Episode 4 W1A


Episode 4

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This programme contains some strong language.

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Stand-by, two. Mix through. Cue on two.

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The BBC's announced the appointment

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of ex-Head of Olympic Deliveries, Ian Fletcher,

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as its new Head of Values.

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Time now for the shipping forecast.

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Superimpose.

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Yes, no, I know. Yes, no, I saw that.

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Yes. Yes. No, Tracey, I saw it.

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It's Thursday morning at New Broadcasting House in Central London.

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And it's not a good start to the day for BBC Head of Values Ian Fletcher.

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Well, how do you think I feel? I feel like I've been run over by a truck.

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What? No, in a bad way.

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He's already late for work, but he's about to discover

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he's not as late yet as he's eventually going to be.

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Oh, bloody hell. Morning. Right.

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The mood music from George Osborne's Treasury is still all around

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the theme of the deficit,

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and the need for further cuts in the years ahead.

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Meanwhile, up in Tommy Cooper, the daily Damage Limitation Meeting

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has already started without him.

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I have to say, for what it's worth, I thought she was rather good.

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No, she's bloody good. I thought we were OK, thought it was just a bump,

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-until that bloody skirt on Monday night.

-Yes.

-Then all hell broke loose.

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The first item on today's agenda involves a new presenter

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on the BBC's current affairs flagship Newsnight,

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who has been accused of wearing clothes

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that are inappropriately watchable.

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..professor of Economics at Warwick University...

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Can I just say, you're not going to want to hear this,

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but her legs have now got their own Twitter account.

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-Right.

-Yeah.

-Yikes.

-Hashtag kneesnight.

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You have to say it is actually a pretty good name for it.

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-Oh, yes, no, brilliant.

-It's bloody great.

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So just to clarify, Neil, the original complaint about this was...

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-It was internal, yeah.

-Yes, and that was...

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-Another presenter, yeah.

-Right.

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No, it's another classic own goal.

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Yes, and when you say another presenter...

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-I'm sworn to secrecy, I'm afraid.

-Oh, yes, no, of course...

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-Sorry.

-Yes, but just so we know, who is it?

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-BLEEP BLEEP.

-Right. OK.

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-Yes.

-Yeah.

-OK. So that could be a bit...

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Oh, yeah, no, it's a live grenade with the pin out.

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-Hi.

-Ah, the man of the moment.

-Sorry I'm late.

-No, come on in.

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Took a bit longer to get in through the front door than usual.

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Yes, no, brilliant.

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-Thanks, would you be able to put that somewhere?

-Yeah, OK, cool.

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-Thanks, great.

-So like...

-No, just somewhere that isn't here.

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OK, cool, yeah, no worries, yeah, cool.

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With Ian's arrival,

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the meeting can address the main item on this morning's agenda.

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Ian.

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I mean, the salary's one thing, I can live with that...

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-Yes, I should hope so, Ian.

-..but the private stuff...

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No, that is a problem.

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-I mean, it's unforgivable.

-No, it really is very irksome.

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Overnight, a media story about the size of Ian's BBC salary has developed.

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Several papers are now alleging that not only did he misuse

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public funds at the Olympic Deliverance Commission

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by asking his Personal Assistant to arrange a private holiday for him in Italy in 2012,

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but also that he deliberately took her with him in order to enjoy it.

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I mean, for what it's worth, I had a quick muffin with Tony this morning.

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-A muffin?

-Yes, he's very chipper about the whole thing, isn't he?

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Yeah, just cutting the crap for a second...

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-Brilliant.

-..just so we don't end up with the usual fuck-up in News.

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-Right.

-Yes, no, very good.

-So the personal stuff...

-Right, yes.

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So the PA, the whole Umbrian doodah, you know, that stuff...

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-Right.

-I mean...

-Love nest.

-What?

-Umbrian love nest.

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-Yeah, well...

-Brilliant.

-Right, OK.

-I mean, it's a free country

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and I mean, I should be so lucky, who doesn't like Umbria,

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but just for the sake of clarity and for the avoidance of doubt,

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whatever the fuck that means, that's just the usual bollocks, is it?

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-Right, yes.

-I mean, it's all made up, it's not true?

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I mean, for God's sake. I paid for it myself.

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I couldn't stop her arranging it.

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-Right.

-Brilliant.

-OK.

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Great.

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Righty-ho.

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-Hi, Will.

-Oh, yeah, hi. Yeah, hi.

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-How are you?

-Yeah, good, yeah.

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Sorry I'm a bit late in this morning. Are you waiting for something?

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What? No, yeah, I was just going to leave Ian Fletcher's bike here

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-next to your desk?

-OK.

-Cool.

-Just put it next to Simon's.

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-Just so I know where it is.

-Yes, that's fine.

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-Cool.

-Oh, God, that is brilliant, Will, thank you.

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-Yeah, no worries.

-Must have taken you for ever.

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No, it's cool, yeah, it's my own fault.

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Overnight, intern Will Humphries has very nearly succeeded

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in his task of putting 400 letters of invitation to a major BBC event

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into 400 different envelopes and then sealing them up one after the other.

