Basic Entry to Shop Managers The Career Crashers

Not having a proper job is soul-destroying.

I feel that I'm letting my children down by not having a career.

When you're a graduate, you're meant to go and get a job straightaway.

If you're on jobseeker's, it's not great.

Like, what more can I do? Just want somebody to give me a job.

Meet Kirsty, Ben, Sacha And Chris.

Like so many young people, they've been struggling to get a job.

This is my CV, not a lot on there.

That was about to change.

It's like a fantasy, like something you'd see in a film.

Does anyone want to share a bath with me?

They took part in an extraordinary TV experiment

that would transform their lives forever.

This is the end of my career, I think.

This is their full story.

They experienced an apprenticeship of a lifetime -

a 40-year career in just one week.

This is, like, scary.

-Bacon and a burger.

-From dogsbody...

I don't want urine in my face.

Maybe I should go back to university.

..to shop managers...

-I'm your new manager.

-ALL: Hi.

-I don't know what I'm doing at all.

-Errrrrr...

..location executives...

-Speaky anglais?

-I'm no negotiator.

We can get up to 25%.

..to, finally, MDs of Britain's biggest brands.

For the next three days, you'll be me.

It's the most important thing I've ever done.

She's on her own. She's got to do it.

You could see this come to life across 360 restaurants.

BOTH: As you know, it's the biggest colour.

Half a million pounds' worth of business.

How did they handle a career in fast-forward?

I'm sweating already.

I would say no to you.

Massive room for improvement.

This is not a game show, this is not a joke,

I'm not doing this so I can look cool.

And did it help them achieve their ultimate goal...

-I'm going to absolutely make a complete

-BLEEP

-out of myself.

I care a lot about this.

..to get a real job?

I've got to buck up my ideas, I suppose.

Do I get fired for this?

Talk is of a lost generation...

Unemployment hits a 17-year high...

..who are now jobless...

..the young particularly hard hit.

A million young people out of work.

-That's a record high.

-Unemployment...

With youth unemployment now bursting through the one million barrier,

it's never been harder for a young person to find a job.

Each of our four recruits had already been out of work

for at least a year.

Itching to find a job and desperate to prove

they had what it took to succeed, this series followed their journey.

I've got the communication skills, I can work in a team,

I'm organised but I'm unique.

Over the years, I've lived with three different foster families,

each of the families has given me different ethics.

One of them has given me the ideas of education.

Ten GCSEs, four A levels and a degree in English.

One of them has given me the motivation to keep on going

and one of them has just given me the desire to work for what I want.

They've put a lot into my life which could've gone wrong. I need to pay them back.

I found out I was pregnant just before I was about to take my GCSEs, which was a shock.

I got it together and then I found out I was pregnant AGAIN.

When I meet the mums at my son's school in the playground,

sometimes I feel uncomfortable as they've been at work all day.

There's never been a time where I've had a proper job, gone to work,

gone to a Christmas party, you know, with people and had fun.

I didn't go to university cos I thought I didn't need qualifications,

and I thought my personality would see me through.

I have had about three interviews.

One was for a shoe shop, one was for the bar

and the other one was for...

Argos.

And I don't like being bored. I'll definitely give anything a go.

I really would like to be Prime Minister.

I did Newspaper and Online Journalism at the University of Central Lancashire.

I want to be a journalist, it's what I trained in.

I've filled in hundreds of applications.

Well, it always just seems to be, "You were a strong candidate, but there was a stronger one."

So there's somebody walking around with just something a little bit better than me.

The four will be leaving home

to experience a working life at every level...

You'll never get to do something like this again.

I'm willing to do almost anything to get where I want to be.

..starting at the bottom.

I'm so tired.

It's still dark outside, who likes to get up at this time?

Or get in at this time? Ugh.

Adventure park.

They'll be working at one of Devon's most popular theme parks.

I don't look excited, but I am.

The park is at its busiest time of year,

expecting over 6,000 guests daily.

God, I might be serving ice creams.

Unused to a full day's work,

our recruits are about to be thrown in at the deep end.

Worst-case scenario would be something mundane.

I'm not scared of anything in particular. Erm...

Unless I get a really bad boss and he makes me want to cry.

And this is the man that needs impressing, Josh "The Boss" Haywood.

I'd like to think they'd come with the right attitude,

come with an open mind, muck in, fit in with the team.

We're expecting them to provide great guest service,

great satisfaction, hard working.

Hopefully they'll be, er, enthusiastic.

With not much to live up to, then, our recruits get given their orders.

-Good morning.

-Good morning.

Welcome to Crealy Great Adventure Park, my name's Josh Haywood, I'm the general manager.

Entry-level work will be hard work, it'll be graft,

it's going to be labour-intensive.

Number-one priority for us here at Crealy is that it's guests first,

so expectations are quite heavy on your shoulders.

So, Chris, today, you're going to be making candyfloss for the whole park.

Wicked.

We're going to ask you to make 100 bags of candyfloss

in an hour and a half.

Kirsty. We have a spare clown outfit, Kirsty,

so you need to be jolly, happy, smiling.

Ben, today, you're going to be helping our ride operators.

It's physical, it's demanding, but it is what you make it,

which leaves you, Sacha.

-We have a field our ponies have been training in.

-OK.

And there's a lot of pony mess.

It is one of the worst jobs we have to offer on park.

-That's fine.

-You're going to stink by the end of the day.

-Thank you.

I think the others are finding it funny.

They think I have the worst job.

But I'm going to show them that I'm kind of good at it,

and hopefully make the boss proud.

I have to make 100 bags of candyfloss in an hour or something ridiculous.

