Episode 9 My Genius Idea

Hello and welcome.

Within the next 30 minutes

we'll find out which of our young inventors

will be crowned the winner of My Genius Idea.

We asked you all to send us your genius ideas

and over the last eight shows

we've been on the search for our two finalists.

Here they are, please put your hands together for Tybalt and Emily.

# Tonight's the night Let's live it up

# I got my money Let's spend it up

# Go out and smash it Like oh my god... #

You're looking very smart. Welcome to the final.

For our studio audience and people watching at home

remind us about your genius ideas.

A bike bleeper to warn car drivers if there's a cyclist ahead.

-Emily.

-A device that sits on the sea bed to warn marine mammals

to turn away from dangerous areas.

What do you think, guys? Two really great ideas?

You've done so well to get to the final.

I'll speak to you later, but I know you've got a lot of preparation

for your final talk with Tom.

They'll be getting the celebrity thumbs-up for their inventions

and they'll visit a top advertising agency

for help to promote their ideas before they have one final chance

to impress expert inventor and judge, Tom.

He'll decide who will be crowned the overall winner.

As it's time to remind ourselves of how today's two finalists got here.

So it's Tybalt versus Emily.

Which one of them will be crowned the My Genius Idea champion?

They are two very different ideas, but only one of them can win.

Animal loving Emily's genius idea is a device to keep marine life

away from dangerous places in the sea.

She discovered how well her invention could work

with her expert, Jonathan Gordon.

We'll start with sounds of the activities we think might be harmful

to animals that your device could help protect them from.

In her development session she realised her invention

would not only help whales and dolphins, but all sea mammals,

and this is what impressed Tom.

We decided we could expand the choice to all marine mammals.

You've done a brilliant presentation, thank you very much.

Sending her through to the semi-finals

where she developed it further in her real world test,

proving how effectively sounds could travel underwater

and would be heard by sea mammals in plenty of time,

allowing them to turn away from hazardous places in the sea.

Oh, wow, even I can hear that.

That would be a really useful distance to be able to protect them.

It was the results of her test that showed how valuable

her invention could be in protecting sea mammals,

winning her a place in today's final.

I'm really chuffed that I got so far

and I really want my idea to go forward now.

Emily is up against ten-year-old Tybalt.

He's passionate about cycling

and that's where the inspiration for his bike bleeper came from.

It's intended to make roads safer for cyclists.

Working with his expert, Chris Styles, he found out

the technology to make his invention work already existed in car radios.

Essentially it is a mechanism that allows your bike to interrupt

the car radio and play an announcement

specifically to that car.

Meaning his invention could work straightaway.

It was the simplicity of his idea that really appealed to Tom.

The bleeper that would be on all bikes would talk to almost all cars.

It's a really, really good idea.

In the real world test, he saw his idea come to life.

Switch the radio on. And because the transmitter is on the bike,

we're picking up the signal. You see it says cyclist.

Cyclist approaching.

And it was this success that booked him a place in today's final.

I have an OK chance, but I think Emily's idea is really good.

And the job of deciding which ideas made it or not

was down to our judge and inventor, Tom Lawton,

and it will be down to him again today to decide

if it's Emily or Tybalt who will be crowned the winner

of My Genius Idea and get this rather awesome trophy.

He selected Emily and Tybalt for the final. He's looking at which ideas

have the real potential to cut it in the real world and how well

our young inventors understood the technology behind their ideas.

-Tom.

-Johny.

-Welcome back.

-Thank you.

Are you looking forward to seeing

what our young inventors have prepared?

I'm really looking forward to it.

I know they have been with some experts. It would be brilliant

to see how the ideas have been refined further,

I can't wait for their presentations.

We proved in the semi-finals that both their genius ideas can work,

so for the final challenge we hooked them up with some experts

to give them advice on how they would go about

launching and developing their ideas in the real world.

We're taking Emily and Tybalt

to one of the world's leading advertising agencies.

Who're going to help them promote their genius ideas.

Their job is to sell new products

and to think of clever ways to get people interested in them.

Emily and Tybalt have explained their ideas to the creative team,

but will they be pleased with the results and could it help them win?

Emily, Tybalt, what an amazing building.

Loads of other ideas have passed through here and are now in shops.

