Jonty Hearnden vs Mark Stacey: Showdown Put Your Money Where Your Mouth Is


Jonty Hearnden vs Mark Stacey: Showdown

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This is the Put Your Money Where Your Mouth Is showdown,

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-the greatest challenge our experts have ever faced.

-Fantastic.

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In just 48 frantic hours, our duelling dealers each will have to source, buy and then sell

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an entire stall's worth of antiques, testing their knowledge, stamina and nerve to the absolute limit.

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That's it.

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Coming up - we'll give you an inside view of the highs and lows of successful dealing.

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Absolutely, I'm just over the moon, I'm really ecstatic by the whole thing. Perfect profit, profit.

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Our experts reveal the different strategies that can lead to victory.

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I'm even more delighted that Jonty is probably running around like a headless chicken

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to Oxfordshire while I'm going to be sitting at the bar waiting for him.

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And how to put the pressure on when you need to seal the deal.

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I'm begging you, please buy my mirror.

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Today, it's the final battle between Jonty "The Hitman" Hearden

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and Mark "The Maverick" Stacey.

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Throughout the week they have been fighting it out to see who

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can make the most profit from buying and selling antiques.

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A hunter of old antiques.

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But now it's time to find out what they'll be taking on today.

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The most difficult challenge of their dealing careers.

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"Mark Stacey, this is your showdown.

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The challenge is simple..." Oh, I like simple.

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"You have today to buy antiques and collectibles from wherever you like.

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"Tomorrow you must sell your items off a stall at Spitalfields Antiques Market,

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"in direct competition with your opponent, Jonty Hearden."

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Both our duelling dealers will have up to £1,000 of their own money

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to spend and the winner of this challenge will be the one who makes the most profit.

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"By 6pm today you must finish your buying then travel to

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"your hotel where you will meet up with your opponent Mr Mark Stacey.

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"You will find suggestions for places where you can buy your items

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"together with details of tomorrow's market in your information pack. Good luck.

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"That's a really tough challenge."

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Our duelling dealers have got up to £1,000 of their own money to spend

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and one day to buy up an entire stall's worth of antiques.

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Tomorrow, they'll be selling the whole lot in direct competition

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to the discerning shoppers at London's Spitalfield Market.

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The stalls at Spitalfield sell antiques, fashion, jewellery and bric a brac, a unique fusion

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of the old and the new that draws an eclectic mix of funky urbanites, professionals, and tourists.

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For The Maverick and The Hitman, the key to winning this challenge lies in knowing their market.

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Now my strategy I think to tackle this problem is to pick up on the points in that notebook

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because it says there that the audience, or the buyers, that tend to be sort of younger, trendy,

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probably people who have got their own apartments, they want something a bit funky, a bit edgy.

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Well, that's going to be a bit of a problem for you, Jonty, they're not going to want a little bit of

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Victorian nursing chair. Oh, what a shame.

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Ooh, fighting talk from The Maverick.

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But as he gets packed, he better not get too cocky.

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He's not the only one applying years of experience and know-how to come up with a match-stealing strategy.

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It's my experience of Spitalfields that really, vintage clothing sells very well there.

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Well, in fact it's a combination of vintage clothing and contemporary designs.

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What I really do need to find is somewhere out there today that is selling vintage clothing.

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Now that is a really tough challenge.

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Well, that's one heck of a bold strategy from The Hitman.

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Our favourite furniture expert has decided to turn his back on his area

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of expertise and boldly voyage into the unknown world of retro fashion?

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Both our experts now have less than nine hours to buy

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enough items to fill their stalls and then get to the hotel in London.

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But where are they going to buy?

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Quarter past ten.

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Eight hours or so counting down.

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Driver, upper St James street please, Brighton.

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So the game is on. The Maverick is making a beeline for the antiques buying centre of Brighton.

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His mission, to pick up funky pieces that he thinks will appeal to the buyers at Spitalfields.

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The Hitman is racing to an auction.

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His plan is to buy up retro clothing to stitch up his opponent and sew up today's showdown challenge.

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Buying at auction is a really good place to start today because

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it's where a lot of dealers go to buy their stock.

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This auction room is about an hour and a half away, which means

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I'm putting a lot of eggs into one basket, because I have no plan B at the moment.

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In this race against time, every second counts.

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It's going to take Jonty over an hour to get to his auction so it's Mark

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who's got an immediate advantage - he's heading just down the road.

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Boys and girls, this is where the party starts.

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Look, there's the money, this is my first shop.

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I am looking for some bargains to sell at a fair tomorrow.

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So The Maverick is off, seeking out the pieces that he thinks will sell best at Spitalfields.

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-Well, then, what have we got here?

-What have you got?

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We've got some bright coloured glass here.

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-Yes, that's a Whitefriars bit.

-Oh, yes, so it is.

-Yes.

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Because it's got the little label on it. It's quite funky, isn't it?

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It's nice and it feels nice to hold.

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Yes, it's very tactile. It feels a bit like the inside of a Tardis.

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Oops. Hello. If you break it...

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-Was that chip always there.

-I was going to say, if you break it you buy it.

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-You pointed out a little cocktail shaker.

-Yes. It's really sweet.

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Oh, that's really sweet. A little baby one.

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-That's quite funky with the black and white like that.

-Yes.

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That would appeal to a younger buyer.

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-It's quite fun, isn't it?

-It's nice and I like the stars around the top.

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Yes, that's quite nice, isn't it? 1980s or something.

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Well, it's going quite well. I'm finding quite a lot of small items, which are good for shelf fillers but,

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of course, it all depends on the price.

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Sometimes you know it's worth trying to buy three or four items from one dealer

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because then you get a bigger discount. Hopefully. In theory.

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It's a flying start from The Maverick. He's earmarked six pieces.