It's going to be fun. Candyfloss.

It's something I didn't want to do, but it's definitely better than

shovelling shit or, erm, dressing up as a clown.

I suppose it could be difficult being happy all day as a clown,

but I'm sure people will not expect me to be complaining.

So that's not what I'll be doing at all.

All set to make a positive impression,

Kirsty prepares for her starring role.

You're really going to have to give me some tips.

You're our first female clown.

The first female clown?

That can go on the CV.

THEY LAUGH

But obviously when I do the clown stuff it's very animated,

so it's all sort of like bigger steps.

Everything you would do, even if you were just pointing like that

it would be a big "ooh", and the big "argh".

-It's all that sort of...

-Right. I see.

That seems like a bit of a...

But at the moment, you're looking a little bit like...

Obviously, you're self-conscious.

-Er, yeah.

-The shoulders are down, like this rather than...

That's how I walk all the time.

You are who you are, I am a clown, I've got to live with that.

So here we go, straight through, as excited as you like.

See there's a... When the smile's out there, it happens.

God.

This is the end of my career, I think.

I've got to do, erm, 100 bags of these,

which are three balls of cotton candy,

erm, in an hour, hour and a half, I think she said.

I think my best asset is how ambitious I am,

how determined I am to finish a job.

Look at that one.

-Hello.

-Hello.

-How many bags have you made so far?

-I've actually lost count.

-That many?

But it's around 20 or like coming up to 20.

Cos we're looking now, coming up... Nearly half past 11.

What we need you to do now is,

if you can find the next gear, speed it up a bit.

-Yeah.

-Very shortly, somebody needs to start selling this stuff to our guests on park.

You'd expect someone on their first day to try and make an impression. He hasn't done that,

and he's a bit slow, which is disappointing. I am disappointed.

Hopefully, he might show signs of improvement later.

He's a tough man to please.

I'm doing all right!

HE PLAYS "TWINKLE, TWINKLE, LITTLE STAR"

There we go.

-How do you feel about it?

-Pretty...

upset, actually.

Do people not see you as somebody who would turn their hand to anything, get involved with anything,

no matter what challenge was thrown at you?

Yeah. I suppose, I suppose that's pretty reasonable.

Are you comfortable with what you're wearing? Your body language says you're not.

I don't know what I look like.

-Do you want to go and look?

-That'd be cool, yeah.

OK.

-No, not really

-BLEEP

-OK, but cheers. Thank you for asking.

SHE SIGHS

People are going to massively, massively take the mick out of me.

I'm very serious about what I do, you know,

and this outfit betrays the vast understanding

that I think I have of, er...

..the world around me.

From the tears of a clown to the pong of poo.

I don't think I ever thought I would say that I was excited to clean up poo.

Once I potty trained the children, I couldn't wait to get away from the stuff.

But I'm not uncomfortable to kind of get my hands dirty, you know.

at the end of the day, it's work.

There's poo everywhere, I need to get it up.

I want somebody to give me a chance, basically.

I'm not asking for a lot, just a chance to show you that I can do it.

Over at the Aqua Splash, Ben is somewhat reluctant

to dive into his new role.

As a graduate, I didn't get the qualifications to go into entry-level work.

Cheers, thanks, thank you, cheers. That's nice, thank you.

For me, it's not what I'm looking for.

What Ben needs to do is he needs to interact with the guests more,

he needs to head over to the queue and speak to them.

Just red boats in, please, OK?

WHISTLE BLOWS

OK. Red boats in, please, guys!

-Louder!

-Red boats in, please!

It is a very unnatural thing to do, to be able to constantly smile

and be happy and have someone squirt water in your face.

Oh! Oh, my God!

And just as Ben makes the effort,

the other recruits are starting to muck in, too.

A bit of it was going in my face, and I don't want urine in my face.

This time, no messing about.

No messing about? I'm a clown, what am I supposed to do?

-My brother could do it.

-Well... Argh!

If it'll be her lifelong career, I'm not sure.

Ta-da!

With the park in full swing, the boss has one major concern.

Maybe I'm just not cut out for candyfloss making.

There was a target set, how do you think you've done against the target?

Not well.

-OK.

-I could've done better. Yeah, definitely.

-Sure.

One, two, three, four, five, six.

What I can see is they're not all consistent, either,

-some are bigger, some are smaller.

-That's the air in them.

Eight, nine, there's 16 in that bag there.

Yeah, still about half of what I was expecting.

So not a great first impression.

Try and sell me a bag of candyfloss.

-Oh, yeah, would you like to buy a bag?

-No, thanks.

He was set a target of 100 to do in an hour and a half,

he just got short of 40, which is well below what we expected him to do.

Even a first-time person doing that task, we'd expect upwards of 60.

I've got to buck up my ideas, I suppose.

I think I'll remove you from this

and I want you to go and work in our all-you-can-eat pizza/pasta place, in Mamma Mia's.

Not looking after pizza/pasta, but looking after pots in the kitchen.

I got demoted, I think, didn't I, to a pot-wash?

With the fields of Crealy now spotless,

next on the menu for Sacha...

Cleaning that out.

-OK.

-All right?

Quite hungry at the moment, hence all the noise.

Yeah, I kind of followed her voice.

-Obviously, she's quite dangerous.

-OK.

PIGLETS SQUEAL

Because she's got her piglets with her,

-even though they're quite big now.

-OK.

So what we have to do first is move her out - you cannot go in with her in there.

Yeah, I'm not messing with her, not a mother, anyway.

THEY PLAY "TWINKLE, TWINKLE, LITTLE STAR"

I can commend Graham on his bravery for wanting...

You know, being passionate to do stuff like this.