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-What's happened here?

-What? Yeah, I know!

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-So this is a letter to David Cameron.

-Yeah.

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And this is an envelope addressed to Prince Charles, the Prince of Wales.

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Yeah, Prince Charles, yeah, I know.

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So. I mean...

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Yeah, I know, it's like I don't know how that happened?

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It's just one so I thought I'd leave it till you got here.

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-OK, well, presumably...

-Yeah.

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Let's hope that the letter for Prince Charles

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is in the envelope for David Cameron.

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Yeah, cool, yeah, presumably, yeah, cool.

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-Right, so where is the letter for Cameron?

-Yeah... Say again?

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-The envelope addressed to Cameron.

-Right, yeah.

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-Where is it?

-Yeah, cool, yeah, it's in there somewhere. I saw it.

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"From Bakewell Tarts to Melton Mowbray Pork Pies,

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"a culinary tour of the nation's taste buds.

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"Each week, Rick Stein and new face Sally Wingate

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"adopt a village each as they battle it out, live and against the clock,

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"for the title of Britain's Tastiest Village."

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It's genius, Lucy. Wonderful.

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-Rick Stein's wrong for this.

-Oh, yeah, no, definitely. Lovely Rick.

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We're not doing old and bald.

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Meanwhile, Producer Lucy Freeman has been asked to rewrite

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the press release for the forthcoming new show

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Britain's Tastiest Village, following the sad loss of its tastiest ingredients,

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Alan Titchmarsh and either Clare Balding or Carol Vorderman.

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I mean, obviously this is your show, David...

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-I so want to see this show.

-I just thought making it a live show

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-might somehow...

-Yeah, no, genius.

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It's a big thing, obviously, but I suppose what I was...

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-No, sure. So where are we up to with names?

-Right.

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If we're going to do this at all.

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Despite Lucy's concerns about the basic premise of the show itself,

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the question of who's going to present it is much more

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important than that. And Anna has got an idea.

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-Gary Lineker?

-Yes.

-Genius.

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Head of Output Anna Rampton has met TV colossus Garry Lineker

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at the Pride of Sporting Britain's Little Children Awards,

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and something has happened.

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The fact is Gary's sick of football.

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-He has been for years, you can see it in his face.

-Lovely Gary.

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He's surrounded by deadbeats 24/7, he's ready for a change.

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It's like every week he's got to make those terrible jokes.

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This is one of those moments. We should make this thing happen.

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This is like, this is so cool.

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But Gary's all about Up, not about Sideways.

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-What?

-Well, the fact is he's not going to want to do something

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just about food at this point in his career.

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-OK.

-But this is Britain's Tastiest Village. The clue is in the title.

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So we talked about maybe Britain's Top Village.

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-Britain's Top Village?

-Christ.

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The fact is this is Sunday night Event Television.

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-Yes, of course.

-There's got to be more to this than a few pork pies and some tarts.

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I know, cos if you break down a whole village, then it's...

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-what have you actually got?

-Yep.

-I mean it's genius.

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What have you got?

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Well, I mean, you got like houses, and you got food,

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and you got like gardens, you've got like makeovers,

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and you've got characters, you know, like weird people and that,

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and you got pets, and you got football teams...

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-Yes.

-And I don't know, maybe a choir or something, or vegetables.

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-Yes, OK.

-Oh, my god. OK, can I just say right now, Anna,

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you're going to do the speech at the BAFTAs,

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cos I'm so going to be off my face.

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Cameron... Cameron... Nope.

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-OK, not in that one either.

-Cool.

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Yeah, my brother does this thing...

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-Shall we just do this first?

-Yeah, OK, cool.

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-Ah, here we go, David Cameron.

-OK, cool, yeah, David Cameron.

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I'll just print off another address sticker and get a new envelope.

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Yeah, cool, it was in that one all the time.

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-Ah, right. OK.

-What?

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-Joan Bakewell.

-Yeah. What?

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This one's to Joan Bakewell.

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Yeah, I don't know who that is.

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So how many of these are wrong, Will?

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-Two.

-Two?

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No, OK, crap. Three.

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Right. OK. Thanks, Will.

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It's like with me, sometimes, it's like I'm completely useless.

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-Yes.

-Shall I...?

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-No, it's OK.

-OK.

-Thanks, Will. I'll sort it out.

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OK, yeah. Cool.

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Yes, no, I know.

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No, but Dan you shouldn't feel that, you mustn't. You know,

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it was just one meeting, that's all. I mean, they hadn't even read it.

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Meanwhile, in a break between meetings,

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producer Lucy Freeman has found time to catch up with other projects.

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No, listen. Nothing worthwhile is easy, you know?

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Yes, OK. Bye, Dan, bye. Bye.

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-Hi.

-Hi.

-You sure?

-Yes, sure.

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I think I owe you one.

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It's also a convenient moment to look for a desk that isn't already too hot to work at.

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To save you asking, I haven't read that script yet.

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What, Home Truth? No, no.

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I will do, I'd like to, but I had a few other things to...

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Yes, no, of course.