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Now he needs to use all his charm to seal a great deal for them so he can maximise his potential profit.

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The Hitman, meanwhile, is still waxing lyrical on the road.

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Spitalfields is a market that's all about the young, trendy folk

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of London so I'm really aiming for that under 35 age group.

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I'm looking for designer labels, I'm looking for clothes that are different,

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I'm looking for clothes that are in good condition.

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Help!

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Jonty is well out of his comfort zone today.

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He might be an expert when it comes to a finely-turned pair of

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furniture legs but in the rag trade he's a complete and utter novice.

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Back in Brighton Mark is about to back his first big deal of the day.

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-Ta-da.

-Will you take 60 from me in pure cash?

-Yes, all right.

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As long as it's not a 50 and a ten.

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-No.

-I don't like 50s.

-Three 20s.

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-Oh, well that will do.

-What a start for Mark Stacey.

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He has spent £60 and picked up six pieces of funky glass and ceramics

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including a red Whitefriars vase, a cocktail shaker and a white ceramic bubble vase.

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Now I'm off to the next venue in my itinerary, which is actually the flea market.

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Now, they're kind of shy, they don't want to be filmed

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so I'm going to go in, you won't be able to join me but don't worry, I'll reveal all to you later.

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What a pace The Maverick is setting.

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He is focused on just one thing, picking up bargains that will attract the buyers at Spitalfields.

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-Delving in the depths of the antique centre Mark runs into one of his trade contacts.

-I've got...

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This is a genuine '30s sofa in original fabric.

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Fantastic.

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-And this is a whacky...

-A BT tub bench.

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-I just like this, it's quirky. It's quite expensive.

-Oh. Hello.

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-That is a good thing.

-I know. I like it.

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Gosh I think it's amazing, isn't it?

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-120.

-120's the best.

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-That is it.

-Not 110?

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Definitely not. No, no I can't.

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Oh, I am trying, aren't I? It is lovely, I adore it.

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I think it's sold, don't you?

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You are a nasty man.

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Yeah, I've got to try it.

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-Honestly, I love it.

-No, you'll do well with it.

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-Thanks a lot.

-It looks like Mark has taken a calculated risk buying this quirky 1920s washtub bench

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in the hope that someone at Spitalfields will its potential for being turned into a coffee table.

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It cost him £120 and it takes his total spend so far to £180.

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So with The Maverick moving through Brighton's antique's shops

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faster than a supermodel on a shopping spree, it's time to find out where The Hitman has got to.

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So this is it, this is the auction room. Will I find some vintage clothing inside? I'm not quite sure.

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It kind of looks like a converted cowshed.

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Well, with New York, Paris and Milan all out of the

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equation for today's buying race, The Hitman will have to hope that

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Bayles Auction House in Hertfordshire will offer up enough retro fashion for his stall.

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He's got no time to lose.

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He needs to work his way through the lots and pinpoint

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exactly which pieces he thinks will sell best at Spitalfields.

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Back in Brighton, Mark has been a busy boy.

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He's now racked up a whopping 16 items of cracking kitsch.

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I've brought first of all this really rather nice Hockney print from an exhibition in 1985.

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Hockney is really hot at the moment, anything related to Hockney,

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and that was only 50 quid so I hope to turn 20 or 30 quid profit on that.

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Going on to the smaller items.

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Now the reason I bought this one is because it's got quite a funky shape, it's got a funky design with that

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bright brown and lime green and the grid pattern, but more importantly it's got the name here,

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and then it's got the pattern name as well.

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All that adds to a collector.

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And that was actually £25 for that big lump of pottery.

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Now this is really fun.

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This is a record box really isn't it, from the 1960s.

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The sale price was a tenner and it's in reasonably good condition.

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What I quite liked about it is this is fake ostrich skin

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and for a tenner I've got to be able to record a profit there.

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The Maverick is building up a mighty arsenal of items he thinks will wow the crowds at Spitalfields Market.

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Let's hope those bright young things of London will share his taste.

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In Hertfordshire, Jonty is also focused solely on Spitalfields but whilst his opponent is going

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for funky miscellania, The Hitman is on the hunt for retro clothing.

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This is a great little goldmine here.

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All these are what's known as job lots.

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We've got six hats in one collection, we've got four shoes here, aren't they fun?

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Just perfect

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for a 20-, 30-something-year-old in London.

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What price do I pay for a jacket like this, and like this?

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I haven't got a clue.

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If I could mix a suitcase with

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other items, it all kind of like ties in - I'm running with a theme.

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With Jonty looking to start his very own vintage fashion house and Mark marauding through the antiques

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shops of Brighton, let's take a look at the state of play so far.

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Our dealing duo both started the day with up to £1,000

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of their own money to spend.

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The Hitman has yet to make a single purchase so he still has £1,000

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burning a hole in his wallet.

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But The Maverick has bought a mighty 16 items and spent £364,

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leaving him with £636 still to spend.

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Our duelling dealers have got just 48 hours to source, buy

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and then sell an entire stall's worth of antiques.

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They are both on the hunt for items that they think will sell best at Spitalfields Market.

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Right now, there is no stopping The Maverick as he

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picks up this 1950s cocktail shaker, his second of the day, for just £15.

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-£15.

-£15.

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And he follows it up with a collection of items bought as a job lot, including a bracelet,

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an Avon owl, a cigarette dispenser, two beefeaters and three rather fierce looking Danish warriors.

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What if we say 25?

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I think that's very reasonable.

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I must be able to make a profit on that.

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-Yeah? Happy?

-That's fantastic.

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It's now just before 1.30

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and in Hertfordshire it looks like The Hitman could be finally about to splash some cash.

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The auction is about to commence.

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Number one is...

