right reasons. I believe that out of 650

:11:48. > :11:51.constituencies, by and large, people have a reasonable amount of

:11:51. > :11:55.time for their members of parliament. Collectively, they do

:11:55. > :12:01.not, but then collectively, they do not like bankers or lawyers or

:12:01. > :12:05.journalists, either. This report seems to bring out a public

:12:05. > :12:09.distrust of the way the parties are funded. This is deep disquiet about

:12:09. > :12:14.how Labour is now incredibly dependent on the unions, probably

:12:14. > :12:18.more so than ever. And there have been stories recently about the

:12:18. > :12:22.Conservatives changing the planning rules, and there seems to be quite

:12:22. > :12:25.a bit of money from property developers. Yes, people think that

:12:25. > :12:30.all the political parties and politicians are so desperate for

:12:30. > :12:35.money that they will be prepared to be influenced in order to get money

:12:35. > :12:39.off people or organisations. And that certainly is a problem. It is

:12:39. > :12:46.a difficult one to solve, and we are nowhere near as bad as, say,

:12:46. > :12:49.the United States, in relation to that. But there is a problem there.

:12:49. > :12:54.There is no simple answer to this. Probably what we have got at the

:12:54. > :12:57.moment is about the least worst. I would not pretend it is ideal.

:12:57. > :13:02.Members of parliament have to spend quite a lot of time fund-raising to

:13:02. > :13:06.fight elections. You give me �12,000, which is what I am allowed

:13:06. > :13:12.to spend on my election, and that's fine, it saves me having to

:13:12. > :13:21.campaign for it. I thought the taxpayer pays. But there is a limit.

:13:22. > :13:26.I know that. But you said, you give me... I'm saying, if the taxpayer

:13:26. > :13:35.pays it, it would relieve me of that burden, but I'm not sure the

:13:35. > :13:41.taxpayer would welcome that. They would be absolutely incandescent.

:13:41. > :13:46.Everybody is having to be more careful, people are losing their

:13:46. > :13:56.jobs, I have had a 20% production in my own private pension in the

:13:56. > :14:04.last year. You went to do I'm a celebrity, while you were still

:14:04. > :14:10.being paid to be an MEP. If you want to talk about that, which is

:14:10. > :14:17.going off the subject... Can I come back to this first? I did not

:14:17. > :14:22.fiddle any expenses. I did not say that. Like the former Prime

:14:22. > :14:26.Minister, who found it acceptable that the taxpayer should fund a

:14:26. > :14:29.summer house for his children. How could he believe that was

:14:29. > :14:32.acceptable? The present Prime Minister thought it was appropriate

:14:32. > :14:36.that he should have his flowers pruned by the taxpayer. How could

:14:36. > :14:41.anybody assume that was right and proper? I do not think the taxpayer

:14:41. > :14:51.wants to fund political parties. We have run out of time, thank you

:14:51. > :14:52.

:14:52. > :14:57.very much to all of you. Moving on to a different subject,

:14:57. > :15:03.Greece is teetering on the brink of bankruptcy. Confidence in Spain and

:15:03. > :15:07.Italy is faltering. The euro is in crisis, if you haven't noticed. It

:15:07. > :15:12.is all grist to the mill for our Euro-sceptic guest of the day,

:15:12. > :15:22.Robert Kilroy-Silk. But we found a man whose faith in the EU has not

:15:22. > :15:28.

:15:28. > :15:32.wavered, Liberal Democrat MEP Euro-sceptics from Enoch Powell to

:15:32. > :15:36.Jimmy Goldsmith to Robert Kilroy- Silk, and their like-minded parties,

:15:36. > :15:43.have always end live and chat shows and filled the pages of yellow

:15:43. > :15:48.papers like there's, with their cries of Europe, retreat, retreat!

:15:49. > :15:53.There's always a conspiracy, but actually it's just part for Britain.