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So was that the writer you were talking to?

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Yes. Dan, yes. He's up in Wetherby.

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-I was just trying to cheer him up.

-Yes.

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So nothing worthwhile is easy.

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-Yes.

-What does that actually mean?

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I'm not really sure, but I always think it sounds good, doesn't it?

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Yeah, sounds great.

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Yes, hi.

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Yes, I'd like to send some flowers, please.

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Please, yes, that's why I phoned.

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I mean, if you don't mind me asking, Ian, how much were you earning

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back at the Olympic Deliverance Commission?

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-The Olympic Deliverance Commission.

-A-ha!

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-I just think that could be relevant here.

-Brilliant.

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Meanwhile, Director of Strategic Governance Simon Harwood

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has arranged for Ian to meet BBC Head of Humane Resources Elaine Pearson

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to have a bit of a natter about the issue of his salary.

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Well, leaving aside the rights and wrongs of all the personal stuff

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-for the moment...

-Right. Well, no, wait a minute...

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Yes, cos I'm not being funny or anything, Ian,

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but who knows what they're going to turn up next?

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I'm sorry, but this... you're talking as if... I haven't done anything wrong here.

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-No.

-No, no, no.

-I was divorced, I was out of a job after seven years

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on the bloody Olympic Games, I went to Italy for one week

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with someone who, she... OK, it was a mistake, OK?

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-Ah, yes, good.

-It was a mistake, I think I probably knew it at the time.

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We had separate rooms, it rained,

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there was some sort of dreadful tomato festival for the whole bloody week,

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she spent pretty much the last two days in tears,

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I felt physically sick with guilt, and then we came back.

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-OK.

-I mean, what's wrong with that?

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-Oh, yes.

-Nothing.

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No, Simon and I were talking earlier and I know you've talked to Tony...

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-Oh, yes, who by the way is pretty perky about this.

-Right. Is he?

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The fact is you do earn almost twice as much as the Prime Minister.

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-You are BBC Head of Values.

-Hang on.

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There's no getting around it, that's a pretty toxic combination.

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I'm sorry. People keep banging on about the Prime Minister.

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I can't do anything about how much the Prime Minister earns, can I? I mean, that's really not my fault.

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-No.

-No.

-Oh, no, no, absolutely not.

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You know, and by the same token, I can't do anything about

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how much I earn, can I? That's really not my fault, either.

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So really, I mean, I just,

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-I don't think that's a helpful line of argument.

-Brilliant.

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What?

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Brilliant, brilliant, brilliant.

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-Fiona Bruce.

-No.

-No, OK.

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Great with disasters and uprisings,

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-but the fact is Fiona doesn't do fun.

-Yeah, lovely Fiona.

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Elsewhere, as Britain's Top Village inevitably takes shape,

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the issue for Anna Rampton is who could be shiny enough

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to present alongside Gary Lineker,

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leaving newcomer Sally Wingate's face free to play a less obvious role.

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-Sorry, Anna.

-That's OK, Jack.

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-Bit of a queue downstairs.

-Sure.

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Went out to Starbucks in the end. Hope that's going to be OK.

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-No, I don't want that now.

-OK.

-You can leave the water.

-Sure.

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-Also this is broken.

-OK.

-Can you?

-Sure, yep. I'll have a look.

-OK.

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Julia Bradbury.

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Right. OK.

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-Lovely Julia.

-No.

-No, OK.

-There you go, it's good now.

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Good. The fact is we need big hitters here.

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I know, the thing about Julia is, like, she really needs to be walking?

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As soon as she stands still, it's not there somehow, it's gone.

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-Oh, Jack had an idea.

-OK.

-Jack.

-Yeah.

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-Britain's Top Village.

-Yeah, right, OK. Holly Willoughby.

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Yes.

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-Fuck.

-Holly Willoughby...

-It's genius.

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I mean, do you think that would actually work?

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What? Holly Willoughby and Gary Lineker? Together?

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-I just mean...

-I'm like, is that even legal?

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-OK, good.

-I feel dirty even saying it.

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I mean, I can't remember the exact...

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figure, not in terms of actual...

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No, sure, ballpark's fine. To the nearest few thousand.

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Right. Well, the Olympics is a long time ago

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and obviously I've spent all of it now, but I suppose it must have been,

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well, it must have been... I mean, do I have to?

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-I suppose somewhere in the region of, I mean, I don't know,

-BLEEP

-thousand pounds.

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-BLEEP

-thousand.

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I mean, very roughly, yes, I mean, I'm guessing.

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-Very good.

-OK, so you got a decent uplift in coming to the BBC.

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-Yes.

-Yes.

-I mean, I'm not feeling particularly uplifted at the moment.

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Meanwhile, back in Frankie Howerd, Elaine Pearson is taking Ian

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through some of the advantages of cutting his current salary,

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which we are unable to reveal here for ethical reasons, to a level

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more comparable with someone who earns a lot less than that.

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I mean, I have to say I'm not entirely comfortable

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-with this whole idea.

-Well, although...

