Episode 45 Show Me the Money


Episode 45

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same to to identify the baby. Those are the headlines. Now it's

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time for Show Me the Money. This is your weekly guide to who is

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making the cash, how they're doing it. He boar red a few quid off his

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dad to buy the building firm he works for Steve Morgan is chairman

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of red row. Kevin Green says he's one of the UK's biggest residential

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landlords and Louise Cooper works for BCG partners. No U-turn, but

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the Government is tweaking plans for the economy. Laws on unfair

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dismissal could be overhauled. More small businesses may be let off

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expensive pensions to provide retirement savings. And it might

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try to build a recovery with acres of Government-owned land handed

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over to developers. Kevin, we start with you for the discussion on this.

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Those things that we outline, do they make a plan for growth? Yes,

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they certainly do. The housing market's gone stagnant. We need to

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free up the planning permissions and the land to encourage a supply

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/demand equality. Extreme shortage will only prop housing prices in

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the medium term. 3,000 acres can make all that difference? It will

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make a big difference. This slacking of planning law, the

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document of a thousand page sz now down to 25, long overdue. Steve,

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from Redrow, the release of land, you're from another perspective in

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the property business, what do you think? I'm very much in favour,

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anything the Government can do to get the housing industry moving has

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got to be welcome. But 100,000 homes sounds a lot, but it's a drop

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in the ocean compared to what we need. Government's owns statistics

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talk of 250,000 new homes per annum. We are building at levels the

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lowest since 1923. The population of Great Britain in 1923 was 40

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million people. Today it's 65 million people. So in real terms,

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we're building the lowest we've built for centuries. I keep reading

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about developers such as yours having huge banks of land, horde

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add way in the background. It's just rubbish. Part of the issue of

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land banks is that some builders, flankfully not us, some are stuck

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with planning permission for city centre apartments, but the market

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isn't there any more. The real issue is when planning was given in

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the past it was given in too large a lump, thousands of houses here.

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It's not economical to develop them. No big superdevelopment. Something

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a lot smaller, more intimate? you know what, we wonder why our

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village schools and shops and pubs are closing, and the reality is the

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planning system has stagnated growth in villages and small towns

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for decades. That's why there's been no growth and people then

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wonder why the shops close or the schools close or the pubs close.

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The reality is you can't stand still. You have to grow. That's

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what the new national planning policy framework is all about. It's

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saying to local people, local government, you have got to provide

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housing in your locality and you decide where it goes. We'll pick up

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and develop that thought later in the programme. Louise, sticking

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with growth and how you get recovery in the economy, instead of

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tackling red tape and releasing land, which these two have got

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quite excited about, is it more important that the Bank of

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England's meeting this week and could decide to release another 50

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billion into the economy? This is quantitative easing to MPC meeting

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this Thursday is expecting, either this month or next month to come up

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with more money printing. The jury's really out on QE as to

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whether it works or not. It might flood the system with liquidity,

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but small businesses still can't get their hands on it. So, to be

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fair, the economy needs much more than QE2. That's a critical point.

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It's all very well the Bank of England giving lots of cash to the

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banks and taking their distressed assets off their hands. Doesn't

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mean it trickles down to the level you're operating. Louise is spot on

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with that comments. First-hand I've found the problem of trying to

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borrow money from the banks recently. Until the banks start

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lending us money to grow businesses and start businesses, the economy

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won't the solved. Thank youment time now for that period of the

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programme where we look at some of the stoirz from the week that you

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maybe would rather not know about - it's boom or bust. You might think

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Europe's bankers have a fair bit of work at the moment, but none of it.

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This is the annual international table tennis tournament of European

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bankers, taking place in year in Austria. Greece managed to send a

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contingent, can you believe it? They lost to Germany. How much is

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that doggy on the surfboard? This is the third annual dog surfing

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event, held in California. They're attempting to break two world

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records, the longest wave ridden by a dog in open water and most dogs

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on a single board. Some of these mutts look like they're just having

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trouble going in the right direction. What's fat and screams

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and wobbles when it's at high speed? Supersized passengers at

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Thorpe Park in Surrey. It's installed bigger seats on one of

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its most popular rides to accommodate plumper pleasure

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seekers. Universal Studios in Orlando has had to do something

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similar, modifying seats on the Harry Potter roller coaster.