Cos, you know, a lot of people just wouldn't really have the guts.

And six on the end, there you go, good lad.

Right, OK, so...

THEY PLAY "TWINKLE, TWINKLE, LITTLE STAR"

Perfect, thank you very much, everybody give me those back

and have a lovely, lovely day.

I wish I had a bit more of a repertoire.

I heard she had a bit of a wobble earlier in the day,

but it seems she's taken to it and seems natural.

A job like this is difficult cos when you dress up, you see yourself and think, "I look stupid,"

but when you go out and get feedback from the guests,

it's quite a rewarding job to do, and she looks like she's making the most of it.

While, at the adventure park,

graduate Ben puts his inhibitions well and truly behind him.

What we're going to do here, today,

is obviously literally just interacting with all of our guests,

just having a laugh with everybody.

-You may feel a bit uncomfortable.

-No, I feel all right.

OK, guys, arms in the air! Are you ready to set sail?

Come on! Are you ready to set sail?

Meanwhile, over in the pig pen...

If I don't finish in an hour,

the mother will start getting irritated

and start slinging her pigs around, her piglets around.

So I don't want that to be my fault.

PIGS GRUNT AND SQUEAL

She's not stopped.

-Think you've given it your all?

-Yeah, I think I have.

Like, I've got a vest on and this T-shirt and I'm literally baking.

But I've been really trying hard.

I think if there was a prize for the best person so far,

it'd go to Sacha, and that's just for sheer determination,

guts and hard work. She's done a great job so far.

Give me your best scream!

KIDS SCREAM

About time! Let's get some screams! Whoa-ho-ho!

'You had to act pretty much like a dick.'

Let all your inhibitions go and just deal with it.

Louder!

Depending on what job I go into a bit later on in life,

I'm going to need to be able to talk to a group

and get an interaction with them,

so it's a learning curve.

It's not what I expected at all.

It was all harder than I thought it was going to be.

Although not the best day for Chris,

there have been some positives to take away.

I think I done all right with the pot-wash.

I moved the bin closer, no-one thought of that.

I'm learning, so it's all...this is all worth it at the end of the day.

For Kirsty, though, her day is about to take a turn for the worse.

The thing that most annoys me is that you were sold

some kind of ideal when you went to university

and then you work towards it,

you think you do everything to get a job.

I don't want a job that I don't want, I want a job that I do want.

What are you up to?

Er, eating ice cream.

Are you on an official break or...?

Erm, we... I don't know.

OK, my main concern is that, obviously, you're eating,

and you're eating in uniform or costume in front of guests,

which is one of the key rules that we, er...

Oh, gosh, OK.

Yeah, this isn't a great thing to happen.

Other team members are saying, "How come the clown can have ice cream and do nothing?"

-Oh, gosh, OK, is that what's the...?

-Absolutely, yeah. That's not acceptable at all.

I don't like being told off at all.

Do I get fired for this?

Early morning, and after a baptism of fire,

our recruits are keen to discover what lies in store for them.

I woke up 15 minutes before my alarm today.

And, er, that never happens -

I always sleep through my alarm or press snooze all the time.

I had a shower and everything.

Not that I don't shower, I shower all the time.

Today, I'm hoping that there's a task that's, er...

that's not as labour-intensified as it was yesterday

and, I don't know, a bit more subtle on the labour aspects

and a bit more mentally taxing, if possible.

Intent on making a better impression,

Kirsty has been doing a spot of reading.

I'm hoping to redeem myself today by memorising all the guidelines

of best practice that they have here at Crealy,

because, obviously, there were some issues with Josh yesterday

and I just want him to know that I am committed to the brand.

I'm hoping that the others haven't thought of this, because, erm...

..I'm a swot.

Somebody who hasn't read the rules is Sacha.

-Hi.

-All right, I just noticed you've got a cigarette on the go, yeah.

The park's open, we've got guests, so if you can put the cigarette out, that would be great.

-And dispose of it correctly.

-OK, will do.

-OK, thanks.

Today, for the first time ever,

our four recruits are being thrust together as a team.

The job today we're asking them to do is to serve 200 guests an hour.

We have a three-minute wait per serving, per guest.

If they want ketchup, they're 15p.

Food quality and guest service are paramount.

Your fryers.

'And they'll be in a hot, volatile environment.'

Lean on that, it's going to hurt.

'It's a tough task to do on the second day.'

Following in the footsteps of 200,000 young people across the UK,

flipping burgers and frying chips will be on the order of the day.

How may I help you?

I want two packets of chips, please.

Sacha seems quite bubbly, that's why I put her on to the tills.

She seems like she'll be quite smiley.

Would you like to go large?

SHE LAUGHS

'Chris, I think he's going to be quick enough to keep up with what she's doing.'

Can I have two regular chips, please?

'And I put the other two in the kitchen,

'just really just to see how it goes.'

With orders coming in thick and fast,

our fast-food foursome begin to feel the heat.

Can I have a portion of onion rings?

The most difficult thing is there's lots of different people asking me for orders.

'The thing I'll find difficult with teams'

is that people are coming at it from very different angles.

'I do like working on my own, really,

'and I suppose that's to do with me wanting to be a reporter.'

Nuggets.

'I haven't really worked anywhere where, as a team,'

if you mess up, like it's a domino effect, it affects other people.

I'm still waiting for your chicken burger, sorry about this.

The fact that I haven't had a cigarette in a while is starting to agitate me.

Oh, that's cracked.

My mind's suddenly thinking, cigarette, cigarette, cheese burger,

cigarette, cigarette, hot dog.

20, 25 minutes, just for four bacon sandwiches.