-Tybalt, you're first, shall we go meet them?

-Yeah.

-Come on.

Tybalt is meeting Neil and Jay, who have worked up some logos and

advertising posters for both the genius ideas.

What I'd say is when you're thinking about picking a logo,

think about what it will look like if it is very, very small

and will it still say bike bleeper?

So if you are looking at a poster from miles and miles away,

will you still be able to see bike bleeper?

-Maybe those.

-You think these stick out more?

What do you like about these ones?

I like this because the bike is going down

like a mountain biking and going down the E.

So a thumbs-up on the logo, but what about the poster?

We've got two very different posters here.

We thought that it would be great to have a poster around supermarkets,

that if you pushed your shopping trolley too close to the poster,

it would start beeping and warning you.

So it actually shows you what the product does.

This idea is what you call a typical poster,

so one you'd see up on the high street, and what we've tried to do

is incorporate the bleep signal on your logo

and then put a hand next to that.

It's really down to you which one you think

would communicate the story of your product best.

I think once we've put the logo and the posters together

and created the final thing,

I think you will be very happy and you'll have something there

that you can show to the public

and say, "This is my idea and this is how good it is."

I think it's brilliant that they came up with so many ideas

for the logos and, like, they came up with two posters,

but they were really good so they were really hard to pick from.

The logo and poster they like the best will be made up,

so both Emily and Tybalt can hit the streets

to get opinions from the general public about their ideas.

Emily's next to see what the team have done with her invention.

She has even given them a name to work with, calling it Safe Waters.

So first, we'll talk through some of the ideas we've had for your logo.

The first one that we designed is

based around the idea that you gave us, which was using the product name

Safe Waters and highlighting the different aspects of the product.

Then also we took a whale's fin device

to kind of create this Safe Waters logo

and these two here just incorporate an actual killer whale.

I like how the killer whale is used as the A.

I thought that the logos were really good,

but the two that had the whale in really did stand out for me.

We have not done a traditional poster.

We've come up with two ideas. The first one is a magazine ad.

When you open the magazine, it actually makes a whale's noise.

-What does that sound like?

-It sounds like oorgh.

I didn't realise we would get a demonstration as well.

That's brilliant.

Another quite playful idea we had was you get a screen that

suddenly becomes filled with sea life and sea animals.

So wherever your mouse goes on the screen, all the marine life,

they all dodge it wherever it goes.

For the cursor on the computer,

could the cursor actually be the actual device?

Yeah, you could very easily

design the cursor so it replicates how your device looks.

If you saw either these two in a magazine or on a computer

which one would you go for?

Personally I would like to do the interactive one on the computer.

So you think you've pretty much got your logo

-and the way that you're going to sell it?

-Yeah.

I thought the magazine idea was really quite something.

As it would really clever how it would play the sound as you opened it

because it really grabs someone's attention.

We think we've picked a logo and are pretty sure

about which poster we want. What's the next stage?

We'll mock up a finished poster

and you will take that out to the streets and to the general public

and show them what your product is

and see if you can get some good responses to it.

So, armed with their image boards,

it is time for Emily and Tybalt to test the water,

presenting their genius ideas

to the outside world for the very first time.

Emily is off to the zoo to see what animal lovers there

make of her marine protection idea.

Hi, can we ask you a question?

It's a device that transmits a predator sound

to warn marine life to stay away from dangerous parts in the sea.

It's really good.

-It's your idea?

-Yes.

That's very nice. Young mind. Good idea.

I think that would be a really good idea. I'd like to see it working.

There's just been a big oil slick so I think that's a genius idea.

How does it feel to get such a positive reaction from people?

It feels really good because it has given me a confidence boost

because I know other people like it.

I've taken Tybalt to a cycling cafe

to see what the customers there think of his bike bleeper invention.

We've invented a bike bleeper to warn car drivers

-if there is a cyclist ahead.

-Fantastic. It sounds great.

Anything that makes cars more aware of bikes is a good thing.

-Do you think it will be expensive?

-Under £10.

Wow, that's a really good idea.

As a cab driver, I wouldn't want the radio going off every five minutes

in Central London, cos you get a lot of bikes come up the side of you.

I think it is a really good idea

and it's very clever that you came up with it.