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We start with Steve and the table tennis and I assume the bankers had

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a good reason for being there, maybe they were letting off a bit

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of stress, a bit of steam? Ping- pong bankers, that makes the mind

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boggle. The only thing I could say, I wish they'd bat some mortgages

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around, particularly for first-time buyers. That has been the biggest

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problem with why the housing turnover has dropped to the levels

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it has dropped to historic levels, lack of mortgages. It's all down to

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we can't get mortgages out of the bank. If they were hitting pound

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coins you would have been happier. Bat a few mortgages to first time

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buyers and get the housing industry moving. It creates five jobs for

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every new house built. Half a million people, 1.5% on GDP,

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problem solved. Some of your best friends are bankers. I had friends

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all over the world in all kinds of professions. I work an a trading

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floor. I like the idea of playing ping-pong to relieve stress. It

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gets stressful on occasions. wonder whether bankers get such a

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hard time from everyone, they can't even indulge in everyday

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recreational activity without people wagging their fingers at

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them in disapproval. Exactly. I don't even work for a bank and you

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asked me the question! You get the baen for them by proxy. I'm going

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to ask about the surfer dogs. Some of those dogs didn't really look

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terribly happy. They didn't look they wanted to be there on those

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boards. How do you motivate people in business to do things that they

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really don't want to do? I think the first school of thought for

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myself is you can't teach an old dog new tricks. That was the case

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with that particular instance. You'll be putting a fine cliche box

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for that. Motivation can only come from the person themselves. We have

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to empower people to realise that's a passion that they want to achieve.

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Telling somebody to do something is no good. Once they realise they

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want to do it from their own guts and heart and soul, that's the key.

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What's the best motivational technique you've used? Money is a

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good motivator. Louise, best motivational technique? I'm not

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going there. Fine. This is a family show after all. Motivational

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techniques? You're in a solid, decent business here, does this all

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sound like rubbish to you? No, it doesn't. I agree with Kevin, money

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is a great motivator. Pride in the job as well. We like to build,

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think we build the best product in the industry and we enjoy handing

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our new homes over to our customers. I think all our team get a great

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deal of pleasure out of that. It's very motivational. Louise, the

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people on the theme rides who, you know, I can say this without any

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sense of shame, some of us need a little bit more room. Extra room. I

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have no idea who you're talking about. I'm talking about myself.

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There's no denial about this one. It show that's when you try to

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predict what your customers are going to be like in the future,

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sometimes the predictions are a bit off the mark. I've been in my

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working career now for two decades, and what I find fascinating is how

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quickly the world of business moves. And how some firms that used to be

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these fabulously brilliant companies, their competitive

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position deteriorates rapidly. You look at the FTSE 100 and how many

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companies that were, that started off there 30 years ago, they've

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lost their position completely. I find it extraordinary how big

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companies seem to lose their creativity and lose their

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understanding their customer really well and fail to adapt. Because

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they stop listening to the customers? Or they're not looking

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at the broader world around them? don't know what it is. But very few

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companies adapt and change quickly enough for the fast moving world in

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which we're in. How closely do you listen to your customers? Very

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closely. Everyone says that. It's true! If I supply a house which a

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customer doesn't want they're not going to buy it. I have to lock at

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the customer needs 100%. Let's spend a bit more time talking to

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Steve now, the big boss here, chairman of house builder red row.

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You were talking about planning. The accusation is and forgive the

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glibness of this, that you are only happy when you're concreting over

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the countryside. That's quite right. Concrete over the lot. It's

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absolute rubbish. It is complete schizophrenia The reality is house

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builders, land banks and their output is 75% brown field land.

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That's the current rate and it's been that way for years. Ever since

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records began have house builders ever built on more than 50% green

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field land, ever. And let's just say they did. Let's just say that

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they built 250,000 new homes for the next 25 years, which is what

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the Government proinjects we need to do, and let's say half of it

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does go on green field land, in that scenario, we would just build

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.7 of 1% on green field land of the English land mass. Why build on any

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green field land at all. You go around any major town or city and

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you'll see lots of land that's sitting there that is either not

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used at all or under used. It's brown field land. Why not use that?

