James Lewis v John Cameron - Showdown Put Your Money Where Your Mouth Is


James Lewis v John Cameron - Showdown

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Transcript


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This is the Put Your Money Where Your Mouth Is showdown,

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-the greatest challenge our experts have faced yet.

-Great start.

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In just 48 frantic hours,

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our duelling dealers will each have to source,

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buy and then sell an entire stall's worth of antiques,

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testing their knowledge, stamina and nerve to the absolute limit.

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Coming up, our dealers show you the things to look out for.

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If you saw that, then it's a really good object.

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Without it, it could be made by anybody.

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How dealing can sometimes be painful.

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155, cost price, that hurts.

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And how even the experts can surprise themselves?

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Why did I buy these? I don't know.

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Today, it's the final battle between James "the Lionheart" Lewis

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and John "the Hammer" Cameron.

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Throughout the week, they've been fighting it out

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to see who can make the most profit from buying and selling antiques,

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but now it's time to find out what they'll be taking on today,

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the most difficult challenge of their dealing careers.

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Nice gold envelope. I wonder what this is.

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Hope it's not the P45.

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OK, I have my golden envelope.

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This has my challenge inside, so let's have a look.

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"James Lewis, this is your showdown.

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"The challenge is simple.

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"You have today to buy antiques and collectibles from wherever you like.

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"Tomorrow, you must sell your items off a stall at the Shepton Mallet antiques fair

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"in direct competition with your opponent, John Cameron."

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Both our duelling dealers have up to £1,000 of their own money to spend.

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Gosh. OK.

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The winner of this challenge will be the one who makes the most profit.

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"By 5pm today, you must finish buying,

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"then travel to your hotel room,

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"where you will meet your opponent, James Lewis.

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"You will find the suggestions for places where you can buy your items,

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"together with the details of tomorrow's market. Good luck."

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Good luck? What have I got to lose?

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Well, apart from £1,000 of my own money that is.

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So our duelling dealers have got one day

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to buy up an entire stall's worth of antiques.

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Tomorrow they'll be selling the whole lot in direct competition to the antique hunters

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at the Shepton Mallet giant flea and collectors market.

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With well over 200 stalls here,

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the competition for custom will be intense.

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Antiques, jewellery, clothes and furniture pack the stalls.

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An eclectic mix of goods that attract the public,

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professional dealers and collectors.

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For the Hammer and the Lionheart,

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the key to victory in this challenge will be watertight strategy.

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My strategy today is going to be simple.

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People are always asking me in auction houses, what should I buy?

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And I always say to them the same thing, buy what you genuinely like,

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because if you can't sell it, you can always live with it.

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So as I'm spending £1,000 of my own money,

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if I can't sell it, at least I can bring it home and keep it.

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Fool-proof. Well, although Mrs Cameron says I've got no taste,

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so might fall at the last fence.

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I'd better get on. If I know Lewis, he'll be running around,

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literally like a bull in a china shop.

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So the Hammer will be relying on his own impeccable taste - the perfect plan.

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Well, so long as Mrs Cameron isn't a customer.

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John is combing his house and gathering the things he needs

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to make his next 48 hours a success.

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Rival James is also trying to come up with a match-stealing strategy.

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My strategy today is to buy lots of things, small value, small profit,

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and hopefully not make a loss.

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I'm sure John is already buying, so I'd better get out there myself.

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So less is more for the Lionheart,

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who will be aiming to pick up a high volume of low value items

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and turn around as much stock as possible.

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With wallets loaded and battle plans drawn,

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it's over the top and into the fray for our gung-ho heroes.

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Both our experts now have less than nine hours

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to buy enough items to fill their stalls.

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They then need to hotfoot it to their hotel in Shepton Mallet.

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James is heading for a local antiques centre.

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I know them really well and they are only a few doors away from my sale room,

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so if I can't persuade them to give me a bargain,

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I can't persuade anyone. Here we go.

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This showdown is on.

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The Lionheart is on a trajectory bound for his local antiques centre,

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looking to pick up low-cost collectable pieces

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to tempt the buying public at Shepton Mallet.

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But James isn't content to just sit idly by

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whilst his driver gets him to his first destination.

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Oh, no, his finely honed dealing brain has hit on a plan

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to maximise the amount of bargains he can get his mitts on today.

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The Lionheart has contacts in all four corners of the Midlands

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and one of them, Steven, is on the end of the phone at a local auction house.

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I've looked online on my phone

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and there are a couple of things I'd like to have a bid on, if possible.

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There was a lot of copper there, sort of about £40 or so.

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I'd like miscellaneous lots, so I can split them up and put low mark-ups

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on each thing in the box.

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Is that all right? All right, brilliant. Cheers, mate. Bye.

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That's great. Super.

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So he's going to have a bid for me,

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and if he's going to go home or whatever,

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he'll leave the bids with the auctioneer.

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They're commission bids - the auctioneer bids on your behalf

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to save you wasting time at the sale room.

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For a busy antiques dealer, that's the way life is.

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So using his van as an office and the technology at his fingertips,

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James is building up his arsenal of antiques from the road.

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But what of his rival?

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The Hammer is speeding along the coastal highways and byways,

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en route to an oasis of potential bargains.

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I'm off to Ford open-air car-boot sale, which is a Saturday affair.

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It's going to give me lots of options to buy lower value items,

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which I think may well be more suitable for that particular fair.

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People start here at about six-thirty, seven o'clock,

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so I may have missed some of the best bargains.

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But the clock is ticking and I need to start buying.

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So the Hammer is racing to a boot sale.

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Remember he's not only up against the Lionheart -

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both our brave boys are pitting their wits against Old Father Time.

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And whilst John's in transit,

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James is gearing up to shop till he drops.

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Got to think straight. Think straight. Oh, dear.

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I have never, ever done anything like this before.

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I'm not selling to people from the rostrum,

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I'm not selling to clients that I know,

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I've got to try and buy things for people that I don't know.

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Look at that split.