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If ever there was an opportunity for the BBC to stand tall

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and make a big, bold statement about how much it values

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the idea of valuing values, then surely this is it.

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Oh, yes, no, very strong.

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I'm sorry, I may be stupid, but I just don't see how

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the Head of Values cutting his own salary in half does that.

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-Oh, well.

-In half?

-Blimey.

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-Well, no, that's...

-Steady on, everybody.

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It's not going to be easy to arrive at an appropriate figure,

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but slowly and surely they're working their way down towards one.

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What I'm saying is if we were able to say, amongst the first things

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the incoming Head of Values did at the BBC was to look at

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-his own salary and cut it to, I don't know, say

-BLEEP

-thousand pounds less

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than he was earning in his previous job - we can work on the detail obviously -

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wouldn't that be one hell of a signal to put out there?

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-Right.

-That's brilliant.

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I'm not being funny or anything, Ian, but I gotta say that is genius.

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-Well...

-There's your big bold statement right there.

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-BLEEP

-thousand.

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Like I say, we can work on the detail.

0:13:430:13:45

For what it's worth, and I mean, listen, I don't know how

0:13:450:13:47

this stuff works, but BLEEP thousand seems pretty good to me.

0:13:470:13:50

-Well, I mean...

-Yes, cos that's

-BLEEP

-thousand less than you used to earn before,

0:13:500:13:53

-but it's

-BLEEP

-thousand less than you're actually earning now.

0:13:530:13:56

-Yes.

-Plus it's

-BLEEP

-pounds less than the Prime Minister.

0:13:560:14:00

-Well, exactly, yes.

-Right. OK.

0:14:000:14:01

-It's perfect.

-It's joyous.

0:14:010:14:03

No, well, I mean, as an option that's very interesting, thank you, Elaine.

0:14:030:14:06

Cos I suppose what you want to be thinking here, Ian, is,

0:14:060:14:08

what are my other options?

0:14:080:14:10

Well, exactly, yes. Absolutely.

0:14:100:14:11

And I don't want to be negative or anything,

0:14:110:14:13

but from where I'm standing, I'm not seeing any.

0:14:130:14:15

Chaps, I have to say that I think we have done something really rather momentous here.

0:14:150:14:19

-Yes.

-Yes, well, no, I'll certainly...

0:14:190:14:21

Elaine Pearson - Superwoman.

0:14:210:14:22

-No, really...

-Yes, no, thank you very much.

0:14:220:14:25

Will.

0:14:530:14:54

Yeah, hey, yeah. No, nothing.

0:14:540:14:56

-Still here.

-What? Yeah.

0:14:560:14:57

-Good, isn't it?

-Yeah, it's like, I was just, yeah, I don't know.

0:14:570:15:00

I was going to ask where you put it this morning,

0:15:000:15:02

but it looks like it's been around a bit.

0:15:020:15:04

Yeah, no, I've been round here, I haven't been on the road.

0:15:040:15:06

Honestly, it's ridiculous. Head of bloody Values, nowhere to put my bike.

0:15:060:15:09

Yeah, crap, yeah. Crap.

0:15:090:15:11

Will.

0:15:140:15:15

-Yeah.

-What are you doing now?

0:15:150:15:16

No, nothing, I've been here all the time.

0:15:160:15:18

-You all right?

-What? Yeah, cool, yeah, cool.

0:15:180:15:20

Are you doing anything for the next half hour or so?

0:15:200:15:22

-What, now?

-Yes.

-No.

0:15:220:15:24

Right, OK. Good.

0:15:240:15:25

It's Friday morning.

0:15:500:15:52

A new day, and for Ian a day that already feels

0:15:520:15:54

very much like Thursday morning.

0:15:540:15:57

No, look, what I'd say is...

0:15:570:15:58

This is a chance to make a clear and confident public statement

0:15:580:16:01

about the BBC's core values and about what makes it different from

0:16:010:16:04

just about every other broadcasting organisation in the world.

0:16:040:16:07

And these chances don't come along very often.

0:16:070:16:09

How are you going to feel about earning even less than the Prime Minister?

0:16:090:16:11

No, look, this isn't about me or the Prime Minister.

0:16:110:16:14

I think one of the achievements the BBC of today can be proudest of

0:16:140:16:16

is that it pays its key talent less than anyone else,

0:16:160:16:19

and I'm certainly proud to have been given the chance

0:16:190:16:22

to be part of that, so, no, that's all good.

0:16:220:16:24

The thing about this is, for once it isn't actually

0:16:240:16:26

about the standard of journalism on the show.

0:16:260:16:28

-No, I know that.

-Which, as Tony said, is really kinda fabulous.

0:16:280:16:30

Yeah, bollocks.

0:16:300:16:31

Meanwhile, inside, Simon Harwood is in the gallery of the Newsnight studio.

0:16:310:16:35

He's come for a bit of a catch-up about what's now being referred to as the Kneesnight Issue

0:16:350:16:39

with Current Head of News and Current Affairs Neil Reid

0:16:390:16:42

and Acting Editor of Kneesnight Mark Stephenson.