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We are doing. 75% of all output is on breen field land. Why not make

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it higher than that It's impractical. If you want to build

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in the West Country for example, there is no breen field -- brown

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field. The West Country has no industrial background to be able to

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do so. London, by contrast, 1 hundred% of development in London

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is on brown field land. It depends where you are in the country.

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That's why you cannot have higher statistics than that. The higher

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factor though, house builders like putting houses on green field land

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because that's where the nice land is. It's got the beautiful view.

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You can charge a higher price. at all. House builders like to

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build houses where people live, in chimney pot areas, ie areas of

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population. We don't like to build houses in the middle of the

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countryside because the demand isn't there. We much prefer to

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build houses in urban areas where people live. We have no problem

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building houses on brown field land. The industry is building 75% of its

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output on brown field land to date. Inevitably to meet growth, we will

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have to build on more green field land. As I say, even since records

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began, and you go back to the '80s when house building was more than

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double what it is today, even then, the industry never built on more

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than 50% green field land. This hysterical rubbish that's being put

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about, urban sprawl and concreting over the countryside, is exactly

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that. Please, for those people against the national planning

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policy framework, stick to the facts and stop this silly rhetoric.

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Reported in a paper today that among the planning changes being

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considered by the government is removing the obligation that

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currently sits with developers but when they Deary decent sized

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development they will build a certain number of affordable homes,

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or social housing -- do a decent sized. They say half of social

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housing built every year is built because of that one rule. If the

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rule is removed does it not make it harder for hard-pressed people to

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afford? These are only proposals at the moment but what is happening is

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it is putting back decision-making like this into the hands of local

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people and governments. It is up to local people to decide whether they

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want social housing and poor levels they want. There are national needs

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here. There are, but that is what the Government has done with the

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new homes bonus, they have doubled the amount of new homes bonuses for

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social homes as they have for private homes, so it encourages

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local authorities to provide social homes when they draw up plans. We

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are planning nothing else but building a proportion of social

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homes into the future. It is interesting to hear you argue in

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favour of local planning because often the planning process tells us

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local communities do not want stuff in their back yard, they need

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national intervention to force them to take homes. Under the old system

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that is right. But under the new system he is saying that each local

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authority has to draw up a local plan that meets the local needs.

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Only 30 per cent of local authorities have a current local

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plan. We have a situation where there is two year land supplies. We

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have just been refused planning permission for housing on a

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chemical plant in Leeds because they did not want housing. This is

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the kind of the posture situation builders operate in. The government

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is saying Local Authority is can no longer avoid the issue. The

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presumption in favour of sustainable development only kicks

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in were Local Authority is do not fulfil their statutory duties.

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you have a good, or bad week this week? Did your business to

:16:36.:16:46.
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something good, or were you part of You have been told that all growth

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is the same. All ways of doing We do not really care how they will

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fix the economy, or the whole situation, our job is to make money

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for people. Personally I have been dreaming of this moment for three

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years. I go to bed every night dreaming of another recession,

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another moment like this. Are you on the side of the wealth creators,

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:17:34.:17:34.

or the asset-strippers? The producers, or predators? This is

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not a time right now to wishful think that the government will sort

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things out. The Government's don't rule the world, Goldman Sachs rules

:17:42.:17:52.
:17:52.:17:53.

the world. Does it? Our used to work there. Not that I know of. --

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I used to work there. The euro-zone crisis, are they getting on their

:17:58.:18:01.

knees to Goldman Sachs, or Angela Merkel? Of course it does not rule

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the world. When Ed Miliband talks about good and bad business and the

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government choosing a positively good businesses, he means the city,

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doesn't he? I don't know who he means. I think making a moral

:18:20.:18:23.

judgement about business is difficult. Do you think the defence

:18:23.:18:26.

industry is bad? What about the tens of thousands of people who

:18:26.:18:32.

work in that industry? Do you say it boos, cigarette and betting a

:18:32.:18:35.

bad businesses? Try selling that to the Labour Party electorate, or

:18:35.:18:40.

many of them, all of which enjoy a drink on a Friday night and a

:18:40.:18:48.

cigarette on a Saturday night. We have laws in this country and have

:18:48.:18:53.

businesses abide by those laws, that should be it. Moral judgments

:18:53.:19:00.

are not... Is it not time for the city to be brought to to check?

