Elvis Presley: Elvis Presley Classic Albums


Elvis Presley: Elvis Presley

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# Well, you can burn my house Steal my car

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# Drink my liquor From an old fruit jar

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# Do anything that you want to do

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# But, uh-huh, honey, lay off of my shoes

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# And don't you step on my blue suede shoes

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# Well, you can do anything But lay off of my blue suede shoes

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# Rock it!

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# Well, it's one for the money Two for the show

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# Three to get ready Now go, go, go

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# But don't you step on my blue suede shoes

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# Well, you can do anything But lay off of my blue suede shoes

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# Well, it's blue, blue, blue suede shoes

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# Blue, blue, blue suede shoes... #

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At 20, Elvis was still an unknown to most of America

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when his first album came out on RCA Victor.

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Take 7.

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Hang up that tambourine and go.

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The recording process in those days

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was what we would normally today call a live recording.

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Everybody in one room at one time

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with very limited possibilities of changing anything,

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but everybody was there, there was no chance of doing it over

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by substituting things. If you had to do it over, you recorded the song again.

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So it would be take after take after take until things were right.

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Once again.

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Take 11.

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It was a simple machine, it was mono, so again there was no mixing process.

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The balance of it was the balance that was, you know, when you recorded it.

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I always forget our cue.

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Take 12.

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And basically the studios were very good at setting up the microphones.

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They were experts in those days in having many microphones to capture a sound and create it,

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but the musicians had to perform on the spot and you were only as good as that performance you did.

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There was no way you could do anything other than...

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Maybe you could add two pieces together

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but that was as far as technology allowed you to tamper with the recordings.

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It was all his arrangements, nothing was written out.

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Just whatever we thought about trying to do,

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and if he didn't like it, he'd say, "I don't know, guys, what do you think?"

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And he'd ask and we'd say, "Ah, didn't really do anything. Let's try something else."

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And we'd all start again from scratch.

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INSTRUMENTAL

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Cut, cut! I was learning the verse.

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If you look at the first album there's all different styles in there.

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Pure country, not so pure,

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there's blues material, there's rock material,

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and he's doing it all

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with virtually no effort.

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Elvis would fine-tune as he went along, but what came across in any take

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was the seamless stylistic delivery.

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And that was astonishing.

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And I don't think anybody was really ready for it.

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# Well, it's one for the money Two for the show

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# Three to get ready Now go, cat, go

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# But don't you step on my blue suede shoes... #

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The first album was made up mostly of other people's songs that appealed to him,

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like Carl Perkins' Blue Suede Shoes.

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# ..Well, it's blue, blue, blue suede shoes

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# Blue, blue, blue suede shoes, baby

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# Blue, blue, blue suede shoes

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# Blue, blue... #

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There's no reason to think that Elvis wouldn't want to do any great song that was up there,

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because we know that from his live repertoire at the time,

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and you can say, "Well, is this a successful cover version?" It's, of course, very subjective,

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but it's a far cry from Carl Perkins' version.

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They don't sound alike at all.

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# Well, it's one for the money Two for the show

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# Three to get ready Now go, cat, go

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# But don't you step on my blue suede shoes

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# You can do anything But lay off of my blue suede shoes...

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# Well, you can knock me down Step in my face

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# Slander my name All over the place

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# Well, do anything that you want to do

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# But, uh-huh, honey, lay off of them shoes

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# And don't you step on my blue suede shoes

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# Well, you can do anything But lay off of my blue suede shoes. #

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Let's go!

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So people of my age, it was like, "Did you hear that?"

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You know...

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"Who's this guy, Elvis Presley?"

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You've got to say, yeah, he hit like a bombshell, yeah.

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It was like the world went from black-and-white to Technicolor.

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# ..Even through the valleys too

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# I've been travelling night and day...

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The album was really a collection of songs that Elvis knew from his childhood

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or from just past weeks on the R&B charts where he picked up a lot of his material.

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# ..Your letter

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# Where you said you loved me... #

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After leaving Tupelo, Mississippi as a child, Elvis went to Memphis.

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It was a lucky move for him, since the city was full of musical possibilities

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and music was Elvis's first passion.

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# ..When I read your loving letter

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# Then my heart began to sing... #

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I think Elvis is the kind of person who has a dream that directs him,

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a dream that directs him from within.

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I think the shyness that he exhibited was a genuine shyness,

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but it was also a shyness that he always used to a purpose,

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whether it was a social purpose or sometimes a musical purpose.

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With girls, for example,

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I think he used his shyness to achieve social success.

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He conveyed a sense of mystery, he conveyed a sense of attraction,

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he drew people to him.

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And I think that was true all through his life.

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I think it was true in terms of his music as well.

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So that, in a sense, by being the still centre,

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he drew everyone in to him.

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And I think he did it in a calculating way.

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He was somebody with a very keen intelligence, a ferocious intelligence,

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and an omnivorous love of music of all kinds.

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He had the most innate sense of rhythm and motion

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of anybody I've ever seen. It was totally natural for him.

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You could watch him

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if he walked into a room and sat down,

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his feet would not be on the floor one minute

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till he had something bouncing. He could not be still.

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He just had a rhythm going all the time,

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so it was not surprising at all for me to see him move the way he did when he started playing.

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Of course we were just teenagers when we started dating,

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and had a great relationship for a very long time.

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Sometimes on Sunday night, we would slip out from our church

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and go down to the Black church, a group of us teenagers would,

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just to be there long enough for the music at the Black church,

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because they were, you know, hands clapping and bodies swaying and all this,

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and we would go down there and listen to the music.

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# I'm gonna walk Through the streets

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# Of the sweetest Lord... #

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At that time, the Black music had much more emotion

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and expression to it than some of the pop music did,

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and I believe that was him, that was his feelings towards the music,

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and I feel like that's why he was drawn to it.