0:16:420:16:44

I mean, you guys'll know how you want to handle this thing but Mark,

0:16:440:16:47

-would it be an idea to just have a little chat with her?

-With Indira?

0:16:470:16:50

-Yes, you know...

-What, talk about her skirt?

0:16:500:16:52

Well, no, just, you know, just to have a bit of a chinwag over

0:16:520:16:55

a coffee and take the heat out of the whole thing.

0:16:550:16:57

-Yeah, it's an idea, but it's a terrible idea.

-Fine.

0:16:570:16:59

There's so many ways of that going wrong.

0:16:590:17:00

-It's just a question of which one to choose.

-Yes.

0:17:000:17:02

Yes, no, brilliant, brilliant.

0:17:020:17:04

Overnight, the Leader of the House of Commons Harriet Harman,

0:17:040:17:07

herself a woman, has tweeted about the increasing sexualisation of television news.

0:17:070:17:11

-It doesn't help we're all fucking men.

-No.

0:17:110:17:13

I mean, look at us, for God's sake.

0:17:130:17:15

Yes, and in an ideal world, what outcome are we looking for here?

0:17:150:17:18

Well, in an ideal world, I suppose,

0:17:180:17:19

they'd all still be sitting behind desks like they used to.

0:17:190:17:22

-None of this would ever have happened.

-Brilliant.

0:17:220:17:24

As it stands we've got them prancing around the set like heifers at a county show.

0:17:240:17:27

Yes, so whose idea was it to have them standing up so much?

0:17:270:17:30

-Don't know.

-I don't know.

0:17:300:17:31

Nobody likes it. Paxman looks like he's waiting for a fucking bus.

0:17:310:17:34

Brilliant. I know you'll know what you're thinking on this

0:17:340:17:36

but for what it's worth, Tony absolutely loves desks.

0:17:360:17:38

I was saying to Mark, why don't we get Bruce Forsyth

0:17:380:17:40

to present Newsnight and have done with it, then everybody's happy.

0:17:400:17:43

-Yeah.

-Yes, no, brilliant, Neil, brilliant.

0:17:430:17:45

No, of course, I mean, that goes without saying,

0:17:450:17:48

but the fact is Gary Lineker was voted in the top 50 men

0:17:480:17:50

you'd most like to surprise you in the shower.

0:17:500:17:52

Meanwhile, producer Lucy Freeman is already on the phone.

0:17:520:17:55

She's managed to talk to Holly Willoughby's agents,

0:17:550:17:57

despite how difficult that is to do.

0:17:570:17:59

Initially, it would obviously be great

0:17:590:18:01

if we could maybe meet Holly, maybe lunch or something, tell her

0:18:010:18:03

a bit about... No, sure, I mean it could just be a salad or something.

0:18:030:18:06

Absolutely, of course.

0:18:060:18:08

OK, well, look, that's great, Tamsin.

0:18:100:18:12

Look forward to hearing from you.

0:18:120:18:14

OK, thanks, lovely, bye. Bye.

0:18:140:18:16

-Hi.

-Hi.

-Yeah, hi.

0:18:180:18:19

-How are you? OK, no, forget that.

-Yes.

0:18:190:18:22

No, I'm OK today, thanks.

0:18:230:18:25

Oh, OK.

0:18:250:18:27

-Have you got a moment?

-Yes. Sure.

0:18:280:18:31

-Oh, now?

-Sure.

0:18:310:18:33

-Right, OK. Yeah.

-Yes.

0:18:330:18:35

-Wow.

-Yes.

0:18:450:18:48

-Yeah, we built it.

-Come on in.

0:18:480:18:49

-Yeah, this is where the bike goes.

-Right.

-Here.

0:18:490:18:52

-Yes.

-Yes.

-Pretty cool.

-Thanks, Will.

0:18:520:18:54

-I thought offices weren't allowed.

-No, they're not, no.

0:18:540:18:57

-No.

-No, but I think what I've realised is that ultimately,

0:18:570:18:59

in the big scheme of things, you know, sod it.

0:18:590:19:01

-Yes, right.

-Yeah, cos it's like in the end life's too short and then you die?

0:19:010:19:05

-Yes.

-Yes, thanks, Will.

0:19:050:19:07

OK, cool, yeah, no worries, yeah, cool.

0:19:070:19:08

-Have a seat.

-Thanks. Great.

0:19:080:19:11

So I didn't really get much sleep last night.

0:19:110:19:14

-No, right.

-So I read Home Truth.

0:19:140:19:15

Oh, OK.

0:19:150:19:16

-Twice.

-Right.

-Yes.

0:19:160:19:19

As if his morning hasn't been interesting enough already,

0:19:250:19:28

suddenly, out of nowhere, Ian has a got a text from someone waiting in reception.

0:19:280:19:33

Sally.

0:19:410:19:42

Oh, yes, hi, yes.

0:19:420:19:43

-What are you..? How are you?

-Oh, yeah, fine.

0:19:430:19:46

-I mean, I just...

-Yes, no, not a problem.

0:19:460:19:49

-Shall we..?

-Just came, thank you for these.