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That's been there

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for at least 150 years.

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That could even be 18th Century.

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It's a nice early bowl, that.

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And at around £20 to £30, it's not expensive.

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The Lionheart has found his first potential purchase.

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He's earmarked several other small pieces

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and plans to use his renowned charm to negotiate a group price.

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His next find is big, bold and a bit of an eye catcher.

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It's a copper tray in the style of

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Keswick School of Industrial Arts.

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And Keswick, up in the Lake District,

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was the leading area for beaten metalwork,

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and there was Newlyn right down in Cornwall,

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and there was Keswick in the Lakes,

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and between them they made almost all of the arts and crafts copper work in England.

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Because of the way the arts and crafts things were manufactured,

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only the very rich could afford them.

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What you would tend to look for is along this border line here,

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you would see if there was a mark saying KSIA,

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for Keswick School of Industrial Arts, or Newlyn.

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If you saw that, then it's a really good object.

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Without it, it could be made by anybody.

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So...

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Looking there...

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there's nothing.

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Well, the copper collectible might not quite be what James hoped for,

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but if the price is right, it will be a boost to his antiques arsenal.

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Down on the south coast, it's Hammer time.

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John has arrived at the boot sale but it's mid-morning,

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and in boot-sale terms that's very, very, very late in the day.

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Here we are at Ford car boot

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and already people have bought bargains and are leaving,

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so I've got to get on and see if I can get some bargains.

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You're right, this boot sale is winding down

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and your opponent is already up and running,

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so what you need is a little less conversation and a lot more concentration.

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£10. £10. Thank you very much.

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I suppose you want it wrapped up n'all?

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Since you offered. £10, sir.

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Pretty soon, the Hammer is snapping up bargains left, right and centre.

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-£10 and I'll leave you alone.

-Go on.

-£10. Thank you.

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Oh, I like you. £3.50. Do I get the music books as well?

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-You can take those.

-Wow, what a result.

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-Will you take a tenner for them?

-12.50.

-Go on, then.

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How much for the chair?

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-20.

-20. Would you take 15 quid for it? yeah.

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55.

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A reindeer pelt might make Santa's eyes water,

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but John's £55 purchase has been ethically farmed and produced.

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the Hammer is smashing through this boot sale like a bargain-seeking missile.

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He's focused on just one thing -

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picking up pieces that will attract the buyers at the market.

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-A lovely Deco one.

-How much is that?

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I've got 125 on it. I'm open to sensible offers.

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-What's the very best you'll do on it?

-I'll do you 100 quid on it.

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-£100.

-Yeah.

-OK. I'll buy that for £100.

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At £100, the Art Deco stag sculpture is John's biggest spend so far.

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He's now purchased a total of eight items,

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and he's storming away in the chase for today's title.

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Back in Derbyshire, James has settled on a collection of items at the antique centre.

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He must now cut a deal for them.

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-20, 20...

-20.

-20 and 20.

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-That was 70.

-We settled on 70, yeah.

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That was 20. No, yes, 20.

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-Yes, it was, yeah.

-So that's 90.

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90. That was 20. 110.

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-And that was...

-40.

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150. And that was 22.

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-22.50.

-22.50. So what are we up to?

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I've lost count now.

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70, 90, 110,

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that was 40...

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150, 152.

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152, 172.

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£174.50.

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170 the lot?

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It's not a huge discount, is it?

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-Go on, then.

-170. Brilliant. Deal.

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Great. Super.

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The Lionheart dips into his kitty to the tune of £170.

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Time will tell if he's bought well.

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Well, that's a great haul, I'm really pleased with that lot.

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The bowl is nice, but I'm most pleased with this copper tray.

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But I'm sure John's doing well as well, so I'll keep on my toes.

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Off to the next place and more shopping.

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It's a cracking start for James,

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as he secures himself nine items in total.

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On the sunny south coast, John is taking a moment to inspect his newly acquired stock.

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It's a pair of patenated, or like bronzed, spelter stags

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which are standing on this marble plinth.

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In my opinion, and feeling from some of the holes covered up underneath,

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this would probably have come off the top of a clock, a 1930s clock,

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and is very typical of that period.

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There has been some damage to it around by the antlers.

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I think three of those have been off and they've been repaired.

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There's a few signs of it.

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I have paid £100 for them, so I want to sell them for a profit.

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But if I don't, well, I think I could live with them.

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I'd better get them packed in and get on my way.

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It's wagons roll for the Hammer, his work at the boot sale is done

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and it's time to move on to profit-hunting pastures new.

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And speaking of hunting, the Lionheart is stalking his next herd of antiques prey.

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Having agreed a price of £5 for a Royal Doulton character jug,

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James makes a cheeky offer.

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Would you take a fiver for this and for the Doulton character jug?

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-Yes.

-You've got a deal. Thank you very much.

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There you go - if you don't ask, you don't get.

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For £5, James picks up a picture of the rolling Buxton Hills

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and the character jug.

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With both our experts en route to their next destination,

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it's time to take a look at the state of play so far.

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Our dealing duo both started the day

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with up to £1,000 of their own money to spend.

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John "the Hammer" Cameron has bought eight items

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and spent a total £208 from his kitty,

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leaving him £792 to play with.

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James "The Lionheart" Lewis has acquired 11 items

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and spent £175,

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which means he still has £825 to spend.

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Our duelling dealers have got just 48 hours

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to source, buy and then sell an entire stall's worth of antiques.

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They are both on the hunt for the items they think will sell best at the giant flea market.

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So far, James has built up more stock

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but spent less cash than his rival,

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and he's hoping that next destination will provide him

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with more of those low-cost items

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that he's pinned his strategy on today.

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OK, I'm heading up the M1,

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getting up to Junction 29 as quickly as possible.

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There's a car boot that started at one o'clock.

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It's now just ten to two, so it has started

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but hopefully, there might be some bargains left.

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My plan was to buy lots of little things at low price,

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and then hopefully make a larger profit,

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so the strategy is going according to plan.

