Going Once, Going Twice, You're Fired The Celebrity Apprentice USA

-Previously, on the Celebrity Apprentice.

-Good morning.

-Morning.

With only five celebrities left, Mr Trump forced them to rely on their wits.

You're going to go out and make some Quiznos sandwiches.

You're going to sell the sandwich for 2.

You cannot use your Rolodex.

-The battle to make it to the final four began.

-Get going.

Trace immediately took control for Impresario.

What kind of sandwich do you want to make?

Well, I think we ought to call it the Cowboy Club.

And on the street, his celebrity power became apparent.

You know who this guy is? Trace Adkins.

Oh my God!

When you got a guy like Trace Adkins, who's been surprising everybody,

you know, you put a little Stevie B cherry on top and it's yummy, dude.

-On Hydra.

-It's a Champ sandwich.

-Ooh, that's a big one.

Although Lennox was the project manager, Piers tried to call the shots.

-The Champ sandwich, right?

-Are you programme manager here?

No, I'm suggesting to him. Do you want me to give good ideas or not, Carol?

And once again, Lennox served as Hydra's marketing tool.

All you have do is have a product, put my face on it and make me smile.

In the boardroom.

Hydra sold 313 sandwiches.

Hydra won by sheer volume sales.

Impresario, again you lose.

And Ivanka put Trace on the spot.

Trace, who do you think's stronger and able to raise the most money for their charity in the tasks to come?

Me.

Trace called out Steven.

I've been working with Steven for a good while now. I haven't seen him bring in my money.

Forcing Mr Trump to look at Steven's overall performance.

Steven, you didn't really raise money over the last number of weeks.

Moving forward, I just feel that Trace has more to offer.

Steven, you're fired.

And Steven was shown the door. Then, the final four were given some shocking news.

We're going to continue this elimination process right now.

Before the night is over, two of you will be fired.

Ten celebrities have gone.

And now, only four remain.

Multi-platinum country star, Trace Adkins.

The original supermodel, Carol Alt.

Heavyweight boxing champion Lennox Lewis.

And America's Got Talent judge, Piers Morgan.

They're battling it out for their favourite charities.

I'm going to try and win this thing and get you a load more money.

But only one will win the ultimate title of the Celebrity Apprentice.

You are now going to be interviewed

by two of the great business reporters anywhere.

CNBC's Erin Burnett and Mad Money's Jim Cramer.

You're not going to find better business minds anywhere.

They're going to speak to each one of you, and you're going to try and convince them

why you should be the Celebrity Apprentice.

They're going to see me later, they're going to tell me their favourite,

and they're going tell me their least favourite,

and then I'll decide who are the two contestants that get to compete

for the title of the Celebrity Apprentice.

So, wait outside, go have a good interview,

because tonight, two more people will be fired.

OK, go ahead.

We were surprised.

Within next hour or two, two more people were going to get fired.

We were going to do personal one-on-one interviews

with Jim Cramer and Erin Burnett.

This is going to really count a lot towards who makes the final two.

He's got to fire two more people.

How do you feel about being the chosen few, Trace?

I'm surprised.

'I could see on their faces, they were getting a bit nervous, and I was pretty confident,

'because the one thing I'm good at is talking.'

So my chances have probably gone from here to here.

Let's get it on.

-They're ready for you, you can go on in.

-Thank you, Annette.

OK.

-How are you?

-Fine, thank you. Good to see you tonight.

And you.

-I want to talk to you a little bit about your charity.

-It's called the Intrepid Fallen Heroes Fund.

It looks after and supports the servicemen.

My personal involvement is that my brother is an army officer in Britain,

and has fought side by side with the US marines,

so I have very personal involvement of the American military in relation to my family.

Your charity, is it because of your daughter? Food allergies, is...?

Yes, severe food allergies. She can go into anaphylactic shock.

We've been to the emergency room, you know, that frantic dash,

five or six times a day.

It's a heartbreaking thing.

I've actually been to DC and lobbied on Capitol Hill to make them more aware of things they can do,

and ways they can safeguard these children.

We are basically gathering money, and looking for deserving charities.

It might be paediatric AIDS this year, it might be sudden infant death next year.

Our charity doubled in just one year.

I want to see if we can triple it or quadruple it in the next year.

