:00:15. > :00:21.Slovenia puts up a razor wire fence along border with Croatia, leaders
:00:22. > :00:25.will look for ways to stem the flow of migrants and refugees. But for
:00:26. > :00:31.now, thousands still risked their lives. 14 people, including seven
:00:32. > :00:36.children, drowned when their boat sank near Turkey. We will be
:00:37. > :00:42.reporting from the island of less boss. -- Lesbos.
:00:43. > :00:45.The UK's unemployment rate falls to its lowest since 2008.
:00:46. > :00:47.After England's dismal Rugby World Cup performance, Stuart
:00:48. > :00:51.Beaten to death by a vigilante after being mistaken for a paedophile -
:00:52. > :00:58.now police officers appear in court charged with misconduct.
:00:59. > :01:08.And the nation falls silent to remember the dead on Armistice Day.
:01:09. > :01:13.On London, security fears for the man who is forced to cancel a trip
:01:14. > :01:15.to the West Bank. And a 15-year-old boy has been
:01:16. > :01:33.stabbed at a school in Wandsworth. Good afternoon
:01:34. > :01:35.and welcome to the BBC News at One. David Cameron has joined more than
:01:36. > :01:38.60 leaders from Europe and Africa at a two-day summit in Malta,
:01:39. > :01:41.where they are trying to find a solution to the unprecedented
:01:42. > :01:45.refugee and migrant crisis. EU countries are expected to offer
:01:46. > :01:49.billions of pounds We'll have the latest
:01:50. > :01:53.from those talks in Malta in a moment, but first,
:01:54. > :01:58.this report from Jonny Dymond. Out of hope, out of Africa,
:01:59. > :02:01.a flow of exhausted migrants For many, misery at departure
:02:02. > :02:11.and danger ahead. Today's summit brings Europe's focus
:02:12. > :02:20.back to its Southern border and Africa, after a long summer
:02:21. > :02:23.of dealing with - often failing to From Africa have come
:02:24. > :02:28.150,000 this year. Some have been helped from the
:02:29. > :02:31.Mediterranean by the Royal Navy. Some, probably tens
:02:32. > :02:33.of thousands, never make it. This year, more than 140,000
:02:34. > :02:35.migrants have landed on More than half are
:02:36. > :02:45.from just five African countries. So European and African leaders are
:02:46. > :02:57.heading to Malta to try and thrash The EU is considering how much to
:02:58. > :03:07.spend on Africa and how to spend it. Talk is of billions of pounds
:03:08. > :03:09.in aid and a speedier system of returning those who do not
:03:10. > :03:19.qualify for residency. Talk, too, of a reformed system of
:03:20. > :03:22.immigration into Europe for Africa. The strong message I have to deliver
:03:23. > :03:26.is that we need to attack Poverty, inequality, the
:03:27. > :03:32.democratic deficit and insecurity. What young Africans
:03:33. > :03:37.need is renewed hope. And as the EU talks,
:03:38. > :03:41.its internal borders harden. This morning, razor wire separated
:03:42. > :03:44.Slovenia and Croatia, the latest On the ground in Europe,
:03:45. > :03:52.Africa and the Middle East, actions still speak louder
:03:53. > :04:00.than words. Just this morning, there was yet
:04:01. > :04:03.more evidence of the risks taken Fourteen people drowned after
:04:04. > :04:09.a migrant boat sank between Turkey and the Greek island of Lesbos,
:04:10. > :04:22.from where our correspondent, Turkish Coast Guard divers are in
:04:23. > :04:27.the Aegean Sea right now trying to find any more survivors after the
:04:28. > :04:31.struggling. All the information is coming from the Turkish side of the
:04:32. > :04:39.Eugene C. 14 people have died, seven were children, 27 were rescued from
:04:40. > :04:43.these waters -- the Aegean Sea. The Aegean Sea has seen so much death
:04:44. > :04:49.already this year, hundreds have died. Just last month, 160 people
:04:50. > :04:53.perished in these waters. We do not know the identities of the people
:04:54. > :04:57.who died in this latest incident, but Afghans, Syrians and Iraqis are
:04:58. > :05:02.trying to make this journey, to leave Turkey to get to Europe and
:05:03. > :05:07.pressure will build now on European leaders meeting in Malta today. More
:05:08. > :05:12.than half a million people have left Turkey to reach Europe. 600 thousand
:05:13. > :05:16.more people are expected to make the journey this year alone. So there is
