You're Hired The Apprentice: You're Fired


You're Hired

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Transcript


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Ladies and gentlemen, we have an Apprentice first.

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There has never in the history of the show been more than one winner.

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Never until now. I'm Rhod Gilbert.

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Welcome to The Apprentice: You're Hired And You're Hired As Well.

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Unbelievably, Lord Sugar has doubled his investment and agreed to pay

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out a total of £500,000 to Sarah and James as his new business partners.

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It was a stressful few days for our two finalists

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and the mood in both camps was very, very serious.

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Merge them together and "Connect-it".

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The only thing I would say is, like, do you know when you put it

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all together and then, look at that,

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you've got, like, "TIT". I just don't...

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In the studio tonight, we'll be meeting both winners and finding

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out from Lord Sugar first-hand why he made this historic decision.

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Plus I'll be remembering some of the good, the bad and the lovely

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moments from this year's series, with help from all the candidates.

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To help me sort out the wheat from the other wheat,

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I need a panel of Apprentice fans and guests and I've got one.

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So, ladies and gentlemen, please welcome, Apprentice uberfan,

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comedian Russell Kane, the one and only Karren Brady

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and the equally unique Mr Claude Littner!

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-Hello, again.

-Good to see you.

-Mr Littner.

-All right.

-Welcome.

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So, Claude, Claude, I'll come to you first. I can hardly believe my ears.

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Lord Sugar's gone and hired them both. Did you have a hand in this?

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Well, I didn't have a hand in it exactly,

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but I'm very, very pleased with the outcome. I think it's brilliant.

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Good. Karren? Lord Sugar's got to stump up £500,000.

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Are you going to have to lend him a bit?

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Oh, no, ha-ha-ha, I think he's going to be fine on that front.

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You know what Alan loves, he loves investing in people,

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he loves investing in business.

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He believes so passionately in giving people a chance and he

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saw two young people and he couldn't tear himself between the two

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of them so he's going to back them both and good for him.

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Fair enough. Russell, I know you're a massive Apprentice fan,

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-been watching it for years. WTF?

-I know.

-HLSGB?

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-Has Lord Sugar gone bonkers?

-It was a mic drop.

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I thought a microphone was going to come up from behind the desk

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and he was just going to drop it and drop 500 large ones.

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It's the best result, though, isn't it?

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The show's about recruitment, Lord Sugar's named after a sweet.

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He had to hire both of them.

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It's the best... I think James' middle parting in Fashion Week

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was a metaphor for how the show was going to finish.

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So, much more to come but first, for the last time this series,

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let's see what's made the Apprentice News.

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Team GB rejects accusations

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of athletes taking performance-reducing drugs.

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James is unsure when Joanna advises him

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to wear a bikini for his big pitch.

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I've done a pageant before and it really makes a difference.

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Claude explains to Lord Sugar how he chooses

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between a madras and a vindaloo.

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The truth is, Alan, in the end, your gut tells you everything.

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And that was tonight's Apprentice News.

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Now, I don't know if I've mentioned it, but we have an historic

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Apprentice moment on our hands, a win-win, no loser, double win.

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A win that's a draw and a win all at the same time.

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Here's the moment Lord Sugar took us all by surprise.

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Not least James and Sarah.

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Um, I'm going to say...

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..that I'm a gambler...

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..and I've always been a gambler in business.

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This particular year...

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..I'm going to double my investment

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and I'm going to start a business with both of you.

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Thank you.

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Please welcome Apprentice 2017 winners James White and Sarah Lynn.

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Sarah, good to meet you. Congratulations, James.

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Thank you, thank you.

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-Part of Apprentice history, Sarah?

-Oh, it's incredible.

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It is just the best feeling, the best outcome.

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-It's a dream come true.

-Yeah.

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-Were you surprised, James, when you both won?

-Yeah.

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Yeah, I was very surprised, but I couldn't win with someone

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better, so a good outcome all round, right?

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Right. And we need to speak to both of you, obviously, but I'm going to

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follow Lord Sugar's example, how we choose who we speak to first.

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-So, James, you call it.

-Heads.

-Sorry, ladies first.

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All right, let's run it again.

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James, you call.

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-Karren, you call it.

-Uh, heads.

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It is heads. We'll talk to Sarah first.

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James, into the audience, off you go.

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We'll speak to you later.

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So, Sarah. Part of Apprentice history, how does it feel?

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-You happy?

-Oh, it's just... It's incredible. I'm speechless.

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-It's so, so good.

-Don't be speechless tonight.

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You can't be speechless. Can't be speechless, we need to talk to you.

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I'm told I need to speak up, so, yeah, it's incredible.

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I'm so happy and so proud and privileged to be a part of it

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-and just cannot wait to get started now.

-You got emotional in the final.

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We haven't seen a huge amount of emotion from you throughout

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the series, but in the final, you sort of...

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I tried to hold it back at work and in business, and just try to crack

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on, as you saw, and it was nice, I think, just the final,

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I got to talk about my business,

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I got to talk about things I was passionate about, which was

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a bit different to picking up dog poo and hosting fashion shows.

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So, for me, it was just great and I loved it and it was a relief and I'm

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just so happy that I made it there cos that was always the aim, so...

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-It's been a long process, tough process.

-Yeah, it's tough.

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-Did you enjoy it all or was it just the ending?

-No, I enjoyed...

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I think, at the time, you're so engrossed in it all,

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you don't even understand what an incredible experience it is

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and how much you'll learn about yourself and everything,

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so you're just sort of coping day-to-day

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and living in a house with...er, amazing people, over there.

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No, it's just, the whole thing's quite overwhelming

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so it's only afterwards, when you're talking with your family

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and friends, you realise what an incredible thing it is

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and hopefully does lots of good things in the future for me.

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-Karren.

-Yes.

-Was there a time that you remembering starting to think

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that you had a potential winner there? Do you remember a moment?

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I think it...

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Sarah would say this was her lowest point

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but I thought it was quite a high point.

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And that was in the robot task,

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when you had that terrible row in the street

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and it was all going really badly, everything was falling apart,

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all the girls were fighting amongst each other but, as always,

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you managed to retain your cool, be sensible, not get emotional,

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try and steer your way through

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and I thought, "This is the sort of woman

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"that I would be in these type of situations -

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"try to be strong, try to bring people together,

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"try to avoid the conflict, walk away from the arguments,"

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and I thought, "You're going places."

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-Oh, thank you.

-Sarah has managed to sort of avoid a lot of the drama.

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Claude, did you see her winning this?

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Well, I'll tell you that I think that Sarah, right from the start,

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was a very good candidate and one has to say that she was composed.

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For me, I had a moment,

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if you like, when you and James were in the car in Bruges,

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when James came up with one idea, to try and get some chocolate samples free,

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and you then came up with the idea of actually trying to get

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some commission for bringing the people in and, at that moment,

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I thought, "These are two very, very bright people,

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"with real entrepreneurial spirit," so that, for me, was the moment when,

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from that moment on, I thought, "I'm really taking these two seriously."

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I thought you got the ferry to Bruges.

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Such a nit-picker.

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Russell, did you see her winning this?

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You know I did, Rhod, cos I was on very early in the run of this show

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and you asked me to predict a winner and I picked Sarah straightaway.

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In fact, I think I've cracked a bit of a formula with this show.

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It's always... Yes, it's an ambitious, passionate person,

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but clear-headed, calm under duress, driven.

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The people that never win are never the people that say, "I'm going

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"to smash everyone, if I lose, I'm going to set the house on fire.

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"When I'm indoors, I wear a mask of Lord Sugar with the eyes cut out.

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"I will win The Apprentice this year." Those people never win.

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It's always the people that go slightly down the middle and that's

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what you did - the silent killer, in your ninja mask at the back.

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"I will win" and, bang, investment and out.

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Well, Sarah, let's meet your new business partner.

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Please welcome Lord Sugar!

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-Welcome.

-How are you, Rhod?

-Welcome. I'm very well. Grab a seat.

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Grab a seat. You've made history. A double win on The Apprentice.

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Yes, yes.

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This is a historic moment, I suppose,

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in the 13 years we've been doing this, is that right?

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Yeah. And it's really because of... Well, I said it in the episode.

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-I was... Couldn't make a decision. It had to be both of them.

-Yeah.

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Is that it, really...

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Just couldn't? If you'd stayed there a few more days?

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You could do that, flip a coin, but that would've been unfair,

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wouldn't it, really?

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Yeah, they were two genuinely great experts in their fields

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-and I'm looking forward to going into business with them.

-Yeah.

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And you must feel... You know, chucking out £500,000.

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Oh, I thought you was going to say something...

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I thought you were going to say to me,

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"You must really feel one of them's better than the other."

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Oh, yeah, that's good TV! Which one do you prefer?

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-Which one do you like best?

-Um, yeah.

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Um, no, I like them both so, no, it's £500,000, as you've said, you

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know, it just goes to show that the investment that I'm prepared to

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make means that I'm genuinely... was genuinely torn as to who

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I was going to go into business with.

