Episode 2 Oxford Street Revealed


Episode 2

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It's the most famous shopping street in the world,

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in the heart of Britain's capital city.

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A mile and a half long,

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with 30 million visitors each year.

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With some of the world's most famous shops...

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WHOOPING ..biggest stars...

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-Kate Moss!

-CHEERING

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..and busiest stations.

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Sorry, guys! Stand back for me.

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What does it take to keep it running 24 hours a day...

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Busiest street in the world, so it needs constant attention.

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-..seven days a week?

-Oi! Clear off!

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You're going to be arrested on suspicion of attempted theft.

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Are you ready, London?

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A street that never sleeps.

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This sort of thing wouldn't happen anywhere else.

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Oxford Street.

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-Coming up...

-Back to the pavement!

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..anarchy in the bus queue.

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No getting on the bus!

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-SHOUTING

-Get off the bus!

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A Tube strike brings chaos to Oxford Street.

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It's getting out of hand. More units, please.

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It's all change at John Lewis and with the press launch imminent,

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the nerves are kicking in. HE INHALES SHARPLY

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I'd sooner be in my workshop.

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I'm not very used to these sorts of things.

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-Where there's muck...

-Someone's urinated in the corner there.

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-..there's bronze.

-Look at that, nice work.

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A specialist team buff up shop window frames.

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And ice, ice, baby -

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London's coolest bar gets a refit.

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It's more power and muscles than brain.

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To keep Oxford Street as one of the top places to shop in Europe,

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the retailers have invested in a team of these,

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welcome ambassadors.

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They act as walking information points for visitors

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and try and deal with anything that might disrupt a shopper's experience.

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-It's this way?

-That turning there, that's Argyle Street.

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And tonight, ambassador Michael is expecting to be busy.

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There's a Tube strike on,

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bringing London's key transport network to a halt for 48 hours.

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With four stations along the length of Oxford Street

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carrying over half a million passengers a day between them,

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it's likely to have a big impact on the street.

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It's caused a lot of traffic for us.

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A lot of people are not being able to travel

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as easy as they usually are.

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It means hundreds of thousands of Oxford Street visitors

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and commuters are having to find alternative means of transport home.

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The major strain is expected to be taken by the buses.

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The bus companies are running 250 extra vehicles,

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but with the roads already busier than usual with cars,

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cabs and cyclists, it's not going to be easy.

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Six, seven buses in a row that are completely packed out.

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I can't imagine what smells

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and experiences they're having in there at the moment.

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Even the doors don't shut, look at that.

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And as he patrols, the scale of the problem becomes all too clear.

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This bus stop between two department stores serves two key bus routes,

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the numbers 25 and 55 to East London,

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which call at many locations normally served by the Tube.

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Crowds here have been getting steadily worse

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since rush hour started and by 7pm, they're much larger than normal.

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People are trying to get on buses,

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but they're too busy for them to get on.

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People are waiting for half an hour, up to an hour,

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just to get on the bus that they want,

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-or they're being forced to walk.

-After discussion with the police,

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Michael agrees to help marshal the bus queues.

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The only way we can help is obviously...

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giving some people some reassurance of them getting home.

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It's the fact that...trying to make them understand

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that they don't need to get on now, there's another bus right behind.

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And things are not going smoothly.

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This bus was full to bursting at the previous stop

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and the police have been called to try and manage

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-people getting on and off.

-Hold on, hold on. Oi!

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Stop pushing!

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CROWD SHOUT OUT

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What's that about? He tried to bump the queue.

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Michael and the police have their work cut out.

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Out!

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All move back.

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If you're this side of the tape, you should be at the back of the queue.

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One person goes past me at a time, right? One person at a time.

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Slowly, slowly. Respect for people, mate.

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You're not standing here. Back to the queue.

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Guys, if you push me again, I'm shutting the doors!

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Back to the queue.

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There's a steady stream of buses,

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but despite the police getting as many people on board as possible,

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they hardly make a dent in the crowd numbers.

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At 7.30pm, the police sergeant in charge

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asks Michael and his team to separate the queue into smaller ones

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for different bus routes to help ease the crowd congestion.

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Even if you have to physically stop the buses

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-and tell them to stop here, stop there...

-That's absolutely fine.

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If you're looking for the 25, please line up here on the back.

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You need to go to that side of the line.

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We're not going to let you guys on

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unless you're on this line, all right?

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But half an hour later,

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just as he's succeeded in separating the crowds into two queues,

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the police change their mind and ask him to put it back the way it was.

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We'll just have to make it one big queue.

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Michael has to inform the passengers

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they now need to go to the back of the other queue.

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They're not happy.

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Those people were there, because that's where the bus starts.

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-You've asked us...

-Madam...

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-What did you say to us?

-I'm just doing what I've been told.

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I didn't know what routes are going where. I've just been told...

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-55 is there...

-Yeah.

-..25 is here and 25 is there.

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-Yeah...

-So you guys don't know what you're doing,

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you don't know how you're helping us now,

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you shouldn't have told us what to do at the beginning.

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I do apologise. If I was in your situation, I'd be like that as well.

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All we're trying to do is help.

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With more commuters arriving every minute,

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the buses that do pull up simply can't cope.

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With the queues and jostling increasing,

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things threaten to get out of hand.

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What are you doing?

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No, you're not pushing in.

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He was right down there, he was right down there.

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We let the lady through, cos she's got a child.

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You told me you were with the lady.

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You lied to me.

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THEY REMONSTRATE ANGRILY

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-Don't touch me! Don't touch me!

-There's children!

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It's getting out of hand. More units, please.

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Later, bus crushes...

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Get back on the pavement!

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..and bike crashes...

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BRAKES SCREECH

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Are you OK?

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They don't actually look where they are going.

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..as things at the Tube strike go from bad to worse.

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No pushing, no shoving!

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Get back!

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There are four giant department stores on Oxford Street

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and each one invests millions in their displays and layouts

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to help them stand out from the crowd.