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It's time for Jonty to put his master plan into effect, to bid only on retro clothing

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that he thinks will sell well at funky Spitalfields Market and spend as little as he possibly can.

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It really is exciting because I've got my strategy in place

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to buy all of those retro items, and they're all here.

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The first one is lot 13, it's just around the corner,

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and right now, just before the sale starts I've got all the butterflies.

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For every item Jonty buys at this auction, he'll be charged a buyer's premium

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of 10% plus VAT, which will be added at the end of the sale.

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There are no guide prices on the lots

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so Jonty is going to have to use his instincts to judge how much to bid.

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Lot number 13.

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Greek canvas and leather suitcase and a baggage case.

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Lot number 13, these two together.

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£10. That's a nice suitcase. Ten.

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Five? Two, one, two bid. Three bid.

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In the middle now. Three is bid, £3, four on the right side.

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This end, £4. four, five, six with you. Six, seven, he says no, you're still here.

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Six, seven, eight, nine.

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£8.

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Nine? It's sold in the back corner.

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Eight I'm bid. Sold at £8.

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And he's off. The Hitman lands his first lot, a vintage suitcase and vanity case for just £8.

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He's quick to follow up with two more vintage cases at low prices.

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And 26. Selling then at £13.

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It's lunchtime already, I've bought my three lots, I'm into profit already.

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Mark Stacey, I can just imagine running around the lanes of Brighton, he'll be

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absolutely drained by now and I'll bet he hasn't bought a bargain yet.

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Well, The Hitman is certainly not lacking in confidence but it might be a little misplaced.

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This fantastic street and my friends have supplied me virtually everything I need for my market stall tomorrow,

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so I've decided to go much, much further afield for lunch.

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I'm just going to get in the van.

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In fact the fastest antiques dealer in the south has already managed to cram his van full of bargain booty.

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He's bought a whopping 25 items and has enough time to spare to treat himself to a spot of lunch.

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Well, I'm flying high, aren't I?

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Now the trick, Jonty, keep it simple.

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Yes, our galloping gourmet had better be careful, he doesn't want this to become a case of the hare

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and the tortoise because whilst he's filling his face, The Hitman is filling his van.

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The next lot is the first pair of shoes and then

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there's another lot beyond that, but I just think they're lovely and so watch this space, it's the next lot.

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Lot number 30. Four pairs of ladies shoes, pre 1970.

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And 20. Ten then.

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-Five then.

-Jonty's in.

-Six, seven, eight, nine, ten now.

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11 bid in the back of the room. 11, 12. 12 is bid, anywhere else now?

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I'm bid 12. They are sold at £12.

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£12 for four pairs of shoes?

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That's just £3 a pair.

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-Then Jonty picks up another four pairs for £24.

-And 24.

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-Now you're cooking, Jonty.

-Another genuine bargain, Mark Stacey.

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With eight pairs of shoes under his belt, Jonty is now moving into the realms of millinery.

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-Hats to you and me.

-The very next lot are all those beautiful hats and they are three lots back to back.

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Stand by for some quickfire buying action from The Hitman as he tries to pick up

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the next three lots of ladies' hats for as little as possible.

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Six ladies' hats dated 1960s.

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All done, sold. Sold at 30.

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In a blaze of bidding, he spent £58 on three lots of ladies' hats.

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They've been sold straight away at...

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And then just a tenner on a collection of handbags.

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So just to sum up - the theme is taking shape.

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I've now got to bid on all the clothes as well but I'm

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going to stay and I'm going to be as hard as I possibly can.

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Well, for a renowned antiques dealer, Jonty

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seems to be taking to the world of ladies' fashion like a duck to water.

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Let's hope his strategy will pay off and that all this retro gear will sell well at Spitalfields.

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In Brighton, an uber-confident Mark Stacey is fully bought up with 25

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funky pieces in his bulging booty bag.

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I'm just going to finish my dessert and then I'm heading to London where I shall be sitting with

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a chilled glass of Chablis waiting for The Hitman to arrive.

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And in Hertfordshire, The Hitman is busy building up a mighty arsenal of cheap retro fashion.

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28. Sold.

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Perfect purchases. One, two, three, four, five, six, seven ladies' coats.

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Absolutely, I'm just over the moon, I'm really ecstatic over the whole thing.

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Perfect profit, profit.

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Ah, look at the excitement on that face.

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It's now just after three o'clock and Jonty's really hitting his stride.

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He's secured the collection of seven ladies' coats for £115.

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That is just over £16 a coat. Bargain.

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I'm really pleased with the quality items I bought.

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I'm even more delighted that Jonty is probably running around like a headless chicken through Oxfordshire

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while I'm going to be sitting at the bar waiting for him.

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Driver, London. Full speed ahead.

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The Maverick sets off for the capital in high spirits but his rival is no headless chicken.

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He's been buying vintage clobber like there's no tomorrow.

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The last lot of the day is hopefully a little mirror,

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a little decorative mirror so that everyone can see just how pretty they look with their bonnets on.

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Lot 232, modern bamboo frame wall mirror.

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Mirror decorated with ivy and trellis. £10.

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Ten. Five? Five back of the room, five now. And selling

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at £5.

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That was all I wanted to pay. £5 is absolutely fine.

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We're done. Let's get out of here.

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What a result for The Hitman.

0:19:230:19:25

We may know him as a successful antiques dealer but today he's jumped feet first

0:19:250:19:29

into the retro rag trade and picked up a collection of ladies' shoes, hats and mirrors for just over £410.

0:19:290:19:37

So auction room is done and dusted. Time is really marching on.

0:19:390:19:43

I want to head into town to see if I can hit some shops before they close, a few more vintage shops.

0:19:430:19:49

That's if I can get there on time.