I've got three kids out there going mad.

I'm trying, it's not coming through quick enough.

Bacon, no burger. No burger?

I've got to the point where I can actually make a burger.

I put bacon in a burger and I thought it was just a bacon bap with cheese,

but it was actually a bacon burger.

I'll take them away, sorry about that.

Lots of people think you couldn't get anything from it,

but it's a high-pressured environment.

I can't go around saying I want a job

when I can't put a burger in a bun. Do you know what I mean?

Maybe I should just go back to university.

It's all right, a bit busy.

I feel fine, I'm not stressed or anything,

just getting on with it, doing it bit by bit.

-Sorry, the chips haven't cooked fast enough this time.

-That's OK.

I just made the same mistake, I didn't put a burger in again.

He didn't put the beef in the bacon and cheese burger,

but he corrected himself and jumped straight back in.

Do we still not have bacon?

I was less impressed with Sacha.

To be successful on the tills, you really need to just keep that mask on all the time.

Sorry, yeah, that is £11.60.

When customers aren't happy because they're waiting, the problem's in the kitchen, you just need to chat.

-Yes?

-She was a little bit abrupt.

-One plain burger and one hot dog.

-I'm just waiting for the burger, wait a second.

I wasn't expecting her to come in and be superwoman, just something wasn't right.

After toiling around in the hot kitchen all day

it's appraisal time with the big boss.

We'll start with you, Ben. How do you feel it went?

As a team, I thought we all did really well.

Personally, I thought I was probably the weakest link, made a few stupid mistakes.

I didn't put a burger in a bun.

-How many burgers did you make today?

-How many burgers did I make?

-Hundreds, probably.

-Hundreds, yeah.

-And two you got wrong.

Well, if I'm doing 100 burgers, I should be able to put two burgers into a bun, do you know what I mean?

You're a bit hard on yourself.

I'd like to tell you that both of the managers said

-if they could choose anybody to work with, it would be Ben.

-Wow.

That's a good compliment, so you did a great job today.

Thank you, thank you very much.

Kirsty, the team were all happy, they thought you did a great job.

You asked when you needed assistance, you didn't try and blag it -

that's the worst thing that you can do in that environment.

You kept cool and calm, well done.

Thank you.

Chris, they said that you, er, you give it your all,

you worked as hard as they thought you could.

You were quick to ask questions, always quick to help out,

quick with the cloth to clean up and keep everybody happy.

Generally, they thought you did a great job.

Sacha, Lucie had concerns

that she didn't think you were a great people person today,

and that although you were trying, some guests found you quite abrupt.

-Are you joking?

-Do you not agree?

-Are you joking?

-No.

Me, abrupt? Now I'm being abrupt, I wasn't abrupt in any sort of way.

I think that's absolutely awful to hear and I just don't think it's right. So...

She was all right, she handled...

-Sorry, I can't even take that, that was

-BLEEP

-well rude.

-BLEEP.

I can't see how for one second they can tell me that I was abrupt.

I spoke to all the children, I asked them how their day was.

I asked them what they were doing next.

20% of our people at entry level don't make it.

If you look now there's one person who's just walked out of a job.

In the climate we're in currently, there are plenty of people

out there who are fighting for these entry-level jobs.

That takes the mick because out of all the things I did,

that was the one thing that I didn't get wrong,

and I don't get wrong, is mixing with people.

I've had to work myself so hard over the last couple of years.

Sorry. You know?

I got pregnant at 16 and lost all my friends, I lost everything

and I've had so much to contend with.

I wanted to do this to make my kids proud of me

and so I could get a proper job and I could have a career and, you know, and to learn about me.

'It's hard being a mum, but it's even worse being away from them.'

He's gorgeous.

After a challenging time at the bottom of the career ladder,

the four recruits have plenty to think about before their next step.

Talking to everyone from yesterday and today, they really enjoy their jobs.

Maybe just because I've got a degree, thinking I need to get a job

with loads of money at the top, maybe that's not what I need to look for.

I need to look for something that has elements that will help make me happy on a daily basis.

I've just proven to myself that I can do things that I never knew that I could do

and you know, really can kind of try anything.

You know, I get one chance to make it right,

and if I mess up then, you know, I have ASBO children.

So yeah, I've got to stop crying now.

I'm glad I done it, but I'm not doing this for the rest of my life.

There are some people that really do enjoy it, and do do it,

and I'm just not one of those people.

I've got, I've got to have better.

Central London, and the four recruits,

armed with their golden ticket to fast-track their careers,

are now heading towards an even bigger challenge.

They're about to work for the cosmetic giant Lush.

They have over 750 High Street stores

in 46 countries across the world.

They're about to work at four of Britain's busiest.

My name is Amanda and I look after all the managers and trainee managers in the UK.

The managers that are currently in our stores

are going to be leaving the stores

and you are going to be left to manage the stores.

-Exciting that is. That is a bit...

-Oh, that is...

That is a hell of a step.

-That's not even a step, that's like a lift up to the first floor.

-I was doing gates not long ago.

It's a chance for these recruits to prove that they can

lead a team, hit sales and successfully manage a High Street store.

Kirsty's in charge of the Brighton store for three days.

My ultimate ambition would be to be Prime Minister, and that's a huge management job.

I think I'm a people person.

Sacha is in Covent Garden, London.

This is the sort of challenge that I've wanted for ages.

I think I could be a really good team leader

because I can be in control of a situation.

Oh, I'm a little nervous now.

Chris is on Chelsea's Kings Road.

I feel confident and eager to get in there.

I want money so I can do things in life. I want to get out of Chelmsford.