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BLUES HARMONICA

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Beale Street was the place where Elvis really encountered an incredible variety of Black music,

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Gospel music, soul music,

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everything that was happening in Memphis at the time

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and music that would greatly influence the first album.

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# Oh, yeah... Everybody

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# I know... Everybody... #

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There was something that was contagious in the air on Beale Street

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when it came to just about everything that everybody did on Beale Street,

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especially Black people.

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Their music...?

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They could make music out of anything.

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Those are the things that interested me and got me into trying to find

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a little place that I could rent and build my own little studio.

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95% of the people that I had been working with had been Black.

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Most of them, of course, no-name people,

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so Elvis fit right in.

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He was born and raised in poverty.

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He was around Black folks an awful lot,

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he was around people that had very little in the way of worldly goods.

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Then, to my surprise, he knew...

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at 18 years old...

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he knew many so many of all kinds of music.

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I found out later as we got further into our association

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that he had an ability to just hear a song on the radio,

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because he was so poor he couldn't buy too many records...

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he would commit it to memory. It was just amazing.

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So Elvis was the perfect one for the "transition" that I wanted to make

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to help the Black person get a broader reception

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and to help the White person to feel that, "Hey! We've got a kinship, especially in the South."

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# Well, my mama she done told me

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# Papa told me too

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# The life you're living, son

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# Now, women be the death of you

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# But that's all right... #

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That's All Right, Mama. Well, hell, I knew that...

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I think it was about five, six, seven years before that,

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Arthur "Big Boy" Crudup had done it as a real blues master.

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Well, here is this cat...

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..18 years old,

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and I said, "Elvis, what in the hell have you been holding out on me all this time?" you know.

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But the next thing you knew I had Scotty and Bill pick up their instruments...

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I went back into the control room

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and it was just a matter of two or three takes.

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# Well, mama she done told me... #

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That was just...it was delivered on a silver platter to me.

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# ..She ain't no good for you... #

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We had an upright slap bass and Scotty playing the amplified guitar

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and Elvis playing an acoustic guitar

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and that was our instrumentation on so many things.

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All I can tell you is I just stole from every guitar player

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that I could over the years...

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..and put it in my databank

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and when I played that's just what come out.

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But I did try to play something

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that I thought would fit the particular song we were working on.

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I guess that they were the first White band that anybody had heard of with a good lead singer

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that was saleable that could actually...

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..play Black, sound like they had the rhythm.

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They had, you know, that fluidity which White music, especially then, didn't have, you know,

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and it was very one, two... metre, metre, metre...

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one, two, three, four...

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whereas...

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..the beautiful thing, I think, about Elvis

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was that he's sort of turned everybody into everybody.

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He doesn't go around going, "Is the guy Black or White?" any more, you know?

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And maybe even, "You can do it!"

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It at least sparked a dream.

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# I'm leaving town tomorrow

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# I'm leaving town for sure

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# Well, then you won't be bothered

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# With me hanging round your door

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# But that's all right... #

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He was doing some of Crudup's songs, sounding a little Blackish...

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And I say, "You know what? This guy's all right."

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And he'd get better and better, better and better,

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better and better, better and better...

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But he was always a good-looking guy, very handsome, very handsome then...

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I knew that even if he couldn't sing the girls would be crazy about him.

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# ..Dee-dee-dee, I need your loving

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# That's all right

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# That's all right now, Mama

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# Anyway you do. #

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Elvis brings a melodic sense, a kind of swinging country sense

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to a song whose blues roots he never betrays

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which, I think, stands

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as a kind of homage in a way to a singer he enormously admired, Arthur Crudup,

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but it's an entirely different song. Same with Mystery Train

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where Little Junior Parker's Mystery Train is a masterpiece,

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but Elvis takes quite a different approach to it.

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And you can say you like this one or that one, you know, but they're different is the point.

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And Elvis has used each as a vehicle to express something that he feels within him.

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# ..Sixteen coaches long

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# Well, that long black train

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# Got my baby and gone

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# Train, train

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# Coming round, round the bend... #

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The classic sound of the Sun sides that Elvis made

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really relies upon the feeling that you get, no matter how many times you listen to them,

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that they're unrehearsed, they're spontaneous,

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they're just springing right out of...right from the soul.

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Hell, that's different! That's a pop song in the bag.

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I don't really want to do Carl Perkins!

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At the same time I think that if you pay any attention to the way in which the sessions go,

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the sessions are these kind of concentric circles

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where Elvis and the musicians wander around and wander around

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and basically the whole idea is for Elvis to get to that point where he's free.

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He'll be homing in on something that he can't really define...

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and yet when he gets it the feeling is what defines it.

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It has nothing to do with the technical perfection.

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I mean, you'll hear clinkers in songs right up through every...

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you know, through all of his classic sides,

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but he knew when he had that feeling,

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and the feeling was that feeling of loose spontaneity.

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# ..Train, train

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# Coming down, down the line

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# Train, train

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# Coming down, down the line... #

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Don't let anybody misconstrue this. I ran the show

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but it was run in such a way that they became a part of it.

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I knew what I had to have, I knew what I had to do,

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and don't think I wouldn't take the time out to go and move a mike a little bit to make it sound better,

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innovate any way I could,

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and if it never came off, that's OK.

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He treated Elvis's voice like an instrument.

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If you think back in the late '40s and early '50s,

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everything you heard, country, pop, whatever,

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the voice was ten miles out in front of the music

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and he pulled Elvis's voice back, where still you could understand the words and everything,

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but just above Bill and myself.

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# ..Well, it took my baby

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# But it never will again

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# No, not again... #

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The studio had to be a place where we knew that nothing is perfection,

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and the worst thing we could hunt for is perfection.

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In other words, just the structure of the notes and this sort of thing.

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We had to have enough belief in each other

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to say, "Hey, we're going to make mistakes and that just might be the thing that's different about it."

