17/02/2012 Newswatch


17/02/2012

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On BBC News, it is time for news Welcome to the programme. Later, do

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BBC journalists need to rethink their use of Twitter? First, much

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of last Sunday's television news was dominated by this.

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Tributes have been paid to the singer, Whitney Houston, who died

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in Los Angeles. There followed a familiar complaint

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Oh, yes, football. Those of you who objected on last week's programme

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to that particular sport featuring so strongly in the news had little

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respite this week. If quite an afternoon here. Lyris so warriors

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and Patrice Evra face to face once more. Would they shake hands?

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taken three-and-a-half months but Carlos Tevez has finally returned.

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A sporting institution now in administration. For Rangers

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Football Club, this moment was a long time coming but it was still

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painful. You may remember that last year we

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featured an edition of Panorama which used secret filming to reduce

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-- show patients being physically and verbally abused. Some viewers

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at the time were concerned the journalist involved should have

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intervened earlier rather than recording the abuse taking place.

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The charge was rejected on this programme by Panorama's editor.

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Well, it is worth mentioning that last week, three staff from the

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place pleaded guilty to the ill- treatment of residence. There will

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be sentenced later. Credit is due to the Panorama team

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for their role in bringing those three to justice. According to Mary,

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The trust told us that while they continually monitor services as

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well as the rolling programme of reviews, they are strategic body

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for the BBC and it is not their role to pick up on issues such as

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this on an Hardtalk basis. A spokesperson added that there is a

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complex process which viewers can use of which the trust is a part.

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Won a long-running complaint made to the BBC concerns an internal

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report written in 2004, assessing its coverage of the Middle East. As

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the City called Stephen should have fought the report -- thought the

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report should be made public, submitting a Freedom of Information

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request which was refused by the BBC. This week, the Supreme Court

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agreed there was no requirement to The social media website Twitter

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has won over 100 million active users worldwide and counting.

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Increasingly, those 140 characters are being employed not just for

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teenage gossip but by a major media organisations for breaking news.

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The BBC has saved -- has embraced this technology enthusiastically

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but last week felt the issue to issue new guidance to its

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journalists on their use of Twitter. Premier League players took to

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The first inkling of the death of a summer Bin Laden was conveyed on to

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the social networking site as was the announcement of William and

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Kate's engagement. And of course, it along with Facebook played a

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major role in that the so-called Arab Spring. Up until now, when

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journalists such as Robert Karlsson have something to reveal, there

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Twitter followers have sometimes been the the first to know. Is this

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a sign that BBC News has been going overboard in the use of this new

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outlet? Those who thinks they might point to a survey that BBC

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journalists have posted 100,000 tweets in the last three months of

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last year. Some of you feel Not everybody has Twitter, internet

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and whatever. We have straightforward telephone and that

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is it. I know we are getting smaller and smaller, but I think

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there is a proportion of us still around. Be different objection is

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There is also the fear that the potential Twitter encourages a

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tendency to focus exclusively on breaking news, to the detriment of

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So does the BBC's use of Twitter require more radical rethinking?

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Should it be thought of as a platform for its journalism or as a

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competitor? Chris Sampson is social media editor for BBC News and joins

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me now. What is changing as a result of for new diktat? I would

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say it is not a new diktat. In fact it is a clarification of our

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existing guidance about the way our journalists should handle a line of

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breaking news when they get it. What we were trying to do with that

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was explain we wanted for breaking used to be delivered him to our

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newsroom systems if possible at the same time as people are sending it

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out via their own to accounts. that practical? It is. We have a

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piece of technology which allows us to offer that service to our

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journalists say they can do that. We do say when it is not possible

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for whatever reason, that the news room should come first. 100,000

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tweets in three months. I'm slightly surprised be assiduous

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have that much time. Have they gone overboard? It is not all wonderful

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breaking his. My understanding of that survey is in fact it included

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some of our big branded accounts, with over 4 million followers. At

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that time, they were treating a lot of headlines generated

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automatically, News website sweat and a large proportion of those in

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year 100,000 tweets will have been from those accounts, rather than

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individuals. In any case, the role of Twitter and social media in

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general is so important now and an important part of our Toolkit, but

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I don't have a big problem with our journalists engaging heavily in

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using the system. You are on Twitter, I wanted to, but the

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majority of licence payers are not. You heard a few their from someone

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who is not on Twitter and he feels that maybe the BBC should be

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getting on with its more orthodox journalism on radio and television.

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One of the main things to say on that issue is that a lot of the

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activity that our journalists take part in on Twitter is although

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feeding into our mainstream right for to -- is also feeding into our

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mainstream I'd put. Our journalists to go to court cases or the Leveson

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Inquiry for example, find that at the end of the day's reporting from

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inside the courtroom, the tweets they've sent out are a useful

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framework for them for their Scripts and their 6:00pm bulletin

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on Radio 4, the 10 o'clock News. It feeds back into the reporting they

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are doing on our mainstream output. At the end of the day, is Twitter

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an outlet for the BBC or a commercial competitor? We think

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Twitter and social media in general has three main uses for us. It's a

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platform for our content and we can reach audiences who might not be

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reached by BBC News any other way. News-gathering is also an offence

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shall part of why we use Twitter. - - an essential part. The third key

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role for us is around talking to the audience, engaging with our

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audience. We have direct conversations with our audience

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about what they think about our journalism.

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It before we go, some of you have noticed that the after new

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presenters on the news channel, John's Opel and Emily Maitlis, have

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been developing a rather jerky on- screen relationship. I thought you

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are being cynical? The? Never! Sceptical, big difference. Plessey.

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Thank you very much. I love it when you ask a big theoretical question,

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