Snack Attack The Apprentice USA


Snack Attack

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-Previously...

-For this task, you will each run a hotel and spa for dogs.

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You will be visited by Cesar Millan.

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Yes!

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'On the men's team, project manager James

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'dealt with insubordination from David.'

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BLEEP!

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Dave. If you mutter something like that under your breath again, you're benched.

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'On the women's team, project manager Tyana's decisions were questioned.'

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My mom has a salon. I worked the front desk for 15 years.

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I think I really belong at the front desk.

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I was thinking I could take up reception.

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Tyana does not want to give me a responsibility

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where I'm going to shine. Screw her. It's time for her to go home.

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'The next day, celebrity dog trainer Cesar Millan came to visit.'

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We spend...

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We installed some webcams as well,

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-so that the owners can actually...

-Yeah. Right.

-We'll...

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Too many leaders in one pack creates conflict.

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'The women showcased their creativity.'

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-We came up with Tailwag Tuesday.

-Uh-huh.

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-And then we attach their photo at the end.

-Ohh.

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'When the results were announced...'

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As far as the women are concerned, they absolutely loved what you did.

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'..the women celebrated their second straight victory.

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'Left to face Mr Trump, Steuart called out David.'

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-I am offended for what happened with David. Not appropriate.

-Insubordinate.

-Yes.

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'But the team targeted their project manager.'

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James was a poor leader through and through.

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'And Wade made a promise to Mr Trump.'

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Fire James, and I'll step up as a project manager to manage the next task.

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'In the end, it came down to leadership.

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You really lost because of your project manager. James, you're fired.

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I have an issue with Dave,

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and I'll bring it up to him if he comes back here.

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-What he did was disrespectful to the team.

-I agree. And I said...

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He can hold that against me or not. But that was a team issue.

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David condescended James in front of our client and I called him on it.

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That was really one of the main reasons why we lost.

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I have absolutely zero respect for that guy.

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Oh, my God!

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You're Captain Offensive,

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and you throw me over the bus for mumbling something?

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Well, let me...let me tell you... If you don't want to listen to me, then you can't...

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No. No, no. That was BS.

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Steuart rubbed me the wrong way in the boardroom.

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I was very unhappy with the things he said about me,

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and I don't take disrespect very well.

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In the boardroom, I said I will step up as project manager and bring us to a win. I want it,

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but I'm not going to step on your toes either.

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-OK, man. Are you going to be upset if I take it?

-No, I'm not. OK.

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I already knew I was going to be project manager.

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But when Wade comes back after getting drilled in the boardroom,

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he was extremely motivated when he said, "Guys, I really think I'd be a good project manager.

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"I would really like to be the next project manager."

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It was just wimpy and weak.

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-OK. As long as you're OK with it.

-All right, man. I'm good with it.

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I respected Clint. You know,

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I'm not going to create problems

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before we even step into a task

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and go into a task with bad feelings. So this task, win or lose,

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falls on Clint.

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MUSIC: "For The Love Of Money" by The O'Jays.

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Hello, Mr Simmons. My name is Tyana Alvarado.

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-Tyana. Nice to meet you.

-Nice to meet you.

-Have a seat.

-Thank you so much.

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My reward for being the winning project manager was getting to meet Russell Simmons.

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'Mr Simmons is one of the most powerful entrepreneurs that exists.'

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He basically has his hands in almost everything,

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from clothing to music to management.

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-You have every opportunity. You're breathing the same air as the billionaires.

-Mm-hmm.

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-First thing you do is you write down a plan.

-Yeah.

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And you put together something that's inspiring, that you think you could sell somebody.

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-Second thing you're going to do is start to execute on it.

-Mm-hmm.

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And you get the people who like your idea to support your efforts.

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-And this is how every business has started.

-Right.

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My favourite thing that he said was that I'm breathing the same air that the billionaires are breathing.

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And it just puts into perspective, really,

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how we're all the same and it's just a matter of what you make of yourself.

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-Tell Donald I said hello.

-I will, Mr Simmons.

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Wait, wait. Come back. This was given to me for you. It's from Donald.

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-Oh.

-All right? Take it.

-Thank you so much.

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Good luck to you. All right.

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'On my way out, Russell handed me this envelope from Mr Trump.'

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"Calvin Klein has very generously rewarded you

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"with a 10,000 gift card."

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To have 10,000 to go shopping and have professional attire

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and buy my winning dress for the finale!

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It's such a wonderful gift.

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Good morning.

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ALL: Good morning, Mr Trump.

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The popcorn business is a big business.

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17 billion quarts of popcorn are sold each year.

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And one of the biggest and brightest

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of all of these companies that make popcorn

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is called Popcorn, Indiana.

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We have with us Hitesh, the CEO.

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What Popcorn, Indiana offers

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is great-tasting, 100% all-natural snacks.

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Even though we're growing so fast, we want to make sure

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we reach out to all of those who are still missing out.

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And that's where the internet comes in.

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So your task today is to create a guerrilla-marketing stunt

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that you will make into a video.

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The winner of this task will have the video

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that has the best potential to go viral. Good luck.

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-ALL: Thank you.

-Ivanka, who are they going to be working with?

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You'll be working with Charlie Todd. He's one of the hot shots of the viral-video world.

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And he's actually staged an event right here in Trump Tower.

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Men, who is your project manager?

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-I am, sir.

-Clint?