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Fingers crossed, it will continue to do so.

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So with time marching on and money to spend,

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James is racing towards the bargain bonanza of a boot sale.

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There's around three hours of precious spending time left today

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and John's pitched up in an antiques centre in Emsworth in Hampshire.

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He is focused on hammering out yet more deals

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and a caviar server is the first piece to catch his eye.

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Says £65 on it.

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It's handmade.

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The only thing is, Chris, I don't know many people who have caviar.

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-Do you?

-Well, you do, John!

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-Not on my money, Chris. It's more like lumpfish.

-Oh, is it?

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Cod roe, John.

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Yeah, cod roe and chips.

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-£65. Now you know I've come here to have a deal, Chris.

-Yes, I do.

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-What is the very, very best?

-OK. Really, John, it's 55.

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That's the very best? Couldn't do 50 quid on it?

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-I will do it, yeah. I could do it for you.

-£50.

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-Since it's for you.

-I appreciate that. That's one item.

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Great. I haven't finished yet.

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A high falutin' Hammer bags the caviar server for £50

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and wastes no time in snooping around the rest of the antiques centre.

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In no time, he also picks up a set of Victorian shelves for £150

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and a bronze hunting scene for £100.

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John's spending at a steady rate but what of his rival?

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Well, James has got stuck in at the boot sale

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and has already started buying bargains.

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-Thank you very much.

-Do you want it wrapping?

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-No, it's fine like that. Thank you.

-Bye.

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30. Hmm.

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-Would 20 be any good?

-Not quite.

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-Give you 25 for the sticks and the brass chamber stick.

-All right.

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Deal done. Thank you very much.

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James quickly snaps up five items and he's not finished yet.

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That I rate at 15, that I rate at 25, tops.

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-£40 then.

-40 quid. Deal.

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Deal, thank you.

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-There we go, £40.

-Thank you.

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So that's seven low-cost items in the bag for James

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and he adds to his stash by spending just £1

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on a charming clock tape measure.

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Back at the antiques centre, John has acquired what he hopes will be

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a table full of bargains which will compliment his caviar server.

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These are, in my opinion, good buys.

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We've got sets of six, always very important,

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and they're all nicely etched.

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Going with the theme I'm building, they'll go down well.

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But my favourite lot here has to be

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these silver-mounted cut glass decanters by Mapping & Webb.

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Top maker, nice quality and £155.

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That's really, really good value. I'll hopefully make £100 on those.

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If not, they're mine. And then this, the wine taster,

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these aren't really used these days, it's more decorative,

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but you have your wine in there, swish it around

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and then pass it on.

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Well, the only problem with buying wine glasses like this

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is you have to wrap them, carriage them,

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and wrap and pack them again if they don't sell.

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So do excuse me, I've got some tissue paper and a couple of boxes

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I've got a date with.

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This collection of wine-related items

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has set John back a total of £295,

0:17:050:17:07

but before he can move on and keep spending,

0:17:070:17:09

he needs to carefully wrap and pack his glassware.

0:17:090:17:13

Do you want salt and vinegar on that, love?

0:17:130:17:16

Up in the Midlands, the car-boot sale is grinding to a halt.

0:17:160:17:19

James has had a field day and he's managed to bag one more item.

0:17:190:17:24

This little...

0:17:240:17:26

mahogany case contains a hydrometer.

0:17:260:17:30

A hydrometer is used to measure the specific gravity of a liquid,

0:17:300:17:34

so this is for measuring specific gravity probably of things like beer.

0:17:340:17:38

There we are, end of the day, everyone is packing up

0:17:380:17:41

and it's time I moved. I've got one more shop to go to and time is running out.

0:17:410:17:45

It's about five to four, something like that, so about an hour left.

0:17:450:17:49

James has stuck doggedly to his strategy of buying up low-cost items

0:17:490:17:54

and the boot sale has served its purpose perfectly.

0:17:540:17:57

OK, let's go.

0:17:570:17:59

The question now is, will James have enough time to reach his next destination?

0:17:590:18:04

John has only £110 left to spend.

0:18:040:18:07

He's racing through Portsmouth with a smile on his face.

0:18:070:18:11

Feel free to take your foot off the brake any time you like, driver.

0:18:110:18:14

For both our experts, it's been a long, intense buying day

0:18:140:18:18

and now it's the final push before the five o'clock buying deadline.

0:18:180:18:23

With only 20 minutes to spare, James picks up the pace

0:18:230:18:26

to maximise his buying time,

0:18:260:18:28

and John arrives at his old friend Ian's shop.

0:18:280:18:31

Right, we're here. Now, I've sold to Ian many times from the rostrum,

0:18:310:18:35

I've even sold to him on the show,

0:18:350:18:37

but I've never, in all the years I've known him, bought anything from him.

0:18:370:18:41

110 quid, see how it goes.

0:18:410:18:43

The Hammer's arrived in the nick of time,

0:18:450:18:48

but can he secure any bargains to add to his arsenal

0:18:480:18:50

for the Shepton Mallet market?

0:18:500:18:52

-What's the damage on these?

-35 for the two.

0:18:520:18:55

35 for the two. Could you do 30 on them?

0:18:550:18:59

-30 quid, yeah, that's all right.

-I'll hold on to those.

0:18:590:19:02

He's not spent the £110 left in his kitty,

0:19:040:19:06

but for £30, he's secured two antique corkscrews.

0:19:060:19:11

John's stall has most definitely developed a drinking theme.

0:19:110:19:14

The only thing that's missing is something of a fine vintage.

0:19:140:19:17

Oh, spoke too soon.

0:19:170:19:20

Now, I've got an ancient bottle of port there.

0:19:210:19:23

It doesn't say anything on the label as to age.

0:19:230:19:26

-How much can I have that for Ian?

-A fiver.

0:19:260:19:29

£5. Well, I will have that and if I don't sell it, I will drink it.