How will you use this great opportunity? for the Ali Foundation, for the world?

Er, what does this...

Um... um.

People have to feel that, you know, they want, you know...

They want to give you money for your charity.

What was your best moment in this competition?

I was able to harness the energy of all the people in my team

and the creativity flowed.

It was almost easy.

Playing myself to create excitement,

and for people to acknowledge that the other champ is here.

I will conclude my time on this show with my integrity intact.

Do you think being a bit mean might hurt your ability, in terms of getting other people to care,

and want to donate money?

When I'm mean I tend to be mean because of my commitment to the charity I am backing here.

I've raised probably three times as much as any other

contestant in this show, and I want to win this.

I need some reasons to axe some other people.

Trace and Lennox are slow when it comes to getting on the challenges.

I've just seen some people take advantage of other people and just,

just rip them apart.

-Will you please give me a name.

-Now that would be Piers. Mr Morgan.

Trace has got to go.

I think I can raise a lot more money than he can.

I can out-raise Lennox. I'm being honest here.

-What have you learned from Mr Trump?

-How do I know that you really believe in it?

Give me also a sense of what you did wrong when you won.

-Were you involved in charity...?

-How much have you raised so far?

-Do you host fund-raisers?

-You exhausted your Rolodex.

So what specifically will you do?

At any given time didn't you just want to say "I don't have to put up with this"?

Where did you screw up on the worst in this competition?

I pretty well haven't made a mistake.

Wow, that's amazing.

You're probably the first person I've ever met in my career that's never made a mistake.

Let's see how you did.

Hi, Erin. Hi, Jim. What do you think?

I thought you had a passionate crew there, Donald.

And I was very impressed by how much each of them individually cared.

Who did you like the least?

Piers.

Because of the edge?

He cared certainly, his family being involved in the war in Iraq.

I mean, that was very inspiring to me.

But there was an edge, there was something that just didn't warm me up.

But the guy raises a lot of money.

If you want to make the most money, he's your man. He will raise the most money.

Do things like team work, leadership matter?

Well, it always matters, I think.

Well then, Piers must be stopped.

-Jim, who do you like the best?

-You can't go wrong with Carol.

-Is that because she's beautiful?

-OK, she's a knock out. I'll stipulate knock out.

She's stunning. Carol was like a business person.

She sat there and said "Here's my goals."

She could literally lay it all out.

I detected in her a quiet hunger, I mean...

But didn't you see that also with Lennox Lewis?

No, I wanted to. I wanted to come in here and tell you

I want to go with Lennox, but I felt he was too laid back for me.

-Did you think somebody was like outstanding?

-Trace is my favourite right now.

You know, if this guy went out and was raising money for something,

and he said, "Erin, I want you to give money to this." I'd do it.

Jim, if you had to pick two, who would they be?

I'm going with Trace and I'm going with Carol.

I think that they have the leadership, the bearing,

and the integrity that you're looking for in a real leader.

Erin, if you had to pick two, who would be they be?

You can go on in.

Good luck guys.

Well, two people are going to go, but you've really all done an outstanding job,

and you can be proud of yourselves. It's been an amazing process.

So congratulations all four.

Lennox, what did you think of the interview with Erin Burnett and Jim Cramer?

I thought it was good. You know, I'm used to those type of questions

and it's nothing that I was concerned about.

What did you think, Trace, of the interview process?

I liked speaking with Miss Burnett.

She seemed to be a very knowledgeable, smart lady.

And then Jim, he, you know, I mean he's such a different person than I am. I thought I was...

Do they have guys like Jim Kramer in the country?

Not many that I know.

Not too many.

Because you're sitting there, and he's asking you a question and it sounds like... Rah-rah-rah!

You know, he's just rapid fire, machine gun type stuff,

and I'm trying to stay with him,

but I felt like I was playing ping-pong with a world champ.

Well, Erin thought you were terrific, I have to say. Do women generally think you're terrific?

Yes, sir.

Fast answer!

Piers, what did you think of the interview process?

In terms of the overall interviewing, I felt I put a very strong position up.

-But, you know, Jim and Erin thought you were very harsh, Piers.

-In what way?

They thought you were very tough, in your face, and I'm not saying that's right or wrong.