I want to be in London, I want to be in the thick of it.

And Ben is in Leeds.

The biggest thing I fear about being a leader is failing

and letting the people you're leading down.

-I'm kind of

-BLEEP

-it a little bit, I ain't going to lie.

You've got to go in there and manage the whole store.

And there's going to be people counting on me.

Time to meet the managers.

These are the shop keys, they are now your keys. I hand them over.

You've got to be at the forefront of everything.

It's a tough deal.

The recruits' first job is to manage their new teams.

You just need to make sure all your customers and your team feel amazing.

Each store has a different daily sales target.

The target that we're aiming for is £2,700 for the day.

To be successful they're going to have to motivate their teams to sell.

I'm your new manager.

Nice to meet you.

It's a pretty shit board.

I've got an example of a smile here.

-Is there any products that you'd like to focus on today?

-Um, yes, of course there is.

The focus for today is going to be getting to know you.

So, you getting to know me, me getting to know all of you.

I feel getting to know the staff is not a great focus point,

we should be focusing on maybe demo-ing a certain product or motivating the staff.

The person that turns the most demonstrations into sales will get a little prize.

Outside the front of the shop there's people all the time,

if we bring them into the shop they will buy something.

In Chelsea, Chris wastes no time trying to entice customers.

All right, do you want to smell this? I'm sure it smells really nice.

I've got utter confidence he'll be fine. Well, I say that - touch wood.

Getting involved.

In Leeds, Ben is facing his first major managerial decision.

Diane from the spa needs a passion fruit, so we need the keys to get the money out of the till.

I'll go and get the passion fruit.

The girls in the spa need some passion fruits for a facial mask,

I thought, I'll go do it quickly because Steve knows more about delivery.

It's like quite a mundane task

that anyone spare could just pop out and get, so, but fair dos.

I was surprised he went out for a passion fruit. A manager wouldn't normally leave the shop.

It's definitely important to delegate

and I'm hoping that I'm doing that OK at the moment.

This is so exciting! I feel like I'm a businesswoman now.

Sacha's store is packed,

but she's having no problem dishing out the dirty jobs.

-You're the bin lady.

-OK, cool.

I'm going to get my own way because of my charm,

and my method really is just smiling and kind of being friendly.

But I won't sell Think Pink...

Sacha's got a feeling not everyone's convinced by her method.

Just make sure that the bins are checked and the floor is clean.

'I don't think she likes me much.'

She gives me a look every time I talk, like she wants me to not talk and to shut up and go away.

Lunchtime, and Kirsty's staff are getting peckish.

I think I should be on my break now, actually.

Right, do I need to tell people to take their breaks? They don't look at the board?

-Yes.

-Right...

-Go on your break and you can have an extra four minutes.

-Thank you.

I didn't realise that I had to tell people to go for breaks,

but then because I don't have a watch on and there's no clock

I just have no idea what time it is, so I need a watch.

While Kirsty struggles to keep her team happy,

Ben's trying to keep his staff on side by proving he's one of the girls.

I don't mind looking a bit of an idiot to motivate the staff.

If it helps me to get to my target at the end, you have to be creative,

they want me to be creative so, yeah, let's give it a go.

Hiya, guys, do you want to have a quick smell of this?

'I wanted to show the team that I am in for the muck

'and want to do everything and set an example, really.'

-Do you want to have a quick feel of this product?

-No, thank you.

You all right there? All right, have a good day.

I tell you right now, there's no way in hell I'd be in public with

this on my head, but I don't know anyone in Leeds, so it's fine.

But I think Crealy showed me to be less of a harsh critic

and just lose my inhibitions a bit more.

Back in Brighton, Kirsty's hit another problem.

We were told that we could smash the target

so I suppose I'm a little bit worried.

-At the minute we're on £431, and the target is...

-£1,900.

-So, we've got...

-Pretty much £1,500 to go.

-So, we basically need to be doubling what we're making each hour.

-Right.

We have only got about five hours left.

The target's 1,900, which is pretty average for a Friday.

What else would you do, then, a plan of action?

It's up to you, though, you're the manager.

Erm...

I'm just a little bit worried

that there doesn't seem to be that many people coming in,

considering everyone said that this is a really busy day

and it gets busier after one o'clock.

And I'm not terribly sure what to do.

She's got no direction.

Everyone's just lingering around, not sure what they're meant to be doing.

To be honest, there's not a lot of motivation at the moment.

I've never managed a team. I think I've got people skills, but have I?

Sacha's decided to confront her staff head-on.

-If there's something wrong say it and I can change it.

-I don't know.

You may have gone off the shop floor too often, like to go outside or to go upstairs.

I feel like you should really be down here controlling the staff.

I'm not going to lie, we did take advantage of it.

Oh, OK. No, that's fine.

Instead of you sitting there and going, "Oh, you did great,"

I need to know. OK.

Late afternoon in Leeds, the girls are achieving good sales

and Ben wants to honour his promise of a reward.

As a thankyou to all the girls,

especially you, because you got three demonstrations so far,

-I'm actually going to try and get a song on.

-Oh, yeah!

Or I can sing, that's what Robyn wants.

-I'm going to go with the singing, that's my vote, sorry.

-God.

I'd rather you sing. We have music all the time, I've got my iPod.

Oh, God, I knew I shouldn't have done this with Robyn.

-I vote for singing.

-OK, what song? What is your favourite song?

I want you to sing with your headband,

-"I whip my hair back and forth..."

-Oh, my God, that is terrible.

So it's show time for Ben.

Ugh, dead man walking. CHEERING

I'm going to sing a wonderful song for you lot.

I whip my hair... Oh, my God, I almost fell over then.