:15:53. > :15:58.In my mind, real patriots have always believed that Britain should

:15:58. > :16:02.have a leading role in Europe. I was born in the week in which

:16:02. > :16:07.Winston Churchill made his famous speech and the United States of

:16:07. > :16:11.Europe, but since then our capacity to lead has often been undermined

:16:11. > :16:16.by the Euro-sceptics, or by cowardly nationalists, for neither

:16:16. > :16:24.understand nor care about Britain's international role or the national

:16:24. > :16:29.Now, the Conservative Party has forgotten the legacy of Churchill,

:16:29. > :16:34.Macmillan and Thatcher, and David Cameron's content-free policy,

:16:34. > :16:38.let's Not I'm on about Europe, is frankly a cover for his shilly-

:16:38. > :16:42.shallying over the subject and his terror of the right in his own

:16:43. > :16:47.party, and the right just beyond. Thankfully, the coalition has

:16:47. > :16:52.forced a level-headed approach to Europe, but one day soon David

:16:52. > :16:57.Cameron must decisively confront extremists in his own party, the UK

:16:57. > :17:05.and the tendency. That is in Britain's interest. -- the UKIP

:17:06. > :17:08.tendency. We are joined from the European Parliament by Edward

:17:08. > :17:13.McMillan-Scott. Robert Kilroy-Silk is still here. Being patriotic is

:17:13. > :17:17.to be a good European, and Britain's interests lie at the

:17:17. > :17:23.heart of the odd. That is tendentious, and I resent that from

:17:23. > :17:28.someone like Edward. I'm will not allow anyone to dispute my

:17:28. > :17:33.patriotism, and I do not think it is a measure of patriotism that you

:17:34. > :17:38.do not want to be governed by an autocratic organisation like

:17:38. > :17:43.Brussels. My father and brother gave their lives so we can be true.

:17:43. > :17:47.I'm not a nationalist. I want us to have good relations with Europe, I

:17:47. > :17:51.want us to trade with Europe, I want us to have free travel, all

:17:51. > :17:55.the things we do in co-operation. I have a house in Europe, I love you.

:17:55. > :18:00.What I do not want to do is be governed by then, that is all. I

:18:00. > :18:04.want to be governed by my own parliament, by my own people.

:18:04. > :18:06.from the reference about being patriotic, that view that has been

:18:06. > :18:11.outlined by Robert Kilroy-Silk is now becoming much more mainstream.

:18:11. > :18:17.It is held by many, many people, and many people in the Conservative

:18:17. > :18:21.Party also hold that view. Is it just out the window? I think the

:18:21. > :18:26.problem is that people like David Cameron and the predecessor leaders

:18:26. > :18:31.of the party, Iain Duncan Smith and so on, failed to lead from the

:18:31. > :18:36.front. Now that Cameron is in power, he is finding that he has to

:18:36. > :18:41.accommodate to Europe, do deals with Europe, but of course by

:18:41. > :18:46.breaking with the mainstream, which he did in 2005, the mainstream PVV

:18:46. > :18:49.party, he lost his alliance. So he has to do it like cold-calling. I

:18:50. > :18:53.do not think that is in the national interest, that is my main

:18:53. > :18:58.point. But also it is a fact that because of people like Robert

:18:58. > :19:03.pushing from the sidelines, the Tory party has become, essentially

:19:03. > :19:07.Euro-sceptic. Are they pushing from the sidelines? I am not sure they

:19:07. > :19:13.are in the way that you describe. Robert Kilroy-Silk. We have

:19:13. > :19:16.majority opinion behind us. Edward, how can you deny your own Prime

:19:16. > :19:22.Minister, who has never had a vote on whether or not we should be

:19:22. > :19:27.members of the European... Anyone under 54 has never been allowed to

:19:27. > :19:34.have a vote on whether we should be part of this imploding European

:19:34. > :19:41.Union. How can you deny as a vote? Panos... The vote might go in

:19:41. > :19:44.favour... Five what good is it to its if it implodes? -- What good is

:19:44. > :19:50.it too as if it implodes? It would be a disaster for the United

:19:50. > :19:54.Kingdom. They are incapable of sorting it out! Let him answer.

:19:54. > :19:58.them get on with it. I believe what will happen is not so much economic

:19:58. > :20:03.governance but economic government, because what you have now needs is

:20:03. > :20:05.much more decisive economic management. The euro was set up

:20:05. > :20:08.basically on false pretences by governments who didn't really

:20:08. > :20:13.reckon with the reality of the markets. Now they are finding that

:20:13. > :20:16.the market is pushing it around, and they have destabilise it by

:20:16. > :20:21.having a tighter and tougher regime at the centre. We may not like it,

:20:21. > :20:24.but that is what is necessary. that politically palatable? Will

:20:24. > :20:28.the British people agree to tie Britain's interests closer or even

:20:28. > :20:31.the eurozone to be tied closer when we have the risk of Greek the vault

