21/11/2011 Inside Out London

Three northern towns trying to become cities, trying to deal with

one problem. It is disgusting, everything is on the floor. Chips,

gravy, Greece. The British are the fattest people in Europe. They

can't control themselves and they don't care about public spending.

Councils in Barnsley, Rotherham and the Dearne Valley have told us that

picking up litter is a waste of money. If you thought it wasn't a

problem, take another look. Every place has a different tactic. In

This is possibly the toughest council in England would it comes

to litter enforcement. Their targets for the round of fines

handed out -- there are targets. have got to be in a situation where

we have got to have teeth. They do it because they would rather not

spend money from increasingly stretched budget by picking up our

rubbish. In England alone, the local authorities spend �880

million on street cleansing. That is money which could be much better

spent on other things. Doncaster would have �3 million every year to

spend on other things. Across the Pennines, but it costs 2.8 million.

-- litre costs. The focus is much more on changing people's behaviour,

and if that doesn't work, they tell you off. But the man in the black

jacket and a grey trousers please pick up the litter. Five years ago,

talking cameras were brought 10. covers a lot of ground. Have you

seen it work? Yes, we have got some footage of a later -- a lady

whipping up a Yellow Pages book. Doncaster, they find fear works

better. They will be fined. We know it isn't the back of people's minds.

-- we know it is end. But not with everyone. They ended up fining me.

It is the government's way of making money. They can sit on their

houses and get paid. In Doncaster last year, they raised a cool

�120,000 in fines, compared to 6,000 in Bolton and just �250 in

Middlesbrough. It is a major success. We don't need to find

people. So, you don't borrow the Doncaster is raking money in for

the council? -- you don't worry. Even campaign groups are arguing

about litter. It is a British institution. Keep Britain tidy has

been around for 50 years. But continuing to fund it is throwing

taxpayers' money in the bin. campaigning dust has not worked.

There are streets like this all over England. John Read launched

Clean Up Britain this year with the help of celebrities. Litter is a

big issue in this country. You wouldn't throw away litter in

Europe house. There are a group of individuals who have got together

on a voluntary basis to run this campaign. And by saying the

campaign is failing, they have caused quite a stir. It seems a bit

daft but that is what they have chosen to do. But campaigns like

this a part funded by the taxpayer, and on top of that, they ask town -

- councils in towns like Doncaster for even more money. Can we afford

it? In Bolton, they are already feeling the pinch. It has

deteriorated because of the workforce. You need to make sure

people don't drop litter in the first base. It is a mindset that

needs to change. People used to clean in front of their houses.

Even if you think littering is wrong, day you into being? This man

confronted two teenagers for throwing rubbish. He was punched in

the face and he died with a head injury. You have dropped some

litter just there. Why did you do it? Are you going to stop? Why did

you put it down there for someone else to pick up? I know you're

sorry, let's find a bend. It's just there. Its embarrassing, isn't it?

Most people, when you tell them about it, they know they have done

something wrong. If councils didn't pick up litter? Do Be Really Want

To Keep Britain tidy? Bolton agreed to leave 100 metres of a Town

Street and cleaned for a day. -- without cleaning Friday. This is

what we found. The majority of people who saw that litter were

shocked. Normally, it would have been cleaned away in the early

hours. We asked local children to help clean up the mess. But in

Middlesbrough, it's going to be a much tougher job. The council left

a mile of its busiest road and cleaned for a whole weekend. It is

disgusting. Chris packets, fag packets. Cleaning up our own bit of

the streets might not be a bad idea with council budgets under pressure.

And in this Middlesbrough Road, we collected 24 full bags of rubbish.

Food for thought? Next time you see somebody dropping a crisp packet on

the floor, just imagine that is your five-pound note because you're

paying to pick it up. As the eurozone lectures from one -- from

one crisis to another, businesses are increasingly looking for Forest

to market. One company is not only taking its animals to China, but

bringing China to its animals. pigs, pigs! They're not always seen

as the most glamorous or lucrative part of the farming business. But

for one East Yorkshire company, raising pigs has been honed to a

scientific process where animals are bred for their genetic

superiority. The animals we're providing are the top of the

pyramid. They require high attention to detail to get the

optimum results. Pigs from JSR Genetics near Driffield are now

being exported all over the world and in particular to the world's

biggest market for pork, China. There are nearly 50 million sows in

China. Their requirement for a protein is increasing. So JSR is

going where the money and the pork is. They're providing 1,500

breeding sows and boars to a Chinese company called HB Coff.