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It's early evening and John Lewis Oxford Street

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is about to play its part.

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It's ringing the changes in its homeware department.

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Basically, this evening, what we're doing -

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all of this part of the department you can see from here is coming out

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and we're moving that over to where our rugs are situated at the moment.

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In place of the old displays,

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the store are working on a cutting-edge new design,

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the centrepiece of which will turn the third floor of the building

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into a house within the shop.

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It's very exciting. The plans look absolutely great,

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the whole concept is going to be brand-new with brand-new fixturing

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and, really, being the flagship branch, it is just what we need

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for our home assortment, so everyone, the team are really upbeat

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and looking forward to this all happening.

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The house within the store will be made up of four rooms,

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each one taken over by a different designer

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and kitted out with their goods.

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One of those rooms is busy taking shape,

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300 miles away in deepest Cornwall.

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John Lewis has asked furniture maker Tom Raffield

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to design one of the four new rooms.

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His brief from the store is to create his perfect space.

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We are going to be given one of the rooms in the house,

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so that's our room there, it's a rectangular room.

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He'll have to design a layout for it, make the exhibits

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and then fit them himself.

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His work will then be viewed

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and assessed by the notoriously hard-to-please homewares press.

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A good review is essential.

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It's a very open brief, so yeah, I'd better sort of read it all properly

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and get my head around it, cos at the moment, it's all quite vague.

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Tom's made his name reinventing an ancient form of woodwork

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at his workshop in Nanskerris.

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Tom steams wood to bend it to make furniture and furnishings.

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I got into steam bending years ago.

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I thought, "I've never worked with wood before,

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"I think I might just look at how they bend wood,"

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so I gave it a go and I was just blown away

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by what you could actually achieve.

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From that day on, I was completely addicted.

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Thank you!

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His technique involves subjecting planks of wood to hot steam.

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Each plank is steamed for an hour.

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Once out, it will begin to harden in just 60 seconds,

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so they need to shape it quickly.

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They can't afford any mistakes.

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Oh! Oopsie.

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-Precious seconds.

-Yeah.

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With the wood clamped into place,

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the team can begin bending it round the mould.

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Too little pressure and the wood will cool before it's set into position.

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Too much and the wood will snap.

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You really are pushing steam bending to its limits.

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You're twisting and bending the wood

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and it does make a really unusual sound.

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LOUD CREAKING

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I always think of it as torturing the wood,

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because I feel like that's what we're doing.

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Not for the faint-hearted.

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I love it, though.

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Unlike any other woodworking technique,

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you actually get adrenaline just flowing through your body

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as you're bending the wood.

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-Or anxiety!

-Yeah!

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Tom's found inspiration for his John Lewis room close to home -

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a walk in his woods.

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Being here makes me think that it would be so nice

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to take a bit of this woodland, and the workshop, but the woodland

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to the John Lewis room, because this is where it all started for me.

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It makes sense to try and capture some of this

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and bring it up with us.

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Oh, hi, Sian, how are you doing?

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When do you need to see some sketches?

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So probably, yeah, two days.

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This is a handmade product. I think perhaps we're such a small business,

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so I'm nervous, I suppose anxious

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whether it all comes together in time,

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cos time's going to be very tight.

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Later, Cornwall comes to Oxford Street

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as Tom gets to grips with his new room.

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I think 14 hours in the workshop is easy compared to four hours of this.

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But how will it go down with the press?

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A bad review would be...

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Yeah, it would be awful.

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Nestled between Oxford Street and Regent Street is the Icebar,

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the only hostelry in London where the entire bar is made of ice.

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It's an establishment so cool,

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guests are given special clothing

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and have to leave after 40 minutes to avoid frostbite.

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But unlike wood or steel,

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regular wear and tear causes the ice to melt,

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so once a year, bar manager Matthieu Bourgogne redesigns

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and rebuilds the bar with fresh ice.

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And it's that time of year already.

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He's shutting the bar for a week to carry out the work,

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which must be completed in time for the grand reopening,

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to which he's already booked VIP guests.

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Over 1,000 booked. That's a lot of people booked in,

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that's a lot of people disappointed if we were to be late

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and it's a lot of revenue lost.

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The pressure is on, there's no doubt about it.

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To get things started, at 7am Monday morning,

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a crew of Swedish ice engineers have turned up

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to begin dismantling the old bar.

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This part of the job is more...

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..power and muscles than brain.

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Jens Ivarsson and his team know their ice.

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They built an 80-room hotel entirely from the stuff

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in their home town of Jukkasjarvi in northern Sweden

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and have since designed and built ice bars around the world.

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I will take out this old beauty

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and cut it down and let it return to Mother Earth, but in a melted way.

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Like butter.

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And I'm also incredibly strong(!)

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It's a job few people in the world can do.

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They are just a different breed.

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They work in here all day with chainsaws.

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Moving blocks of ice, it's heavy, hard work.

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40 tonnes of ice out, 40 tonnes of ice in,

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and make it into a beautiful thing,

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a working bar that is also a work of art.

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Once the ice is chopped into manageable blocks,

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it's loaded on to plastic crates and then on to waiting lorries.

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My muscle just deserted me.

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I don't know where it went!

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The Swedes are ice pros, but it's a local refrigerated truck firm

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that has the job of transporting the ice away.

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It's not their usual cargo

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and it's proving to be a challenge.

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What are you doing?!

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It's just too steep for the pump truck to go up with it on.

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Heads up!

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It's like being hit by a small car.

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If you get the tonne of ice over you, you will die.

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After six hours of chainsawing,

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the bar is an empty shell,

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but the tail lift technique is yet to be perfected.

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I said before you come off the end!

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It's on!

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HE GROANS

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Now we have about five days, more or less, to build a new one.

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The next morning, the team is back

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and waiting for a delivery of very special ice.

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That's my home village.

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548 people living there.

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This is the river that we use in here, building the ice.