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Even for you, that's a lot of money.

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-Double the risk.

-Yeah, double the risk.

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Yeah, but, you know, as I said in the film, I'm a gambler, so...

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You know. I'm sure I've placed a good bet here.

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I haven't gone wrong in the past with all the other people

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that we've gone into business with. They seem to have done OK.

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The closest I can come to this, to get my head around it, is sometimes

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in Indian restaurants I can't decide between a prawn madras

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-and a chicken biryani.

-Yeah.

-So I have both.

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The investment here is slightly more.

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Yeah, little less spicy, I would think.

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On to Sarah specifically, what did you see in her?

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Well, I think a very steady businessperson who's already

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got a business going and has successfully run a business

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and I think it's ready to go like that.

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That's the point, to scale it up,

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and that's where I come into it, where my people come into it,

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to go that next mile where she's got the confidence now to have an

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investor like me to actually tell her what she can do

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and what she can't do and give her the confidence to move it forward.

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I have no idea about sweets, other than they break my teeth,

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and you're the boss, you know your business.

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All I'm going to do is make sure that we're going to do

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the correct mentoring from a business point of view.

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I think we'll expand that business very, very quickly.

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OK. Sarah's confectionary business plan and can-dy attitude...

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LORD SUGAR GROANS ..clearly appealed.

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Clearly appealed to Lord Sugar and ended with the sweet,

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sweet smell of success.

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Let's see where it all went so sweet.

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Now, Sarah, you already run a sweets gifting business, but I need

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convincing that you can grow your

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new business into a giant brand.

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Sarah's Chic Sweets and then the strapline is

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"saying it with sweets".

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I mean, there's a lot of sweets

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in there. I'm feeling stressed out.

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Lord Sugar was looking for a brand that had growth

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and scalability and Sarah's Chic Sweets just doesn't do it.

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I also thought of Sweeteze.

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It's punchy, it's one word, it's not such a mouthful.

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-I think that works a lot better.

-Much happier with this.

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Retro candy, saying it with sweets.

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Creating memories.

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The whole concept of Sweeteze is about sending a smile in a jar.

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She's right. There's no-one doing this particularly well within

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-the industry.

-Lord Sugar, this won't just be an investment for you.

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I will be the most successful Apprentice candidate there has been.

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Big words!

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We did see a more competitive Sarah in that final bit in the boardroom.

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-You and James...

-Yeah.

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Sort of little tug, little bit of competitive spirit coming out there.

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Well, you're fighting, at that point, for your life,

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and you just have to really, you have to go for it and you

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have to say everything you want to say and you have to try and be calm.

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And it is, it's... Yeah. It's not an environment... It's not fun.

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But it's your one chance

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to explain to Lord Sugar and Karren and Claude,

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what you're about and that you do have passion

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-and that you can succeed.

-It was a stressful few days.

-Yeah.

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That long walk down.

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It's always such a long walk they make you do down to the pitch.

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What was going through your mind on that half-hour walk?

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Do you know, it was...

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It was just surreal, to be walking down there and,

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to be honest, I was really excited and pumped up

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and I think the nerves were less than they had been at other stages

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because I knew what I was talking about and it was my business

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and my idea, so I felt really confident, but, obviously,

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as you walk down those stairs, it's overwhelming to see everybody

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and to see Lord Sugar and Karren and Claude and you just want

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to give it your all and you want to say everything in five minutes

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and you have to kind of just think about what you say and breathe.

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You clearly did a fab job.

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Russell, whenever I watch that pitch...

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I mean, comedians, we do that kind of thing,

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stand up on your own in front of the public every night.

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Every time I watch that, every year, I think that looks terrifying.

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I mean, I am a seasoned performer, I go out in front of people

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every night, but to go in front of your peers, terrifying.

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I would have come down those stairs like...

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Do you know when a horse has just been born and its legs...

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I probably would have overdosed on Imodium in the toilets.

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There's also never a gig worth £250,000 at the end of it.

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No. Well, there is at some of mine, but that's beside the point.

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Lord Sugar, do you feel pressure in those pitches,

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because you've assembled all these industry experts,

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this throng of people and then you've got two people very nervous,

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you know, putting themselves out. If that goes badly, does it...?

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Yeah, yeah, yeah, you do feel a little bit nervous that

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I have called in experts and I've got my two candidates there

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who could really embarrass themselves in front of everyone.

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Once they get going, you can see the nerves are draining out of them

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and they're getting on with it.

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This was the product that you very cannily, I thought,

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left around for everybody, just as a little bribe.

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Much more difficult for James to leave his IT branding.

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"Dear Lord Sugar, here's to a sweet new business venture,

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"yours sincerely, Sarah Lynn." You looked impressed with this.

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It's a good idea.

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And it was designed so that it goes through a letterbox

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-and you can see a sleeve go over it.

-Claude was tucking in at one point.

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-Those are your favourite.

-It never touched my lips, Alan, honestly.

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-What goes there? Prawns.

-I couldn't tell you.

-Prawns or that one.

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How many boxes did you get through, Claude?

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-Be honest.

-About three, yeah.

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It's a good bribe.

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You originally had Harrison's branding, of course,

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that they came up with, the...

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HE TRIPS OVER THE WORDS

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The tongue twister they come up with. Harrison?

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What have you got to say for yourself?

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Sarah has seen the final now herself,

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she can see the absolute lies you told about the market research.

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"100% of people loved it, everyone is going to rush home

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"and sell their house to buy as many sweets as they can.

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"I wish you could have been there. I wish you could have been there."

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You didn't mention the terrible billboard.

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No, to be honest, I just wanted her to do well.

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She had a stressful situation coming up so I don't think a few negative

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comments from some angry commuters would have helped that, so...

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Karren, they didn't give her the negative feedback.

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How well did Sarah's team support her vision, do you think?

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Well, I don't think they really understood Sarah's...

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-LORD SUGAR:

-Don't hold back.

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I'll try to be as polite and as direct as possible.

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But I think you were clearly disappointed.

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You are all about an elegant yet direct solution to problems.

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I've noticed that in all the weeks I've followed you.

0:16:060:16:09

And yet the brand with the sweets and the umbrella and the name,

0:16:090:16:13

I really did feel for you.

0:16:130:16:15

Your sub team, Sarah, had to get on with the billboard,

0:16:150:16:19

-the promotional video, without you there to supervise.

-Yes.

0:16:190:16:22

Let's remind ourselves how your creative supremos got on.

0:16:220:16:25

Action.

0:16:260:16:27

Siobhan, you're taking the piss! Give him the flowers.

0:16:290:16:34

Siobhan! You can't just do that!

0:16:340:16:37

All right, I'll do it properly now.

0:16:370:16:39

Do it properly, stop being a bellend!

0:16:390:16:41

-Delivery?

-You're kidding me, sending me this crap.

0:16:410:16:44

-Action!

-No!

0:16:440:16:46

I've got to ring the doorbell!

0:16:460:16:49

Give over, Siobhan, you're being annoying.

0:16:490:16:51

Siobhan, Siobhan, where are you?

0:16:540:16:57

That promotional video looked fun to shoot.

0:16:570:17:00

Are you disappointed your bit throwing the flowers

0:17:000:17:02

into the street didn't make the final cut?

0:17:020:17:04

I'm devastated, yeah.

0:17:040:17:05

Michaela, you weren't sure that Sarah was going to like what you

0:17:070:17:11

came up with and you were right, she didn't, but she got on with it.

0:17:110:17:14

Yes, it wasn't great, was it?

0:17:140:17:16

But I was dealing with Siobhan and Andrew...

0:17:160:17:18

Oh, no, it was Harrison, actually. Siobhan and Harrison, even worse!

0:17:180:17:21

Was it fun, shooting that video?

0:17:210:17:23

-Do you think it looked fun?

-I thought Siobhan was having fun.

0:17:230:17:27

Well, we have Sarah's family in the audience, I believe.

0:17:270:17:32

Family Lynn, where are you guys? Give us a wave.

0:17:320:17:35

There's loads of them.

0:17:350:17:37

-Dad, Kevin, are you up there?

-I'm here.

-Did you expect her to win?

0:17:370:17:41

Did I expect her to win? The apple didn't fall far from the tree.

0:17:410:17:44

Lord Sugar has made a very, very good investment.

0:17:460:17:49

Mum, Jackie, where are you?

0:17:490:17:52

Where does she get her supercool confident, unflappable,

0:17:520:17:56

-Zen-like calm from?

-Me.

0:17:560:17:59

-Does she?

-Yes.

0:17:590:18:01

And also, I think she picked up

0:18:020:18:04

a few tips from Karren along the way, as well.

0:18:040:18:07

-Definitely.

-Sarah, your husband's up there as well, I think?

-Yes.

0:18:070:18:12

I think Michael's up there as well.

0:18:120:18:14

Sarah was obviously very emotional in that final,

0:18:140:18:17

she says she's given up a lot at home to go through this process.