It's a great confidence boost for our inventors to hear what people

think of their inventions, but who has the winning idea?

They have had the thumbs-up all-round but we also asked some

celebrity cyclists and naturalists what they thought of the ideas.

Rooting for Tybalt is Jake Humphrey and sports presenter Clare Balding,

and Emily's support comes from Chris Packham

and CBBC's own Steve Backshall.

Tybalt, I think what you've done is fantastic.

You've put the onus on car drivers to look out for cyclists.

You're doing your bit for us cyclists of the world.

I think you're clearly a very clever guy.

I'm behind you every single step of the way

so good luck, congratulations. Well played.

It connects up with the car radio

and the sound actually comes out the radio,

so the driver couldn't fail to be aware

that there is a bicycle approaching. Tybalt, it's genius.

Well done for making the finals and good luck from here on in.

I am very keen to support Emily's idea

as I'm equally keen to protect our marine species

and, as we know, a lot of them are in deep trouble

so any device like this which may help a few of them out gets my vote.

This idea is simply brilliant.

It is fantastic. Good luck.

I've been lucky enough to work with many different species

of marine mammals around the world -

seals, dolphins, porpoise, whales, even sea otters.

They're all very intelligent animals with complex behaviour,

very beautiful but at the same time vulnerable

and anything that can be done to protect them is, I think,

an absolutely superb idea.

So I have to say I'm really, really, rooting for you.

I think that what you have come up here is absolutely genius.

I've got my fingers crossed for you.

Back in the studio, the excitement is building

as we get nearer to hearing the final pitches.

-So, you two, what do you reckon to that?

-Really cool.

I'm glad that a celebrity

would actually put time into supporting my idea.

-Emily, it is not bad, is it?

-I think it is really cool that people

who specialise in wildlife are backing me with my idea.

You might want to add that in your final presentations to Tom later on.

In the final pitches Tybalt and Emily will have one last chance

to impress expert judge and inventor Tom Lawton

that their idea should win.

But now I'm out and about in the audience cos I want

to speak to some Emily fans.

Emily's mum. You must be so proud of how well she's done?

Amazingly proud, yes.

Has she changed much throughout the whole My Genius Idea experience?

She has grown very much in confidence

and the learning journey has been quite fantastic for her.

-Do you think she can do it today?

-I hope so.

-You are rooting for her.

Let's speak to some of Tybalt's peeps over here.

-Tybalt's dad.

-Yes.

You must be so proud of Tybalt as well?

I'm extremely proud of him, yes.

I understand that he has got his own jam-making business and everything.

Has he always invented things?

Ever since he watched Chitty Chitty Bang Bang

and saw a breakfast making machine.

They've both done really well. Think he can do it?

-Oh, yes.

-At this point I should probably introduce you

to some VIPs on the front row.

These guys are experts in the world of cycling

and sea life conservation. They've got front row seats

because I'm going to be speaking to them a little bit later on.

-Tybalt, Emily, you know what time it is, don't you?

-Yeah.

I want to wish you the best of luck.

Whatever happens in the next ten minutes

you've both done so well to get this far.

As it is the final, each of our two inventor's presentations

will look a bit extra special.

So it is Tybalt to go first

and to get the wheels in motion for his final pitch

we have got a BMX display team getting it all going.

# What comes around. #

To impress Tom, Tybalt will need to remember all the technology

behind his invention as well as show his idea

has continually developed throughout the competition.

Will he be able to convince Tom that he should win the final?

Good afternoon. I have invented a bike bleeper to warn car drivers

if there's a cyclist ahead.

The reason I invented a bike bleeper is cos a friend from school

was knocked off his bike and killed and I was really upset about that

so I thought maybe there is some device that I can make

to stop people like my friends getting killed on their bikes.

My device should be mostly used on quiet country roads, because

if it was in big cities it would be, like, bleeping every second.

The real world test that I did with Johny was really handy

because I learned buckets of things.

What I would like to do in the future is use rechargeable batteries because

I notice when we did it, it took loads of batteries.

It wouldn't just be used for cyclists,

it could be used for horse riders, runners or any road users,

and soon I hope that many lives will be saved with this device.

-Thank you.

-Thank you. Brilliant presentation.