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It has the perfect speed to create clear ice

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and also thick ice,

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so it's all about the speed of the water

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and Jukkasjarvi, we have the perfect speed for it.

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Jens reckons his ice is the best in the world,

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but it isn't here.

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The ice hasn't arrived yet, so, er...

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-we're wondering where it is.

-No, it's not a good start at all.

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We go have breakfast.

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Last year, the bar was frozen fruit-themed.

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This year is its tenth anniversary and the theme is rock and roll.

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The bar, for example, has all these studs.

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That's, for me, very rock icon.

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Here in this corner you have the drum kit,

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where you have the good old Les Paul guitar in front of you.

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Jens is proud of his town's top export.

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From the Torne River.

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It's definitely the most beautiful and best ice in the world.

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Not everyone understands Torne River ice like Jens.

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The delivery has finally arrived an hour and a half late,

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but it's too cold.

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These guys, they don't know that we...

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They put the temperature down to minus 25, something...

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..cos they want to make sure that it's cold,

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and we do not want that.

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At that temperature, it's too fragile and could easily crack when carved.

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-Turn it off.

-Yeah?

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Despite being late, even now, they can't start building.

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It's very cold, it's very fragile right now.

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We need to let it rest for a couple of hours.

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The ice from the Torne River...

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..can't get enough of it.

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After letting it rest

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at the more manageable minus five degrees at the bar,

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the team are finally ready to start building.

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Like a puzzle or building with Lego, you just build it up piece by piece.

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Over the next five days,

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the team work ten hours daily to get the bar together.

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By Friday morning, the team are back on track,

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but then, disaster strikes.

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The bar is basically a huge freezer and it's broken down.

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Quite a significant leak coming from the ceiling,

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straight on to our brand-new ice.

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Later, can the team stop the leak

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and build their bar in time for the grand reopening?

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Yeah, this is bad.

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Hours after it started, the Tube strike is still causing chaos

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along the length of Oxford Street. CROWD SHOUT

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Welcome ambassador Michael is trying to deal with a fraught situation

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at a bus stop between two department stores.

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You guys don't know what you're doing.

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You shouldn't have told us what to do at the beginning.

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Oxford Street is one of the only shopping streets in the country

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to have its own dedicated security team.

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And at the west end of the street,

0:17:150:17:17

Lewis and Ian from the team are on patrol.

0:17:170:17:20

Here observing anyone wandering into the road.

0:17:200:17:22

There's scope for them to be hit by vehicles.

0:17:220:17:25

Just keeping a general eye on the public,

0:17:250:17:27

make sure everyone's OK, really.

0:17:270:17:28

Lewis has barely started his day's work

0:17:280:17:31

when the busier than usual roads begin to throw up issues

0:17:310:17:34

for him to deal with too.

0:17:340:17:36

Yeah, received, we'll make our way up there, over.

0:17:360:17:38

A little boy on holiday with his family

0:17:380:17:40

has been hit and hurt by a cyclist.

0:17:400:17:43

Hello, mate!

0:17:430:17:44

Have you hurt your hand?

0:17:440:17:45

-BOY WAILS

-Your head?

0:17:450:17:47

-Have you phoned for an ambulance?

-Yes.

0:17:490:17:51

OK. How long ago?

0:17:510:17:54

-Do you speak...?

-30 minutes.

0:17:540:17:55

-30 minutes ago?

-Yes.

-Can you put this through as a 999 call?

0:17:550:17:58

Say he's four years old, been hit by a cyclist,

0:17:580:18:00

got a massive lump on his head, erm, pretty distressed.

0:18:000:18:02

SIREN WAILS

0:18:020:18:04

-Are you for the little lad?

-Yeah.

0:18:040:18:06

-These guys here will help you out.

-BOY WAILS LOUDLY

0:18:080:18:10

SIREN BLURTS

0:18:100:18:11

Lewis is still dealing with the family when across the road...

0:18:110:18:14

-BRAKES SCREECH, CRASHING

-Are you all right, fella?

0:18:140:18:16

..a bike's hit a bus.

0:18:160:18:18

-Are you OK?

-Are you all right?

0:18:180:18:20

Yeah?

0:18:200:18:21

Swerving to avoid a U-turning taxi,

0:18:230:18:25

the cyclist has hit the side of a bus.

0:18:250:18:28

The team help the man off the road.

0:18:280:18:31

Can you move your arm, yeah? Can you do that?

0:18:310:18:33

Do you speak English? English?

0:18:330:18:36

You don't speak English.

0:18:360:18:37

UNCLEAR SPEECH

0:18:370:18:39

I saw what happened, I saw exactly what you did.

0:18:390:18:43

After establishing that the Ecuadorian cyclist

0:18:430:18:46

isn't seriously injured, Lewis gets a translator on the phone

0:18:460:18:49

so that the cyclist and the drivers of the bus and taxi

0:18:490:18:52

can all swap details.

0:18:520:18:54

HE SPEAKS SPANISH

0:18:540:18:56

Well, it was quite shocking.

0:18:560:18:58

They don't actually look where they are going.

0:18:580:19:00

You know, that is the problem.

0:19:000:19:01

I just came out to do a U-turn, and the bus was giving me way,

0:19:010:19:05

and this cyclist tried to swerve me,

0:19:050:19:08

hit me, and went into the bus.

0:19:080:19:10

This is what happened when he hit the bus.

0:19:100:19:12

He broke a piece of the bus.

0:19:120:19:14

So, for this reason, I mean, I have to stop

0:19:160:19:18

and take details of both the black cab driver

0:19:180:19:21

and also the motor... What are they called? The cyclist.

0:19:210:19:24

Yeah, I'm amazed he didn't end up

0:19:240:19:25

underneath that bus, to be honest. Very lucky.

0:19:250:19:29

Well, it shocks you, really,

0:19:290:19:30

but that's working on Oxford Street, isn't it?

0:19:300:19:34

There's a lot more people on the road,

0:19:340:19:36

so there's extra buses in service.