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many businesses have cost us. One person's terrorist is another

:19:05.:19:11.

person's freedom fighter. Would you describe yourself as an asset

:19:11.:19:19.

stripper, or predator? I would not but Ed Miliband clearly does.

:19:19.:19:26.

it distress you? He is an idiot. He has lost reality on this. He is

:19:26.:19:30.

putting two segments in place there, one as producers, one as predators.

:19:30.:19:36.

It is not that simple. Business is integrated and whether we are in

:19:36.:19:39.

the supply side, production, or one the end of a wealth creator, as he

:19:39.:19:46.

calls it, so I do take offence. Does it matter? He is the Leader of

:19:46.:19:50.

the Opposition. He is not going to go to a white wall apart --

:19:50.:19:53.

department tomorrow and draw applause. It does matter because

:19:53.:20:00.

public perception matters and people look up to leaders. If the

:20:00.:20:03.

means a definition, make it clear. The way that comes across is people

:20:03.:20:07.

like myself would be asset- strippers and predators. I think he

:20:07.:20:17.
:20:17.:20:19.

Everyone in business should know it is good to save money and also to

:20:19.:20:26.

make a bit of cash. With tips to get you started, here is death.

:20:26.:20:31.

the time you have paid for petrol, insurance and the MoT, having a car

:20:31.:20:35.

can put a real dent in your finances. But there are things you

:20:35.:20:39.

can do to try to get some of the cost back. The number of items you

:20:39.:20:43.

can rent out to others is going up. If you have a room, or driveway

:20:43.:20:47.

going spare there are plenty of people who will pay you money to

:20:47.:20:51.

use them. If you are not using your car all the time, you could even

:20:51.:20:55.

rent attack, too. This website allows drivers to rent out their

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car whenever they are not using it. Many people do not use their cars

:21:01.:21:05.

but often, on average one hour a day, so with the service they can

:21:05.:21:09.

rent out their cars and see how much they can make. When a booking

:21:09.:21:14.

is confirmed both sides are messaged on e-mail, text, they are

:21:14.:21:20.

told where to pick up the car. Let's meet somebody who has done

:21:20.:21:25.

this. Ian rents out his car regularly. Do you make much money

:21:25.:21:35.
:21:35.:21:35.

from this? On to �300 a month. I usually do it between two and three

:21:35.:21:41.

times a week. Have you had any problems? There was one occasion

:21:41.:21:45.

where the car got damaged on the door. The company were really

:21:45.:21:50.

helpful, to go to we're and fix it on their insurance. No problem.

:21:50.:21:53.

might not fancy renting out your car to a stranger so how about

:21:53.:22:00.

getting adverts on the side, because some companies will pay you

:22:00.:22:06.

to have your logo -- their logo on the side of your car. There are

:22:06.:22:11.

lots of ways to save money as well. We all know cars are expensive,

:22:11.:22:14.

particularly petrol, but have you got any ideas for how people can

:22:14.:22:19.

save money on them? Shop around when you buy petrol but apart from

:22:19.:22:23.

that you can keep an eye on how you drive. It is amazing how much

:22:23.:22:27.

petrol you can save if you do not break or accelerate sharply. Make

:22:27.:22:34.

sure the tyres are always pumped up, that can help. Insurance is a big

:22:34.:22:38.

issue because the cost has gone up by 40 per cent. Is there anything

:22:38.:22:42.

you can do to cut that down? Those who have experienced the biggest

:22:42.:22:46.

price rises a young drivers, particularly young male drivers. We

:22:46.:22:49.

are starting to see the reintroduction of pay-as-you-go

:22:49.:22:55.

insurance. It means you have a little black box in your car the

:22:55.:22:58.

report -- that records how you drive, that could bring premiums

:22:58.:23:03.

down. If you are not young, what can you do? You can still save

:23:03.:23:07.

money. It is often said to shop around but I think you should shop

:23:07.:23:14.

around and be smart about it. So no cut a few price comparison sides.

:23:14.:23:18.

Taught we specialist Motion -- motor insurance broker and if you

:23:18.:23:22.

get a quote, go back to your insurer to see if they will Majid.

:23:22.:23:25.

With the you want to make money with your car, or just save a few

:23:25.:23:29.

pennies, there are many things you can do with your car to try to help

:23:29.:23:35.

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