0:19:490:19:51

The Hitman is now heading to London to look for more purchases whilst The Maverick is heading

0:19:510:19:55

to the hotel looking for a nice chilled glass of wine.

0:19:550:19:59

The race to the capital is on.

0:20:010:20:04

Now I have to say that I'm cockahoop about all the items that I've bought.

0:20:040:20:08

I actually can't wait to get to London now and see what Jonty is up to.

0:20:080:20:11

I think it's going to take a good hour to get to those shops.

0:20:110:20:15

Will they still be open? Not quite sure.

0:20:150:20:17

Once that clock strikes six o'clock we've finished.

0:20:250:20:29

With very little time left on the clock

0:20:310:20:34

The Hitman is stopping off at a vintage outfitters in north London

0:20:340:20:38

looking to spend some more of his money and find some last minute additions to his stall.

0:20:380:20:43

There we go, what do you think?

0:20:430:20:44

I think it fits me like a glove.

0:20:440:20:46

A Gianni Versace shirt, and the lady is now letting me have it for 30 quid.

0:20:460:20:51

Now what I think I'm going to do is probably wear it tomorrow and so I can model it.

0:20:510:20:57

Not am I a salesman I'll be a model as well.

0:20:570:21:01

Not bad, huh?

0:21:010:21:03

Ah, he's so chuffed it seems a shame to shatter his illusions.

0:21:030:21:06

Yes, Jonty, you truly are the model of sartorial elegance.

0:21:060:21:11

And that spend of £30 sees The Hitman sew up his buying for the day.

0:21:110:21:15

Jonty and Mark both started out today with £1,000 of their own money.

0:21:160:21:21

With his auction fees added on Jonty spent just over

0:21:210:21:24

£443 on 23 purchases,

0:21:240:21:28

while Mark bagged 25 items and spent £404.

0:21:280:21:33

With their buying done both our duelling dealers are battling their way

0:21:360:21:40

through London traffic to the hotel where they'll be staying the night.

0:21:400:21:44

Who is going to get to the hotel first?

0:21:440:21:46

Their vans are piled high with the items they think will turn a profit at Spitalfields Market tomorrow.

0:21:460:21:53

But only time will tell who has chosen the winning strategy.

0:21:530:21:57

It's a photo finish as The Hitman and The Maverick hit the hotel at exactly the same time.

0:21:590:22:05

-Jonty.

-Look who it isn't.

-How are you?

0:22:070:22:09

We've arrived at exactly the same time.

0:22:090:22:11

I can't believe it. And what is that?

0:22:110:22:13

-Ah-ha.

-Is that for the stall?

0:22:130:22:16

No, I've got an even better shirt for tomorrow.

0:22:160:22:18

I want to see a photo of you in that. That is fantastic. Well done.

0:22:180:22:22

Once they've checked in and freshened up our warring warriors hold a temporary truce.

0:22:220:22:28

Tomorrow brings the real battle as they attempt to sell all

0:22:280:22:31

their purchases in direct competition at Spitalfields Market.

0:22:310:22:36

It's been a long day, Jonty, hasn't it?

0:22:360:22:39

It has. Have you had a good day?

0:22:390:22:40

Actually it's gone remarkably well.

0:22:400:22:42

I was terribly worried when I got the challenge this morning, the golden envelope.

0:22:420:22:47

I thought it was my Oscar nomination but no, it turned out to be a challenge apparently.

0:22:470:22:52

I thought it was my P45!

0:22:520:22:54

But like we always say, it's not the buying, is it?

0:22:540:22:57

No. I think we've done the easy bit.

0:22:570:22:59

We've done the buying, now we've got to do the selling.

0:22:590:23:02

Will we be opposite each other?

0:23:020:23:03

I don't know. I hope so.

0:23:030:23:05

Can I pinch your customers?

0:23:050:23:06

-You are not allowed to pinch your customers.

-You promise.

0:23:060:23:10

That counts for you as well then.

0:23:100:23:12

But can I follow you when you're doing

0:23:120:23:14

a dance when you're desperate to sell the last remaining items?

0:23:140:23:17

I would have sold out, I'll be watching you.

0:23:170:23:19

I think you need another drink, Jonty. Cheers.

0:23:190:23:23

Coming up, Mark reveals the power of persuasion.

0:23:230:23:27

I love it. It's very dramatic.

0:23:270:23:29

It's a statement piece.

0:23:290:23:31

And Jonty demonstrates the hard sell.

0:23:310:23:33

I have to sell it now.

0:23:330:23:35

What do you mean, you have to sell it now.

0:23:350:23:37

I want to sell it to you now.

0:23:370:23:40

It's first thing in the morning in East London

0:23:430:23:45

and Spitalfields Market is springing into life.

0:23:450:23:48

There's a palpable sense of excitement as the dealers prepare for the day's trading,

0:23:500:23:55

selling to East London's diverse mix of trendy youngsters, tourists and city professionals.

0:23:550:24:02

Over the next eight hours our dealers face their biggest challenge

0:24:020:24:06

yet, they must attempt to sell everything they bought yesterday.

0:24:060:24:10

-Dear boy.

-Jonty, look at that.

-Wore it especially for you.

0:24:100:24:14

You shouldn't have bothered but thank you anyway. But look at all this.

0:24:140:24:18

-It's such a hustle and bustle.

-We've got a blank canvas here.

0:24:180:24:20

I love it. I'm really getting thrilled and excited here, Jonty.

0:24:200:24:23

-Yes. Are you ready to stall out?

-I think so.

0:24:230:24:26

Come on.

0:24:260:24:28

Mark and Jonty's stalls are right next to each other so they'll have to fight

0:24:280:24:32

even harder to make sure it's their stall that the buyers come to first.