:05:17. > :05:17.pressure on European leaders to try to find a solution to end this
:05:18. > :05:28.crisis. Our correspondent Chris Morris is in
:05:29. > :05:31.Malta where European leaders are holding the talks and what they
:05:32. > :05:35.likely to come up with? It depends who you ask. What the
:05:36. > :05:41.Europeans are offering is more for more, more financial aid for Africa
:05:42. > :05:45.in return for more help for those countries to persuade people to stop
:05:46. > :05:48.leaving their countries of origin. And for those countries to show more
:05:49. > :05:54.willingness to take back some of the tens and even hundreds of thousands
:05:55. > :05:57.of people already in Europe. And who's asylum applications fail. No
:05:58. > :06:03.matter how much money Europe offers, it will not be as much as Africans
:06:04. > :06:07.who are working in Europe and currently sent back to their
:06:08. > :06:10.countries. In some countries, it is the mainstay of the national
:06:11. > :06:15.economy, it is far more than develop and eight they get from abroad. So
:06:16. > :06:19.Africans are looking for something rather different, they want more
:06:20. > :06:24.assistance and they want alternative ways for their citizens to travel,
:06:25. > :06:27.we call ways to come to Europe. Seasonal Labour and students. Today
:06:28. > :06:30.will be a start but everybody knows it is going to be a long-term
:06:31. > :06:32.process. Thank you.
:06:33. > :06:35.The number of people out of work has fallen to
:06:36. > :06:38.The Office for National Statistics said unemployment fell
:06:39. > :06:41.by 103,000 between July and August to 1.75 million.
:06:42. > :06:46.Figures also show that the number of EU migrants working in Britain has
:06:47. > :06:55.Here's our economics correspondent, Andrew Verity.
:06:56. > :07:02.Business has always been fantastic in this village. In this village in
:07:03. > :07:05.Kent, I met this man who knows how bad it can be for businesses when he
:07:06. > :07:10.cannot find this stuff. The industry that sells Bangladesh the busy and
:07:11. > :07:13.calls its British Curry has suffered four years from a shortage of
:07:14. > :07:18.skilled chefs. I need more people around the
:07:19. > :07:22.kitchen. Now with unemployment low, the pool of people who might work
:07:23. > :07:26.for him has shrunk, forcing some restaurants to shut.
:07:27. > :07:31.At to ten restaurants closing every week because of staff shortage
:07:32. > :07:39.mainly. -- Norman Ackroyd. If we have enough stuff, we can survive.
:07:40. > :07:44.Tomorrow, it will be 12, six months later, 15 restaurants closing a day.
:07:45. > :07:49.If we cannot have the staff problems sorted out, we cannot survive.
:07:50. > :07:52.Economic theory says if unemployment gets low enough, if Labour markets
:07:53. > :07:57.are tight enough, and players will have to pay more to get stuff to
:07:58. > :08:01.work in places like this and private sector wages have risen by 3%, but
:08:02. > :08:05.that is not enough to push up inflation. The price of goods like
:08:06. > :08:09.this has been falling. In the three months from July to
:08:10. > :08:16.September, unemployment fell to its lowest rate for seven years, by .3%.
:08:17. > :08:20.There are now 1.75 million people out of work. Wages rose by an
:08:21. > :08:24.average of 2.5%, slightly less than before. That means there is less
:08:25. > :08:27.pressure on the Bank of England to head off inflation by raising
:08:28. > :08:31.interest rates early. I think we are still six months also
:08:32. > :08:36.away from the first rate rise. The Bank of England wants to see
:08:37. > :08:40.inflation data picked up first. The Labour market is tight but wage
:08:41. > :08:44.growth is picking up, but it has still not have the confidence we
:08:45. > :08:48.will see inflation picking up. But by the spring, I think we will see
:08:49. > :08:51.inflation growth stronger, wage growth stronger, and they will have
:08:52. > :08:57.the confidence to push through a rate rise. The number of UK citizens
:08:58. > :09:01.in work rose by 122,000 must year but the number of non-UK nationals
:09:02. > :09:05.rose by nearly three times as much, almost all of them from the E U.