0:19:290:19:33

I'll see you soon. You'll come and visit me in rehab, won't you?

0:19:330:19:36

-Yeah.

-Take care, mate, bye-bye.

0:19:360:19:39

So, right at the very end of the buying day,

0:19:390:19:42

John snaps up a bottle of vintage port for £5.

0:19:420:19:45

The Hammer's buying bonanza is at a clos.,

0:19:450:19:48

He now needs to hit the road and high tail it to the hotel.

0:19:480:19:52

It's off the Shepton Mallet now and I think I might even get myself 40 winks.

0:19:520:19:57

John wasn't the only one to bag some last-minute bargains.

0:19:570:20:00

The Lionheart roared to his final destination with just enough time

0:20:000:20:04

to grab a couple of last-minute aditions.

0:20:040:20:07

My goodness. It has just struck five.

0:20:080:20:12

All the clocks in there were going boing, boing, boing.

0:20:120:20:15

Bang on five o'clock, I bought my last two objects.

0:20:150:20:18

Well, what are they? You might well ask.

0:20:180:20:20

I bought a pair of brass arts and crafts candlesticks for £15,

0:20:200:20:25

and I bought a pair of Norfolk mud skis.

0:20:250:20:30

I've never heard of them, I've never seen them before...

0:20:300:20:34

If they make a profit, I'll be amazed.

0:20:360:20:38

A pair of Norfolk mud skis?

0:20:390:20:41

OK, so they only cost £5, but for your sake, Mr Lewis,

0:20:410:20:45

let's hope they don't contribute to your showdown challenge going downhill.

0:20:450:20:49

Before heading to Shepton Mallet, James is making a pit-stop

0:20:490:20:53

at his sale room to pick up the auction items

0:20:530:20:55

that his friend Steven bid for on his behalf.

0:20:550:20:59

OK, here we go.

0:20:590:21:01

These are the things I have bought from the auction in Nottingham.

0:21:010:21:04

It's a quantity of tools in there,

0:21:040:21:07

and then we've got

0:21:070:21:09

a big lot of copper, this was about £45,

0:21:090:21:14

then we have...

0:21:140:21:15

a concertina

0:21:150:21:17

and two radios.

0:21:170:21:19

Total spend, about 96, 98 pounds.

0:21:210:21:25

The best thing of all is that.

0:21:250:21:27

Look at that. Isn't that style?

0:21:270:21:30

John Cameron is not going to have anything on his stand as classy as this.

0:21:300:21:34

So with a sign knocked up by the staff of his auction room,

0:21:340:21:38

James is off to meet his rival at the hotel.

0:21:380:21:40

There, our brave boys will get a good night's shut eye

0:21:400:21:44

before their day of selling at the antiques market.

0:21:440:21:47

It's now time to tot up the totals

0:21:470:21:48

to find out how much our dealers have spent.

0:21:480:21:51

John and James both started out today

0:21:510:21:54

with up to £1,000 of their own money to spend.

0:21:540:21:57

John The Hammer Cameron spent a whopping £923 on 21 purchases

0:21:570:22:03

while James The Lionheart Lewis

0:22:030:22:06

bagged 20 items and shelled out just over £366.

0:22:060:22:12

Once they've checked into their hotel and freshened up, our warring warriors hold a temporary truce.

0:22:120:22:17

Tomorrow brings the real battle as they attempt to sell

0:22:170:22:22

all of their purchases in direct competition at the Shepton Mallet Market.

0:22:220:22:27

Did you spend all your money?

0:22:270:22:28

All bar about 70-something quid.

0:22:280:22:31

-You didn't?

-I did, yeah.

0:22:310:22:33

I thought, look, last show, you know,

0:22:330:22:36

every time James has outspent me, I've got to go for it now.

0:22:360:22:39

You've done it this time by a mile.

0:22:390:22:41

That may come back to bite me in the backside.

0:22:410:22:44

I've spent, well, less than 400, I think.

0:22:440:22:47

If you make profit on that and I haven't sold half mine,

0:22:470:22:50

then you've done me. I've got to sell everything.

0:22:500:22:52

Well, you know, you're a braver man than me.

0:22:520:22:54

-You've spent more and you deserve to win. Cheers.

-Here's to tomorrow.

-Good luck.

0:22:540:23:00

It's first thing in the morning in Shepton Mallet and the flea market is springing into life.

0:23:000:23:07

There's a palpable sense of tension in the air

0:23:070:23:10

as our brave boys prepare for the days trading.

0:23:100:23:13

And antiques dealers, collectors and connoisseurs

0:23:130:23:16

from all over the country are arriving ready to spend, spend, spend.

0:23:160:23:19

Over the next eight hours our experts face their biggest challenge yet,

0:23:190:23:24

they must attempt to sell everything that they bought yesterday.

0:23:240:23:29

-Morning.

-Good morning. Did you sleep well?

0:23:290:23:31

-I did. You?

-No. Tossing and turning all night,

0:23:310:23:33

worrying about the things I've bought.

0:23:330:23:35

I'm bright-eyed, bushy-tailed, ready for the challenge.

0:23:350:23:38

OK, I don't think there's time to waste chattering, we've got to sell this stuff.

0:23:380:23:42

-Everyone's setting up so...

-Come on.

-Come on.

0:23:420:23:45

The Lionheart and The Hammer have stalls right next to each other,

0:23:450:23:48

so they'll have to fight even harder to make sure it's their stall that the buyers come to first.

0:23:480:23:54

I knew I shouldn't have that full English for breakfast.

0:24:010:24:03

I'm pleased with my sign. I'm more pleased with my sign than anything I've bought, really.

0:24:030:24:08

As they unpack their goods, their aim will be to display them

0:24:080:24:12

in ways that will inspire buyers to part with their cold, hard cash.

0:24:120:24:16

James looks to be creating his very own great wall of literature

0:24:160:24:20

and John appears to be trying his hand at a little origami.