I'm surprised by that. I mean, I'm just direct.

Maybe the word ruthless is the word that they used.

You've been called ruthless all your career. It just means tough in business.

I didn't break any rules. I don't consider myself as some to be unethical or immoral.

That's nothing to do with it. To me, we're playing a tough game,

where the beneficiary is the charities.

You seem to walk a line though, that people aren't comfortable with.

And I don't think you've ever crossed boundaries, and been unethical during this process,

but there's something about the way you deal with situations, that causes people to criticise you.

I've tried to play this game extremely hard,

because I believe that is the ethos you would encourage us to play.

In the end, I believe the statistical evidence behind me is pretty overpowering.

If I were to lose because of my lack of British tact,

in a game which is led by a man who is renowned around the world for

being a ruthless tough businessman, then I plead happily guilty to that.

-So, Carol?

-Sir?

-Why should you be chosen to be in the final two?

I'm organised, I'm detailed, I'm versatile, I can move on the fly. And I think I got the gumption.

You know your competitors very well. You've been their team-mates and opponents.

If you were me, who would you fire?

Let's put it this way. I'd keep me and Piers.

Why wouldn't you choose Lennox, who's been a star?

I just think Piers always thinks ahead. He thinks like I do.

He looks for problems ahead of time and the road ahead, and I like that.

Lennox couldn't win without me as often as he does anywhere near as much.

I think he'd agree. I could probably win...

-Do you agree with that, Lennox?

-Yes, I do.

I wouldn't have answered it that way. I would've said, absolutely. Who the hell do you think you are?

-I'd never admit that.

-He's a good asset to the team.

-I'm the main asset.

-One of the greatest assets.

-I've raised more money than everyone put together.

-He is.

-Do you think he could win without you?

No. He's used me many times and I feel I'm a great asset to him.

If you're asking me to be totally, brutally frank about the way the 11 challengers went,

I think if Lennox was being honest, he would say I was the driving force for most of those challenges.

Is that true, Lennox?

I would say because I was there, he was the driving force,

because when he looked around and realised who was around that could help him, it was me.

Lennox, you've come across as a really smart guy

but you just said you would not have won so much if it weren't for Piers.

-I, in one way, like that statement, in another way, you understand, I don't.

-Yes, right.

And the other element that has to play into my mind,

I have great respect for Jim Cramer and Aaron Burnett, and they thought you were too laid-back

and they thought you should be fired, and I have to say, Lennox,

you're fantastic, but you're fired.

I accept that.

-And you've done an amazing job.

-Thank you.

-Go ahead.

Thank you, Lennox. Fantastic guy.

Thanks, Lennox.

What's up, man?

The best part of this experience was,

I earned 40 grand for the Muhammad Ali Centre.

The reason why I joined the Celebrity Apprentice

was to make money for my charity and I'm so happy that I was able to do so.

So one more of you is about to be fired.

Trace, move over.

You know, it is very tough for me to fire Piers when he's won so much. We have to say that.

He's probably the least nice person, but at the same time...

Well hang on a sec, with respect, Mr Trump, I take exception to that.

-I don't think you should.

-People don't know much about me personally...

-You shouldn't cos I've watched you over a lot of weeks.

-But people don't know the real me.

When I'm sticking up for you, you shouldn't be cutting me off, to be honest.

-I'm saying good things, I'm getting ready to exonerate you.

-OK.

-And instead of just taking it...

-Take yes for an answer.

-I'll take my bollocking like a man.

I am going to ask you a question.

You've known Carol, you've known Trace.

Who would you fire if you were me, if you can give me a straight answer?

Oh, I can. Straight answer,

I would beat Trace with more ease than I would be Carol.

She would be a tougher competitor and I mean no disrespect to Trace,

who is a great guy.

Trace, why would I choose you to be in the finals rather than the other two?

Well, I'll give you 100%. I'll give you everything I've got.

I'll bring celebrities and do it in a spirit that

there is no more noble cause, I'll fight for my kid

and I hope I've played this game straight up, with integrity.

And that's the way I wanted to play it and that's the way I've played it.

Do you like Piers?

We have been sociable and cordial with one another.

I don't know that we've developed any kind of tight bond.

-Would you invite Piers to Nashville to the Grand Old Opry?