:20:31. > :20:38.around the corner which could lead to contagion and another banking

:20:38. > :20:42.crisis? If it doesn't affect the UK directly. What affects the UK is

:20:42. > :20:47.whether the euro gets into trouble. It is our major trading partner. We

:20:47. > :20:51.need the single market. It is in deep trouble. I cannot give a toss

:20:52. > :20:57.about the euro... Or why should we want to continue to be part of the

:20:57. > :21:00.EU if it cannot solve a problem like Greece? As you rightly say, it

:21:01. > :21:04.is an important problem and it will have an impact upon all of us, but

:21:04. > :21:08.it is very simple, small, straightforward, it can be sorted

:21:08. > :21:12.out. The Germans could sort it out tomorrow. Cheshire County Council

:21:12. > :21:16.could probably give them a loan to sort it out, but they do not have

:21:16. > :21:21.the political will, the leadership, the strategy, any concept of what

:21:21. > :21:27.to do. Robert, you are creating a Trefoil cell. They cannot run

:21:27. > :21:33.themselves! You are creating a Trefoil self. The answer is that

:21:33. > :21:37.you do not want more Europe, but you are going to get it. We are not

:21:37. > :21:42.part of it, but it is important to us that it succeeds and continues

:21:42. > :21:46.to do well. It has managed to hold inflation, create 40 million jobs.

:21:46. > :21:51.It is in crisis today, we do not dispute that, but I hope it will be

:21:51. > :21:54.resolved quickly. Looking at the wider questions about Europe, the

:21:54. > :21:59.single market, environment, trade, transport, all these matters that

:21:59. > :22:03.have to be worked out between our continental partners, ourselves and

:22:03. > :22:08.the Irish, these things require a framework, and that is the European

:22:08. > :22:14.Union. If it did not exist, you would have to invent it. Who should

:22:14. > :22:18.Euro-sceptic voters back nowadays? The Conservatives? UKIP? That is a

:22:18. > :22:22.difficult question. If the Conservatives gave a commitment and

:22:22. > :22:27.meant it and did not remain on their promises, if they gave a

:22:27. > :22:31.commitment to hold a referendum, and in the absence of that, the

:22:31. > :22:35.defeat of that, to repatriate sovereign powers, people should

:22:35. > :22:39.vote Conservative, absolutely, because they can get the deal. But

:22:39. > :22:43.what is wrong with actually asking people whether we want to be

:22:43. > :22:47.lumbered with it? Why don't they trust us? Why don't they accept

:22:47. > :22:51.that it is our country and our community and we have a right to

:22:51. > :22:58.have a say? People under 54 have never had an opportunity to have a

:22:58. > :23:03.voice. Can I make it quite clear... Very briefly. I am not opposed to a

:23:03. > :23:08.referendum, nor is the Liberal Democrat party, but, but, but on

:23:08. > :23:12.what basis? Maybe it should also be about in and out, aside from the

:23:12. > :23:17.question of the referendum ballot paper. Thank you very much.

:23:17. > :23:22.while we were discussing Europe, the new leader of Libya has praised

:23:22. > :23:27.the brave support of David Cameron and Nicolas Sarkozy for their help

:23:27. > :23:33.end Libya. There is a report out today from

:23:33. > :23:37.the Government's behaviour of insight team. -- behavioural. It

:23:37. > :23:43.sounds vaguely Orwellian. It claims hundreds of millions of pounds can

:23:43. > :23:45.be saved by nudging us out of our bad habits. Charles has taken to

:23:45. > :23:49.the psychiatrist's Chair to make sense of it all.

:23:49. > :23:52.And then of course my mother didn't really understand me. There is a

:23:52. > :23:56.school of thought that things anyone who thinks psychology can

:23:56. > :24:00.tell you anything about anything needs their head examining, but

:24:00. > :24:04.frankly these days they are in a minority. Indeed, behaviour of

:24:04. > :24:10.insights are now the very stuff of government, with, since July last

:24:10. > :24:16.year, its own team. So what are they have they? They want to know

:24:16. > :24:22.just, you know, nudge, minus the wink wink, say no more. The idea is

:24:22. > :24:27.that to change behaviour without reward on centres, nor with fines

:24:27. > :24:30.and punishments, but by making us think it was our idea to change in

:24:30. > :24:34.the first place, persuade us that certain behaviours are simply not