0:24:320:24:36

As they unpack their goods their aim is to display them in ways

0:24:360:24:39

that will really inspire people to part with their hard earned cash.

0:24:390:24:43

The Hitman, creating his very own retro fashion boutique,

0:24:430:24:47

and The Maverick setting out an eye catching emporium of funky pieces.

0:24:470:24:52

But who will pull in the most buyer and who will claim the ultimate victory?

0:24:520:24:58

Finished.

0:24:580:24:59

Gentlemen, reveal your stalls.

0:24:590:25:02

I must admit you know, Jonty might have pulled off

0:25:060:25:10

quite an interesting strategy here because he's bought a lot of vintage

0:25:100:25:14

fashion items from an auction at what sounds like very cheap prices and he's been getting a lot of attention.

0:25:140:25:21

And I must say I'm secretly quite worried.

0:25:210:25:24

And with some justification, Mark, because your opponent comes haring off the starting blocks,

0:25:240:25:30

a whirling dervish of charm and persuasion as he tries to bag the first deal of the day.

0:25:300:25:35

-Up, down?

-Yes.

-Where do you want me?

0:25:370:25:39

20 quid? That's an absolute steal.

0:25:390:25:41

Look, you've got the belt there as well. There you go, perfect.

0:25:410:25:44

Thank you very much indeed. Bye-bye.

0:25:440:25:47

What a start from The Hitman, selling one of his retro coats

0:25:470:25:50

for £20 and in no time he's got some interest in one of his hats.

0:25:500:25:54

You've got to have that.

0:25:560:25:57

Yeah. Brilliant.

0:25:590:26:01

20 quid it's yours. There you go.

0:26:020:26:04

Enjoy.

0:26:040:26:06

Oh, god, I hope somebody buys something.

0:26:060:26:08

Jonty is firing on all cylinders.

0:26:080:26:11

I'll do you a big deal if you buy two pairs of shoes, so £15 for the two pairs.

0:26:110:26:16

Are we done?

0:26:160:26:17

-We're done.

-Good.

0:26:170:26:20

That's another sale of £15 for The Hitman. The Maverick is reeling.

0:26:200:26:25

He's selling all these vintage bits and bobs and nobody is coming near my stall.

0:26:250:26:31

But Jonty's buyer is still working his way around his stall.

0:26:310:26:34

I'm selling all of that collection there for £40, the whole lot.

0:26:340:26:39

Is that your best?

0:26:390:26:40

It is my best. Absolutely my best.

0:26:400:26:43

I was trying to do you a really good deal. Yes?

0:26:430:26:47

Very good.

0:26:470:26:48

As Jonty's buyer walks away with a box of assorted fabrics and some

0:26:480:26:52

shoes, Mark desperately needs to stir up some interest in his stall.

0:26:520:26:57

The Hitman has just notched up a big sale so his strategy of buying up retro fashion is really paying off.

0:26:570:27:04

-It's because I'm wearing this shirt.

-Well, can I borrow it?

0:27:040:27:07

Shall we swap shirts?

0:27:080:27:10

Ew. Jonty is in his element, clocking up sales left, right and centre.

0:27:100:27:16

-How much is the case?

-This one here, you can have it for 20 quid.

0:27:160:27:20

-Fantastic, it's all yours.

-Thank you very much.

0:27:200:27:23

It's a lovely quality tray that,

0:27:230:27:25

-absolutely gorgeous.

-Yeah, we'll have it.

0:27:250:27:27

30 quid. Thank you very much indeed.

0:27:270:27:30

-Thank you.

-Another 50 quid in the kitty. Great.

0:27:300:27:34

Only an hour into the market and Jonty is making serious money.

0:27:340:27:38

# The best things in life are free

0:27:380:27:42

# But you can give them to the birds and bees

0:27:420:27:45

# I need money... #

0:27:450:27:46

Now take all those hats off and buy a hat from me.

0:27:460:27:49

-You can have a hat each for a tenner if you buy a hat each from me.

-I'm sold.

0:27:490:27:53

Look at Audrey Hepburn there, the blond Audrey Hepburn.

0:27:530:27:56

-So have we got a deal, girls?

-We do.

0:27:560:27:59

Yes. One, two, three. So three hats. So that's 30 quid then, yeah?

0:27:590:28:05

-Yeah.

-OK. Cool.

-OK, thank you.

0:28:050:28:07

What have you got? OK, that's for you.

0:28:070:28:10

-Thank you very much.

-Thanks girls. Bye.

0:28:100:28:13

Oh, you know it's like watching a great master at work,

0:28:130:28:17

squeezing out every iota of charm to get another £30 into his pot.

0:28:170:28:21

The girls looked fantastic in their Brazilian hats but they look even better in mine.

0:28:210:28:26

This is all piling pressure on Mark.

0:28:260:28:28

Jonty's clothes are flying off his stall,

0:28:280:28:30

but The Maverick is yet to sell a single one of his funky pieces.

0:28:300:28:34

Come on Mark, rise up, don't lose hope, sell, sell, sell.

0:28:340:28:40

-It's a little Avon perfume thing.

-Oh.

0:28:400:28:43

If you actually open it up,

0:28:430:28:44

originally I think it had cream in it or something.

0:28:440:28:48

-How much is that?

-£8.

0:28:480:28:50

Let me wrap him up for you. You'll be my first sale of the day.

0:28:500:28:52

Now I'll give you that, all right?

0:28:520:28:55

Thank you for buying something.

0:28:550:28:56

At least I won't go home with it all.

0:28:560:28:59

Thank goodness for that, he's done it.

0:28:590:29:01

# Hallelujah. #

0:29:010:29:03

The Maverick has closed his first deal of the day and made £8.

0:29:030:29:08

There we are, sir, how's that?