0:18:170:18:19

Were you secretly hoping she'd get chucked out

0:18:190:18:22

a little bit earlier so she'd come home?

0:18:220:18:23

I don't know, I was enjoying the time off as well, to be honest.

0:18:230:18:26

Does she have another side? Spill the beans.

0:18:280:18:30

-What's she like at home?

-She's really funny.

0:18:300:18:32

It's kind of funny seeing her on the telly, everyone's going,

0:18:320:18:34

"You're so serious, why are you so serious?"

0:18:340:18:36

-But at home, she's a completely different character.

-Is that true?

0:18:360:18:39

I do have a fun side. I think it's just it's a business show

0:18:390:18:42

and I'm focused, but, honestly,

0:18:420:18:44

I am not totally personality-less, I hope.

0:18:440:18:46

I don't think you came across as personality-less,

0:18:460:18:50

but very serious and focused.

0:18:500:18:51

Even my father was saying, "In every shot, you're like this,"

0:18:510:18:54

-this serious face.

-Were you trying to hide that fun side a bit?

0:18:540:18:57

That's cos the apple doesn't fall far from the tree.

0:18:570:18:59

I think even, yeah, my family watching were like,

0:19:010:19:03

"Gosh, you are serious," but I think it's just that I was focused

0:19:030:19:06

and I desperately wanted to win and make my mark,

0:19:060:19:08

so, yeah, on camera that comes across a certain way.

0:19:080:19:11

Did you never, when the cameras weren't there, were you like, right,

0:19:110:19:14

put a clown hat on, squirty water flower,

0:19:140:19:15

dancing on the roof, "This is the real me!"?

0:19:150:19:18

-What goes on in the house, stays in the house.

-Right!

0:19:180:19:21

Well, it's the end of the series, so, throughout this evening,

0:19:210:19:24

we will be presenting a host of awards to candidates

0:19:240:19:26

who have stood out in a particular field.

0:19:260:19:28

The You're Fired Excellence in Business Awards,

0:19:280:19:31

or YFEBAs for short.

0:19:310:19:33

This first award recognises that, under pressure,

0:19:330:19:35

we can all look like a bit of a numpty.

0:19:350:19:37

Yes, this YFEBA is for silliest question.

0:19:370:19:41

Let's have a look at who's made the short list.

0:19:410:19:43

And the nominees are...

0:19:450:19:47

Harrison, for his hilarious historical howler.

0:19:470:19:51

-We're in a Norman setting.

-Medieval?

0:19:510:19:53

They didn't even have cars then, did they?

0:19:530:19:55

Chris, for his "I think I'll tempt fate... Oh, dear."

0:19:550:20:00

-Do you not feel I performed well in the first four tasks?

-No.

0:20:000:20:03

Joanna, for her harebrained horticultural humdinger.

0:20:030:20:08

Something to do with the setting, fir trees.

0:20:080:20:11

-Is there such a thing as a tree with fur?

-It's F-I-R.

0:20:110:20:15

And Charles, for asking the wrong question

0:20:150:20:18

to the wrong person at the wrong time.

0:20:180:20:21

Is it possible just to have a breakdown of the girls,

0:20:210:20:23

-what did they sell, versus...

-It's nothing to do with you.

0:20:230:20:27

A hell of a lot more than you, anyway.

0:20:280:20:30

And the winner is Charles, ladies and gentlemen.

0:20:330:20:36

Charles, there you go.

0:20:420:20:43

Congratulations. Let me shake that hand.

0:20:430:20:45

Silliest question. What were you thinking?

0:20:450:20:48

Um, I was thinking that if we knew where they'd won,

0:20:480:20:50

we'd better be able to pick where we'd failed. That was it.

0:20:500:20:53

I thoroughly enjoyed the moment.

0:20:530:20:54

Lord Sugar, now that we've got you here,

0:20:540:20:56

what was the breakdown of the ladies figures?

0:20:560:20:58

-I can't remember.

-A hell of a lot more than you!

0:20:580:21:00

A hell of a lot more than you, mate!

0:21:000:21:02

Thanks very much, Charles, ladies and gentlemen.

0:21:020:21:04

Lord Sugar, what would you do without your trusted confidants,

0:21:080:21:14

-Karren and Claude?

-It would be impossible, really, in truth,

0:21:140:21:18

for me to know what to ask the candidates

0:21:180:21:22

when we're in the boardroom, because they are,

0:21:220:21:24

as I've always said, my eyes and ears. They don't miss a trick.

0:21:240:21:28

And they've been at it for so long...

0:21:280:21:30

Take that in the nicest way.

0:21:300:21:32

I was just thinking that.

0:21:330:21:35

-Um...

-LAUGHTER

0:21:350:21:37

No, it's not possible. It's a team, you see.

0:21:370:21:40

We are a team, so, sometimes in the boardroom,

0:21:400:21:43

when things get a bit heated, Karren steps in and Claude steps in

0:21:430:21:46

and just shuts them down, when there's a turmoil going on

0:21:460:21:50

because they know what went on out in the street

0:21:500:21:53

and all that stuff and then of course they can jump up

0:21:530:21:55

suddenly and say, "No, no, no, that's not exactly what went on.

0:21:550:21:58

"Would you mind clarifying that for Lord Sugar a little bit?"

0:21:580:22:01

A very polite way of doing it,

0:22:010:22:02

rather than saying, "You bloody liar."

0:22:020:22:04

But, no, it wouldn't be possible.

0:22:060:22:09

It would not be possible without these two.

0:22:090:22:11

How hard is it sometimes, Karren, not to jump in,

0:22:110:22:16

-when chaos is unfolding.

-Not that hard.

0:22:160:22:18

No, I mean, there is a tendency to go, "Oh, come on!"

0:22:190:22:24

But the truth is that Alan is not looking to offer an investment

0:22:240:22:27

to Claude and I, so he doesn't want us to help them.

0:22:270:22:31

He doesn't want them to fail but he doesn't want us to help them.

0:22:310:22:34

He wants to see how they cope on their own.

0:22:340:22:37

We see you at interview stage, Claude, and, Karren, we have

0:22:370:22:39

a little running joke that Karren is harsh but fair

0:22:390:22:42

but this year at the interview stage, I thought

0:22:420:22:45

you forgot the fair bit. You were pretty harsh.

0:22:450:22:48

I think on the contrary, I think I've been misunderstood.

0:22:480:22:51

My sole objective is to try and find a business plan

0:22:530:22:56

and the individual and make sure that those are the ones

0:22:560:22:59

that go through to the next round,

0:22:590:23:01

so, for me, I'm only caring

0:23:010:23:02

about making sure that the business plan hangs together

0:23:020:23:05

and the person is investable. That's it.

0:23:050:23:07

So if by chance I happen to be a bit direct with some of the people,

0:23:070:23:12

that is very unfortunate, but, truthfully,

0:23:120:23:14

my only objective is to actually

0:23:140:23:16

find the best candidate to go through.

0:23:160:23:18

OK. How would you cope, Russell, with Karren and Claude?

0:23:180:23:21

Following your every move.

0:23:210:23:22

I can imagine it being a stand-up gig

0:23:220:23:25

and just the light bouncing off the stage and seeing Claude

0:23:250:23:28

-sat there passively watching a stand-up set...

-Making notes!

0:23:280:23:31

The joke had no internal structure.

0:23:310:23:33

It was an incoherent narrative

0:23:350:23:37

and I wouldn't laugh even if Lord Sugar paid me.

0:23:370:23:39

Well, The Apprentice wouldn't be The Apprentice without Karren

0:23:410:23:44

and Claude hiding in hedges and leaping out of cupboards.

0:23:440:23:47

This year, they've gone to ever greater lengths to keep

0:23:470:23:49

their beady eyes on our candidates and dob them in to Lord Sugar.

0:23:490:23:53

MUSIC: Simply The Best by Tina Turner

0:23:530:23:57

I have eyes on the back of my head.

0:24:020:24:04

Nothing will escape my attention.

0:24:060:24:07

It's not rocket science, this.

0:24:150:24:16

Poo, bag, put the two together and clean-up.

0:24:160:24:19

A complete and colossal waste of precious time.

0:24:190:24:22

Just monogram the thing and get out and get on.

0:24:220:24:25

That's a good bit of business, rather tasty.

0:24:250:24:27

Toe curling.

0:24:270:24:29

-She certainly has style.

-Absolutely.

0:24:290:24:31

And so do I.

0:24:310:24:32

APPLAUSE

0:24:370:24:40

Sarah, to give you an idea of what partnership with Lord Sugar

0:24:400:24:42

is going to be like, we've got some previous winners out there.

0:24:420:24:45

Can we talk to Tom? Tom Pellereau? 2011.

0:24:450:24:49

And Alana is there. Alana, 2016, hello.

0:24:490:24:52

-Hi.

-Hi, there.

0:24:520:24:54

Tom, you set up a business with Lord Sugar after winning in 2011.

0:24:540:24:57

What one piece of advice would you give to Sarah?

