22/11/2012

Download Subtitles

Transcript

:06:52. > :06:56.demand for exports. It has hurt China's overall economic growth

:06:56. > :07:02.which fell to a three-year notes in the July-the September quarter.

:07:02. > :07:12.Chinese at priorities did quite a lot to try and reach -- introduced

:07:12. > :07:12.

:07:12. > :07:22.measures to revive growth. They have also cut interest rates twice

:07:22. > :07:26.since Jane to ease the burning fog -- burden for consumers. Thank you.

:07:26. > :07:36.Millions of people in the fast- growing economies of Africa and

:07:36. > :07:39.

:07:39. > :07:46.South America can afford the price of a pint of beer and nowadays.

:07:46. > :07:50.SABMiller will be releasing their earnings cent. Beer sales are

:07:50. > :07:57.falling in the richest parts of the world. These difficulties will have

:07:57. > :08:01.to be worked out by the company. When people become rich enough to

:08:01. > :08:07.afford luxuries, one of the first things they do is buy beer. In

:08:07. > :08:14.emerging markets like Africa and South America, this is what is

:08:14. > :08:21.happening. SABMiller's strategy has been to focus on these regions as a

:08:21. > :08:25.profit centre of the future. Dinard of beer at the average person

:08:25. > :08:30.drinks here has peaked and 95 Rarely rise beyond this level no

:08:30. > :08:32.matter how rich the country. The litres a year. The average Nigerian

:08:32. > :08:35.average Nigerian company drinks drinks only 11 litres obeah.

:08:35. > :08:38.only 11 litres a year, consumption Consumption could expand almost

:08:38. > :08:42.here can expand tenfold as incomes tenfold as incomes rise. In Brazil,

:08:42. > :08:45.rise. In Brazil the average person drinks 77 litres a year and in

:08:45. > :08:50.the average person just 67 metres through the figure is 41. Here to

:08:50. > :08:56.growth in beer sales could continue for years to come. -- In Peru.

:08:56. > :09:02.S.A.B Miller has tried hard to make itself the chief cellar. They have

:09:02. > :09:06.a very high market share. 98 % market share in Colombia and 90 %

:09:06. > :09:12.market share in Peru. It is well positioned to gain the incremental

:09:12. > :09:16.growth there. Beer sales may be set to soar in sub-Saharan Africa and

:09:16. > :09:22.Latin America they are falling off in more developed economies. S.A.B

:09:22. > :09:26.Miller is worried about sales of Foster's. It for the brewery last

:09:26. > :09:33.year for $10 billion, only to find this year sales of Foster's in

:09:33. > :09:40.Australia have fallen by 8%. Sales of its Polish lagers have also

:09:40. > :09:45.levelled off while the economies of central and eastern Europe run out

:09:45. > :09:48.of steam. Nowadays 70 % of the earnings for SAB Miller are

:09:48. > :09:54.generated in the emerging markets with Latin America accounting for

:09:54. > :10:00.30 % of them. But what is stopping the share price from rising higher

:10:00. > :10:06.is investor worries about how it can deal with stalling sales in