:09:06. > :09:06.That did not do much to bring in the skills needed for businesses like
:09:07. > :09:08.this. Stuart Lancaster has stepped down
:09:09. > :09:11.as the England rugby union head coach, following the side's failure
:09:12. > :09:24.to reach the knockout stages They were beaten by Wales and
:09:25. > :09:28.Australia. Stuart Lancaster was appointed four years ago and his
:09:29. > :09:29.appointment was due to last until the end of the next World Cup in
:09:30. > :09:31.2019. Our sports correspondent,
:09:32. > :09:33.Patrick Gearey, reports. Stuart Lancaster's career
:09:34. > :09:35.took him from PE teacher Few anticipated his term ending
:09:36. > :09:37.so early, his England side having failed their
:09:38. > :09:44.greatest test at the World Cup. Stuart's done lots of good things,
:09:45. > :09:46.but ultimately, like myself or anybody that's in charge
:09:47. > :09:49.of a team, you get judged on results, not always on style of play
:09:50. > :09:52.or how well your players behave. And unfortunately, at the top end
:09:53. > :09:58.of sport, it's about winning. Lancaster came into his job
:09:59. > :10:01.after a World Cup debacle. The headlines out of New Zealand
:10:02. > :10:04.in 2011 were bad off the pitch, The former teacher
:10:05. > :10:06.imposed discipline. In his first Six Nations in 2012,
:10:07. > :10:09.England finished second. Later that year, they beat the world
:10:10. > :10:12.champions New Zealand at Twickenham. And going into the final Six Nations
:10:13. > :10:15.game in Cardiff the following spring,
:10:16. > :10:19.they were on for a grand slam. What followed - a bruising
:10:20. > :10:21.defeat by Wales - raised doubts about Lancaster
:10:22. > :10:23.that never went away. By the time he reached the beginning
:10:24. > :10:26.of this year, Lancaster admitted his World Cup plans
:10:27. > :10:29.were not on track. His England side once again failed
:10:30. > :10:32.to win the Six Nations. Manu Tuilagi was convicted
:10:33. > :10:35.for assault and dropped for the tournament, while Lancaster selected
:10:36. > :10:38.Sam Burgess less than a year after As the tournament went on,
:10:39. > :10:44.plans that had been laid for years In the final ten minutes
:10:45. > :10:48.of the pool match against Wales, They were left needing to beat
:10:49. > :10:55.Australia, but were thumped 33-13. England were out in the group
:10:56. > :10:58.stage of their own World Cup. A chance had been missed,
:10:59. > :11:01.Lancaster was flattened. He and his players had to face
:11:02. > :11:04.the criticism. I think it's part and parcel
:11:05. > :11:06.of the job. I think, you know,
:11:07. > :11:09.the players ultimately are the people on the pitch
:11:10. > :11:12.so they've got to take the blame for the performances on the pitch,
:11:13. > :11:15.I suppose, and make sure we front up You know,
:11:16. > :11:22.but things will get reviewed. Even when in charge of England,
:11:23. > :11:25.you could find Stuart Lancaster standing in a playing field helping
:11:26. > :11:29.to coach his son's rugby team. He may well be turning up
:11:30. > :11:32.on another training pitch somewhere soon, but quite where English rugby
:11:33. > :11:36.is going is less clear. Well, our sports correspondent,
:11:37. > :11:49.Joe Wilson, is at Twickenham. Andy Swiss joins me now. How much of
:11:50. > :11:54.its prize is his departure? Not a great surprise in many ways. The RFU
:11:55. > :11:57.have issued a statement confirming the departure of Stuart Lancaster by
:11:58. > :12:03.mutual consent they say. They have carried out a review into England's
:12:04. > :12:06.World Cup and they are holding a press conference at Twickenham later
:12:07. > :12:10.this afternoon. Some quotes from Stuart Lancaster, I am obviously
:12:11. > :12:16.extremely saddened to finish the way we did in this World Cup and to step
:12:17. > :12:18.down from the role. As I have always said, I accept and take
:12:19. > :12:22.responsibility for the team's performance and we have not
:12:23. > :12:26.delivered the results we hoped for during this tournament. We did not
:12:27. > :12:30.achieve success on the field when it mattered and we all have to take
:12:31. > :12:33.responsibility for that, but me especially as head coach. I took on
:12:34. > :12:39.the role in difficult circumstances and it has been a huge challenge to
