22/11/2012 World Business Report

demand for exports. It has hurt China's overall economic growth

which fell to a three-year notes in the July-the September quarter.

Chinese at priorities did quite a lot to try and reach -- introduced

measures to revive growth. They have also cut interest rates twice

since Jane to ease the burning fog -- burden for consumers. Thank you.

Millions of people in the fast- growing economies of Africa and

South America can afford the price of a pint of beer and nowadays.

SABMiller will be releasing their earnings cent. Beer sales are

falling in the richest parts of the world. These difficulties will have

to be worked out by the company. When people become rich enough to

afford luxuries, one of the first things they do is buy beer. In

emerging markets like Africa and South America, this is what is

happening. SABMiller's strategy has been to focus on these regions as a

profit centre of the future. Dinard of beer at the average person

drinks here has peaked and 95 Rarely rise beyond this level no

matter how rich the country. The litres a year. The average Nigerian

average Nigerian company drinks drinks only 11 litres obeah.

only 11 litres a year, consumption Consumption could expand almost

here can expand tenfold as incomes tenfold as incomes rise. In Brazil,

rise. In Brazil the average person drinks 77 litres a year and in

the average person just 67 metres through the figure is 41. Here to

growth in beer sales could continue for years to come. -- In Peru.

S.A.B Miller has tried hard to make itself the chief cellar. They have

a very high market share. 98 % market share in Colombia and 90 %

market share in Peru. It is well positioned to gain the incremental

growth there. Beer sales may be set to soar in sub-Saharan Africa and

Latin America they are falling off in more developed economies. S.A.B

Miller is worried about sales of Foster's. It for the brewery last

year for $10 billion, only to find this year sales of Foster's in

Australia have fallen by 8%. Sales of its Polish lagers have also

levelled off while the economies of central and eastern Europe run out

of steam. Nowadays 70 % of the earnings for SAB Miller are

generated in the emerging markets with Latin America accounting for

30 % of them. But what is stopping the share price from rising higher

is investor worries about how it can deal with stalling sales in