0:24:200:24:25

This is retail and it's like selling anything - if it doesn't look good,

0:24:250:24:31

you've got no chance of persuading people it is good.

0:24:310:24:35

So James is dressing to impress, but John has his secret weapon.

0:24:350:24:40

And the piece de resistance.

0:24:400:24:42

Voila! Look at that.

0:24:440:24:46

Isn't that quality?

0:24:460:24:48

Yes, John, we're All Shook Up.

0:24:480:24:50

But James has found something that could shake up the entire contest.

0:24:500:24:55

As I was taking it out of the van, look what I noticed.

0:24:550:25:00

Just here...

0:25:000:25:01

is a tiny little mark - KSIA.

0:25:010:25:06

When I was in the shop,

0:25:060:25:08

I thought, "If only it was Keswick School of Industrial Arts,"

0:25:080:25:11

and I must have, literally, been holding it like that, over the mark.

0:25:110:25:16

But that makes a huge difference in value.

0:25:160:25:19

You know, a bit of Kewsick metalwork like this,

0:25:190:25:23

in the right sale, is over £300.

0:25:230:25:26

What did I pay? 20.

0:25:260:25:28

This is certainly a bargain, but are the right people going to be here on the day? That's the question.

0:25:280:25:33

So great news for James.

0:25:330:25:35

He'll be hoping that the right buyer does come along and he can cash in with a big profit.

0:25:350:25:40

John is busy grappling with his glasses

0:25:400:25:44

and as the two boys set up their stands, The Hammer slips seamlessly into selling mode.

0:25:440:25:50

-Port, vintage.

-Yeah?

0:25:500:25:53

He's trying to sell them that rotten old bottle of wine, I can't believe it.

0:25:530:25:57

How much do you want to pay?

0:25:580:26:00

-Ten quid?

-Oh, ten quid.

0:26:010:26:04

-The bottle's worth ten quid. 25 quid.

-I'll give you 20.

0:26:040:26:08

£20, it's yours. Thank you very much.

0:26:080:26:12

Do you know what? I was secretly thinking, "If I don't sell that, I'm drinking it."

0:26:120:26:17

Thank you very much, £20, first sale of the day. Is that first blood to me?

0:26:170:26:21

So the bottle of port gives John an early £15 profit.

0:26:210:26:25

James at last is ready for action so, gentlemen, it's time to reveal your stalls.

0:26:250:26:31

Now I think I've put all my eggs in one basket.

0:26:350:26:37

Do you know, it's funny, look at your stand and look at mine.

0:26:370:26:40

-They say a lot about us.

-Totally different.

0:26:400:26:43

James has put together an eclectic mixture of items

0:26:430:26:46

whereas John's stand is a mixture of statues and drink-related items.

0:26:460:26:50

Both stalls have their appeal, but which one will pull in the punters?

0:26:500:26:55

That's a nice item. It's worth 50 quid.

0:26:550:26:58

If you want it for 50 quid, you can have it for 50 quid. I've got to sell this stuff.

0:26:580:27:02

-Go on, I'll have it for 50.

-OK, you've got a deal.

0:27:020:27:04

So following John's early success, James strikes back.

0:27:040:27:09

Enjoy it and do well with it.

0:27:090:27:11

Fantastic, that's my first sale in the bag.

0:27:110:27:14

I bought that I think for £20, £22, something like that.

0:27:140:27:18

That's more than double my money. Great start.

0:27:180:27:21

Profit is the name of this game and The Lionheart roars into action with sale after sale.

0:27:210:27:27

-Yeah? 38, that's a deal.

-I'll give you eight.

0:27:270:27:31

Make it nine, you've got a deal.

0:27:310:27:33

-Eight.

-All right, you've got a deal anyway.

0:27:330:27:36

Make an offer, it's here to go, I want to sell it.

0:27:360:27:38

75 and it's yours.

0:27:380:27:42

Deal. 75 quid.

0:27:420:27:43

In a flash James makes three sales, all giving him good profits.

0:27:430:27:49

Done, £75. Doubled my money. Things are going all right.

0:27:490:27:53

-On John's stall, he's got some interest in Elvis.

-20 quid.

0:27:530:27:57

-20 quid.

-Definitely a bargain. £20.

0:27:570:28:01

Porcelain. Give the King a home.

0:28:010:28:03

-And then I can say Elvis has left the building.

-Tenner.

0:28:030:28:06

A tenner. I paid that for him. Give me 15, I'll meet you in the middle.

0:28:060:28:09

-12.50.

-Oh, don't do that to me.

0:28:090:28:12

15 quid, that's cheap. Have a glass of wine before you go.

0:28:120:28:15

I'll have a glass of wine and 15 quid.

0:28:150:28:18

Oh, I'm so glad Elvis has gone.

0:28:180:28:19

So the King gives John a £5 profit

0:28:190:28:23

and while he serves the drinks, James gives us an insight into his selling strategy.

0:28:230:28:27

I'm not being greedy, I'm not looking for huge profits, I just want the people here to get a good bargain.

0:28:270:28:33

I want to sell it, I want to make a bit of money for my charity.

0:28:330:28:36

Everybody's happy. I'm not being greedy, that's the key.

0:28:360:28:39

-How much is the bronze, then?

-The bronze?

0:28:390:28:41

Well, it's nice, have a feel of it.

0:28:410:28:44

And John's strategy of chatting over a glass of wine

0:28:440:28:47

pays dividends as the Elvis fan is interested in his £100 bronze.

0:28:470:28:52

-150.

-I'll give it a bit of thought.

-What about a small profit?

0:28:520:28:56

Yeah, I promise I'll think about it.

0:28:560:28:58

So that's a "no sale" for John.

0:28:580:29:01

But over on James's stall, he's closing deal after deal.

0:29:010:29:05

That was 35.

0:29:050:29:07

25, you've got a deal. It's an elegant one, isn't it?

0:29:070:29:11

Yeah? Deal.

0:29:110:29:12

James banks more profit and immediately sells his other cane.