These animals will then form the basis for a huge pig breeding unit

with over a million pigs. This afternoon, we will go to the

structure... Bobo, Yann, Amber and Lee work for HB Coff in China.

They've been brought over to live in Driffield for several weeks to

learn about British pig farming methods. I would like you to make a

list of the traits that you think we would look for. And it's not

long before they're out of the classroom and onto one of JSR's

farms in Oxfordshire and I'm going along too for a free pig farming

lesson. Hyde, Steve Bull stop -- hello, steep. We need to get you

showered through to protect our pigs for many diseases. I've signed

in, now it's time to shower down and put on unit clothes. While I'm

in the shower, our cameraman Mark has to make sure all his equipment

is free of any nasty germs that the pigs might pick up. I'm showered

and clean and I'm wearing Wellies two sizes too big. The first thing

we're learning is weighing and measuring, but first a bit of pig

Jason, which area of the pig had you just been measuring. He is

measuring from this the end, the depth, this measurement here.

gives the pork the really nice flavour? This marbling effect here.

We need to see if we can improve on taste and flavour. I catch up with

Lee and Bobo in between lessons. China, we used a lot of human

beings. But in the UK, we used a lot of machines and technology to

raise the pigs. What British customs do you think you will take

back with you to China? If I could get the chance, I would suggest to

my boss to give me coffee time in the morning! Now we're onto the

most important issue - breeding. The students go to JSR's boar stud

near Selby to learn about semen collection. Once the delicate

process of producing semen is over, it is then taken to the lab to be

diluted into individual doses. have done 21 doses per boar. We

have some boars that can do a lot more. The smallest amount... Once

it leaves here, it goes to the farms and the farmers then

inseminate their sows. Back in Oxfordshire, we're about to see how

that works. I'm just going in with Lee now to learn about AI, which

stands for artificial insemination. Tom shows Lee how to inseminate the

sow the scientific way, using the diluted boar's semen. It's not a

particularly pleasant job but Lee doesn't seem phased. The most

important part to remember is to go upwards. How often do you

inseminate the pics? On a weekly basis, from Monday to to Friday.

Each gilt will have Freeserve's, whereas a sow will only have two --

three serves. We need a steady flow of AI flowing. It helps them to

think they have a boar with them. How was it to learn about AI?

think I need to learn to be patient. It is relatively simple. Are you

nervous about your first insemination? Yes, I'm nervous and

I'm also curious. The first pigs for the new unit in China will be

loaded onto planes in the next few days. This really is a large scale

industrial operation which seems quite remote from my idea of

traditional pig farming. People have the perception of genetics of

people in white coats. We're not doing that. Testing is undertaken

on the farm, the data is gathered and it is run to a computer. The

top rank animals are retained in the breeding programme. What would

you say to people who describe these sorts of farming methods as

factory methods? And animal will not perform to its highest per --

potential without everything it requires, which is environment,

food, water, it has got to be comfortable. Without that, it will

fail to perform. For the Chinese workers, the training is over and

it's time to celebrate and say goodbye to their training manager

James. And what better way to do it than with a meal out in York? In a

Chinese restaurant, of course. Can I order the shredded pork and

preserved vegetable soup? James devised the training plan for the

Chinese workers and has spent the last six weeks with them. It is by

sea. It has been a new experience for me, but in training plans

together for people from different cultures, and trying to learn a

little bit about their culture. Have you been over to China?

yet. What have they told you to expect? Spicy food! And there's

more to come as the joint venture between East Yorkshire and China

was cemented a couple of weeks ago with the opening of a brand new pig

unit in Guandong province. See soon. Take care. If you want to contact

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