0:19:360:19:38

The more people on the road, the more likely that is to happen.

0:19:380:19:41

The bus, taxi and cyclist are sent on their way,

0:19:410:19:44

but back at the John Lewis queue, people aren't getting away so fast.

0:19:440:19:49

It's now 8.30pm, and the arrival of each new bus brings with it

0:19:490:19:53

more pushing and queue jumping.

0:19:530:19:56

I can see you pushing. Don't push. Don't push.

0:19:560:19:58

I've seen you push. Don't push.

0:19:580:20:00

No, I'm here. Ask anybody.

0:20:000:20:02

Guys, stop pushing. Calm down.

0:20:020:20:04

-One at a time!

-I'm waiting this side.

0:20:040:20:05

You're on the wrong side of the thing, sir.

0:20:050:20:07

I'll wait where I want. That man was pushing me. What?

0:20:070:20:10

I hate this. Abusing the people.

0:20:100:20:13

-They are not criminals.

-No.

0:20:130:20:15

We pay for our transport. This is ridiculous.

0:20:150:20:17

Whoa-whoa-whoa-whoa-whoa!

0:20:170:20:19

Small babies at the front here. Do not push.

0:20:190:20:21

Aware of the crush, the police have sent specialist officers

0:20:210:20:25

from the Safer Transport Police Team to deal with the flashpoint bus stop.

0:20:250:20:30

We're getting there, slowly.

0:20:300:20:32

Having come in for flak themselves,

0:20:320:20:34

Michael and his team decide they've done as much as they can.

0:20:340:20:37

They leave it to the professionals.

0:20:370:20:39

-Will you guys still be here?

-Oh, no, you can go.

0:20:390:20:41

-Is that all right?

-Yeah. Yeah. Thank you very much.

-Thanks, man. Cheers.

0:20:410:20:44

I'm proud of what I done.

0:20:460:20:47

If we didn't do what we did,

0:20:470:20:49

this would have probably been a fight by now.

0:20:490:20:52

Police urge the crowd to behave calmly.

0:20:520:20:54

When the bus arrives, which will be very soon, it only holds

0:20:540:20:57

so many people, and there is one door.

0:20:570:20:59

If you push, if you scream and you shout,

0:20:590:21:02

you will not get on any quicker.

0:21:020:21:04

By 9pm, several hundred people are still waiting to get on,

0:21:040:21:08

many of whom have been queueing for over three hours.

0:21:080:21:11

Good humour is being stretched.

0:21:110:21:14

We waited for two, three hours,

0:21:140:21:16

and we haven't even got into the bus yet.

0:21:160:21:18

How many buses are passing us?

0:21:180:21:21

It's not fair.

0:21:210:21:22

You can see we're here long. We need to get on this one.

0:21:220:21:26

Very, very terrible.

0:21:260:21:27

We have been waiting more than three hours now.

0:21:270:21:30

For some people, it's all become too much.

0:21:300:21:35

One at a time. Stop pushing.

0:21:350:21:37

Please do not push!

0:21:370:21:39

Look to your right, there is another service.

0:21:390:21:41

Another bus is full.

0:21:410:21:43

It departs, and temperatures are reaching boiling point.

0:21:430:21:46

CROWD SHOUTS

0:21:460:21:48

-Back!

-No pushing, no shoving. There's a bus to follow.

-Get back!

0:21:480:21:51

-Act like adults and get back.

-Do not push.

0:21:510:21:54

When the next bus arrives, people take matters into their own hands.

0:21:540:21:58

Guys, no getting on the bus...

0:21:580:22:00

Get off the bus.

0:22:000:22:02

No getting on the bus.

0:22:020:22:03

You're all adults over here, start acting like adults!

0:22:030:22:05

Don't start. Who says who gets on the bus? It's not you.

0:22:050:22:08

You are disorganised. You don't know how to do your job.

0:22:080:22:12

People are getting on the back of the bus. The bus is at the front.

0:22:120:22:15

The entrance to the bus is at the front.

0:22:150:22:17

Guys, listen very carefully!

0:22:170:22:20

This bus will not move unless you get back on the pavement.

0:22:200:22:23

I will send them empty.

0:22:230:22:25

In London, this is what a crush is like.

0:22:250:22:27

I am tired and hungry and angry.

0:22:270:22:30

Them police are making noise, telling you, "Wait, wait, wait."

0:22:300:22:33

What can I do, innit?

0:22:330:22:35

Later, as day becomes night, the wait for a bus goes on,

0:22:370:22:41

and on, and on.

0:22:410:22:44

If you're pushing again, you're not going to get on a bus today, sir.

0:22:440:22:47

John Lewis Oxford Street has invested hundreds of thousands of pounds

0:22:540:22:58

in a brand-new homewares department.

0:22:580:23:00

They've ripped out the old fittings and are replacing them

0:23:000:23:03

with an ambitious new design.

0:23:030:23:05

They've asked four of their suppliers to each design a room

0:23:050:23:08

to form a house within the store,

0:23:080:23:12

and on a crisp Saturday morning, Cornish wood-bender Tom Raffield

0:23:120:23:16

and his wife and business partner Dani

0:23:160:23:18

arrive on Oxford Street to put the finishing touches to their room.

0:23:180:23:23

We're really, really anxious to go and have a look at this room.

0:23:230:23:26

We've put so much work into it and it's just...

0:23:260:23:29

-I don't know how much they've done or what happened...

-Yeah.

0:23:290:23:32

..but I hope all of our stuff's got there all right.

0:23:320:23:34

Well, it's the culmination of probably, like,

0:23:340:23:36

three or four weeks' solid work.

0:23:360:23:38

-Yeah.

-It's a real, kind of, step into the unknown for us.

0:23:380:23:41

The shop's team have built the basic structure of Tom's design

0:23:410:23:44

but he's now got two days to adapt and fit the rest of his plan.

0:23:440:23:49

The hoarding separates the shopping public from

0:23:510:23:53

the closely guarded new rooms.