0:29:120:29:16

Brilliant. Thank you very much. Thank you. I've priced it to sell.

0:29:160:29:19

32 and you've got a deal.

0:29:190:29:21

-Two quid for luck. 31, give me a pound for luck.

-Go on, then.

0:29:210:29:25

And he doesn't stop there.

0:29:250:29:27

40 and that's a deal if you want it.

0:29:270:29:29

-Go on, then.

-40. Brilliant.

0:29:290:29:31

Give me 35 if it helps.

0:29:310:29:33

Deal, thank you very much.

0:29:330:29:35

A tenner. Done. Thank you.

0:29:350:29:38

Good profits. I'm happy.

0:29:380:29:40

James isn't the only one making profits.

0:29:400:29:42

-£20.

-£20.

0:29:420:29:44

Thank you very much. God bless you.

0:29:440:29:46

£20. That was a hard sell, wasn't it?

0:29:460:29:49

-But he's working his socks off for each sale.

-I'll wrap them for you.

0:29:490:29:53

£29 then, you've got a deal.

0:29:530:29:56

You're breaking my heart.

0:29:560:29:58

And all his hard work earlier pays dividends.

0:29:580:30:01

-We've got about £110 between us.

-You want it?

-Yeah, we'll have it.

0:30:010:30:05

Good man. All right?

0:30:050:30:07

-Thank you. I'm glad it's got a good home.

-Yeah.

0:30:070:30:09

-And every time you look at it you'll think of me.

-We'll remember you.

0:30:090:30:13

Well, our John might not be a work of art himself,

0:30:140:30:17

but his huntsman and pack of hounds has brought him a cast-iron profit of £10.

0:30:170:30:24

£110, thank you very much.

0:30:240:30:27

Cheers! Keep buying from him. If he keeps making a tenner, I'm happy.

0:30:270:30:31

I've got to get rid of the big lumps.

0:30:310:30:34

I've just made a tenner on it.

0:30:340:30:36

Do you know, I thought that was going to be the thing where...

0:30:360:30:39

I was sticking around. I'm happy I'm not taking it home.

0:30:390:30:43

Our contest is really hotting up.

0:30:430:30:44

The experts have made some good sales, but with the market at its busiest,

0:30:440:30:49

they have to strike now to maximise their profits.

0:30:490:30:52

John has some interest in his caviar server but can he close the deal?

0:30:520:30:56

Yours for 70 quid today and that is rock-bottom.

0:30:560:31:00

I was thinking about 50.

0:31:000:31:02

I can't sell it for that. It doesn't give me a profit.

0:31:020:31:05

That's a great object. He's my competitor

0:31:050:31:07

-and I think that's a great object.

-All right.

-It's lovely.

0:31:070:31:10

£70. Let's see the colour of your money, then.

0:31:100:31:12

So with a little help from his friend, John sells the caviar server and makes a small profit.

0:31:120:31:17

The Lionheart returns to his stall and has a potential buyer for his copper Keswick tray.

0:31:170:31:23

-Do you like Keswick? Keswick School of Industrial Arts?

-Is it Keswick?

0:31:230:31:27

Yes, it's marked here, look.

0:31:270:31:28

-I bought it yesterday. I have to sell it.

-Oh.

0:31:280:31:33

I rate that. That's my star of my show today.

0:31:330:31:36

I really like it.

0:31:360:31:38

What would you offer for it?

0:31:380:31:40

-You can try.

-I suppose you wouldn't take a 100 for it, would you?

0:31:400:31:45

I'd rather take it home.

0:31:450:31:47

What about 120?

0:31:470:31:50

130 you've got a deal and you've got a damn good deal and a bargain.

0:31:500:31:53

-All right, go on then.

-Deal. 130 quid.

0:31:530:31:57

That's a massive sale for James and John can only stand by and watch.

0:31:570:32:02

Wimbledon.

0:32:020:32:03

The Hammer strikes back fast though by selling one set of Champagne glasses.

0:32:030:32:08

-Thank you very much.

-Thank you very much.

-Thank you. Good luck.

0:32:080:32:11

Is that your daughter? She said 25 quid and a kiss from my mum.

0:32:110:32:15

-Good luck.

-Thank you.

0:32:160:32:18

The deal is sealed with a kiss and John goes on to sell a second set of glasses.

0:32:180:32:22

Those are the best ones on the stand today, those ones there.

0:32:220:32:26

-They are lovely. £35?

-Yes.

-You're a good lass.

0:32:260:32:30

It's a good profit for John, but until he offloads his shelves

0:32:300:32:34

and the pair of Mappin & Webb decanters,

0:32:340:32:36

he's going to be nowhere in this contest.

0:32:360:32:38

Our two dealers are going toe to toe for profit in this titanic tussle.

0:32:380:32:43

Time to check out who's the leader of the pack.

0:32:430:32:46

John Cameron has made eight sales and £324,

0:32:480:32:52

but he needs another £599 before he breaks into profit.

0:32:520:32:57

James Lewis has racked up 14 sales and made £493.

0:32:570:33:02

He's already broken into profit by just over £126.

0:33:020:33:06

So John has it all to do in the final hours of today's showdown.

0:33:080:33:12

Unfortunately for him, things are a little quiet around his stall.

0:33:120:33:16

James on the other hand is pulling in the buyers and doing swift trade.

0:33:160:33:20

Thanks. Do you want that one as well for a fiver?

0:33:200:33:25

I don't know about that one.

0:33:250:33:26

-I know about those.

-Period '70s one.

0:33:260:33:28

-I'll have that one.

-That's yours, five quid.

0:33:280:33:31

£5, thank you, bargain, well done.

0:33:310:33:33

-Salt. I was asking 55. 45.

-35?

0:33:330:33:37

Go on, then. £35, they're yours.

0:33:370:33:39

He's converting every sale.

0:33:390:33:41

What are you doing on this one then, mate?

0:33:410:33:43

That, I could do for £8.

0:33:430:33:45

I'd give you a fiver.