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Wade felt like he thought he'd step up, but this had been decided before, so...

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'Last week, we lost because we had a horrible project manager,

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'and I saw the guys around me giving up.'

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This week, I'm the quarterback, and we're going to get there

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because I'm leading us there.

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Ladies, who is your project manager?

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-It's me, Mr Trump.

-Oh, Mahsa.

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I'm an assistant district attorney in Brooklyn.

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They keep letting people go, and I have a caseload of about 150 cases.

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What if there's another round of cutbacks?

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I'm going to change my position in life, and I will stop at nothing to win.

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You know, you have a disadvantage in this case

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because I can see the way this guy likes popcorn.

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So good luck.

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-Let's see who does the best job. Thank you.

-ALL: Thank you, Mr Trump.

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First of all, you guys, I'm going to be very bossy.

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-Don't take anything personal. Let's just win.

-We get it. It's fine.

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'The task is to produce a video'

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of a guerrilla-marketing stunt to promote Popcorn, Indiana.

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I'm going to be a very strong project manager.

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I'm here to be the boss.

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-We have to find out who their target market is.

-They're very wholesome.

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It's from Indiana. Indiana's Midwest, guys.

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Popcorn, Indiana is a very wholesome company,

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so nothing vulgar, something fun.

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-Hey, guys. How's it going? I'm Charlie.

-I'm Liza.

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So, Improv Everywhere is a group that I started.

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We're very well-known for events like getting 200 people to freeze in place in Grand Central Station.

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'Charlie Todd is the expert in making these crazy, zany videos'

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that have generated an enormous amount of hits on the internet.

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So he really gave us some tips on what people are interested in seeing on the internet.

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-What has been successful for you?

-You want to cause a scene.

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You know, you've got to grab them immediately, right?

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You have to give them a reason to stick around and watch your video.

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All right. This is from the no-pants subway ride of 2009.

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The basic premise is, you're sitting in a subway car

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and somebody walks in in their underwear, and then all of a sudden,

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there's more people in the subway car in their underwear than there are in their pants.

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The video has over two million views on YouTube.

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That's great. It's so simple.

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It's got to be un-staged. It's got to not be contrived.

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We got to get out, and we got to make a scene.

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We had to go big or go home.

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Everything on the internet is humorous.

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I think humour's the way to go.

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So you eat it, and then you turn into something fresh?

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-Yes.

-An old couple getting fresh with each other. In a movie theatre.

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I know what viral videos are.

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It's something that, when someone watches, they think it's so funny

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that they have to forward it to all their friends.

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This is nothing like what a viral video is supposed to be.

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I just want to keep reminding...

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This is supposed to be a huge, like, outdoor kind of stunt thing.

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-A movie theatre is closed in.

-Well, we'll do different things.

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Like, the family's all on a road trip in the car, everyone's bored,

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and then all of a sudden, they start eating popcorn, and it's a party.

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But we can't get... We're not going in a car. It has to be... Honestly, guerrilla is, like, some huge scene.

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Not three scenes. One huge scene.

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Tyana spent the whole morning complaining,

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but she wasn't offering any substantive ideas.

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She spent more time complaining than she did contributing,

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and we were all sick of hearing it.

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Can we go to a gym and, like, have everybody in, like, tuxedos or, like, formal gowns?

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Or what if you're eating? You're on the Stairmaster,

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-and you have, like, a full, like, bag of popcorn.

-That's good!

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And you're just like, "Whew!"

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'We wanted to have this quirky idea'

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of having somebody working out hard in the gym while eating a snack.

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I think it's funny as hell!

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'And I think that it's a funny, unexpected way to advertise popcorn.'

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You three, you guys...in charge of getting all the supplies

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-and getting back here as soon as possible.

-Why all three of us?

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-What do you mean?

-There's a lot to carry.

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There's a lot to carry.

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Tyana, Liza, and Poppy

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weren't really contributing

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as much as the other girls, so I decided to send them

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to go take care of the outfits and come back.

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This is what I think.

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We get a public place, get two guys to start having a popcorn fight.

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And then it escalates into two... then three and four and eight.

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And people start running out from everywhere, throwing popcorn.

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And then people just start hitting each other with the bags of popcorn. Just go "boom"!

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Like, hit people in the face.

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It sounds like it's a company that we don't want to push the envelope too far. That's what I got.

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I'm a little concerned that...

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kids are always on the internet looking at viral videos.

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This is a kid-friendly task. This is a little bit too in-your-face.

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I don't know if I want my kids seeing people getting hit over the face with a bag of popcorn.

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I like it culminating in a big fight.

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I like having the small deal escalating into a final scene, big fight.

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I could lose a tooth on this bagel.

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We all loudly together on cue... "Share some!"

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Then we all start throwing popcorn at each other.

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The entire centre of my tooth just came out.

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'I was eating'

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and a bagel piece took half of my tooth out.

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We have the individual fight scenes.

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So, I have half a tooth in my face right now

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and a hole down to the root.

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My tooth just came out. Is it OK if I go and do it right away?

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I got your back. I got your back.

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-Get it taken care of.

-Later, bro.

-Feel better.

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David has a tooth emergency. His tooth just fell out. He's going to get it handled.

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-Take care, man.

-Yeah, go get better.

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'If I had broken my tooth off, I would have still stuck around.'

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He could have gone to the dentist the next day.

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If you're only missing half a tooth,

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so be it. Respect the team and get the job done.