0:29:080:29:09

Thanks a lot.

0:29:090:29:11

Oh, he's done it again.

0:29:110:29:12

Let me see, 12.50.

0:29:120:29:15

-A tenner. Now that's cheap, isn't it?

-Go on then.

0:29:150:29:18

-You'll have it for ten quid?

-Yeah.

-Fantastic. Let me wrap it up.

0:29:180:29:22

Yeah, get in there, Mark.

0:29:220:29:23

It's a start but I've got a long way before I catch The Hitman up.

0:29:230:29:28

Yes, Mark, but you do have to be in it to win it,

0:29:280:29:30

and with those three sales under your belt you are back in the game.

0:29:300:29:35

That was 18 but I can come down a bit.

0:29:350:29:38

Because it's a nice colour, isn't it?

0:29:380:29:40

-I collect red glass.

-And it is Whitefriars.

0:29:400:29:42

I'm going to be really cheeky. Would you take ten for it?

0:29:420:29:45

I could take, um, 12.

0:29:450:29:47

You wouldn't do 11?

0:29:470:29:49

-If I take 11, I'm making £1.

-OK, I'll give you 12.

0:29:490:29:53

Mark's getting stuck in, and he's a hard negotiator.

0:29:530:29:56

These might not be huge sales, but every penny counts if he wants to close the gap on his rival.

0:29:560:30:01

At the moment I'm up to roughly £240

0:30:030:30:06

and it's quarter past 11, so it's steady as she goes.

0:30:060:30:11

I'm pleased with the footfall but boy have I got to work very hard just to break even.

0:30:110:30:17

So with £240 in his till The Hitman is in the lead.

0:30:170:30:22

His strategy of selling retro clothing is really working out at this market,

0:30:220:30:26

but he's got a long way to go yet before he's into profit and The Maverick is hot on his heels.

0:30:260:30:32

He's busy charming a buyer who is interested in two of his major pieces.

0:30:320:30:37

They are all the rage apparently now, particularly with such a strong design on them.

0:30:370:30:42

-And you've got the fact that the label is on there.

-Yes.

0:30:420:30:45

But I think that is rather funky actually.

0:30:450:30:48

If you wanted the two, then I could do them for 40.

0:30:480:30:50

-40 for...

-40 for the two.

0:30:500:30:52

That's quite a reasonable price. Go on, be brave.

0:30:520:30:55

-I think, yeah.

-Yes, shall we go for that?

-Yeah.

0:30:570:31:00

Yes, that's Mark's biggest sale yet.

0:31:000:31:02

A winning smile and a sprinkling of charm earns him £40.

0:31:020:31:07

I'd like to find my wife a B.Cal bag. She used to work for B.Cal.

0:31:070:31:10

-Well, I think a bargain would be £10.

-Do you?

0:31:100:31:14

-She'll give you a big peck on the cheek.

-That would be a result.

0:31:140:31:17

If you paid 20 quid, I would have given you a peck on the cheek.

0:31:170:31:21

Can I just pay ten?

0:31:210:31:23

-Oh, thanks(!)

-That's all right.

0:31:230:31:24

An interesting tactic from The Maverick, but it's earned him another £10

0:31:240:31:29

and slowly but surely his strategy of buying a mix of funky pieces is starting to pay off.

0:31:290:31:34

Next, Mark's got some interest in his record box from an American visitor.

0:31:340:31:38

15 quid and it's yours.

0:31:400:31:41

-I'm only making a very small profit I promise you.

-Hmm.

0:31:410:31:44

-Go on. 15 quid, come on.

-15 quid.

0:31:440:31:47

-OK, done deal.

-Wonderful.

0:31:470:31:49

-You're a star, sir.

-I know.

-And you will going to heaven.

0:31:490:31:51

I don't know they take retired antique dealers.

0:31:510:31:54

Thank you very much.

0:31:540:31:55

It's slowly trickling in but I need some of these bigger items to sell, so please come and buy them.

0:31:550:32:01

£7.50. Now that's cheap, isn't it?

0:32:010:32:04

-Yeah.

-Shall I wrap it for you?

0:32:040:32:07

-You can.

-Do you want a kiss as well.

0:32:070:32:08

Thank you. I shall think of you as I put my nuts on there.

0:32:110:32:14

Will you?

0:32:140:32:16

Oh, Mrs! Could this be a monumental showdown comeback from The Maverick?

0:32:160:32:21

He has now sold eight items for a total of £112,

0:32:210:32:25

but if Mark wants to put a serious dent in The Hitman's lead he needs to shift his higher value items.

0:32:250:32:32

As today's market hits its middle phase both our duelling dealers hit their stride,

0:32:320:32:36

using all their experience and expert techniques to seal those deals.

0:32:360:32:41

What's the best price you'll give me?

0:32:410:32:44

Well, it's 30 really because it's such a lovely shape.

0:32:440:32:47

First it's the hard sell.

0:32:470:32:49

-I have to sell it now.

-What do you mean you have to sell it now?

-I want to sell it to you now.

0:32:490:32:53

Then it's persuasion.

0:32:530:32:55

I love it. I think it's very dramatic.

0:32:550:32:57

It's a statement piece.

0:32:570:32:59

But it's results that matter.

0:32:590:33:01

22 it is.

0:33:010:33:02

-All right.

-£22.

0:33:020:33:04

Like I need another knick-knack.

0:33:040:33:06

OK.

0:33:060:33:07

Oi yoi yoi. £15. I'll wrap it up.

0:33:080:33:12

Don't you just love the cut and thrust of

0:33:120:33:15

two expert dealers going toe to toe for profit?

0:33:150:33:20

This showdown is turning into a titanic tussle.

0:33:200:33:24

The Hitman came hurtling off the blocks, wracking up sale after sale.