I can't whip my hair back!

# Doing nothing wrong... #

I don't know the words!

# I whip my hair back and forth I whip my hair back and forth

# I whip my hair back and forth I whip my hair back and forth... #

I enjoyed that. It makes us think we can have a laugh and enjoy working.

Oh, yes!

CHEERING AND APPLAUSE

Public humiliation always makes you feel better.

Six o'clock and each manager arrives to check

whether the recruits have hit their sales targets.

So, we finished on £1,580.

Chris, Sacha and Kirsty are all below target.

Not brilliant.

Not brilliant, no, definitely not.

It could've gone better, obviously,

we could have been hitting an amazing target,

but I think I was as best as I could be at motivating strangers.

Tomorrow, I really want to, like, smash it and like

make loads of money to impress, really,

show people that I can do it.

In Leeds, manager Pammy arrives to see if all Ben's efforts have been worth it.

-Well, you hit the target.

-Brilliant. Ah!

Right? 2,900 we're looking at there. Happy with that?

I am ecstatic, yeah, to keep it on target, yeah.

-Good, good.

-Good start.

-So, that's the money.

There's no instance where you, as a manager of this shop,

need to leave to buy a piece of fruit.

As manager, you shouldn't leave the store.

I think one of the reasons that you struggled to delegate,

because you were being very friendly with the team.

Today, perhaps they were too kind of, "Let's have an enjoyable day."

You performed, you made yourself look silly, they loved it.

They will be your team for this weekend.

What you need to do is be their manager.

The feedback from Pammy, I think was basically just... Sorry, one sec...

I'm upset, guys, hang on.

To think that you did pretty well and put a lot of effort into it,

and get that squashed is pretty hard to take at times.

I care a lot about this and, yeah,

I think that's why I'm a bit upset at the moment as well.

Saturday, the busiest day of the week.

The pressure is on.

Today will be different and there's going to be

more of a managerial role for me as yesterday, I was chummy too much.

Today, the recruits have been

given personal responsibility for hitting targets...

Our target, £2,100.

Our target is £4,600.

..and they're high.

I'm positive that we could reach around £4,000 by three o'clock.

Woo! I know. We've got definitely a challenge.

The recruits can now get a till-read every hour

so they can check their progress.

In Chelsea, Chris is hoping to get his tills ringing by selling

to a pre-booked pampering party.

Do you want to come through round to the back? Yeah?

I'd like to think I'm quite good at sales.

I could make anything boring sound quite good.

Maybe you could come and entertain for a bit?

All right. Entertain them?

-Is everyone all right?

-Yeah.

And I am actually going to be your personal arm massagers.

-Woo, nice!

-Yeah, I'm sure you're loving that.

In Brighton, Kirsty's in luck - it's Gay Pride, woo!

100,000 people hit the streets, all of them potential customers.

At the minute the parade is going straight past the shop.

Loads and loads of people outside, loads going on,

whistles and noise and music and there's four of us

stood in the shop sort of not having anything to do.

In order to make target

we absolutely need to be getting people in off the street.

There'd be no reason why we couldn't make target with Pride being today.

Normally it's the manager's job to motivate the staff

and it's a very lead-by-example kind of thing,

but at the moment it's the other way round,

we're pushing her to come out of her shell.

I don't know how it feels like I'm so busy when there's absolutely nobody here.

My brain feels like it's about to explode.

I think she's taking herself a little bit too seriously.

She needs to laugh and have fun with the products.

These guys just actually know what they're doing

and I don't know what I'm doing at all.

Ben's also struggling to drum up custom.

£1,704, it's all right

but at the moment, unless we have a really big boom

we're not getting close to that.

Customers are going to come in and just hopefully

you'll get a lot of people round and show the products off.

I want to take most of these things off and get a little perfume display.

Very different to yesterday. More hands-on, a bit more, "You do this, you do that."

Like bath bombs and everything and then, er...

A bit more managerial, I guess. I don't know how they're taking it, we'll find out later.

If you want to start unwrapping the soaps.

He was so much more confident, I was like, "Oh, my God, he's really in control."

He seems more serious, so I don't know if he'll be too serious today.

We don't want him too serious.

Need any help, just wave your arms at me.

-I will, I will, love.

-I'll come running over.

Meanwhile, Chris's focus is all on the ladies.

Arm, please? Right, have you ever used any of this stuff before?

-I was pretty much

-BLEEP

-myself about it, because I had to touch them all and I've never had to do it.

So I was like, "Argh, I don't want to do it!"

It was a little voice in my head saying, "Don't be a dick, just do it."

Chris is doing a lovely job there with the girls.

So he made us feel very welcome actually.

He did give us a very good massage I very much enjoyed.

It hasn't been very well thought out.

I don't think anyone's really sold that much, to be honest.

But, for Chris, it's not the money that's on his mind.

It was all rubbing their arms.

They seemed to like it, so I did all right.

Some of them were saying they were surprised I'd never done it before,

I'm just a natural, just touching people up!

I think I'm a good sales person, I can relate to people,

so I think that people kind of feel that they can trust me.

After several hours' hard slog on the shop floor, Sacha's keen to check the results.

-Let's do a till-read.

-We are on...

Ah...

No likey!

£1,900. That's not even half what you wanted to make.

They're rubbish, not good at all.

There's no point even making excuses.

We could say it's quiet. Why's it quiet? There's people, look.

Look at this. There's people everywhere. They need to come into the store.

We need to get a towel and some flip flops.

-Sacha, whee!

-Hot stuff.

There we go.

The store right now is really quiet, and that's not making me happy.

-We want a crowd to rush into here. So let's go do that.