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What happened?

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Try it one more time now, and, Scotty, don't make it too damn complicated in the middle.

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Elvis, don't get to close to that mike.

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Mystery Train and Baby, Let's Play House in many ways I think are two sides of the same coin.

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# Ooh, baby, baby, baby, baby, baby... #

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What each of them has to offer is a sense of almost irrepressible joyousness

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and the feeling that they must have been created on the spot.

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# ..Well, now you may go to college

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# You may go to school

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# You may have a pink Cadillac

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# But don't you be nobody's fool

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# Now, baby, come back, baby gone

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# Come back, baby gone

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# Come back, baby, I wanna play house with you... #

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Baby, Let's Play House with that kind of burbling hiccup that runs through it

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is probably one of the most influential songs

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in terms of that early rockabilly sound of any song that was ever recorded.

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# Ooh, baby, baby, baby, baby, baby

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# Ooh, baby, baby, baby, baby, baby

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# Baby, baby, baby

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# Come back, baby, I wanna play house with you

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# Well, you may go to college

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# You may go to school

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# You may have a pink Cadillac

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# But don't you be nobody's fool

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# Now, baby, come back... #

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Elvis, when he played his guitar, standing up,

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he'd just come up on the balls of his feet,

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and with the big britches back then, the big pants legs,

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when you do that and play, well, things start shaking.

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And that's what the little girls started...

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they thought he was doing it on purpose.

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In fact, when he came off stage, he said, "What did I do? What's going on?"

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And we all started laughing.

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We said, "Well, when you started shaking your legs, they started screaming."

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He said, "Well, I wasn't doing it on purpose," which was true.

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But...he was a fast learner.

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# ..Baby, come back, baby gone

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# Baby, come back, baby gone... #

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It was almost like, not mass hypnosis,

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but it was what those people were waiting on,

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they were looking for something they could associate with musically.

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And that was Elvis.

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When they put Elvis on, they couldn't get him off.

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Any act that followed Elvis, they couldn't get the attention of the audience,

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whereas before they'd had a good response.

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And it was that way just about everywhere he went,

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package shows or wherever, they always put him on last to close the show.

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For the crowd, the people in the crowd, the younger people and the older people too,

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seemed to get wrapped up in this emotion of his performance,

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not so much, I don't think, of his shaking and wiggling,

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as the way he put the emphasis on the songs,

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as I say, the emphasis on the right syllable,

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but we don't know what it was. He was the phenomenon.

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Because these kids they really didn't have anything to associate their music with.

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We in World War II, with that music of the big bands and all, we had.

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But the generation that was coming up in the '50s after the war,

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they had nothing really to attach themselves to.

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So they went for this rock'n'roll and rhythm and blues

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on radio, records, personal appearances

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and particularly on television.

0:21:000:21:02

# ..Come back, baby, I wanna play house with you... #

0:21:020:21:05

Go on!

0:21:050:21:07

Yeah, let's go! Go!

0:21:070:21:09

And Sam Phillips used to say himself that if he could find a White boy

0:21:200:21:25

that could sing like the Blacks, with that music and all, he'd have something.

0:21:250:21:31

And he did.

0:21:310:21:32

Though only five of the original Sun recordings actually made it on to the album,

0:21:320:21:37

Sam Phillips' guidance had a lasting influence on the way Elvis made records for years and years.

0:21:370:21:44

# ..Tutti frutti, oh, Rudy

0:21:440:21:45

# Tutti frutti, oh, Rudy

0:21:450:21:47

# Tutti frutti, oh, Rudy

0:21:470:21:49

# Tutti frutti, oh, Rudy

0:21:490:21:52

# Tutti frutti, oh, Rudy

0:21:520:21:54

# Wop-bob-a-loom-a-blop-bam-boom

0:21:540:21:56

# I got a gal named Daisy

0:21:560:21:58

# She almost drives me crazy

0:21:580:22:00

# I got a gal named Daisy

0:22:000:22:02

# She almost drives me crazy

0:22:020:22:04

# She knows how to love me, yes, indeed

0:22:040:22:06

# Boy, you don't know what she do to me

0:22:060:22:08

# Tutti frutti, oh, Rudy

0:22:080:22:10

# Tutti frutti, oh, Rudy

0:22:100:22:11

# Tutti frutti, oh, Rudy

0:22:110:22:14

# Tutti frutti, oh, Rudy

0:22:140:22:16

# Tutti frutti, oh, Rudy

0:22:160:22:18

# Wop-bob-a-loom-a-blop-bam-boom. #

0:22:180:22:20

CHEERING AND SCREAMING

0:22:200:22:24

Watching those crowds and the women going crazy over Elvis

0:22:260:22:30

was an ex-carnie who called himself Colonel Parker.

0:22:300:22:32

Parker had experience in music management, and what he saw here he had never seen before,

0:22:330:22:39

and he decided that he wanted to be part of that future.

0:22:390:22:42

I introduced Elvis to Tom Parker.

0:22:450:22:48

Elvis asked me later that evening about Tom Parker, and I told him, I said,

0:22:490:22:54

"Elvis, that fellow over there will make you a million dollars in a year,

0:22:540:22:59

"but he will get at least half of it."

0:22:590:23:01

Which he did.

0:23:020:23:04

What the Colonel saw as necessary was to gain a greater degree of exposure

0:23:040:23:11

than Sun Records was able to offer.

0:23:110:23:14

Promotion money, advertising money, things that simply weren't available when Elvis was at Sun.

0:23:140:23:19

And I think the Colonel really bamboozled RCA in many ways.

0:23:190:23:23

He gave the impression that there were many suitors for Elvis's hand,

0:23:230:23:28

but the Colonel's intention all along, I think, was simply to drive RCA's price up

0:23:280:23:33

and to end up at RCA.

0:23:330:23:35

The percentage of people employed by RCA Records at the time

0:23:350:23:40

who had any kind of a broad perspective on music were in the minority.