0:33:450:33:47

-Make it seven and it's yours.

-All right.

0:33:470:33:50

Thank you very much.

0:33:500:33:52

So it's a frenzy of selling at James's stall.

0:33:520:33:55

He learnt his trade as a 17-year-old selling at Newark Antiques Market.

0:33:550:33:59

Well, that is non-stop.

0:33:590:34:01

In the last five minutes I have sold one, two, three, four, five, six, seven things in five minutes.

0:34:010:34:06

But little tiny profits all the way, not being greedy, it's going well.

0:34:060:34:12

James's stall is really clearing out.

0:34:120:34:14

For John things are a little bit more difficult.

0:34:140:34:17

He's working hard to sell his expensive items,

0:34:170:34:20

but he's only back in the competition if he can get a good price for them.

0:34:200:34:24

Everything's got to go here today. Anyone interested?

0:34:240:34:27

While John tries to drum up interest for those expensive items, James is closing yet more deals.

0:34:270:34:33

Make me an offer on it. Up to you.

0:34:330:34:35

-15 quid.

-Oh, go on, then.

-15 quid, it's yours. Deal.

0:34:350:34:39

That's another £15 and a good profit for James's Buxton watercolour.

0:34:390:34:44

-Do you like them?

-They're nice, but...

0:34:440:34:46

Not for you. I think I'm going to be taking those home.

0:34:460:34:50

At a cost of £155 John can't afford to take the decanters home.

0:34:500:34:55

James is having no problem shifting any of his items.

0:34:550:34:59

-Make an offer.

-For those three?

0:34:590:35:01

-Yeah.

-Fiver.

0:35:010:35:03

-12 quid any good?

-No.

0:35:030:35:05

OK. All right, a tenner.

0:35:050:35:08

Eight.

0:35:080:35:10

Nine and they're yours. Three quid each.

0:35:100:35:12

-Done.

-£9. Deal done.

0:35:120:35:14

As James wracks up more profit, John wracks his brain. He needs sales.

0:35:140:35:20

How about those shelves? They are lovely. Victorian.

0:35:200:35:23

James looks like he's about to erase John from the competition.

0:35:230:35:28

-Look...£25.

-Shall I get them from James for £25? Yeah? 25?

0:35:280:35:34

Do you notice, even now the deal's done, I'm still polishing.

0:35:340:35:38

Keep polishing! You keep going.

0:35:380:35:40

James makes yet another sale and John finally has interest at his stall,

0:35:400:35:44

but not for one of his pricier items.

0:35:440:35:47

No-one's going to make fake Doulton, are they?

0:35:470:35:50

They just don't weigh enough.

0:35:500:35:51

It's hollow cast, isn't it?

0:35:510:35:53

It's bisque. 15 quid, what a ridiculous price.

0:35:530:35:56

-I'll give you a tenner.

-I paid a tenner for it.

-Well, you'll get your money back!

0:35:560:36:00

No, I need to make a small profit. 15 quid. Go on.

0:36:000:36:03

You won't regret it and I'll even wrap it for you.

0:36:030:36:06

Thank you very much. You won't regret it. You know it makes sense.

0:36:060:36:09

So, John offloads another low-cost item.

0:36:090:36:13

However, his rival is romping away with this contest,

0:36:130:36:16

and as hard as he tries, John The Hammer is finding it difficult to shift his expensive items.

0:36:160:36:21

James, on the other hand, is having no such problem.

0:36:210:36:24

Little tobacco jar.

0:36:240:36:26

40 quid, then.

0:36:260:36:28

-42. That's the death on it.

-40 quid.

0:36:280:36:30

-41, and go on then, I'm not going to argue with you for a pound.

-40 quid.

-41.

0:36:300:36:35

-A pound for luck.

-Go on, then.

0:36:350:36:38

Yours.

0:36:380:36:39

James stands his ground and gets his lucky pound and boy, oh, boy is it lucky.

0:36:390:36:44

Deal. Thank you.

0:36:440:36:46

Thank you very much, that's great.

0:36:460:36:48

Give me 30 for it, then. Deal.

0:36:480:36:50

£30, it's yours.

0:36:500:36:51

Items are flying off his stall.

0:36:510:36:54

Oh.

0:36:540:36:55

-Go on.

-28 and you've got a deal.

0:36:550:36:57

£30. It's the death on it, really. Yeah? Deal. Thank you.

0:36:590:37:03

But James isn't the only one having success,

0:37:030:37:06

John bags a buyer for one of his more expensive items.

0:37:060:37:09

-So £75?

-75 and it's done, yeah.

-Brilliant. £75. Thank you very much.

0:37:090:37:13

That's a great result for John, but James is still coining it in.

0:37:130:37:18

-35, OK?

-Fantastic. Thank you very much. Enjoy them. Thank you.

0:37:180:37:23

-Thank you. Bye.

-Well done.

0:37:230:37:25

OK, right, one thing left, these are my tools.

0:37:250:37:30

Everybody hates them. I'm going to do a lucky dip.

0:37:300:37:33

Everything in this bag is worth more than a fiver and I'm going to do £2 a dip and see if anyone wants them.

0:37:330:37:40

So here we go.

0:37:400:37:42

Good plan, James.

0:37:420:37:44

That one?

0:37:440:37:46

Well done. That's two quid, well done, that's a bargain.

0:37:460:37:50

-I think you've done well, I mean...

-I did have a quick look first.

0:37:500:37:54

Did you? Well done. I don't mind.

0:37:540:37:56

But I guarantee that whatever you pick out of this box is worth more than £2.

0:37:560:38:01

Two quid. I'm not saying you particularly want it.

0:38:010:38:04

-That's not bad, is it?

-No, that will do.

0:38:040:38:07

As lucky dippers get stuck in to James's bag, John is trying to sell his last set of glasses.

0:38:070:38:13

Meet me in the middle at 25?

0:38:130:38:14

That's the cheapest set I've sold all day.