-No, sir.

Why not?

Just I've witnessed the way he's played the game, and it's just...

-He's played tough.

-It's been a little more than tough at times.

It's been ruthless and merciless, to a point.

Somebody asked me if he'd stab you in the back and I said,

well, "He'd stab you in the forehead," you know. You'll see him coming.

-Piers, how do you respond to that?

-I got no problem with that. I don't dispute any of that.

I don't believe in going behind people's backs or pretending I feel one thing and saying another.

In Trace's case, we're very different characters

and we haven't always seen eye to eye, but he's a man of great respect and integrity.

Carol, how do I get over the fact that I want to see these two guys fight?

I have to tell you this. This even makes the decision harder for me,

if it could be any harder,

is that Aaron and Jim Cramer thought that Piers should be fired

but he was the most effective guy.

They also thought you two were fantastic.

You were both their choices.

But I love the friction between these two guys.

Because I say they don't like each other.

Carol, I want to see these two guys go at it.

-Carol, you're fired.

-Oh, Sir!

-You're amazing. You did amazing.

You're fired. I want to see these guys go at it.

I'm going to see if you get country stars, see if you get stars.

Carol, you are amazing. Get the hell out of here.

And as long as that's the reason I'm going, I'm OK with that.

-You've done really, really well.

-Thank you very much. Thank you.

Just to step forward and do this in the first place is really a big act of faith.

I accomplished everything I set out to do,

so it made every task along the way a personal triumph.

Firing Carol was not easy. But I love what I'm looking at.

To me, it's good versus evil...

Ha-ha!

It's the UK against the United States.

Now, tomorrow, we meet. I'll give you a task. You'll fight like hell.

Somebody will be fired, somebody will be chosen the Celebrity Apprentice.

So good luck, see you later.

Thanks, Sheriff.

-You're going down, cowboy.

-All right. You take your best shot.

It's all over. Nashville's going to be crying by the end of this.

Yeah, someone will hang your British ass off a cypress tree.

Here we go.

-Good morning, Piers. Good morning, Trace.

-Morning.

-Morning.

What do you think, Piers, about good versus evil,

and also USA against Britain?

I think I'm not as evil as you think, and he's definitely not as good.

'Donald Trump was deliberately pitching'

the six foot seven inch all-American hero cowboy

against the disgusting, obnoxious, evil Brit,

and of course all this was music to my competitive ears.

OK, what you're going to be doing is very exciting.

You're going to be holding a really grand charity event.

I think you need some help,

so we've invited four really wonderful celebrities to come back.

Come on out here, please.

Look at this.

We brought back Carol Alt,

Stephen Baldwin,

Marilu Henner,

and Lennox Lewis.

Look, you're each going to choose two celebrities.

We'll decide who has first pick with a coin toss.

Piers, you have tails, Trace, you have heads. Good luck.

It's heads.

Trace, you get the first pick. Who is it?

Lennox Lewis.

When I won the toss, I knew where I was going.

I was going to take Piers' security blanket away from him,

and that security blanket is Lennox Lewis.

-How can a Brit fight for an American? You don't want a Brit.

-It's OK. Piers, go ahead.

Right, this is tough.

No, Lord God, please, God. Lord, please, Lord Jesus.

I'm going to choose Stephen Baldwin.

Oh, God!

'All right, Lord.'

What would Jesus do?

It's interesting that you chose Stephen.

The odd thing is that even though we clashed all the time, we work very well together.

Well, I was very surprised by the pick. Who are you choosing, Trace?

My girl, Marilu Henner.

Piers, your final pick is Carol.

OK, for your final task, you're going to create a charity event

right in this hall, and it's got to be spectacular.

You both have to work together to pull this off,

but will be responsible for different aspects of the event.

Ivanka, what will one finalist have to do?

Well, one of you will handle catering

-as well as produce a live charity auction event.

-And, Don, for the other finalist?

The other finalist will be taking care of the decor as well as working with the entertainment,

multi-platinum recording artists the Backstreet Boys.

You'll be judged on three things, tickets sold to the event,

money raised during the auction,

and how well you run your part of the event.

We want this event to be really big,

so we'll provide you with some amazing auction items to get you started.