0:23:400:23:45

Many of them detested rock music.

0:23:450:23:47

Joe Carlton who was head of pop A&R at Victor

0:23:470:23:51

disliked it so that he went on record predicting

0:23:510:23:56

that the trend would last a year or maybe two.

0:23:560:23:58

"Well, let's say between one and two years and it'll all be out of here,

0:23:580:24:02

"and we'll get back to adult music, right? We'll get back to Perry Como singing Bibbidi-Bobbidi-Boo, right?"

0:24:020:24:09

So he was signed by RCA Records

0:24:090:24:12

and I do know that the selection of material has a sort of stroke of genius about it.

0:24:120:24:18

RCA's well-respected producer Steve Sholes paid the 40,000 for Elvis's contract

0:24:200:24:25

and decided to take him down to Nashville to record his first single for the label

0:24:250:24:30

and, hopefully, a handful of songs also for the first album.

0:24:300:24:34

# Well, since my baby left me... #

0:24:400:24:42

If you compare what was on the charts

0:24:420:24:45

with this record, this is a very unusual new record.

0:24:450:24:50

The lyrics are very gloomy, suicidal...

0:24:500:24:53

The instrumentation is very bare, it's almost grim, the whole projection here...

0:24:540:24:59

and nobody outside Elvis himself, I believe,

0:24:590:25:02

would ever have thought that this would be the right record to make.

0:25:020:25:07

Steve Sholes may have had to have the faith

0:25:070:25:10

since Elvis came prepared to do this particular song, he'd picked it himself,

0:25:100:25:14

and Sholes would have to trust that Elvis knew what he was doing.

0:25:140:25:18

Sam Phillips wouldn't have picked it. Sam said that,

0:25:190:25:22

and I think what we see here is an instinct for creating music

0:25:220:25:30

that Elvis had...

0:25:300:25:32

that was far advanced from anybody else's at the time.

0:25:320:25:37

This has nothing to do with what we otherwise call rock'n'roll music,

0:25:370:25:41

this is not Hound Dog, this is not Tutti Frutti,

0:25:410:25:43

this is a completely different image that Elvis found in this.

0:25:430:25:50

And now a little song that I have on record, on RCA Victor,

0:25:500:25:53

entitled Heartbreak Hotel.

0:25:530:25:57

# Well, since my baby left me

0:26:000:26:03

# Well, I've found a new place to dwell

0:26:030:26:06

# Well, it's down at the end of Lonely Street

0:26:060:26:09

# At Heartbreak Hotel

0:26:090:26:11

# Where I'll be so lonely, baby

0:26:110:26:14

# Well, I'm so lonely

0:26:140:26:17

# I'll be so lonely I could die... #

0:26:170:26:20

They basically tried to create a sound that was similar to Sam Phillips'

0:26:200:26:24

and they got as far away as you could possibly get.

0:26:240:26:26

They tried to create their own echo by working with the effect of a hallway

0:26:270:26:33

and recording the echo sound from there,

0:26:330:26:36

not knowing that Sam actually used tape echo, delay, by running the signal through another machine

0:26:360:26:45

and into the recorder head. You know, they hadn't figured out what it was that he did.

0:26:450:26:51

They tried their best to get a weird sound,

0:26:510:26:54

and I think most people would actually agree that it was quite an arresting sound, Heartbreak Hotel,

0:26:540:27:00

it didn't sound like anything that anybody had heard before.

0:27:000:27:03

# ..I've found a new place to dwell... #

0:27:030:27:04

Sholes came back from Nashville with his new recording, much-anticipated recording,

0:27:040:27:10

to play to these people in New York who were his rivals, in principle, his superiors,

0:27:100:27:16

everybody watching him for the kind of money he'd spent,

0:27:160:27:19

and he was basically met with the comment,

0:27:190:27:22

"Well, this doesn't sound anywhere like how the Sun records sound.

0:27:220:27:27

"You better go back and re-record him. You better fix this, that and the other."

0:27:270:27:32

And it was almost like there was an element of triumph in these observations,

0:27:320:27:36

that, basically, this was the proof that everything had gone wrong.

0:27:360:27:40

The knives were out for Steve Sholes when he came back from Nashville

0:27:400:27:44

with Heartbreak Hotel, and many people within the RCA building,

0:27:440:27:48

many people would have been happy to have seen Steve Sholes fall flat on his face.

0:27:480:27:53

So when the opportunity came to be a little threatening to him,

0:27:530:27:57

"Look at all of our money that you've spent!"

0:27:570:28:01

they didn't hesitate.

0:28:010:28:04

They were kind of laying back to see where this whole structure of signing Elvis would collapse...

0:28:040:28:11

..the first bad song, the first single...

0:28:130:28:16

So Steve's reaction to all of this was to become a little defensive,

0:28:160:28:20

but you could walk into Steve's office, and it happened a couple of times,

0:28:200:28:24

especially during the Elvis work-up,

0:28:240:28:26

where he would be sitting like this

0:28:260:28:29

with his chin down on his desk and his hands over the back of his head,

0:28:290:28:34

and you would look in and say, "Steve? Is everything OK?"

0:28:340:28:39

Not a word...and so forth.

0:28:400:28:42

He was working through some kind of real depressions,

0:28:420:28:46

some terrible awareness of what the downside of this could be.

0:28:460:28:51

Had Heartbreak Hotel just died, Steve Sholes would have been in a lot of trouble,

0:28:510:28:56

but that isn't what happened. It was a sensation.

0:28:560:28:59

The other thing that you can see,

0:28:590:29:00

and this is probably of far greater significance

0:29:000:29:03

than merely the commercial impact,

0:29:030:29:05

is the impact it has on Elvis himself.

0:29:050:29:07

You watch him on the first show, it's a very crude performance,

0:29:070:29:11

it's an unbelievably galvanising performance but it's not all that sophisticated.