0:24:570:25:01

Well, this is rather difficult because he's here,

0:25:010:25:03

but absolutely listen to what he says

0:25:030:25:05

because he is a business genius and, with his help,

0:25:050:25:08

my business should reach 4,000,000 turnover this year

0:25:080:25:11

and for a little inventor like me, that's just insane

0:25:110:25:15

and that's all because of listening to him.

0:25:150:25:17

Alana, you were sat where Sarah is sitting this time last year,

0:25:170:25:20

in the winner's chair. What's the last 12 months been like for you?

0:25:200:25:24

It's been incredible. Congratulations, Sarah, by the way.

0:25:240:25:27

-Thank you.

-You're going to have the most incredible year.

0:25:270:25:30

I've gone from being a baker in my own kitchen, just me

0:25:300:25:33

and my partner baking cakes and going out at the weekend,

0:25:330:25:35

to now we've got 40 ambassadors across the country

0:25:350:25:37

going out and selling our cakes.

0:25:370:25:39

And Lord Sugar set me the task to get 200 by the end of next year,

0:25:390:25:42

so it's been, it's just been an incredible year.

0:25:420:25:45

It's been a long process, Sarah. 12 weeks.

0:25:450:25:47

What's been the highlight for you? Apart from winning.

0:25:470:25:49

Yeah, it has to be, obviously, winning,

0:25:490:25:52

but I think in terms of a task, Wembley. I love football.

0:25:520:25:56

I loved walking out into the Royal Box and doing that task and it

0:25:560:25:59

was just really fun and to win on a fun task,

0:25:590:26:01

that was just... Yeah, I loved it.

0:26:010:26:03

I loved every minute.

0:26:030:26:05

-OK. Huge congratulations...

-Thank you so much.

0:26:050:26:07

..once again, from all of us. Let's have a look at your highlights.

0:26:070:26:09

Welcome and thank you so much.

0:26:090:26:12

Big smiles. Let's do this.

0:26:120:26:15

-Do I look catwalk?

-Go on, Sarah. Sarah is the best.

0:26:150:26:19

She's professional, she's straightforward, she's lovely.

0:26:190:26:22

She is just an all-round perfect lady.

0:26:220:26:25

We sold them all!

0:26:250:26:27

Fantastic. Thank you so much.

0:26:270:26:29

Just zip it or be constructive.

0:26:290:26:31

She's really young at heart and really cool

0:26:330:26:36

but the main thing I would say

0:26:360:26:37

about Sarah is she is really caring.

0:26:370:26:39

Let's keep talking and let's win this.

0:26:400:26:42

I'm back!

0:26:420:26:44

Sarah is unbelievable.

0:26:450:26:47

She is driven, focused and absolutely hilarious.

0:26:470:26:51

The nicest woman I've met in years.

0:26:510:26:53

Sugar is going sweet.

0:26:540:26:55

Well, Sarah, not only do you get Lord Sugar's £250,000 investment,

0:27:010:27:05

but - and a lot of people see this as the main prize, really -

0:27:050:27:08

cos we've got a little gift for you. No offence, the money is good,

0:27:080:27:11

but you may consider this your main prize.

0:27:110:27:14

So, this is to inspire... AUDIENCE GASPS

0:27:140:27:17

..your forthcoming... Wow, I've never brought

0:27:170:27:19

anything up from this table that's got a wow before.

0:27:190:27:22

This is a You're Fired box of sweets, as you can tell.

0:27:220:27:27

They are all individually tailored to you.

0:27:270:27:29

We've got some Elizabeth Gobstoppers. As you can see.

0:27:290:27:34

Karren's Lemon Sours.

0:27:350:27:37

It says, "Suck on these and stand in front of a mirror in amazement

0:27:370:27:41

"as your face magically recreates

0:27:410:27:43

"the disappointed face Karren pulls in the boardroom."

0:27:430:27:46

We've got Claude's Chocolate Mice, "Hard on the outside,

0:27:480:27:52

"but inside as soft and gentle as a little mouse."

0:27:520:27:55

Isn't that right, Claude?

0:27:570:27:58

Yeah.

0:27:580:27:59

I've always found that.

0:27:590:28:01

Lord Sugar, you've got your own range here.

0:28:020:28:04

-What have I got? Load of balls?

-Yours... Load of balls.

0:28:040:28:06

Lord Sugar's chocolate footballs.

0:28:080:28:10

Lots of different teams in there.

0:28:100:28:13

But Spurs are always on the top.

0:28:130:28:15

Oh, yes.

0:28:150:28:16

Sarah, I hope you enjoy them,

0:28:160:28:18

I hope it inspires your confectionery ranges in the future.

0:28:180:28:20

I'm going to put them down here.

0:28:200:28:23

Ladies and gentlemen, Lord Sugar's new business partner

0:28:270:28:29

and one of the winners of The Apprentice 2017, Sarah Lynn!

0:28:290:28:33

CHEERING

0:28:330:28:35

It's time for another award.

0:28:390:28:40

The next YFEBA recognises that the boardroom can be a daunting place.

0:28:400:28:44

A gladiatorial arena where egos can be battered

0:28:440:28:47

and dodgy decisions decimated.

0:28:470:28:49

And sometimes, only a conversational knockout will do.

0:28:490:28:52

So this award is for best boardroom shutdown.

0:28:520:28:55

Let's have a look at the contenders.

0:28:550:28:57

And the nominees are...

0:28:590:29:01

Karren, for her no-star review of Bushra's banter.

0:29:010:29:06

So I think they felt that they had to be sort of funny and engaged.

0:29:060:29:10

But it wasn't funny.

0:29:100:29:11

And it certainly wasn't engaging.

0:29:110:29:13

Ross, for trying to fight fire with fire and almost getting fired.

0:29:130:29:17

-Had you run out of time, then?,

-Well, this is...

0:29:170:29:20

-Who went to the designer?

-I'm trying to actually explain, preferably -

0:29:200:29:24

not to be rude - but uninterrupted would be really helpful

0:29:240:29:26

just so I can get something across...

0:29:260:29:28

Claude, for disappointing Anisa with this dismissive dis.

0:29:280:29:32

That was all down to me and my photography skills, I had to...

0:29:320:29:35

Sarah would have done it.

0:29:350:29:36

There was no great skill.

0:29:360:29:38

And Lord Sugar, for bursting Sajan's boardroom bubble.

0:29:380:29:42

I'm here to be mentored.

0:29:420:29:44

I'm still building my confidence

0:29:440:29:46

and I've still got a long way to go in this process.

0:29:460:29:48

I'll decide whether you've got a long way to go in this process.

0:29:480:29:51

And the winner is...

0:29:540:29:55

Ooh, I wonder who it could be, Lord Sugar?

0:29:550:29:58

Obviously, it's you.

0:29:580:30:00

-Really?

-Lord Sugar, ladies and gentlemen. Of course it is.

-Oh!

0:30:000:30:03

Who else could I give an award to with you sitting there?

0:30:030:30:05

-Thank you so much.

-My pleasure.

-Thank you very much.

0:30:050:30:07

-What a surprise.

-Yeah.

0:30:070:30:09

I'll decide if I take this award or not.

0:30:090:30:11

LAUGHTER

0:30:110:30:13

-Have you recovered, Sajan?

-No, still hurting, but we'll get there.

0:30:130:30:16

LAUGHTER

0:30:160:30:18

Well, I still can't quite believe it, but it's a unique Apprentice

0:30:180:30:21

this year, as Lord Sugar chose not one, but two business partners.

0:30:210:30:25

Before we meet the second winner,

0:30:250:30:27

let's remind ourselves of that historic moment.

0:30:270:30:29

This particular year...

0:30:290:30:31

..I'm going to double my investment

0:30:330:30:36

and I'm going to start a business with both of you.

0:30:360:30:39

-Thank you.

-I won't let you down, Lord Sugar.

0:30:410:30:43

It means the world to me.

0:30:430:30:45

Ladies and gentlemen, James White. CHEERING

0:30:450:30:48

James, congratulations.

0:30:520:30:54

Thank you very much.

0:30:540:30:55

An historic Apprentice first. Two winners.

0:30:550:30:57

-How do you feel?

-Can't believe it.

0:30:570:30:59

-Can you?

-No!

0:30:590:31:01

-No, worked hard. Worked hard.

-Yeah.

0:31:010:31:04

Like Sarah, you did seem very confident, very determined,

0:31:040:31:07

very focused. Did you think you were going to win?

0:31:070:31:09

I couldn't call it between me and Sarah,

0:31:090:31:11

so I could see why we both ended up with the investment, but absolutely.

0:31:110:31:15

I went in there to win and come out on top.

0:31:150:31:17

-Well, joint top!

-This clearly meant a lot to you, as well.

0:31:170:31:20

-Yeah.

-You spoke about your dad and how much it meant to you...

0:31:200:31:22

Yeah. Absolutely.

0:31:220:31:26

You know, I would say he is one of my biggest motivations

0:31:260:31:29

and the reason why I'm so determined as, I would say,

0:31:290:31:32

a young person.