:12:40. > :12:44.transition team with huge hurdles along the way. Questions also for
:12:45. > :12:48.the RFU because only last year, they gave Stuart Lancaster aced six-year
:12:49. > :12:53.contract extension, taking him through until 2020, a huge vote of
:12:54. > :12:55.confidence by them. But now they are looking for a replacement. Thank
:12:56. > :12:57.you. Three Police Constables
:12:58. > :12:59.and a Community Support Officer are appearing in court at the start
:13:00. > :13:02.of a trial for misconduct, after a disabled man was murdered
:13:03. > :13:04.by a vigilante in Bristol. 44-year-old Bijan Ebrahimi, who was
:13:05. > :13:07.wrongly branded a paedophile, was beaten to death and his body was
:13:08. > :13:10.set on fire in July 2013. Our correspondent, Duncan Kennedy,
:13:11. > :13:25.is outside court. It is more than two years since Mr
:13:26. > :13:29.Ebrahimi was killed but it is the two day for his death that is the
:13:30. > :13:31.focus of this trial. The prosecution say the four officers on trial
:13:32. > :13:41.failed to act to save him. They said these officers failed as police
:13:42. > :13:44.officers. The family of Bijan Ebrahimi have already sat through a
:13:45. > :13:47.murder trial and they came today to witness offices in the dock for what
:13:48. > :13:51.the priests accusing called their belly to act. Prosecution said Bijan
:13:52. > :13:54.Ebrahimi was murdered because he was wrong great accused of being a
:13:55. > :14:00.paedophile and that the police have not done enough to protect him --
:14:01. > :14:05.the prosecution called. They said that these men were 24 officers who
:14:06. > :14:13.did not do their duty and along with PC Helen Harris and PC liana winter,
:14:14. > :14:17.they had failed to respond to vigilantes surrounding the death of
:14:18. > :14:21.Bijan Ebrahimi. It was Lee James who murdered Bijan Ebrahimi, today the
:14:22. > :14:26.jury were told the officers ignored James's aggression towards Bijan
:14:27. > :14:32.Ebrahimi. They were shown the CCTV footage of James inside the flat of
:14:33. > :14:36.M Ebrahimi, calling him a paedophile, two days before he was
:14:37. > :14:40.killed. The prosecution say police gave James impression he could do as
:14:41. > :14:44.they like in what he called this toxic atmosphere. The prosecution
:14:45. > :14:49.said the officers did not like Mr Ebrahimi and accused him of being a
:14:50. > :14:54.liar and a nuisance. They said the officers ignored the threats against
:14:55. > :15:00.him. Prosecution said this was not just police incompetence, instead,
:15:01. > :15:04.they failed Bijan Ebrahimi. The prosecution are keen to point
:15:05. > :15:08.out it was Lee James responsible for the death of Bijan Ebrahimi but they
:15:09. > :15:12.do say these officers failed in their public duty. All four on trial
:15:13. > :15:18.tonight the charges against them. The President of the International
:15:19. > :15:20.Olympic Committee, Thomas Bach, says he's "convinced" Russia will
:15:21. > :15:22.cooperate with the authorities so it can compete in the 2016
:15:23. > :15:24.Rio Games. He was responding to
:15:25. > :15:26.an independent commission which has called for Russia to be
:15:27. > :15:29.banned from the competition, after it was accused of running a
:15:30. > :15:31."state-supported" doping programme. Our sports correspondent,
:15:32. > :15:45.Richard Conway, reports. Compromise does not come easily to
:15:46. > :15:48.Russia. Or its president. But such is the national sporting pride and
:15:49. > :15:53.the weight of the doping allegations against them, or that may be about
:15:54. > :15:59.to change. After initially rejecting the contents of the damning report
:16:00. > :16:03.on Monday claiming that cheating was state-supported, there has been a
:16:04. > :16:06.subtle change of tone from Moscow and some acceptance now of
:16:07. > :16:09.culpability. In response the most powerful man in world sport offered
:16:10. > :16:16.them a lifeline which could see Russia now void and Olympic
:16:17. > :16:27.suspension. Russia will cooperate to make progress and to be sure that
:16:28. > :16:33.Russian athletics is compliant with Wada. This is what it needs to be to
:16:34. > :16:37.participate in the Olympic Games. Major sporting events are now common
:16:38. > :16:42.in Russia. The Winter Olympics in 2014 the most expensive ever.