0:29:110:29:16

# ..Well, the bellhop's tears keep flowing

0:29:160:29:19

# The desk clerk's dressed in black

0:29:190:29:21

# They've been so long on Lonely Street

0:29:220:29:24

# They ain't ever gonna look back

0:29:240:29:26

# You make me so, you make me so lonely, baby... #

0:29:260:29:30

By the time of the second TV show, you can actually see the confidence growing in Elvis.

0:29:300:29:36

# Well, since my baby left me

0:29:360:29:38

# Well, I've found a new place to dwell

0:29:380:29:41

# Well, it's down at the end of Lonely Street

0:29:410:29:45

# At Heartbreak Hotel

0:29:450:29:47

# Where I'll be so lonely, baby

0:29:470:29:51

# Well, I'm so lonely

0:29:510:29:53

# I'll be so lonely I could die... #

0:29:530:29:57

By the fifth show, you see an almost total transformation.

0:30:010:30:05

All of the movements, everything, have been altered in some way, not necessarily refined,

0:30:050:30:12

but improved.

0:30:120:30:13

# ..Well, now, if your baby leaves you

0:30:170:30:19

# And you've got a tale to tell

0:30:190:30:21

# Just take a walk down Lonely Street

0:30:210:30:24

# To Heartbreak Hotel

0:30:240:30:27

# Where you will be, you'll be so lonely

0:30:270:30:29

# Where'll you'll be lonely

0:30:290:30:32

# You'll be so lonely you could die

0:30:320:30:37

# Well! #

0:30:370:30:39

Different from today, the hit single was not on the album.

0:30:400:30:44

So you went out and sold an album that didn't have the most popular track on it,

0:30:450:30:50

because the singles outsold the albums.

0:30:500:30:53

The story of Elvis Presley's first album

0:30:530:30:56

was that it was a phenomenal success, it was the label's biggest pop success ever,

0:30:560:31:01

by selling 300,000 albums.

0:31:010:31:04

Yeah, but Heartbreak Hotel sold two million singles.

0:31:040:31:07

I told Elvis one thing, I said, "Elvis, don't let them change you,"

0:31:090:31:13

and I told Steve, I said, "Steve, I really would let Elvis do what he wants to do,"

0:31:130:31:19

but I don't know how it was influenced, but...

0:31:190:31:22

they added...

0:31:220:31:24

a piano player before you knew it and then they added the Jordanaires,

0:31:240:31:29

who, you know, good group, but we needed to keep away from sounding like anybody else.

0:31:290:31:36

# I've been travelling over mountains... #

0:31:360:31:38

The other thing was repertoire.

0:31:380:31:40

Steve Sholes really had no idea of where Elvis was coming from,

0:31:400:31:46

and he sent Elvis a list of songs right around Christmas time in '55

0:31:460:31:51

in preparation for their first session in Nashville a couple of weeks later,

0:31:510:31:55

and it's clear if you look at the list of songs he sent and the later list that he sent,

0:31:550:32:00

that he really had no idea of what Elvis' potential was,

0:32:000:32:04

of the range of his interests or of the kind of material that would be suitable.

0:32:040:32:08

Elvis had an idea and he only did one song, I think, from each list.

0:32:080:32:11

When he walked in the studio and he chose a song,

0:32:130:32:16

he knew exactly what he wanted to hear, and he had all the input in the world.

0:32:160:32:20

Steve would sit back

0:32:200:32:22

and doze off about midnight, you know, and watch the clock.

0:32:220:32:25

That's why I used to call them all clock watchers,

0:32:250:32:27

cos Elvis produced them all.

0:32:270:32:29

You didn't have fancy equalisers and things back then.

0:32:290:32:33

If you wanted more highs, you backed the microphone off a little bit.

0:32:330:32:37

If you wanted a little more bass, you moved it in closer.

0:32:370:32:40

A lot of times we'd make mistakes in those records

0:32:400:32:42

and somebody would say, "We'll do that again,"

0:32:420:32:46

and he'd say, "No, no, no, it feels good, and I did a good job, I'm singing pretty good.

0:32:460:32:51

"Leave it alone," he said. "Why go over it again? You're going to kill it."

0:32:510:32:56

# Wop-bob-a-loom-a-blop-bam-boom... #

0:32:560:32:58

While Elvis was in charge in the studio,

0:32:580:33:00

Colonel Parker took charge of promoting and marketing his new signing

0:33:000:33:03

in ways that nobody had even thought about for popular music.

0:33:030:33:07

# Wop-bob-a-loom-a-blop-bam-boom... #

0:33:070:33:10

The Colonel was ready to sell anything at the shows.

0:33:100:33:13

I mean, you could buy Elvis this, that and the other at shows.

0:33:130:33:16

There would be Elvis pictures, there would be Elvis buttons,

0:33:160:33:19

there would a lot of Elvis stuff in there,

0:33:190:33:21

that he soon again developed into a merchandise operation.

0:33:210:33:25

# ..Tutti frutti, oh, Rudy Tutti frutti... #

0:33:250:33:27

I think the extent to which the Elvis product could be exploited

0:33:270:33:32

is indicative of the kind of consumerism and the prosperity that had taken hold.

0:33:320:33:38

So, you know, to that extent, I think that Elvis was a beneficiary, if you want to look at it that way,

0:33:380:33:45

of this sense of mass production and consumerism.