0:31:320:31:33

But, yeah, hopefully he is proud.

0:31:330:31:36

I'm proud, son.

0:31:360:31:37

Can't be any prouder.

0:31:370:31:39

Good man, good man.

0:31:390:31:41

Lord Sugar, you have touched briefly on why...

0:31:410:31:43

what you saw in James, why you wanted him as a business partner,

0:31:430:31:46

but in a bit more detail, what was it about him and his business?

0:31:460:31:50

He knows his business inside out.

0:31:500:31:53

That's what I think we found.

0:31:530:31:55

And of course, I have a business partner in Ricky Martin,

0:31:550:31:59

who's in the recruitment industry.

0:31:590:32:01

But what I have picked up from Ricky has given me

0:32:010:32:05

enough experience to know that he knew what he was talking about.

0:32:050:32:09

If you understand what I mean.

0:32:090:32:11

-Did you know that he didn't know anything about this?

-He fooled me.

0:32:110:32:16

And, yeah, he is going

0:32:160:32:17

to specialise in something called cyber-security which is

0:32:170:32:20

an up-and-coming industry now.

0:32:200:32:24

It's very important because we're hearing so much of this hacking

0:32:240:32:27

going on, it is a growing industry.

0:32:270:32:29

If I did have something on my computer that

0:32:290:32:32

I needed to remove, would you be able to help with that at all?

0:32:320:32:35

-I think...

-I was on tour and I downloaded something by accident!

0:32:350:32:38

LAUGHTER

0:32:380:32:39

-No, I've never...

-Yeah, at a small cost.

0:32:390:32:41

-KARREN:

-He keeps checking it's there every day.

0:32:410:32:43

Can you stop the Viagra... Can you stop the Viagra e-mails?

0:32:430:32:46

Claude, you shadowed James throughout the process.

0:32:480:32:51

Well, I found James to be somebody who is very serious, very committed

0:32:510:32:54

and I think in every single task, he demonstrated that he had the

0:32:540:32:57

ability to seize on the task, to do the negotiating, to do the selling.

0:32:570:33:00

And I think he was pretty impressive right from the start.

0:33:000:33:03

-Very serious... Are you very serious?

-Do I look really serious?

0:33:030:33:06

No, I am serious when it comes to work. But I've got the other side.

0:33:060:33:08

Seriously hot!

0:33:080:33:10

-All right, Russell!

-Were you trying to put forward a certain...?

0:33:110:33:15

Yeah, I came into this process to win it

0:33:150:33:17

and I wanted to take it seriously.

0:33:170:33:18

But, in the house, as Sarah said, behind closed doors we had some fun.

0:33:180:33:23

Not me and Sarah!

0:33:230:33:24

LAUGHTER

0:33:240:33:26

But, no, I've got a light-hearted side as well.

0:33:260:33:29

Yeah. James has been very capable and determined, Karren.

0:33:290:33:32

Is he the perfect candidate?

0:33:320:33:34

Well, there's a couple of things that stand out with James.

0:33:340:33:36

He is young, he's ambitious, he understands the business he's in,

0:33:360:33:40

he has a vision for the future, he's not afraid of hard work.

0:33:400:33:44

You hold yourself very well.

0:33:440:33:46

And I think those are all the things that Alan is looking for.

0:33:460:33:49

-Nice.

-I mean, they take every box, tick, tick, tick.

0:33:490:33:52

That's really nice to hear.

0:33:520:33:53

Well, Lord Sugar was obviously keen to recruit a recruiter,

0:33:530:33:57

so let's have a look at how the head honcho went about headhunting

0:33:570:34:00

the head hunter.

0:34:000:34:02

James, IT recruitment is a very crowded market.

0:34:020:34:06

So you need to prove to me that your new business can stand out.

0:34:060:34:09

So that would leave you three to do the digital billboards.

0:34:090:34:13

This is my baby, I need this to work.

0:34:130:34:15

As soon as I say action, you go.

0:34:150:34:17

Action! Hopefully, we can present him as a really credible brand.

0:34:170:34:20

Cut.

0:34:200:34:21

You'll have experts in that pitch who know recruitment.

0:34:210:34:24

-Bet your bottom dollar, they'll probably be an IT person.

-100%.

0:34:240:34:26

And they will say, we are a specialist, we do these functions.

0:34:260:34:29

Meeting Ricky was really helpful.

0:34:290:34:31

I need to focus more on cyber-security.

0:34:310:34:33

That's what he told me, so I'm going to take that away.

0:34:330:34:35

I'm here to unveil my new IT recruitment business.

0:34:350:34:39

First Tier Talent.

0:34:390:34:40

We want to be the best.

0:34:400:34:42

We want to stand out from the rest.

0:34:420:34:43

APPLAUSE

0:34:430:34:46

If he came to me tomorrow, I'd give him some business.

0:34:470:34:50

I don't think that you would find a better candidate to front

0:34:500:34:52

a company in my industry, an industry that you know works,

0:34:520:34:55

that you know is extremely profitable if you get it right.

0:34:550:34:59

James seemed to enjoy the pitch, Lord Sugar.

0:34:590:35:01

He had a bit of fun at the expense of the promotional video with

0:35:010:35:04

Charles, had a good laugh at the end of that.

0:35:040:35:05

He gave a very good account of himself in that pitch.

0:35:050:35:08

Yeah, yeah.

0:35:080:35:10

I can understand why he had a bit of fun with Charles running!

0:35:100:35:12

He won, he won the race, Charles.

0:35:150:35:18

-He did, he did win.

-This was the brand.

0:35:180:35:21

This was the brand that you and Joanna knocked up in ooh...24 hours!

0:35:220:35:26

-Tell us, were you panicking a bit?

-Yeah...

0:35:280:35:30

It was the final, it was taking you a long time to come up with

0:35:300:35:33

a brand and a strapline.

0:35:330:35:35

Yeah, we had a bit of a brain freeze.

0:35:350:35:36

We got stuck on a few ideas and... Well, Karren was there!

0:35:360:35:40

We couldn't think around them

0:35:400:35:41

and, yeah, this is what we come up with in the end.

0:35:410:35:44

Backed it and, what do you think? Do you like it?

0:35:440:35:48

Well, it's hard to get excited about IT recruitment,

0:35:480:35:51

isn't it, Russell? Do you find?

0:35:510:35:53

I actually do.

0:35:530:35:55

If you think about what major IT stories there have

0:35:550:35:57

been in the news that everyone in this room has read.

0:35:570:36:00

It's people's i-clouds being hacked,

0:36:000:36:01

their personal photos appearing on...

0:36:010:36:03

I mean, this is hot business at the moment.

0:36:030:36:05

It's just on the branding front,

0:36:050:36:07

you could have got more alliteration with "Top Tier Talent".

0:36:070:36:09

That's also the very top,

0:36:090:36:11

rather than the office junior who would be the first tier.

0:36:110:36:14

Yeah, yeah. That's the feedback we had.

0:36:140:36:15

But top tier would be a seamless...

0:36:150:36:17

Obviously you must have slept well, that night,

0:36:170:36:20

because unlike Sarah, she didn't sleep the whole night

0:36:200:36:23

and in the morning, changed the brand name!

0:36:230:36:25

-Yeah.

-So you must have a good kip that night.

0:36:250:36:28

Yeah, best one out of the whole series.

0:36:280:36:30

Karren, a lot was made of James has worked for a big company, got a

0:36:300:36:34

lot of clout, you pick up the phone, people answer it very quickly.

0:36:340:36:37

He's gone out on his own now.

0:36:370:36:39

-How different is that?

-Well, hugely different.

0:36:390:36:42

When you have the big support, the marketing budget,

0:36:420:36:45

the huge company behind you, that helps.

0:36:450:36:46

But James has something even better now.

0:36:460:36:48

He has Alan.

0:36:480:36:50

And Alan will open those doors, he will push him forward,

0:36:500:36:52

he will help him with the branding.

0:36:520:36:54

All the background stuff that you have to do when you set up a

0:36:540:36:57

small business, you are not only the finance director,

0:36:570:37:00

but you're also the tea lady. You're cleaning the office at night.

0:37:000:37:02

Alan will have all that infrastructure taken

0:37:020:37:04

care of for him so all he has to concentrate on is the sales.

0:37:040:37:08

And he has something unique when he says,

0:37:080:37:10

my business partner is Lord Sugar.

0:37:100:37:12

-People will say, "Yes, I'll see you."

-Yes.

0:37:120:37:14

And I think that gives him a huge advantage.

0:37:140:37:16

-Yes.

-Much more so than you would ever have on your own.

0:37:160:37:20

You should have said that in the interviews, when everybody was

0:37:200:37:22

saying you haven't got any clout,

0:37:220:37:23

you should have said, "Yeah, but Lord Sugar will have my back.

0:37:230:37:26

"It'll be fine."

0:37:260:37:28

Claude, in the interviews, you picked James up on some...