You'll have to negotiate with each other to select which items you want,

plus you can add some of your own items,

and, win or lose, the proceeds will go to your charity.

So find great things to auction and sell as many tickets as you can.

Everything I see and everything you do

will help me decide who will become the Celebrity Apprentice.

-Thank you.

-Thank you.

Hey.

'The very first thing that we had to do was negotiate'

what each person was going to be responsible for.

I assume that you would feel more comfortable running the show?

You know why? Cos I think at this point it's for the good of the event.

You are a music guy, you do shows, I do charity auctions.

So, if you're happy, I'll take the auction and the catering,

-you guys take the show.

-Right.

We want to keep a list. If you've got one, I'll write the stuff down.

It'll be I pick, you pick.

'We were given some auction items that we had to negotiate with the other team'

and I looked through them closely,

worked out which ones I thought were the most viable for us.

You get to pick first.

-OK, I'll take Ivanka Trump.

-OK.

-I'm taking the Super Bowl thing.

-OK.

What did he take?

The Super Bowl thing.

'My simple strategy was I was more interested in things'

that I thought could be appealing to a wider cross-section of people

like the shopping trip with Ivanka Trump.

I was delighted that I was getting stuff in that was really unique.

May the best man win - and I will.

Sure you really want to do that?

Now I've got rid of you, I've never been more certain of anything in my life.

-You prat!

-Make sure you keep him awake, yeah?

'Piers is a Chihuahua, man.'

A Chihuahua is one of the tiniest dogs on the planet.

I used to just nudge him occasionally.

'They bark loud, they make a lot of noise and they're a pain in the ass'

but they're no real threat.

That's Piers Morgan.

We're going to win by selling our auction stuff to the highest bidder

and selling the tickets for more than them.

That's the game.

I have a feeling that faces are going to matter.

-Trace will have every country music relationship that he has...

-Sure.

'I warned Piers throughout this whole experience,'

it's not just about the money.

And he's looked me dead in my face and said,

"Donald Trump is only interested in the success we do as far as making money."

And I told Piers, "I'm willing to bet you, it would be my guess,

"that you're very wrong about that".

We're going to concentrate on celebrities

and we're going to concentrate on the band and the decor.

I'm not going to raise the kind of money that Piers will raise.

'Piers will beat me with the money.'

I've already conceded that. That'll happen.

So we're going to concentrate on the other two areas

and if we can take two out of three, we win. That's all there is to it.

I'm reaching out today to everybody that I have their phone number,

that is in the same business that I'm in.

You want country people to come down to New York?

I'm chartering two jets, my friend.

We'll fly them up here.

-Are you serious?

-Yes, I'm serious.

I want to win. I'm going to beat this bastard. I'm going to beat him bad.

So if we beat him with celebrities...we win.

We need to get as much celebrities in the place as possible to win.

'The key to winning this task'

was making sure we had some good celebrities.

I'd love for you to give me some numbers of some celebrities I could invite.

'At this time, it's difficult to get celebrities cos we're giving them one day's notice.'

Anyone you can think of or people you could have who could come to the event.

Lennox is going after some celebrities,

Marilu Henner's going after a few and I've got to get some.

I need cowboy hats.

So I started calling people.

I know every country music artist and I was able to get a few.

I've got Montgomery Gentry,

I've got Ronnie Milsap, Dean Sams from Lone Star.

I was also trying to get some auction items

to raise money through an auction to benefit our two charities.

I've got two Taylor guitars

and I was going to have any of my celebrities that show up sign the guitar, we auction it off.

It was unbelievable.

So you're going to the prop rental place so that's all good.

Marilu and Lennox headed down to go look at stuff from the props house.

I was dealing with the band,

making sure that all that was taken care of.

Me and Marilu went to the props house today to pick out some stuff

so that when people come for the event tomorrow,

the place is looking good and sexy.

Hey! Hi! Are you Peter?

-That's me.

-Hi! Marilu Henner.

How you doing? Lennox Lewis.

Hi, Lennox. Pleasure.

I love planning parties.

I always think in terms of flow, energy centres etc, etc.

-Do we make them all high?

-Yeah, we want them high.

I agree.

I think we should have the mixture of high and low, a few chairs and then some chairs around.

I want to see the linens.

-I want to see white for my sake.