0:23:530:23:55

In two days' time,

0:23:550:23:56

it'll be removed for the official launch of the new department.

0:23:560:24:01

We could see our space from a million miles away,

0:24:010:24:04

-because this is all the wood that we've sent up from Cornwall.

-Yeah.

0:24:040:24:07

-It's quite nice to see it's up on the walls already.

-It looks good.

0:24:070:24:10

This is probably the best-organised exhibit we've done for a long time,

0:24:100:24:14

-I think, isn't it?

-It's probably because we're not actually building

0:24:140:24:17

it from the start. You've had people that have kindly done it for us,

0:24:170:24:20

-but we've got to do quite a bit now, haven't we?

-Yeah.

0:24:200:24:22

-So we should get to work.

-Get cracking.

-Yeah, cool.

0:24:220:24:25

They get busy with it.

0:24:270:24:30

DRILL BUZZES

0:24:300:24:33

Just very slightly to your right.

0:24:330:24:35

That's it. That's it. You got it?

0:24:350:24:37

The room and decorations are designed to show off Tom's lampshades,

0:24:410:24:45

which are the main items he sells through John Lewis.

0:24:450:24:49

While Tom's busy with his room,

0:24:490:24:51

overseeing the rest of the project is head of design Diane Staplehurst.

0:24:510:24:56

It's all about the attention to detail.

0:24:560:24:58

It just shows that you care about it, I think,

0:24:580:25:01

and I do like things quite, sort of, orderly and straight.

0:25:010:25:06

Do you think I've got OCD, Matt?

0:25:060:25:09

-No.

-I haven't, have I?

0:25:090:25:11

She's coordinated the designs and designers of all four rooms.

0:25:120:25:16

This is, to me, more of an art installation.

0:25:170:25:20

It's a bit of a Tracey Emin, kind of, messy bed,

0:25:200:25:24

but it's the messy coffee table.

0:25:240:25:26

But the real test for Diane will be tomorrow, when the cream of Britain's

0:25:260:25:30

homeware journalists get their first look at her new department.

0:25:300:25:34

That's it, then, tonight.

0:25:340:25:36

The team's gone home. I'm absolutely shattered.

0:25:360:25:39

I have got to be back in the morning at 7am,

0:25:390:25:41

so I'm going to call it a day now.

0:25:410:25:43

Right, let's go.

0:25:450:25:48

And next morning, as the team gets ready for the press,

0:25:590:26:03

final preparations are being made to the new features.

0:26:030:26:07

All the glitches that we were panicking about yesterday

0:26:070:26:10

are all sorted, and I'm working on adrenaline at the moment,

0:26:100:26:14

but I think at 10.30, when everyone goes,

0:26:140:26:16

I'm just going to collapse in a heap in a corner somewhere.

0:26:160:26:19

Overseeing the press launch is PR manager Sian Jones.

0:26:190:26:23

We've worked up until the wire in terms of creating the best

0:26:230:26:27

environment possible for the press to arrive in,

0:26:270:26:29

so it's just up to us now to really garner

0:26:290:26:32

the coverage around what's been an incredible refurb.

0:26:320:26:35

But with only ten minutes until the world's press arrive,

0:26:350:26:39

the team hit a major sticking point.

0:26:390:26:41

Oh, why has that happened?

0:26:410:26:44

A power shortage means the coffee machine can't heat up.

0:26:440:26:48

A 10am press launch for homeware journalists without coffee

0:26:480:26:51

is unthinkable.

0:26:510:26:53

We would all love a coffee. Another 15 minutes.

0:26:530:26:56

The press arriving will arrive at the top of the escalators,

0:26:560:26:59

and then see the head, and have a real moment, and unfortunately,

0:26:590:27:02

they've had to move the whole operation, because...no power.

0:27:020:27:06

How long do you think?

0:27:060:27:07

-Oh, maybe another 15 minutes. Ten minutes?

-Oh, my word.

0:27:070:27:10

-Yeah, yeah, yeah.

-OK. Ah...

0:27:100:27:12

15 minutes.

0:27:160:27:17

They're still heating up, apparently.

0:27:190:27:21

-Oh, imagine throwing that together, yeah.

-Coffee.

0:27:230:27:26

Upstairs, the designers are giving their displays the final once-over.

0:27:260:27:31

Supermarket Sarah's made her name designing unique walls to hang

0:27:310:27:35

the items she sells.

0:27:350:27:37

It's looking good.

0:27:370:27:39

The spoons and another few things fell off, but they're all back on.

0:27:390:27:42

I don't, yeah... I hope I don't come across as a nutter.

0:27:420:27:46

Tom, too, has a few final touches.

0:27:460:27:49

Yeah, they're all looking good.

0:27:490:27:50

Some of these ones here need tightening.

0:27:500:27:53

I'm nervous, I suppose, cos I don't know who's going to come,

0:27:530:27:55

and what their response will be

0:27:550:27:57

cos it's very different to everything out there.

0:27:570:27:59

I think I'd probably sooner be in my workshop.

0:27:590:28:03

I'm not very used to these sorts of things but I reckon,

0:28:030:28:06

a bit of coffee, I'll be fine.

0:28:060:28:08

Which is lucky, because a huge team effort on the coffee machine

0:28:080:28:12

means the lattes are finally flowing.

0:28:120:28:14

With that, and the exhibition in full swing,

0:28:150:28:18

Sian can get ready for the toughest challenge of the lot.

0:28:180:28:21

-Hi, Isobel.

-Yes! I'm alive!

0:28:210:28:23

-Ta-da! Ta-da!

-Hello.

0:28:230:28:25

Isobel McKenzie-Price,

0:28:250:28:27

editorial director of Ideal Home magazine, is in the store.

0:28:270:28:31

Her magazine is a key publication for the store's target market,

0:28:310:28:35

and they're desperate for their new department to get a good review.