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If we do lose, David is just a goner.

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But I will be overjoyed that he's not there.

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All right. I'll hurry back as fast as possible.

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I hope the other girls aren't upset, like,

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"Oh, we've just been running errands all day. We're not in the van." Whatever.

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The task is to produce a video

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of a guerrilla-marketing stunt to promote Popcorn, Indiana.

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I decided that Liza, Tyana, and Poppy weren't going to come on

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and help creatively with the task,

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because it was supposed to be a collaborative effort

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with the entire team.

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To cut them out completely, they're going to be like,

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"This is no ownership of mine."

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-Right. I agree.

-OK.

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So, I'm Mahsa. I'm going to be directing this. This is my team.

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The actors that are not in gym clothes,

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you're going to go with this lady, the blonde right here.

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We had 20 extras, and they needed to act out

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holding the popcorn and working out

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and they also needed to act out the reaction

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to the person who was working out with the popcorn.

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-Got it. OK.

-You got it?

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'Liza, Poppy, and I were shopping,'

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'so we have no idea what was discussed or anything'

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while we were gone.

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OK, so, now you guys are helping with the creative.

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They're going to take care of the food and the stuff and you help with creative.

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'When we got to the gym,'

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strategically, Mahsa probably realised

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that she wasn't giving us enough responsibility to pin on us,

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so she quickly changed it

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and tried to give us the creative part.

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So, she wants you to have one of these cams.

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And you just turn it on here.

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Essentially, we're just told,

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"Grab the flip camera and record."

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So if we failed in that responsibility,

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she could use that as an excuse to bring us into the boardroom.

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Action!

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Beautiful!

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We're going to film two. We're going to film them walking

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and, like, holding hands and kind of gazing in each other's eyes.

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And then we're going to film another one.

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'We wanted to be outside so we could generate the biggest scene.'

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What better place than the heart of Manhattan, Fifth Avenue,

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right out in front of Trump Tower?

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I want you to run from behind and just whack him.

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-It's going to be right here.

-Do you want him on the outside?

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I want him on the outside.

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I need you to swap positions. I need you to be on the outside.

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What we decided to do was

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have this prankster... instigate a popcorn fight.

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Three, two... Action!

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Aah!

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So, basically, I run around and harass six different groups of people

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and ultimately got them involved in a popcorn fight.

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And cut.

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Perfect. Great job, guys. That was fantastic.

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-Hello, Ivanka.

-How's it going, project manager?

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-Thank you for coming to see us. It's going very good.

-I didn't have to go far.

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-No, we did this for your convenience.

-So, what's going on?

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-We're trying to have a huge... like, a pillow fight...

-OK.

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..to stop traffic, to have everybody looking

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and popcorn flying everywhere.

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I don't necessarily see this viral video as catching ablaze on the internet.

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I think it could be funny if executed well. I just don't know if it has the potential to be hilarious.

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Let's go ahead. Let's get everyone else informed.

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Keep going. Come on. Really work out.

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Really work out, sir. Come on. You can do it, Matt.

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Now get a wide shot.

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He's going to be working out and eating popcorn at the same time.

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And it's just catching the reactions.

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Mahsa seems to be doing a great job.

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I mean, she really looks like what I would imagine a director would be doing.

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Go. Start working out.

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-Get a wider shot.

-Cut!

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You keep doing the same thing and you can tone it down a little.

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Just a little more natural and just grab it. And nobody else talk.

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'I see a couple of the team members seem to be a little bit MIA, a little bit quiet.

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-'Perhaps she's taking too much control.'

-Excellent!

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'But if she's the one making all the decisions,'

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it's going to be very hard for her to say someone else is at fault.

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Very good. That was great.

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Y'all walk back and stand, you know, right back here

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on the other side of this guy with the umbrella, right over there.

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Here comes the final scene.

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We've got our extras standing around in pouring rain.

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Don't shoot down. Shoot up if you can because I don't want

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any wet popcorn on the ground.

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And you look around, and we're already drawing a huge crowd, even before we ever start.

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So I was pumped. I was happy.

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Roll it. Three, two, one!

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Action!

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Hey!

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Whoo!

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Yeah!

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What's more fun than shutting down midtown Manhattan

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in front of the Trump building!

0:18:010:18:03

And if this thing doesn't go viral, then there's no such thing as viral.

0:18:030:18:06

ALL: Share some!

0:18:060:18:09

If we fail, it was purely because of the concept

0:18:090:18:11

and purely because Popcorn, Indiana

0:18:110:18:13

doesn't think that it was too funny to be hitting people over the head

0:18:130:18:16

with a bag of popcorn. I think it was a huge risk

0:18:160:18:18

and, win or lose, Clint took the risk.

0:18:180:18:21

Share some!

0:18:210:18:23

I like this take right here

0:18:270:18:29

where the guy gets hit in the face.

0:18:290:18:31

Yeah, this is fantastic. Watch this.

0:18:310:18:33

That's a good angle!

0:18:350:18:37

It's pretty in-your-face.

0:18:370:18:40

There's an audience of kids that we might be pushing the envelope with.

0:18:400:18:43

< That is awesome!

0:18:430:18:44

Yeah, that's good.

0:18:440:18:47

Yeah, yeah, yes. Right there. Let's get that whole thing.

0:18:470:18:50

It really worked out. This is phenomenal.

