Ghoulish Souvenirs - Edinburgh Trade Your Way to the USA

CBBC is on the hunt to find Britain's best young traders.

We've scoured the country

to find the next generation of budding entrepreneurs.

They need to know how to buy, how to sell

and how to close that deal.

Everything must go!

From more than 1,500 applicants

just 14 teams have made it through to the heats.

Now the battle begins in Trade Your Way To The USA.

They'll each be given £75 cash and a tough trading challenge.

They must decide what to buy...

-Which trick draws the best crowd?

-This one.

-Boom!

-SHE GASPS

-..negotiate the lowest price...

-What would you say at 20p a nose?

I'd say absolutely no.

..and then sell, sell, sell!

Come on, guys!

Two pounds! Two pounds for these!

Roll up!

-THEY SHOUT

-One more!

The team that makes the most money wins the challenge...

60, 70...

£70.

And a place on our all-important leaderboard.

Only the top four teams go through to the semifinals

and only one of them will be crowned

Britain's best young traders...

in Trade Your Way To The USA.

Please buy!

Trade Your Way To The USA is back and it's tougher than ever.

Today some of Britain's best young traders will be tested to the max.

Let's meet the two teams who dared take our challenge.

It's Team Adder versus Unfinished Business.

ALL: We're Team Adder and we're going to trade our way to the USA!

12-year-olds Jasmine, Oliver and Holly all live in St Albans.

They're one tightknit team.

Oliver is the team leader and head salesman.

Get your cookies, 12 for five pounds!

He's picked up plenty of trading techniques

helping out on his mum's market stall.

You name it, I can sell it.

And his mum's tasty treats have given him a real hunger to win.

These cookies are pretty sweet but nothing is as sweet as victory.

Friend Jasmine doesn't like losing.

I do my best in every performance and sometimes it goes my way.

She's been competing since she was three.

I'm going to send our competitors into a spin.

And then there's Holly, a force to be reckoned with.

When you're against Team Adder

it's downhill all the way for the opposition.

A word to our opponents -

we're in it to win it and that's snow joke.

So, the competition better watch out,

these slippery sellers are coming for you.

ALL: We're Team Adder and you're our prey -

watch out, we'll blow you away!

ALL: We're Unfinished Business

and we've got what it takes to trade our way to the USA!

Best mates Luke, Matty and James come from Surrey,

where they run a very fruitful business.

We collect our jam jars and our apples from our neighbours for free.

We buy a bag of sugar for 95p.

Then we make it into lovely applesauce - mmm, yummy!

ALL: And then we sell it for loads of money!

Team leader Luke definitely means business.

The other team better watch out because I always deliver!

Precision is maths mad Matty's middle name.

He's convinced he'll have the winning formula.

I've calculated that we have a very high chance

of wiping away the opposition.

Last, but by no means least, is super sporty James.

I'm always in it to win it. I train hard to be the best.

And Unfinished Business have a message for their opponents.

# Our name is Unfinished Business And we think we're pretty good

# We tried our hand at car washing and selling jars of food

# We want to earn some dosh because there's always a deal to be done

# Oh our name is Unfinished Business

# And we won't give up until we've WON! #

So, it's Unfinished Business going head-to-head against Team Adder

but you will prove to be the best traders?

The team that takes the most money will win the challenge

and only they have a chance of trading the way to the USA.

The teams have arrived in Edinburgh

with no idea what the trading challenge will be.

HE MOANS

WICKED LAUGHTER

What they do know is that they must win

to stand a chance of competing in our USA grand final.

Welcome to Edinburgh Dungeon.

I hope you're not scared of the dark

because I've brought you to one of Scotland's scariest attractions.

Tens of thousands of people visit every year

spending thousands of pounds on spooky souvenirs.

Your challenge is to sell ghoulish get up to the visitors.

Frightening face paint to fake blood,

vampire teeth to rubber rats.

First you've got to buy your ghostly goods,

negotiate the lowest prices and then sell, sell, sell.

The team that makes the most money wins the challenge.

This is your trading fund.

Unfinished Business, Team Adder, I've given you £75 to trade with.

Are you ready?

ALL: Yes!

Let's buy.

The battle is on. The teams have £75 to spend.

Buying the right products now is crucial to winning this challenge.