:16:43. > :16:45.Formula one, World Championships swimming and athletics have all been
:16:46. > :16:51.read -- been welcomed in recent years. And the World Cup will
:16:52. > :16:56.capture a global audience as it is played out across 11 Russian
:16:57. > :17:03.cities. Investigators want five athletes including London 2012
:17:04. > :17:08.madness banned for life. Senior figures now recognised that mistakes
:17:09. > :17:15.were made in pursuit of glory. We know our problem is doping. And of
:17:16. > :17:19.course we should change the mentality of many coaches especially
:17:20. > :17:25.those in the regions. Russia is now fighting to prove it is clean. But
:17:26. > :17:29.the deal is reached that is the country eventually take part in the
:17:30. > :17:31.summer Olympics next year the battle for athletics to regain public trust
:17:32. > :17:43.will be a far harder task. The suspended Fifa President Sepp
:17:44. > :17:48.Blatter has been taken to hospital. The BBC understands he suffered what
:17:49. > :17:52.was described as a small break down and nervous shock. It is understood
:17:53. > :17:54.the 79-year-old who is suspended over corruption allegations, will
:17:55. > :17:57.leave hospital next week. Trying to solve the migrant crisis -
:17:58. > :18:02.more than 60 leaders from Europe We take a look at
:18:03. > :18:06.the changing face of advertising and The widow and son
:18:07. > :18:14.of murdered soldier Lee Rigby lay wreaths at a new memorial to him
:18:15. > :18:18.in Woolwich, as the nation falls And Kate Winslet tells us how she
:18:19. > :18:22.finds it "weird" to watch herself People across the country have
:18:23. > :18:33.observed a two minute silence to Veterans joined serving armed forces
:18:34. > :18:39.personnel at the Cenotaph in London, and a service of remembrance took
:18:40. > :18:42.place at the National Memorial Our correspondent Nicholas Witchell
:18:43. > :18:54.reports. And many generations later, it is
:18:55. > :19:06.still a moment which resonates. At the stroke
:19:07. > :19:50.of 11 people paused to remember. After the silence, in Trafalgar
:19:51. > :20:04.Square the crowds applauded a Second World War veteran,
:20:05. > :20:08.91-year-old Danny McCrudden. Like all those who served
:20:09. > :20:11.in a world war or more recently, I think
:20:12. > :20:18.of all my shipmates that went down. I think of all the commrades
:20:19. > :20:20.I knew during the war. But it is always nice to remember,
:20:21. > :20:35.never to forget. Poppies were placed in the fountain
:20:36. > :20:42.in central Trafalgar Square. And dropped over the Memorial Church
:20:43. > :20:46.at Yeoville in Somerset. Casualties of war were remembered
:20:47. > :20:50.in Afghanistan, where more than 450 British personnel died
:20:51. > :20:54.in the combat mission. And across the Channel in France,
:20:55. > :20:59.which always stages its national ceremony of remembrance on the 11th
:21:00. > :21:02.of November, President Hollande laid Armistice Day resonates still nearly
:21:03. > :21:13.a century on, when lives lost The Governor of the Bank of England,
:21:14. > :21:21.Mark Carney, has admitted that trust in the financial markets has been
:21:22. > :21:25.undermined by the banking collapse. In an attempt to rebuild that
:21:26. > :21:28.confidence, he's holding a forum today,
:21:29. > :21:31.where half of the places have been Let's speak to our economics editor
:21:32. > :21:46.Economics Editor Robert Peston. Will this move helped to restore
:21:47. > :21:50.confidence? Well we will see. Behind me is the president of the European
:21:51. > :21:54.Central bank Mario Draghi, one of the most powerful central bankers in
:21:55. > :21:59.the world, addressing a packed hall here in the majestic Guildhall of
:22:00. > :22:04.the City of London. Half of the people in the audience are ordinary
:22:05. > :22:10.members of the public who had the opportunity all morning to ask the
:22:11. > :22:15.experts how it will be that we can have confidence in the future that
:22:16. > :22:22.financial markets will not let us down as they did in 2008. Just to
:22:23. > :22:29.remind you most working people, on average, are still worth of them
:22:30. > :22:33.before the crisis. So the cost of that crisis has been huge. I
:22:34. > :22:39.interviewed Mark Carney the Governor of the Bank of England early on and
:22:40. > :22:42.he said that this new openness and new responsiveness to the public is
:22:43. > :22:46.part of what he thinks of as something of a cultural revolution.
