05/05/2014 The Papers


05/05/2014

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championship. Tennis players have gathered to remember Elena

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Baltacha, who has died at the age of 30.

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Hello and welcome to our look ahead to what the headlines will be

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bringing us tomorrow. With me are Fay Schlesinger, Home Editor at The

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Times, and Sarah O'Connor, who's Economics Correspondent at the FT.

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Let's go through the front pages first of all. The Daily Express has

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news of a super pill that will save millions of lives and adds years to

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life. The Daily Telegraph says hundreds of

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asthma deaths could be prevented according to a national review which

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is blaming GPs and health services. The Metro carries a photo of Elena

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Baltacha and the tributes to, "a shining light of the game". One in

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seven hospital beds are occupied by someone with diabetic ` the Daily

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Mail says it's costing the NHS ten billion pounds a year. The Financial

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Times frontpage is dominated by the politics surrounding the takeover

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battle between the pharmaceutical giants Astrazenca and Pfizer. The

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plight of asthma victims also dominates the Times which says top

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doctors condemn shocking standards of care. The Guardian has details of

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a ministerial letter which could mean job`seekers could lose their

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benefits if they don't take 0`hours jobs. Let's go through some of those

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stories. We will start with the Daily

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Telegraph and the story about asthma. They are saying two thirds

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of deaths from asthma could be prevented, according to statistics

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they have got. This is from the Royal College of physicians. People

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do die from asthma at the rate of 1002 and a year, including 40

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children. I was asthmatic when I was a child. For mild sufferers you have

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your inhaler and you get on with life. This is a reminder of how bad

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it can be. The NHS is doing badly. The Royal College of physicians are

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using the word, horrifying. Not only that, in western Europe, Britain is

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doing really badly. It is not just that it is a difficult condition,

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people are having an attack, going to hospital and then being sent home

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again. They are laying this at the door of costs and the doctors are

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not comfortable with how they should be dealing with people with asthma?

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This is a story the American anti`Healthcare people would jump

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on. Doctors are prescribing inhalers to the wrong kind of people. They

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are trying to keep costs down. The story says there is a 10% rise in

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asthma deaths, that is a big rise. It is a condition you would think we

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would be adept at taking on. We all know somebody with asthma. There was

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an inquest last month about a girl who had a horrible asthma attack and

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the ambulance went to the wrong place. There was some stats out last

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week looking at child mortality rates in Britain and showing we were

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worst across the whole of Western Europe. We were on a par with Serbia

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and Poland. Iceland have half of the child deaths we have. We are very

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proud of the NHS, and rightly so, but what are we doing? There is a

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theme to the stories, health is one of them. The other one is the issue

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of ethnic identity and, " foreigners" if we say it that way.

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It is to do with the ethnic make`up of England and how different ethnic

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groups will change English identity. Tell us about this policy exchange

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figure? It is a significant story. Policy exchange is a new think tank

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but it looks like a rigorous piece of work. They said the non`white

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population make up 20% of the population by 2050. That will be a

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radical shift in the way this country looks and feels. Big

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political implications, if you are a Conservative minister reading that,

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I think you might be a little bit nervous. You can argue about this

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case, whatever UKIP are saying, they are not foreigners, they will be

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people living here. We will be just talking about the colour of skin.

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Nevertheless, these are not foreigners, but there are

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differences we should be happy about. Ethnic minorities have a

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higher vertebrate and this country needs people of working age to

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support the ageing population. `` higher birth rate. The study does

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point out it may not help because you could get more segregation

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depending on where people live. And educational attainment. Not across

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the board of the Bangladeshi community is doing great as is the

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Indian born community, or second and third generation Indians. Better

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than young, white boys. You hope it is good news, but the impact for the

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Tory party who are doing so badly among ethnic minorities, Enoch

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Powell is still on their shoulder and they cannot shake it. One of the

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point is this raises is political parties need to think differently.

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They cannot put people into non`white Britons and white British.

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They have found different ethnic groups may have different feelings

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about the Conservative Party or the Labour Party. Lumping it into two

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big groups is ridiculous. I am sure the parties are becoming aware of

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that now, but the Tories, 2050 is a wake`up call. You say they are

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realising, but the election Dureau for the Tories said targeting the

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ethnic minority vote is a bad idea. I don't know whether they are

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targeting it. This issue should not be confused with the issue of

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foreigners. But that is what the Daily Express, on page two, have

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said. This is not about the nuance of the way society is made up that

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scandal of foreign rapists on our streets. The headline figure is,

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4000 convicted migrants are still wondering around on our streets.