0:28:350:28:40

So, Isobel is notoriously hard to impress,

0:28:400:28:43

but she always seems to be

0:28:430:28:44

impressed in that we are always conscious that everything new,

0:28:440:28:48

everything that we're doing, needs to get her approval,

0:28:480:28:52

'and then hopefully the public's.

0:28:520:28:54

'A bad review would be... Yeah, it would be awful.

0:28:540:28:57

'We're doing this just to get positive reviews,'

0:28:570:28:59

so it would be... Yeah, it would be fairly horrible to get a bad review.

0:28:590:29:03

So, here are our creative spaces.

0:29:030:29:08

Tom, this is Isobel.

0:29:080:29:09

OK, so, the brief really was to create your perfect space,

0:29:090:29:12

-wasn't it, Tom?

-Yeah, that's right.

0:29:120:29:14

No, it was brilliant, actually, cos we were given an open brief,

0:29:140:29:18

and we just wanted to, really,

0:29:180:29:20

not show how the lights could look in a really nice setting,

0:29:200:29:23

but just bring a piece of where they're made,

0:29:230:29:25

and who they're made by,

0:29:250:29:26

and sort of what inspires the creations, to John Lewis.

0:29:260:29:31

But is it enough to impress the hardest woman in homeware?

0:29:310:29:36

I'm amazed you could do this in the middle of Oxford Street...

0:29:360:29:38

-I know, so am I. Yeah.

-..so well.

0:29:380:29:40

It's fantastic.

0:29:400:29:41

'I think she's been wowed, actually,'

0:29:410:29:44

which I'm delighted by.

0:29:440:29:45

I fell in love with Tom Raffield's Log cabin. I just...

0:29:450:29:48

It was like walking into his workshop, and to be able to

0:29:480:29:51

do that into a tiny, sort of, 12 foot square space is amazing,

0:29:510:29:55

and I thought that was so amazingly effective.

0:29:550:29:58

It's been a long journey from Cornwall to the premier

0:29:590:30:02

shopping street in Europe,

0:30:020:30:03

and for Tom, it's been quite an eye-opener.

0:30:030:30:06

Quite an overwhelming morning, really,

0:30:060:30:09

but I'm really glad that I've done it.

0:30:090:30:11

I think 14 hours in the workshop is easy compared to four hours of this.

0:30:110:30:15

And John Lewis can cut the red ribbon to successfully open

0:30:150:30:18

their new homeware department. CHEERING

0:30:180:30:21

Oxford Street has been London's shopping heart for centuries.

0:30:300:30:34

It's been rebuilt over and over,

0:30:340:30:36

and amongst the brand-new glass and steel,

0:30:360:30:38

many of the brick and stone buildings have bronze-style shop fronts,

0:30:380:30:42

dating from the early 20th century,

0:30:420:30:46

but keeping these Art Deco frames up to scratch doesn't come cheap.

0:30:460:30:50

They require monthly maintenance to keep them looking their best,

0:30:500:30:53

showcasing the products on display inside.

0:30:530:30:56

-Morning.

-Morning.

-All right?

0:30:570:30:59

It's work that needs specialist bronze restorers...

0:30:590:31:03

like Laurence.

0:31:030:31:04

If I don't get a cup of tea, there'll be a war.

0:31:040:31:08

This morning, he and his team are on their way to Oxford Street.

0:31:080:31:12

Traffic's a nightmare already.

0:31:120:31:15

It's just gone 7am and he's already late.

0:31:150:31:19

It's just a dog-eat-dog... everybody.

0:31:190:31:23

I'm already getting a bit edgy with...

0:31:230:31:26

Yeah, time is just marching on.

0:31:260:31:28

He's leading four vans and 14 of his staff into central London

0:31:290:31:34

from their base south of the river.

0:31:340:31:36

They've all been up since before 5am.

0:31:360:31:39

The logistics of just getting here is like a day's work

0:31:390:31:41

before you even start.

0:31:410:31:42

The stress levels are just unbelievable.

0:31:420:31:45

Laurence needs so many bodies in vans

0:31:450:31:48

because he and his team have a big job ahead of them.

0:31:480:31:51

They look after H&M's three bronze-fronted Oxford Street stores,

0:31:510:31:55

and they've only got an hour to get them restored and ready.

0:31:550:31:59

Stuck in traffic again.

0:31:590:32:00

Look at this. What are they doing here?

0:32:000:32:03

The team need to get in and out again before the shops open,

0:32:030:32:07

but despite Laurence's meticulous planning,

0:32:070:32:10

one of the vans is no longer behind him.

0:32:100:32:13

This is the scenic route round,

0:32:130:32:15

otherwise known as me taking the wrong turning twice.

0:32:150:32:18

Christian ought to know the way - he's been coming here for 20 years.

0:32:200:32:25

Laurence has even more experience.

0:32:250:32:28

In his 30 years on the job,

0:32:280:32:30

he's developed a particular view of Oxford Street.

0:32:300:32:33

Den of iniquity at night.

0:32:330:32:35

God knows what I'm going to find this morning.

0:32:350:32:37

Sometimes we have to knock people out of the doorways,

0:32:370:32:40

wake them up and shoo them off, God love them.

0:32:400:32:43

Laurence arrives and parks up around the corner from Oxford Street.

0:32:430:32:48

He'll take H&M's flagship store on Oxford Circus.

0:32:480:32:52

When Christian and his assistant finally catch up,

0:32:520:32:55

they'll look after another store at the far end of the street.

0:32:550:32:58

The trouble we have is people urinating and defecating

0:32:580:33:01

in the entrances, so can't wear enough gloves.

0:33:010:33:05

The reason Laurence is

0:33:070:33:08

so particularly concerned with the habits of Oxford Street's

0:33:080:33:11

night-time inhabitants is the damage it does to his shop fronts.

0:33:110:33:15

Someone's urinated in the corner there.

0:33:150:33:17

Bronze will tarnish and turn green without regular maintenance,

0:33:170:33:21

and urine greatly accelerates the effect.

0:33:210:33:24

Look at that.