:22:47. > :22:49.He understands that it given the new powers that the Bank of England has
:22:50. > :22:55.been given, that it has to be seen to be listening. In a survey of
:22:56. > :23:00.people the Bank of England discovered most of us to recognise
:23:01. > :23:03.that financial markets are important but we do not think that they work
:23:04. > :23:09.for us. I suppose the thing I perhaps find a bit chilling is he
:23:10. > :23:14.concedes that we are currently seeing a bubble in the property
:23:15. > :23:17.market, caused by part of the cure the Bank of England undertook after
:23:18. > :23:22.that great prices, interest rates cut to record low levels and the
:23:23. > :23:28.creation of a lot of new money. So what really matters now is if there
:23:29. > :23:30.is this bubble, that it unwinds in a way that does not cause a recession
:23:31. > :23:33.or harm to banks and to us. The London Mayor Boris Johnson has
:23:34. > :23:37.been told he cannot go ahead with planned visits in the West Bank this
:23:38. > :23:39.afternoon because of security fears. The decision's been made
:23:40. > :23:42.after he made what have been called "disrespectful" comments about
:23:43. > :23:45.people supporting Israeli boycotts. Mr Johnson is on the final day
:23:46. > :23:47.of a trade visit. Our political correspondent,
:23:48. > :24:00.Norman Smith joins me. Well hardly breaking news of the
:24:01. > :24:03.Middle East is one of the most volatile areas of the world.
:24:04. > :24:07.Normally when politicians go that they chose their words extremely
:24:08. > :24:12.carefully. Not so it seems Boris Johnson who in the course of a brief
:24:13. > :24:17.trade visit, has managed to enrage many in the Palestinian community,
:24:18. > :24:22.has had a planned visit to the West and cancelled, and now some
:24:23. > :24:25.Palestinian politicians are refusing to meet him after he mocked some of
:24:26. > :24:30.those behind the boycott of Israeli universities, describing them as
:24:31. > :24:36.ridiculous corduroy wearing, Lefty academics. This is what he said.
:24:37. > :24:40.And by the way, I think there's some misunderstanding over here about it.
:24:41. > :24:43.The supporters of this so-called boycott are really just a bunch of,
:24:44. > :24:47.you know, corduroy jacketed academics from, you know, lefty...
:24:48. > :24:50.Not anything wrong with wearing a corduroy jacket, I hasten to say.
:24:51. > :24:53.But they are by and large lefty academics who have no real standing
:24:54. > :25:09.Mr Johnson says this is a storm whipped on social media and no doubt
:25:10. > :25:14.supporters of his will say this is Boris being Boris. But if you are in
:25:15. > :25:18.the Foreign Office you are probably holding your head in your hands
:25:19. > :25:21.thinking what is he saying and if you're a Tory MP wondering who might
:25:22. > :25:23.take over from David Cameron, some might be thinking, do we really want
:25:24. > :25:31.Boris Johnson as our leader? What do you do during ad breaks
:25:32. > :25:33.on TV? Or do you prefer to record your
:25:34. > :25:38.favourite programmes, so you can It's a big worry for the advertising
:25:39. > :25:42.industry, which is coming up with new ways to make sure we can't avoid
:25:43. > :25:46.the products they're trying to sell, as our Media Correspondent David
:25:47. > :25:52.Sillito has been finding out. On the right, the beer bottle
:25:53. > :26:11.has been added digitally. And if watch online,
:26:12. > :26:32.the products can be changed to And of course it means you can
:26:33. > :26:35.change things according to where If your character develops a bit of
:26:36. > :26:40.a thirst, what they drink can change if they are in Singapore, Indonesia,
:26:41. > :26:53.China, or here in Britain. The products can also shift
:26:54. > :26:56.depending on who's watching, to reflect your
:26:57. > :26:58.sex, your age or even your income. Give me an idea, what could you
:26:59. > :27:01.do with a space like this? Well, a guiding principle
:27:02. > :27:04.about what we do is finding the And in this sort of context we
:27:05. > :27:09.could do a number of things. We could have beverages,
:27:10. > :27:11.we could have computers, And we can even reinforce those
:27:12. > :27:16.brand messages by having signage, Which reflects the same brand,
:27:17. > :27:23.but albeit in a different way. All I'm saying is I am
:27:24. > :27:26.like the brain man surf... Yes, that film poster on Home
:27:27. > :27:31.and Away is digital, and different Youku, a kind of Chinese YouTube
:27:32. > :27:38.and Netflicks, has just signed a deal to use
:27:39. > :27:40.the technology in its programmes. It's a solution to
:27:41. > :27:44.the great fear running through advertising that we are getting
:27:45. > :27:49.better and better at avoiding ads. And some agencies wonder
:27:50. > :27:52.if there is much future for the I think we're going to see
:27:53. > :28:01.a really fast shift. You're going to see either
:28:02. > :28:04.the big epic storytelling at shared moments or you're going to see the
:28:05. > :28:06.smart, personalised, using dynamic You're just not going to see that 30
:28:07. > :28:14.second ad in the same way at all. Of course at the moment most
:28:15. > :28:17.of us still watch traditional TV But when they're in the programme,
:28:18. > :28:36.you really can't skip. The car on the left, by the way,
:28:37. > :28:40.and the billboard, aren't real. They Time for a look at the weather.