0:37:280:37:32

I think you described them as wildly optimistic or fanciful

0:37:320:37:36

trading projections.

0:37:360:37:37

Presumably he has a better chance of hitting those targets now?

0:37:370:37:40

Well, I think that everyone who comes into the interviews,

0:37:400:37:43

they do tend to exaggerate their capabilities and try to show

0:37:430:37:48

that year one, they're going to make an enormous amount of profit.

0:37:480:37:50

I think they would be best advised to be a bit more sensible about it

0:37:500:37:53

because in year one of a typical start-up,

0:37:530:37:56

you're not expected to make a profit, so it doesn't really matter.

0:37:560:37:59

You've got to show the way... your path.

0:37:590:38:01

-So I think your numbers were outrageous...

-Yeah, yeah.

0:38:010:38:04

..and I'm hoping that you have dialled them down a bit.

0:38:040:38:08

Lord Sugar doesn't want to hear that!

0:38:080:38:11

Dial them up, dial up.

0:38:110:38:13

No, you've got to be realistic about these things.

0:38:130:38:15

You chose a very creative team

0:38:150:38:18

-and the stuff they came up with sort of reflects that.

-Yeah.

0:38:180:38:22

Let's have a look at the videos and billboards your team came up with.

0:38:220:38:25

You need really to be selecting things

0:38:250:38:27

-that relate to an IT industry.

-Could be like an IT ninja.

0:38:270:38:30

The campaign needs to stand out, we can't be too boring, either.

0:38:300:38:32

-It is not a pantomime.

-But we have to stand out.

0:38:320:38:34

What says credible more than a guy in a suit wearing...

0:38:340:38:37

King Charles. King Charles, I bow to you! Yeah.

0:38:370:38:39

-How are we looking? How are we looking?

-Nah.

0:38:390:38:42

You could be a lobster.

0:38:420:38:43

Why does he have to be a lobster?

0:38:430:38:45

The more random, you are going to stand out.

0:38:450:38:47

OK, Charles, leave it on, let's get a photograph.

0:38:470:38:49

-OK, fine, fine.

-Lovely.

0:38:490:38:51

I think that's enough of you dressed up like that.

0:38:510:38:53

Charles standing as a lobster...

0:38:570:39:00

It's like a drunken photo booth at a wedding!

0:39:000:39:02

Me and Charles shared a room and we had a bond like no other.

0:39:020:39:06

-You clearly got on really well.

-Yeah, yeah.

0:39:060:39:08

And I just picked him because I knew he would perform well

0:39:080:39:11

-being a lobster...

-LAUGHTER

0:39:110:39:13

But, no, I knew he would have my back.

0:39:130:39:15

I knew he would work hard, same as Elizabeth and Joanna.

0:39:150:39:18

And Anisa has a lot of creativity.

0:39:180:39:19

So I had a really good team.

0:39:190:39:20

Elizabeth, this was the final.

0:39:200:39:22

-Yes.

-All about James.

0:39:220:39:24

-Of course.

-And you still took over?

-Yes!

0:39:240:39:27

Lord Sugar, were you half expecting to see Elizabeth come down the...

0:39:270:39:33

Maybe, yeah.

0:39:330:39:34

With a lead around his neck.

0:39:350:39:37

Maybe.

0:39:370:39:38

Elizabeth would be a good face of the firewall cyber security you develop.

0:39:400:39:43

"Get out of the way!"

0:39:430:39:45

When you try and hack the computer,

0:39:450:39:47

"You are not coming into this device!"

0:39:470:39:49

We have got your family as well, James, in tonight.

0:39:510:39:55

-Where's your family? Dad?

-Yes, Dad.

0:39:550:39:57

Who have we got, we've got Dad, we've got brother Richard...

0:39:570:40:01

-Where's Dad? Dad's name is James?

-It's James, yes.

0:40:010:40:05

-Yes.

-James.

0:40:050:40:07

It's a great name, have to carry it on.

0:40:070:40:10

What's your brother's name, James?

0:40:100:40:13

-It's Stephen James.

-Is it?

0:40:130:40:15

I was going to ask where he gets his business acumen from.

0:40:150:40:18

We know where he gets his name from.

0:40:180:40:19

-Does he get his business acumen from you, James?

-Absolutely.

0:40:190:40:22

You said, I think, James, at one point you said

0:40:220:40:24

that your father once sold a coat for 50 grand.

0:40:240:40:27

He did, yeah.

0:40:270:40:28

What was Lord Sugar like as a customer?

0:40:280:40:30

I was going to sell it for 5,000, but I saw him coming

0:40:320:40:35

and charged him 50.

0:40:350:40:36

Where is brother, brother Richard James?

0:40:370:40:40

Has he always had the old catalogue model swagger going on?

0:40:420:40:46

Yeah, he has, actually.

0:40:460:40:47

Even as a child, just as he would walk into rooms he would

0:40:470:40:51

come in with that James smile that we see and just that persona

0:40:510:40:56

that James has that has served him so well on the show.

0:40:560:40:58

The only thing I would say about that is

0:40:580:41:00

don't ever try those curtains again.

0:41:000:41:02

I got that from you!

0:41:020:41:05

Well, earlier in the process,

0:41:050:41:06

we witnessed one of the most amusing mix-ups in Apprentice history

0:41:060:41:09

when our plucky candidates found themselves creating

0:41:090:41:12

an advert for a brand-new car.

0:41:120:41:14

James and his team decided to shoot the ad where no man has ever gone

0:41:140:41:19

to film a modern family car ad before.

0:41:190:41:22

Now, I think that it could be good to come to an old village,

0:41:280:41:31

like a Norman village.

0:41:310:41:33

-DRAMATIC MUSIC

-We're trying to get the family

0:41:330:41:36

out of the house in the morning. We've got to be in a family home.

0:41:360:41:38

And then have yourself driving out in a brand-new car...

0:41:400:41:44

James, I don't think this is an English village.

0:41:440:41:46

I think this is a...

0:41:460:41:47

..pretend village.

0:41:490:41:52

Oh, my God! Oh, good God!

0:41:520:41:54

It's not an English chocolate box village.

0:41:560:41:58

I think I was thinking of more of a...uh...small village.

0:41:590:42:02

APPLAUSE Happy memories?

0:42:050:42:07

-What was... What was... Why? Why, James? Why?

-Do you know what?

0:42:070:42:11

I have no idea what happened.

0:42:110:42:12

I just turned up and I was like, "OK, let's roll with this."

0:42:120:42:15

Karren, you were there, you were following James on that task.

0:42:150:42:17

Do you have any insight into how they ended up there?

0:42:170:42:20

They thought...

0:42:200:42:21

All they saw was the word "village," so they were thinking

0:42:210:42:24

chocolate box houses, lovely little streams, a cute little place.

0:42:240:42:28

But it had in big letters Norman village, and a picture

0:42:280:42:33

of exactly... of the man hanging.

0:42:330:42:37

You must love it, Lord Sugar,

0:42:370:42:39

when things like that happen. You must do.

0:42:390:42:41

What happens is I get a phone call from Karren, going,

0:42:410:42:45

"You are not going to believe this, you are not going to believe,

0:42:450:42:47

"you could not make this up, at the moment,

0:42:470:42:50

"where we are, with a new.. brand-new car

0:42:500:42:53

"from one of the major manufacturers in the world

0:42:530:42:56

"and we're stuck here with a load of geese."

0:42:560:42:58

Did you call Lord Sugar on a tin with an old wire?

0:42:580:43:03

-The car got attacked, actually, by a peacock.

-Did it?

0:43:030:43:05

Yeah, it got a dent in it. We had to take it back.

0:43:050:43:09

They weren't impressed.

0:43:090:43:10

It is time for another award.

0:43:100:43:12

Once again, our candidates have been on fine form in the talking

0:43:120:43:15

department, spoiling us with sterling speeches,

0:43:150:43:17

pithy putdowns, and memorable mumbles.

0:43:170:43:20

This next YFEBA is for quote of the series.

0:43:200:43:23

Let's take a look at the front-runners.

0:43:230:43:26

And the nominees are...

0:43:280:43:29

Elizabeth for a classic carnivorous confession.

0:43:300:43:34

I had my hands in that meat, and I mixed it.

0:43:340:43:37

Michaela's pithy review of Bushra's management skills.

0:43:370:43:41

-Well...

-She's a bellend.

0:43:410:43:43

Sinead, I mean Siobhan for her takedown of Gemma, I mean Elizabeth.

0:43:430:43:47

We're getting there now, aren't we, Sinead? Do you...

0:43:470:43:50

-It's not Sinead, it's Siobhan, yeah?

-I'm sorry, Siobhan.

-If you don't remember it, don't say it.

0:43:500:43:54

Or Harrison for managing to look a right Antwerp

0:43:540:43:57

despite being in Bruges.

0:43:570:43:59

If you look around, you can just see,

0:43:590:44:01

there's people everywhere, literally.

0:44:010:44:03

And the winner is...