-OK.

-All right.

Woo!

Today, I'm going to be pampered by my two fabulous strong men!

I think Sacha's idea to go outside was a really, really excellent idea.

Does anyone want to share a bath with me?

-It really got people interested.

-Hi, how are you?

It's quite a good tactic because you can see the products being used,

so it actually encourages you to come inside.

Dig your finger in there.

I enjoyed myself basically, and

I think it was good, I want a till-read now, really.

The number that we have finished on is £3,400,

and that's around £1,000 off what we were aiming for, right?

Yeah, £1,000, yeah.

OK, so we made £1,429.

-Not quite target.

-A bit off.

We finished on...

-£1,419.

-Oh, what?

With... OK.

Which is,

-which is low.

-Yeah.

It's really, really low.

There's massive room for improvement,

huge room for improvement. And you need to be more positive.

People definitely feel you need to be more decisive.

Totally, totally appreciate that. Er...

I'm very, very, very indecisive, so that would be something I...

-a life's worth of being indecisive, would change.

-Yeah. Fair enough.

I know it's just for a weekend, but you're managing a shop,

and you need to make decisions and stick to them.

-There's a lot to learn, right?

-Yeah.

But you listened to my feedback carefully from the first day.

It may have seemed harsh at the time. You learnt from your mistakes, you moved on from them.

And that's precisely how this shop should be run.

For the day, we've done £5,000.

Oh, my God!

You beat last year's takings.

You took more money this Saturday than this same Saturday last year.

-Are you joking?

-No, you beat, you beat our takings last year.

-Yay!

I think, if the kids saw me now with a smile on my face at the end of a day of hard work,

I think they'd be really proud of me.

I'm so happy, and

I want, I want to come back from a hard day's work and say,

you know, I did something, and I can afford to take you out

and not be, you know, having to check how much everything is every five minutes.

Just give them the house and the lives that they deserve, really.

And this whole process is part of that.

Their time as managers is almost done,

and the recruits are about to be given their toughest job yet.

Today we want you to plan and organise and create from scratch

-an event of your own.

-OK.

What would I have to do?

-So bringing together all you've learnt over the past two days.

-OK.

They've been asked to create an event that will not only hit their sales targets

but get new customers through the door.

No, I'm not nervous, I'm fine.

They need clarity on what they're meant to be doing, so I've given them all a station to be working on.

But, for Kirsty, there's even more pressure.

-You will need to create an event from scratch.

-Right.

To basically make up for the losses that we've suffered over the past two days.

-You're the manager.

-Yeah.

-You have to make the decisions.

-Yeah.

-This is your event.

-Yeah.

-You cannot rely on other people.

-Boom.

Chris is hoping to make his mark on the Kings Road.

Do you deliver?

Ah.

Obviously he went and got this bath, and it cost the best part of £100.

Ugh.

We're going to set up on the street, which I'm not sure we're allowed to do,

and put someone in it and, yeah...

I'm pretty sure I'll get arrested, but it'll be a laugh.

Imagine a Chelsea street with the rich and glamorous people walking about

and there's an Essex boy in a bath just having a wash.

Sacha and Ben are also thinking big.

-Here is £100.

-Thank you.

-And, if you can read my handwriting, this is a list of everything I want.

Inflatable palm trees. Hawaiian skirts. Hawaiian headdresses. Beach balls, cups.

Creativity is something that is talent, to a certain extent,

and it's always going to be unique and different. I do believe I'm creatively talented.

I'm extremely creative.

I think of the most unusual things and put it together.

Meanwhile, in Brighton, Kirsty's painfully aware it's her last chance to prove she can manage.

I was really, really gloomy last night, but I had to pick myself up,

think of a new way of doing it.

I've always been accused of being laissez-faire and indecisive, so I'm trying not to be indecisive.

The manager is the person that binds everyone together, so

a positive manager is obviously the key to a good shop.

Erm, after this...

I've had some time to think about the event.

It'll be about three of the newer products we have.

Demonstrating that these products are available,

innovative, they are here and you can buy them.

We're going to do it in the window just to make it a bit more fun.

Kirsty's definitely been more organised this morning.

I'm just really happy for her, because she's going to find it so much easier.

We're having a big demo at half past three, if anyone's interested?

Ben's trying to create a beach theme, but he's out of time.

The event was due to start half an hour ago.

-What's the point in carrying on any more.

-BLEEP.

-Who gives a toss?

But Ben's been stuck battling to make drinks.

Over the road, Pammy's come for a sneaky peek, and is worried.

Having a little look, it hasn't kicked off yet.

Erm, not really many customers around.

When I do see Ben,

it's because he's running about, he's lost his head, he's lost his cool.

Just hold it underneath. Right.

Cos he's panicking more than being on the shop floor

and seeing what's happening.

Pammy can't bear to watch any longer.

-I've just been on the shop floor.

-Yep.

And I have just seen two customers coming in.

I've gone, "Hey, customers, we've a beach event going on."

They've gone, "Oh, wow!" I'm like, "Yeah, wow!"

So, you're not to do any more of this. You're to get down there and enjoy the party, enjoy the moment.

-I haven't enough staff members at the moment, so I'm doing it.

-I'm here.

-You're not meant to be here. I'll do it.

-OK, well, you're here.

Don't be up here. I want you down on the shop floor.

With Ben, the issue is confidence. He needs it, and at the moment he's really lacking it.

He's quite anxious, he's on edge. If the team see him like that, it will have an effect on them.

Hello there, guys, welcome to our beach party!

While Ben tries to drum up interest,

in Covent Garden, Sacha's fancy dress party is underway.