:28:41. > :28:49.Here's Louise Lear. When is it going to get cold?
:28:50. > :28:53.Friday. But so much to get through the forecast before then. It was a
:28:54. > :28:59.wet story for Armistice morning. This from Newcastle. But do not go
:29:00. > :29:06.away and put the kettle on yet because you will miss all about our
:29:07. > :29:10.first named storm of the season. Abigail, out in the Atlantic and set
:29:11. > :29:13.to arrive Thursday into Friday. I had about this weather front has
:29:14. > :29:18.been waxing and waning North and South over the last few days and
:29:19. > :29:23.still producing some heavy rain across the north west. To the South
:29:24. > :29:28.still not too bad. Some patchy rain in Wales and the south-west and a
:29:29. > :29:31.fair amount cloud around. But still mild at around 16 degrees. Some
:29:32. > :29:34.brightness across the East Midlands, Lincolnshire and is angrier. The
:29:35. > :29:40.heaviest of the rain perhaps through Cumbria, the late district and then
:29:41. > :29:45.not a bad afternoon across Scotland for most. Some sharp showers, some
:29:46. > :29:49.heavy and sundry, moving into Northern Ireland and gradually into
:29:50. > :29:53.western Scotland. These quite squally and will continue through
:29:54. > :29:55.the evening and overnight. So a cluster showers moving through
:29:56. > :30:02.Northern Ireland and Scotland. The wind also feature. They use at dawn
:30:03. > :30:07.and a quieter start to the day and a little cooler. A little more
:30:08. > :30:11.comfortable for sleeping. We start off Thursday morning with a bit of
:30:12. > :30:17.mist and fog but some lovely sunshine coming through. However the
:30:18. > :30:19.cloud quickly gathers out to the west, the wind strengthened and we
:30:20. > :30:24.have severe gales developing into the extreme north-west. Abigail
:30:25. > :30:29.showing her hand. Some heavy breasts of rain up into the north west by
:30:30. > :30:33.the end of the day. A deep area of low pressure, it has been given a
:30:34. > :30:37.name because the red is the potential for the storm to cause
:30:38. > :30:40.some disruption. So Amber weather warning issued for the extreme north
:30:41. > :30:44.and west of Scotland through the night Thursday and into Friday
:30:45. > :30:48.morning. The potential of gusts of wind in excess of 80 miles an hour
:30:49. > :30:53.across the extreme north-west of Scotland. So as a parting gift
:30:54. > :30:58.Abigail will also introduce this colder air. So moving right across
:30:59. > :31:03.the country by the time we push into Friday and noticeable change. Until
:31:04. > :31:06.showers, some bringing some snow to the tops of higher ground.
:31:07. > :31:10.Temperatures were they should be for the time of year but I think the
:31:11. > :31:16.strength of the wind and direction, it will feel noticeably colder. So
:31:17. > :31:21.plenty of whether to talk about. If you want to know more details on
:31:22. > :31:22.Abigail, it is on the BBC weather website.
:31:23. > :31:29.Now a reminder of our top story this lunchtime.
:31:30. > :31:32.Trying to solve the migrant crisis, more than 60 leaders from