0:33:240:33:28

So far he has sold 15 items and he has made £262,

0:33:280:33:33

but he's got just over £181 to make before he breaks into profit.

0:33:330:33:40

With grim determination The Maverick has been making up

0:33:400:33:43

for a desperately slow start.

0:33:430:33:44

He's sold ten items and made £127.50.

0:33:440:33:48

So he's got to make another £276.50 to break into profit.

0:33:480:33:53

In the final hours of today's showdown The Maverick needs to break out with all guns blazing.

0:33:570:34:02

He's got to find a way to make some big money fast.

0:34:020:34:06

They said a lot of people want interesting, collectible items, which I think I've bought,

0:34:060:34:11

and I've sold a lot of the cheaper items which I've even still had to drop the prices on.

0:34:110:34:15

But there's a little way to go and maybe I'll sell

0:34:150:34:18

some of things then, but it's not looking hopeful at the moment.

0:34:180:34:21

Oh, Mark, don't let despondency take you in its dark grasp.

0:34:210:34:25

You need to summon up every last ounce of selling know how and keep bashing away.

0:34:250:34:31

It would make a great coffee table, with a glass top on it or something like that.

0:34:310:34:34

And I was hoping to get something like 175 for it, something like that.

0:34:340:34:39

-Thank you.

-All right. Thanks.

0:34:390:34:41

Oh, crushing disappointment.

0:34:410:34:43

It's very difficult because you don't know whether you've just said

0:34:430:34:46

a million times too much or it's so cheap they can't believe it and walk off anyway.

0:34:460:34:51

So what can you do, eh?

0:34:510:34:52

Yes, that's a terrible blow for The Maverick.

0:34:520:34:55

If he doesn't sell these bigger items, he's going to be in desperate trouble.

0:34:550:34:59

Meanwhile, The Hitman is loading on the pressure by lining up yet more sales.

0:34:590:35:06

Try it on. Try it on.

0:35:060:35:09

It's 1950s, 1960s.

0:35:090:35:12

It's got to be 30. What about 27?

0:35:140:35:17

Give me 30, you get £3, we're done.

0:35:170:35:20

Having bagged himself £27 from the sale of one coat, Jonty flies straight in to selling another.

0:35:210:35:28

-Like it?

-Yeah.

0:35:280:35:30

45 quid it's yours.

0:35:300:35:31

And poor Mark is forced to look on from the sidelines.

0:35:310:35:35

Thank you very much. Looks like I've got a great bargain there.

0:35:350:35:39

OK.

0:35:390:35:41

Yes, the House of Hearnden collection is flying off the stall.

0:35:410:35:44

This can't be easy for poor old Mark.

0:35:440:35:47

-Hello.

-How is it going, matey?

0:35:470:35:49

Well, not too bad I suppose, it's not too good either.

0:35:490:35:52

I've taken around the £150 mark. What about yourself?

0:35:520:35:55

OK, I've done OK. I'm about 400ish or thereabouts.

0:35:550:35:59

Oh, well very good. Very good.

0:35:590:36:00

-If you can get your furniture away, then you're back up there.

-I'm back up there.

0:36:000:36:04

-It's only around quarter to two so we've still got a few hours left.

-Absolutely.

0:36:040:36:10

-We must keep optimistic.

-Yes.

0:36:100:36:12

So our brave boys have just got a couple of hours of selling left.

0:36:120:36:16

So far The Hitman has sold 19 items whilst The Maverick has just sold ten.

0:36:160:36:21

He desperately needs to lock down some sales to stay in this competition.

0:36:210:36:26

-I can do it for £15.

-Right OK.

-Right?

0:36:260:36:29

-That's exactly what I paid for it, 15 quid.

-That's all you...?

0:36:290:36:32

I was going to say, will you take ten?

0:36:320:36:35

Oh, but then I'd be losing £5.

0:36:350:36:37

-OK.

-15 quid.

-Yeah.

-Oh, you're a star, sir.

0:36:370:36:41

£15 to The Maverick, but zero profit.

0:36:410:36:44

He may be shaken but he's got to stir up those big sales.

0:36:440:36:49

Good job we're taking the weight off our pins. Sitting down is good news.

0:36:490:36:54

Well, it's a difficult challenge this.

0:36:540:36:57

All that running around yesterday, no rest. Today, up early doing this.

0:36:570:37:01

I'm so exhausted. It's nice to take the weight off my feet.

0:37:010:37:05

Mark, beware, don't let The Hitman lure you

0:37:050:37:08

into taking a breather just when you need to be up and fighting hardest.

0:37:080:37:12

Gentlemen, there's not much time left.

0:37:120:37:14

Sell like you've never sold before.

0:37:140:37:18

Well, I was trying to get 15 for it but can we say 12?

0:37:200:37:23

-12. Yes.

-And a kiss.

0:37:230:37:26

£12 to The Maverick.

0:37:270:37:29

Thank you so much. Ten, that's all I'm asking, begging for.

0:37:290:37:34

Keep going, Mark.

0:37:340:37:36

And I just thought they are really sweet actually.

0:37:360:37:39

And for a tenner it can't be bad, can it?

0:37:390:37:41

-All right, done.

-OK? I'll wrap them for you, all right?

0:37:410:37:44

Yes, £10.

0:37:440:37:45

Give me 20 and it's yours.

0:37:450:37:47

Good man, thank you very much.

0:37:480:37:51

£20 to The Hitman.

0:37:510:37:53

The name of the game is at the end of the day, I want to be in profit not in a loss situation.

0:37:530:38:00

I have 15 on it today but I was hoping to get around a tenner for it.

0:38:000:38:04

-Would you go anywhere near that?

-I'll give you eight.

-I'll take it.