0:18:500:18:54

It's just so frustrating seeing the footage

0:18:540:18:58

that's being picked to be edited.

0:18:580:19:00

It's not funny. It's so boring.

0:19:000:19:02

I'm just going to say something.

0:19:020:19:04

If this doesn't work for us, we might just try to use something funny,

0:19:040:19:10

-something that people would click on.

-This is what's going to work,

0:19:100:19:13

and we have no time to change it.

0:19:130:19:15

We're going to pick the funniest thing that we have with all the footage.

0:19:150:19:18

There is no other way to cut this footage.

0:19:180:19:20

Tyana, the entire time, was saying that she didn't like

0:19:200:19:23

any of the ideas we were coming up with.

0:19:230:19:25

That's just so she could protect herself in the boardroom.

0:19:250:19:27

That's crystal clear to me.

0:19:270:19:29

She didn't contribute anything creatively to this task.

0:19:290:19:31

I'm not going back. I mean, right?

0:19:310:19:33

Let's make it work with what we have. It's the only thing we have.

0:19:330:19:35

Mahsa shut me down.

0:19:350:19:38

I want to tell her so much I'm on her side

0:19:380:19:40

and so I'm just watching us drown.

0:19:400:19:44

And it's so frustrating.

0:19:440:19:47

I just can't imagine us winning this task.

0:19:510:19:53

-Hey, Charlie. How are you?

-Good, Hitesh. How are you?

0:19:590:20:01

-Good.

-Ready to see some videos?

-Yeah. I'm excited to see them.

0:20:010:20:04

Excellent. So, the first one is the women's team. OK.

0:20:040:20:08

-Lunch-break Workout.

-All right.

0:20:080:20:10

What do you think, Charlie?

0:20:500:20:52

I think it's funny.

0:20:520:20:53

I mean, the general idea of eating popcorn while you work out, I think, is an absurd premise.

0:20:530:20:57

I mean, you don't obviously

0:20:570:20:59

typically see people eating while working out.

0:20:590:21:02

On the other hand, maybe they didn't go far enough with it.

0:21:020:21:06

From a brand standpoint, I think it's all about enjoyment and bringing the essence of the brand out.

0:21:060:21:11

So we'll see what the next one has...has to do with it.

0:21:110:21:14

This one's called Kettle Corn Chaos.

0:21:140:21:16

ALL: Share some!

0:21:390:21:40

ALL: Share some!

0:21:440:21:46

-"To be continued..." Wow.

-So there...there's more.

-Can't wait. Exactly.

0:21:530:21:59

-That one made me laugh. There was popcorn everywhere.

-Exactly.

-Something exciting is happening.

0:21:590:22:03

It's a little violent, you know.

0:22:030:22:05

-It is there's someone standing in the street...

-Very true.

0:22:050:22:08

..and somebody comes up and hits them with a bag of popcorn.

0:22:080:22:10

From a brand perspective, I don't know if you guys want to get across the message that,

0:22:100:22:14

-"If you like our popcorn, you'll go hit people in the face with it."

-Right.

0:22:140:22:18

-They're two good videos - you have a tough choice.

-We have a tough choice ahead of us.

0:22:180:22:21

Clint.

0:22:410:22:43

-Yes, sir?

-Do you think you won?

0:22:430:22:44

-I really do, sir. Yes, sir.

-Why?

-Concept.

0:22:440:22:47

You always say, "Go big or go home."

0:22:470:22:51

We decided to go big. And we wanted to make a spectacle,

0:22:510:22:55

and I think we did that.

0:22:550:22:57

-Anand, do you think you won?

-I am very confident that we won.

0:22:570:23:00

-What did you think of your project manager?

-I think he was excellent.

0:23:000:23:04

You know, after the first few weeks,

0:23:040:23:05

it was a breath of fresh air to have a leader like Clint.

0:23:050:23:09

Thank you.

0:23:090:23:10

Wade, why didn't you step up as project manager?

0:23:100:23:13

I tried to step up. And I told you I'd step up,

0:23:130:23:16

and I went in, and I...and I had a conversation with Clint.

0:23:160:23:20

Clint had said that he wanted to be project manager. I didn't want to go and fight

0:23:200:23:23

and get our team started on the wrong foot. And in the end, I thought

0:23:230:23:27

it was best for our team to stick to our plan. I'm stepping up next week.

0:23:270:23:31

Steuart, let me ask you a question. Was David a distraction?

0:23:340:23:37

David really wasn't there most of the project

0:23:370:23:40

due to a dental malfunction.

0:23:400:23:43

What happened, David?

0:23:430:23:45

A bagel split my tooth in half and I had to have it surgically removed yesterday.

0:23:450:23:50

A bagel did this to your tooth? This is New York. We have great bagels.

0:23:500:23:55

Seriously, how did that happen? What happened?

0:23:550:23:57

I had a root canal in the tooth,

0:23:570:23:58

and they put a temporary filling in it,

0:23:580:24:01

and they said it was good to go.

0:24:010:24:02

And when I pulled the bagel,

0:24:020:24:04

I pulled part of the tooth one way, and the other one stayed in. Ugh.

0:24:040:24:08

Are you in pain right now?

0:24:080:24:09

Sir, I am, but, you know, I'm here for a reason.

0:24:090:24:13

Steuart, did you have a better team without David?

0:24:130:24:15

I think we had an excellent team.

0:24:150:24:17

-Without David?