0:19:490:19:51

-Oh, no, it's just, I couldn't...

-I can't, I don't actually want them.

0:19:510:19:55

Right.

0:19:550:19:56

Yes, and please don't... I'd quite like it

0:19:560:19:59

if you didn't actually ring me, or contact me again.

0:19:590:20:01

-Right.

-Yes, and...

0:20:010:20:03

-Sally...

-Yes, thank you, that's...thank you.

-Sally...

0:20:050:20:09

Yeah, hey.

0:20:210:20:22

-Yes, hi, Will.

-Yeah, I just got a coffee. Cool flowers.

0:20:220:20:25

-Yes.

-Yeah, nice and big.

0:20:250:20:26

-Yes, do you want them?

-Yeah, say again?

0:20:260:20:28

-There you go.

-Uh...

-It's your lucky day.

0:20:280:20:31

Yeah, cool, yeah, no worries, yeah, cool.

0:20:310:20:33

So what Barney's going to do here, what's going to happen,

0:20:420:20:44

and he's going to talk us through some really cool ideas,

0:20:440:20:47

-and then we're just going to talk about stuff. OK?

-Brilliant.

0:20:470:20:50

Meanwhile, BBC Brand Consultant Siobhan Sharpe

0:20:500:20:53

has brought Senior Perfect Curve go-to-guy Barney Lumsden

0:20:530:20:56

over to New Broadcasting House to present the initial results

0:20:560:21:00

of Perfect Curve's mission to refresh the famous BBC logo

0:21:000:21:03

and make it feel more like an app.

0:21:030:21:05

I know you'll know how you want to do this better than I do.

0:21:050:21:08

-Sure, yeah.

-Just before you start, maybe could you just give us

0:21:080:21:10

-a bit of background about how the...

-No, sure, I mean, so how we do this

0:21:100:21:13

-is we do background afterwards.

-Oh, right, OK.

0:21:130:21:15

Yeah, Barney's a kind of foreground first kind of guy.

0:21:150:21:18

-Brilliant.

-OK, so, what have we got here?

0:21:180:21:21

We got three letters. Not even three, we've got...

0:21:210:21:24

-Two.

-Two letters, cos the first two

0:21:240:21:26

are the same letter, which is like a B, so we got two letters,

0:21:260:21:29

-and they're in a row, which is like one after the other.

-Sure.

0:21:290:21:32

And we're like, "Thanks, guys,"

0:21:320:21:33

it's not like they've given us a lot to work with here...

0:21:330:21:36

After the brave decision to lose the letters "B," "B" and "C"

0:21:360:21:38

from the famous BBC logo, Barney has got some examples

0:21:380:21:41

of what the new BBC icon might look like.

0:21:410:21:44

It's kinda universal. It could be, it could be whatever you like.

0:21:440:21:47

-It could be B, B, C.

-BBC.

0:21:470:21:49

-Yeah.

-BBC.

0:21:490:21:50

-Yeah, but without the...

-Nn, nn, nn. Nn, nn, nn.

0:21:500:21:53

-Yeah, but...

-Nn, nn, nn.

0:21:530:21:55

And it's getting bigger, it's getting stronger,

0:21:550:21:57

-it's like it's coming out of...

-Sure. That's comin' at ya.

0:21:570:21:59

And we're like for the BBC, that's pretty much exactly...

0:21:590:22:02

-OK, so we've got that now.

-OK.

-Now do the next one.

0:22:020:22:04

OK, cool.

0:22:040:22:05

God.

0:22:070:22:09

Don't ask me. They were just here.

0:22:090:22:11

What?

0:22:220:22:23

They must have cost a fortune.

0:22:230:22:25

So what, this isn't normal for you?

0:22:250:22:27

Jesus, this is...

0:22:290:22:30

I know, they've really gone the whole nine yards.

0:22:300:22:33

What? "Sally. I'm so sorry.

0:22:350:22:36

"If there's anybody that doesn't deserve it, it's you.

0:22:360:22:39

-"I hope you're OK."

-Sally?

0:22:390:22:41

God, this... Where's Will? This is really weird.

0:22:410:22:43

-Yeah, and I mean, like, who's Ian?

-What?

-No, no...

0:22:430:22:45

-Have you read this?

-No, I just mean...who's Ian?

0:22:450:22:48

-And you've got three main areas here...

-Threeeee.

0:22:490:22:52

You've got British, yeah, British, Broadcasting and Company.

0:22:520:22:55

Meanwhile, back in the logo presentation,

0:22:550:22:57

Perfect Curve go-to-guy Barney Lumsden is getting

0:22:570:23:00

ever closer to the cutting edge in his quest

0:23:000:23:03

to rebrand the BBC as an app.

0:23:030:23:05

No, you've gone backwards again.

0:23:050:23:07

-Hi, apologies.

-Ah, brilliant, Mr BBC.

0:23:070:23:09

-Yes, just been a bit...

-Yes.

0:23:090:23:11

-Sort of one of those days.

-No, no, brilliant.

0:23:110:23:13

-How's it going?

-No, brilliant.