0:44:070:44:09

Elizabeth!

0:44:090:44:11

For her meaty mix.

0:44:110:44:13

APPLAUSE

0:44:130:44:15

Elizabeth, congratulations.

0:44:200:44:22

-Thank you.

-Well done. There is your YFEBA.

0:44:220:44:24

Quote of the series. How do you feel?

0:44:240:44:27

Aw, it's lovely. Thank you.

0:44:270:44:29

I'm not going to lie to you, quote of the series,

0:44:290:44:31

we could almost have picked pretty much anything you said.

0:44:310:44:34

I've got a big mouth, haven't I?

0:44:340:44:35

I've got lots of things come out of it at any given point.

0:44:350:44:38

You've been very entertaining. Elizabeth, ladies and gentlemen.

0:44:380:44:41

CHEERING AND APPLAUSE

0:44:410:44:43

Woo.

0:44:440:44:46

All our lovely candidates are sitting up there.

0:44:460:44:49

This year's candidates. I thought I would do something just for you.

0:44:490:44:53

You haven't, of course, won Lord Sugar's investment

0:44:530:44:56

but that doesn't mean you can't have a nice Christmas.

0:44:560:44:58

If you reach under your seats, folks,

0:44:580:45:00

I have put a little Christmas present under there

0:45:000:45:03

for each of you. Don't unwrap them yet.

0:45:030:45:05

If you just take them out. I'm going to ask Russell to

0:45:050:45:07

head up there amongst you and supervise the unwrapping of the Christmas gifts.

0:45:070:45:11

Russell, would you like to pop up into the audience there?

0:45:110:45:14

It would be my pleasure. It's another Apprentice first.

0:45:140:45:16

Has anyone ever got out of their seat before and invaded the audience?

0:45:160:45:19

-I don't think so.

-Another first, ladies and gentlemen.

-Another first.

0:45:190:45:22

Ladies and gentlemen, Mr Russell Kane.

0:45:220:45:24

I feel a bit starstruck. Does everyone feel a bit starstruck seeing these guys?

0:45:260:45:29

Sitting next to them. Oh, my God, I can't even face you.

0:45:290:45:31

You can start unwrapping your presents now,

0:45:310:45:33

to see what you've all got.

0:45:330:45:35

Sorry, Harrison. It's just lads, though, innit? It's banter. Wahey!

0:45:350:45:38

LAUGHTER

0:45:380:45:40

Harrison, look at all these people, it's amazing, isn't it?

0:45:400:45:42

So, Andrew, what have you got there?

0:45:420:45:46

So, mine, surprisingly, is a beer, with vodka, gin, and whisky finish.

0:45:460:45:49

That is guaranteed to get you off your nut.

0:45:490:45:51

And this is of course because you were taking people on a beer

0:45:510:45:54

tour in cultural Bruges and was focused on them having a skinful.

0:45:540:45:57

-Yeah.

-How much is a skinful, just for viewers at home?

0:45:570:46:00

To about there. So the rest of it

0:46:000:46:02

is just alcohol. And you've just got, you know, just enough.

0:46:020:46:04

And how long was it after you were fired into your taxi

0:46:040:46:06

journey before you were off your nut in the taxi?

0:46:060:46:08

Euston station.

0:46:080:46:10

That's the type of stable investment you were

0:46:100:46:12

looking for, Lord Sugar.

0:46:120:46:13

There you go.

0:46:140:46:16

So, Harrison, while you're there, what have you been gifted?

0:46:160:46:18

-Let's have a little look.

-A tiny little box

0:46:180:46:20

with a tiny little thimble of yoghurt.

0:46:200:46:23

It's a thimble of yoghurt.

0:46:230:46:26

Now, I have actually been inspired since watching that

0:46:260:46:30

and I've experimented with a few others.

0:46:300:46:32

I had a pinhead of sour cream with my nachos the other day.

0:46:320:46:35

That will do, at least, what, a family full.

0:46:350:46:38

-So, I'm happy, yeah.

-I'd keep it away from Andrew,

0:46:380:46:41

he'll probably neck it, thinking it's a sambuca.

0:46:410:46:43

Harrison, ladies and gentlemen. Absolute legend.

0:46:430:46:46

Ah, there you are, Siobhan.

0:46:480:46:49

-Sinead.

-Sinead? Yes, stand up, please, Sinead.

0:46:490:46:53

So, of course, you famously over-ordered the wine in Wembley,

0:46:540:46:58

collapsing the whole economics of your task.

0:46:580:47:01

So, if you would like to talk us through your gift.

0:47:010:47:03

I think we've got one of the bottles that was left.

0:47:030:47:06

Siobhanignon blanc.

0:47:060:47:08

We've got a Siobhanignon blanc.

0:47:080:47:10

Now, how do you feel about the amount of wine you ordered on that task?

0:47:100:47:13

There won't be a dry night, that's what I'm about.

0:47:130:47:16

We had a sample of your wine, and after half the supply,

0:47:160:47:19

Harrison did actually sound like Frank Sinatra, it was amazing.

0:47:190:47:23

Thank you, Siobhan, ladies and gentlemen.

0:47:230:47:25

Anisa, up you get.

0:47:250:47:28

So, if you'd like to talk us through your gift.

0:47:280:47:31

My special gift is a Bruges factfinder with some pens,

0:47:310:47:35

which I'm thinking is how Charles could work out

0:47:350:47:37

where we're going to go and actually not get us lost this time.

0:47:370:47:40

And I can remember the facts. It would be great.

0:47:400:47:42

So, you are not a fan of facts, are you?

0:47:420:47:43

No. I've said it about a million times,

0:47:430:47:46

I don't like the facts.

0:47:460:47:47

1089 mean anything?

0:47:470:47:49

-No.

-The year it became capital of Flanders. Sit down, Anisa.

0:47:490:47:52

Now, who am I looking for?

0:47:520:47:54

I'm looking for Danny. Is Danny anywhere?

0:47:540:47:56

-Oh, sorry, mate. Stand up. Danny, how are you?

-I'm all right.

0:47:560:48:00

-You all right?

-I thought you were the nuts, I thought you went out early.

-I agree with that.

0:48:000:48:04

We're not going to do any jokes about how you went out early,

0:48:040:48:07

that would be cruel, so just talk us through which gift you got.

0:48:070:48:10

I've got a DVD box set of episode 2 to 13.

0:48:100:48:13

LAUGHTER

0:48:130:48:15

Merry Christmas, Danny. Bye.

0:48:150:48:18

Joanna, if I could just...

0:48:180:48:20

-I can't quite see you, sorry, mate.

-LAUGHTER

0:48:200:48:23

Aargh, my corneas!

0:48:230:48:24

Hello, Joanna, how are you?

0:48:240:48:27

-Good. Good, thank you.

-It's good to see you.

0:48:270:48:30

So, if you'd like to talk us through your gift.

0:48:300:48:32

Let's have a quick look at it. What's that?

0:48:320:48:34

It's a paper trophy.

0:48:340:48:36

Do you know why we have given Joanna a paper trophy?

0:48:360:48:38

It's because on paper, you were the strongest candidate.

0:48:380:48:41

Eight out of ten wins, ladies and gentlemen.

0:48:410:48:43

-Thank you.

-APPLAUSE AND CHEERING

0:48:430:48:46

It would've been nice to maybe have a voucher for a £250,000 investment.

0:48:460:48:51

That would have been a nice paper trophy.

0:48:510:48:53

But, yeah, amazing that they've both won. So, yeah.

0:48:530:48:56

You'll always be a winner to me, Joanna.

0:48:560:48:58

-Ah, thank you.

-Joanna, ladies and gentlemen.

0:48:580:49:00

Russell Kane, ladies and gentlemen. Give him a round of applause as he comes back to his seat.

0:49:000:49:04

Well, it is the final,

0:49:070:49:08

and everyone except me gets a highlights reel

0:49:080:49:10

so Lord Sugar, relax, sit back,

0:49:100:49:12

and enjoy our highlights of you in the Apprentice 2017.

0:49:120:49:17

Bring it!

0:49:170:49:18

You should've gone ker-ching! at that point.

0:49:210:49:23

When I came into this boardroom, I half expected you to be sitting in this chair.

0:49:250:49:29

They've kicked your arse, haven't they? That's for sure.

0:49:300:49:33

You look like you're constipated.

0:49:350:49:36

-Did you use that to help you out?

-Yes, I did.

0:49:390:49:41

Don't give up your dream. You still have the passion for it. Go for it.

0:49:430:49:47

Like a delivery from Ann Summers, actually. Very discreet.

0:49:490:49:52

-How'd you know that?

-Well...

0:49:520:49:53

I've been told, mate.

0:49:530:49:55

APPLAUSE

0:49:550:50:00

So, that was this year, Lord Sugar. Next year...

0:50:000:50:03

Next year, what are you looking for?

0:50:030:50:05

People often say, well, you know, how do you carry on doing it?

0:50:050:50:10

Well, because first of all,

0:50:100:50:11

I've got this passion for going into business with people.