0:33:240:33:26

Nice work.

0:33:260:33:27

The damage done in one night

0:33:270:33:29

can be equivalent to months of normal weathering.

0:33:290:33:32

Yeah.

0:33:320:33:33

All four corners need cleaning.

0:33:330:33:36

Meanwhile, Laurence has decided that, as the most experienced

0:33:360:33:39

member of the team, he'll take on the worst of the damage.

0:33:390:33:42

They set up the scaffolding.

0:33:420:33:44

With all the window frames and doors to do, there's a lot of work.

0:33:440:33:47

What we've got to do is we've got to strip the bronze back to

0:33:470:33:50

its base metal and re-chemically patinate it to match it in.

0:33:500:33:53

We've got to try and blend those corners in now.

0:33:530:33:55

The tarnished surface of the doorframe is removed,

0:33:570:34:00

revealing the raw metal beneath.

0:34:000:34:02

Laurence's skill lies in colouring it to match the rest,

0:34:030:34:07

and then sealing the surface to prevent further damage.

0:34:070:34:10

This is brown bronze toning powder.

0:34:100:34:12

I can't quite tell you what's in it because it's a secret,

0:34:120:34:14

a trade secret, and you wouldn't ask Colonel Sanders

0:34:140:34:17

for his secret ingredients, would you?

0:34:170:34:20

Laurence's recipe is a family secret, handed down from his father.

0:34:200:34:25

So we've got a bit on here, so, a bit over the top...

0:34:250:34:28

Christian and his assistant have finally arrived

0:34:280:34:30

at the store at the west end of the street.

0:34:300:34:32

Luckily, there's not so much damage at this shop,

0:34:320:34:35

and most of it just needs a polish and wax.

0:34:350:34:38

We've only got 45 minutes, so we'd better crack on.

0:34:380:34:40

To keep bronze clean and shiny takes a lot of elbow grease.

0:34:420:34:46

This statue at Marble Arch shows that if you don't treat bronze,

0:34:460:34:50

it will naturally turn green.

0:34:500:34:52

Laurence's secret mixture isn't only colouring -

0:34:520:34:56

it's also a barrier against further damage.

0:34:560:34:58

This might not look the same colour now,

0:34:580:35:01

but as long as I keep burnishing it and burnishing it evenly,

0:35:010:35:05

it's eventually going to take. Whoo!

0:35:050:35:08

Just leave that a minute and it'll get a little bit darker.

0:35:080:35:11

Miraculously, the metal slowly changes colour.

0:35:110:35:15

It looks good. You wouldn't even know it's been repaired. Spot on.

0:35:150:35:20

Great blending-in job,

0:35:200:35:21

if I say so myself.

0:35:210:35:24

One down, six to go.

0:35:240:35:26

OK. It's nearly half-eight. We're roughly halfway.

0:35:270:35:30

We'd better get a move on if we want to get this finished in time.

0:35:300:35:34

With only half an hour to go before doors open,

0:35:340:35:37

both teams step up their efforts.

0:35:370:35:40

No time to spare at all. Not a moment.

0:35:400:35:42

Despite starting late, Christian and his assistant

0:35:450:35:48

have finished their bit already.

0:35:480:35:50

Chop chop!

0:35:540:35:56

But Laurence is running behind.

0:35:560:35:58

The time he's spent on the front doors of the store

0:35:580:36:01

means he's still working when the shop is about to open.

0:36:010:36:04

Can you give us a hand up the top corner?

0:36:040:36:07

Come on, let's go.

0:36:070:36:08

Let's go, man.

0:36:080:36:10

If you're part of a team, you can rely on them to help you

0:36:100:36:13

when you need a hand. You help them when they need it.

0:36:130:36:17

Laurence puts the finishing touches.

0:36:170:36:20

And as Christian arrives to help,

0:36:200:36:23

it's a dash to get their kit out of the way.

0:36:230:36:26

We're just trying to clear up,

0:36:260:36:28

get all the stuff out of the way as quickly as we can,

0:36:280:36:31

cos we want to be gone.

0:36:310:36:32

They've cut it pretty fine.

0:36:320:36:34

Could you move this scaffolding? The store's opened.

0:36:340:36:37

Yeah, the store's open now. Laurence has got the raging hump

0:36:370:36:40

because we're not quite finished. We're all hands on deck,

0:36:400:36:43

putting all the stuff away.

0:36:430:36:45

The last of the scaffolding is cleared away,

0:36:450:36:48

and the team can head out of Oxford Street.

0:36:480:36:51

Yeah. The manager was getting a bit beside himself.

0:36:510:36:54

It's all gone now, anyway. We're off.

0:36:540:36:56

It's been a whirlwind morning,

0:36:560:36:59

but Laurence is happy. The shop front is back to its best,

0:36:590:37:02

and the team can head on their way.

0:37:020:37:04

In a month's time, they'll be back to buff it up once again.

0:37:040:37:08

It's Saturday morning at the Icebar,

0:37:160:37:18

and the build is in full swing.

0:37:180:37:20

Jens and his team have been delayed by a series of leaks,

0:37:200:37:23

and there's a lot of time to make up before the bar opens later today.

0:37:230:37:27

It was a long day last night

0:37:270:37:30

and early morning, this morning.

0:37:300:37:32

Yeah, we will open on time.

0:37:320:37:34

I know, because we have no choice.

0:37:340:37:37

The leaking has continued and, at the moment,

0:37:390:37:41

it's eating away at the ice.

0:37:410:37:43

The drip tray is full of water again so I don't know what the deal is.

0:37:430:37:46

-There has to be a blockage somewhere.

-It's not good at all

0:37:460:37:49

that it drips, because the water that drips is a little warm as well.

0:37:490:37:53

If it continues, then it will kind of dig a hole in the ice.

0:37:530:37:57

Yeah, this is bad.

0:37:570:37:58

They will be able to patch up the repair

0:38:000:38:03

but the only problem is,

0:38:030:38:05

we need to be convinced this is repaired for good.