'Unfinished Business, Team Adder,'

before you even start thinking about selling a product

you first have got to understand exactly what it is you're selling.

My top trading tip is to ask as many questions as you can

to get that vital information about the product.

The team that ask the most questions

has got a real chance of winning this challenge.

Here are your note pads.

-Are you ready?

-ALL: Yes!

Don't get spooked, let's go!

Jane has 29 years experience dealing in ghoulish goods.

The teams have just 15 minutes

to learn all they can about her products so every question counts.

So, what scary product is the most popular here?

Well, our very best seller would be this.

This is a joke blood product.

We order thousands of those in and very often we run out.

That's an excellent opening question from Ollie,

"What's your top-selling product?" Well done, get in there!

What is the best one for children? SHE MOUTHS

Something like this, which is spider rings.

Great for party bags.

I think simple things are quite good.

Something like this mask, you could pop that on

and that'll make, sort of, an instant change to somebody.

'This is a great bit of advice.

'Demonstrate what you're selling, it'll help you no end.'

Do you want to have a go?

THEY LAUGH

-'Well done, James, that's the idea!'

-How much are they?

-I'll just check for you.

-'Great question, Jas.'

This is fundamental.

You've got to find out how much things cost

and how much you can sell them for. Well done.

-They retail at £2.50.

-OK.

OK, teams, your time is up. Jane, thank you very much for your advice.

You've seen the products, you've heard all about them.

'It's time to decide what they're going to buy.'

The teams must spend their £75 wisely to be in with a chance

of winning and trading their way to the USA.

-How many of those clubs?

-I reckon, like, two.

-How about masks?

-Definitely.

-I quite like these.

I thought they were quite a good idea.

If I was doing this task I would have gone for loads of multipacks.

The beauty of these products is you can split them up

and charge for individual pieces - an easy way to make loads of money.

-These spider rings?

-If we open the packet and sell them separately.

-Like, 20p each.

-20p each?

'Well spotted, Holly. So, what else are they planning?'

What takes your fancy?

Well, we're thinking we need to get three strong objects,

such as the masks, the clubs and the spider rings,

and try and sell lots of those,

rather than doing lots of different types.

'I couldn't have put it better myself.'

What's your strategy for your negotiation?

Well, we're going to ask straightaway for possibly 50% off

and try and get as much as we can.

Well, it sounds like you've got a plan. Are you feeling confident?

-ALL: Yes.

-Good luck in your negotiation, I'll see you later.

'What about Unfinished Business?'

-Five.

-Five?

-Five.

-We need to get, like, 15 of them.

-10, 15?

-15, I reckon.

-I reckon some of the teeth. Like, 10 of them. Six of them.

-Yeah.

0K, Unfinished Business,

have you got prices for absolutely everything you're going to buy?

-No.

-So what happens if the pricing that you're thinking

is not the pricing that...?

-We would, like, adjust it.

-Haggle it down.

-Are you feeling confident?

ALL: Yes!

CAT MEOWS

So, Unfinished Business reckon that by providing their customers

with a lot of choice, that'll bring in the money.

But Team Adder have gone for a different strategy,

focusing on three products,

because they reckon that'll bring in the cash.

But it's down to who can negotiate the best deals

for their ghoulish goods.

With their spooky stuff chosen, it's time to negotiate with Jane.

They have to haggle hard for the best prices now

so they can make the most money tomorrow

and stand a chance of trading their way to the USA.

It's Unfinished Business first.

The boys' strategy relies entirely on bargaining Jane down

to their prices.

Unfinished Business, what would you like to buy?

How much is the blood?

-I could let you have those for £1.26 a unit.

-£1.15.

-It's £1.15.

Yeah, £1.15.

Unfinished Business have got a clear plan of what they want to buy.

They're quite cheeky and they're very adamant. Good start.

-£1.15 each - that's a deal.

-Yeah.

Right. Yeah, go on then.

-Next product.

-Spider rings.

-The rings, yeah? This bag?

-Yeah.

-99p a bag.

75.

-If I can get you up to 80p, and I'm doing you a good deal at 80p.

-79.

-I could change my mind here.

-79.

-80p.

Oh, the boys are really pushing their luck.

My advice to them is - don't push your luck for a penny.

Keep the relationship, it's more important.