I suppose the question I have for you

is what are the type of challenges

that you are going to face in making this a real world success?

Well, the advertising company came up with a poster and they said,

that poster there, they said that maybe they could put it up

in the streets so when car drivers go past it,

it will bleep and tell them about the device.

OK. That's interesting.

So it would have the same technology as the bike bleeper

and as they pass, it would work like that.

That's interesting. What happens if,

for instance, you had your bike enabled with the bike bleeper,

but you left your bike outside a cafe and you weren't on the bike.

And it was just sat there by itself bleeping away

and cars were slowing down for it,

yet it actually wasn't causing any, it wasn't taking up any road space?

Maybe I could have something so when the wheels stop turning

the device would turn itself off.

Which is an interesting idea

and something I had thought of down those lines.

But then you could have the problem of what happens

if you're stopped at traffic lights or something like that.

Maybe there is something that is motion activated, I don't know.

-I'm going to have a switch on it as well.

-A switch on it, yeah.

That would need to be a very obvious and easy to use switch

so if you are on a cycle lane, you quickly turn it off

and that has to be part of the action of having this device.

But, assuming those things could be worked out, then I agree,

I think you have an idea that has the potential to save lives

right now and how could you possibly argue with that?

So, Tybalt, you have impressed me from the word go.

Well done, thank you very much for your presentation.

APPLAUSE AND CHEERING

I think my presentation went well.

I think I said enough really and I think Tom liked it.

Next up, it is Emily and she unwraps her final pitch

with a sea-inspired gymnastics routine.

Tom will be judging both the young inventors on how well their ideas

have progressed throughout the competition,

and if they can work in the real world.

He will also be judging them on how well

they can sell their ideas to him.

So it is all to play for

as Emily gets ready to deliver her final pitch.

Hi, Tom, and everyone here today.

I'm Emily and I'm here to tell you all about My Genius Idea,

it's called Safe Waters.

My idea is to keep sea mammals away from dangerous areas

by transmitting the sound of the killer whale.

I came up with this idea after watching a documentary on whales

and was shocked to hear that over 1,400 whales are killed every year.

By using the sound of the marine mammal killer whale

we'd be able to expand the range of animals to be saved

from whales and dolphins to all marine mammals.

My real world test, we went to the Isle of Mull

to find out how far the killer whale sound would transmit.

It can be clearly heard from over 650 metres away

and we felt this was a huge success.

There are many dangers for marine mammals

and these include military sonar testing areas,

getting tangled in fishing nets and pollution like the recent oil slick.

One of the biggest threats to marine mammals is the noise

created by pile driving during the construction of wind turbine sites.

During pile driving marine scientists survey the surrounding area and boats

and if any marine animals are spotted

all pile driving must stop until the area is clear.

To help promote my idea, I visited an advertising company

where we came up with the slogan Safe Waters means safe marine life.

I chose this slogan because it has a very strong but simple message

about a very serious situation.

This is what we came up with for the advertising,

and when you open the magazine, it will play the killer whale sound.

I think Safe Waters is a great idea,

not only because it will help keep marine mammals safe,

but it will also help wind turbine construction companies save money

as it will minimise disruption and down time,

resulting in a wonderful win/win situation.

We must really act now or these beautiful creatures

may be lost from our seas forever. Would you really want that to happen?

Of course not, absolutely, as neither do you,

which is why you have been inspired to conceive such a great idea.

I'm also really impressed with how you in particular

have taken the idea on and really embodied the advice and expertise

that's been provided to you and it is different

from where it started and it has evolved and it has improved.

Can you tell me more about the type of testing

that might need to be done and what you would hope to achieve

with that kind of real world testing

and what problems might be incurred in trying to do so?

If we went into a natural habitat where there

are many whales and dolphins and other marine mammals around,

then we could play them the sound

-and see if they do turn around from the sound.

-Yes, OK.

But we might have a slight problem if they don't listen

to the sound and turn away.

Yes. But you would engage the right team of marine biologists

who would be methodical about their approach to this kind of research

in a well constructed way and you would hope for the right results.

-Yes.

-Emily, you've kind of looked at the whole picture

and you have presented brilliantly,

clearly, and you have obviously been very well prepared

so again I thank you enormously, great presentation.