-Yes.

0:23:130:23:15

After being downstairs for a while,

0:23:150:23:17

Ian has finally managed to find his way back to the sixth floor.

0:23:170:23:21

Cos what we realised with the number three is that

0:23:210:23:24

-it's kind of like a universal number.

-Threeeee.

0:23:240:23:27

-Yeah...

-Nn-nn-nn, nn-nn-nn.

0:23:270:23:29

And we were like, "Is there like a universal thing

0:23:290:23:31

"that gives you the number three?" And that's when...

0:23:310:23:34

-Triangle.

-Yeah, and that's when we came up with triangle.

0:23:340:23:36

-Right.

-But when we tried it, what we found was, a triangle on its own,

0:23:360:23:39

-it wasn't very, it didn't really...

-It was un-appy.

0:23:390:23:42

-Yeah, un-appy, yeah.

-I'm sorry, Siobhan, I've been

0:23:420:23:45

just about hanging on up to now, but I'm afraid that's done it.

0:23:450:23:48

Um, OK, so it wasn't appy, OK? It was un-appy.

0:23:480:23:53

-Oh, right. OK.

-Un-appy, yeah.

0:23:530:23:55

-Thank you.

-We love this, we so love it.

0:23:550:23:58

And then we thought, "What if you had two triangles, one pointing up

0:23:580:24:01

"and one pointing down, like they've crashed into each other."

0:24:010:24:05

-Right.

-OK.

-Blimey.

0:24:070:24:09

-And suddenly we were like...

-Yay!

0:24:090:24:11

"..This is like an explosion in a triangle factory!"

0:24:110:24:14

-You got threes everywhere you look.

-Nn-nn-nn.

0:24:140:24:16

You've got energy, this really cool dynamic, you've got a...

0:24:160:24:19

-Well, you've got a star.

-You've got a star, yeah, cool.

0:24:190:24:22

You've got the Star of David.

0:24:220:24:24

-Excuse me?

-You've got the Star of David.

0:24:240:24:26

-Right, so...

-Oh, yes, very good.

-David who?

0:24:270:24:30

The universal symbol for the Jewish faith and people.

0:24:300:24:33

-You're joking me.

-No, he's not, Siobhan.

0:24:330:24:35

-Yeah, sure...

-Hey.

-Yeah, hey.

0:24:350:24:38

OK, look, thanks for that, Siobhan, that's great.

0:24:380:24:40

Go, BBC. Go, triangle. Go, David.

0:24:400:24:42

-Yes. SIMON:

-Brilliant.

-TRACEY:

-Yes.

0:24:440:24:45

-Hi.

-Yes, hi.

-Oh, Anna, actually, I wanted to just

0:24:470:24:50

-run something by you.

-Right.

-I don't know

0:24:500:24:52

-if you've got a second.

-Now?

-Well, yes,

0:24:520:24:53

-it's just...

-No, not really.

-No, right.

0:24:530:24:55

If you want to e-mail Jack, he can put something in the diary.

0:24:550:24:58

-OK, fine.

-OK, good. It's not important?

0:24:580:25:00

What? No, I mean, it's just, no... I mean, probably not.

0:25:000:25:03

What were you doing with it?

0:25:050:25:07

I was working at a desk and I got talking to the person next to me.

0:25:070:25:09

-This was just someone who...

-Yes, OK.

0:25:090:25:11

I suppose that's the thing with open-plan, isn't it?

0:25:110:25:13

-What were you doing with the script?

-Yeah, she was telling me about this

0:25:130:25:16

thing she was working on, and I happened to say I'd never actually read a script.

0:25:160:25:20

-Right.

-Anyway...

-Could you hold that for me?

0:25:200:25:22

-I've finished with it.

-Uh, yes... OK, thank you.

0:25:220:25:24

-So anyway, I ended up reading it last night.

-Right.

0:25:240:25:27

-Both episodes. Twice.

-Right.

-I mean,

0:25:270:25:28

cos I know you guys didn't really go for it, so...

0:25:280:25:30

-Neither Matt nor I were convinced.

-No...

-We see a lot of scripts.

0:25:300:25:33

Yes, of course, no, the only reason I mention it is I hope

0:25:330:25:36

I haven't committed a faux pas, that's all.

0:25:360:25:37

-A faux pas?

-I was talking to Tony this morning, and I...

0:25:370:25:41

-Yes.

-I found myself talking about Home Truth in passing.

0:25:410:25:44

I probably shouldn't have done, but we'd got on to the issue

0:25:440:25:46

-of what the BBC is actually...

-Yeah, sure.

0:25:460:25:48

-Anyway, he asked me to leave it with him.

-The it.

-What?

-The script.

0:25:480:25:51

It's interesting, you realise he probably never

0:25:510:25:53

-gets the chance to actually read a script either.

-Yes.

-You forget.

0:25:530:25:56

Cos like you say, you guys are reading scripts

0:25:560:25:58

-all the time.

-Yes.

-Yes.

-Yes.

0:25:580:25:59

-Knock-knock.

-Ah, who's there?

0:26:060:26:08

-Simon.