-Well, David wasn't there. So we had an excellent team.

0:24:170:24:22

And you think you won?

0:24:220:24:24

I'm very confident we won.

0:24:240:24:26

Mm-hmm.

0:24:270:24:29

How do you think you did, Mahsa?

0:24:290:24:31

I think we did excellent, Mr Trump.

0:24:310:24:33

That means you won.

0:24:330:24:35

Yes. I... No, no. I think we won.

0:24:350:24:39

-I don't know.

-That's a great answer.

0:24:390:24:42

-Brandy...how are we doing?

-We're doing great.

0:24:420:24:45

How do you think your team did?

0:24:450:24:47

I'm really confident in our video. I think it's excellent.

0:24:470:24:49

Do any of you feel that maybe you're not so hot in terms of your video, or do you really like it?

0:24:490:24:55

-Ohh. Ohh. Tyana.

-Shocker.

0:24:550:24:57

-Why shocker?

-Weakest member of the team.

0:24:570:24:59

-The who? The what?

-That's who should be fired, Mr Trump.

0:24:590:25:01

The biggest member of the team?

0:25:010:25:03

-And the weakest.

-Oh, the weakest?

0:25:030:25:05

Well, that's a pretty tough statement.

0:25:060:25:10

-Do you think she is the weakest member of your team?

-Absolutely. I thought that last week, too.

0:25:100:25:13

I think she's been the weakest on every single task since the beginning, Mr Trump.

0:25:130:25:17

-Tyana, you probably shouldn't have raised your hand.

-She didn't help at all.

0:25:170:25:21

-She took herself out of this from the very beginning.

-No, I didn't.

0:25:210:25:25

-This is a creative...

-Absolutely not.

-She didn't help with the concept.

0:25:250:25:28

She didn't help with the execution. She didn't help with the editing.

0:25:280:25:32

-Now, if your team wins, would you take that back?

-No! No.

0:25:320:25:36

-Mr Trump.

-Go ahead.

-I'm not fake.

0:25:360:25:39

The minute we walked into our war room, everyone started brainstorming.

0:25:390:25:44

Nobody was going for guerrilla marketing. I'm like, "Girls, this is not an event.

0:25:440:25:48

"This is not what we're supposed to be doing."

0:25:480:25:51

So, you didn't like the concept?

0:25:510:25:53

-What was your idea, Tyana?

-It wasn't. My point is...

0:25:530:25:56

What was your idea? Did you want us to just sit around and just wait?

0:25:560:26:00

We had a deadline. 12:00 noon.

0:26:000:26:01

-Can you let me know when I can talk?

-You can talk.

-Thank you.

0:26:010:26:05

Um, I...I... My whole point is, we didn't do the task. We didn't complete...

0:26:050:26:10

-So, do you think you lost?

-I think we lost.

0:26:100:26:14

All right, I want to see this viral video of the women.

0:26:170:26:20

-Are you happy with that, Mahsa?

-Yes, I'm happy with it.

0:26:440:26:47

-Clint, what'd you think of it?

-I think we won, Mr Trump.

0:26:470:26:50

-You don't like it?

-I think we knocked their socks off.

0:26:500:26:53

-Steuart?

-Part of the definition of what we were tasked to do

0:26:530:26:57

was to create, in essence, a stunt,

0:26:570:26:59

and what we did was pulled off a stunt.

0:26:590:27:03

And in that video, I did not really see a stunt.

0:27:030:27:06

All right. I want to see the men's video right now.

0:27:060:27:11

ALL: Share some!

0:27:280:27:31

Wow.

0:27:340:27:35

Not impressed, Mr Trump.

0:27:370:27:39

I thought it was disrespectful to the product.

0:27:390:27:41

I didn't think that that was an event, a stunt.

0:27:410:27:45

It was the guys throwing popcorn at each other.

0:27:450:27:47

We only shut down Fifth Avenue.

0:27:470:27:49

Well, you know what was interesting to me?

0:27:490:27:51

-Tyana was laughing.

-Because Tyana's evil.

-Well, Tyana was laughing.

0:27:510:27:54

Tyana, did you think it was...

0:27:540:27:56

I thought it was way better than ours. It was an event. They made it look like a crowd.

0:27:560:28:01

"Made it look like a crowd"? We closed down Fifth Avenue. We shut down Fifth Avenue.

0:28:010:28:05

During rush hour, Mr Trump. We drew a crowd. In the rain.

0:28:050:28:09

-Right. I mean, that is an event.

-In the rain,

0:28:090:28:12

we had people with umbrellas standing three lanes out

0:28:120:28:15

-into Fifth Avenue and the street was literally shut down.

-OK.

0:28:150:28:18

Ivanka, give me the pros and cons of the men's team, please.

0:28:180:28:24

The executive loved the fact that the video made him laugh out loud.

0:28:240:28:28

He really appreciated that. He loved the spontaneous quality of the video

0:28:280:28:32

and that it was really an event. It was a large staged event.

0:28:320:28:35

What he thought was a negative was

0:28:350:28:37

he thought the brand's tag line was hard to hear.

0:28:370:28:39

It wasn't very clearly articulated.

0:28:390:28:41

-He also thought that you guys were a bit violent with the product.

-Mm-hmm.

0:28:410:28:46

Don, the women's team.

0:28:480:28:50

For the women, they thought it was a clever idea.