0:38:050:38:07

The bar has to last a year.

0:38:070:38:10

All the ice team's work will be wasted if their design melts away.

0:38:100:38:14

Mathieu has called a plumber, but he doesn't have long to fix the problem.

0:38:140:38:19

There's water on both sides.

0:38:190:38:22

I can stick my finger down there. There's no ice there, yeah.

0:38:240:38:27

-It's got to be a blockage.

-It's got to be a blockage down the line.

0:38:270:38:31

Despite the leak, the team continue around the plumber,

0:38:310:38:35

fixing what damage they can.

0:38:350:38:36

Due to the leak, it broke off.

0:38:360:38:41

They can use tap water as glue to mend breakages.

0:38:410:38:44

It's instant glue.

0:38:440:38:47

New tip. As good as new.

0:38:470:38:49

I've got a feeling the trace heating round the pipe,

0:38:490:38:52

that keeps the pipe from freezing up, it's not working.

0:38:520:38:56

Eventually, the plumber discovers what the source of the problem is.

0:38:560:39:00

A flick of the switch and the pipe heating comes back to life.

0:39:030:39:07

The coolant system unblocks and the leaks stops.

0:39:070:39:10

It was quite a simple fix once we discovered what the problem was.

0:39:100:39:13

It'll all be opening on time, hopefully.

0:39:130:39:16

On my side of things anyway.

0:39:160:39:18

Inside, Jens can make the final repair

0:39:180:39:21

to the ice immediately below the leak.

0:39:210:39:25

I will make the final cut...

0:39:250:39:27

for the last time.

0:39:270:39:28

And with that, the bar is ready,

0:39:300:39:32

just in the nick of time.

0:39:320:39:34

The Icehotel crew have built probably the best Icebar

0:39:340:39:38

-we've had in ten years.

-I can't believe it, really.

0:39:380:39:42

THEY CHEER

0:39:420:39:44

Fantastic. Happy ten years.

0:39:460:39:49

Hours later, the Icebar can show off Jens's new design

0:39:530:39:57

and all his team's hard work to the new season's first guests.

0:39:570:40:01

Really cold. I don't know how they do it

0:40:060:40:08

but they must love living in thermal underwear, is all I can say!

0:40:080:40:12

I'm glad to be outside, cos it's a lot warmer,

0:40:120:40:14

even though I'm from t'north.

0:40:140:40:16

But it were a good laugh. I'd recommend it to anyone.

0:40:160:40:18

Rock scene - amazing.

0:40:180:40:20

-Never been in anything like this before.

-Brr-rr-rr!

0:40:200:40:24

-Icebar all the way.

-Love the place.

0:40:240:40:26

And so, the coolest bar in London, literally, can open for business.

0:40:260:40:31

On a side street by John Lewis,

0:40:380:40:41

thousands of frustrated commuters have been queueing from early evening

0:40:410:40:45

to try and get their buses home in the face of a major Tube strike.

0:40:450:40:49

We're waiting for two, three hours

0:40:490:40:52

and we haven't even got into the bus yet.

0:40:520:40:54

How many buses passing us?

0:40:540:40:56

It's not fair.

0:40:560:40:57

A thin blue line of police and Oxford Street welcome ambassadors

0:40:570:41:01

have been trying to marshal the queues,

0:41:010:41:04

but it's not gone well.

0:41:040:41:06

SHOUTING

0:41:060:41:10

You're all adults here! No getting on to the bus!

0:41:110:41:14

As darkness falls,

0:41:140:41:17

by 9.30pm,

0:41:170:41:19

a workable system seems to have emerged.

0:41:190:41:21

Oh, thank you! Goodbye!

0:41:210:41:25

But some people are still trying to jump the queues.

0:41:280:41:31

Get him out the bus. Get him off the bus.

0:41:310:41:35

Get the driver to open the back door. He's pushed in.

0:41:350:41:37

Come off the bus, please. Come off the bus.

0:41:370:41:40

Sir, you have only been here for 15 minutes.

0:41:400:41:43

You've pushed in the queue approximately four times

0:41:430:41:46

when I very kindly asked you...

0:41:460:41:49

Shall we move out the way, sir?

0:41:490:41:51

If you push in again, you're not going to get on a bus today, sir.

0:41:510:41:54

It's been a very long day.

0:41:540:41:56

A long day.

0:41:560:41:58

The police here have done well to keep a lid on things,

0:41:580:42:01

but only a few hundred metres up Oxford Street,

0:42:010:42:04

they were nearly overwhelmed by the angry crowd.

0:42:040:42:06

We waited here for two hours for the bus.

0:42:060:42:09

We got as far as Tottenham Court Road

0:42:090:42:11

and a man pulled open the doors with his hands

0:42:110:42:14

and 40 people jumped on.

0:42:140:42:15

So the police had to drag us all off

0:42:150:42:17

and now we're back here again.

0:42:170:42:19

It's my mum's 50th today and we're supposed to be going out for dinner,

0:42:190:42:22

but it's all gone out of control now.

0:42:220:42:24

If I don't get on, I'll go mad now.

0:42:260:42:29

The police keep going, helping dozens more passengers get their buses,

0:42:310:42:35

and finally, just after midnight, the queues begin to die down.

0:42:350:42:40

It's been a really long day. Long day.

0:42:400:42:43

Tempers flaring. Not ours!

0:42:430:42:46

But I think we've done as best as we can, really.

0:42:460:42:49

There are still some people queueing but we can't stay here for ever

0:42:490:42:53

or all night. I'm dying to use the loo, I'm hungry,

0:42:530:42:56

I haven't had any dinner, so I'm going to go have dinner,

0:42:560:42:59

try and make my way home on two or three night buses myself,

0:42:590:43:02

hopefully not crowded. So that's the end of it, really.

0:43:020:43:06

They head off. Thankfully, by the morning,

0:43:060:43:08

the Tubes will be running again.

0:43:080:43:11

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