0:33:450:33:51

INTRO TO "Money Honey"

0:33:510:33:54

# You know, the landlord rang my front door bell

0:33:580:34:02

# I let it ring for a long, long spell

0:34:030:34:06

# I went to the window I peeped through the blind

0:34:060:34:10

# And asked him to tell me what was on his mind

0:34:100:34:13

# Money, honey

0:34:140:34:15

# Money, honey

0:34:170:34:19

# Money, honey

0:34:200:34:22

# If you want to get along with me

0:34:220:34:25

# Well, I said, tell me, baby, what's wrong with you

0:34:280:34:32

# From this day on our romance is through... #

0:34:320:34:36

The imaging of Elvis, I think, was handled very well

0:34:360:34:40

in that the Colonel had photos taken of Elvis at a show in Tampa, Florida the summer before,

0:34:400:34:46

where the photographer actually captured some of the lively performance,

0:34:460:34:52

the different, the unusual element,

0:34:520:34:54

and that image of Elvis with a guitar and looking completely different from anything you'd ever seen,

0:34:540:35:01

a black-and-white photo and then purple-and-green lettering, Elvis Presley.

0:35:010:35:04

No title for that album, it was just Elvis Presley.

0:35:040:35:08

It was again a good image, it was about image-making,

0:35:080:35:11

and the Colonel fully understood how to do that.

0:35:110:35:14

Elvis, for some reason, I don't know what the reason was, but he never questioned the Colonel.

0:35:140:35:20

"You take care of the business and I'll take care of the singing and the performing."

0:35:200:35:25

And that's the way they kept it.

0:35:250:35:26

The Colonel would come into the studio sometimes and never open his mouth.

0:35:260:35:30

He didn't say, "Elvis, now, we're not going to do this..."

0:35:300:35:34

Whatever Elvis wanted to do, that's what he did.

0:35:350:35:37

I think what happened with Elvis, what he must have loved about that first RCA session

0:35:370:35:45

was that he finally had a chance to make ballads

0:35:450:35:49

that might have a chance of being released.

0:35:490:35:52

When Elvis started recording,

0:35:520:35:54

his aim was to be a ballad singer.

0:35:540:35:57

That was how he saw himself and it was really just the accident of desperation

0:35:570:36:01

that led him away from singing predominantly ballads.

0:36:010:36:06

# ..And my love

0:36:060:36:08

# As perfect as could be... #

0:36:080:36:12

It's a little cliched

0:36:120:36:14

in the way it's built with the doo-wop backing vocals,

0:36:140:36:18

but it gives him the opportunity to do tricks like...

0:36:180:36:20

# ..That it was all for me... # ..What he's doing here.

0:36:200:36:23

ELVIS' VOICE RISES SHARPLY He must have loved doing that little bit.

0:36:230:36:27

And, you know, he stole all those vocal tricks from all the heroes,

0:36:270:36:30

and since the heroes came from so many different areas,

0:36:300:36:33

it was a funny mixture of all these little mannerisms or vocal tricks, whatever you want to call them.

0:36:330:36:39

# ..Could be

0:36:390:36:41

# She lived, she loved

0:36:420:36:45

# She laughed, she cried

0:36:450:36:48

# And it was all for me

0:36:480:36:53

# I-I-I'll never know

0:36:530:36:57

# Who taught her to lie

0:36:580:37:00

# Now that it's over and done... #

0:37:000:37:04

I Was The One is terrific.

0:37:040:37:06

I think it's a sort of typical country ballad

0:37:060:37:08

that Elvis invests with all of the stylistic traits,

0:37:080:37:13

because there's this almost over the top emotionalism,

0:37:130:37:18

and the peculiarities of pronunciation.

0:37:180:37:20

And sometimes you listen to some of these Elvis sessions,

0:37:200:37:23

and I think it's a mistake to say, "Oh, that's his Memphis-Mississippi accent."

0:37:230:37:27

I think in many cases he simply likes the sound,

0:37:270:37:30

and you might listen to it 100 times and not know what he's said,

0:37:300:37:33

but, you know, he gets across a feeling,

0:37:330:37:38

and I think you hear that very strongly in a song like I Was The One.

0:37:380:37:44

The only thing I like about the record

0:37:440:37:46

is right in the middle of it

0:37:460:37:48

it changes to what we call a country shuffle.

0:37:480:37:52

HE PLAYS ALONG WITH THE SONG

0:37:520:37:54

Instead of...

0:37:540:37:56

So it would change tempos there a little bit.

0:37:590:38:02

And I thought that was pretty... That was his idea.

0:38:020:38:05

"We need a little shuffle, we need something to boost it up a bit."

0:38:050:38:08

Steve Sholes was not used to Elvis's way of recording and the freedom Elvis had had with Sam Phillips,

0:38:100:38:15

so he was somewhat surprised that it took him two days to get the five songs recorded

0:38:150:38:20

that any other artist would normally record in three hours.

0:38:200:38:22

This in spite of the fact that several of the songs had been rehearsed live

0:38:220:38:27

on many, many gigs across the country.

0:38:270:38:29

# ..Who learned the lesson... #

0:38:290:38:32

We had to be friendly, we had four guys and one car, you know.

0:38:320:38:35

No, basically, everybody got along, you know.

0:38:350:38:39

You'd have your squabbles from time to time.

0:38:390:38:43

In one of them, Bill said, "I'm going to knock your head off!"

0:38:430:38:46

Scotty said, "I'll knock your head off!" "I'll whip both of you!"

0:38:460:38:49

You know, this is back and forth, and then it's "Stop the car! Stop the car!"

0:38:490:38:53

And then they'd jump out and, "Well, I'm going to hit you!" you know, as kids would play.

0:38:530:38:59

Nobody ever hit anybody.

0:38:590:39:01

And I'd look out the window and say, "Guys, hurry up and hit somebody so we can go!

0:39:010:39:05

"We've got 500 miles to go. If you're going to fight, fight and let's get on with it."

0:39:050:39:10

And they'd laugh and get back in the car and there'd be another 500 miles, you know.

0:39:100:39:14

We had designated drivers.

0:39:140:39:16

Scotty would start, maybe, or Bill, and we finally decided...