-Whatever you like.

So that's how it'll look.

Good. That looks good. Done.

Remember, we're on a time thing so we got to get through it fast.

-I know, I know.

-OK.

-So once we come up with something, boom, decided, done.

-That's great.

Marilu kind of reminds me of, you know, my mother.

She's a little bit fussy, she wants to get everything right

and I had to go and say, "This is what we're doing, done, move on".

I'm worried about having a bunch of ugly gold and silver chairs.

I say keep it just like that. Done.

I'm worried about it looking tacky. I feel safer with this.

-That's not tacky.

-All black.

I think that looks great.

-Done!

-OK. Done.

-Let's go.

-All right. This was fun.

-Thanks.

-Thank you so much, Peter.

-I'll check in with you tomorrow. You guys did a great job.

-Great.

-Thank you.

-Wonderful.

-Done!

-OK.

-Mark?

-Hi. How are you?

Carol Alt. Nice to see you.

-Likewise.

-Stephen Baldwin.

-Nice to meet you.

-You've already set up some stuff.

-We prepared some hors d'oeuvres.

Carol and I went and met the organisation that was providing the food and drink.

We did a little taste testing of the hors d'oeuvres.

Yummy.

-This is the actual hors d'oeuvres that will be served.

-OK.

May I?

Yes, please. Indulge.

We have smoked salmon.

Then miso glazed seared tuna.

-Ooh la la.

-And then we have squash with a braised short-rib ragu.

Oh my Lord.

-Can I just pig out?

-Absolutely.

Feel free.

HE CRUNCHES LOUDLY

Is that loud?

That's loud.

'Stephen is extremely charming, he's very cute.'

-I think I could eat about 27 of those.

-It's catering!

He's a piece of work.

HE CRUNCHES

'I've got to win the auction.

'The auction's a major part of this challenge.'

I knew I had to get creative prizes

with great uniqueness to them.

Just on a whim, I thought, I wonder if my old friend is in New York.

-What can I do for you?

-Your Majesty!

Keep it quiet.

-How are you?

-Nice to see you. Do I not get a kiss?

Of course you get a kiss.

My favourite Royal. Always has been.

LAUGHTER

'I went to see Sarah Ferguson, the Duchess of York.'

She was on great, sparkling form.

I need your help with something.

-I'm running a big charity event tomorrow night.

-Right.

The great thing about Fergie is that not only is she great fun

and incredibly enthusiastic, she loves working for charity.

I can do tea and then we can also give a Wedgewood tea set.

You're the draw.

No! I'll go along and chat away.

Fergie offered herself up as a prize.

Tea with the duchess. A royal tea, which is great.

We're going to win it. We're going to win it!

-Everything we do, we have to win.

-Of course.

'I thought, that is a slam dunk.'

-I really appreciate it.

-Not at all.

That one moment may be enough to win the auction.

You owe me!

What else do we need to do?

Should we go through the Backstreet Boys checklist or anything?

Aren't the Backstreet Boys like Backstreet Old Guys now?

Are they still using "boys"?

LAUGHTER

Backstreet Grey Hairs?

I was a little nervous about the Backstreet Boys' list

of what they wanted in their dressing room.

We also need 12 bottles of assorted local beers.

Two bottles of red wine. Cabernet and Merlot.

One hot tea set up with honey and fresh lemon.

Hold up. I need to talk to their road manager first.

A lot of times he'll tell you they don't need all that stuff.

OK. It was on my list.

I'll talk to their tour manager when he hits the ground. He'll call me.

I'll go over it with him because I've done this a lot.

I'm going to discuss with their tour manager

the stuff they have on their list, on their rider,

stuff they want in the green room,

and what, if it's too much trouble to find,

can be lived without.

And as an act it's at that point that you have to decide,

is this a deal breaker for me?

If I don't have green M&Ms in the room, am I not going to go on stage?

Hello.

Hello, is this Fitzjoy?

This is Trace Adkins. Hello?

My name is Trace Adkins.

I am your liaison.

My name is Trace Adkins. A-D-K-I-N-S.

'Trace was getting frustrated. It's a big event for him,

'he doesn't need to be running around looking after all the things'

that maybe a boy band wants.

In the morning at 10am.