Thank you.

APPLAUSE AND CHEERING

I think my presentation went quite well and I gave it all I've got.

I said all I wanted to and I hope that's enough,

but really it is for Tom to decide.

Two excellent presentations there,

Emily and Tybalt really pulled it out of the hat.

Give them a round of applause.

Now though, I'm with our experts.

Andy, you work for a charity that tries to keep people

safe on the roads, do you think this is a good idea?

It does a lot to compliment existing cycle safety things we've got out

there like helmets, hi-vis jackets and road sense, things like that.

So, this will be another item that people can carry with them to help

keep themselves safe while they are out cycling, I think it is fantastic.

Paul, do you see problems?

I can certainly see the benefits of it used out in the country,

but within an urban environment

it has limitations. But the basis is there for a really good idea.

Ernie, what do you think about Tybalt's idea?

I thought maybe it might make someone complacent

if they have got this thing on the back of their bike

that's warning drivers, but, as he said, in an urban environment,

it does not really apply, it is for a rural environment

and I can see it there being a perfect way of warning people,

maybe quite a distance away, that you're there as a cyclist.

-Were you all impressed with his presentation?

-Yes.

-Very.

Brilliant. Let's talk to Emily's experts. Jim, what did you think?

I've done a lot of work with killer whales myself

and I've been around them when there have been seals nearby

and they have different sounds for different kinds of behaviours

and things, so you would have to be a bit careful about which sounds

you use to get the right reaction.

But, no, I think it has a good foundation for a great idea.

Annie, you work for the Wildlife Trust, a huge organisation.

What do you think about this idea and do you see any problems?

I think you need to test it out

and she mentioned if it didn't work initially you are a bit stuck,

but you can really fine tune how it works.

And that way they are not going to get used to it.

But it is a fabulous idea and it would go really far, definitely.

Great advice there. I hope Emily is listening.

Steve, you work for an organisation

that tries to rescue wildlife and sea life.

It is fantastic to see something come to the final

that looks at conservation as well,

and for somebody so young to have an idea

that a lot of scientists much, much older haven't come up with yet.

So it has a great potential.

Great comments from the studio experts,

but who will win the My Genius Idea final?

Will it be Tybalt's bike bleeper idea

to alert car drivers to cyclists?

The technology had been thought out and had been

tested and proven in the real world

and that enabled him to answer my questions and concerns completely.

Or Emily's marine mammal protection system?

The testing in the wild is a big factor in the sense of the unknown.

We don't know how the behavioural characteristics of marine mammals

will respond to this idea.

We have heard excellent presentations

and what the experts think. More importantly, what do you think?

It is so close. It's like a photo finish,

but the presentations have been really useful in helping answer

any outstanding questions that I've had so it has been really good.

I guess you must have come, as difficult as it may have been,

-to a final decision.

-I have, yes.

OK, Tom, if you'd like to take a seat.

I'll welcome in our two young inventors for the last time.

So there is nothing more they can do now.

They have both spent time developing and testing their ideas.

They have pitched to Tom for the last time,

but who has won the My Genius Idea title?

It is decision time.

Tom has made a final decision.

So, Tom, it is over to you. We want to know who has won My Genius Idea?

You both presented original ideas

with invention stories inspired through your personal experiences.

You've both taken the advice of experts,

you've understood the technology,

improved the ideas through development.

You've both clearly communicated the benefits of your ideas.

You've both impressed and inspired me, that's for sure.

So it has been a very difficult decision to make,

but I have made my decision,

and the inventor and winner of My Genius Idea is...

Tybalt.

APPLAUSE

Tybalt. Go and get your trophy.

Well done, my man. Very, very well done.

And this is for you, sir.

Be very, very proud of yourself.

Well done.

Well done. Emily, commiserations.

Tybalt. So you won.

I never thought I would get this far and I thought Emily did really well.

It has been a great experience.

Round of applause for My Genius Idea winner, Tybalt.

My Genius Idea runner up and great finalist, Emily.

So we have our winner.

And it was Tybalt. A big thank you to Emily who came so close today,

but for now it is Tybalt who can celebrate his success.

Thank you for watching My Genius Idea

and from all of us, goodbye for now.

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