I could change my mind, it could go back up to 99 here.

-0K, 80p.

-80.

-Thank you.

How much is the mask?

-There's two different styles, yeah?

-Yeah.

-We want five of each.

-I could sell to you for £1.65.

-That's £16.50.

-Could we have it for £15.50?

-£15.50 for the 10, yeah?

-Yeah.

Yeah, I'd be happy with that.

'The boys negotiated well. Now it's time to seal the deal.'

Right, shall we go through what we've ordered?

I didn't realise we had to write it down.

-Have you not written down the prices that we agreed?

-No.

-No.

I can't believe this.

They have not written down a single price they've negotiated with Jane.

I don't know what to say.

Do you know how much you've spent in total?

We actually have no idea.

I could sort of make the prices up from here.

I'm not going to do that, cos I'm quite fair, yeah?

-So, do you want me to run through what we've spent?

-Yeah.

'The boys have had a lucky escape... this time!'

-I think we had a deal at 75. Should we leave it at that?

-Yeah.

-Good.

-Thank you.

-It's a pleasure doing business with you.

Oh, it's been a pleasure(!) Just wrap that up, then? Thank you.

'Unfinished Business almost finished before they'd even started.

'Next up, it's Team Adder.'

You've seen all the products, Team Adder,

what would you like to buy?

We would like to buy the spider rings.

-How much will you be selling them per pack?

-99p.

If you do it for 80p we'll put the order up to three.

If we split the difference, say 85?

-Yes, please.

-Yeah?

-Yeah.

-85.

-We would like to purchase the clubs.

-I could sell them to you at £1.99.

-Would you be able to do them...

-£1.20.

-..for £1.65?

No, I could do them at £1.85. I can't go any lower than that.

Not even £1.84?

No.

-£1.85.

-£1.85. You've got a deal.

'Ollie was cheeky but knew how far to push his luck.'

We'd like to purchase 20 masks.

Quantity-wise, I'd be able to offer you 14.

How much would you be selling each for?

Um, £1.65.

-Would you be able to do the masks at £1.50 maximum?

-Yeah, £1.50.

-And you'd be taking?

-All of them.

-All 14.

-Go on, then.

-Thank you very much.

'Team Adder got a better deal than Unfinished Business on the masks,

'but now they've got a real problem.'

They've come in with three products they want to talk about,

and Jane hasn't got the stock.

They're in a real dilemma. They've got to think on their feet.

-How many teeth do you have left in stock?

-20.

-And how much are they each, sorry?

-£1.99.

Would you put each down to £1.50?

-If you took all 20 I could do them at that for you.

-Will we sell 20?

-I don't know.

-I could do them at £1.85 for 15.

-I think we should just take all 20.

-Just take all 20?

-Yeah.

-20 times...

-£1.50, was it?

The problem is, when you limit yourself,

you end up buying something you don't want.

And, in this case, it's the teeth.

Have they bitten off more than they can chew?

Are you happy with that?

-Yes.

-Yes.

Good.

'Team Adder had to think on their feet,

'so went for more stock than planned.'

Nice doing business with you.

'In addition to their masks, clubs and rings,

'they ended up spending £15 on 20 pairs of werewolf teeth.

'They've now got very similar stock to their opposition.

'The boys were lucky that Jane was keeping track of their deals.

'Unfinished Business managed to walk away with their full list

'of products, including the masks, clubs and spider rings.'

Well, what an exciting end to the day.

Both teams have bought incredibly similar products,

so it's simple - the team that sells the most products

at the best prices tomorrow wins the challenge.

'Today the competition hots up, as Unfinished Business go head-to-head

'with Team Adder. Both are desperate to win,

'because a win today keeps them in with a chance of competing

'in the Trade Your Way To The USA grand final and becoming

'Britain's best young traders.'

Good morning, Unfinished Business.

Good morning, Team Adder.

You're here at Edinburgh dungeon,

one of the city's most popular tourist attractions.

In one hour, the doors will open,

letting in hundreds of potential customers.

You have two hours to sell your ghoulish goods.

Remember, the team that makes the most money today wins the challenge.

And only they are still in with a chance of trading their way

to the USA and becoming Britain's best young traders. Are you ready?

-ALL: Yes!

-Let's set up.

'The teams need to get ready for when the dungeon doors open.