0:50:110:50:14

I'm really enjoying this mentoring and making them successful.

0:50:140:50:19

It's kind of like an achievement for me, let alone the individual.

0:50:190:50:23

But we get a different bunch of characters every year. You know.

0:50:230:50:27

And it's the characters that make the programme.

0:50:270:50:30

What happens now for you and James?

0:50:300:50:32

Well, um, he's now got to put his words into practice, obviously.

0:50:320:50:37

Our contract between each other, our shareholders'

0:50:370:50:39

agreement between each other will be done very quickly,

0:50:390:50:42

I'll be injecting the money into the company immediately.

0:50:420:50:45

And it's up to him now to go out and start bringing in the revenue.

0:50:450:50:51

-You got to put his money where your mouth is.

-Yeah.

0:50:510:50:55

Let's hear from some previous Apprentice winners,

0:50:550:50:57

James, just to get a few tips from some previous winners up there for you.

0:50:570:51:00

We've got Ricky Martin, 2012.

0:51:000:51:03

Ricky, next to you Mark Wright, 2014 of course.

0:51:030:51:07

Ricky, you met up with James ahead of that final pitch,

0:51:070:51:11

you switched him on very much onto the cyber security.

0:51:110:51:15

Do you feel a responsibility to try and help him win?

0:51:150:51:19

Absolutely, you've got to think, he's a recruiter,

0:51:190:51:21

I'm a recruiter, what I do with the business is I get people jobs

0:51:210:51:24

and help them achieve their goals.

0:51:240:51:26

If I can't do that for James, my business isn't doing very well.

0:51:260:51:29

So, essentially, the pressure is on, but never let anyone down.

0:51:290:51:32

He's going to be your competition though.

0:51:320:51:34

-Good luck, though.

-JAMES:

-Friendly competition already.

0:51:340:51:38

-Mark, you won in 2014, of course.

-Yep.

0:51:380:51:42

You and Lord Sugar run a digital marketing agency.

0:51:420:51:46

What will the next few months be like immediately for James now?

0:51:460:51:50

The number one question I get asked is, is the £250,000 real?

0:51:500:51:55

And how often do you see Lord Sugar?

0:51:550:51:57

They are the two questions I always get asked.

0:51:570:51:59

And the answers are, the first week, Lord Sugar opens a bank account

0:51:590:52:02

and puts £250,000 into the account,

0:52:020:52:05

and straightaway he's on the phone, he's on the e-mail,

0:52:050:52:08

and it's really a baptism by fire, to be honest with you.

0:52:080:52:11

He will make you successful

0:52:110:52:13

and as long as you are prepared to work hard and listen to the mentors

0:52:130:52:17

and advisers Lord Sugar has put in place, you will be successful.

0:52:170:52:21

Is it scary as well as exciting?

0:52:210:52:23

It's bloody frightening, to be honest.

0:52:230:52:26

Yeah. I'm still scared. So, cheers, James.

0:52:260:52:28

Well, time for our final award.

0:52:280:52:31

Against the clock our candidates have had to think on their feet,

0:52:310:52:34

producing some fine, creative excuses.

0:52:340:52:36

So, let's see who our best blaggers are.

0:52:360:52:39

And the nominees are...

0:52:410:52:44

Elliot for his desperate attempt to explain why their robot has

0:52:440:52:47

mysteriously changed his name.

0:52:470:52:49

We say his name is Jeffrey, OK?

0:52:490:52:52

But his family name is Simon.

0:52:520:52:55

Jade for her fumbling, faltering fudge of a fashion show.

0:52:550:52:58

The last Dawn on...

0:52:580:53:01

The last Dawn on Mars collection, you're not going to be able to get

0:53:010:53:04

this anywhere else and have that really quality

0:53:040:53:08

based ingredient.

0:53:080:53:10

Bushra for bigging up her eyesight to blag

0:53:100:53:13

the role of official Apprentice photographer.

0:53:130:53:15

I haven't done any photography myself

0:53:150:53:17

but I'm pretty good with the eye.

0:53:170:53:20

And Charles for his stoic refusal to admit he's lost.

0:53:200:53:23

Charles, where are we going?

0:53:230:53:25

So, we are just on the other side of the lake that I want us

0:53:250:53:27

to be on, but it is absolutely fine, we are

0:53:270:53:29

still parallel to where I want to be.

0:53:290:53:31

And the winner is... Bushra.

0:53:330:53:35

APPLAUSE Come on down, Bushra.

0:53:350:53:37

Congratulations, Bushra. Congratulations.

0:53:440:53:47

A terrible pitch there for the photography contract.

0:53:470:53:49

But, amazingly, you won.

0:53:490:53:51

I know. After all, maybe I don't have bad eyes, you know.

0:53:510:53:54

I've got an award for it now.

0:53:540:53:56

Congratulations. Ladies and gentlemen, Bushra.

0:53:560:53:58

Now, every morning, just as day is dawning,

0:54:010:54:04

or sometimes much earlier,

0:54:040:54:05

the peace is shattered in the Apprentice house

0:54:050:54:07

and our candidates come crashing, bright-eyed and bushy-tailed,

0:54:070:54:10

to the foot of the stairs.

0:54:100:54:12

Yes, that's right, it's all thanks to the Apprentice phone,

0:54:120:54:15

and this year, for the first time ever, it has its very own special tribute.

0:54:150:54:19

PHONE RINGS

0:54:210:54:23

# I sometimes see you pass outside my door. #

0:54:270:54:33

Hello?

0:54:360:54:37

LAUGHTER # Is it me you're looking for?

0:54:370:54:40

# I can see it... # HANGS UP

0:54:400:54:42

Boys, wake up.

0:54:440:54:46

# Hello. #

0:54:470:54:49

You were, um...

0:54:500:54:52

If you don't mind me saying, I couldn't help noticing, James,

0:54:520:54:54

-that you were often first down to the phone.

-Was I?

0:54:540:54:57

-Yeah.

-I don't remember. I don't remember ever.

0:54:570:54:59

It's strange. Never quite dressed, but you were often first...

0:54:590:55:02

I felt very sorry for you, mate.

0:55:020:55:04

Your embarrassing six-pack hanging out.

0:55:040:55:07

Anyway, your gift, we thought we'd get you something so you

0:55:070:55:11

never have to suffer the indignity of having to answer

0:55:110:55:13

-the phone in your boxer shorts again.

-OK.

0:55:130:55:15

We have got you a rather beautiful Apprentice 2017 winner's

0:55:150:55:21

dressing gown.

0:55:210:55:23

Specifically...

0:55:230:55:25

got Lord Sugar, Karren, and Claude on the back there.

0:55:250:55:29

Beautiful image.

0:55:290:55:31

Try that, mate. That's it.

0:55:310:55:33

Oh, and one more thing. Stay there, stay there.

0:55:330:55:35

We've made an especially large pocket.

0:55:350:55:37

This pocket has been adapted to allow your very own landline.

0:55:370:55:40

You can answer it if you like. There you go.

0:55:400:55:42

Hello.

0:55:420:55:44

What's that? James's car will be there in 20 minutes?

0:55:460:55:49

James, you've been a fantastic candidate.

0:55:490:55:52

Congratulations. James, ladies and gentlemen.

0:55:520:55:54

That's nearly it for this year's Apprentice.

0:55:560:55:58

If you think you have what it takes to be Lord Sugar's business

0:55:580:56:01

partner, applications are still open to take part in next year's series.

0:56:010:56:04

Head over to bbc.co.uk/apprentice for more details.

0:56:040:56:09

Thank you to my guests Russell Kane, Karren Brady, Claude Littner,

0:56:090:56:12

and, of course, Lord Sugar.

0:56:120:56:14

James, congratulations. Once again, let's have a look at your highlights.

0:56:170:56:20

Hello, there. How are you doing?

0:56:220:56:23

I think I've got a natural aura of infectiousness.

0:56:230:56:27

All about the money.

0:56:270:56:28

Get some bubbles on, boys.

0:56:280:56:30

James is genuinely a proper sound guy. Very funny.

0:56:300:56:34

I've had some right laughs with James.

0:56:340:56:36

HE LAUGHS

0:56:360:56:37

James is a very lovely guy with a very warm heart.

0:56:390:56:42

Down like that, and then you end up like that.

0:56:460:56:49

That's it. Freak it!

0:56:490:56:51

James and I, we have a great laugh together.

0:56:510:56:53

We, I don't know, we have this insane

0:56:530:56:55

connection, like brothers from another mother, quite literally.

0:56:550:56:59

THEY LAUGH

0:56:590:57:01

APPLAUSE

0:57:010:57:04

Ladies and gentlemen, Lord Sugar's new business partners

0:57:050:57:08

and Apprentice winners 2017, James White and Sarah Lynn.

0:57:080:57:13

APPLAUSE AND CHEERING

0:57:130:57:15

Thank you, have a Merry Christmas, and good night. Cheers.

0:57:150:57:18

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