0:28:500:28:53

It was a, you know, fun concept.

0:28:530:28:54

I think the irony of eating popcorn while working out, you know,

0:28:540:28:58

created a juxtaposition that they actually liked. The cons were that

0:28:580:29:02

it was kind of casual, looked a little contrived, not necessarily guerrilla,

0:29:020:29:06

and that it didn't really go far enough. It was a little bit limited,

0:29:060:29:10

it wasn't as extreme as it could have probably been.

0:29:100:29:12

OK. Are you ready?

0:29:120:29:14

Yes, sir.

0:29:140:29:15

My wonderful friend and executive from Popcorn, Indiana

0:29:170:29:21

thought very distinctly...

0:29:210:29:24

that the men's team...

0:29:240:29:25

-..did a better job.

-Yes!

0:29:270:29:29

Clint, congratulations.

0:29:340:29:36

Thank you, sir.

0:29:360:29:37

As your reward, you're going to meet

0:29:370:29:40

a great gentleman, a great publisher and editor,

0:29:400:29:43

-the head of Forbes Magazine, Mr Steve Forbes.

-Oh, yes!

0:29:430:29:48

-And you'll really enjoy Steve. He's a fantastic guy.

-Thank you, sir.

0:29:480:29:51

-So good luck, and give him my regards.

-I will, sir. Thank you so much.

0:29:510:29:55

OK. Go back to your suite. You can watch on television if you'd like. I have a feeling you'll be watching.

0:29:550:29:59

Minus one tooth, and we still prevail. Ha ha!

0:29:590:30:02

Women, stay here.

0:30:020:30:03

One of you is about to be fired.

0:30:030:30:06

So, Tyana, what happened?

0:30:130:30:15

You saw what happened, Mr Trump.

0:30:150:30:17

I tried so many times to get us in the right direction.

0:30:170:30:20

Do you agree that the executive was correct?

0:30:200:30:24

-Yes.

-You thought the men did a better job.

-It was an event!

0:30:240:30:27

And it was interesting, and there was...there was a crowd. And...

0:30:270:30:31

I think you're actually focusing on the right thing, the fact that...

0:30:310:30:35

I feel that your video was not responsive to the task.

0:30:350:30:37

-It really wasn't an event. It was a commercial.

-Can I ask you something?

0:30:370:30:41

-Yes.

-If I... Going into the gym to film, I had less than an hour,

0:30:410:30:45

it was like war, I was trying to coordinate.

0:30:450:30:48

-Are you a bad time manager?

-Absolutely not.

0:30:480:30:51

-We left at four...

-Everyone had the same amount of time.

0:30:510:30:55

We left at 4:15 because of the time the gym would close.

0:30:550:30:59

I had to coordinate 50 people.

0:30:590:31:01

I asked Liza, Tyana, and Poppy to help me, just like...

0:31:010:31:04

But didn't you choose the location of the gym?

0:31:040:31:06

-We did.

-So how can you complain about that?

0:31:060:31:08

Because what I'm saying, Mr Trump, is Tyana should have helped us

0:31:080:31:11

push ours a little bit more. I directed the...

0:31:110:31:14

Shouldn't you have delegated that to someone else?

0:31:140:31:16

You knew that she was against the concept and you still opted

0:31:160:31:20

to put her in a position to direct something she didn't believe in.

0:31:200:31:23

She was just being negative. Everyone was part of the creative concept.

0:31:230:31:27

She, Liza, Poppy would also help direct this.

0:31:270:31:30

I wasn't going to leave them out and have them come here...

0:31:300:31:34

Liza, you're rolling your eyes.

0:31:340:31:35

The reason I'm doing that is because

0:31:350:31:37

if she really thought that we were really strong at the concept,

0:31:370:31:41

she shouldn't have sent us to take care of the shopping list.

0:31:410:31:43

-We took turns with operations.

-So you blame your project manager?

0:31:430:31:47

Well, she's trying to say that we lost because of Tyana and Poppy and, I'm guessing, me.

0:31:470:31:52

-No, not Poppy.

-And what about Liza? Did you lose because of Liza?

0:31:520:31:55

Mr Trump, I was alone...

0:31:550:31:57

Did you lose because of Liza?

0:31:570:31:59

Liza wasn't around when...

0:31:590:32:00

The...most vital part of this is when we were executing the task

0:32:000:32:06

-and I didn't have any help.

-And we were shopping.

0:32:060:32:08

Mahsa, if you did it all by yourself and you lost,

0:32:080:32:10

why shouldn't I fire you?

0:32:100:32:11

Because, Mr Trump, as a leader,

0:32:110:32:13

you have to delegate people to come assist you.

0:32:130:32:18

Ah, but Liza's telling me you were not a good leader.

0:32:180:32:21

-So, Stephanie.

-Yes.

-If you were me, who would you fire?

0:32:210:32:25

-I would fire... Look, it's easy to say right now...

-No, no, no. Look. I'm asking you a very simple...

0:32:250:32:29

-Tyana. I would fire Tyana.

-Tyana?

0:32:290:32:31

-She's the one that didn't want to do the concept.

-But she didn't come up with any other solutions.

0:32:310:32:35

Is Mahsa able to take direction? If you guys gave her good ideas, was she able to listen to those ideas,

0:32:350:32:39

or would she only go with what she's thinking? cos she seems very tough.

0:32:390:32:43

She would say, "OK, guys. What do you think about this? OK. Done."