0:38:040:38:08

If you bought this shirt, I would come free.

0:38:080:38:11

-For how long?

-What?

-How long?

0:38:110:38:13

For however long you want me.

0:38:130:38:15

Hmm, now there's an offer.

0:38:150:38:16

-Not interested?

-I would, but no, I won't.

0:38:160:38:19

He's going into overdrive.

0:38:190:38:20

I'm begging you, please buy my mirror.

0:38:200:38:25

I'm doing this with love.

0:38:250:38:26

You'll get a kiss as well.

0:38:260:38:29

Ah! Ah!

0:38:290:38:30

Mwah and mwah.

0:38:310:38:34

As the end of the day draws near, both our experts have demonstrated the full gamut of sales techniques.

0:38:340:38:40

The Maverick is still chasing buyers while The Hitman has one last roll of the dice to play.

0:38:400:38:47

I've now sold the whole lot to a dealer who is a little camera shy

0:38:490:38:52

but I've sold it for an absolute bargain for him,

0:38:520:38:55

but at least I have... cleared the table.

0:38:550:39:00

I've sold every single item apart from the shirt.

0:39:000:39:04

Well, it's hats off to The Hitman.

0:39:070:39:10

He has managed to sell everything but the shirt off his back. So far.

0:39:100:39:14

I've got some even further great news to tell you.

0:39:140:39:18

The dealer who has just bought the remainder of my stock off my stall wants to buy the shirt off my back.

0:39:180:39:24

Fantastic. But...all of you with a nervous disposition at home, look away now.

0:39:240:39:30

Right, off I go.

0:39:410:39:42

What a storming result.

0:39:430:39:45

Jonty "The Hitman" Hearnden has sold absolutely every purchase he made.

0:39:450:39:49

Jonty, I must say thank you so much for helping me pack up.

0:39:510:39:54

I applaud you, you sold everything, you've pulled a master stroke.

0:39:540:39:59

It was just luck for me that I found an auction room relatively near to me that wasn't in Scotland or Wales

0:39:590:40:05

that was selling the effects and the items that hopefully I could have bought.

0:40:050:40:09

So I was lucky but I also went out on a limb.

0:40:090:40:11

No, you did, so you know..

0:40:110:40:13

I am not the world's expert in ladies' coats and shoes.

0:40:130:40:17

Well, you are after today. It's a whole new career for you.

0:40:170:40:20

-Yes.

-But you know what they say?

0:40:200:40:22

Who dares wins. And you dared and you won.

0:40:220:40:25

-Congratulations.

-Thank you very much.

0:40:250:40:27

It's time now to tot up the totals and find out exactly how much our dynamic duo have made.

0:40:270:40:33

Both Mark and Jonty were allowed to spend up to £1,000 of their own money on the showdown.

0:40:330:40:39

Including his auction fees

0:40:390:40:41

Jonty spent just over £443 on his retro clothing.

0:40:410:40:45

Mark spent £404 on funky miscellanea.

0:40:450:40:49

Both our experts have worked their socks off to make as much money as possible,

0:40:490:40:54

and every penny they made will be going to their chosen good causes.

0:40:540:40:58

So it's time now for the talking to stop as we reveal just how much money Mark and Jonty have made.

0:40:590:41:05

What a tough challenge that was.

0:41:060:41:08

-Oh, Jonty...

-Oh, boy.

-You did rise to the challenge though.

0:41:080:41:12

It was the furniture that let me down.

0:41:120:41:14

They were still standing there at the end of the day.

0:41:140:41:16

And unfortunately I had to stand there as well.

0:41:160:41:19

Shall we see how we got on?

0:41:190:41:20

I'm not looking forward to this, Jonty.

0:41:200:41:23

-Here we go, ready?

-Ready.

-Let's do it.

0:41:230:41:26

-Oh, that's a bit of a loss.

-I know. That's the furniture.

0:41:260:41:30

Oh, Jonty, you made a profit.

0:41:300:41:31

-Well done.

-It was small but I think to make any profit is a big deal.

0:41:310:41:35

You went the whole hog with it. Even selling the shirt off your back.

0:41:350:41:39

You can see the lengths I go to.

0:41:390:41:40

So it's victory for Jonty today, but our two experts have battling against one another

0:41:400:41:46

all week in the quest for profit and it's now time to find out how much they've made in total.

0:41:460:41:53

Ready, here we go.

0:41:540:41:57

Oh, well I'm not too bad.

0:41:570:41:58

Oh, Jonty, that's ridiculous.

0:41:580:42:00

-What have we done?

-Is that Turkish lira you've got there?

0:42:000:42:03

Well, I'm very pleased at my first attempt. I made nearly £600.

0:42:050:42:09

I'm going to shut this box because I want to shake your hand. I think I've found a friend.

0:42:090:42:13

-You certainly have.

-You've been great fun to work with.

0:42:130:42:16

Oh, Jonty, and you. I've learned a lot, thank you.

0:42:160:42:18

Well done, Jonty.

0:42:180:42:20

Now, despite making some losses Mark has also been building profit all week for his charity.

0:42:200:42:25

As a patron it's a cause close to his heart.

0:42:250:42:29

I'm delighted to be able to hand over a cheque for over £580 to the Sussex Beacon who care for people living for

0:42:290:42:35

HIV and AIDS. I know it will go a long way to help them.

0:42:350:42:38

My chosen charity is SeeSaw, which is an Oxfordshire-based charity that helps children that are bereaved.

0:42:380:42:45

Well, after a week of no holds barred combat both

0:42:450:42:48

our experts have put their money where their mouths are and have proved that they've got what it

0:42:480:42:53

takes to make a profit from antiques when their own money is on the line.

0:42:530:42:58

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0:43:190:43:22

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0:43:220:43:25

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