0:39:160:39:20

we used to try to drive as long as we could till we couldn't see the road any more,

0:39:200:39:24

but that got a little bit dangerous, so we said, "Well, we'll all drive three hours or four hours,"

0:39:240:39:29

wake up the next guy. So we took turns.

0:39:290:39:32

Elvis was a good driver if you led him in the right direction.

0:39:320:39:36

Elvis was a...

0:39:360:39:37

You had to beat him over the head with a club to get him up

0:39:370:39:42

in the morning, to get started, if we had to go to a radio station or something like that...

0:39:420:39:49

always late...

0:39:490:39:50

I mean, we were doing anywhere from 200 to 300 or 400 miles jumps every day.

0:39:500:39:59

A lot of times we'd just barely get there in time,

0:39:590:40:02

and whatever we had on that's what we went on stage with.

0:40:020:40:06

# Wop-bob-a-loom-a-blop-bam-boom... #

0:40:060:40:08

They rubbed shoulders with a lot of other stars on the road,

0:40:080:40:11

they met up with Roy Orbison, Johnny Cash was even playing with them,

0:40:110:40:15

they met Buddy Holly in Lubbock...

0:40:150:40:18

obviously, they played with Carl Perkins and ran into people like the Everly Brothers, Pat Boone

0:40:180:40:22

and Bill Haley.

0:40:220:40:24

# ..Tutti frutti, oh, Rudy Tutti frutti... #

0:40:240:40:26

But it was Elvis who provoked the most excitement and hostility.

0:40:260:40:29

Fans adored him, but journalists and broadcasters had begun criticising what they called

0:40:290:40:34

"the caterwauling voice and nonsense lyrics".

0:40:340:40:37

His performances, they suggested, should be confined to dives and brothels.

0:40:370:40:41

They just didn't want him played.

0:40:410:40:44

I guess because of his impact

0:40:440:40:45

and because of his dominance

0:40:450:40:47

and his trend in changing the format of music

0:40:470:40:50

and the style of music.

0:40:500:40:52

Elvis came to our station. I have a picture of us that night.

0:40:520:40:56

And I told Elvis, I said, "Elvis, buddy, I hate it,

0:40:560:41:00

"but my show, five hours a night, on a 50,000-watt clear channel,

0:41:000:41:05

"they won't let me play your records."

0:41:050:41:07

And I'll never forget what he said,

0:41:070:41:09

he said, "Tom, is it that they won't let you play them or is it you don't want to play them?"

0:41:090:41:13

And I said, "Elvis, what are you talking about, boy, as much as we've worked together?"

0:41:130:41:17

And he kind of laughed and walked off, but that's a fact.

0:41:170:41:21

And I can understand that back then

0:41:210:41:23

because he was absolutely revolutionising and dominating

0:41:230:41:27

personal appearances, formats and everything.

0:41:270:41:30

Hi, I have Elvis Presley on the phone. Hello?

0:41:300:41:34

-Hello, Elvis? Just one moment.

-Hello, Elvis?

-Hello.

0:41:350:41:37

Do you think you've learned anything from the criticism levelled at you?

0:41:370:41:41

-No, I haven't.

-You haven't?

0:41:410:41:43

Because I don't feel that I'm doing anything wrong.

0:41:430:41:45

By your personal appearances you create a sort of mass hysteria

0:41:450:41:48

amongst your audiences of teenagers.

0:41:480:41:50

Is your shaking and quaking in the nature of an involuntary response to this hysteria?

0:41:500:41:55

Uh...yeah... Well, I'm aware of everything I do at all times,

0:41:550:41:59

but it's just the way I feel.

0:41:590:42:01

Do you think your rocking and rolling had had an evil influence on teenagers or it just an outlet?

0:42:010:42:06

I don't see that any type of music would have any bad influence on people.

0:42:060:42:10

-I mean, it's only music.

-Mm-hm.

0:42:100:42:12

I can't figure that out.

0:42:120:42:14

I mean, a lot of the papers are saying rock'n'roll is a big influence on juvenile delinquency.

0:42:140:42:18

-I don't think it is.

-What about the rumour that you once shot your mother?

0:42:180:42:22

Well, I think that one takes the cake!

0:42:250:42:27

There was just, you know, a whole world opening up for him,

0:42:280:42:32

and the thing that is most remarkable about Elvis' early career

0:42:320:42:35

is that there was never a moment of faltering.

0:42:350:42:38

It just kept opening up. It just kept growing.

0:42:380:42:42

Elvis and band arrived in New York in January 1956

0:42:430:42:47

to record the second session their album at RCA Victor.

0:42:470:42:51

LAUGHTER

0:42:520:42:54

Same lyrics?

0:42:540:42:56

Here's Elvis questioning the lyrics.

0:42:560:42:58

There's a debate on the lyrics. We cannot of course know exactly who's debating what in here,

0:42:580:43:03

but there's like two verses that are interesting in this.

0:43:030:43:07

This is a cover version of an R'n'B song that Elvis has been doing live,

0:43:070:43:12

mixing it with other songs and stuff.

0:43:120:43:15

Now he's trying to make a real recording of it.

0:43:150:43:17

I think there was a provocation in there that Elvis was not unaware of.

0:43:170:43:22

I don't that he... He didn't overplay it,

0:43:220:43:26

but he was well aware that it was daring on the first TV show.

0:43:260:43:30

Here's a new young guy on a regular TV show that the whole family is watching,

0:43:300:43:34

singing Flip, Flop And Fly,

0:43:340:43:36

with a line in there saying "I've got so many women, I don't know which way to jump".

0:43:360:43:40

A few people must have been doing this with the coffee cup!

0:43:400:43:43

# I'm like a Mississippi bullfrog sitting on a hollow stump

0:43:430:43:46

# I'm like a Mississippi bullfrog sitting on a hollow stump

0:43:470:43:51

# I've got so many women, I don't know which way to jump

0:43:520:43:55

# Well, I said flip, flop and fly

0:43:550:43:58

# I don't care if I die... #

0:43:580:44:00

So as the session progresses, they get the arrangements together,

0:44:010:44:07

there's the piano solo, there's the guitar solo,

0:44:070:44:09

after the guitar solo there are two verses that are worth paying attention to.