It's going really well. I mean, the vibe is definitely up.

I mean, everyone seems to be having a good time.

I think it's really cool. I think we're getting a lot of people up here for a Sunday.

Loads of people are coming in. I love being in the window.

Everyone sees it, they all want to come in, they all want to see what's going on.

I just saw a gentleman a minute ago, he didn't want to come in. He's just left with a whole bag of stuff.

So that is really good.

Do you want to do a lucky dip?

Lucky, lucky, lucky!

Back in Leeds, and the beach bash is in full swing.

Do you guys fancy a cocktail? Would you like a cocktail?

With his problems behind him, Ben is ready to face his customers.

There's a beach party, so come on in and get some quality face products!

I was annoyed at myself. I was pretty agitated.

I was upstairs, drinks were spilling, stuff like that, like, oh, my God,

why now? I think I started to relax at the point when

I realised that I can't really let this bring me down.

The guy in the hula skirt, I think he's brought a lot of trade in today. He was really fun

and he's made everybody feel really comfortable and welcome.

It's a nice thing to do when it's a grey, miserable day in Leeds.

Ugh!

Woo, it's hot!

Pour it on his head.

WOMAN CHUCKLES

I'm having a brilliant time.

Are you going to come in?

Look! Right now, come on.

The bath's a really cool idea, he's definitely pulled it off.

And look at the attention he's got. He's like, he's really confident,

talking to groups of people.

Just rub it in your hands, and it goes straight in.

And then after, your hair's lovely, feels really soft, really nice.

You ask one of the girls in there, they'll help you, show you. Yeah?

He wants me to buy something from Lush.

I mean, you can't say no to a bloke in a bath!

This morning, I was really sceptical of his bathtub idea, I honestly was, I didn't think it was going to work.

However, it's drawn lots of interest and everyone's now more aware of where we are in the High Street.

CAR HORN TOOTS

CROWD CHEERS

With Chris making a splash in Chelsea,

down in Brighton, Kirsty's big moment has arrived.

Hello, everybody. So I'm the manager.

We're going to show three of our products. We've got a new one which was out yesterday.

And we've got a couple more we want to show you. We've got a toothpaste that isn't a paste.

How does that feel?

Sorry, you can't really talk at the moment, can you?

The guys have done really well.

We've split everyone into groups,

get everybody brushing their teeth in the store, which is fantastic.

Robbie was up getting his kit off.

GIRLS WHOOP

I'm going to use it as a gauge for my attractiveness, how much is sold in five minutes.

MUSIC: "It's Raining Men" by The Weather Girls

I don't know if we've converted it all into sales, but there's lots of people around having a good time.

It's gone really well.

It was vibrant, it was energetic.

The customers were loving it.

ALL: Woo!

It certainly felt like the Brighton shop for the first time this weekend.

# It's raining men! Halleluiah! It's raining men...

# I'm gonna go out I'm going to let myself get...

-ALL JOIN IN:

-# Absolutely soaking wet! #

Thank you for coming, thank you very much.

As they reach the climax of their managerial mission,

it's now time for a final chat, and that all important till-read.

-What was your target?

-£1,900.

And what does that say?

Kerching! £1,911.

-High five?

-Definitely, yes.

I'm over the moon, you don't know how happy I am. It makes me feel so good.

Whatever Ben does after this, he's going to take away the fact that

he can take criticism and use it constructively,

and come back stronger.

-See you soon.

-ALL: Ben! Ben! Ben! Ben!

You guys are ace!

Sacha and Chris haven't quite reached their targets

but they have shown moments of managerial magic.

There's definitely an element of someone there who's got some good ideas.

Even though it was like, for three days,

it still felt good to have that sort of importance and, like,

a need to be about, and that was good.

I would hire you. I see you as someone with amazing potential

and you've shown me what you can do.

One thing I love about her, she still has the same enthusiasm as in day one.

She's super-energetic, the enthusiasm is still there, really passionate about what she does.

So I'd definitely consider Sacha as an employee.

It has been amazing.

It's let me kind of be the sort of person that I feel like I am already, and kind of flourish.

So, your target today was £1,000.

We've done £1,829. Which is...

THEY CHEER

ALL: Well done!

It's incredible.

I didn't think it'd be as tough as it was, and it really was tough.

At points, I thought I couldn't be a manager.

Now I've realised that I can.

She needed a little bit of prompting but she was fabulous eventually,

which is exactly what we wanted to see.

Thank you very much, Brett, you've been a wonderful help.

It's been my absolute pleasure.

Next time, our recruits' fast-forward careers see them

catapulted abroad as location executives.

I run a proper business, and they're going out

in my name for my company and they can't cock it up.

Bonjour, speaky anglais?

I'm not 100% sure of where I am at the moment.

-Speaky anglais?

-Er, speak English?

I'm no negotiator.

The ability to negotiate a good rate of commission is absolutely vital.

-10.5?

-It doesn't make sense for me.

We can get up to 25%. THEY LAUGH

It'll be an exercise in actually coming up with some goods under pressure.

Do you know anyone with big boat?

In a very short time frame.

I'm stressing now because I've got nothing ready.

-They have to think on their feet.

-Helicopter, monks. Very nice!

I'm not sure what to do. I've not got any time to think about it.

It sounds too straightforward. There must be something missing.

I'm expecting a lot, believe you me.

-God, I'm so

-BLEEP

-at making decisions.

I'm just not sure whether this is five stars.

PIGS GRUNT

If you want to find out

how to become a more successful job hunter, go to -

Woo-hoo!

You could take part in the Get Yourself Hired test

and get personal advice from The Apprentice winner Tim Campbell.

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