'Every sale will get one team closer to the USA.

We look at the retail prices

and decided where we think they should be.

'They also have a USP -

'that's a unique selling point, to you and me.'

If you want to have scars on you, it's one pound for, like,

one of us to put scars on you.

So, instead of you trying to do it yourself.

'£1 per scar when they only paid £1.15 for a whole bottle of blood?

'That's a great game plan. Will it pay off?'

-Are you feeling confident?

-Yes.

-OK, good luck.

-Bye.

-Thanks.

'What about Team Adder?'

OK. Holly, can you tell me the prices of your goods?

-Teeth are going to be £2.99.

-How much did you buy them for?

-We bought them for £1.50 each.

-OK. And the rings?

-We got them for 20p each.

-20p each for the rings.

'They bought the rings in packs of 30 for 85p,

'so they could make a great profit here.'

-All right, so you're happy and feeling confident?

-Er, yeah.

'With their stalls set and the doors about to open,

'it's time for this battle to begin.'

Teams, your stalls are set. Are you ready?

ALL: Yes!

Three, two, one - get trading!

HORN SOUNDS

'Unfinished Business plan to start selling inside.

'But Team Adder divide up, leaving Ollie at the stall

'while Jas and Holly go outside.

-'We have masks, teeth, some spider rings.

-I'll have a spider ring.

-Thanks very much.

-Thank you.

That was good.

Yeah, except we only made 20p.

'Every penny gets you one step closer to the States, girls.

'But down in the dungeon, how are the boys doing?'

-Hello. Are you interested in any products?

-Go on.

-Yeah, like blood...

-Scars.

-Masks?

Do you want to buy any, like, masks or blood from us?

-Er, no, we're OK, thank you.

-So it's not going well.

-Are you interested?

-No, thank you.

Oh, my word!

Unfinished Business just had loads of customers walk past their stall

and they didn't sell a single thing.

They've really got to do better than that.

Why didn't you sell there?

-Cos they didn't buy it.

-No, guys, listen.

You are selling scary products.

You've got a couple of rings on, that's fine.

Luke, what are you wearing to show people what the products

you're selling, you know?

And it's a scary product.

If I got a customer down there, I'd be like, "Raaar!" Make it fun!

Put some energy into it! Come on!

Are you interested in any products? Mwa ha ha ha ha!

Well, I suppose I'll get some fake blood.

'It's not long before the new approach starts to pay off.

Oh!

SHE LAUGHS

They're 40p.

-Thank you so much.

-Thank you.

-Go on, then, give me a mask.

-OK.

-Thank you.

You can have one to scare people off with.

Oh, thanks. That means my face isn't scary.

Unfinished Business are racking up those sales,

including a mask for £4. That's a profit of £2.45.

We feel better about approaching people now,

because we took Saira's advice.

'It's one hour in and, down the corridor,

'Team Adder have run into trouble.'

-Would you be interested in buying any of our...?

-No, no thanks.

-Are you sure?

-Yes.

-Would you like one of these ?

-No, thanks.

-Are you sure?

-Yes, thank you.

No-one wants to buy.

If you want customers to be really excited about your product,

then sell with all your passion,

because if you don't love it, they won't.

If I was a customer and you were trying to sell that to me,

I'd just walk right by.

You need to understand what you're selling

and you need to get your hands out of your pockets

and you need to get some energy into your sales pitch.

You've got to change your game plan.

-Thank you.

-Thank you.

And it's started.

'Well done, Jas. Selling is all about positive attitude.'

-We could give you eight for a pound.

-Oh, yeah - bargain.

-'In minutes, it's paying off.'

-Fearing is here.

'But Team Adder still have 20 pairs of teeth they didn't really want.

'There's only 30 minutes left to shift them.

'I just hope this isn't their downfall.'

Selling is not easy and, in business,

things don't always go according to plan.

But you can't afford to let things get you down.

Pick yourself up and improve that performance.

What would you like? We have masks, clubs, werewolves' teeth.

-Can I have some scary werewolves' teeth?

-OK.

-Thank you.

-Thank you very much.

-Thank you very much.

-Cheers.

Yay. Now I'm happy.

-Hi, guys. How's it going?

-It's going really well.

-We sold some more.

-Yes!

Well done! High five! What did you sell?