0:32:430:32:47

-That's what she would do.

-What idea did you have?

0:32:470:32:48

-That's not true.

-It was a collaborative team effort.

-Help me, Brandy.

0:32:480:32:52

I was taught, and I think this is great advice for everybody on the team,

0:32:520:32:56

don't come to me with your problems unless you have a solution.

0:32:560:33:00

Exactly.

0:33:000:33:01

-So you're telling me that Tyana maybe was against, but she had no ideas.

-Correct. Exactly. Exactly.

0:33:010:33:07

So you're opposed to Tyana, not your project manager?

0:33:070:33:10

-I certainly think that Mahsa did a great job.

-Why?

0:33:100:33:13

-Because I think that once...

-You lost. She was project manager.

0:33:130:33:16

No, it's true, but a lot of us...

0:33:160:33:18

-Tyana disagreed with what she was doing, and you lost.

-She didn't offer a solution.

0:33:180:33:21

That's true.

0:33:210:33:23

Who would you fire, Liza?

0:33:230:33:24

I would fire...

0:33:270:33:28

I would actually fire Tyana.

0:33:320:33:33

-Wow.

-Whoa!

0:33:330:33:35

-Whoa.

-What? Did she say Tyana?

0:33:350:33:36

-That was a critical error on Liza's part.

-Oh, how crazy!

0:33:360:33:40

She's afraid of Mahsa. That's why.

0:33:400:33:42

-Mahsa, you escaped!

-Let me tell you why I would do that, Mr Trump...

0:33:420:33:45

-Huh?

-She's that... Let me tell you why.

-Who's that weak...Liza?

0:33:450:33:48

No, we were all sitting, editing the video.

0:33:480:33:51

We all wanted to make sure the best impact was being made.

0:33:510:33:54

We had already done the footage.

0:33:540:33:55

-Kelly. Kelly.

-You don't get to check out of a business

0:33:550:33:57

-because you don't agree with what's going on.

-I never checked out.

0:33:570:34:01

-You have an obligation to give 150% every time.

-I did.

0:34:010:34:04

-Doesn't she do that?

-I did. I did.

-She didn't this week.

0:34:040:34:07

You think, Kelly, she takes a backseat?

0:34:070:34:11

I did not take a backseat.

0:34:110:34:12

-Do you think she's a complainer?

-Yes.

0:34:120:34:14

-But she doesn't offer solutions.

-Yes.

0:34:140:34:16

Poppy, what do you think?

0:34:160:34:17

I have to be honest. During the editing process, I didn't feel a whole lot of support from you.

0:34:170:34:22

It wasn't funny! I sat there, and they were picking out reactions.

0:34:220:34:27

OK, but you have to move forward together.

0:34:270:34:29

Right. So I completely...

0:34:290:34:30

As soon as they decided this is the task, I said, "OK, fine. Whatever you want me to do."

0:34:300:34:34

No, no, no, no. But your answer to that was, you didn't think it was funny, and that's why.

0:34:340:34:38

-No, no, no. No, no. I never removed myself.

-You removed yourself.

0:34:380:34:42

-You did. Everyone here says that you did.

-I did not check out, Mr Trump.

0:34:420:34:45

I got a question for you guys. Do you think that if you made

0:34:450:34:49

-the video a little bit more extreme that it would have been more viral?

-Exactly.

-Yes!

0:34:490:34:53

The concept was not the problem.

0:34:530:34:54

You just said yes, Mahsa, but I actually specifically heard you say, "Tone it down. That's too much."

0:34:540:35:00

You're agreeing with me, cos I was there watching you guys.

0:35:000:35:03

-With certain actors... One of the actors was scaring people.

-But if they were extreme,

0:35:030:35:06

wouldn't that be viral? Isn't that the definition of what you were

0:35:060:35:10

-looking for?

-It was too much.

-And you said to tone it down.

0:35:100:35:13

With that actor, it was too much.

0:35:130:35:14

All right.

0:35:140:35:16

Mahsa, pick two people to come back into the boardroom.

0:35:160:35:18

Tyana and Liza.

0:35:180:35:20

OK, everybody go out.

0:35:220:35:23

The three of you, you'll come back. Somebody will be fired.

0:35:230:35:26

Amanda, let them in.

0:35:560:35:57

Ladies, you can go back in now.

0:35:570:35:59

Mr Trump's ready for you.

0:35:590:36:01

Mahsa...

0:36:100:36:13

earlier you called Tyana evil.

0:36:130:36:15

Do you believe that?

0:36:150:36:16

I think that she's lazy.

0:36:160:36:18

I think she's been a weak member

0:36:180:36:19

from the very beginning of this entire competition,

0:36:190:36:23

which is why every single person in here

0:36:230:36:25

told you that she should be fired, that she checked out of this task.

0:36:250:36:28

-That is true, though, Tyana. Everybody did say.

-Mr Trump...

0:36:280:36:31

You know, this wasn't... Wait.

0:36:310:36:33

But this was not like, you know, like most people.

0:36:330:36:35

No, no. Because I was the only one

0:36:350:36:37

-who opposed the idea and was so verbal about it.

-Absolutely not.

-So they're saying that I wasn't...

0:36:370:36:43

It's actually easier for them to say that the project manager should be fired without upsetting Mahsa.

0:36:430:36:48

Liza, you're nodding in agreement. Do you think Tyana was the weak link?