0:44:090:44:14

Here's the first one.

0:44:140:44:16

# ..I'm like a one-eyed cat peepin' in the seafood store

0:44:160:44:20

# I'm like a one-eyed cat peepin' in the seafood store

0:44:210:44:24

# Well, I can look at you till you ain't no child no more... #

0:44:260:44:29

This verse is in the finished recording.

0:44:290:44:31

# You wear those dresses Sun comes shinin' through... #

0:44:310:44:33

This was taken out.

0:44:330:44:35

# ..You wear those dresses Sun comes shinin' through

0:44:350:44:38

# I can't believe my eyes All that mess belongs to you... #

0:44:390:44:42

So the point here is they take the one out about the sun comes shining through the dress...

0:44:430:44:48

and its kind of rough line about "All this mess belongs to you," about this woman,

0:44:480:44:53

but the whole idea of "the one-eyed cat peepin' through the seafood store" as a sexual image,

0:44:530:44:58

apparently, you know, got all the way through.

0:44:580:45:01

RCA were still uncertain about what was acceptable for a White boy singing Black lyrics

0:45:050:45:10

on a major label and on national television.

0:45:100:45:13

# ..Get out of that kitchen and rattle those pots and pans

0:45:140:45:17

# Well, I want my breakfast because I'm a hungry man... #

0:45:170:45:21

I think the impact of the television show can't be overstated.

0:45:210:45:25

It carried out exactly what the Colonel had articulated and had envisioned.

0:45:250:45:33

It put Elvis on a national stage where up to then he had been a regional star

0:45:330:45:37

and a tremendous regional sensation, but it put him in front of more people in one night

0:45:370:45:44

than he had seen in his entire career.

0:45:440:45:46

And it created a sense not just of Elvis's identity,

0:45:460:45:50

but of the newness, the strangeness, the uniqueness, the jumping-off point that this music represented.

0:45:500:45:58

SCREAMING

0:45:580:46:00

# ..I'm like a one-eyed cat peepin' in the seafood store

0:46:020:46:05

# I'm like a one-eyed cat peepin' in the seafood store

0:46:060:46:09

# Well, I can look at you till you ain't no child no more... #

0:46:100:46:14

Me and Scotty and Bill are standing in the background,

0:46:140:46:16

and Elvis said, "Can you guys say shake, rattle and roll?" "Yeah, we can do that!"

0:46:160:46:21

So that's what we did.

0:46:210:46:23

If you hear the shake, rattle... it's me and Scotty and Bill.

0:46:230:46:27

That was the first and last time he ever let us sing!

0:46:270:46:29

Can't blame him for that!

0:46:290:46:31

# ..Well, I said shake, rattle and roll

0:46:320:46:35

# I said shake, rattle and roll

0:46:350:46:37

# I said shake, rattle and roll

0:46:370:46:39

# I said shake, rattle and roll

0:46:390:46:41

# Well, you won't do right to save your doggone soul... #

0:46:410:46:44

Those eight rock'n'roll cuts they cut in New York, they fit together.

0:46:560:47:00

They're a style.

0:47:000:47:03

It's a tough style, it's a fast style, it's an aggressive style,

0:47:030:47:06

but it's also an exciting style.

0:47:060:47:08

It's almost like he came to the big city, it's a city sound,

0:47:080:47:12

it's a little bit brutal actually.

0:47:120:47:15

It's like 12 different Elvises on one album

0:47:150:47:18

showing each step of the development into suddenly the biggest star in America.

0:47:180:47:25

# Well, it's one for the money Two for the show

0:47:320:47:35

# Three to get ready Now go, go, go

0:47:350:47:37

# But don't you step on my blue suede shoes

0:47:370:47:41

# Well, you can do anything But lay off of my blue suede shoes

0:47:420:47:47

# Well, it's blue, blue, blue suede shoes

0:47:480:47:50

# Blue, blue, blue suede shoes

0:47:500:47:53

# Blue, blue, blue suede shoes, baby

0:47:530:47:56

# Blue, blue, blue suede shoes

0:47:560:47:58

# Well, you can do anything But lay off of my blue suede shoes. #

0:47:580:48:02

Hi, this is Elvis Presley.

0:48:090:48:11

I guess the first thing people want to know is why I can't stand still when I'm singing.

0:48:110:48:14

Some people tap their feet, some people snap their fingers and some people just sway back and forth.

0:48:140:48:19

I just started doing them all together, I guess.

0:48:200:48:22

Singing rhythm and blues really knocks it out.

0:48:230:48:25

I watch my audience and listen to them

0:48:260:48:29

and I know that we're all getting something out of our system and none of us knows what it is.

0:48:290:48:33

The important thing is that we're getting rid of it and nobody's getting hurt.

0:48:340:48:37

I suppose you know I've got a lot of cars.

0:48:390:48:42

People have written about it in the papers and a lot of them write and ask me why.

0:48:420:48:47

When I was driving a truck, every time a big shiny car drove by it started me sort of daydreaming.

0:48:480:48:54

I always felt that someday, somehow, something would happen to change everything for me,

0:48:540:48:59

and I'd daydream about how it would be.

0:48:590:49:01

Maybe some day I'm going to have a home and family of my own and I'm not going to budge from it.

0:49:010:49:06

I was an only child, but maybe my kids won't be.

0:49:060:49:11

Well, thanks for letting me talk to you and sort of get things off of my chest.

0:49:120:49:16

I sure appreciate you listening to my RCA Victor records

0:49:160:49:20

and I'd like to thank all the disc jockeys for playing them. Bye-bye.

0:49:200:49:24

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