We sold teeth and a lot of spider rings, like, 10 of them.

You know, I can see a change in you already.

You're more passionate and enthusiastic. Keep it up. Well done!

-Thank you.

-See you later.

-Bye.

Only 15 minutes left and both teams are going for it.

Look at that mask.

-Raaar!

-Raaar!

-Raaar!

Oh, hello. Want to buy anything?

Got the bouquet, if you're going to get married.

-OK, well, I'll take one of your masks.

-Thank you.

-That's three pounds.

-Thank you.

-Thank you.

Can I take some teeth?

-Oh, teeth.

-That's three pounds.

-OK.

-Thank you.

-Thank you very much.

-Bye.

-Bye.

'Great work, boys. They've really understood that engaging your customers

'will get you those sales.'

-Thank you very much.

-Thank you.

'With just five minutes left, both teams slash their prices.

'There are times in business when some profit is better than none.

Would you like to buy any scary souvenirs? They're on sale now.

-Are they?

-That would be £2.50.

-Thank you very much.

-Thank you. Bye.

Just put them on sale, just got teeth sold. Boo-ya!

'Time's almost up.'

-We have masks.

-They're discounted because we've literally got,

like, 10 seconds left.

-A pound?

-Yeah, thank you. There you go.

-Can you do a deal with them?

-We've got eight boys.

-Yeah. We have the eight werewolf teeth, if that's OK with you.

-Yes.

-Would you like werewolf teeth?

-Yes.

-I can give you them for 15,

so that'd be two free.

-That was the best sale of the day.

-'Well done, Team Adder.

'They've finally shifted all those nasty gnashers for £15,

'a profit of £3, and just in time.'

Stop trading.

HORN SOUNDS

Unfinished Business, give me your cash box.

-Good luck.

-Thank you.

Team Adder, can I have your cash box?

-Good luck.

-Thank you.

You don't realise how hard it is until you're actually doing it.

Let's just hope the other team didn't do as good as us.

THEY LAUGH

-Oh, finally.

-I don't know if we've done enough, though.

Oh, I hope so, though.

'They came...

'..they sold...

'..but only one team has conquered.

'Is it Unfinished Business

'or Team Adder who have made the most cash

'and are in with a chance of trading their way to the USA?'

This is Edinburgh's Merchant Hall.

Some of Scotland's greatest traders have done their deals here,

so the perfect place to find out

which team has won today's trading challenge.

Remember, 1,500 young entrepreneurs applied to be on the show,

but only 14 teams made it through,

so you've got to be very proud of yourselves.

But only one team can win today's trading challenge,

and that team will still have a chance of trading their way

to the USA and becoming Britain's best young traders.

The money has been counted.

Unfinished Business...

..you took...

Twenty-four pounds...

..and twenty-eight pence.

Team Adder...

..you took...

-£28.09!

-Yes!

Congratulations! You are today's winners.

'Team Adder are today's champions

'and in with a chance of competing in the USA.

Thank you, Unfinished Business.

Two great teams, but well done, Team Adder.

We're feeling ecstatic.

-We were actually really shocked.

-In a good way.

-Yeah.

The last sale that we made, of the eight fangs, made us win, really.

If we didn't have that, we wouldn't have won.

-I think we need to thank the boys that bought the fangs.

-Yeah.

Thank you.

If we make it to the semi-finals,

I think the other team better watch out, because Team Adder's about.

Well done, Team Adder, and I hope you do well in the competition.

I've got one last thing to say....

Our business is still unfinished.

Team Adder, congratulations. You are today's winners,

and that earns you a place on our leaderboard.

Team Adder's £28.09 puts them below yesterday's winners, DNA.

But will it be enough to keep them in second place?

Because only the four teams that make the most money go on

to fight it out in the semifinals.

Both teams have demonstrated that selling isn't easy.

Not all customers will want to buy your product.

But, with self motivation and persistence,

you can turn any situation around.

Well worth remembering if you want to trade your way to the USA.

Next time on Trade Your Way To The USA, two more teams do battle.

-Start trading!

-HORN SOUNDS

It's all for you lovely customers that come to this stall.

-They're so busy that I can't even go in.

-We might even sell out of that.

Never settle for anything but more.

Subtitles by Red Bee Media Ltd