:24:34. > :24:38.acceptable and that he would feel somehow wrong doing them or better

:24:38. > :24:43.if you change. Mergers that have worked, and you may have seen,

:24:43. > :24:47.littering, signs saying, other people do not drop litter here. Tax

:24:47. > :24:52.demands including explanations that most people had already paid, we do

:24:52. > :24:57.believe, boosted repayment rates by 15%. Encouraging patients to read

:24:57. > :25:03.back details of their appointments apparently boosted attendance by

:25:03. > :25:06.30%. Nudging it as has entered the sphere of organ donation, food

:25:06. > :25:13.choices and the environment. It is here to stay, although he does have

:25:13. > :25:17.its critics, and there are those mumbo-jumbo. And there is one

:25:17. > :25:23.question. If this is the GCap answer to changing the way we are

:25:23. > :25:27.without being branded the nanny state, bare mind that analogy. The

:25:28. > :25:33.matter may have changed, but Nanny is still in charge. My appointment

:25:33. > :25:37.is 3pm next Thursday! The theory being that if you repeat

:25:37. > :25:43.it, you are more likely to turn up. We are joined by the Government's

:25:43. > :25:48.adviser on behavioural science. Professor Nick Chater, welcome.

:25:48. > :25:52.Let's get this right, it is a way of cutting government spending

:25:52. > :25:57.under the cover of American behavioural psychologist mumbo-

:25:57. > :26:00.jumbo. Well, I think actually the main objective is not to cut

:26:00. > :26:04.government spending but to employ what we know about the site of

:26:04. > :26:07.human behaviour to design policies in a way that interact and

:26:07. > :26:11.interface better with people. A good example would the road signs,

:26:11. > :26:16.which we do not feel oppressed by off-field are much to do with

:26:16. > :26:20.public spending. They are very carefully designed to help us

:26:20. > :26:23.navigate our way around at the right speed and took part in

:26:23. > :26:28.organised fashions rather than all around the car park. The general

:26:28. > :26:33.spirit of that is that it should be applied more broadly in government,

:26:33. > :26:38.all that is what the behaviour of insights seem things. And if you do

:26:38. > :26:43.not follow those eyes, you get fined or go to jail! You need to do

:26:43. > :26:45.research. One of the reasons that these insights are hard to come by

:26:45. > :26:51.is that you need to try out different approaches and test them

:26:51. > :26:56.out. The behaviour of Inside Sport inside steam. Insights. You have

:26:57. > :27:03.got more than one inside? And not be represented to the team, I am an

:27:03. > :27:09.academic on the board. The whole budget for the team is 500,000 per

:27:09. > :27:15.year. Why are we smiling? Why are we taking this seriously? If it is

:27:15. > :27:18.not a huge team. What have you achieved? Half a dozen nurses.

:27:18. > :27:22.think there are two of three implemented acts, and one is

:27:22. > :27:26.changing the way that organ donations are registered. When you

:27:26. > :27:30.get a driving licence, you now have to make an explicit choice whether

:27:30. > :27:37.you want to be on the register, whereas before you had to actively

:27:37. > :27:41.say yes. In one case they put someone on without telling her.

:27:41. > :27:47.is that a nudge and not just a change in the form? It is often

:27:47. > :27:52.very subtle. One should not take nudges to exhaust everything that

:27:52. > :27:56.behavioural insights cover, but they are very tiny changes that can

:27:56. > :28:00.have a big impact. You can raise the number of people the register

:28:00. > :28:06.by a factor of two earth by a subtle change of that time. We are

:28:06. > :28:09.waiting to save. What is your view? I do not want somebody standing

:28:09. > :28:13.over my shoulder nudging me for kicking me under the dinner table

:28:14. > :28:22.to tell me what I should do or say. I have already got one of those, it

:28:22. > :28:27.is called a wife. If charming. Leave us alone, please. Let's have

:28:27. > :28:30.less government. We have only got a few minutes. Professor, has it got

:28:30. > :28:34.a future? So I certainly, behavioural insights as a topic

:28:34. > :28:38.have a large feature. Warwick Business School has a growing team

:28:38. > :28:42.working on this. Every large corporate has a unit working on a

:28:42. > :28:45.problem. If you take the scale of government in relation to the

:28:45. > :28:51.amount of research in the corporate sector, we are under loaded in the

:28:51. > :28:54.amount of behaviour is that we are trying to extract. Nudging you! The