0:38:140:38:16

I've been selling them for 35.

0:38:160:38:19

£25.

0:38:200:38:22

-20, I can't sell them at the same... No, go on, £25.

-Go on, then.

0:38:220:38:26

25. I'll wrap them up for you. £25.

0:38:260:38:30

There we are. I can actually go off and do some selling now.

0:38:300:38:33

Yes. But there is some wrapping to do first, John.

0:38:330:38:36

Once it's done, he can then hit the road and look for buyers around the market.

0:38:360:38:40

That's the other one.

0:38:400:38:41

Ah! It's sunny. Perfect place to do some selling.

0:38:410:38:46

You don't want that. You don't want that. You want that.

0:38:460:38:49

He's heavy.

0:38:490:38:51

Well done, you've got the best one.

0:38:510:38:53

That's all right.

0:38:530:38:55

I think it's for piping icing, but...

0:38:550:38:58

Oh, that's worth a pound, isn't it? Well done. Great.

0:38:590:39:02

-Thank you.

-There you go, it's all yours and you've got a free box too.

0:39:020:39:08

So, The Lionheart is all sold up.

0:39:080:39:10

John has sold his Victorian shelves at cost price. Now for his other items.

0:39:100:39:16

The market is starting to shut down

0:39:160:39:18

and he knows if he doesn't sell his remaining antiques,

0:39:180:39:21

their cost will count against his profit.

0:39:210:39:24

It's do or die for John, he needs to turn over his stock, and fast.

0:39:240:39:28

155, cost price, that hurt.

0:39:280:39:31

-Here we are.

-£55. Thank you. My first loss of the day. £50, then.

0:39:310:39:36

Go on.

0:39:360:39:38

-All right, then.

-There we are.

-Can't argue with you.

-Thanks, fellas.

0:39:380:39:42

Next up is his reindeer pelt.

0:39:420:39:45

25? Go on. I feel like I should give you a kiss for that.

0:39:450:39:48

Go on then, give her the kiss.

0:39:480:39:50

Well... And Mum. Thank you very much. I think I need to give James a kiss as well for setting that up.

0:39:500:39:56

No, I was waiting to take a kiss.

0:39:560:39:59

With the selling over, it's only fitting to end with a kiss

0:39:590:40:03

and as the stall holders pack up and head home, our duelling duo meet for a final chat.

0:40:030:40:08

Are you wiped out?

0:40:080:40:11

-Completely and utterly shattered.

-Well, you've sold everything.

0:40:110:40:16

Yeah, so have you.

0:40:160:40:17

Well, everything, but one thing.

0:40:170:40:20

Just the cocktail strainer which...

0:40:200:40:22

I didn't really want to sell it. I'm going to give that to my son.

0:40:220:40:26

Two quid it cost me, it's Asprey,

0:40:260:40:28

he's just started a job as a cocktail waiter.

0:40:280:40:30

It's time now to tot up the totals

0:40:300:40:33

and find out exactly how much our dynamic duo have made.

0:40:330:40:38

Both John and James were allowed to spend up to £1,000

0:40:380:40:42

of their own money on the showdown.

0:40:420:40:44

John relied on his own taste and spent a total £923,

0:40:440:40:49

whilst James spent just over £366 on a cornucopia of collectibles.

0:40:490:40:57

Both our experts have worked their socks off

0:40:570:40:59

to make as much money as possible, and every penny of profit they made

0:40:590:41:03

will be going to their chosen good causes.

0:41:030:41:06

It's time now for the talking to stop as we reveal just how much John and James have made

0:41:060:41:12

in their showdown challenge.

0:41:120:41:13

How are you?

0:41:130:41:15

A lot better for seeing you.

0:41:150:41:18

-I know you made a profit of some kind.

-I made a small profit.

0:41:180:41:21

I don't even want to open this case. Shall we see?

0:41:210:41:23

-Go on, then. Three...

-Two...

-One.

0:41:230:41:26

-Oh!

-Do I have to look?

0:41:270:41:29

-Dear.

-No, I mean do I have to look at that? £27.

0:41:290:41:33

We both made a profit, that's all that counts.

0:41:330:41:36

So it's victory for James today.

0:41:360:41:39

Our two experts have built up their profits over a week of challenges.

0:41:390:41:42

Time then, to find out then who is this week's Put Your Money Where Your Mouth Is overall champion.

0:41:420:41:49

Shall we see how we've done over the week?

0:41:490:41:51

-OK. One...

-Two...

-Three.

0:41:510:41:54

Whoa! Well, you know what, that is fantastic.

0:41:540:41:57

I think they both are.

0:41:570:41:59

It's a profit, but you have done really well.

0:41:590:42:01

It's a lot of money for a very good cause. It's all a lot about luck as well, isn't it?

0:42:010:42:06

-Well, it's been a pleasure being your adversary.

-Really enjoyed it.

0:42:060:42:10

But I'm not playing with you any more.

0:42:100:42:12

So it's an overall victory for The Lionheart.

0:42:120:42:14

Both our experts have made fantastic profits

0:42:140:42:17

and every penny they have made will be going to their chosen charities.

0:42:170:42:21

And as a patron of Born Free, James's charity is close to his heart.

0:42:210:42:25

Hello.

0:42:250:42:27

I spend all my spare time trying to rescue endangered species

0:42:270:42:31

and animals from all over the world, and that's what the money I've raised today is going to go towards.

0:42:310:42:36

I'm giving my profits to the National Autistic Society.

0:42:360:42:39

I have four very close friends who have autistic children

0:42:390:42:43

so I know just what a difference that money will make.

0:42:430:42:46

Well, after a week of no-holds-barred combat,

0:42:460:42:49

both our experts have put their money where their mouths are

0:42:490:42:52

and have proved that they've got what it takes

0:42:520:42:55

to make profit from antiques when their own money is on the line.

0:42:550:42:59

Subtitles by Red Bee Media Ltd

0:43:060:43:09

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0:43:090:43:12

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