0:36:480:36:52

Well, at the end of the day, we had a task, and the concept was picked by the project manager.

0:36:520:36:57

-So you either show up or you go home.

-And I showed up!

0:36:570:37:01

-You showed up, and you sat in the corner. You showed up and...

-I didn't. I was sitting...

0:37:010:37:05

-I sat next to her and watched it!

-We were hustling to put this thing together.

0:37:050:37:08

And you know what? If you had this tremendous vision

0:37:080:37:11

-that you say that you had...

-I never said I had a vision.

0:37:110:37:14

..that we were going in the wrong way, why wouldn't you help us?! I was by myself.

0:37:140:37:17

Why didn't you come and help me push the envelope?

0:37:170:37:21

But, Tyana, the executive actually did like the idea.

0:37:210:37:24

They just felt it wasn't taken far enough.

0:37:240:37:26

Mahsa, you're a very strong person,

0:37:280:37:30

and you've had very, very strong opinions

0:37:300:37:31

about all of the other project managers.

0:37:310:37:35

You were a project manager, and you lost.

0:37:350:37:37

I'm tremendously disappointed in myself. I think I did a really good job at rallying the troops.

0:37:370:37:42

-Do you think you're weaker than you thought when you walked into the task?

-Absolutely not.

0:37:420:37:46

-I don't think that.

-You don't think this was a failure on your part?

0:37:460:37:50

No. I lost. It was a failure. I was the project manager.

0:37:500:37:53

I can take responsibility.

0:37:530:37:55

And, Liza, what I did find interesting was the fact that you said Tyana was the weakest.

0:37:550:38:00

So you obviously agree with Mahsa.

0:38:000:38:02

No, cos at the end of the day, we finished shooting and we came back, and that's what we have.

0:38:020:38:07

You know, you have what you have in your hand.

0:38:070:38:09

You know what amazes me about Liza?

0:38:090:38:11

You attack Liza all the time, Mahsa, and yet she's defending you.

0:38:110:38:14

Well, I'm not really strictly defending her.

0:38:140:38:16

Liza, are you just afraid to go against Mahsa one-on-one?

0:38:160:38:20

They're all afraid to go against her!

0:38:200:38:22

Everyone's not afraid!

0:38:220:38:23

Why would they be afraid?

0:38:230:38:25

I'm tough. I'm strong.

0:38:250:38:27

Don't say you're tough.

0:38:270:38:29

You know what the worst thing is?

0:38:290:38:30

-I'm not harsh...

-Quiet. You know what the worst thing is?

0:38:300:38:33

People that say they're tough. Usually people that say they're tough are the least tough.

0:38:330:38:38

OK? So don't say you're tough.

0:38:380:38:40

OK.

0:38:400:38:42

What do you have to say, Tyana?

0:38:420:38:44

I tried from the very beginning to steer the team in the right direction.

0:38:440:38:48

I think the weakness was in the concept.

0:38:480:38:50

Tyana, you're railing against the concept, but the executive liked the concept.

0:38:500:38:53

So where were you the rest of the time? We understand you disagreed.

0:38:530:38:57

To add to what Ivanka said, it was not a slaughter. It was very close.

0:38:570:39:01

-He really just felt that you didn't take it quite far enough.

-Right.

0:39:010:39:05

Tyana, the fact that every single member of the team wanted you fired,

0:39:050:39:10

don't you think that has to have an influence on me?

0:39:100:39:13

Now, I like to think of myself as a total independent, all right?

0:39:130:39:16

But don't you think that when I go through Poppy and Brandy and everybody...

0:39:160:39:21

Liza, who, frankly, I don't even think she can like Mahsa...

0:39:210:39:25

-I don't even understand why Liza is saying that.

-..Liza said you should be fired.

0:39:250:39:29

Mr Trump, you're the final decision.

0:39:290:39:31

-She thought you were on cruise control.

-I was not on cruise control.

0:39:310:39:34

She thought you were a critic.

0:39:340:39:36

There's nothing I hate more than a critic when they knock somebody

0:39:360:39:40

-that works their ass off...

-I was not a critic.

-Listen to me.

0:39:400:39:44

They knock, but they don't have any ideas themselves.

0:39:440:39:47

The problem is, you didn't have an idea yourself.

0:39:470:39:51

Tyana, you're fired.

0:39:530:39:54

Go. Go.

0:39:590:40:00

-That was not easy.

-It was not.

0:40:250:40:27

-That was not easy.

-No.

0:40:270:40:29

-She wasn't going to be strong going forward, though.

-That was very tough.

0:40:290:40:33

Mr Trump did not make the right decision.

0:41:040:41:07

Mahsa should have been the one going home tonight.

0:41:070:41:09

But when the whole team turned against me, he had no choice.

0:41:090:41:13

I'm disappointed that my experience ended so soon,

0:41:130:41:16

But I feel I gave everything I could,

0:41:160:41:19

and I wouldn't change any of it.

0:41:190:41:21

'Rockport presents next steps.'

0:41:230:41:26

Since leaving The Apprentice and working with the Trumps,

0:41:260:41:28

I realised that I want to stay in the real-estate business.

0:41:280:41:31

I'm really good with people, and I'm really good in sales,

0:41:310:41:35

so why would I leave something that I'm good at?

0:41:350:41:37

So look me up, America. Let me be your real-estate agent.

0:41:370:41:41

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