-Simon who?

0:26:080:26:09

-Yes, exactly, who the hell cares?

-Yes, come on in.

0:26:090:26:11

-Well, this is all very lovely.

-Isn't it? It's not an office.

0:26:110:26:14

-Of course not.

-It's a creative clearing.

-Brilliant.

0:26:140:26:16

-And somewhere to put your bike.

-Brilliant, brilliant.

0:26:160:26:19

-Well, thanks for dropping by.

-No, no,

0:26:190:26:20

-always time for the great...

-Good.

-..the keeper of the...

0:26:200:26:23

Yes, great, have a seat.

0:26:230:26:24

Meanwhile, Ian has asked Director of Strategic Governance Simon Harwood

0:26:240:26:28

to step into his creative clearing and sit down.

0:26:280:26:30

So, yes, just to keep you in the loop really...

0:26:300:26:32

Yes, no, brilliant. Sorry, Ian, before you go on,

0:26:320:26:35

can I just say, for what it's worth,

0:26:350:26:36

-absolutely brilliant out there with the press...

-Oh, well.

0:26:360:26:39

No, really beyond brilliant. Truly epic stuff.

0:26:390:26:41

-I mean, thank you.

-It felt like a rather significant moment for all of us.

0:26:410:26:44

-Well, it was significant for me, obviously.

-Actually made me proud

0:26:440:26:47

to be part of the BBC, if that doesn't sound too wanky a thing to say.

0:26:470:26:50

-So, yes, so, with the whole logo refresh thing...

-Oh, yes, right.

0:26:500:26:53

I mean, obviously it's great to get Perfect Curve's take on this...

0:26:530:26:56

-Yeah.

-And thank you for making all that happen, by the way.

0:26:560:26:59

But I have to say, from a values point of view, if we're talking about

0:26:590:27:02

being confident about who we are, if that's actually the brief here...

0:27:020:27:05

-Brilliant.

-Then I think there's something strong

0:27:050:27:07

in the idea of staying with a trademark that's been

0:27:070:27:09

-part of the BBC from the very beginning...

-Brilliant.

0:27:090:27:11

-..gives it its distinctive identity, in a crowded...

-Very good, very strong.

0:27:110:27:15

Because in the end, it's the programmes anyway, isn't it?

0:27:150:27:18

It's the content that gives value to the brand,

0:27:180:27:20

not the brand that gives value to the content.

0:27:200:27:22

-Lord ha' Mercy.

-Well, no...

-Honestly, I feel I want to stand up

0:27:220:27:25

-and clap.

-Well, no, please don't.

-No, brilliant, listen,

0:27:250:27:28

I think what I might do now, if that's OK

0:27:280:27:29

-with you, Ian, I'll just run this past Tony...

-Yes, of course, yes.

0:27:290:27:32

And for what it's worth, I can tell you now he'll practically...

0:27:320:27:35

-I mean, I have mentioned this to Tony, obviously.

-Oh, right!

0:27:350:27:38

I think he pretty much got it straightaway.

0:27:380:27:40

Brilliant, brilliant. What, you've e-mailed him..?

0:27:400:27:43

-What? No. I mean, yes, obviously...

-Brilliant.

0:27:430:27:45

But no, we just had a quick coffee earlier,

0:27:450:27:47

he's so busy, isn't he? It's ridiculous.

0:27:470:27:49

I mean, no, as I say, I think he could see it immediately -

0:27:490:27:52

maybe it touched a nerve - but no, if you want to mention it to him

0:27:520:27:55

as well, or again, that'd be really great.

0:27:550:27:57

-Mm. Goodo.

-Great, so that's all good.

0:27:570:28:00

Brilliant, brilliant. Brilliant.

0:28:000:28:02

I don't really want them either, Will.

0:28:130:28:15

OK, cool, so, like, what shall I do with them?

0:28:150:28:17

You haven't been carrying them round all day?

0:28:170:28:19

What? Yeah, no, I mean, I don't know.

0:28:190:28:22

-Hi, Lucy.

-Hi.

-Yeah, hey.

0:28:220:28:24

-You about to go?

-Almost finished, yes. Why?

0:28:240:28:26

-I just got an e-mail from Anna.

-Oh, right. What about?

0:28:260:28:29

-They've commissioned two more scripts for some reason.

-Ah.

0:28:290:28:31

God knows why. I just phoned Dan to tell him.

0:28:310:28:33

-Well, that's brilliant.

-Yeah, brilliant.

0:28:330:28:35

He was making himself a cup of tea, he refused to believe it.

0:28:350:28:38

In the end, I had to forward him the e-mail to prove it.

0:28:380:28:40

-So, some good news then.

-It's fantastic.

0:28:400:28:42

-Yeah, do you want these?

-What?

0:28:420:28:44

-Well, Will...

-Yeah, you can have them, it's cool.

0:28:440:28:46

-What?

-We don't know what to do with them.

0:28:460:28:48

-Who are they from?

-No, Will.

0:28:480:28:49

-They're from him.

-From him?

-Yeah.

0:28:490:28:51

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