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These are people who have served their time and been let out and have

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been given leave to stay here. It is not as if they are evading the

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authorities. But 4000 is at the top, but it concedes later on only eight

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of these are murderers and 48 rapists. They have been through our

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courts to have decided they are exceptional circumstances. Will we

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endorse the idea of somebody who has committed an horrific crime in

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Britain to be sent back to his country to be killed in that

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country? We are complicit in that. There are interesting issues on

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human rights when you hear about the government taking on the legal

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system. We have had Theresa May saying on more than one occasion, "

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I don't like the decision that has been taken". We are meant to have an

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independent judicial system. This is a misleading story because they are

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not just free to roam the streets, it has been decided in a court of

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law. But this kind of territory makes people cross in a run`up to a

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general election. How come if people have done dreadful things can evade

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deportation by saying, what about my human rights. They cannot marry the

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two together. We have not said the word, " UKIP" yet. AstraZeneca

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calling on the Prime Minister to be neutral over Pfizer. Elements of

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caution emerging? AstraZeneca are saying to the Prime Minister, can

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you just be quiet. Your comments are not helpful. The Prime Minister is

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saying, I am not trying to interfere, it is a big deal for the

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UK. AstraZeneca has rebuffed Pfizer's approach. It is endorsing

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what Ed Miliband said over the weekend, which was David Cameron was

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in danger of sounding like a cheerleader for the Pfizer

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acquisition. Last week I was taking the view, white is the government

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getting involved in a private deal between two big drug companies. When

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you think there is this public interest test for some deals. Deals

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involving financial stability and national security, there is a public

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interest test the government steps in for. Why wouldn't they get

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involved in a deal that could cost a lot of jobs and the back story from

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Pfizer on jobs is not great. You cannot keep adding a new industry

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every time something comes up you might get upset about. We need a

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foreign policy of what we think about foreign takeovers and I think

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the lines are a bit blurred. This takeover has stuttered, but not yet

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stopped. And this 26th of May deadline, also talks of a hostile

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takeover bid? It is almost certain that Pfizer will come back with a

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higher offer. AstraZeneca has a point. If you value all of their

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savings, I think they need to offer a bit more. Whether it goes hostile,

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I don't know, but it will be an interesting story to watch. Let's

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stay with the business world every move to the Daily Telegraph, people

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at home will be interested in this. It is about Amazon linking with

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Twitter. We see the commercial opportunities with Twitter. If you

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have a product advertised on Twitter, and you want to buy it, you

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just have to do a tweet with a hash tag and that product will be put

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into my Amazon basket. That is a small step but it is the world

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Amazon and Internet shopping needs to conquer. The ease at which we can

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buy products just makes us more likely to buy them. I shop so much

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on Amazon because it is easy and in one place. With the choice the

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Internet offers, I find myself more streamlined. If I was on the high

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street I would go into a few shops to try it on shoes or whatever. But

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online I use Amazon. It is to go to place. There is a study showing that

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we are so flummoxed by choice it is too much for us. Simplify the

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offering. There's is a feature, add it now, buy it later. So you are not

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hitting a button and then parting with a lot of cash. This idea is

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bizarre. It is so easy. One click and you have bought it. It is great

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and Amazon always does it. It adds an extra step. Then you have to go

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into Amazon and then buy it. Not sure how many of my followers on

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Twitter would keep following the if they had to clicking into other

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things to see what DVD I have wrought. It is a way of telling your

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friends you have just bought this. Who wants to know? Amazon would.

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Twitter is a forum where your daily life, your boring walk to work

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becomes public knowledge. You can say, that Granny is their feeding

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her cat. Private lives have become external, so why not our shopping

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lives. The Daily Express ` super pill adds years to life. We're

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talking not about asthma, this is heart disease, talking of

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simplifying the offering. This is about getting four drugs into one

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magic pill. It's the most obvious thing in some ways, and yet really

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important. So it's a polypill, which contains two blood pressure drugs,

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aspirin and statins and the combination of those drugs is proven

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to reduce your risk of heart attack and strokes. Brilliant. We know that

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already. They're saying when you put them into one pill, you're more

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likely to stick with it, because sitting and having to take four

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pills a day is annoying, so taking one is easier, so the adherence to

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the pills is higher. It's important because we don't have unending

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streams of money. Our NHS budget is through the roof. We need to get

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control on that. A way to do that is by influencing people's behaviour

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around drugs, not just doing what Pfizer and AstraZeneca do,

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developing the drugs, but saying we have the drugs in place, how can we

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make people take them? It's a simple thing but it works. Will talk more

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in an hour. For now, thanks very much. That's it from the papers for

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now. We'll be back as we say 11. 30, for another look at the stories

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making the news. More front pages coming in between now and then. Stay

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with us. At 11, we have the latest on the abduction of the 200 girls in

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Nigeria. Now it's time for Sportsday.

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