So a lot of these questions here about them,

I'll have answered in the morning when I meet with him at 10.

I'm not really comforted by the way the dude sounded on the phone.

Oh, God.

-I'm Piers.

-Nice to meet you.

Good to see you.

Lisa came down from the Intrepid Fallen Heroes Fund.

We had a great meeting.

-I've had another idea.

-OK!

I think it'd be really powerful to have your guys there as our invited guests.

I'm aware by doing this, I'm giving up tickets I could've sold

'but I think Mr Trump will find that's in the spirit of the game.'

A mixture of old and young. Probably two-thirds young.

'I thought that would add a really nice touch to the event.'

They'd see the uniform, they'd think about our heroic soldiers

and it might encourage them to bid higher sums of money.

-Nice to meet you.

-Thank you so much.

If I win, you get more money.

Exactly. That's what we like, right?

Exactly. Just for the record, you don't care how mean I am, do you?

No. The meaner, the better!

LAUGHTER You go get 'em, Piers!

Hey.

Hi. Trace?

How's it going? Trace Atkins.

-Nick Carter.

-Nice to meet you, Nick.

'I had to go have a meeting with the Backstreet Boys to let 'em know'

I'm going to be the guy today taking care of you,

whatever your needs may be.

If you want to fulfil this rider, whatever.

I've got to tell you straight upfront though,

on your rider, it talks about two different dressing rooms.

This is not a big venue. We've got one room backstage.

So since we only have the one room,

some of the stuff on this rider is redundant, you know what I'm saying?

You've got stock for two rooms.

If you want two of everything, you got it, but...

If we're going to have our band in there with us...

We'll leave it that way then.

I knew then I was dealing with a group of kids that were going to bust my balls all day.

Can I ask you - wheatgrass. Is there any way you can get that?

Excuse me?

-Wheatgrass?

-Wheatgrass?

-Yeah.

-Like, to eat?

You squeeze it and you get the juice out of it and you drink it.

It's, like, really good for your body.

It looks like turf.

'What?!'

Are you punkin' me, man?

'Is this a joke? Really?'

-I've never heard of it, man.

-I don't know...

It gives you energy before you go on.

I'm happy for you, brother.

I'm glad you've found something that works for you.

If you could leave the waters out.

So they're room temperature.

-Yeah.

-You know!

And some tea would be great.

'Talking to the Backstreet Boys is time out of my life that I'll never get back.'

Talking abut wheatgrass juice.

I'd already established you have about as much fundraising ability

inside you as an armadillo, so I'm relying on you for faces.

I'm pulling out all the guns here.

'While I gave the charity 20 tickets,

'Stephen had to deliver on the celebrity count.'

Stephen had promised me a lot of celebrities.

You tell Gandolfini that it's me, too.

Where's Lindsay?

'She's in LA.'

Ben Stiller's not available.

The thing about Stephen is he's full of life,

he's a great character.

But his biggest flaw is in terms of celebrity getting,

he unfortunately is fairly useless.

It sounds like it's a little too complicated. Bye.

I believe in delegation.

You have to believe these people can deliver on what they say they can do.

Hello. Y'ello?

Yodele-hee-hoo!

Oh boy!

Look, the bottom line is, are there any celebs you think you could get down realistically?

I looked.

'It was a bit depressing.'

I thought if Trace turns up with a cartload of country music superstars

and Lennox brings in all the big fight boys, we might have a problem.

-Where's Stephen?

-I don't know.

This is what he does unfortunately.

Yes, I was responsible for getting as many celebrities there

but realistically at such short notice, nobody was available.

So if Piers Morgan gets fired because no celebrities showed up -

sorry.

Next week - the final showdown continues

and Trace is tested by the band.

Black nail polish?

One of 'em forgot to bring his fingernail polish.

While Piers lays down his plan of attack.

The general strategy is to get them as loaded as fast as possible.

Loaded celebrities means lots of money. Thank you very much.

And with everything hanging in the balance,

Trace gets an emotional visit.

It reminded me why I'm doing this, for that six-year-old.

While Piers gets a phone call that surprises everyone.

You may recognise the voice.

APPLAUSE

Tune in next week to find out who will become

the Celebrity Apprentice.

Subtitles by Red Bee Media Ltd

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