Susan Greenfield, Mind Change Meet the Author


Susan Greenfield, Mind Change

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often controversial. In her latest book she looks at the way digital

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technology including video games virtual networks and the Internet

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may be changing the way our minds work.

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Your premise in this book, is that our brains are changeable and

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adaptable. They respond to changes in the environment around us.

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Digital technology means the environment is changing dramatically

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therefore our brains must be changing. Let's look a couple of the

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specific examples you use. Not a new one, fast paced video games may be

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making us more aggressive. What is happening in the brain would you

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say? Let's unpack that little bit because I don't think people realise

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just how sensitive their brains are to the environment. It's not just

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the environment of the digital world, it is the environment of

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everyday life. That is why we occupy more ecological niche is than any

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other species on the planet. This world compared to the normal world,

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is two`dimensional, and as he have said it is very fast paced, just

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hearing and vision. It is supernormal and super fast and the

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brain will adapt to that. The kind of changes on seasonal changes in

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attention, this is reflected in changes in brain scans, both in the

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longer term and also in the shorter term, in terms of violin stimuli, it

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has been shown that in a particular pathway in the brain if you present

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the subject in an experiment with violin stimuli you see a

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desensitisation. `` violin. That is to say a reduction of the activity

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in this crucial area. Violent for the uses social networking harbours

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unpromoted potentially vicious biochemical cycle. `` in the bit you

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say. What does that mean? It is strange to think of the chemical

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being vicious, it means a vicious cycle. Not that the chemical is

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vicious. Let's start on the cycle all human beings love the dog about

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themselves. The reason we love to talk about ourselves is because it

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is the antidote being lonely. `` to talk. In evolutionary terms we know

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loneliness is back for the health, it is in our evolution to want to

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talk about yourself. `` bad for your health. In one experiment, human

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subjects choose monetary, instead of monetary reward they choose to talk

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about themselves. If you're given the choice of money or the

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opportunity to talk about yourself you talk about yourself. The problem

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talking about yourself is you are leaving yourself and vulnerable to

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being attacked, not physically, but attacked in a psychological social

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way. She has done is, and that, it has evolved body language. `` what

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evolution has done. You wouldn't tell me a secret, you wouldn't tell

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me much about yourself if I was like this with my eyes averted and my

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eyes folded and looking away. If I was leaning forward as you are

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obligingly doing now I would be more inclined to confide in you. Body

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language has evolved as a very important means for allowing you to

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have interpersonal very protected way. And under

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certain situations. In social networking it is like taking off the

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handbrake. You have your foot on the accelerator but there is no

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handbrake and there was no one there to stop you talking about yourself.

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So off you go. That makes you very vulnerable because now it means that

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the so`called friends you have, an audience of 500 or more people, are

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going to feel they can now comment in a way that you wouldn't comment

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to a close friend face`to`face. You then feel very low self`esteem, but

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at the same time, and enhanced narcissism because that is all you

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have. In order to talk about yourself, to detect yourself you

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invent a parody of yourself, someone who has lots of boyfriends and

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girlfriends, and the real view has no friends and suffers a massive

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vicious circle. `` real you. Is this what you say when social networking

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undermines our sense of identity? Not quite but partly. What really

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undermines our identity is the main fact that now your identity is

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constructed externally. What you say in the book resonates intuitively

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with people confronted by this. You try to give it some scientific

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underpinning or explanation. It is because of the science I said it, I

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didn't dream up ideas and cost around in the literature, the

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science was there. Understood, and issue you come back to a number of

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times in the book is whether or not coronation equates to causation.

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Because we can see something happening in people and in the

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outside world doesn't necessarily the changes, the behaviour in the

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brain, are caused by that. `` correlation. This is something that

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someone who is not a brain scientist does struggle with. We are used to

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cause and effect. We are used to if I drop that on the floor it will

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break and so one. With the brain, there is a chicken and egg problem,

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in that now with the power of modern neuroscience we can look at changes

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in brain structure and activity, changes and chemicals, and we can

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correlate, we can match that up with subjective changes in mood. And

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behaviour. Because of that, people I think expecting much of

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neuroscience, they expect you to prove that one thing in the brain

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causes this. It could be the other way round. It is probably both. In

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the larger scale of things, in the act of writing the book, you have

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issued causation, have you not? Why write a book unless you were intent

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on pointing out that these changes in the brain resulting from an

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increasing exposure to technology? Yes, the point, but I also say, I

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for some papers where they say, is it a predisposition are certain

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people more prone to things than others, in terms of the changes they

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show. I hope they explain, people get irritated with scientists when

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we used the subjunctive twice removed, it could be the case that

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maybe... It is because science is always conditional. You call the

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book might change, you draw an analogy with climate change can

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really say they are two issues confronting us with which we need to

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come to terms. Climate change, the signs around it, with a small

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minority of people, is controversial. They accuse climate

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change scientists of scaremongering. Are you scaremongering? What is the

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and a wake`up call? We only know and a wake`up call? We only know

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afterwards. Scaremongering is a conclusion you should reach, not a

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premise you should start with. In retrospect it might be that it is a

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wake`up call, in retrospect, when we say everyone to take things into our

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own hands. Instead of sleepwalking into this, can't we harness the

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computers to deliver something very exciting and beneficial rather than

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just a shaming it is automatically wonderful. Thank you for joining us.

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`` just assuming.

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